Ken t State 4C – B es t Sal es I ncr eas e of a Sp ec ial S ec tio n After shattering our sales goal in the spring and a great start to a usually slow summer, we set out to increase the revenue of our Orientation Issue by 20%. Challenges: • We maintained the rates for the 2010 year from 2009 • The same advertisers year after year were those in the section • Our discounts were not enough reason to be in the section • Many smaller clients are afraid they will be lost in the shuffle or larger clients • Due to its size, printing costs are troublesome Our Strategy: • Offer a better incentives for clients to be included • Create “Plaza Pages” to include those smaller clients who cannot compete with the normal box stores • Offer front‐page banners on all four sections (something that has never been done) • Utilize the section flier as a mass mailing to all clients o Flier for 2010 would be in full color as opposed to B&W like done in the past • Utilize the section flier as a filler display ad o Run in full color • Utilize the section flier as an email blast to all clients o Flier was designed in full color and not B&W • Switch Orientation paper to a 24” web press instead of 25” to decrease printing cost The Results: Orientation 2010 vs. 2009 Section Inches Revenue Orientation 2010 3,550.50 $34,626.81 Orientation 2009 2,494.00 $25,650.18 In 2010, we saw an increase of 1,0560.50” and a total of $8,976.63 more in revenue. This is equivalent to a 35% increase over 2009. Implementation of Strategies: The economy took a toll on our 2009 Orientation issue. Many of our advertisers had to cut their budgets and run smaller, or not run at all. To combat this we created several specials instead of just offering a rate discount like the previous year. First, we created Plaza Partnerships in which all vendors located in a plaza could run for a discounted amount if several vendors signed up to run. In addition to the discount to run, our design department would create a special header for their plaza location. For plazas that had everyone participate, we would include photos and advertorial information. This venture added 12 clients to our Orientation list, 8 of which have never run with us before.
Ken t State 4C – B es t Sal es I ncr eas e of a Sp ec ial S ec tio n Second, we offered free back cover placement to any client that booked the entire back cover as a whole. This would save the client 10% the total cost of the space. The Orientation issue has 4 back covers and all 4 were booked within the first week of selling due to the free placement. Third, we introduced front‐page banners for each of the 4 sections. Front banners are extremely popular in our regular paper and we figured Orientation should be no different. The costs varied depending on their size and section. The front‐page banners helped us secure 2 new clients to run that have never run before. Next, was to place more emphasis on the informational flier. We used the flier as a filler throughout the summer, composed a mass email to all previous clients, and utilized campus Mail Services to distribute the flier to all campus departments and offices. To further enhance the awareness, we created the flier in full color and utilized a Chamber of Commerce email blast of the flier to local businesses. Lastly, we changed the actual size of our issue to a 24” press instead of our usual 25”. We sized the pages down to fit. This saved in not only printing costs, but also bumped our paper to the Metro press at our printer which in turn gave us remarkable quality. Overall, the section was a success. It came in 8 pages higher that the previous year, and over 35% more in revenue. We had great response from readers and clients. The plaza pages have continued to progress in other sections and front‐page banners have been the on the rise. The overwhelming responses to the improvement of quality of the photos, ads and graphics have paved the way for us to switch to a 24” web press. It is apparent that the 2011 summer sales staff will have large shoes to fill.
