2007-3b-4

2006 Career NEW

Publishes: April 3 Deadline: March 27 Deadline is at noon

Reach more than 37,000 prospective

employees and find the employees you are seeking by advertising in the Wildcat’s

New Spring Career Guide Call us to reserve your space today!

520-621-1686 or display@wildcat.arizona.edu

T h e U A’ s # 1 S o u r c e f o r N e w s

Guide

6,000 New Students E very Year Descend Upon Tucson...

...Don’t You Want Them Coming to Your Business?

2006 Campus Guide Don’t miss your chance to reach thousands of students new to the UA and Tucson!

10,000 copies are distributed on campus and 5,000 are direct mailed to the home adresses of incoming students.

Call or e-mail us to reserve your space today!

520-621-1686 or e-mail display@wildcat.arizona.edu

Deadline: July 20 at 4 PM

Publishes: July 26

Arizona Summer Wildcat The UA’s #1 Source for News and Information Named the Nation’s Best College Newspaper bythe Princeton Review, 2005.

They are coming for the time of their lives!

... make sure they know where the good times are!

Call us today to get into our Family Weekend 2006 edition!

THE ARIZONA DAILY WILDCAT Publishes: October 20th Deadline: October 13th

520.621.1686 display@wildcat.arizona.edu www.wildcat.arizona.edu

It’s Coming.

We are all waiting at the edge of our seats to see what the Cats will accomplish this year...

Get ready for the football season and get your name out to thousands of football fans!

2006 Football Preview Call us today to place your campaign

Deadline: Aug. 24th Advertising: 520-621-1686 Fax: 520-621-3094 wildcat.arizona.edu E-mail: display@email.arizona.edu

Publishes: Aug. 31st

It’s the Holiday Season and Ca$h Registers are RINGING! d houl S t a Wh et For I G e Sue? i Aunt

PERFEC

T!

Let the Arizona Daily Wildcat, the UA’s #1 awardwinning news source, help make your cash registers ring this fall. Together, it can happen when you advertise in our brand new holiday gift guide! This is the place to advertise your best holiday deals and get on any student, staff or faculty member’s shopping list!

Did You Know?

Many students will be purchasing gifts before they go home for the holidays, and you want to capture this market. UA students have an average of $233 per month leftover in disposable income. Many students are sure to spend much more than that on holiday gifts.

Holiday Gift Guide facts:

Deadline: November 28 at noon Publication date: December 5 Place your ad in the wildcat’s holiday gift guide so student shoppers know where to stop by.

The UA’s #1 Source for News in print and online Recognized as the Nation’s Best College Newspaper by the Princeton Review, 2005.

Health & Wellness Guide

Staying in Shape, working out, eating rightThese things are important to the students, faculty and staff of the University of Arizona. Let the Arizona Daily Wildcat help your business grow and get a piece of this dynamic market, over 51,000 people, and strong by advertising in the Arizona Daily Wildcat’s annual health & Wellness Guide.

Deadline: Wednesday, April 12th, 2006 (3 p.m.)

Publishes: Wednesday. April 19th, 2006 Full circlation of 17,000 (each copy is read by 1.9 people) Modular Sizes Full Page (10-1/4” x 16”) $845 1/2 Page (10-1/4” X 8”) or (5-1/16” x 16”) $435 1/4 Page (5-1/16” x 8”) $215 1/8 Page (5-1/16” x 4”) $110 Contact your Arizona Daily Wildcat representative at (520) 621-1286 or email display@wildcat.arizona.edu to reserve your space today!

The UofA’s #1 Source for News in print and online Recognized as the nation’s #1 College Newspaper by the Princeton Review, 2005

HOMECOMING ‘06

Make Sure the Wildcat Fans Celebrate with YOUR business!

(There’s 35,000 coming).

The Arizona Daily Wildcat - Homecoming Issue Publishes: Nov 10 Deadline : Nov 3

520.621.1686 display@wildcat.arizona.edu www.wildcat.arizona.edu

The State Press ASU, P.O. Box 871502 Tempe, AZ 85287-1502 Fax: (480)965-4706 Display Advertising Sales: (480)965-6555 e -mail: display@asu.edu Accounting: (480)965-4695

Arizona Daily Wildcat 615 N. Park Ave., Suite 101 Tucson, AZ 85721-0087 Fax: (520)621-3094 Display Advertising Sales: (520)621-1686 e -mail: display@wildcat.arizona.edu Accounting: (520)621-3558

Two different universities, One unique opportunity

Arizona Power Buy

Marketing info was drawn from: 2002 Newton Marketing & Research Study (U of A), The University of Arizona and Arizona State University Fact Books, The University of Arizona: An Investment in Arizona’s and Pima County ’s Future, Economic and Revenue Impact Analysis, & The Contribution of Arizona State University to the Arizona Economy.

