Salon Magazine April 2025

DESIGNED FOR YOU

Experience exceptional styling with the BaBylissPRO Stilista. With its lightweight design, Advanced Ceramics heating system giving 2 x faster*, more consistent heat and its ultra-floating plates for a super smooth glide, the new Stilista has been carefully engineered to deliver the optimum styling performance. While the unique stay-cool housing means you can get closer to the root for a flawless lasting finish whether straightening or creating waves and curls.

Editor

Ailsa Newgreen ailsa@cimltd.co.uk

Managing Editor

Jade Evans jade@cimltd.co.uk

Publication Manager

Declan Wale

declan@cimltd.co.uk

Tel: 01795 509 112

Account Managers

James Davies jamesd@cimltd.co.uk

Katy Terrell kt@cimltd.co.uk

Tel: 01795 509 112

Design and Production

James Taylor james@cimltd.co.uk

Grant Waters grant@cimltd.co.uk

Administration Manager

Natalie Woollin admin@cimltd.co.uk

Credit Facilities Manager

Gwen Lee creditcontrol@cimltd.co.uk

Tel: 01795 509 103

Marketing Manager

Lucas Payne lucas@cimltd.co.uk

Social Media Manager

Lily Lawson socials@cimltd.co.uk

Sales Director

Tom Woollin tom@cimltd.co.uk

Chief Executive

John Denning

On the cover

Hair: Annabel Payne at

Make-up: Louise Lerego

Styling: Borna Prikaski

Photography: Narita Savoor

Editor’s letter

This April, coinciding with Earth Month and Earth Day on the 22nd, we step into the world of sustainability, looking into what the future of an eco-conscious beauty industry looks like. This notable shift in the world and industry alike, is leading clients to become increasingly mindful of the impact their beauty treatments are having on the environment. In this piece, we look at how this movement provides beauty professionals with opportunities to improve their carbon footprint and client satisfaction.

Opening the business-led edit, our Essential 5 article highlights five ways to encourage successful salon retail, making for a perfect introduction to our feature, which hones in on revenue-led business practices to help salons during these turbulent times, with help from industry experts.

To round off the business focus, a unique piece from the team at Phenix Salon Suites helps to shine a light on an alternative, innovative business model for Salon professionals.

Our regular features such as our Rising Star, Salon of the Month and A Day in the Life are ones not to be missed! As ever, we hope you enjoy and look forward to hearing your thoughts on another issue of Salon Magazine.

Saphir House, 5 Jubilee Way, Faversham, Kent, ME13

Contents

8 RISING STAR

As the epitome of the clean girl aesthetic, focusing on luxury manicures, Katie Stannard features as our rising star.

13 SUSTAINABILITY

In light of Earth Month and with the help of industry experts, we look into what the future of an eco-conscious beauty industry may look like and how to use this as a competitive advantage.

14 SALON OF THE MONTH

Committed to eco-conscious hairdressing, we put Butchers Salon, Shoreditch, in the spotlight to highlight the future of sustainable beauty.

31 BUSINESS

With the impact of the Autumn Budget being felt by all, we hear from industry experts as they share their inventive ways to increase revenue in an attempt to alleviate additional financial pressures.

40

PRODUCT FOCUS

Head to page 40 to explore our favourite, latest products!

West Lancashire College enhances hairdressing training with Andrew

Barton’s ABLE

programme

West Lancashire College is excited to announce a new collaboration with Andrew Barton London Education (ABLE), a highly regarded VTCT-endorsed initiative founded by Andrew Barton, celebrity hairdresser. This partnership will enrich the college’s hairdressing curriculum, providing students with exclusive industry insights, expert-led training, and career-focused skills to prepare them for success in the sector.

The ABLE programme was developed to help tackle the industry’s skills shortage while inspiring and equipping the next generation of hair professionals. Since its launch, it has supported over 1,000 students across the UK, and West Lancashire College is proud to become part of this forwardthinking initiative.

As a leading provider of hairdressing and barbering education, West Lancashire College offers a wide range of courses from Entry Level to Level 3, including full-time study programmes, apprenticeships, and adult learning opportunities. The college provides state-of-the-art training facilities, including industry-standard salons where students gain real-world experience in a professional environment.

The partnership was officially launched with an inspiring visit from Andrew Barton, giving students and staff the opportunity to engage with one of the industry’s most influential figures and learn more about the benefits the ABLE programme will bring to their education and career prospects.

Andrew Barton shared his enthusiasm for the collaboration:

“The ABLE programme is designed to elevate collegebased hairdressing education by providing the skills, knowledge, and confidence young professionals need to thrive. My own journey started in a local salon before college gave me the foundation to build my career, so I know firsthand how valuable this kind of training is. I’m thrilled to welcome West Lancashire College to the programme and look forward to helping their students develop their talent and passion for hairdressing.”

NEW ID Artist team members revealed for 2025!

Following a two-round judging process and a day of virtual auditions, the new L’Oréal Professionnel Paris ID Artists for 2025 have been revealed.

The ID Artist programme, developed by L’Oréal Professionnel Paris, is designed to identify and cultivate individual talent, fostering growth and maximising potential.

With an exceptional list of alumni including Marlon Hawkins, Nancy Stripe and Abigail Butler, gaining a spot on the ID Artist programme can be career changing. With hundreds of applicants, the entrant level this year was extremely high and the competition was tough.

Entrants had to submit an audition video showcasing a model which was judged by a prestigious panel of award-winning experts, with finalists invited to a virtual interview to share their creative vision.

L’Oréal Professionnel Paris are proud to announce the new ID Artists 2025:

Amelia Higgins, Dy8 Desinz

Becky Hare, Brooks & Brooks

Charlie Illi, Brooks & Brooks

Daryl Behan, Peter Mark

Georgia Patton, @G&S Hair

Jake Murphy, Zeba Hairdressing

Jay Hanlin, Alan Edwards

Jessica Elwell, Scullion and Scot

Lydia Stiles, TONI&GUY Sloane Square

Morgan Hirst, Russell Eaton

Niamh Edwards, Leigh Roberts

Stephen Edgar, Andrew Mulvenna

Tyler Knox, Peter Mark Forestside

Zoe Harrison, Sola Hair Studio

JOICO© announces Kate Hudson as first-ever global celebrity spokesperson

JOICO© known for its legacy of product performance and the joi(e) de vivre they bring to hair enthusiasts around the world, is celebrating an incredible milestone: 50 years of healthy hair innovations. Poised for an ultimate season of celebration, the joi-ful brand is excited to announce, actress, singer and entrepreneur, Kate Hudson has joined the brand as its Global Celebrity Spokesperson.

The brand’s campaign and partnership with Hudson will launch in February 2025 and last through the end of the first quarter of 2026. The creative concept for the campaign, filmed on location in Southern California with Hudson capitalizes on her innate playfulness. This concept, “joi lessons with Kate Hudson,” is the brand’s take on “finding joi” while staying authentic and delivering an easy-going-chic. The campaign will show a glimpse into Hudson’s world and how she finds “joi.”

The campaign will place the legacy brand front and centre for many at-home consumers, while speaking to the professional hairdresser community and continuing its support and engagement with its primary audience.

Hairdressers take to the streets to protest in Parliament Square

Hundreds of hairdressers took to the streets for the Salon Owners and Employers action day that took place on March 17th in central London.

The peaceful protest was organised by the British Hair Consortium whereby the industry pulled together to show its support for tax reform. Hairdressing and beauty salon owners gathered at London’s Parliament Square, in a bid to request that Chancellor Rachel Reeves will throw the sector an economic lifeline. It is hoped that the ‘Save Our Salons’ rally will get the attention of Government.

A recent report commissioned by the British Hair Consortium and carried out by CBI Economics, highlighted how an unbalanced tax system is decimating the hair and beauty industry – and showed that unless things change, there will be no new apprenticeships by 2027 and a 93% fall in employment by 2030. This would leave very few in employment, creating a sector largely devoid of the employment rights that come with being an employee.

With the Spring Forecast on the horizon, the British Hair Consortium – which represents 50,000 UK hairdressing professionals –says the Government must urgently halve the VAT salons pay on labour costs to 10% to help them overcome the existential crisis they’re facing.

Toby Dicker from The British Hair Consortium said, “We won’t stand down and let our industry die. The support shown by our industry was incredible and I hope that we have gained the attention that we need to show Government that we need a lifeline. We need VAT reform and we’re not going to stop shouting for this to happen.”

National media and news channels attended the protest, streaming the story globally, in what was deemed as a highly successful protest.

Effortless, Elegant and Timeless

Featuring as this month’s rising star is Katie Stannard, @bykatiestannard, as she discusses her craft of natural nail artistry and subtle elegance, emphasising that manicures should seamlessly complement a person’s style, not overwhelm it.

When did you notice your passion for nails?

I never realised how much I loved nails until the first time I sat in a salon chair, watching a manicurist work their magic. The process was more than just a beauty routine - it was therapeutic. Manicures became more than just a way to keep my nails looking neat; they were a form of self-expression.

That experience sparked something in me. I realised how much I enjoyed the feeling of being pampered and how a simple manicure could bring so much joy. It was in that moment that I knew I wanted to become a manicurist.

My love for nails has always been part of a bigger passion for beauty and fashion. I’ve always been drawn to creativity, exploring different colours,

trends and styles. Nails are like tiny canvases where you can experiment with endless possibilities, from bold statement looks to elegant, timeless designs.

How did you find your style, and what are your tips for other nail specialists trying to stand out?

Finding my personal style as a manicurist didn’t happen overnight - it was a journey of experimenting, learning, and embracing what I truly loved. Over time, I discovered that I’m a minimalist when it comes to nails. I love manicures that look clean, glossy and fresh - the kind that feel effortlessly elegant and timeless.

For me, simplicity is luxury. A perfectly shaped nail with a high-shine finish, soft neutral tones, or a subtle yet striking detail can make all the difference. My style reflects that refined, polished aesthetic, and I carry that same approach

into my content - keeping everything clean, minimal and elegant.

Tips

for Nail

Specialists Trying

to Stand Out:

Experiment & Find What You Love

Try different nail art styles, techniques and trends until you find what excites you. Don’t be afraid to step out of your comfort zone - you might discover something that sets you apart.

Develop a Signature Look

Whether it’s a specific colour palette, nail shape or design style, having a signature touch helps clients recognise your work instantly.