Orientation 2010 August 25, 2010 Rep KK KK KNC MB MB TCB TCB TCB TCB TCB KNC MB KK KNC KK KNC KK KK KK KK KK KK KK KNC TCB TCB MB KNC KNC TCB KK MB KK KNC TCB KK KK MB MB MB KK KNC MB KNC KK KK MB MB
Client AETNA STUDENT HEALTH AETNA STUDENT HEALTH AFRICAN SAFARI WILDLIFE ALL MEDIA MATERIAL ALL MEDIA MATERIAL ALL STATE ALLOY AMAZON ALLOY FOLLETT ALLOY FOLLETT #2 ALLOY FOLLETT #3 AMBIANCE AMERICAN RED CROSS ARCTIC SQUIRREL B&T DISCOUNT BIRDIE SHACK BOOKENDS CAFÉ BREWHOUSE BREWHOUSE BREWHOUSE BREWHOUSE BREWHOUSE BREWHOUSE BREWHOUSE BRIMFIELD LIQUOR BRUNOS BURR BURSAR'S OFFICE CAMPUS BOOK #1 CAMPUS BOOK #2 CAMPUS MEDIA GROUP 5/3 BANK CAMPUS POINTE CAREER SERVICES CCI CELERON SUITES CELTIC CLUB CHESTER'S CHICKEN CHESTER'S CHICKEN CLASSIC KIA COLEMAN PROFESSIONAL COLLEGE OF PUBLIC HEALTH COLLEGE POSTER SALES CSI CUSTOM SHIRTS & SPORTSWEAR CUTTIN LOOSE D & L AD #1 D & L AD #2 DANCING BETA DARTMOUTH
Columns 6 inserts 3 3 3 3 6 6 6 6 2 3 3 2 2 3 6 6 6 6 6 6 6 6 3 3 2 6 6 2 6 2 3 2 2 6 6 6 3 6 3 3 3 2 2 2 3 2
Inches 21 inserts 10.5 10.5 6 10.5 21 21 21 10.5 5 5 10.5 1.5 2 5 1 1 1 1 1 1 1 3 3 4 4 10.5 10.5 8 5 4 10.5 4 5.75 10.5 3 10.5 5 10.5 10.5 10.5 4 4 3 3 10.5 3
Total Inches 126 inserts 31.5 31.5 18 31.5 126 126 126 63 10 15 31.5 3 4 15 6 6 6 6 6 6 6 18 9 12 8 63 63 16 30 8 31.5 8 11.5 63 18 63 15 63 31.5 31.5 12 8 6 6 31.5 6
Color Detail FULL FULL FULL NONE FULL FULL NONE SPOT RED FULL NONE NONE SPOT RED FULL NONE NONE FULL SPOT PURPLE SPOT PURPLE SPOT PURPLE NONE NONE NONE NONE FULL FULL NONE NONE FULL FULL NONE FULL SPOT GREEN FULL NONE NONE FULL FULL FULL NONE FULL NONE NONE NONE NONE NONE NONE FULL FULL
Color Cost $0.00 $75.00 $0.00 INCLUDED $75.00 $0.00 $25.00 $75.00 $0.00 $0.00 $25.00 $0.00 $0.00 $0.00 $75.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 INCLUDED INCLUDED $0.00 $0.00 $75.00 $75.00 $0.00 FLAT $25.00 $75.00 $0.00 $0.00 FLAT FLAT $0.00 $0.00 $75.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $15.00 $75.00
Inch Rate $8.25 $8.75 $8.25 FLAT $8.25 $8.75 $8.25 $8.25 $8.25 $9.25 $8.25 $8.25 $0.00 $11.00 $8.25 $9.25 $9.25 $9.25 $9.25 $9.25 $9.25 $9.25 FLAT FLAT $0.00 $8.25 $8.25 $8.25 $9.50 FLAT $8.25 $8.25 $11.00 $0.00 FLAT FLAT $8.50 $11.00 $8.25 $9.25 $8.25 $11.00 $11.00 $9.25 $9.25 $8.25 $11.00
Space Cost $1,039.50 $275.63 $259.88 FLAT $259.88 $1,102.50 $1,039.50 $1,039.50 $519.75 $92.50 $123.75 $259.88 $0.00 $44.00 $123.75 $55.50 $55.50 $55.50 $55.50 $55.50 $55.50 $55.50 FLAT FLAT $0.00 $66.00 $519.75 $519.75 $152.00 FLAT $66.00 $259.88 $88.00 $0.00 FLAT FLAT $535.50 $165.00 $519.75 $291.38 $259.88 $132.00 $88.00 $55.50 $55.50 $259.88 $66.00
Placement Cost $0.00 $0.00 $0.00 FLAT $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 FLAT FLAT $0.00 $0.00 $0.00 $0.00 $0.00 FLAT $0.00 $0.00 $0.00 $0.00 FLAT FLAT $0.00 $0.00 $51.98 $29.14 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $6.60
Total Cost $1,039.50 $650.00 $350.63 $259.88 $175.00 $334.88 $1,102.50 $1,064.50 $1,114.50 $519.75 $92.50 $148.75 $259.88 $20.00 $44.00 $198.75 $55.50 $55.50 $55.50 $55.50 $55.50 $55.50 $55.50 $375.00 $125.00 $0.00 $66.00 $594.75 $594.75 $152.00 $600.00 $91.00 $334.88 $88.00 $0.00 $475.80 $375.00 $535.50 $165.00 $646.73 $320.51 $259.88 $132.00 $88.00 $55.50 $55.50 $274.88 $147.60
Placement Request Inserts - 10,000 NOT IN SECTION A SECTION A PAGE 10
BACK COVER B
SECTION C PAGE 10 CLASSIFIED PAGE SUDOKU
FRONT COVER SECTION C SECTION A PAGE 10
SECTION A OR B SECTION D FRONT COVER A
SECTION C PAGE 3 FRONT COVER B
SECTION B PAGE 3 SECTION A PAGE 3
CLASSIFIED PAGE SECTION C PAGE 10 ACROSS FROM CLASSY
Orientation 2010 August 25, 2010 Rep KNC KNC MB KNC KK MB KNC KNC KNC MB TCB MB KK MB KNC KK MB KK MB MB KNC KK KK MB MB KK MB KNC KK MB MB MB MB KNC KNC KNC KNC TCB KK KK KK MB MB KK KK KNC KK KNC