ARIZONA POWER BUY

UniversIty of Arizona

Arizona State University

ONE UNIQUE OPPORTUNIT Y

T WO DIFFERENT UNIVERSITIES

oppor tunity.

One unique

universities.

Two different

Ariz ona

Arizona Power Buy

The Arizona Power Buy allows you to place an ad in the student newspapers at the UA and ASU with a one -buy, one -bill simplicity. No medium reaches the university communities of the UA and ASU as well as The Arizona Daily Wildcat and The State Press. Combining the two gives you access to a power ful market full of long-term potential for your business.

The Program

The Arizona Power Buy is a program that gives you an opportunity to reach a market that brings an estimated $4 billion to Arizona’s economy annually. The University of Arizona and Arizona State University communities total 118,794 people (faculty, staff and students).

This is a highly targeted, lucrative market.

A market that is educated and carries high-earning potential. Simply put, this a market your business cannot ignore.

The Oppor tunity

Larger bulk contract rates are available upon request.

Grayscale • $28.30 per column inch • $19.25 per column inch for a 500” contract (250” in each paper) Color • Full color $375 per paper • Spot Color $125 per paper

16

0

2

4

8

10

12

2“ ( 1.6”) 1

(3.2”) 2

8”

(5.1”) 3

24”

(6.85”) 4

40”

Column Sizes

(8.55”)5

60”

(10.3”) 6

96”

locations daily

The Cost

• Distribution – 220

90,000 per day

• Readership – About.

two universities have over $20 million per month in disposable income to spend.

ASU

37,000 on Thursdays

• Circulation – 35,000 daily,

approximately $1.1 billion

• Combined payroll of

• Highly-educated

employees (faculty and staff )

• 30,205 combined

• Combined students at these

and $188 (ASU) per month in disposable income after rent and utilities are paid.

• Students have $233.19 (U of A)

The cliché is true. The students are the future. Future wage earners in high-income jobs. In addition, today ’s students are potentially your future consumers for the next 50-plus years. Now is the time to reach them, as they are formulating their brand decisions on their own for the first time.

95,239 combined enrollment

Why the Arizona Power Buy?

Arizona Power Buy

The UA’s #1 Source for News Presents...

The Restaurant & Bar Guide New & Improved for Fall 2006

FULL PAGE:

$380

7.5” X 9.5” BONUS: FREE BLUE SPOT COLOR

The only guide that reaches the UA Market. 17,000 copies are inserted into the award-winning Daily Wildcat.

Deadline: September 21, 2006 Deadline is at noon!

Publishes: September 28, 2006 Call us today to get started: 621-1686 or e-mail: display@wildcat.arizona.edu

RESTAURANT & BAR GUIDE

Restaurant Mandarin Name Grill 555 Grant Rd 505 EE GRANT RD••555 882 5555 8028

MON -THUR 11AM TO 9PM & FRI-SAT 11AM TO 10PM & SUN 12PM TO 10PM Delivery with $9 Min. • All Major Credit Cards Accepted • No Checks

Voted Best of Tucson Lunch Specials

Grant Rd 1st Ave

Wildcat readers spend $5.7 million monthly on dining out.

(That’s an average of $34.87/week) Get your share of this market - you can’t miss 51,000+ hungry students, faculty and staff!

3 years running in a row

Served Until 3pm • Starting at $4.39

M1. Broccoli Beef or Chicken....................$4.39 Selections from our Menu M2. Satay Beef......................................$4.39 M3. Mongolian Beef or Chicken................$4.39 M4. House Special Beef...........................$4.99 M5. Green Pepper Steak..........................$4.39 M6. Almond Chicken...............................$4.39 M7. Curry Chicken..................................$4.39 M8. Lemon Chicken................................$4.39 M9. Sweet & Sour Chicken......................$4.39 M10. Kung Pao Chicken......................... .$4.39 M11. Pineapple Chicken..........................$4.39 M12. Vegetable Deluxe...........................$4.39 M13. Crispy Noodle Chow Mein................$4.39 (beef, chicken, or pork) M14. Sauteed Spicy Shrimp.....................$4.59