Prioritise Quality & Client Experience

Beautiful nails are important, but so is the overall experience. Offering a relaxing, luxurious treatment and using highquality products will keep clients coming back.

Katie Stannard

What would you describe your speciality as, and how did this define your target audience?

My specialty as a manicurist lies in creating clean, minimalist designs that enhance natural beauty while maintaining a timeless elegance. I’m passionate about crafting glossy, fresh manicures that leave clients with a sense of refinement, simplicity and sophistication. Whether it’s a perfectly sculpted nude set or a delicate, soft pastel design, I believe in subtle elegance - a manicure should seamlessly complement a person’s overall style, not overwhelm it.

This specialty naturally attracts an audience that appreciates refined beauty and quality craftsmanship. My clients appreciate the timelessness of a wellexecuted manicure that works with their daily life, elevating their look without being overly flashy.

Social media marketing is key to increase a beauty professionals client base, how did you grow your following and what content works best to increase bookings?

Social media marketing has been a crucial tool in growing my client base and increasing my bookings as a beauty professional. Platforms like Instagram, TikTok and Pinterest are invaluable for showcasing your work and connecting with potential clients.

When I first started using social media to promote my services, I focused on creating high-quality content that reflected my style: clean, minimalist and elegant. I made sure my feed was consistent and aesthetically pleasing,

with images and videos that highlighted the luxury and simplicity of my manicures.

A key element that significantly increased my following was working with brands. I started tagging brands whose products I used in my work, ensuring they would see my posts. This not only boosted my visibility, but also helped me gain credibility in the industry.

Here’s what worked best for me to grow my following and increase bookings:

Consistency is Key

Posting regularly is crucial to staying visible on social media, whether it was showcasing a new manicure, sharing behind-the-scenes shots, or even posting client testimonials.

Use Hashtags & Geo-Tagging Hashtags are essential for discoverability. I used a mix of popular beauty-related hashtags and more specific ones that aligned with my work, such as #minimalistnails or #luxurymanicures. I also made sure to tag my location to attract local clients.

Share Client Testimonials & Before/ After Photos

Sharing testimonials from satisfied clients and showing their nails before and after a service gave my followers a real sense of what to expect.

Create Videos & Reels

Short-form videos like Instagram Reels and TikTok are an amazing way to showcase your skills and personality. These platforms favour video content, and they help increase your reach.

Work

with Brands

I began tagging the brands whose products I loved and used in my posts. This ensured that the brands would notice my content.

What is your favourite/ most proud moment in your career so far, and how do you think you got there?

One of my proudest moments so far in my career as a manicurist was when, just six months into the industry, I was asked to assist at my first London Fashion Week. It was a real “pinch-me” moment. Another proud milestone came when I was published in Navy’s First Edition book. Seeing photos of my manicures and studio featured in the book was such an honour. It made me realise how far I’d come and how my work was being recognised in the wider beauty community. This recognition led to even more incredible opportunities, including becoming a brand creative for Navy Professional.

What are your goals for the future and how do you plan on achieving them?

Looking ahead, one of my long-term goals is to work on more high-profile fashion events like London and Paris Fashion Week, as well as collaborate with even more prestigious brands. I also want to expand my presence in the industry, whether this is through more editorial work, brand collaborations, or even educating and inspiring others in the nail world. I’d love to share my knowledge and techniques with up-andcoming nail artists, helping them refine their skills and build their own success.

A Day in the Life

This month we spend a day in the life of Samantha Cusick, Founder of Samantha Cusick London, Stā Studios, and The Beauty Business Platform. Samantha discusses the importance of authentic endorsements when looking for brand partnerships, and how being described as a ‘silly little girl’ inspired her most recent launch!

How did you begin your career as a hairstylist?

I grew up in Nottingham and, after finishing my A-levels, I was all set to go to university. But the thought of getting into debt to study something I wasn’t even sure would be my career? It just didn’t sit right with me. Then I came across a free hairdressing course at Clarendon College and, honestly, that decision changed everything. The second I picked up my scissors, I was hooked. My mum is a hairdresser too, so maybe it was in my blood, but, from that moment, I knew I’d found my thing. The rest, as they say, is history!

What is a typical day like for you as a salon founder, podcast host, and brand ambassador?

No two days are ever the same, and that’s what I love. Some days, I’m behind

the chair with a colour brush in hand, others, I’m in meetings, creating content, or planning my next big project. Here’s how it might look:

7:30 AM: Wake up, check emails, and have a cup of tea with my bulldog, Sidney.

9:00 AM: Head to one of my salons. Lately, that’s been Stā Studios, where I finally have office space and a dedicated content-creating area.

10:00 AM: Internal meetings with my team, keeping the business running like a well-oiled machine.

11:30 AM: Content creation. Whether it’s filming for a brand I work with, recording an episode of The Silly Little Girls Club, or writing up quotes for press.

2:30 PM: Client time. This could be a colour and cut for a paying client, a press appointment, or styling for a brand collaboration.

5:30 PM: Deep-dive into new projects,

Samantha Cusick

like The Beauty Business Platform, which I’ve just launched.

7:00 PM: Home, where I’ll probably keep working on my laptop while watching Sex and the City, until Greg, my partner, tells me it’s time to call it a day.

Congratulations on the new podcast! How has working in the industry inspired you to launch this channel?

Thank you! The Silly Little Girls Club was born out of a moment that stuck with me. When I was opening my first salon in Notting Hill, the letting agent dismissed me as a ‘silly little girl’ and made me pay double the deposit because he didn’t believe in my business plan. At the time, it was infuriating, but now it’s my ultimate ‘watch me prove you wrong’ moment.

I shared this story during a talk at Soho House, and so many women in the audience related to it. I knew then that this had to be the concept behind my podcast. The hair and beauty industry is full of incredible, inspiring women who’ve faced similar challenges, and The Silly Little Girls Club is a space to share those stories, build a community, and have the conversations we all need to be having.

What are three products you couldn’t live without in your day-to-day work?

This is so hard because there are so many! But if I had to choose…Olaplex, an absolute non-negotiable for colour work. Ghd Chronos Styler, it makes

everything from sleek looks to effortless waves so easy. Lastly, my iPhone, honestly, I run my entire business from it, I’d be lost without it!

What do you enjoy most about your roles?

The people. Whether it’s my team, my clients or the people behind the brands I work with, I’m constantly surrounded by creativity and passion. I also love the variety. I couldn’t do a job where every day looks the same. I need excitement, new challenges and the ability to push the industry forward in different ways. Hairdressing is so much more than standing behind a chair, and I love that my career has allowed me to explore all these different avenues.

What would be your words of advice to anyone looking to be recognised by brands as a brand ambassador?

First and foremost, align with brands you genuinely love. There’s no point in chasing partnerships with companies you don’t believe in. People can spot an inauthentic endorsement a mile away. The best collaborations come from true passion and shared values. Second, deliver more than expected.

It’s not just about having a social media presence; it’s about bringing value to the brand. Whether that’s through creative content, education or industry insight, make sure you’re adding something to the partnership.

What would you say is your most experiencememorable working in the industry?

I’ve had so many! But a few that stand out…

Going to Coachella with ghd, I mean, does it get cooler than that? It was nextlevel. Filming the global curl campaign in LA for Olaplex was a real ‘pinch me’ moment. Also, opening my salons. Every single time I open a new space, it feels surreal. I’ve got another one opening in April, and I still can’t believe this is my life!

Final Thoughts?

Hairdressing is a career that can take you anywhere. Whether you want to build a salon empire, educate the next generation, travel the world styling hair or work with global brands, the possibilities are endless. If you’re passionate, hardworking and willing to evolve, there’s no limit to what you can achieve.

Sustainability

Salon of the Month Butchers Salon, Shoreditch

Our inspiration came from a combination of Scandinavian minimalism, Japandi aesthetics, and the raw beauty of nature.

Re-introducing Butchers East London, an amalgamation of creativity, sustainability and highend hairdressing. With an ethos rooted in conscious haircare, Butchers prioritize eco-friendly and ethical practices without compromising on luxury or results. Susannah Richardson, Director of Butchers salon, shared, “We strive to offer a holistic experience for our guests, where they not only leave with beautiful, healthy hair, but also feel a deep sense of well-being.”

The team at Butchers is comprised of highly skilled stylists who specialise in modern, bespoke cuts and colours, using Aveda’s naturally derived, high-performance products. Every detail of the salon, from sustainable design to wellnessdriven service rituals, aligns with Butcher’s mission to provide exceptional hairdressing with a mindful approach.

Looking inside, the new space demonstrates a commitment to calm, balance and nature. Susannah discussed the importance of creating a salon that felt welcoming and serene, where clients could truly relax, saying, “Our inspiration came from a combination of Scandinavian minimalism, Japandi aesthetics, and the raw beauty of nature.

“We used earthy tones, natural textures and soft lighting to enhance the feeling of tranquillity. The goal was to ensure the salon felt as soothing and rejuvenating as a spa, while still being a dynamic, creative workspace for our team.”

As sustainability is at the heart of every salon decision made, the interiors were no exception! Reclaimed and repurposed materials were used wherever possible, choosing furniture that is both stylish and environmentally conscious.

Bespoke styling stations and a custom-built reception feature natural wood and organic materials, aligning with Butcher’s eco-friendly values. The soft, neutral colour palette keeps the space feeling open, while greenery throughout the salon brings in a fresh, organic energy.

Finishing touches are designed to feel warm and inviting, with handcrafted details that create a sense of individuality. Every piece has been carefully selected to ensure it reflects the salon’s aesthetic and ethos.

Delving into the salon’s sustainability, Susannah emphasised,

“Sustainability is at the core of everything we do. We believe sustainability is a journey, and we’re constantly looking for new ways to improve and innovate in this space.”

One of Butcher’s key eco practices is their partnership with Aveda; they only use their cruelty-free and naturally derived products, which align with the salon’s commitment to conscious haircare. Another practice is, prioritising eco-friendly salon waste management, working with Green Salon Collective to recycle colour, waste, foil, and even hair cuttings, to ensure the environmental impact is minimal. Butchers are also committed to using sustainable materials. From salon furniture to towels, Butchers prioritise materials that are recycled, repurposed or biodegradable.

