MUC Flyer

Munich Airport Quick Reference Guide

Germany‘s most child-friendly airport Kinderland reopens with a fresh, new look and “Parents‘ Lounge”

Munich Airport info@munich-airport.de www.munich-airport.com MUC Flyer / Marketing Communications Corinna Born Coordination/Research: Xiao Yu phone +49 (89) 9 75-3 31 47 corinna.born@munich-airport.de 03-2013 Travel Fair (Riyadh)

Head of Incoming- and Hub-Marketing Florian Poetsch phone +49 (89) 9 75-3 31 48 florian.poetsch@munich-airport.de Marketing Incoming North America Sabine Ostermair phone +49 (89) 9 75-3 31 42 sabine.ostermair@munich-airport.de Marketing Incoming Central Europe / South Africa Andreas Bauer phone +49 (89) 9 75-3 31 44 andreas.bauer@munich-airport.de

03-2013 UITT (Kiew)

Marketing Incoming Russia, Ukraine and C.I.S. Anna Bereznichenko phone +49 (89 ) 9 75-3 31 45 anna.bereznichenko@munich-airport.de Marketing Incoming Japan / South Korea Oliver Hille phone +49 (89) 9 75-3 31 43 oliver.hille@munich-airport.de Marketing Incoming China / India Corinna Born corinna.born@munich-airport.de

04-2013 Destination Germany Roadshow (Chicaga, Nashville, Atlanta, Tampa)

On April 17, 2013, Kinderland in the Munich Airport Center reopened. It now features bright, cheerful colors and materials, larger rooms, and lots more for the little ones to do. A new separate “Parents’ Lounge” invites parents to relax or get some work done while they wait.

Highlights of the fully revamped Kinderland include a spacious “Adventure Plane” where children can climb and slide, a children’s cinema, and a corner for arts, crafts and games.

A game console (Nintendo Wii) is also on hand as well as a wide selection of books and cuddly toys. With advance reservations, children can celebrate their special day in the birthday room with up to nine friends.

Travelers and airport visitors can leave their children here in the care of trained childcare staff. The first hour is free of charge with a fee of three Euros for each additional hour.

Hours: Monday to Friday: 2 pm–8 pm; weekends and holidays: 11 am–8 pm.

Hofstatt – Munich’s new shopping hot spot

Mobility Service / PRM Assistance phone +49 (89) 9 75-6 33 33

Lost & Found phone +49 (89) 9 75-2 13 75 Medical Center phone +49 (89) 9 75-6 33 44

Tax Free / VAT reimbursement phone +49 (89) 9 75-9 29 60 VIP Services phone +49 (89) 9 75-2 13 33

02 | 13

CONTENTS

FC Bayern Munich: a success story

Airport MUC Incoming Activities ...................... Flaps Munich Airport wins European Routes Award .................................................. 1 myDriver – new and exclusive travel option from Munich Airport to downtown ............. 2 Germany‘s most child-friendly airport ....... 4

Further Information: Corporate Communications e-mail: presse@munich-airport.de www.munich-airport.com

A new premium address for shopping, living and working has emerged in Munich´s historic center, just a stone´s throw from Marienplatz: Hofstatt.

Opened on April 24, Hofstatt is urban and distinctive with a commitment to the whims of modern design. Among the brands showcased in Hofstatt, shoppers will find Abercrombie & Fitch, Hollister, Gant and Adidas.

Flight Information phone +49 (89) 9 75-2 13 13

04-2013 Fam Trip Icelandair

Munich Airport’s International Travel Trade Information

Munich FC Bayern Munich: a success story ........... 1

Conference Center municon phone +49 (89) 9 75-9 32 00

Meet & Assist Service phone +49 (89) 9 75-2 13 66

MUC FLYER © FC Bayern

MUC Incoming Activities

© Antonio Prudente

Further Information: München Tourismus e-mail: travel.media@muenchen.de www.muenchen.de/tam

Insider Tipps Friday’s Experience at the restaurant Le Potager

KUFFLER California Kitchen: American West Coast Cuisine Arrives in Munich

Every Friday the restaurant Le Potager in Munich offers a special dining experience known as Frid*ex (Friday´s Experience). Starting at 6 pm, and priced at € 36 per person, Frid*ex offers a feast of 16 gourmet small plates. Comprising a full meal from starters to desserts, Frid*ex invites diners to enjoy these dishes in whatever order is desired in an “all you can eat” format.

The newly opened KUFFLER California Kitchen is located in the historical section of the ‘Opera Palais.’ The restaurant offers a casual and cool, urban ambience with refined food.

Bringing the tastes of West Coast cuisine to Munich, Chef Christof Lobnig has a long culinary pedigree, having worked with acclaimed Californian chefs in Los Angeles, San Francisco and Santa Barbara.

