March 1, 2019 Upstate Business Journal

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MARCH 1, 2019| VOL. 8 ISSUE 5

WHAT’S

brewing NEAR UNITY PARK?

NAUTIC BREWING JOINS DEVELOPMENT EXPLOSION

n rendering provided by DP3 ARCHITECTS

see page 10


SHE MEANS BUSINESS A DIALOGUE FOR WOMEN IN SALES

Women face unique challenges as sales professionals as they interact with clients and prospects. This lunchtime event will explore the nuances of being both female and a sales professional. Join us to hear from two expert speakers, a panel discussion, and lunch.

DATE: April 29, 2019 • TIME: 10:30AM - 2PM LOCATION: The Commerce Club, 55 Beattie Place, 17th FL., Greenville, SC 29601 TICKETS: $20, includes lunch ———————— SPEAKERS ————————

11:00 AM - 12:00 Noon The Unapologetic Saleswoman

1:00 PM – 2:00 PM The Biology of Business

LORRAINE FERGUSON

DR. REBECCA HEISS

Having previously been the CEO of a $65 million computer training company, Lorraine joined Sandler Training in 2005. She will be discussing several of the concepts in her book, The Unapologetic Saleswoman: Breaking the Barriers, Beating the Odds.

International speaker, including multiple TEDx Talks, Rebecca is known for her transformative research and its application to solve practical problems in overcoming subconscious behaviors that haunt modern life.

—— PANEL DISCUSSION: 12:00 NOON - 1:00 PM • PERSONAL STORIES OF CHALLENGES AND VICTORIES —— Moderator: Emily Yepes, Director of Sales, Community Journals

STEPHANIE LEWIS

JADA MAGIERA

LESLIE HAAS

Office Managing Principal of the Greenville law office of Jackson Lewis P.C.

HR Business Partner with Propel HR – a professional employer organization (PEO)

Founder and CEO of Haas Social

VISIT OUR WEBSITE FOR COMPLETE EVENT DETAILS: EVENTS.BLACKBIRDRSVP.COM/SHE-MEANS-BUSINESS

— HOSTED BY —


THE RUNDOWN |

TOP-OF-MIND AND IN THE MIX THIS WEEK

VOLUME 8, ISSUE 5 Featured this issue: Mixed-use development coming to Wardlaw Street..............................................4 Logistics company buys Anderson site for $7.7M..................................................8 Brewery joins surge of development near Unity Park........................................10

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“This building and site garnered quite a bit of interest, but when we linked up with the Nautic Brewing team, it quickly became very clear that this was the right fit for the redevelopment project.”

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New nine-story mixed-use development at the corner of Rhett and Wardlaw streets in the West End

A CELEBRATION OF

Bee A BETTER

Local Business

Real some ofSome Upstate South Carolina’s Who They Are –people What They Dobehind – See The People Behind of Upstate South Carolina’s Finest Local Businesses finest local businesses RHETT BROWN, REALTOR®

GREENVILLE Thursday, March 28 , from 6-9 pm at The L, 211 Broad St.

excellent results.

Sponsored by Greenville Journal A spelling competition among corporate teams of 4 featuring emcee JDew. Bring your enthusiasm! Create team costumes/themes to help your spellers stand out!

management at College of Charleston, but while at school, she needed a job. As luck would have it, her cousin was dating a Realtor, and Rhett

UBJ | 2.15.2019

Collection and Short Sale & Foreclosure designations as well as a Pricing Strategy Advisor designation, designed to help clients through any anxieties or misperceptions about home values. Outside of work, Rhett spends time with her 14-year-old son,

Jace, and proudly supports several local non-profit organizations. She has also served on the committee for Chop Cancer, which is fundraising for

became her assistant. Though she wasn’t sure she would stay in real estate after college, her family has worked in related fields, including development, property management, appraisals and commercial real estate. She earned her

Cancer Survivors Park. “That’s a cause dear to my heart, because my mom has fought three different types of cancer, and she’s still here,” she said. “I’m very proud of that.”

appraisal license and a sales license in her quest for continuous learning. “I enjoy learning,” Rhett said. “I didn’t know if I would go into sales, but I wanted to take the class.” She was soon offered a sales position, and her reputation grew from there. In addition to buying and selling for clients, she has worked extensively with new construction in on-site sales, and is currently

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representing Laurel Grove in the Five Forks area of Simpsonville. The tagline “The Difference is in the Details” is more than just a phrase, but a philosophy she takes to heart in every transaction. Organization,