M15. Sweet & Sour Shrimp....................$4.59 M16. Shrimp w/Vegetables....................$4.59 M17. Cashew Chicken............................$4.59 M18. Sweet & Sour Pork........................$4.39 M19. Teriyaki Beef.................................$4.39 M20. Teriyaki Chicken............................$4.39 M21. Tomato Beef.................................$4.39 M22. Chicken w/Black Bean Sauce.........$4.39 M23. Shrimp w/Black Been Sauce..........$4.59 M24. Moo Goo Gai Pan..........................$4.39 M25. Broccoli Shrimp.............................$4.59 M26. Beef w/Vegetables........................$4.39 M27. Lo Mein (beef, chicken, or pork)......$4.99 M28. Sesame Chicken............................$4.99

All Lunch Specials Include Fried Wonton or Chicken Stick, Fried Rice, Hot & Sour or Egg Flavor Soup & Fortune Cookie (soup to go add 65¢)

Visit www.ourbarplace.com www.mandaringrill.com for full menu selection FREE ORDER OF EGGROLLS W/ $15 ORDER EXPIRES 10/31/06

RedBlue Magazine Advertising Rates and Info 2006-2007 Publication Date

Sample issues from last year.

RedBlue will be redesigned.

August 30 September 27 October 25 November 29 January 31 February 28 March 28 April 25

Deadline August 23 September 20 October 18 November 20 January 24 February 21 March 21 April 18

RedBlue Magazine is the University of Arizona’s dynamic student magazine. Inserted in the award-winning Arizona Daily Wildcat once per month, RedBlue covers a wide variety of topics including music, fashion, news, sports, health, relationships and more. With its fun features, edgy design and inspiring indepth articles, RedBlue resonates with college students and their lifestyles.

As an insert in the Arizona Daily Wildcat, RedBlue offers you a powerful way to reach the University of Arizona market. 15,000 copies are printed and inserted each month. Your ad will reach potential customers interested in a student lifestyle magazine.

ADVERTISING RATES

(per issue) Back Cover (includes full color).............. $800 Inside Cover (includes full color)............ $800 Full Page.................................................... $390 1/2 Page..................................................... $210 1/4 Page..................................................... $150 1/8 Page..................................................... $80

Reserve Space in all 4 issues in a semester and receive 15% off!

Back Cover............................ 723.35 x 4 = 2893.40 Inside Cover.......................... 723 35 x 4 = 2893.40 Full Page................................ 331.50 x 4 = 1326.00 1/2 Page................................... 178.50 x 4 = 714.00 1/4 Page................................... 127.50 x 4 = 510.00 1/8 Page.......................................... 68 x 4 = 272.00

AD SIZES & MEASUREMENTS

Full Page 10.25” x 13”

Half Page (Horizonatal) 10.25” x 6.5” (Vertical) 5.0” x 13”

Quarter Page (Horizonatal) 5” x 6.5” (Vertical) 2.4” x 13”

Eighth Page 2.4” x 6.5”

Advertising: 520-621-1686 • Advertising Fax: 520-621-3094 wildcat.arizona.edu • Email: display@wildcat.arizona.edu 615 N. Park Ave., Room 101 • University of Arizona • Tucson, AZ 85721

wildcat.arizona.edu

Spring Semester 2006

The University of Arizona

The UA’s #1 Source for News in print and online Recognized as the nation’s #1 College Newspaper by the Princeton Review, 2005

Advertising Deadline:

February 23, 2006

Publication Date:

Full Page

-this price includes free red or blue spot color -

$445 Full page measures

March 2, 2006

H

7.5” wide by 9.5” tall

$780

includes full color

Half Page - Black/white -

$340

Half page measurements 7.5” wide by 4.5” tall

ousing

Guide

Type of Residence Lived in Each ad is placed on the Arizona Daily Wildcat (undergraduates)

Web site for the entire Spring 2006 semester!

•Monthly Rent or Mortgage $23.7 million monthly $513 per person monthly average

• 43,189 people read the Daily Wildcat (and they read an average of 3.8 issues per week)

Call (520) 621-1686 for more information or email display@wildcat.arizona.edu

Around the World : es 006 h lis 23, 2 b 06 0 Pu uary : 2 r ine 16, b e F dl ruary a De , Feb 3PM

20 ST 06 AB UD RO Y GU AD ID E

The guide will contain articles about This is a targeted opportunity for you to international study, how to apply, promote your Study Abroad program and tips for students going abroad and travel specials! Make your table or booth much, much more! 17,000 copies a destination point before the fair begins. will be distributed as special pages Recruit new students to your program by within the Wildcat Newpaper and at advertising in the Wildcat’s special study the fair. abroad section.