Le Méridien München, Bayerstraße 41, 80335 München Annette Stich Tel: +49 89 24 22, 20 06 annette.stich@lemeridien.com www.lemeridienmunich.com

KUFFLER California Kitchen Hofgraben 9, Ecke Maximilianstraße 80539 München Tel : +49 89 242 24 84-0 kck@kuffler.de www.kuffler.com

Louis Vuitton‘s first German flagship store opens in Munich ............................................ 2 Hofstatt – Munich’s new shopping hot spot ............................................................ 4 With a 113-year old history, Munich’s soccer team “FC Bayern Munich” is one of Europe´s most famous and successful soccer clubs.

Having claimed their fifth UEFA European Champions League “crown” in Wembley and won the Bundesliga (German premier league) with a record tally of 91 points, FC Bayern Munich completed the “triple” with their 16th German Cup title in 2013. With a record 23 national titles and 16 national cups to their credit, Bayern Munich became the first German Bundesliga team to win the three titles (triple) ever.

Since the beginning of the 2005-2006 season FC Bayern Munich has played its home games at the Allianz Arena, one of Europe´s most modern

and distinctive soccer stadiums. Inside the Allianz Arena, the recently opened FC Bayern Erlebniswelt (world of experience) offers a unique opportunity to learn about the club´s history including both the good and bad times, and take a look at the team’s trophies. Based on revenue, FC Bayern Munich is the largest sports club in Germany and the fourth largest soccer club in the world, generating € 368.4 million in 2012.

Further Information: FC Bayern Munich www.fcbayern.de www.fcb-erlebniswelt.de www.facebook.com/fcbayern

Insider Tipps ................................................... 4

BAVARIA / the Alps The Bavarian Tourism Architecture Award “artouro 2013” honors Bavaria’s most beautiful tourism buildings .......................... 3 Bavaria – A better state of health ............... 3 Follow us on our English Account: MUC_Airport_En

North America Angela Geissler fax +1 (646) 64 99 170 angela.geissler@munich-airport.us

04-2013 SITT (Novosibirsk)

China c/o Beijing New Angle Consulting Co., Ltd. Albert An fax +86 (10) 58 69 64 90 btapek@public.bta.net.cn Thailand c/o Pacific Leisure Ltd. Nantana Pitpeeraka fax +66 (2) 6 52-05 09 nantana@plt.co.th

05-2013 ATM (Dubai)

Korea c/o AVIAREPS Marketing Garden Korea Ltd. Kate Lee fax +82 (2) 777 8179 klee@aviareps.com

MUC FLYER

Munich Airport wins European Routes Award Munich Airport was announced as the winner of this year’s European Routes Award at a celebration in Budapest with more than 1,000 guests in attendance.

This prestigious award is presented annually in recognition of outstanding marketing performance by international airports. In the “Europe’s Largest Airports” category comprised of airports with more than 20 million passengers handled annually, Munich Airport placed ahead of Rome and Vienna to achieve the number one ranking.

Munich was also declared the overall winner of the European Routes Award.

For Dr. Michael Kerkloh, president and CEO of Munich Airport, the award is an affirmation of the airport’s efforts to continually improve available travel options in quality and quantity.

“By bringing this significant prize home to Munich, we have highlighted our success in expanding and enhancing the quality of the routes and services we offer in the increasingly fierce competition among Europe’s major airports,” he noted.

Further Information: Corporate Communications e-mail: presse@munich-airport.de www.munich-airport.com

© Michael Kammeter

International Representation Offices:

President and CEO Dr. Michael Kerkloh

MUC FLYER

© Hofgut Hafnerleiten; Entspannungswürfel

Through SEP 30 Extended opening time at the new Lenbachhaus The newly refurbished Munich art museum Lenbachhaus remains open until 8 pm every day except Mondays, through September 30. Visitors can enjoy the paintings of the Blue Rider and other world renowned works of art. www.lenbachhaus.de

JUL 31 – AUG 25 Surf and Style at Munich Airport The biggest summer event at the Munich Airport Center takes place for the third time.

Beginners as well as professionals have the chance to show their talent for stationary wave riding during this four-week event. The annual highlight is the European Championship. www.munich-airport.com AUG 2 – AUG 4 The second Alpentestival happens in early August, with three days of active nature experiences and outdoor gear testing in Garmisch-Partenkirchen at the foot of Germany’s highest mountain Zugspitze.

Register at www.alpentestival.de SEP 6 – SEP 8 Imperial City Festival in Rothenburg ob der Tauber The history of the town is brought to life by a thousand participants.

Guests will meet the knights of 1274 as well as members of the riflemen‘s guild and the town pipers from the Renaissance. www.bavaria.by/rothenburg-ob-der-tauber

In addition to the Lufthansa shuttle bus, the rapid train (S-Bahn), or a taxi, passengers now have a new way to travel to downtown from Munich Airport. myDriver, with a majority interest owned by Sixt car rental, offers private and business customers a comfortable and affordable alternative to taxis and conventional limousine services at attractive prices. A specially trained chauffeur with in-depth local knowledge picks travelers up in a luxury BMW, Mercedes-Benz, Audi, VW or Porsche and drives them wherever they desire.