2006

RhettBrown.net | 864.915.9393

detailed checklists and knowledge about every aspect of the business pays off for her clients. “No transaction is ever the same,” she said. “I like that.

and follow it.” to find a passion and their generation ty, she can be for my children and the communi not helping patients ages 12, 16 and clearly for a decade, When Kristin is and three children— the Upstate hear to music around time with her husband y has been helping found her calling listening to live found spending Davis Audiolog down. Kristin Davis enjoy traveling, 18. Together, they than twenty years no signs of slowing and mission work. and they show in 2008 after more doing volunteer work spread practice in Greenville Greenville and ips and volunteer open up a private ENT settings. She her focus on relationsh ts, hospitals, and And a close-knit team by non-profi in assembled working when she felt limited as well. She has Au.D., be a her private practice to her work family ors. Lynda Clark, “We want to decided to open patient care coordinat helping last year. and in doctors force Audiology of settings. Davis into positive her early work , Au.D., joined don’t always fit unique, and they e to the practice, and Maggie Robertson the community.” “Every patient is years of experienc you must remain thirty “So over Davis. g her says Dr. Clark brings after completin a schedule or protocol,” you. I felt those joined the practice with those around and Dr. Robertson ents.” environm Center. flexible and in touch work Wilkerson is a culture met in my previous Vanderbilt Bill the work day; it residency at the anniversary, needs weren’t being nt extends past celebrates its 10-year in the Upstate. community involveme reach ” “Our their lives. As Davis Audiology and family g to expand into our personal team are continuin new location is that continues Kristin and her Simpsonville, a in Greenville and Already with locations in Spartanburg. ty for years. She opening this spring Upstate communi involved in the involved with the Dr. Davis has been Little Theatre, is for the Greenville Carolina Academy serves on the board is part of the South Chambers, and to launch a nonGreer and Greenville to fulfill her mission year, she was able The Carolina Hearing of Audiology. This planning. of years lle to serve area after many St., Greenvi Medical Clinic profit to serve the Greenville Free 4318 East North mission nville partner with the to support audiology Foundation will Plaza Ct., Simpso 11 Five Forks County and continue .8300 residents of Greenville .com | 864.655 davisaudiology abroad. ty that I love and work at home and in helping the communi role model a positive force so, I am being a “We want to be says. “In doing family in,” Davis am raising my

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DAVIS AUDIOLO

Counter Behind The

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COMFORT KEEPERS When Erin Couchell started Comfort Keepers, her only goal was to when they’re aging, recovering help people care for their relatives from surgery, suffering from a in their own homes. She had traumatic no idea injury, or suffering with other that this part-time job would social, mental, and physical challenges. turn into a thriving and And successful career. School teacher it’s not necessarily the patients turned business owner, that need help the most, it’s the Erin opened her first Comfort Keepers in Spartanburg “My passion is keeping people taking care of them. We provide that care.” with the help of her mother-in-law Comfort Keepers has grown tremendously clients comfortable in and has worked in the last 12 years. tirelessly alongside her family their homes for as long She started with two people in a small office to exponentially grow the in Spartanburg and business over the last 12 years. now has locations in Spartanburg, as they want to Greenville and, most recently, In that time, Erin realized that Tryon, NC. “My team performs be there.” the perfect home care miracles every day. I have many situation starts with the caregiver. ideas and it’s my team that puts “My passion is keeping them in motion.” But it’s this your loved ones happy and safe teamwork that enables Erin to wherever they call home. This continue to train and extend the starts with longevity of her business as well a wonderful caregiver whom we as the longevity of her clients. call our Comfort Keepers. As “It’s been of today, we proven that people live longer have over 400 Comfort Keepers and are happier in their own homes. improving the quality of our clients We’re lives,” here because families should be Erin says “Our Comfort Keepers able to just be a family when they’re visit clients every day with an open mind together. And at Comfort Keepers, we help and loving heart, assisting with a wide variety of services ranging them do that.” from companionship and light housekeeping to specialized care and end of life care. It takes an extraordinary person to be a Comfort Keeper. They are the heart and soul of this business. ” Erin’s passion for in-home care is very personal to her. Her mother was diagnosed with Alzheimer’s disease just before she opened Comfort Keepers and was the driving force behind owning a business that catered to people in need. “What I realized, when 1200 Haywood Rd., Greenville I was caring for my Behind The Counter | 2018mother 11 while working full time and caring 945 East Main St., Ste. for my own family, is that people 5, Spartanburg truly need help. Help comfortkeepers.com | 864.268.8993

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Behtheind

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Greenville, 2009

Behind The Counter

Know of someone who needs to be in this year’s Behind the Counter?