We were keen to find out if clients also share the same ecofriendly ethos. When asked, Susannah shared, “More than ever, clients are making conscious choices about the businesses they support. We’ve found that our community deeply values our commitment to sustainability, and many of them seek us out specifically for our eco-conscious approach.

“Not only do they appreciate the high-quality, plant-based Aveda products we use, but they also love knowing that their salon visit has a minimal environmental footprint. Many of our clients actively engage with our recycling initiatives, choosing to support salons that align with their personal values. As awareness around sustainability grows, we’re proud to be at the forefront of this movement within the hairdressing industry.”

When hiring for Butchers, Susannah stressed the team is at the heart of the salon, saying, “We place a huge emphasis on hiring individuals who share our values and bring a positive, creative energy to the salon.”

In a nutshell, the qualities Butchers look for when hiring include a passion and genuine excitement for hairdressing, commitment to sustainability, strong client relationships, a team-oriented mindset, and a focus on innovation and creativity.

Susannah summarised, “Ultimately, we look for people who truly love what they do and want to be a part of a salon that values both artistry and ethics.”

Looking to the future, Susannah shared that Butcher’s aim is to, “Expand our wellness offerings. Our salon experience has always been about more than just hair, and we’re looking at ways to integrate more holistic elements, such as scalp health treatments, wellness workshops and yoga experiences.

“We’re also looking to grow our team as our client base continues to expand, bringing in new talent that aligns with our vision. Last but not least, we want to continue innovating in sustainability. We’re always looking for ways to be even greener, from sustainable haircare solutions to reducing energy usage further. We want to work towards becoming a B Corp.

“Strengthening our community and education efforts is also a priority. We want to continue mentoring the next generation of stylists, while also sharing more educational content with our clients on sustainable haircare and conscious beauty choices. The potential of new locations is also on the horizon! While we love our East London, Leicester and Chester homes, we are open to exploring the possibility of expanding our brand to new spaces in the future.”

In summary, Susannah shared, “We are committed to keeping Butchers an inspiring, progressive and eco-conscious salon, and we’re excited about what’s to come!”

We’ve found that our community deeply values our commitment to sustainability, and many of them seek us out specifically for our eco-conscious approach.

Sustainability First

Transforming your salon space into a more eco-friendly environment can sometimes feel like a big task, but by starting small, this change is entirely feasible! In this article, we share five easy ways to enhance your salon’s sustainability through interiors.

Let it Grow

Gone are the days of plastic indoor plants, as, did you know that indoor green plants play a significant role in creating a sustainable hair salon? Greenery in the salon isn’t just for aesthetic purposes; plants act as natural air purifiers, removing pollutants and enhancing air quality. The presence of greenery also helps to reduce stress and anxiety while promoting healing.

Energy Efficient Lighting

Lighting is one of the most impactful elements in a salon’s ambience and functionality, while also giving the illusion of the salon being much bigger. Replace old fluorescent bulbs with energy-efficient LED lights to lower your salon’s energy bills while providing bright, clear light that flatters clients. Where possible, consider incorporating natural light to save on energy usage! Dimmable lights and motion sensors can further help you save on energy costs.

Eco-Friendly Salon Furniture

Conventional furniture used in hair salons is often made from environmentally harmful and unsustainable materials, such as singleuse plastic. On the other hand, eco-friendly salon furniture is designed and manufactured with the earth in mind! These eco-friendly pieces can significantly reduce the carbon footprint of your salon while promoting a healthier work environment for all. For example, the REM team have created a new range of sustainable furniture for the salon, spa, and barber sector. Available in a variety of finishes and colours, all the products have been designed and manufactured to reduce the salon’s carbon footprint by using a wide range of sustainable, eco-friendly materials.

Reduce, Reuse, Upcycle

Change doesn’t always have to mean buying new; giving current furniture a lick of paint can sometimes make all the difference. If a new coat of paint won’t quite cut it, consider buying second hand to reduce your carbon footprint. Search for second-hand furniture that can easily be revamped to suit your style through Facebook Marketplace, Gumtree, or eBay for a real bargain!

Turn it Off!

Think about all the devices that are plugged in at your salon every day, from hairdryers and straighteners to laptop chargers and coffee machines. Where possible, try to turn off and unplug these devices at the end of each day, as even if you’re not working with them, they still use a small amount of energy when plugged in. By making this change, you’ll reduce your electricity usage and save some money on the electricity bill!

The Future of Skincare

Introducing APEER

Developed by

A cutting-edge Scandinavian skincare brand founded on fresh, green chemistry. APEER delivers powerful results for even the most challenging skin concerns.

Elevate your retail experience by partnering with APEER to offer scientifically backed, high-performance skincare solutions.

An Eco-Conscious Shift

This Earth Month, we’ve enlisted the help of sustainability industry experts to delve into why sustainability is the future of the salon industry, and how this can act as a competitive advantage as clients become increasingly eco-conscious.

Traditionally, customers would pick the salon that ultimately provided them with the best service and the best results, without giving much consideration to the environmental impact this may have. But now, with sustainability having a considerable impact in daily life, a movement towards a more sustainable salon is no longer negotiable.

With a shift towards sustainable beauty being driven by individual desire to reduce environmental impact and prioritise health and well-being, it poses the question: what does the future of a green salon industry look like?

Robert Cooper, Managing Director of Scrummi, discussed how the most successful salons will be those that blend sustainability with profitability—cutting waste, saving money, and enhancing the client experience all at once.

“The future of sustainability in the hair salon industry is about more than just being eco-conscious—it’s about redefining how salons operate, while balancing cost, convenience and client experience. Consumer expectations are evolving too. Clients want to feel good about where they get their hair done; salons that provide their eco-credentials will win loyalty and set themselves apart. But sustainability can’t be a buzzword; it has to make business sense.”

For Gina Conway, Gina Conway Salon & Spa, and UK ambassador for Philip Martin’s, the future of sustainability in the hair industry lies in individuals feeling empowered. Gina emphasised, “I would like everyone to understand the why and feel that their contributions are making a difference, and to understand that if we don’t stand up for the environment, we

The most successful salons will be those that blend sustainability with profitability—cutting waste, saving money, and enhancing the client experience all at once.

won’t have an environment left to save.”

Similarly, Ashleigh Hornell, founder of Peach Stories, encouraged salons to take a more open-minded approach to sustainability, noting, “I’d love to see more salons really research the materials they’re using. If cost is the concern, it’s worth looking deeper to see if the price difference is actually as big as it seems; I don’t believe it is.

“Simple changes, like reusing gloves, cost nothing and actually save money

in the long run. It’s small shifts like these that can make a big impact without compromising quality or budget.”

Robert further emphasised the small cost associated with becoming increasingly sustainable, sharing, “Sustainability doesn’t have to be costly, but it’s imperative that we all take action. We must not let perfection hinder progress—small, incremental improvements can still make a significant difference.

“By reducing waste and using biodegradable products like Scrummi towels, and cutting water and energy consumption, salons can differentiate themselves in a crowded market.

Sustainability also enhances brand reputation, boosts word-of-mouth marketing, and can even lead to cost savings over time. Ultimately, an ecoconscious approach not only benefits the planet, but also strengthens client trust and long-term business success.”

With this in mind, for Nova Fanner, owner of Novalux Hairdressing, keeping sustainability at the heart of her business is paramount. Nova believes that being sustainable is more than just your green credentials. Here are just a few of the sustainable initiatives Nova encouraged others to introduce: “Use and send eco towels home with the client to get a few more uses before adding to the compost bin, collect wastewater for salon plants, and research eco-friendly suppliers for colour and aftercare.

“Have your green initiatives on show around the salon to start conversations. The hair-recycling frame near the salon basin always sparks a great talking point about just how hair can be recycled. Lastly, train your team so that it becomes second nature to them too, from turning the lights off when not in use to thinking about eco-friendly opportunities,” Nova finished.

As consumers become increasingly aware of their environmental impact, the demand for environmentally friendly salons is bound to grow, helping to pave the way for a more sustainable beauty industry. This opportunity, when executed correctly, helps to create a competitive advantage for salons.

Robert noted, “Today’s consumers actively seek businesses that align with their values, and salons that practice sustainability can attract and retain loyal clients who appreciate ethical choices.”

Ashleigh has personally noticed an increase in eco-awareness from clients, and shared, “I’ve definitely noticed a growing mindfulness among clients, especially when it comes to hair colour and how products impact their hair health. More people are asking questions, not just about ingredients, but also about the materials we use, like our biodegradable capes, which look like plastic but are actually eco-friendly.”

Gina has noticed the positive impact

Ultimately, an eco-conscious approach not only benefits the planet, but also strengthens client trust and long-term business success.

this has on her clients while in the salon and commented, “I see the passion and joy in my clients’ eyes when they know that their beauty treatments are supporting a business that aligns with their personal ethos.”

Sustainability in 2025 is no longer merely a buzzword; it is a fundamental part of business that must be thorough, planned and, most importantly, transparent. The future of a sustainable beauty industry may require change in

abundance, but change that is feasible and possible for all, with steps, no matter how small, providing great benefits for the environment. Looking to the future, clients will endeavour to seek out green and eco-friendly salons, as they become increasingly mindful of their environmental impact. Make your salon the go-to for green beauty. With this in mind, Happy Earth Month to you all. I wonder what the industry will look like next time we revisit this topic?

Conscious Beauty

Innersense Organic Beauty, born out of a shared passion for clean beauty and a desire to offer healthier options for salon professionals and their clients. We hear from Greg and Joanne Starkman as they discuss the beginnings, the evolution, and the importance of sustainability to the brand.

Can you tell us about the beginnings of Innersense and what inspired Greg and Joanne to initially launch the brand?

As professional salon stylists, we knew we needed products that performed, but as new parents to a child with Williams syndrome, we didn’t want to compromise health and safety for results. So, we set out to create the safest and most effective products that not only leave out harmful and toxic ingredients but also benefit both you and your hair.

What major values and ethos is Innersense based on, and why have these been so important from the beginning?

From the very beginning, we’ve been committed to creating products that are free from harmful chemicals, deliver exceptional results, celebrate individuality, and contribute to a healthier planet. These values have been our compass, shaping everything from our ingredient sourcing to our partnerships with salons and stylists. We believe that beauty should never come at the expense of health or the environment.