By using the myDriver smartphone app, clients

can easily access this service. myDriver cars can be reserved at any time up to one hour prior to the scheduled pick-up. Reservations can also be made online at www.myDriver.com or by phone at +49 30 3 40 44 04 40. The fare is guaranteed at booking and customers can pay by credit card. For long-term business accounts, myDriver offers special corporate rates.

Further Information: myDriver, MD Digital Mobility GmbH & Co KG e-mail: sima.salimi@mydriver.com www.mydriver.com

Louis Vuitton‘s first German flagship store opens in Munich

Louis Vuitton Maison in Munich

Munich announces another milestone for the “Fashion City”: Louis Vuitton has opened its first “Maison” in Germany. Opened on April 25, the flagship store is located in one of the most iconic and historic sites in Munich, the former royal post office.

The new “Maison” brings together the Louis Vuitton values of the art of travel, savoir-faire

MUC FLYER

05-2013 Media Breakfast (Shanghai)

05-2013 Dinner Presentation Bavaria & Austria (Los Angeles)

© LouisVuitton

JUN 26 – JUL 21 25 th Tollwood Summer Festival This summer the Tollwood Festival will celebrate its 25th anniversary, offering an outstanding program of arts and activities on multiple stages at the foot of the Olympic hill.

The program offers a mix of national and international musicians, theater groups and live music, as well as culinary delights and local handicrafts. www.tollwood.de/en

MUC Incoming Activities

The Bavarian Tourism Architecture Award “artouro 2013” honors Bavaria’s most beautiful tourism buildings

and creativity and invites guests to make their own personal discoveries as they tour the store.

The three-story “Maison”, designed by worldrenowned architect Peter Marino, houses Louis Vuitton´s leather goods, accessories, men´s and women´s ready-to-wear, watches and jewelry. It also offers the Haute Maroquinerie service, which allows clients to create their own interpretations of iconic Louis Vuitton bags. The newly created “Ecriture” writing instruments and materials collection, as well as made-to-order men´s shoes and belts, will also be featured for the first time in Germany.

Further Information: Louis Vuitton Deutschland GmbH Customer Service Tel.: +49 211 86 47 00 www.louisvuitton.de

The Bavarian Tourism Architecture Award “artouro” is the only state tourism prize awarded for architecture in Germany. Initiated in 2011 and awarded every two years, “artouro” encourages the synergy between architecture and tourism.

This year, 60 builders and architects of tourist buildings in the Free State of Bavaria, which were completed between 2010 and 2012, took part in the competition. The project “Relaxation Cubes in Hofgut Hafnerleiten” in Bad Birnbach won the prize “artouro 2013”. Located in Lower Bavaria, the spa hotel convinced the jury with

its combination of architectural quality and touristic attraction. The prize also honored the entrepreneurial achievements of the couple who owns the hotel, for their creation of a corporate model in the field of health and wellness.

For the first time, the jury also awarded a special prize for a temporary construction project.

In the 10 weeks from its opening, more than 63,000 people visited the beautiful “Snow Church Mitterfirmiansreut”.

Bavaria – A better state of health Bavaria’s health services set a new high in worldwide standards © Bavarian State Ministry of the Environment and Public Health

Through SEP 1 Picasso´s Ceramics Exhibition in Bamberg Approximately 50 Picasso ceramics, some from the Ludwig Museum in Cologne and others from the private collection of the Ludwig family in Aachen, await you in Bamberg in 2013. The ceramic pieces were decorated by Picasso with a brush and demonstrate distinctive sculptural forms. www.bayern.by

myDriver – new and exclusive travel option from Munich Airport to downtown © myDriver

Event Calendar JUN 2013 – SEP 2013

Hospitals in Bavaria are known for providing top services in cardiology, cardiac surgery, orthopedics and child oncology etc.. They also cooperate closely with medical technology

manufacturers as well as key global pharmaceutical companies, numbering close to 250 in the region. Together, these networks of out­ standing scientists and doctors collaborate on

Further Information: Bayern Tourismus Claudia Hinnerkopf e-mail: hinnerkopf@bayern.info www.bayern.by

05-2013 GTM (Stuttgart)

the medical successes of today and tomorrow in what is one of the world’s leading medical centers.

Additionally, the diversity of specialized rehabilitation offerings provide a network of approxi­ mately 300 health resorts and rehabilitation facilities, the size and quality of which is rare today. In total, this health care network offers more than 30,000 beds for those seeking medical attention at this level.

Bavaria offers a climate for well-being and staying healthy. Famous for its recreational offerings, the area is conducive to promoting relaxation and rejuvenation with its mountains and gentle highlands, pure air, clear lakes, beauti­ful landscape, and calm pace.

Further Information: e-mail: andreas.ellmaier@stmug.bayern.de www.state-of-health.bayern.de

MUC FLYER

05-2013 Hana Tour International Travel Show 2013 (Seoul)

06-2013 Press Group LH Vancouver

06-2013 Central-/Eastern-Europe Workshop (Garmisch-Partenkirchen)