|

2018

3/22/18 9:50 PM

South Carolina

2010

IKE’S

3/22/18 10:01 PM

D s e e t h e p e o p l e b e hi n d s o m e o f u p s tat e s o u t h c a r o l in a ’ s f i n e st l o c a l b u s i n es s e s . 2018 e d i ti o n

Contact Emily Yepes

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A photo essay of local entrepreneurs

Behind the Counter

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201 4 Upstate, South Carolina | A Community Journals Publication

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schools and other information that helps buyers make decisions. She’s also a Certified New Homes Professional and has her Luxury

Rhett started out earning a degree in art history and art

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Details & Registration Information: GreenvilleLiteracy.org/bee

Growing up downtown, Rhett has a deep knowledge of neighborhoods,

The difference is in the details.

PHOTOGRAPHY BY MARIAN ASHLEY PHOTOGRAPHY

B E E

I would not want to sit behind a desk doing the same thing all the time.”

perfect place for her clients to call home. After more than 20 takes care of every detail to ensure a smooth process and

VISUALS PHY BY BONFIRE

S P E L L I N G

each real estate transaction requires focusing on every detail to find the years in the business – built almost entirely on referrals – she

PHOTOGRA

A D U LT

When choosing a home, the difference is in the details. For Rhett Brown,

PHOTOGRAPHY BY MARIAN ASHLEY PHOTOGRAPHY

P R E S E N T S

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THINGS YOU NEED TO KNOW

| NEWS

REAL ESTATE

Renderings revealed for West End nine-story mixed-use development

IN-HOME CARE SERVICES

Helping Hands When You Need Them

n story by ARIEL TURNER | renderings provided by JOHNSTON DESIGN GROUP

Renderings have been released for a nine-story mixed-use development at the corner of Rhett and Wardlaw streets in the West End. The development is proposed at the site of the former Ballentine Equipment warehouse and three adjoining properties extending to Academy Street that were sold mid-2018 to Lighthouse Greenville LLC. The project was presented in January for advice and comment from the City of Greenville Design Review Board Urban Panel. The project goes before the DRB for a formal review on March 7 during the monthly public hearing. The design presented during the January meeting of the DRB by Scott Johnston of Johnston

Design Group calls for 14,200 square feet of commercial space on the ground level with 244 residential units, a pool, common areas, and a rooftop restaurant for a total of 319,000 square feet of constructed space. Additionally, the developer will be working with the City of Greenville and Department of Transportation on a pocket park at the corner of Academy and Wardlaw streets to connect the West End to the Prisma Health Swamp Rabbit Trail. At the January DRB meeting, panelist Danielle Fontaine raised the issue of preserving the former McClaren Medical Shelter at 110 Wardlaw St., which led to discussion of how best to commemorate that part of Greenville’s

history, and ultimately the revised version of the plans. The formal application for a certificate of appropriateness that will be reviewed by the DRB in March shows that the developer intends to move and preserve the McClaren Medical Shelter, a brick building built in 1940 that served the African American community for many years and most recently was used as an art studio. The plans state that the building will be partially relocated to the corner of Academy and Wardlaw streets, about 50-70 feet from its current location, and adapted into an open air structure to serve as a memorial rather than be demolished, as the property owner previously intended.

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www.ComfortKeepers.com 2.15.2019 | upstatebusinessjournal.com

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NEWS |

THINGS YOU NEED TO KNOW

RETAIL & HOSPITALITY

New coffee shop to open in The Junction at Downtown Airport n story by ARIEL TURNER | rendering PROVIDED

COHESIVE COFFEE COMING TO THE JUNCTION AT DOWNTOWN AIRPORT 301 Airport Road, Greenville

The under-construction adaptive-reuse retail and restaurant development The Junction at Downtown Airport at 301 Airport Road, Greenville, has landed its coffee shop tenant. Mauldin Coffee Co., which operated as a pop-up for the last year, has been rebranded as Cohesive Coffee and will occupy the 1,700-square-foot corner anchor space next to White Duck Taco Shop. White Duck recently announced its second Greenville location as the main anchor for the roughly 42,000-square-foot development, occupying the frontmost 4,000-square-foot space. Construction on The Junction is moving along quickly with a planned June opening, says listing agent Daniel Holloway with SVN Blackstream. Cohesive Coffee owner Josh Wil-

liams had originally planned to open a brick and mortar in Mauldin, but difficulties finding the right location at the right price led him to seek options in alternative locations. “Mauldin is still our heart. I’d still love to see it,” Williams says. The Junction, however, provides the collaborative environment both he and the development’s listing agents are hoping to foster. Holloway says when Williams described his collaborative and inclusive community-building vision for the coffee shop, it mirrored the goals for The Junction. “We are thrilled that Josh is coming on board,” Holloway says. “The thing about Josh that struck a chord with us is that he is passionate about what he wants to do.” Williams’ core values for the shop are: Everybody has a seat at the table; kindness is cool; every drink