Client DEPT. OF REC #1 DEPT. OF REC #2 DINING SERVICES DORMZY.COM DUBOIS BOOKSTORE EMPIRE EVELYN DICKERSON FAIR HOUSING FEDEX GROUND FLYNN'S TIRE GATESMAN MARMION DRAKE + DAVE INC. - GABES GREEN DRAGON HABITAT RESTORE HEATHERWOOD APTS HEAVENLY CUPCAKES HILLEL HOME CITY ICE HOT AIR BALLOON AFFAIR RAVENNA J&K SUBWAY J&K SUBWAY JEWISH STUDIES KATIE BROOKE QUILT SHOP KENT AREA CHAMBER OF COMMERCE KENT CREDIT UNION KENT PARKS AND RECREATION KSC PROGRAMMING KSU PHONE CENTER LITTLE CAESARS LOOKING GLASS LEARNING CENTER MAIN STREET SNACK SHOP MIDWAY DRIVE IN MONEYPENNY / JACK KOHL MONEYPENNY / JACK KOHL MUGS NEWMAN CENTER NIEDERST MANAGEMENT OFF THE WAGON OFFICE OF STUDENT MEDIA OHIO MUSIC PARKING SERVICES PARTA PINEYLANE VILLAS PITA PIT PORTAGE COMMUNITY BANK PORTAGE COMMUNITY BANK PORTAGE COMMUNITY HEALTH PORTAGE MANAGEMENT PRIMARY PET CARE
Columns 3 3 3 6 6 2 3 6 3 3 3 3 3 2 2 6 3 2 2 4 3 2 3 6 2 3 3 3 2 3 2 2 2 6 3 2 2 6 2 3 3 2 3 3 2 6 2 2
Inches 10.5 10.5 10.5 10.5 21 5 2 2 3 10.5 10.5 10.5 5 2 2 10.5 5 5 2 4 10.5 4 10.5 3 3 5 10.5 10.5 3 5 2 2 4 5 10.5 2 3 10.5 5 10.5 10.5 2 5 10.5 1.5 10.5 2 2
Total Inches 31.5 31.5 31.5 63 126 10 6 12 9 31.5 31.5 31.5 15 4 4 63 15 10 4 16 31.5 8 31.5 18 6 15 31.5 31.5 6 15 4 4 8 30 31.5 4 6 63 10 31.5 31.5 4 15 31.5 3 63 4 4
Color Detail FULL FULL SPOT KSU GOLD FULL FULL NONE SPOT PURPLE NONE NONE FULL NONE SPOT KSU GOLD SPOT GREEN SPOT RED NONE FULL NONE NONE NONE NONE NONE NONE NONE FULL NONE SPOT ORANGE FULL NONE NONE FULL NONE FULL SPOT RED SPOT TBD SPOT TBD FULL NONE NONE SPOT PURPLE SPOT KSU BLUE SPOT KSU GOLD NONE FULL FULL NONE FULL NONE NONE
Color Cost $75.00 $75.00 $0.00 $75.00 $75.00 $0.00 $25.00 $0.00 $0.00 $75.00 $0.00 $0.00 $25.00 $25.00 $0.00 $75.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 INCLUDED $0.00 $25.00 $75.00 $0.00 $0.00 $75.00 $0.00 $75.00 $25.00 $15.00 $0.00 $75.00 $0.00 $0.00 $25.00 $0.00 $0.00 $0.00 $75.00 $75.00 $0.00 $75.00 $0.00 $0.00
Inch Rate $8.25 $8.25 $8.25 $8.25 $8.25 $11.00 $11.00 $8.25 $9.25 $8.25 $8.25 $8.25 $8.25 $11.00 $11.00 $8.25 $8.75 $8.25 $11.00 $11.00 $8.25 $11.00 $8.25 FLAT $11.00 $8.25 $8.25 $8.25 $11.00 $8.25 $11.00 $11.00 $11.00 $8.25 $8.25 $11.00 $11.00 $0.00 $9.25 $8.25 $8.25 $11.00 $11.00 $8.50 $8.25 $11.00 $11.00
Space Cost $259.88 $259.88 $259.88 $519.75 $1,039.50 $110.00 $66.00 $99.00 $83.25 $259.88 $259.88 $259.88 $123.75 $44.00 $44.00 $519.75 $131.25 $82.50 $44.00 $176.00 $259.88 $88.00 $259.88 FLAT $66.00 $123.75 $259.88 $259.88 $66.00 $123.75 $44.00 $44.00 $88.00 $247.50 $259.88 $44.00 $66.00 $0.00 $92.50 $259.88 $259.88 $44.00 $165.00 $267.75 $519.75 $44.00 $44.00
Placement Cost $0.00 $0.00 $0.00 $51.98 $103.95 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $51.98 $0.00 $0.00 $0.00 $0.00 $25.99 $0.00 $0.00 FLAT $0.00 $0.00 $25.99 $25.99 $0.00 $12.38 $0.00 $0.00 $0.00 $24.75 $25.99 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00
Total Cost $334.88 $334.88 $259.88 $646.73 $1,218.45 $110.00 $91.00 $99.00 $83.25 $334.88 $259.88 $259.88 $148.75 $69.00 $44.00 $646.73 $131.25 $82.50 $44.00 $176.00 $285.86 $88.00 $259.88 $375.00 $66.00 $148.75 $360.86 $285.86 $66.00 $211.13 $44.00 $119.00 $113.00 $287.25 $285.86 $119.00 $66.00 $0.00 $117.50 $259.88 $259.88 $44.00 $240.00 $342.75 $16.07 $594.75 $44.00 $44.00
Placement Request
SECTION D PAGE 3 BACK COVER A
SECTION B OR C
SECTION B PAGE 3
SECTION A PAGE 3 SECTION C PAGE 9 SECTION C PAGE 9 FRONT COVER SECTION D
SECTION A PAGE 3 SECTION A PAGE 3 TOP RIGHT SECTION C PAGE 10
SECTION C PAGE 3 TOP SECTION D PAGE 3 TOP RIGHT SECTION C PAGE 9
SECTION C PAGE 10 CLASSIFIED PAGE COMIC
Orientation 2010 August 25, 2010 Rep MB KNC MB KNC KK KK MB KK MB KNC KNC KK MB TCB KNC KK MB MB MB KNC KNC KNC KK KNC KNC TCB MB MB MB MB KNC MB
Client PUFF N STUFF PURE ROMANCE QUICK LANE RAY'S PLACE SCHOOL OF MUSIC SCHOOL OF MUSIC SCHOOL OF TECHNOLOGY SCHOOL OF VCD SILVER MEADOWS SIMCO KENT VILLAGE SKULLZ SALON SNAPFITNESS SOUND BOARD MUSIC SPACE TIME MEDIA - JIMMY JOHNS SUNRISE APARTMENTS SUNSATIONS TALECRIS PLASMA TALLMADGE OAKS TOWNHALL II TRI-COUNTY MEDICAL TRI-COUNTY MEDICAL UNITED CHURCH OF CHRIST UNIVERSITY DEVELOPMENT UPS STORE USG VALVOLINE WILD GOATS WILD GOATS WILD GOATS WILD GOATS WOODROW WILSON YOUNG EXPLORERS