Since launching, how has the Innersense brand evolved? What’s changed, and what hasn’t?

Since launching in 2005, Innersense has grown from a small, passionate project into a globally recognized leader in clean beauty. What hasn’t changed is our dedication to our values and commitment to high-quality, safe, and effective products.

What has evolved is our reach and impact. We’ve built a community of like-minded professionals who share

our values, and we’ve continued to innovate, introducing new products and educational resources.

How are Innersense products differently,mademore carefully, more healthily, and more sustainably than so many brands on the market?

What sets us apart is our commitment to holistic beauty. Innersense products are crafted with meticulous care to ensure they are as healthy as they are effective. We start with certified organic ingredients, rigorously tested for safety and performance. Our formulations are free from sulphates, parabens, synthetic fragrances, and other harmful chemicals, making them safe for all hair types—including colour-treated and chemically processed hair. What sets us apart is our commitment to holistic beauty.

Why is being green and sustainable so important at Innersense? Can you tell us a little bit about the efforts to lower your impact and give back to Mother Nature?

Being transparent and sustainable is at the core of who we are. We believe it’s our responsibility to care for the planet while providing clean beauty solutions. From the beginning, we’ve prioritized eco-friendly practices, such as using recyclable packaging, sourcing ingredients responsibly and tracking and setting goals to minimize our carbon footprint.

We’re also proud to be a Certified B-Corporation, which means that we meet the highest verified standards of social and environmental performance. For us, sustainability isn’t just a trend—it’s our responsibility to future generations.

Color chemistry reimagined

THE NEWEST INNOVATION IN CLEAN HAIR COLOUR

It All Comes Out in the Wash

How can salons take a more sustainable approach to the way they operate? Industry-leading manufacturer of commercial laundry solutions, Miele Professional, discusses the importance of having professional products and solutions that are not only environmentally friendly but also don’t compromise on hygiene or performance.

Why more salons are adopting eco-friendly practices

Sustainability in salons and hairdressing is becoming an increasingly important topic within the industry. A survey conducted by Green Circle Salon revealed that approximately 64% of salons view sustainability as ‘extremely important.’ This not only highlights a significant trend that’s being considered by owners, but also the growing demand from customers who are seeking greener practices.

It starts in the laundry room

A key aspect of modern-day salon machinery is to combine efficiency with sustainability. The Little Giants range of washing machines by Miele Professional are designed for high performance with short program cycle times, making them ideal for the fast-paced salon environment. Whilst they boast superior results, especially when compared with domestic machinery, their sustainability credentials speak for themselves. Fitted with electric heating and a drain pump, the machines consume 22% less water and 28% less energy in contrast to previous models.

It’s no secret that most salons go through a large number of towels each and every day. So, having sustainable machinery and equipment in the laundry room can go a long way in ensuring that your salon is committed to keeping green. With specialised programmes, such as those that help remove any oils, residues and other salon-related stains from towels, professional machinery is on

hand to ensure optimal cleaning results for various different fabrics and soiled laundry items.

Top class results for your clients

Whilst it’s important to consider how sustainable your operations are, it’s still vital that you can provide the top-class service that your clients expect. Salons should opt for professional washing machines and dryers that ensure that towels, robes, and other textiles are impeccably clean and soft. After all, your clients can quickly notice when the towels that you’re using are made from high-quality materials, so keeping them in the best condition can go a long way in upholding that level of luxury and hygiene that your clients come to expect.

Miele Professional’s honeycomb drum in its machines has been designed to gently care for fabrics, reducing wear and tear, meaning that your linens remain in excellent condition for longer, reducing the amount of turnover in your textiles, ultimately resulting in less waste. Finding brands who share your commitment to sustainability means that you can promote their eco-friendly practices to clients who place high value on environmental responsibility, as well as potentially attract new, environmentally conscious clients. The energy efficient and water saving features of Miele Professional’s machines help salons reduce their carbon footprint, aligning with the growing trend of

sustainability that we’re currently seeing in the beauty industry.

Why choose Professional?Miele

When choosing your machinery provider, opting for someone who shares your commitment to eco-friendly practices can be a match made in heaven. Miele Professional believes that everyone, from the largest multinational corporations to the smallest family-owned businesses has a responsibility to contribute to a brighter, more sustainable future.

Miele’s motto, ‘Immer Besser’ (Forever Better) defines its commitment to continually improving all aspects of its work. This principle motivates

the development of better, smarter solutions, ensuring that all the customers it serves become more sustainable for generations to come, and its pledges for the planet reflect this:

Make sustainability happen at every step: Miele Professional continuously work towards making sustainability essential at every stage of its products and services’ life cycle – as well as in all of its value chains, and in the homes and businesses of its customers.

Make machines that won’t leave a mark: Miele is dedicated to producing the best possible products and services with the least impact on the environment, with the ultimate aim to make them 100% carbon neutral. End waste by giving their machines new life: Miele are working towards creating a circular value chain with netzero waste for all materials used in their machines to re-enter the loop at the end of their lifecycle.

Miele Professional also offer to remove your old appliance, take it away and dispose of it in an environmentally friendly way, completely free of charge. If your machine still has some life in it, Miele will look to refurbish and reuse it wherever possible or recover the materials that can be recycled.

Interested in learning how Miele Professional’s solutions can support your salon adopt more eco-friendly practices? Then please visit: www.miele.co.uk/p/ product-recommendations-spa-wellnesssports-4193.htm

Sustainability Solutions

In light of Earth Month, we hear from Green Libertine Mel Tudor, salon owner and sustainability enthusiast from En Route Hair & Beauty, as she discusses the importance of training and educating beauty professionals on sustainability and how this can be incorporated into the salon.

Sustainability in the salon is absolutely fundamental, but don’t expect your team to automatically jump on board or even have any prior knowledge of what sustainability is actually about.

Some salon owners decide, “I’m going to go green,” like it is a switch you can turn on. But learning anything new does not work like that; if you want to learn a new language or become fit and healthy, there isn’t a magic switch for those either (unfortunately). With anything new, you need to plan it out, and a major part of that plan is going to be education.

Each staff member has to be educated in the “why”? Why do we need to be sustainable? Why do we as a salon want to be sustainable? Why is it essential that the whole team work together for the salon to be sustainable? What difference can they make as individuals? Once your team understands the “why,” then it’s much easier to then start putting sustainable practices into place.

I always begin with recycling, as it’s usually something they may do at home, so they are familiar with it. Having bins in the salon for different recyclables, e.g., metal, hair, plastics, and paper, is easy to implement and easy to put into practice. Explain the importance of not mixing waste items and them being in the wrong bins.

If you use disposable towels, they must be used correctly to get the best results, squeezing the water out, not rubbing like a traditional towel. Clients are encouraged to take them home, which becomes a talking point and helps clients understand the value of being more sustainable at home.

By educating your team on all the

Once your team understands the “why,” then it’s much easier to then start putting sustainable practices into place.

sustainable practices in the salon, you will create a more professional environment. Encouraging them to reuse items that might have been thrown away in the past or recommending their clients use your refill service adds value to the service.

The one thing it definitely does is create a buzz in the salon, which then passes down the line to your clients; it gives them enthusiasm about being more sustainable themselves. So it’s a win-win situation.

Wave After Wave

Looking to give your clients the perfect tousled finish to their treatments? Look no further; with this effortless, carefree look, inspiration courtesy of @sbshairltd, beautifully crafted by @clarepearsonhair, using @originalmineral_uk, to see your clients through the summer!

As we transition into spring and summer, beachy tousled waves become the go-to hairstyle for achieving a laid-back, chic, vibe. This look created by O&M Ambassador Clare Pearson not only evokes the feeling of salty ocean breezes and sunny days but is also perfect for any occasion - from the beach to casual outings or even a night out. Using the right products and techniques, this iconic style can easily be recreated.

Using Original & Mineral’s (O&M) clean, natural, and luxurious formulations, you can achieve soft, textured waves without compromising the health of your hair. Free from harsh chemicals, O&M combines the power of minerals, botanicals, and active ingredients to help you style your hair while maintaining its strength and shine.

By following these simple steps and using O&M’s natural, effective products, you can effortlessly create the perfect beachy waves that will turn heads all season long.

Original Mineral is available from Salon Business Solutions Ltd. Sign up for a trade account at www.sbs-hair.com, @sbshairltd or call 0330 3206000.

Products Used:

• Original Detox Shampoo

• Hydrate & Conquer Shampoo & Conditioner

• Dry Queen Dry Shampoo

• PS Spray

• Rootalicious Volume Mousse

• PS Balm

• Desert Dry Texture Spray

• C-Spray Dry Conditioner

• Original Queenie Hairspray

Step one

Start with a clean canvas by washing your hair with Original Detox Shampoo to remove buildup. Follow with Hydrate & Conquer Shampoo & Conditioner to restore moisture and keep your hair hydrated.

Step four

Spray Desert Dry Texture Spray through the hair for added texture and hold, then let the curls cool completely to set the style.

Step two

Before styling, apply PS Spray for heat protection. Add Rootalicious to the roots for volume and lift, and smooth the ends with PS Balm to enhance shine and strength.

Step five

Loosen Curls Once the hair has cooled, use a wide-toothed comb to gently loosen the curls, creating soft, relaxed waves.

Step three

Divide your hair into sections, curl 1-2 inch sections with a curling iron, alternating directions for a natural beachy look. Curl the front sections away from your face for a flattering finish.

Step six

Final Touches To finish, apply C-Spray Dry Conditioner to the ends for hydration and shine, followed by Frizzy Logic Shine Serum to reduce frizz. Set the style with Original Queenie Hair Spray for a lasting, frizz-free hold.

Effortless Style, Sustainable Comfort

Looking for workwear that works as hard as you do? Look no further! We hear from Grahame Gardener as they introduce their eco-friendly workwear collections: CRFT and Forward, allowing therapists and stylists to look effortlessly polished all while making responsible choices for the planet.

Whether you’re providing rejuvenating facials, intricate nail art or therapeutic massages, what you wear should offer the perfect balance of style, comfort and functionality. As the conversation around sustainability grows, there’s also a rising interest in eco-friendly workwear that looks great and feels even better to wear - enter the CRFT and Forward collections—two innovative collections that redefine professional beauty workwear.

