2013 CMS Expo Sponsor Prospectus by CMS Association Inc

Your Place to Shine! Be a Leader at the World’s Premier Conference For International Content Pros Sponsor the 7th Annual CMS Expo Learning & Business Conference Hosted by the CMS Association May 14th, 15h and 16th Hilton Orrington Hotel Evanston, Illinois

CMS Expo Mission: ............................................

“Shine the spotlight on the world’s leading CMSs and the people who use them.”

Where the Action Is You’re invited to sponsor CMS Expo, and take a leadership role in this important annual learning event! Created to empower CMS users with honest answers, rock-solid advice, CMS Expo brings together many of the world’s most trusted experts to deliver real-world answers on the most pressing needs facing today’s businesses, nonprofits, educators and government units. As a sponsor, this is your chance to connect to a whole new generation of fastmoving business leaders, searching to do more with today’s new breed of CMSs, the tools and teams that drive them. CMS Expo is where all roads in the growing content community converge: content marketers, social medians and content strategists, creatives and technologists, C-Level leaders and front-line users. Today’s new breed of CMS developers are being pushed harder and faster than ever to constantly sharpen and re-engineer their tools to meet a crushing demand for more efficient, social, responsive, agile solutions. CMS Expo brings diverse people together under one roof to learn, collaborate and meet those challenges. You’re invited to sponsor CMS Expo and connect to the growing CMS community.

Recent Attendees ABC Supply Accuraty Solutions Acorn Growth Partners Adco Advertising AIIM Association Alcatel Lucent Allen County Government American College of Surgeons AmericanEagle.com AOE Media Arc Technology Group Assn of Municipal Administrators AT&T Government Solutions Austin, Texas (city of) Ball State University BCS Financial Corp Big Blue Moose Bishop Chatard High School Blue Door Consulting Boone County, Missouri Boulder Imaging Bureau of Internet Accessibility Central Midwest District UUA Charter Software Chicago, Illinois (city of) Chicago Office of Tourism Chicago Public Schools Chicago RTA Childrens Choice CNP Integrations Colorado State University CommonPlaces Contextual Corporation Consumer Knowledge Network DePaul University Design Asociates Group DeVries Development Digital Clarity Group Ela Area Public Library EllisLab Evanston Chamber of Commerce Evanston, Illinois (city of) Exclaim! Exelon Florida State Fair Authority Foodbank of the Rio Grande Great Books Foundation

Green Valley Education Agency Groupon Heritage Enterprises Higher Learning Commission Highjump Software Hilco International Indiana University INCCRRA ISite Design Intermatic Manufacturing Jacobs Energy John Birch Society Kavli Institute Kitchens.com KlearSky Latin Press Publishers Lullabot Lynda.com Metro Area Corporation MarkTime Media Madison, Wisconsin (city of) Maui Admen Medill College / Northwestern University Microsoft - Emerging Business Team Mid-South Community College Minnesota Pollution Control Mississippi State University Moberly Area Community College Morraine Valley Community College National Instruments Neiger Design Neural Networks Niles High School District 219 North Carolina Farm Bureau Northern Trust Northwestern University Northwestern Memorial Hospital Omaha, Nebraska (city of) Orbits Orchestrate Healthcare OSI Pharmaceuticals Peer One Hosting Peotone School District 207 Playboy Quorim Rodeo Houston Ron Hutchrat Ministries

Rutgers University Sailfish Web Sam Adams Alliance Schofield Media Score Advertising Sears Holdings ServerSide, Inc Singlehop Sheridan College Sloan Sourcebooks Publishing Southern Illinois University Spacelab Spine Health St. Louis Area Foodbank SUA Insurance Taylor University Technology Advisors TeleAccess The Amen Solution Time Inc. Trinidad State Junior College Trico Corporation Trinity Christian College University of Alaska University of Chicago University of Iowa University of Illinois University of Kansas University of Wisconsin Utah Valley University Urban Driftwood Washington County School District Waukesha County Technical College Web International Weidmann Electrical Technology Wellesley Centers For Women Western Oklahoma State College Wolak Enterprises Woodwing USA Worldbook Xeno Media Willow Creek Church Yuma County Zemanta Zeus Creative Group

Audience Profile All members of the Content Team come together at CMS Expo: decision-makers of all-sized companies, designers and developers, writers, marketers, strategists, researchers, academics, analysts, tech evangelists and industry media.