Columns 3 3 3 2 3 3 3 6 6 3 6 2 2 2 2 2 3 2 3 3 3 2 6 6 6 3 1 1 1 3 6 2
Inches 6 10.5 10.5 3 10.5 10.5 6 21 21 5 10.5 5 2 8 2 2 5 2 10.5 5 5 5 21 5 21 6 3 3 3 7 10.5 5
Total Inches Color Detail 18 FULL 31.5 SPOT PINK 31.5 FULL 6 NONE 31.5 SPOT KSU BLUE 31.5 SPOT KSU BLUE 18 FULL 126 FULL 126 FULL 15 SPOT HOT PINK 63 FULL 10 SPOT RED 4 SPOT RED 16 NONE 4 NONE 4 NONE 15 NONE 4 SPOT YELLOW 31.5 NONE 15 FULL 15 FULL 10 SPOT RED 126 FULL 30 NONE 126 SPOT BLUE 18 FULL 3 NONE 3 NONE 3 NONE 21 FULL 63 FULL 10 FULL 3,550.00
Color Cost INCLUDED $25.00 $75.00 $0.00 $0.00 $0.00 $75.00 $75.00 $75.00 $25.00 $75.00 $25.00 $25.00 $0.00 $0.00 $0.00 $0.00 $25.00 $0.00 $25.00 $25.00 $25.00 $75.00 $0.00 $0.00 INCLUDED $0.00 $0.00 $0.00 $75.00 $75.00 $75.00
Inch Rate FLAT $8.25 $8.25 $8.75 $8.25 $8.25 $8.25 $8.25 $8.25 $8.50 $8.25 $11.00 $11.00 $8.75 $11.00 $11.00 $8.50 $8.75 $8.25 $8.25 $8.25 $8.25 $8.25 $8.25 $8.25 FLAT $9.25 $9.25 $9.25 $9.25 $8.25 $11.00
Space Cost FLAT $259.88 $259.88 $52.50 $259.88 $259.88 $148.50 $1,039.50 $1,039.50 $127.50 $519.75 $110.00 $44.00 $140.00 $44.00 $44.00 $127.50 $35.00 $259.88 $123.75 $123.75 $82.50 $1,039.50 $247.50 $1,039.50 FLAT $27.75 $27.75 $27.75 $194.25 $519.75 $110.00
Placement Cost FLAT $0.00 $0.00 $0.00 $0.00 $0.00 $14.85 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $8.25 $103.95 $0.00 $103.95 FLAT $0.00 $0.00 $0.00 $0.00 $0.00 $0.00
Total Cost $175.00 $284.88 $334.88 $52.50 $259.88 $259.88 $238.35 $1,114.50 $1,114.50 $152.50 $594.75 $135.00 $69.00 $140.00 $44.00 $44.00 $127.50 $60.00 $259.88 $148.75 $148.75 $115.75 $1,218.45 $247.50 $1,143.45 $175.00 $27.75 $27.75 $27.75 $269.25 $594.75 $185.00 $34,626.81
Placement Request SECTION A PAGE 10
SECTION C PAGE 3
PLACE AWAY FROM OTHER SECTION A BACK COVER D SECTION C PAGE 3 BACK COVER C SECTION A PAGE 10 SECTION A SECTION B SECTION D SECTION C
Section C
Acorn Alley Double Truck
Student Media 6c x 10.5
Advertorial Content
Chamber 3c x 10.5
B&W
Off the Wagon 2c x 3 B&W Katie Brooke Quilt Shop 2c x 4 B&W
Pita Pit
Acorn Alley Photo
3c x 5
3c x 5
Full Color
Full Color
Dancing Beta
Arctic Squirrel
3c x 10.5
3c x 10.5
Full Color
Full Color
Main Street Plaza
Section A Page 10 Laundry 101
Valvoline
3c x 3 Full Color
3c x 6
Brunos Full Color
3c x 3 Full Color
Puff N Stuff
All Media
3c x 6
3c x 6
Full Color
Full Color
Orientation 2009 August 26, 2009 Client
Col
Inches Total Inches
Color
Color Cost Inch Rate Space Cost Total Ad Cost Page Request
Acme Stores Kent
6
10.5
63
Full
$75.00
$8.25
$519.75
$594.75
All Media Material
3
10.5
31.5
none
$0.00
$8.25
$259.88
$259.88
Alloy Media - Big Words
2
4
8
none
$0.00
$9.50
$76.00
$76.00
Alloy Media - Follett Bookstore
6
10.5
63
none
$0.00
$8.25
$519.75
$519.75
Alloy Media - Radio Shack
3
10.5
31.5
none
$0.00
$9.50
$299.25
$299.25
American Red Cross
3
5
15
Spot Red
$25.00
$8.25
$123.75
$148.75
AMF Twinstar Lanes
3
10.5
31.5
Spot Red
$25.00
$8.25
$259.88
$284.88
Best Buy
-
-
inserts
Full
-
-
-
$650.00
Birdie Shack
2
2
4
none
$0.00
$11.00
$44.00
$44.00
Book Ends CafĂŠ
3
5
15
Full
$75.00
$8.25
$136.13
$211.13
Bursar's Office
2
4
8
none
$0.00
$8.25
$66.00
$66.00
Campus Book & Supply
6
10.5
63
Full
$75.00
$8.25
$519.75
$594.75
Run in Section A or B
Campus Book & Supply
6
10.5
63
Full
$75.00
$8.25
$519.75
$594.75
Run in Section C or D
Campus Media Group - Fifth Third Bank
3
10.5
31.5
none
$0.00
$8.25
$259.88
$259.88
Campus Party - Gabriel Bros
3
10.5
31.5
none
$0.00
$9.50
$299.25
$299.25
Campus Pointe Apartments
6
21
126
Full
$75.00
$8.25
$1,039.50
$1,114.50
Career Services
3
6
18
Spot Lime
$25.00
$8.25
$148.50
$173.50
CCI
3
10.5
31.5
Spot KSU Blue
$0.00
$8.25
$259.88
$259.88
Celeron Suites
2
4
8
none
$0.00
$11.00
$88.00
$88.00
Center for Entrepreneurship
3
5
15
Full
$75.00
$8.25
$136.13
$211.13
Center for Student Involvement
3
10.5
31.5
Spot KSU Blue
$0.00
$8.25