Designed for the Modern Professional

Gone are the days of stiff, shapeless tunics and uninspired uniforms. Today’s spa and beauty professionals demand flattering silhouettes, breathable fabrics and durability—and that’s exactly what the CRFT and Forward collections deliver.

The CRFT collection is designed with

a premium, contemporary edge; offering incredible design and fits, catering for all body types. Made with plant-based and recycled fibres, this range guarantees unparalleled comfort. CRFT isn’t just about looking and feeling good— it’s also about making responsible choices. With a fluid-repellent finish, the collection provides added protection against spills and splashes while maintaining their luxe softness, ensuring beauty professionals feel as good as they look all day long.

Meanwhile, the Forward range is designed with 4-way stretch fabric, providing adaptability for movement and all-day comfort—without compromising on style. The collection is also infused with innovative CiCLO® technology, making the fabric sustainable and nontoxic, helping reduce the accumulation of plastic waste in landfills and ocean pollution by enabling the fabric to biodegrade like natural fibres when in the right conditions.

The Forward collection is perfect for beauty therapists who need lightweight, moisture-wicking attire that keeps them feeling fresh and professional from morning appointments to late-evening treatments.

Sustainability Without Compromise

Sustainability is no longer a luxury—it’s an essential consideration for modern beauty professionals. Both CRFT and Forward proudly lead the way in eco-conscious design, proving that sustainable choices don’t have to mean sacrificing quality or aesthetic appeal.

The CRFT collection’s sustainable

blend of recycled fibre and renewable resource – bamboo - significantly reduces environmental impact, making it a go-to choice for salons looking to align their uniforms with their eco-friendly ethos. Likewise, the Forward collection, infused with ground-breaking CiCLO® technology, is designed to be naturally biodegradable, helping to reduce plastic waste in landfills and oceans. Both CRFT and Forward are also designed to be washed at lower temperatures, reducing energy consumption and further contributing to environmental sustainability.

Effortless Elegance for Every Setting

The best workwear seamlessly transitions from the treatment room to the front desk, ensuring therapists always present a polished, professional image. Available in a variety of sophisticated colours and

styles, CRFT and Forward both offer professionals the chance to express personal style while maintaining a cohesive salon aesthetic. With a broad range of flattering styles including: jogger-style trousers, relaxed cargo trousers, tuckable tops, four-pocket tops, base layers and zip up jackets, these collections provide versatile choices. Both collections also offer male and female fits, ensuring every professional finds their perfect match.

Both collections also accommodate personal branding, with options to include our custom embroidery and monogramming services, allowing beauty businesses to create a unified, premium look that enhances their brand identity.

The Future of Beauty Workwear

With their perfect fusion of fashion, function and sustainability, both the CRFT and Forward collections represent the future of spa and beauty workwear. Designed for professionals who refuse to compromise on comfort or style, these ranges ensure that looking good and feeling great go hand in hand. After all, when you’re focused on making clients feel their best, you deserve workwear that does the same for you.

Discover the CRFT and Forward collections today and experience the difference of workwear that truly works for you. Embrace the future of beauty workwear—where effortless style meets sustainable comfort.

www.grahamegardner.co.uk

Business

Positive Retail

Retail. A word that often makes many salon owners’ and beauty professionals’ toes curl. Many in the industry underestimate the power of retail or simply avoid it altogether. However, the truth is, instead of being considered an add-on, retailing is now a crucial part of the salon industry, your client’s journey, and your business’s success.

Slow and Steady

Selecting the right range of products for your clientele is essential for effective retailing. Curate a collection that aligns with your clients’ needs and complements the services you offer. Consider utilising your clients to understand what they would like to see you retail, and prioritise brands that reflect your professional standards. Collaborating with brands that aren’t easily accessible elsewhere helps to build a sense of loyalty to your salon and the brands!

Train Your Team!

Ensure your team are all well-trained and knowledgeable about the products you retail. Confidence is key here! If staff haven’t tried the product and feel passionately about it, how can they sell it? Thorough product knowledge and personal anecdotes will inspire trust and contribute to a seamless retail experience.

Enhanced Client Results

The daily annoyance of clients spending hundreds of pounds on their hair colour, then using off-the-shelf quality shampoo to maintain it. As experts, you understand this frustration, but this is the time to make a change! Start with small, easily actionable steps, recommending one or two products per treatment. Salon retail isn’t about being a salesperson; it’s about being the expert your clients already trust to get them the results they’re after!

Seek Feedback and Adapt

Seek feedback from your clients regarding their retail experience in the salon. Listen to your clients’ suggestions and concerns, and adapt retail accordingly. By continuously evolving and improving, you can exceed client expectations and maintain a competitive edge. Utilise surveys to understand how you can improve, but also to understand what might be blocking current clients from purchasing retail through you!

Post-service opportunities

With recommending retail products coming with the fear of feeling pushy and uncomfortable, it’s time to consider retail as solving problems and providing solutions for clients. After haircuts, colour treatments or facials, this is an organic moment for recommending products that align with the client’s needs. These recommendations support maintaining the results at home, which in turn increases client satisfaction.

Mina

Maximise Profit Potential

With many salons apprehensive about the impact April 1st might bring with the introduction of the autumn budget, we tried to understand what specific salon owners are doing to try and combat these effects in order to remain profitable.

There is no doubt that the upcoming changes as a result of the Autumn budget will present challenges and difficulties for salon owners. Understanding these changes and preparing adequately is of paramount importance for salons; we know these changes are coming, so it’s vital to plan ahead and get ready.

These changes will be felt deeply by all in the hairdressing and personal care sector, and pushing the government for an economic lifeline is truly needed. While we wait in anticipation for tax reform, salon owners discuss their strategies for staying ahead. With change and uncertainty often comes opportunity, and said opportunities may provide the ability to refine operations, improve efficiency, and strengthen your business.

During these times, Business Director of Izabella Bordingnon, Vinicius Fachinetto, discusses the importance of being transparent, “After holding prices steady last year, we will be implementing a moderate 8% average increase to reflect rising operational costs. We have already communicated these changes via a client newsletter, ensuring that our customers are informed well in advance of the adjustment from April 1st.

“To mitigate rising costs without passing excessive increases onto clients, we are implementing an effective and engaging referral marketing programme, rewarding loyal clients while simultaneously growing our client base. In-salon, we are introducing new bundled services and strategic upsells to absorb operational cost increases while enhancing the client experience.”

We are introducing new bundled services and strategic upsells to absorb operational cost increases while enhancing the client experience.

David Cassidy, salon owner at Palette & Bristle, shared a similar view as he suggested, “Let clients know about changes well in advance through emails, social media, and simple signs in the salon. The key is to explain the why behind the change. It’s not just about higher prices; it’s about ensuring they continue to get the best products, skilled stylists, and a welcoming space every time they visit.”

With increasing prices being the go-to, the question is: what else can be done? David has decided to introduce new services to give clients more for their money. For example, David shared, “We’re introducing smaller colour ‘tweakment’ services between balayage appointments to provide quick and effective ways to brighten hairlines and refresh tones.” This opportunity provides the perfect way to keep clients looking their best between major appointments while inspiring them to visit more frequently.

David continued, “At the end of the day, adapting to the Autumn Budget isn’t about cutting back; it’s about being smart, adding value, and keeping both your clients and business thriving. We’re staying positive, proactive, and looking forward to what’s next.”

For Vinicius, at Izabella Bordingnon, they’re continuously looking to refine their services to meet the evolving needs of clients while staying true to their ethos of healthy, natural hair and scalp care. Vinicius shared, “Our latest focus has been on expanding our specialist trichology-based treatments, designed

for women who want to maintain hair vitality, prevent hair thinning, and address scalp imbalances.

“By integrating advanced scalp and hair health treatments alongside our existing premium salon services, we create a differentiated experience that naturally commands a higher perceived value. This not only strengthens client loyalty but also enhances revenue through customised treatment plans and long-term care solutions.”

For Tim Scott-Wright, owner of The Hair Surgery, Stourbridge, his focus is maximising the value of what is already on offer, instead of adding more to the menu. Tim shared, “A prime example is toner shots—something that’s essential for blondes but wasn’t always properly accounted for.

“By making sure these are consistently charged, we’ve unlocked a significant new revenue stream. It’s about refining what we do rather than overcomplicating things with unnecessary add-ons.”

With this in mind, we asked Tim what his ultimate piece of advice was for salon owners during this time. Tim emphasised the importance of knowing your numbers inside and out as he shared, “Take a close look at where you might be undercharging or absorbing unnecessary costs. A few well-calculated changes can make all the difference to your salon’s sustainability.

“Too many salon owners rely on guesswork rather than a proper financial breakdown. Go through your figures and really understand where your money is going. From there, identify any areas

where you’re losing profit through undercharging or inefficiencies. It’s not about making drastic changes overnight but refining your approach so your pricing reflects the true cost of running a successful salon.”

Luke Doolin, Country Manager UKI at Phorest Salon Software, suggested a similar approach and encouraged, “To truly understand the cost of delivering each service, salon owners need to get comfortable with their numbers. The best place to start is by diving into reports, looking at key metrics like average ticket value, new vs. existing clients, marketing sales, and turnover per staff member.”

Insights like these can highlight where the business is thriving and where there’s room for improvement.

At Phorest, a new benchmarking tool has recently been launched, designed to give salon owners a clear picture of how they compare to others in the industry. Luke shared, “The new tool tracks six key metrics, showing how your business stacks up against salons in your local area, similar businesses, and even the top 5% of high-performing salons across the country.”

While the future remains turbulent and uncertain for many and the full impact of the autumn budget is unknown, we remain resilient and filled with hope that this advice from industry experts helps to ease a touch of the financial strain. As always, our thoughts remain with you all throughout these trying times, and we hope to provide support and guidance wherever possible.

Kleek Hits London Town

Celebrating 25 years of delivering outstanding hair and beauty apprenticeships, and the launch of their successful new London academy, we sat down with Kleek Apprenticeships to learn more about the Academy and their ethos.

The Academy, located on Harmood Street opposite Camden Lock in northwest London, has been bustling with activity since it opened in early January. With over 100 apprentice hairdressers and barbers attending, Kleek continues to build on its legacy, having trained over 8,000 apprentices to date, benefitting from the exceptional training provided by Kleek Educators and their salons.