The Numbers

Business Decision Makers

★ Attendees: 375-425

★ C-Level Leaders

★ Speakers: 60-70

★ Business Owners

★ Exhibitors: 45-55

★ IT Managers

★ Industry Media & Analysts: 5-10

★ Marketers ★ Consultants

Attendee Profile ★ Corporate Business: 14%

Content Creators

★ Mid-Tier Business: 32%

★ Writers & Editors

★ Education: 21%

★ Designers and UX Pros

★ Entrepreneurs: 19%

★ Bloggers & Curators

★ Government: 14%

★ Podcasters ★ Musicians & Filmmakers

★ Seeking New CMS: 32% ★ Loyal to Current CMS: 60% ★ New Users: 8% ★ Men: 64% ★ Women: 36%

Technologists ★ Site & App Developers ★ Administrators ★ Integrators ★ Front-End Developers

Diamond Sponsor In addition to the prestige of lead sponsor, diamonds reach the broadest audience with a presentation session, exclusive host to an all-attendee special event, twice the exhibit space, and a mainstage presence.

$12,500 ...................................

Gold Sponsor In addition to the benefits of Silver level, Gold Sponsors get more exposure with a presentation session, prominent booth space, additional conference registrations and Expo passes, and more prominence in CMS Expo advertising and promotions.

$7,500 ...................................

Silver Sponsor Get excellent value with an exhibit booth, a marquee banner, attendee access, two conference registrations, meals, plus advertising in the CMSX Program Book.

$3,500 See the Sponsor Grid for all benefits.

CMS Showcase Where CMSs Shine! With over a thousand CMSs on the market, it’s a challenge for CMSs to stand out from the rest. CMS Expo was designed to meet that challenge, helping CMSs get thier message out and gain market traction. It’s right in our mission statement: “Shine the spotlight on the world’s leading CMSs and the people who use them.”

Showcase CMSs are the stars of CMS Expo! CMS Expo is the place where Founders, Partners and Users come together to showcase their CMSs for all to see. At CMS Expo, Showcase CMSs get booth space, two registrations, participation in our CMS Comparison Panels, moderated by leading industry analysts; plus print advertising, inclusion on the published agenda, regular blog posts and extensive social marketing. Plus, each participating CMS is included in the prestigious CMSA Spotlight Awards, spotlighting today’s top CMS Sites, CMS Apps and talented teams of designers, developers and marketers. CMS Expo helps Showcase CMSs stand out from the crowd to gain exposure and support leading up to, during, and long after the event itself. See Sponsor Grid for benefits.

$5,500 Showcase CMSs subject to approval.

Recent Sponsors Accrisoft Acquity Group

JomSocial Liferay

Acquia Agility CMS

Lullabot MailChimp

AIIM All Things Digital Alluent Group

Marlboro College Microsoft Midphase Hosting

Ameex Technology Arc Technology Group

MODX Movable Type

BlackMesh Blue River

Mura CMS Next Principles

Chicago’s North Shore CVB CityTech Cloud CMS

Open Source CMS Support Open Source Support Desk OSMobi

CM Pros CMS Critic

OS Training Palantir

CMS Market CMS Myth

Paper Tower Design Perforce Chronicle

CMS Report CMS Wire

Phase2Technology PixelPraise

Coffee Group CoLab Evanston Commerce Guys

PowerDNN PlexiCloud Plone Foundation

Contenna Contextual Corp

Pyro CMS Rackspace Hosting

‘corePHP’ Crew Designs

ReadWrite Web Rochen Hosting

DePaul University Digital Clarity Group

RocketTheme Salvus Alerting

DotNetNuke Corporation Duo Consulting Drupal

SDR News SimplWeb Sitecore

EasyBlog Electric Easel

SiteGround Hosting SoftWeb Solutions

ECM Plus Enfold Systems

Speckyboy StandingCloud

Evanston, Illinois eZ Systems F3 Studios

SourceCoast Telerik TERMINALFOUR

Fierce CM GreenCanyon

Trellon Software TYPO3

Jannon Hill iDevAffiliate

Umbraco VPS.net

iJoomla.com ImpressCMS

Weever Apps WiredTree

Incubator Innovation Center

Wondercode

Recent Showcase CMSs:

Special Events! Sure, CMS Expo keeps everyone engaged with learning sessions, panels and more, but we like to show everyone a good time too! CMS Expo’s Special Events give folks a great venue to relax, unwind and connect. Sponsors can be the "host of the party" at one of our Special Events. The best part? Special Events are planned, promoted and staffed, all you have to do is show up! Meetup Monday Night - Welcome party for CMS Expo participants, plus it’s open to all members of a CMS User Group! North by Northwestern Night - Night out on the town with live entertainment. An homage to Austin’s “South by Southwest!” CMS Connection: Business After Hours - It’s a great way to make new connections, and the open bar doesn’t hurt either! CMSA Spotlight Awards Celebration - The best of the best in the industry get the kudos they deserve! Gotta Have It Gadget Giveaway - With tens of thousands of dollars in winnings, you’ve got everyone’s attention on day three!