$259.88
$259.88
Coleman Professional Services
3
5
15
none
$0.00
$8.25
$123.75
$123.75
College Bed Lofts
2
2
4
none
$0.00
$11.00
$44.00
$44.00
College of Technology
3
6
18
Full
$75.00
$8.25
$163.35
$238.35
Page 3 Section C
College Poster Sales Company
3
10.5
31.5
none
$0.00
$8.25
$259.88
$259.88
Page 2 Section A
Cuttin Loose
3
4
12
none
$0.00
$11.00
$132.00
$132.00
Dartmouth Place Apartments
2
3
6
Full
$75.00
$11.00
$66.00
$141.00
Department of Recreation
3
10.5
31.5
Full
60
$8.25
$259.88
$319.88
Dining Services
3
10.5
31.5
Spot KSU Gold
$0.00
$8.25
$259.88
$259.88
Dubois Bookstore
6
21
126
Full
$75.00
$8.25
$1,143.45
$1,218.45
Ebsco Telemarketing
3
10.5
31.5
none
$0.00
$8.25
$259.88
$259.88
Inserts - Qty 10,000 Page 3 Section D
Back Cover Section B
Page 3 Section D
Opposite of Classifieds
Back Cover Section A
Orientation 2009 August 26, 2009 Client
Col
Inches Total Inches
Color
Color Cost Inch Rate Space Cost Total Ad Cost Page Request
Evelyn Dickerson Hair Salon
3
2
6
Spot Purple
$25.00
$11.00
$66.00
$91.00
Fair Housing Contact Service
6
2
12
none
$0.00
$8.25
$99.00
$99.00
Faith Lutheran Church
6
10.5
63
Spot KSU Blue
$25.00
$8.25
$571.73
$596.73
FedEx Ground
1
6
6
none
$0.00
$11.00
$66.00
$66.00
Flynn's Tire
3
10.5
31.5
Full
$75.00
$8.25
$259.88
$334.88
Franklin Square Deli
2
5
10
none
$0.00
$11.00
$110.00
$110.00
Green Dragon
6
5
30
Spot KSU Gold
$25.00
$8.25
$247.50
$272.50
Hallrich Pizza Hut
3
5
15
none
$0.00
$11.00
$165.00
$165.00
Heatherwood Apartments
2
2
4
none
$0.00
$11.00
$44.00
$44.00
Heavenly Cupcakes
2
3
6
none
$0.00
$11.00
$66.00
$66.00
Hillel
6
5
30
Full
$75.00
$8.25
$272.25
$347.25
Ianazone's Homemade Pizza
3
10.5
31.5
Full
$75.00
$8.25
$259.88
$334.88
Jack Gourley
3
10.5
31.5
none
$0.00
$8.25
$259.88
$259.88
Jack Kohl Realty
2
2
4
Full
$75.00
$11.00
$44.00
$119.00
Jack Kohl Realty
2
4
8
Spot Red
$25.00
$11.00
$88.00
$113.00
Jennifer's Palm & Tarot Reading
2
2
4
none
$0.00
$11.00
$44.00
$44.00
Kent Apartments
6
10.5
63
Spot Navy
$25.00
$8.50
$587.48
$612.48
Kent Credit Union
3
10.5
31.5
Spot KSU Blue
$25.00
$8.25
$259.88
$284.88
Kent Lanes
6
1
6
none
$0.00
$11.00
$66.00
$66.00
Kent State Men's Chorus
3
4
12
Spot KSU Blue
$25.00
$8.25
$99.00
$124.00
KSU Phone Center
6
10.5
63
Full
$75.00
$8.25
$571.73
$646.73
Lake Street Apartments
2
2
4
none
$0.00
$9.25
$37.00
$37.00
Laundry in a Flash
3
5
15
Full
$75.00
$8.25
$136.13
$211.13
Little Caesar's
3
10.5
31.5
none
$0.00
$8.25
$259.88
$259.88
Little Caesar's
2
1.5
3
none
$0.00
$8.50
$25.50
$25.50
Local Advantage
2
4
8
none
$0.00
$11.00
$88.00
$88.00
Lux Night Club
6
10.5
63
Full
$75.00
$8.25
$519.75
$594.75
Main Street Snack Shop
3
5
15
Full
$75.00
$8.25
$136.13
$211.13
Mids Pasta Sauce
3
10.5
31.5
Full
$75.00
$8.25
$259.88
$334.88
Midway Drive In
2
2
4
none
$0.00
$11.00
$44.00
$44.00
Newman Center
3
5
15
none
$0.00
$8.25
$123.75
$123.75
Page 3 Section B
Page 3 Section A
Page 3 Section A
Back Cover Section C Top
Page 3 Section A Page 3 Section D Sudoku Sponsor
Page 3 Section D
Orientation 2009 August 26, 2009 Client
Col
Inches Total Inches
Color
Color Cost Inch Rate Space Cost Total Ad Cost Page Request
Off the Wagon
3
5
15
Spot Red
$25.00
$11.00
$165.00
$190.00
Office of International Affairs
2
5
10
Spot KSU Blue
$25.00
$8.25
$82.50
$107.50
Orthodox Christian Fellowship
2
4
8
none
$0.00
$8.25
$72.60
$72.60
Run in Section D
Panera Bread Stow
6
10.5
63
Full
$75.00
$8.25
$589.05
$664.05
Page 3 Section B
Panhellenic Council
2
2
4
none
$0.00
$8.25
$33.00
$33.00
Parta
3
5
15
none
$0.00
$8.25
$123.75
$123.75
PC Surgeons
3
10.5
31.5
Spot KSU Blue
$25.00
$8.25
$294.53
$319.53
Pebblebrook Apartments
3
10.5
31.5
Full
$75.00
$8.25
$259.88
$334.88
Pita Pit
3
5
15
Full
$75.00
$11.00
$165.00
$240.00
Portage Community Bank
3
10.5
31.5
Full
$75.00
$8.25
$259.88
$334.88
Portage Community Health Center
2
2
4
none
$0.00
$11.25
$45.00
$45.00
Portage Management
2
2
4
none
$0.00
$11.00
$44.00
$44.00
Professor's Pub
3
10.5
31.5
none
$0.00
$8.25
$259.88
$259.88