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UBJ | 2.15.2019


THINGS YOU NEED TO KNOW

is a work of art; we don’t have customers — we have family. The staff who worked with Williams to develop those values will be the primary baristas at the shop. Williams initially launched Mauldin Coffee Co. to fill a void he saw in the Mauldin area and also with the mindset of not competing with the other well-established local coffee brands. Because of that, the rebranded Cohesive Coffee will be sourcing its beans from Summit Coffee Co. in Asheville, North Car-

| NEWS

He says he knew then that choosing The Junction for his shop’s location wasn’t an accident. The design for the Cohesive Coffee space will include large expanses of white walls and surfaces, including a white quartz top for the bar, with pale teal and rose gold accents. Williams plans to use round tables to foster inclusiveness. Inside, seating will total 36. An outdoor patio that wraps around the building will include additional seating.

Mauldin Coffee Co., which operated as a pop-up for the last year, has been rebranded as Cohesive Coffee and will occupy the 1,700-square-foot corner anchor space next to White Duck Taco Shop. olina, and not one of the local roasters. When Williams attended a cupping at Summit Coffee Co. in Asheville, he coincidentally sat down next to Richard King, franchise co-owner of the Greenville White Duck Taco Shop locations.

Additional tenants at The Junction include Brit’s Brothers personal training and fitness, Nill Silver Photography, urban winery Elevation 966, and Adrenaline Dance Fitness. Four additional spaces ranging from 1,300-4,400 square feet are still available.

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NEWS |

THINGS YOU NEED TO KNOW

MANUFACTURING

Anderson area industrial property sold for $7.7 million n story by ARIEL TURNER | photo PROVIDED

CM Knight Logistics, a logistics and supply chain company based in Simpsonville, has acquired the former LaFrance Industries manufacturing facility for $7.7 million and rebranded it as Anderson Industrial & Logistics Pointe. The 405,000-square-foot facility built in 1969 is located on 45 acres at 290 Old Anderson Road, Pendleton, and was sold by Mauldin-based Mount Vernon Mills, the parent company of LaFrance Industries. A domestic manufacturer that produces fabrics for paint rollers and for seating surfaces, LaFrance Industries has leased back 120,000 square feet at the facility, making approximately 288,000 square feet available for lease. Fenced with gated access, the property features 1,900 square feet of frontage on U.S. 76 and offers access to Interstate 85 and close proximity to Clemson University and major manufacturers such as Arthrex and Michelin. Perry Major with JLL represented CM Knight Logistics on the acquisition, and Robert Poirier with Stan Johnson Co. represented the seller. Major and Spencer Yorke of JLL will market the available space at Anderson Industrial & Logistics Pointe, which will undergo a series of upgrades for new tenants. “With very little industrial space available in the Anderson market, this is a unique opportunity to reposition a large, well-located facility for today’s industrial users,” said Major, a senior vice president with JLL Carolinas. 8

UBJ | 2.15.2019

RETAIL & HOSPITALITY

Old Europe Pastries to open this spring in Greenville’s West End n story by ARIEL TURNER | photo by WILL CROOKS

Old Europe Pastries from Asheville has signed a lease for 716 S. Main St. and plans to open its second location there this spring. Three doors down from Husk, between Custard Boutique and The Spa at West End, the former boutique is under construction to become a bakery, coffee shop, and wine bar. The 1,800-square-foot space more than doubles the size of the Asheville location at 760 square feet. Owner Bobby Daugherty says the larger space will allow the restaurant to add lunch items and the wine bar. The Asheville location currently has space for only the bakery and coffee service, he says. For more than 20 years Old Europe Pastries has been serving authentic European desserts in downtown Asheville. The original owner and baker, Melinda Vetro, began baking at 3 years old, rolling dough beside her grandmother in their small village of Annavolgy, Hungary. In 1989 she met Zoltan (known as ‘Z’), a political refuge recently returned to his home country of Hungary from the U.S. They married and immigrated to the United States – looking for a place to settle and share their love of Hungarian European pastries. The first Old Europe cafe opened