Note: Diamond Sponsors get first choice of which Special Event to claim as their own, but after that, it’s first come, first serve...

CMS Expo Sponsor Grid Feature

Exhibitor

Silver

CMS Showcase

Gold

Diamond

Mainstage Podium Logo

Yes

Logo on Attendee Goodie Bag

Yes

Mainstage Welcome Address

Yes

Special Event Sponsor

Yes

Program Book Front Cover

Yes

CMS Comparison Panel Participation

Yes

CMSA Spotlight Awards Entry

Yes

Your Logo On the Welcome Slideshow

Yes

Demo Session Presentation

Yes Yes

Yes

Logo on CMS Expo Poster

Yes

Newsletter Mentions

Yes

Regular Guest Blog Posts

Yes

Live Mentions From Mainstage

Yes

Vertical Banner in High Traffic Areas

Yes

Yes (2)

4' x 2'

8’ x 4’

8' x 4'

12' x 4'

Logo on CMS Expo Site

Yes

Program Book Print Ad

1/2 Page BW

1/2 Page Color

Full Page Color

6’ Table

8’ x 8’ Booth

Double Booth

2nd Floor

2nd & 9th

9th Floor

Yes

Conference Registrations

Exhibit Hall-Only Passes

Breakfast, Lunch, Snacks & Socials

Yes

Industry Media Contact List

Yes

“Goodie Bag” Promo Item

Yes

Attendee Access on CMS Connection

Yes

Directory Listing in Program Book

Yes

$2,500

$3,500

$5,500

$7,500

$12,500

Marquee Banner in Main Hall Speakers' Dinner Tickets (invitation)

Mailing List Usage (via 3rd party) Exhibit Space Exhibit Hall Level Business Profile on CMS Connection

Price

Additional Marketing Options Item

Description

Price

Must be a sponsor or exhibitor, unless noted with * Additional Exhibitor Space

Display space on 2nd floor - includes 6’ table & 2 chairs

$2,500

Kiosk Exhibitor Space*

4’ x 4’ display space - ideal for unmanned demos, etc

$2,000

Demo Room Rental

Daily rental rate for boardroom (seats up to 20 - ideal for demos)

$2,000

One Hour Demo Session

Demonstration learning session

$1,000

Conference Registrations

Discounted Price For Showcase CMSs, Sponsors & Exhibitors

$599

Exhibit Hall-Only Passes

Discounted Price For Exhibit Hall-Only Passes

$25

Goodie Bag Item Insert*

Insert a giveaway or literature for all attendees

$250

Prize Giveaway at Podium

Provide a high-value giveaway, photo opp & announcement

$300

Ice Cream Sponsor

Your logo on a “bellyband” circling all ice cream treats (per day)

$350

Coffee Break Sponsor*

Your logo on a standard, near all snacks and coffee (all 3 days)

$750

Vertical Banner Space*

Retractable banner, placed in high-traffic area in Expo Hall

$350

Marquee Banner Space*

8’ x 4’ horizontal banner space

$450

Official Lanyard Sponsor

Your logo on official CMS Expo lanyard (great for photos & more)

$3,500

Hotel Key Card

Your logo on hotel key card sleeve

$2,500

Mainstage Entertainment Sponsor

Exclusive band sponsor for live entertainment in Main Hall

$4,500

Special Event Sponsorships (**reserved for Diamond sponsors first choice) Meetup Monday Night Sponsor**

Pre-event welcome party & meetups for all participants

$7,500

CMS Connection Business After Hours

Business mixer for all participants on Day One

$8,500

North By Northwestern Night Sponsor**

Downtown Evanston mixer on Day Two

$7,500

Gotta Have It Gadget Giveaway Sponsor**

Wrap-up event to cap off CMS Expo on Day Three

$7,500

CMSA Spotlight Awards Sponsor

Your logo on all Spotlight Awards Celebration promotions

$7,500

Advertising Opportunities: Quarter Page Black & White Ad*