Now recognised as the UK’s leading hair and beauty training provider and proud holder of an outstanding Ofsted rating since 2006, we hear from the new London Educator team and some of Kleek’s latest apprentices.

Hair educator, Isha Samms shared how she’s loving the new academy and working for Kleek, “What has really stood out for me is how well the training, setup, resources, and management have been structured. Everything has been designed with both the stylist and apprentice in mind, ensuring that their unique needs and learning

experiences are balanced. Often, training environments focus solely on the teaching aspect or the salon perspective, but Kleek has thoughtfully integrated both to create the best possible learning atmosphere.”

Following on, hair educator Amy, added, “It’s clear that the Kleek ethos is about quality – in its teaching, the learner experience and the support offered to employers.”

Isha agrees and shared, “Kleek Academy London and Kleek Apprenticeships are exceptional places to learn the craft of hairdressing and barbering. Our educators bring real industry experience, having worked - and many continue to work - with some of the leading hair salons and brands. It’s a setting where learners acquire essential skills and real-world insights from industry professionals.”

Hair Educator Claire Atkins confirmed, “The first few months at Kleek Academy London have been absolutely amazing –eventful, informative, and full of exciting experiences for all!”

But what do the new apprentices

think? Level 2 Hairdressing apprentices shared their thoughts, “I like Kleek Academy as the support they provide gives me so much reassurance that I will reach my end goal. The tutors really know their stuff and are so encouraging!” said Catrin.

Kyah added, “The hands-on practice turns every class into a mini salon adventure where I get to master new techniques with expert guidance!”

Millie agreed, “You really do learn something new every day, and you don’t just learn it, but the teachers help you feel confident in doing it too.”

The Academy is making its mark and becoming known locally for its hair services and its arty entrance that complements Camden’s colourful street murals and art.

On 15 April, Kleek is holding an Open Event for prospective apprentices, together with a salon launch night, so if you’re local to the area, get in touch via lisa@kleek.ac.uk and come along to find out more about training your apprentices with the Kleek!

HELPING HAIR AND BEAUTY PROFESSIONALS THROUGH TIMES OF HARDSHIP

Since 1836 the Hair & Beauty Charity has helped those in our industry who have fallen on hard times. Practical and financial support is available for hair, barber and beauty professionals and their families - but we need you to help us support those who need it most.

From mental health issues. escaping domestic abuse to an illness or injury, there are many reasons why someone contacts us - and it is our duty to help them in their time of need.

None of us knows when we will need help - one day it could be you.

Tame the Twist

Born out of a distinct lack of hairstyling products catering to diverse hair types, we hear from Lily Odogwu, Founder and Director of Noma Sana, as she discusses how their styling range helps individuals with type three and four hair ‘Love the Process’ of styling hair.

Please introduce us to Noma Sana and what it strives to achieve.

Noma Sana was launched mid-2024 as a brand and movement that champions diverse hair types. Born out of the realisation that the products currently available for textured hair—particularly afro and curly hair—did not work as well as they did on straight or wavy hair, Noma Sana aimed to change this by putting diverse hair types at the forefront of the testing and development process.

What makes Noma Sana unique?

Noma Sana’s products aren’t just focused on styling; they are created to help the hair heal and grow by limiting the damage that happens as a result of heating and styling. Through extensive research and utilising current technologies on the market, such as infrared, Noma Sana’s products help to boost the hair’s renewal process during and after a styling session.

How has your experience in the industry led you to understand the gap in the market for textured hair?

Understanding there was a gap in the market came from my own experience with using the currently available products on my textured hair. For example, if I wanted to use a hair straightener to get my afro straight, I would need to run the straightener through one small section of my hair several times to get the desired result. But it’s not just hair straightening! Using a hair dryer was also a frustratingly long and achy process, and usually that was only at the beginning of the styling process! I quickly realised that current brands did not understand the process of maintaining textured hair.

How can using Noma Sana, specifically designed for type 3 and 4 hair, significantly enhance the client experience?

We want clients to know that they’re not

just using a beautiful styling tool but a premium piece of technology. We have put the controls into the hands of the stylists by adding features such as a removable comb for chasing the hair during straightening, and temperature controls which can be adjusted depending on the hair type. All products are designed to make the process of styling type three and four hair easier. Our motto, after all, is for clients to ‘Love the Process’ of styling hair!

How can our readers work with you?

We want to work with you! We currently work with clients and customers, take their feedback on board, and build products accordingly.

To find out more, please get in touch via amazing@nomasana.com or visit our Instagram @nomasana.official.

Silk Tress

PRODUCT FOCUS

Eye-Mazing!

The HIVE® Dual LashLift Kit contains everything a beauty business needs to offer clients the ultimate boost to natural lashes and brows. Whether you are a beautician wishing to expand their service offering, looking to increase your profit margins, or simply looking for very best results for two incredibly popular treatments, this superb value starter kit is the answer!

The vegan friendly and fast acting HIVE® DUAL LashLift system comprises of three liquid treatments:

- Step 1: HIVE® DUAL Lash Lifting Crème is the launch pad to perfect eyelashes & eyebrows.

- Step 2: HIVE® DUAL Lash Treatment Lotion - Helps lashes & brows secure that star quality.

- Step 3: HIVE® DUAL Lash Conditioning Serum - The finishing touch in achieving universal lash and brow envy. www.hiveofbeauty.com

Brush Up!

Hair genius Angelo Seminara has created an exclusive collection of ultimate hair tools, designed with care and attention to every detail, thanks to his expertise and his stylish Italian heritage, the result is a never-seen-before line-up of high-quality professional brushes. All brushes, made with beechwood, have been designed to have a perfectly balanced weight. Combining both nylon bristles and wild boar bristles; the nylon bristles have a detangling, anti-static effect, ideal for styling with control.

www.angeloseminara.com/sho

Say Yes to the Nails

Andreia Professional, proudly introduces I Do – a dazzling new Gel Polish collection crafted exclusively for brides-to-be and their bridal parties. Designed to bring wedding visions to life, I Do showcases six exquisitely curated shades that beautifully complement any bridal look. From timeless nuptial elegance to chic cocktail glamour, each shade is inspired by the romance, joy, and luck that make the wedding day so unforgettable. Developed with nail professionals in mind, the Andreia Professional Gel Polish range offers exceptional coverage, a silky, fluid texture for a seamless application, and an enduring, brilliant shine that lasts up to 4 weeks. www.andreiaprofessional.com

Smooth Criminal

Say hello to Wella Professionals Ultimate Smooth, a game changer for dry, dull and frizzy hair.

Ultimate Smooth includes a Shampoo, Conditioner, Mask, and the hero of the range – Miracle Oil Serum. This powerful leave-in treatment delivers an incredible 96 hours frizz control, up to 85% smoother hair with a glass like shine. All while protecting your hair from UV & heat up to 230°c. uk.wella.professionalstore.com

The Joi of Colour

Introducing the new Blonde Life Color Enhancing Masques by JOICO – a treatment that embraces your clients shade of blonde. Available in the shades Violet, Silver, and Rosé Champagne –these masques are your new must-haves for vibrant, shiny, healthy blonde hair.

The NEW Blonde Life Color Enhancing Masques instantly refresh your colour - from soft blush rose, to icy cool violet to bright, luminous silver, we’ve got the perfect shade for every blonde. Your tone is personal to you – make it brilliantly blonde & unique. www.joico.com

Plan to Revitalise Wig-Knotting Trade

The Little Princess Trust and leading wig manufacturer, Banbury Postiche, have partnered to campaign for the establishment of a dedicated wig making apprenticeship in the UK. The initiative aims to revitalise the craft, ensuring a new generation of skilled professionals can meet the growing demand for high-quality, handmade wigs.

With increasing reliance on overseas production, traditional wig making skills have dwindled in the UK.

The apprenticeship, proposed by The Little Princess Trust and Banbury Postiche, would provide structured training, equipping learners with essential techniques to create an increasing number of handmade wigs for individuals experiencing hair loss due to medical conditions.

The Little Princess Trust and Banbury Postiche first began a formal working partnership in 2020 when they helped to launch a UK wig making co-operative.

The project sees freelance wig knotters receive training at Banbury Postiche’s headquarters in Oxfordshire before going on to make wigs for the children and young people using The Little Princess Trust’s free wig provision service.

The success of the partnership, which saw its first wigs made in 2021, has prompted ideas to help increase the number of UK wigmakers further and led to the call for a dedicated wig making apprenticeship.

Phil Brace, CEO of The Little Princess Trust, which provides free wigs to children and young people with hair loss, emphasised the importance of the initiative.

Phil Shared, “We want to ensure wig making thrives in the UK, allowing us to continue providing free, real hair wigs with the highest standards of craftsmanship.”

Banbury Postiche, a leading supplier of wigs and hairpieces, is backing the move

to secure official recognition for the apprenticeship.

Managing Director Nick Allen added, “This is a crucial step towards rebuilding the industry and nurturing homegrown talent.”

“Our organisations are calling on training providers and industry leaders to support our vision and help get more wigmakers working in Britain.”

The Little Princess Trust is a UK charity that provides free, real hair wigs to children and young people who have lost their own hair due to cancer treatment or other conditions. To find out more about their work and how you can support them, visit www.littleprincesses.org.uk

A wig knotter on a training course at Banbury Postiche

Phil Brace (left) and Wendy Tarplee-Morris, from The Little Princess Trust, with Nick Allen from Banbury Postiche.

When a child loses their hair, we help to restore their confidence and identity by providing them with a free, real hair wig.

Scan here to join other salons already supporting our work by sending us the hair donations needed to make our wigs.

www.littleprincesses.org.uk

An Environment to Thrive

With the industry as a whole feeling the crunch of the autumn budget, we hear from John Gillespie, Managing Director at Phenix Salon Suites UK as he discusses how this unique concept provides an alternative approach to the traditional salon model, offering opportunities for growth and collaboration.

Please introduce us to Phenix Salon Suites and what it strives to achieve.

Phenix Salon Suites is a unique concept in the UK, designed to empower hair, beauty, and wellness professionals by providing them with flexible, customisable workspaces to run their own businesses. Our mission is simple: to make business ownership straightforward and accessible, removing the barriers that often prevent talented professionals from becoming entrepreneurs.

We believe in fostering creativity and independence, offering fully equipped, private suites that allow professionals to build their brand, set their own schedules, and create a space that reflects their vision. Phenix Salon Suites gives professionals the opportunity to thrive on their own terms.