Ray's Place
2
3
6
none
$0.00
$8.75
$52.50
$52.50
School of Music
3
10.5
31.5
Spot KSU Blue
$25.00
$8.25
$259.88
$284.88
School of Music
3
10.5
31.5
Spot KSU Blue
$0.00
$8.25
$259.88
$259.88
Silver Meadows
2
3
6
Spot Cyan
$25.00
$8.50
$51.00
$76.00
Simco Kent Village
3
10.5
31.5
Full
$75.00
$8.25
$259.88
$334.88
Skullz Salon
6
10.5
63
Spot Hot Pink
$25.00
$8.25
$519.75
$544.75
Student Legal Services
5
8
40
none
$0.00
$8.25
$330.00
$330.00
Tallmadge Oaks
4
5
20
Spot Yellow
$25.00
$8.75
$175.00
$200.00
Tree City Clothing
3
10.5
31.5
Full
$75.00
$8.25
$259.88
$334.88
Undergraduate Studies
3
5
15
Spot Green
$25.00
$8.25
$123.75
$148.75
United Church of Christ
3
5
15
Spot Red
$25.00
$8.25
$123.75
$148.75
University Development
6
21
126
Full
$75.00
$8.25
$1,143.45
$1,218.45
UPS Store
2
4
8
none
$0.00
$11.00
$88.00
$88.00
USG
6
10.5
63
Spot KSU Blue
$0.00
$8.25
$571.73
$571.73
Back Cover Section C Bottom
USG
3
10.5
31.5
Spot KSU Gold
$0.00
$8.25
$285.87
$285.87
Page 3 Section C
Wick Poetry
3
5
15
Spot Purple
$25.00
$8.25
$123.75
$148.75
Wild Goats Café
1
3
3
none
$0.00
$8.75
$26.25
$26.25
Section A
Wild Goats Café
1
3
3
none
$0.00
$8.75
$26.25
$26.25
Section B
Page 3 Section D
Classified Page Page 2 Section C
Back Cover Section D
Orientation 2009 August 26, 2009 Client
Col
Inches Total Inches
Color
Color Cost Inch Rate Space Cost Total Ad Cost Page Request
Wild Goats Café
4
8
32
Full
$75.00
$8.75
$315.20
$390.20
Page 3 Section C
Wild Goats Café
1
3
3
none
$0.00
$8.75
$26.25
$26.25
Section D
Zim Squared - Chase Bank
-
-
inserts
Full
-
-
-
$650.00
Inserts - Qty 10,000
Total Inches
2,494
Total
$25,650.18
The Daily Kent Stater Orientation Issue
Help 33,000 customers find you. The Daily Kent Stater averages 3.3 readers per copy. By advertising in our Orientation Issue, your company is exposed to nearly 33,000 people.
Important dates: Orientation Issue: runs Wednesday, Aug. 25th Space Reservation due: Friday, Aug. 6th Ad Copy due: Friday, Aug 13th Great specials: Run 1/4 Pg or larger, receive campus rate. Campus accounts, run a 1/4 Pg or larger, receive free KSU blue or gold. For information or to reserve your place: Call your Daily Kent Stater advertising representative at 330.672.2586 or email us at ksuads@yahoo.com
Daily Kent Stater
Best Sales Increase of a Special Section Our sales efforts for the 2010 Menu Guide, a special publication (special section) of the paper exceeded the previous year’ss sales. 2009 brought in sales of $4,000, and 2010 paper exceeded the previous year sales 2009 brought in sales of $4 000 and 2010 brought in $6,300.50. That’s 157% to budget, and a 63% increase over last year. As we reviewed the trend of past years for this special issue, we realized that some years never reached anything close to it’s potential and that sales. We refocused our sales efforts and adjusted our offerings to allow more than just full page menus in the edition That was and adjusted our offerings to allow more than just full page menus in the edition. That was all we needed to offer, and our additional clients were happy to get into this special section. The sales managers decided to put additional commission incentives on reps meeting their personal goals. They also posted a group “CALL SHEET” so that every sales rep had to log the clients they presented the Menu Guide to, complete with whether they purchased or said no, and included a review of which clients had participated in the previous 2 years. These kinds of public displays of personal efforts keeps everyone motivated and accountable for contributing to the team effort. The sales team definitely met their sales goals, and were rewarded handsomely for their efforts. They broke a new sales record for this special edition, so each of them in addition to ff t Th b k l d f thi i l diti h f th i dditi t their additional commission also received a certificate of accomplishment listing them as a contributor to the new sales record achieved to add to their portfolio.
