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you hired a creative with an eye for fashion, trends and the years of experience in CLEAN, CHIC, SIMPLE, SOPHISTICATED, YET FASHION FORWARD, design aesthetics...
Clark’s packaging, fashion, and beauty presentation © 2014 BrandID by design
Š 2014 BrandID by design
IMAN COSMETICS VIDEO to David Bowie “Fashion”
IMAN WALK OF STYLE AWARDS ON RODEO DRIVE
“CLARK... YOU’RE THE MAN! THE BRANDING YOU CREATED FOR MY PROJECT IS PERFECTION! I CAN NOT WAIT TO THANK YOU PERSONALLY!”
– “Iman”
Activist, Businesswoman & Style Icon for more than 35 years
BEAUTY PHOTO RETOUCHING
before & after
IMAN COSMETICS PACKAGING
O&M Cosmetics, Australia print ad
Peter Alexander Fashion, Australia (Beverly Hills store launch)
Print ads, special event, marketing and pr
EVENT DESIGN ON TWO RODEO BEVERLY HILLS THEME: THE “Marie Antoinette” movie and Manolo shoes featured in the film. Also featuring the gorgeous blue Cinderella-like Manolos Carrie wore at the end of the Sex and the City Movie. Unfortunately it was too small for my size 13 foot. lol
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study CASE
Past five years experience working on major international and national campaigns with LACOSTE.
“I just want to be” – The Polo of the Future campaign
current, relevant, engaging, and warm
© 2014 BrandID by design
study CASE
“ZEGNA” PR and Marking campaign branding and video
http://youtu.be/MhpdDC2DliI
Zegna © 2014 BrandID by design
ZEGNA OUTDOOR BANNER CAMPAIGN ON RODEO DRIVE
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© 2014 BrandID by design
Another concept is to collaborate with Christopher Raeburn at VICTORINOX to create a GCL fashion/tech connection of light. Which would interest the client base of Textile, Armed Forces, Recreational Parks. His collection for 2014 is called “Future Proof Light”
Objectives
An integrated marketing campaign aimed to establish the client as one of the leading manufacturer across global applications.
Christopher Raeburn, UK Garment Designer
Christopher Raeburn is a British fashion designer and Artistic Director of Victorinox. He utilises reappropriated military fabrics sourced thought Europe and dramatic use of lighting to showcase his work. All of Raeburn’s garments are produced in England.
PACKAGING FOR “TEA GARDEN” BEVERLY HILLS/WEST HOLLYWOOD
PACKAGING
OTHER PACKAGING DESIGN
OTHER PACKAGING DESIGN
study
BEFORE
CASE
RE-BRANDING & MARKETING FOR BEAUTY CENTER www.brandIDbydesign.com
Capitalize on the beautiful transformation that your cosmetic artistry provides to creative a gorgeous commercial for marketing and advertising to work towards...
- First, elevating the current brand - Second, fine tune your messaging - THEN, develop a stunning campaign that will CONTINUE to grow the brand and your services in a fresh
new light
...NEW logo branding design
Š 2014 BrandID by design
PHOTO RETOUCHING BY CLARK FAIRFIELD
NEW MARKETING COPY It all begins with a desire to see yourself differently. That inner desire leads to an outer change. And when the image in the mirror reflects the changes you wanted to see you become transformed both inside and out. When we decide to make these changes the question of who to trust becomes essential. Decisions like these cannot be taken lightly, and trust must be earned, that’s why for over 30 years Dr. Kahn Cosmetic has earned the trust of thousands of patients. Since 1978 Dr. Kahn has transformed lives by both surgical and nonsurgical means. Performing over 7000 surgeries, Dr. Kahn is one of the most innovative and sought after cosmetic surgeons in the Bay Area. Along with traditional techniques Dr. Kahn has also developed new ones like the New Lift. Today’s society appreciates convenience so The Kahn Center for Cosmetic Surgery is easily accessible from anywhere in the Bay Area, as well as San Jose. Seeing yourself differently also means seeing yourself in a state-of-the-art facility with the latest in cutting edge equipment and techniques that will deliver the vision you hold for yourself. With a dedicated and passionate staff that has been part of Dr. Kahn’s practice for over 20 years, The Kahn Center for Cosmetic Surgery stands behind its reputation for integrity and excellence in the field. Dr. Kahn and his staff are committed to making the vision you have for yourself come true. When you arrive for your consultation they will work closely with you to achieve the results you want, offering services like:
• Nose Surger (rhinoplasty) • Asian rhinoplasty • Facelift • Eye Lift • Breast augmentation • BOTOX Cosmetic • Ear Pinning • Liposuction
However you want to see yourself, The Kahn Center for Cosmetic Surgery will provide you with all you need to see the reflection you wish to see.
PHOTO RETOUCHING BY CLARK FAIRFIELD
study CASE
© 2014 BrandID by design
“Bella Legs” PR, Marketing, Image Branding, Look Book & Artistic Direction
projects OTHER NATIONAL MARKETING
YouTube commercial http://youtu.be/abDB14o8nvs www.brandIDbydesign.com