With business owners feeling the crunch of the Autumn Budget, how can Phenix Salon Suites help alleviate some of these pressures?

At a time when rising costs are putting pressure on small businesses, Phenix Salon Suites offers an alternative that simplifies financial planning and reduces overheads. Unlike traditional salons, where owners often face high rental fees and unpredictable, rising costs, we provide an all-inclusive pricing model with no hidden fees.

For one fixed cost, tenants receive a fully equipped suite, including a backwash and styling station for hair professionals, or a spa sink and contribution towards a treatment bed for beauty specialists. Essential services

What do current suite owners have to say?

The feedback from professionals who have joined Phenix Salon Suites has been overwhelmingly positive. Many have expressed how our model has given them the confidence to take control of their career and business.

Sally – Rupert Hayes, Manchester “Phenix provides all the facilities you need, offering a spacious salon that both my clients and I love. The convenience of a single weekly payment makes budgeting and planning effortless.”

Tilly – Tilly Tha Barber, Birmingham “Phenix is the perfect entry point for anyone looking to run their own business. The location is excellent, the aesthetics are beautiful, and I love the space just as much as my clients do.”

Ashley – Moloko Hair, Manchester “Coming to Phenix has been one of the best decisions I’ve ever made. The freedom to work for myself, set my own hours, see the clients I choose, and make money for myself instead of someone else is invaluable. To be honest, that’s the best thing about it!”

Renee – Fleeked by Rere, Birmingham “Being at Phenix has been an amazing experience. It has given my business more structure, and I feel fully supported in reaching my business goals. The flexibility of 24/7 access allows me to work in a way that suits me best.”

such as heating, electricity, water, Wi-Fi, and access to on-site laundry and kitchen facilities are all included, helping professionals avoid unexpected expenses.

Our rolling monthly contracts, with just 45 days’ notice, provide flexibility in an uncertain economic climate. If someone needs to reduce their working hours, they can even sub-let their space, offering additional financial security. Furthermore, we support our tenants with business coaching, marketing advice, social media workshops, and one-to-one mentoring, ensuring they have the tools to attract and retain clients, manage pricing, and build a profitable business.

This model of business may raise questions around increased competition. Please discuss.

While it may seem like placing multiple independent businesses under one roof would increase competition, in reality, Phenix Salon Suites fosters a collaborative rather than competitive environment. Unlike a traditional salon, where stylists compete for walk-in clients or commissions, each professional at Phenix operates their own private suite with their own client base.

We’ve found that many of our tenants build strong professional relationships with others in the building, often referring clients to complementary services. By bringing talented professionals together, we create a network of support and shared success. Moreover, because professionals have full control over their pricing, branding, and marketing, they can focus

on growing their own client base and making their business as unique as they wish.

What are the benefits of choosing Phenix Salon Suites?

Phenix Salon Suites is built around three core values: freedom, flexibility, and support. The key benefits include:

• No large upfront investment: Professionals don’t need to spend thousands setting up their own salon. Our suites come fully equipped, allowing them to start working immediately.

• All-inclusive pricing: A single, predictable cost covers rent, utilities, Wi-Fi, laundry, kitchen facilities, and essential salon equipment.

• Rolling monthly contract: No longterm leases or financial risk. Just 45 days’ notice is required if a tenant chooses to leave.

• 24/7 access: Professionals have full control over their schedule and can work whenever suits them and their clients.

• Customisable space: Tenants can

decorate and brand their suite to reflect their personality and business identity.

• Prime locations: We are based in central city locations with high footfall and easy accessibility.

What additional support is available to business owners?

At Phenix Salon Suites, we are dedicated to ensuring the success of our tenants by offering more than just a space.

Our support includes one-on-one business mentoring with John Gillespie, an industry expert with over 40 years of experience, who helps tenants refine their business strategies. We also offer Pricing for Profit seminars, led by expert Ruth Lundstrom, which teach professionals how to price their services effectively, potentially boosting their earnings by £18,000 per year. We also provide social media workshops to guide tenants in building an online presence, attracting the right clientele, and creating engaging content. Our monthly content days offer opportunities to collaborate with photographers and capture professional visuals for marketing and social media. Lastly, tenants can attend live colour and styling events, gaining access to valuable educational workshops.

Additionally, our exclusive partnership with Treatwell provides tenants with access to powerful booking software, reducing no-shows and increasing online visibility - completely free of charge.

Interested how Phenix Salon Suites can provide an opportunity to grow, to create and to succeed on your own terms? Then please visit: www.phenixsalonsuitesuk.com

A Colourful Career

Helping more than a million women and men achieve their ideal look and make lasting first impressions, we hear from Colour Me Beautiful as they discuss how a colour analysis can increase client satisfaction, revenue, and salon reputation.

Please introduce us to Colour Me Beautiful and what it strives to achieve.

With over 40 years of experience, Colour Me Beautiful is a global leader in colour analysis, personal styling, and image consultancy.

Our modern tonal colour analysis system is at the heart of what we do. It’s a flexible and adaptable approach that goes beyond the traditional seasonal method, allowing us to connect with individuals from all walks of life. By focusing on each client’s unique needs, our consultants deliver personalised consultations that not only enhance their appearance but also boost their confidence, ensuring that they feel fantastic at any stage of life.

Please discuss the benefits of having a colour consultant in a salon environment.

Offering personal colour consultations as an add-on service can provide several benefits, both for the business and its clients.

First, it allows the salon to provide a more personalised experience. Clients often feel overwhelmed by the vast array of colour options available, and a oneon-one consultation helps guide them through the process, ensuring that the stylist selects shades that complement the clients’ skin tone. This personal touch builds customer loyalty, as clients appreciate the tailored advice and are more likely to return for future services. Secondly, it can increase revenue for the salon. By positioning colour consultation as an exclusive, expert service, salons can attract clients seeking a high-quality experience and more specialised advice. These consultations can also lead to increased bookings for hair colour services, as clients are more

likely to commit to a colour change after receiving professional guidance.

Offering this service enhances the salon’s reputation as a place of expertise, as clients are more likely to trust a salon that takes the time to understand their needs, which can lead to positive word-of-mouth referrals.

Finally, personal colour consultations can also improve client satisfaction by increasing confidence, leading to higher retention rates and greater customer lifetime value.

How can our readers work with you?

Are you passionate about style, colour, and helping others feel confident? Start your stylish career and train to become an image consultant with Colour Me Beautiful, the leading name in colour and image consultancy. Our internationally recognised training programme provides

everything you need to succeed in this exciting and rewarding profession.

Our three-step programme equips you with the skills and knowledge needed to add image services to your business, or indeed, build an add-on successful business in its own right. We offer a flexible learning experience that allows you to train at your own pace and tailor your expertise to your goals.

Take the first step towards a stylish and fulfilling career. Contact us today!

Pat Henshaw, Director of Training: training@colourmebeautiful.co.uk. +44(0)1772 750 052 (opt. 4) colourmebeautiful.co.uk/ trainingacademy

2025: Building Better Salon Businesses with Phorest

Our Clients Achieved Extraordinary Results in 2024 – Take a Look!

“

Luke Doolin, Country Manager UK & Ireland, Phorest

2024 was a testament to the resilience and creativity of the hair and beauty industry Despite challenges, our clients saw incredible results by embracing innovative tools and strategies. Just look at the stats:

15.18 million online bookings made globally

66,553 clients reconnected through tailored engagement strategies appointments secured via rebooking SMS campaigns

246,134 £17.9 million

in gift vouchers sold, driving revenue and loyalty

£1.08 million in e-commerce sales to complement in-salon services

49 million SMS & 258 million over

298,598

2 million tips processed since September 2024 five-star Google ratings achieved by clients emails sent through marketing campaigns, generating an impressive £708.5 million in value

Looking Ahead to 2025: Let’s Build Better Businesses Together

2025 is your opportunity to elevate your salon to new heights Our mission is to empower and inspire salon owners to grow fantastic businesses, attract loyal clients and talented staff, and reach their full potential by leveraging cutting-edge, all-in-one software. Whether it’s reducing costs, boosting savings, enhancing your client experience, or driving revenue, we’re here to help you succeed

With tools designed to harness data, improve salon operations, and inspire loyalty, you can navigate the year ahead with confidence. Let’s celebrate the successes of 2024 and build a brighter future together.

If you’re ready to transform your salon, talk to us today.

Discover how our solutions can help you achieve more in 2025

Better Your Practice

In this exclusive editorial, we hear from Georgia Harper, who, after creating a successful aesthetics business, felt it was time to give back to other practitioners to help educate, empower, and uplift through Gigi Aesthetics Training Academy.

Please introduce us to Gigi Aesthetics and what it strives to achieve.

Gigi Aesthetics is a northeast-based aesthetics clinic, named after my daughter, Gigi, back in 2020. Since opening, I’ve ensured I train with the best cosmetologists in the country to perfect my skills and safety. Fast forward five years, and I’m now a successful aesthetics educator.

I can recall first starting out and waiting for what seemed like forever to get a booking. Since then, through bloody sweat and tears, alongside raising three beautiful children, I’ve managed to build up an incredibly loyal client base. Some clients even fly in from different countries for treatment (a huge pinchme moment!). Now I feel like it’s time to give back to other practitioners through training and education.

How has your experience and qualifications in the industry led you to provide training to others?

Over the years, I’ve witnessed some excellent training and training where I’ve left feeling a little bit short-changed! This then inspired me to create a training academy where students left feeling educated, happy, and confident with ongoing support.

At Gigi Aesthetics Training Academy, we aim to provide a high standard of education, ensuring our students are confident upon completing their training with us. I like to keep my classes smaller and intimate to ensure all students have my attention at all times throughout their training.

Throughout my career, I’ve reinvested thousands into qualifications and master classes, which eventually pushed me into finding my own niche and technique. Eventually, this led me to take more of an education route to share my knowledge and niche with new practitioners.

Please discuss the importance of continued training in the industry. Ongoing training is vital in this industry. Whether that’s brushing up on safety, enhancing your skills, or even sharing knowledge with other practitioners, this is all key to having a successful career in aesthetics.

There’s always room for improvement!

What are the most popular training courses you offer?