Call 520-621-1686 or email display@wildcat.arizona.edu Dont miss out - call today for ad rates and information!

The UA’s #1 Source for News both in Print and Online

THE SPRING 2006 STUDY ABROAD GUIDE

A special section brought to you by the Arizona Daily Wildcat and the Office of Study Abroad and Student Exchange.

60.5 MILLION DOLLARS

= how much UA students spend on groceries each year The Arizona Daily Wildcat • Your primary outlet to the student market

26.7 MILLION DOLLARS = how much UA students spend on entertainment each year The Arizona Daily Wildcat • Your primary outlet to the student market

52.1 MILLION DOLLARS = how much UA students spend on dining each year The Arizona Daily Wildcat • Your primary outlet to the student market

219 MILLION DOLLARS = how much UA students spend on housing each year

The Arizona Daily Wildcat Your primary outlet to the student market

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The University Daily Kansan Special Sections Spring 2006

Poster Series

Basketball in Review

The Poster Series is an easy and affordable way to get your business’ message into Allen fieldhouse. These posters always recieve attention from students and alumni alike. Some have even been featured in national publications.

Basketball in Review is published after the NCAA championship game. The section highlights the season, players and future of the program. Runs: April 11.

Deadline: April 4 RATE: $9.50 per inch COLOR: $5 per inch

FULL SPONSORSHIP $500 per poster/$3,000 for entire run BACK OF POSTER one 3x5 ad for $150 or all seven posters for $100 each COLOR: $5 per inch

Graduation Guide In May, thousands of students will graduate from The University of Kansas. Parents, grandparents and other family members will come to Lawrence to support their loved one. Running in this special section is a great way to speak to this large group of people, and ensure they will spend their dollars in your business. Runs: May 11.

Deadline: May 4

Poster Series Deadlines - SPONSOR ANY 2 FOR $225 RUNS

OPPONENT

DEADLINE

JAN 20

Nebraska

Jan 18

JAN 30

Texas Tech

Jan 26

FEB 3

Oklahoma

Feb 1

FEB 10

Iowa State

Feb 8

FEB 17

Missouri

Feb 15

FEB 21

Baylor

Feb 17

MAR 1

Colorado

Feb 27

Apartment Guide The Apartment Guide is published four times during the spring semester. The section features apartments, homes, moving services, storage services, and much more.

Bracket Bash The Kansan’s NCAA Bracket. If you’re looking for an inexpensive way to associate your business with KU basketball, Braket Bash is the product for you.

Only $150 for your full color logo to hang in the dorm rooms, offices and bars for the duration of the NCAA tournament. Runs: Mar. 10. Deadline: Mar. 8.

FULL COLOR LOGO of advertisers around outside 2”x2”=$150

RATE: $9.50 per inch or $9.00 per inch for all four guides COLOR: $5.00 per inch

Apartment Guide Deadline and Run Dates DEADLINES

RUNS

1

February 22

March 1

2

March 7

March 14

3

March 28

April 4

4

April 19

April 26

Insiders Guide (summer) Every freshman and new student receives an Insiders Guide at orientations. This is a great opportunity for your business to reach more than 6,000 new students.

Deadline: May 1. Runs: All summer.

About The University Daily Kansan Special Sections

S N O ECTI

Special Sections are highly targeted, highly read insertions into the daily newspaper. They are a great way for your business to reach students, alumni and faculty members.

S L A I SPEC

The Swig The Swig is our newest special section. This section is reserved for bars and restaurants who are competing for student business. The top portion is reserved for an advertorial, or a news story which you can edit or write yourself as a business owner. The bottom features five full color ads. Runs: every Wednesday starting Feb.1, 2006. Deadline: every friday.

ADVERTORIAL $300

The Swig Rates - FULL COLOR FREE COLOR

2X4

3X6

$125

$200

Valentine’s Day Our Valentine’s Day special section offers advice on love, relationships and gift ideas. This is a perfect place to promote your business’ merchandise and services.

Runs: Feb. 8. Deadline: Feb. 3.

Valentine’s Day Rates - FREE PINK SPOT COLOR 1/8 PAGE

1/4 PAGE

HALF PAGE

FULL PAGE

BLACK/ WHITE

$25

$150

$250

$450

COLOR

+$25

+$50

+$100

+$150

SPECIAL SECTIONS Spring 2006

g 200 Sprin

6

Oct 1-Oct 31

2006

Hobbs Run of Site

22,202

41 .18% $160

$444

1.27 million 325,061