Best Sales Increase of a Special Section Sales Flyers for MENU GUIDE
Best Sales Increase of a Special Section 2009 vs. 2010 Menu Guide Runsheets
Menu Guide ‐ January ‐ Spring 2009
Rep.
Size
Client
Menu Guide ‐ January ‐ Spring 2010
Special Instructions
Cost
Cust. Type
Rep.
Advertiser
Size
Cost
Special Instructions
MG
1 page
Tokyo Café
$400.00
LC
KW
Pinetta's
Full
$600.00
MG
1 page
King Buffet
$400.00
NA
LR
Dr. Kinsley
Full
$450.00
JW
1 page
Nagoya
$400.00
CA
LR
UAS
Full
$450.00
LR
1 page
Faculty Club
$400.00
LC
CB
Custom Eyes
Quarter
$175.00
DJP
1 page
Zeas
$400.00
LC
JJ
Domino's
Quarter
$157.50
IN HOUSE
1 page
Online Dining Guide ad
$0.00
LC
CB
US Army
Half
$240.00
MG
1 page
Ninfa's
$400.00
LC
LR
OLOL
Full
$600.00 Back Cover
KM
1 page
Hello Sushi
$400.00
NA
LR
Diane Allen‐Tonys
Half
$320.00
KM
1 page
Pluckers
$400.00
LC
SM
King Buffet
Full
$450.00
LR
1 page
Casa Maria
$400.00
LC
LR
Casa Maria
Quarter
$175.00
KM
1 page
Pinetta's
$400.00
LC
LR
Rock n Sake
Half
$320.00
$4,000.00
LC
CB
Cottages of BR
Half
$288.00
LC
TY
Chelseas
Quarter
$175.00
LC
BB
Hungry Howies
Full
$300.00
LC
BB
Hungry Howies
Full
$500.00
LC
BB
Jasons Deli Jasons Deli
Full
$600 00 $600.00
LC
BB
Georges Rest.
Full
$500.00
Total
Total
$6,300.50
Best Sales Increase of a Special Section Sales Record Certificate
Contributing Sales Staff Members: Lauren Roberts K l Wilson Kayla Wil Care Bach Jennifer Johnson Victoria Yu Bette Burns Sylvia Medrano
lsu living
G UI DE
Best Sales Increase of a Special Section Holiday Shopping Guide This section started out as a cluster of ads running under a banner announcing that holidays were just around the corner. Over the last year it has transformed into its own section complete with editorial content centered around holiday shopping. Local businesses offer deals and gifts ideas for your loved ones. It happens every year, you’re searching for the perfect gift, many times for the person who seems to have everything. We’re looking for something unique, not too pricey (hey, we’re college students), and most of all something they’ll love. Picking up the Holiday Shopping Guide opens your eyes to businesses you had forgotten about or ones you’ve never heard of. What made the difference? The Holiday Shopping Guide was the first promotion that the newly hired Account Executives sold. This helped ignite a fire of prospecting. Not only were they contacting businesses that had never ran with us before, they were closing the sales. Not to be out done by these young AEs this pushed our veterans to step up and do some prospecting of their own. Competition has always been the driving force behind The State News. Knowing this the Ad Manager challenged the staff to pitch this promotion to as many clients as they could by the end of the week. It had been noticing that many of the AE’s sales calls were through email and these were clients that are less than a block away from the office! Because of this the competition was created between the three teams in the office for who could not only pitch to the most clients, but also earn the most points. The point breakdown is listed below: 5 points for visiting a clients and pitching face-to-face 2 points for pitching to a client via phone (no voicemails) 1 point for pitching to a client via email This was a particularly good strategy because many of the new hired Account Executives were prospecting clients that were new to The State News. They liked that the AE took the time to meet with them in person and because of this sales were made. Not only did we nearly double the revenue generated by the Holiday Shopping Guide, but we earned ten new clients to the paper. At a staff meeting we talked about our goals for this section. Was beating last year’s revenue enough? Not for this staff, they wanted to contact everyone they had listed as prospects and not stop until they received either a yes or no from each one of them. Early on we ran into a problem with Account Executives having the misunderstanding that because their client hadn’t ran before they
wouldn’t be interested. During the staff meeting we talked about the importance of presenting all options to your clients and ultimately letting them make the decision. With a young staff it’s important to address misunderstandings such as this one so that they can learn from them. One of our team leaders created a Google spreadsheet that could be shared among the team. It listed the AE and the prospects they were pitching to. We found this to be a great way to track progress. It also helped motivate AEs to keep contacting their clients until they got a decision for the promotion. The success of this promotion cannot be attributed to one specific change. With newly hired Account Executives we had to go back to the basics. Pitch to as many clients as you can and let them make the decision. Adding a competition into the mix helped keep things fun and moral high. There’s nothing better than hearing a high five and celebration after an AE hangs up the phone from a closed sale.