in 1994 on Battery Park Avenue. Daugherty, who invested in the business to help Vetro after her husband died, says 90 percent of pastries are European – Hungarian, Austrian, and French, for instance – and the Greenville location will maintain the same level of craftsmanship and quality. The dessert menu includes a variety of cakes and pastries as well as many gluten-free options. Breakfast includes savory and sweet croissants, quiche, and other baked items. Daugherty says one of the goals for the new location is to provide a post-dinner dessert and coffee spot for diners leaving nearby restaurants. “Greenville’s ready for something a little more upscale in the dessert market,” he says. “We’re really excited about it.” Having played football at Furman University, Daugherty says Greenville was always on his radar. Through Furman, Daugherty became friends with Earle Furman, chairman and founder of NAI Earle Furman, who brokered the lease agreement. Daugherty will be spending much of his time in Greenville as the restaurant opens. Currently, he says he’s hired a pastry chef who is training in Asheville, and he will be hiring another pastry chef, baristas, and an operator to train there as well.


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NETWORKING SPONSOR

WHERE:

el Thrifty

25 Delano Drive, Greenville (off the Swamp Rabbit Trail)

WHEN:

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2.15.2019 | upstatebusinessjournal.com

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T the next

Trifecta n story by ARIEL TURNER | photos by WILL CROOKS

Since 2011, the name “Trifecta” has been widely associated with the Greenville craft beer community thanks to one of the local pioneers, Thomas Creek Brewery and an IPA collaboration with Quest Brewery and Community Tap. Now, there’s a new trifecta on the brewery scene.

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wo United States Army veterans and a self-described chemistry nerd and beer snob have joined forces to found Nautic Brewing in a part of town on the verge of a major explosion of activity. Bordering the site of the City of Greenville’s proposed Unity Park, Nautic Brewing will establish its home at 101 S. Hudson St., next to the Miracle Hill Rescue Mission on the corner of West Washington and South Hudson streets. An adjoining property will provide expansion room and parking for the brewery. Nautic partners Steve Schofield, the chemical engineer and brew master; and Army vets Tyler Warren, providing restaurant management experience, and Brentton Lindsey, the general contractor, landed on the 2,710-squarefoot building with the help of broker Grayson Burgess of the Burgess Company. Renovation plans call for an addition off the back right of the existing building, patio space, and ample parking with a completion goal of early winter this year. The objective is to provide a welcoming environment to all with a serious focus on good beer. “The beer is our backbone. And people should come to us for the beer. But we want them to have another experience that they can have with us the entire time. It’s a community event, not just a beer event,” Schofield says. The location walking distance from downtown and near the park was crucial for their all-inclusive mission. “We want to be a family-friendly, a family-oriented place, and we think our location – it being awfully close to downtown but not in the central business area – that kind of shows that you could drive to our facilities, you can park…on our property and then you go visit our establishment versus having to find parking on the street with four kids,” Lindsey says. This redevelopment project is one of at least three currently within the scope of Unity Park, all of which are banking on the park’s attracting thousands of people to an underserved area of town. For instance, within walking distance from Nautic Brewing is the adaptive reuse project on Welborn Street that will house The Commons food hall, slated to open later in the year. Across the Reedy River from The Commons is the redeveloped warehouse building that now houses Soul Yoga, Swamp Rabbit CrossFit, and the new Mexican social club el Thrifty, also within the borders of the proposed park. The ownership group of 101 S. Hudson St. had been looking since 2017 for the right user to enhance the continued growth when Nautic Brewing landed on their radar. “This building and site garnered quite a bit of


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STEVE SCHOFIELD

PARTNER, NAUTIC BREWERY

UNITY PARK DEVELOPMENT ZONES

interest, but when we linked up with the Nautic Brewing team, it quickly became very clear that this was the right fit for the redevelopment project,” said Blaine Hart, first vice president at CBRE and representative to the site’s ownership group. The three partners met organically without any agenda. Schofield and Warren were enrolled in the Clemson MBA program when they connected in 2016. “It’s a great story. I show up and immediately identify the engineers and started becoming friends with them, because they’re going to do my homework,” Warren jokes. He and Schofield became fast friends and both had independent goals. Schofield was working on a brewery plan, and Warren had aspirations of running a restaurant. “Steve approached me and said, ‘Hey, do you want to do this?’” Warren says. Warren is the Fellowship Program Manager and Career Services Specialist with Upstate Warrior Solution, where he met Lindsey, who had recently started a contracting company. After completing the MBA program, Schofield attended the highly regarded,