My most popular training courses are ‘The Gigi Lip Masterclass’—for current practitioners looking to enhance their lip techniques—and ‘The Career Starter Course’ for those looking to start a fresh career in aesthetics.

How can our readers work with you?

If you’re interested in a career in aesthetics or looking to improve your skills, please contact us via email at Gigiaestheticstraining@gmail.com

Gigi Aesthetics was founded in 2020. Since then our founder, Georgia has trained with the best doctors and cosmetologists in the country, perfecting her skills and safety.

We offer treatments and training for complete beginners to medical professionals. From NAD IV drips, to contouring packages, to Pharmaceutical grade skin treatments Gigi Aesthetics is a one stop shop for all aesthetic treatments.

‘My aim is to provide a training academy where safety, knowledge and precision is key. All of my students get on going support even after they walk out the door - safety is everything.’

A Menopause Hub

The conversation around menopause is finally shifting, and the beauty and aesthetics industry is at the forefront of this transformation. Whether you’re a hairdresser, beauty therapist, or salon owner, you’re more than just a service provider—you’re a trusted confidante for your clients.

This year’s Menopause in Aesthetics (MiA) conference, held at the prestigious De Vere Grand Connaught Rooms in London, brought together experts in gynaecology, dermatology, endocrinology, and aesthetics to address the growing need for menopause education within the industry. With over 30 leading speakers and panel discussions, attendees left with a deeper understanding of how to better support clients experiencing menopause-related concerns such as hair loss, skin aging, and hormonal changes.

One key takeaway was the idea of becoming a “Menopause First Responder.” Salons, clinics, and wellness spaces are often the first places women turn to when struggling with the effects of menopause. Understanding these changes and knowing what solutions exist—whether it’s recommending a specialist, offering the right treatments,

or simply providing a safe space to talk— can make all the difference.

One of the standout highlights was the introduction of a new panel discussion format, which received hugely positive feedback from delegates. This innovative approach stepped away from a presentation-based format to provide a fresh, multidisciplinary perspective on key menopause-related topics, reinforcing the importance of diverse insights in advancing women’s health.

Beyond education, the event was also a hub for discovering the latest innovations. The exhibition floor featured 40+ leading brands showcasing new treatments, products, and tools designed to support women through menopause. Companies specializing in skincare, haircare, intimate health, and hormone supplements demonstrated how the industry is evolving to meet the needs of this often-overlooked demographic.

To top it all off, the first-ever Menopause in Aesthetics Awards celebrated pioneers making a real impact. The night was nothing short of glamorous, with an Oscar-style ceremony complete with dazzling performances and well-deserved wins across 18 categories. Categories included: the Best Intimate Health Device Supplier, Clinic of the Year and the Outstanding Achievement award for Dr. Shirin Lakhani, a leading figure in menopauserelated aesthetics.

Charlotte Body, founder of MiA and mBody Media, expressed her passion for driving this movement forward, “We’re changing the language around

menopause, ensuring every woman gets the support she deserves. It’s incredible to see the industry step up and be part of this shift.”

With three successful years under its belt, Menopause in Aesthetics is evolving into Menopause in Practice (MiP) in 2026, broadening its scope beyond aesthetics to include all professionals involved in menopause care. The next event will take place on Friday, February 6, 2026, at the De Vere Grand Connaught Rooms in London, offering both in-person and hybrid attendance options.

In the meantime, the team are busy working on the upcoming PAUSE Live also being held at Grand Connaught Rooms on the 4th October. PAUSE Live is the UK’s largest menopause event for consumers with a focus on all thing’s

menstruation to menopause and women’s wellness.

The team are looking for ambassadors to partake this year and support the show, to get involved speak with the press team at gina@mbodymedia.co.uk for exclusive perks.

www.pauselive.com

For salon owners and beauty professionals, this is more than just another event—it’s a chance to be at the forefront of a movement that’s changing the way we approach women’s health. Early bird tickets are available now at www.menopauseip.co.uk—don’t miss your chance to be part of the change.

The Fellowship Focus

Let’s dive into our regular Fellowship Focus as we discover what the Fellowship has been up to in their jam-packed schedules, as well as what’s in store for the coming months!

Fellowship Introduction Day

The Fellowship for British Hairdressing’s Introduction Day is an opportunity for Level II and apprentices to gain incredible insight into the importance of the Fellowship and how the organisation can support and develop them and their skillset throughout their career. The event which took place at Trafford College in Manchester involved a jam-packed morning of live demos and a Q&A with a panel of industry professionals. This panel included: Michelle Griffin, the Vice President, Patricia Davis, Design Essentials International Lead Educator, Stacey Wright, Wahl Artistic Team member and past F.A.M.E. Team Member, Oliva Brady, Fellowship Youth Board and Project X support and Jordan Heyes, past ClubStar Art Team member.

The Fellowship for British Hairdressing and Trafford College have had a longstanding relationship with the college being eager to enrol their students with ClubStar memberships. The ClubStar membership includes access to all of the Fellowship’s educational content, free tickets to their live member events and networking opportunities with industry icons.

Barry Stephens, CEO of the Fellowship commented, “We are elated to have the hosted this event in collaboration with Trafford College, who we plan to work with closely in the future, being one of the most established and recognised training facilities in the UK known for its incredible training policies and education team. We look forward to working with them further and giving the students more opportunities to develop their hairdressing skills and knowledge.”

Fellowship Creative XChange™ Launch!

The Fellowship for British Hairdressing is delighted to announce the launch of their brand-new platform sharing events – the Fellowship Creative XChange™ These events are an opportunity

for creatives to come together to present new ideas and techniques, collaborate with like-minded individuals to build stronger local communities and educational learning HUBS. The Creative XChange™ events will seek to cover all aspects of the hairdressing

and barbering industry, from traditional to contemporary techniques in cutting, styling, colour and barbering across all hair types and textures.

The Events will be taking place in Salons, Barber Shops, and Independent Spaces throughout the UK, under licence from and promoted by the Fellowship for British Hairdressing to encourage all professional hairdressers in the local area to come along and take part or just soak up the atmosphere and learn some new techniques it’s where “creativity meets innovation”, right on your doorstep. Ask the questions you’ve always wanted to ask or showcase a technique or a trend that you’ve been perfecting. The Creative XChange™ has something for everyone.

Fellowship Creative XChange™ have been implemented to build up local creative communities and encourage professionals to become members of the Fellowship and to apply for the Fellowship’s Bespoke Education Projects.

Ashleigh Hodges, the President of Fellowship added, “Hairdressing is one of the most creative professions in the world – and we’re so lucky that have a community of like-minded professionals that want to collaborate with one another and help each other to grow and develop their skills -and the Fellowship Creative XChange™ aims to help doing just that! We hope to build communities of creatives whose passion for the craft align, whilst creating a space for them to come together to present and collaborate on new ideas and techniques.”

Alfaparf Milano Partners with the Fellowship for 2025

The Fellowship for British Hairdressing is delighted to announce their partnership with ALFAPARF Milano Professional for Project Scotland. Alfaparf Milano is Italy’s leading brand in the professional hair sector, providing Italian inspired products and solutions for hair that have been created in collaboration with hairstylists.

In the Project’s inaugural year, ALFAPARF Milano has partnered with Project Scotland and will be working closely alongside Project Leader, Colin McAndrew. This is to ensure thar project members can extend their knowledge and skills in the latest education, trends, and techniques, as well as boosting their product knowledge.

Project Scotland is all about fostering creativity and collaboration, giving hair professionals the tools and inspiration to continue growing and pushing boundaries in their craft. The project focuses on nurturing local Scottish talent, helping team mentees grow within the industry, whilst contributing to Scotland’s hairdressing community.

Colin McAndrew, Project Scotland Leader shared, “We’re excited to be working with ALFAPARF Milano Professional, which will bring even more opportunities for the team members. This partnership is a great opportunity to keep them up to date with the latest trends and techniques, whilst allowing us to do more project days and offer amazing education to inspire the future generation of hairdressing.”

Dates for the Diary:

Monday 7th April: Fellowship Creative XChange Farnham 6:30PM – 9PM

Voila Hair Studio, 48 Downing Street, Farnham, GU9 7PH

Monday 14th April: Fellowship Creative Xchange Glasgow 6:30PM – 9PM

The BB Collective, 172 Hope Street, Glasgow, G2 2TU

Tickets available here: fellowshiphair.com/book-tickets

Aesthetics

Furniture

Haircare

Hair Products

Zemits UK LTD

T: 020 4532 5922

W: www.zemits.co.uk

Insurance

REM

T: 01282 619977

E: sales@rem.co.uk

W: www.rem.co.uk

Morgan Richardson Ltd

T: 0800 731 2940

E: quotes@morganrichardson. co.uk

W: www.morganrichardson.co.uk/ salon-insurance

Nails & Beauty Products

Avlon Europe Limited

T: 0121 522 2124

E: info@avloneurope.co.uk

W: www.avloneurope.co.uk @AvlonUK, @KeraCareUK, @AsIAmEurope ScienceofHaircare, AsIAmUK, UberlissEurope

Innersense Beauty

T: +020 3048 4452

E: euorders@innersensebeauty. com

W: www.innersenseorganic beauty.co.uk @innersenseorganicbeauty Innersense Organic Beauty

Salon Websites

Soapbox PR

T: 020 3133 3013

W: www.soapboxpr.co.uk

Hair Tools

Denman Professional Tools

E: customer.services@ denmanbrush.com

Hive of Beauty Ltd

T: 0845 450 4802

E: sales@hiveofbeauty.co.uk

W: www.hiveofbeauty.com @HiveWax @hiveofbeauty

Timely

T: 020 3808 0465

E: sales@gettimely.com

W: www.gettimely.com @timely @liketimely

Salon Solutions

T: +353 86 605 9840

E: lisa@salonsolutions.ie

W: www.salonsolutions.ie @salonsolutions.ie salonsolutions.ie

Unapologetic Skin

T: 020 8129 0866

E: info@unapologeticskin.com

W: www.unapologeticskin.com @unapologeticskinuk unapologeticskinuk

Waxing

W: denmanbrush.com @denmanpro

Harley Waxing

T UK: 0845 612 1944

T International: +44(0)1984 623 209

E: orders@harleywaxing.co.uk

W: www.harleywaxing.co.uk @harleywaxuk harleywaxuk @HarleyWax

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