Goal tracking

FEATURE #2 GOAL TRACKING �

SKETCHES BY LAURA AVEDISSIAN

Reminder systems

Digital reminder systems usually come in the form of a notification or sound. In prototyping the design of a reminder system that could achieve proactivity, language matters. We explored diferent uses of language for diferent user personas such as a gen Z, middle-aged parent and elderly user (over 65+). For older users that are less tech-savvy, we decided to prototype reminders in the form of Whatsapp messages.

For younger users who are more inclined to use apps, we decided to ideate a brand new interface/UX that could integrate data visualisation of goals and reminders together.

Community challenges

Community engagement can be a key to forming a support network. Apps like Strava and Nike+ have been highly successful in merging gamification and social interactions amongst the community as a way of motivating users to complete certain health goals. Like social media challenges, inviting the community to for example, drink 3L water everyday for a social cause can be highly efective. Dashboards, games, social events integrated with existing apps such as PokemonGo can be utilised as fitness activities.

SKETCH BY MALEELA HONG

Gamification

To this day, PokemonGo still lives up to its hype in Hong Kong. In fact, the presence of gamification is often seen in Hong Kong and Asian culture, where insurance incentives for walking X amount of steps a day could reward you with cheaper insurance premiums. Insurance incentives and health have proven to work very efectively in the last few years in Hong Kong. By partnering with insurance providers, I could leverage this as an incentive to push users to meet their health goals.