KROC TENNIS CENTER

NAUTIC BREWERY DEVELOPMENT

15-week UC Davis Master Brewers program in California where he was able to grow his knowledge from the homebrew scale to the larger craft scale. Warren, who spent 22 years working in restaurants, will serve of the front of house manager for the brewery, which will also have a restaurant component they have chosen not to reveal yet. “Everything that we build is built around the beer,” Warren says. “You know, we want to provide great food and build an awesome building and an awesome atmosphere. But, you know, it starts with a beer in our opinion.” Those beers will include a light American lager, a wheat ale that’s very drinkable, and also IPAs and double IPAs with a total of a dozen taps, Schofield says. And while their plans include all of their staff being certified beer servers, the partners have a wider focus than just the beer. “I mean, we want to show that fermentation isn’t just beer, that you can have a lot of different things whether it’s food, kombuchas, sodas, so there’s a lot of handmade products that are fantastic,” Schofield says. 2.15.2019 | upstatebusinessjournal.com

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ST


GREENVILLE’S NEWEST

iHOME n story by ARIEL TURNER | photo by WILL CROOKS

The iHome is back this year after a seven-year hiatus, and this time the luxury, state-of-the-art home is located in the under-construction Hartness Traditional Neighborhood Development located off of Highway 14. The iHome, the Inspiration Home Brand created by Milestone Custom Homes in 2009, is part charity fundraiser and part showcase of elite building methods and innovative products at the forefront of the home building industry. When it opens to the public on April 24, guests will be able to tour the 5,125-square-foot, four bedroom, four-and-a-half-bath Colonial Revival home to view the combination of building materials, technology, and efficiency that could be used to produce a home that enhances their lifestyle, regardless of home size. Additionally, 100 percent of ticket sales will benefit A Child’s Haven. Past iHomes were an 8,000-square-foot home

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UBJ | 2.15.2019

in Cobblestone in Simpsonville in 2009 and the more than 11,000-square-foot residence in Hollingsworth Park, Verdae. The results of those

HARTNESS iHOME ■■ Located in the under-construction Hartness Traditional Neighborhood Development located off of Highway 14 ■■ 5,125 square feet ■■ Four bedrooms ■■ 4.5 baths ■■ Includes technology that could enhance your life regardless of home size ■■ All proceeds of tour ticket sales benefit A Chld’s Haven ■■ Opens to the public on April 24

The iHome is back this year after a seven-year hiatus, and this time the luxury, state-of-the-art home is located in the under-construction Hartness Traditional Neighborhood Development located off of Highway 14.

tours are millions of dollars of future sales for the builders and companies providing fixtures and appliances. The newest iHome sits near the front of the development, just behind the welcome center, also constructed by Milestone Custom Homes, and the home’s courtyard opens onto the centrally located grand lawn. The home features Kohler Konnect smart home technology that allows control of sinks, showers, and bathtubs via mobile devices; high-end lighting fixtures have been provided by Capital Lighting; kitchen and bathrooms feature Cambria quartz countertops; and Sub-Zero is Milestone’s appliance partner. Mario Brown of Milestone Custom Homes says instead of full smart-home technology that was popular several years ago, systems using Amazon’s Alexa virtual assistant technology are integrated


into the home. The iHome, which is currently under construction, will feature peacock tile from the front porch, extending through the entry and out to the side covered patio. The interior floors are a combination of engineered hard wood, tile, and carpet upstairs. The entry opens into the combined living/entertaining/kitchen area. A firstfloor master gives way to the master bath with features such as a ceiling mounted bath filler and rain shower head, all controlled via the Kohler Konnect system. Upstairs are three additional bedrooms and baths and a large bonus room that during the tour dates of the home will feature artwork from Greenville County Schools students and works from Artisphere artists. Sean Hartness, CEO of Hartness Real Estate who grew up on the 444-acre property, says model homes from other preferred builders will be open to the public during the iHome tour, allowing a more complete view of the development that will ultimately include 700 homes. So far, 50 have been sold, he says. “It’s very rewarding for us as a family to see where the project is,” he says. Milestone Custom Homes is one of six featured builders in the walkable Hartness community. The crafting of each home design is carefully overseen by residential architect Lew Oliver, with an array of architectural styles featured, including Federal, Italianate, Greek Revival, and Colonial Revival. Each detail of every home built in Hartness goes through extensive review. “It’s all worth it when you see the final product,” Brown says. The Hartness development will include 180 acres of permanently preserved green space, including 15 miles of trails connecting neighbors to woodlands, lakes, streams, wildlife, and shared recreational areas. The homes on the property will range from the $400,000s to more than $1 million. Hartness plans also call for a Village Center, comprised of five or six buildings, which will have ground-level retail, restaurant, and office opportunities, as well as 15 180-200-square-foot, second-floor executive offices with shortterm leases and conference rooms. Additionally, the Hartness family home will be renovated into a 70-room inn with spa component.

INSIDE LOOK KITCHEN

The iHome, the Inspiration Home Brand created by Milestone Custom Homes in 2009, is part charity fundraiser and part showcase of elite building methods and innovative products at the forefront of the home building industry.

MASTER SHOWER

MASTER BATH

BONUS ROOM

STAIRWELL

2.15.2019 | upstatebusinessjournal.com

13


ON THE MOVE |

15th Annual

18 HOLES OF GOLF. 1 GREAT CAUSE.

NEW HIRES IN THE UPSTATE

HIRED

HIRED

JOANNA DANIELS

TARA GILTNER

has joined Greenville’s Jackson Marketing, Motorsports & Events as full-time graphic designer. She previously served as a contract designer for the agency. Daniels is the chair of the education committee of the American Advertising Federation’s Greenville chapter.

has joined The Cliffs’ marketing team as content marketing specialist. Giltner will oversee strategic development, management, and copywriting of marketing and communications initiatives for The Cliffs. She is also the managing editor of Cliffs Living, The Cliffs magazine.

HIRED

HIRED

April 9 6:00pm PAIRINGS PARTY April 10 10:00am GOLF CLASSIC The Cliffs at Mountain Park was awarded “Best New Course of 2013” by GOLF Magazine and ranked number 40 on Golfweek’s list of America’s Top 100 Residential courses for 2019. Contact Elizabeth Stoffelen at (864) 235-0506 or estoffelen@rmhcarolinas.com to reserve your foursome!

ASHLEY WILSON

DON TESNER

has joined Greenville-based O’Neal Inc. as marketing coordinator. She has more than five years of marketing and executive support experience in the design and construction industry. Wilson comes to O’Neal Inc. from McMillan Pazdan Smith and Logic Packaging.

has joined Green Cloud Technologies of Greenville as the company’s new CFO. Tesner will strategically allocate financial resources to enhance Green Cloud’s services, expand product offerings, and invest in technological innovations to drive the growth.

HIRED

14

UBJ | 2.15.2019

HIRED

MOLLY WILLETTE-GREEN

TAMEKA BROWN

has been hired as a project manager at Engenius, an Upstate web design and digital marketing company. Willette-Green will lead clients through the web design production process. Previously, she worked for a medical software company.

has been named the director of dual enrollment and early college at Greenville Technical College. Brown has worked for the U.S. Department of Veteran Affairs and Benedict College. She is a member of the National Association of Black Social Workers.


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MARKETING REPRESENTATIVES

1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011

UBJ milestone

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Anita Harley | Rosie Peck

jackson Marketing Group’s 25 Years 1988 Jackson Dawson opens in Greenville at Downtown Airport

1988

1997 Jackson Dawson launches motorsports Division 1993

1990 Jackson Dawson acquires therapon marketing Group and moves to Piedmont office Center on Villa.

>>

ART & PRODUCTION VISUAL DIRECTOR Will Crooks

Chairman larry Jackson, Jackson marketing Group. Photos by Greg Beckner / Staff

Jackson Marketing Group celebrates 25 years By sherry Jackson | staff | sjackson@communityjournals.com

Solve. Serve. Grow. Those three words summarize Jackson Marketing Group’s guiding principles, and according to owner Larry Jackson, form the motivation that has kept the firm thriving for the past 25 years.

Jackson graduated from Bob Jones University with a degree in video and film production and started his 41-year career in the communications industry with the U.S. Army’s Public Information Office. He served during

Vietnam, where he said he was “luckily” stationed in the middle of Texas at Fort Hood. He left the service and went to work in public affairs and motorsports at Ford Motor Company in Detroit. After a stint at Bell and Howell, where he was responsible for managing Ford’s dealer marketing and training, the entrepreneurial bug hit and he co-founded Jackson-Dawson Marketing Communications, a company specializing in dealer training and product launches for the auto industry in 1980. In 1987, Jackson wanted to move back south and thought Greenville would be a good fit. An avid pilot, he

learned of an opportunity to purchase Cornerstone Aviation, a fixed base operation (FBO) that served as a service station for the Greenville Downtown Airport, providing fuel, maintenance and storage. In fact, when he started the Greenville office of what is now Jackson Marketing Group (JMG) in 1988, the offices were housed on the second floor in an airport hangar. “Clients would get distracted by the airplanes in the hangars and we’d have to corral them to get back upstairs to the meeting,” Jackson said. Jackson sold the FBO in 1993, but says it was a great way to get to know Greenville’s fathers and leaders

>>

with a majority of them utilizing the general aviation airport as a “corporate gateway to the city.” In 1997, Jackson and his son, Darrell, launched Jackson Motorsports Group. The new division was designed to sell race tires and go to racetracks to sell and mount the tires. Darrell Jackson now serves as president of the motorsports group and Larry Jackson has two other children and a son-in-law who work there. Jackson said all his children started at the bottom and “earned their way up.” Jackson kept the Jackson-Dawson branches in Detroit and others in Los Angeles and New York until he sold his portion of that partnership in 2009 as part of his estate planning. The company now operates a small office in Charlotte, but its main headquarters are in Greenville in a large office space off Woodruff Road, complete with a vision gallery that displays local artwork and an auditorium Jackson makes available for non-profit use. The Motorsports Group is housed in an additional 26,000 square feet building just down the street, and the agency is currently looking for another 20,000 square feet. Jackson said JMG has expanded into other verticals such as financial, healthcare, manufacturing and pro-bono work, but still has a strong focus on the auto industry and transportation. It’s

2003 motorsports Division acquires an additional 26,000 sq. ft. of warehouse space

1998 1998 Jackson Dawson moves to task industrial Court

also one of the few marketing companies in South Carolina to handle all aspects of a project in-house, with four suites handling video production, copywriting, media and research and web design. Clients include heavyweights such as BMW, Bob Jones University, the Peace Center, Michelin and Sage Automotive. Recent projects have included an interactive mobile application for Milliken’s arboretum and 600-acre Spartanburg campus and a marketing campaign for the 2013 Big League World Series. “In my opinion, our greatest single achievement is the longevity of our client relationships,” said Darrell Jackson. “Our first client from back in 1988 is still a client today. I can count on one hand the number of clients who have gone elsewhere in the past decade.” Larry Jackson says his Christian faith and belief in service to others, coupled with business values rooted in solving clients’ problems, have kept

2009 Jackson Dawson changes name to Jackson marketing Group when larry sells his partnership in Detroit and lA 2003

2009-2012 Jackson marketing Group named a top BtoB agency by BtoB magazine 4 years running

him going and growing his business over the years. He is passionate about giving back and outreach to non-profits. The company was recently awarded the Community Foundation Spirit Award. The company reaffirmed its commitment to serving the community last week by celebrating its 25th anniversary with a birthday party and a 25-hour Serve-A-Thon partnership with Hands on Greenville and Habitat for Humanity. JMG’s 103 full-time employees worked in shifts around the clock on October 22 and 23 to help construct a house for a deserving family. As Jackson inches towards retirement, he says he hasn’t quite figured out his succession plan yet, but sees the companies staying under the same umbrella. He wants to continue to strategically grow the business. “From the beginning, my father has taught me that this business is all about our people – both our clients and our associates,” said his son, Darrell. “We have created a focus and a culture that strives to solve problems, serve people and grow careers.” Darrell Jackson said he wants to “continue helping lead a culture where we solve, serve and grow. If we are successful, we will continue to grow towards our ultimate goal of becoming the leading integrated marketing communications brand in the Southeast.”

2011 Jackson marketing Group/Jackson motorsports Group employee base reaches 100 people

American Red Cross of Western Carolinas Metropolitan Arts Council Artisphere Big League World Series The Wilds Advance SC South Carolina Charities, Inc. Aloft Hidden Treasure Christian School

CoMMUnitY inVolVeMent & boarD positions lArry JACkson (ChAirmAn): Bob Jones University Board chairman, The Wilds Christian Camp and Conference Center board member, Gospel Fellowship Association board member, Past Greenville Area Development Corporation board member, Past Chamber of Commerce Headquarters Recruiting Committee member, Past Greenville Tech Foundation board member David Jones (Vice President Client services, Chief marketing officer): Hands on Greenville board chairman mike Zeller (Vice President, Brand marketing): Artisphere Board, Metropolitan Arts Council Board, American Red Cross Board, Greenville Tech Foundation Board, South Carolina Chamber Board eric Jackson (Jackson motorsports Group sales specialist): Salvation Army Boys & Girls Club Advisory Board

November 1, 2013 Upstate bUsiness joUrnal 21

20 Upstate bUsiness joUrnal November 1, 2013

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2012 Jackson marketing Group recognized by Community Foundation with Creative spirit Award

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