Holiday Shopping Guide 11/29/2010 Account Name 21st Century Comics Academic Computing Curious Book Shop Cutco Stores, Inc. Designer Replica's Doctor's Aproach Everbrite Electronics Great Clips Hunters Ridge K2 Boutique Kellie's Consignments Lansing Art Glass Liz's Alterations Massage and Wellness Modern Skate & Surf MSU Federal Credit Peanut Barrel Playmakers Senor Georgio's Student Bookstore Sundance Jewelers The Bead Boutique The Record Lounge Totals
Ad Count 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 23
Size / Inches 2x4 3x10 2x4 2x4 3x5 3x5 3x5 3x5 2x4 2x4 3x5 3x5 2x4 2x4 3x10 3x10 3x5 6x10 3x10 3x5 3x5 2x4 2x4 387 Inches
Price $125.00 $645.00 $125.00 $125.00 $225.00 $225.00 $325.00 $325.00 $225.00 $125.00 $225.00 $225.00 $125.00 $225.00 $445.00 $445.00 $225.00 $985.00 $445.00 $325.00 $325.00 $125.00 $125.00 $6,715.00
Holiday Shopping Guide 11/30/2009 Account Name Biggby Coffee Curious Book Shop Designer Replica's FRAG Center Great Clips Hunters Ridge Liz's Alterations Luxury Baths Mackerel Sky Gallery Massage and Wellness MSU Federal Credit Union Outback Steakhouse Oz Peanut Barrel PT O'Malley's Student Bookstore Take 2 Authentics VIP Tanning ZZ Underwater World Totals
Ad Count 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 19
Size / Inches 2x4 2x4 3x5 2x4 3x10 2x4 2x4 2x4 2x4 2x4 3x10 3x5 2x4 3x10 2x4 3x5 3x5 3x5 2x4 260 Inches
Price $150.00 $125.00 $225.00 $125.00 $445.00 $225.00 $125.00 $125.00 $125.00 $125.00 $545.00 $225.00 $125.00 $222.50 $125.00 $325.00 $112.50 $225.00 $125.00 $3,825.00
The holidays are just around the corner and East Lansing is buzzing with holiday spirit! As part of the East Lansing community, we at The State News would like to offer a minimum of 25% off of advertising November 30th thru December 11th. As part of your participation, we will publish your ad in our “Downtown East Lansing Shopping Guide,” publishing Monday, November 30th. With finals beginning December 14th this year students will be here a week later than normal, making it a great opportunity for them to come visit your business! In addition, you may repeat the same ad in any publication of The State News through December 11th with the same great savings. Sizes and pricing are as follows: Size 2 columns x 4 inches 3 columns x 5 inches 3 columns x 10 inches 6 columns x 10 inches
Special Holiday Pricing $125 $225 $445 $880
Holiday Savings $42.20 $88.50 $182.00 $374.00
Also, you may add the colors green or red to your advertisement for only $100, a $75 savings. If you’d like to participate, please reserve space by Wednesday, November 18th. On behalf of the staff here at The State News, warm regards and happy holidays.
Katy Homanick Advertising Manager
P R E S E N T E D
B Y
A N D
2B Holiday guide | TH E STATE NE WS | M ON DAY, N OVEMB ER 29, 2010 | WWW.STATE N E WS.COM
Local businesses gear up for holiday shopping season By Dillon Davis THE STATE NEWS ■■
Keeping with the holiday spirit, many East Lansing businesses hope for an increase in traffi c as the holiday season approaches. With 26 more shopping days until Christmas and stores still swimming in the wake of Black Friday, Ray Walsh, owner of Curious Book Shop, 307 E. Grand River Ave., said the holiday season is huge for area businesses. Although the semester is winding down and many students will leave the area soon, he said his shop will be buoyed by the spirit of the season. “Losing 40,000 potential customers, you’re going to be affected,” he said. “We hope more people will
spend more money on gift items this year than last. When MSU wins the (Big Ten championship), it puts the entire atmosphere locally in a better mood. It’ll be much more positive.” Walsh said he hopes the holiday season will play a big role in bringing people to small businesses in the area. “ T here are many good, unique businesses in town that can offer some unusual selections that you might not think would be available,” he said. “We always look forward to the holiday season. East Lansing is a great place to do shopping, and there are interesting things available.” Many businesses are bracing for the holiday season and remain ripe with optimism. Gail Catron, owner of Kirabo, 215 Ann Street Plaza, said the
CHECK OUT THE STATE NEWS ONLINE:
www.statenews.com Upstairs! O
Grand River a
n
bove the
515 E. Grand River (517) 324-3585 www.21stcenturycomics.com
DOWNTOWN EAST LANSING HOLIDAY SHOPPING
2 0 % o ff
one
item !
!
Sun:12pm-6pm Mon-Thurs:11am -9pm Fri:11am -12am Sat:11am -9pm
“There are many good, unique businesses in town that can offer some unusual selections that you might not think would be available We always look forward to the holiday season.” Ray Walsh, owner of Curious Book Shop
store is expected to beat its projected sales on Black Friday by 23 percent. Cat ron said af ter sales increased in November, they are expecting an eventful December leading up to the holiday season. “( T h e h ol id a y s) m e a n increased customer traffic and sales,” Catron said. “We’re all small, local businesses, and we’re willing to go above and beyond to meet our customers needs. “We’re more than happy to service them in a way they haven’t been serviced in a while — with unique products, too.” Jennifer Kitzman, manag-
er of 21st Century Comics & Games, 515 E. Grand River Ave., said she also expects a busy December. Kitzman said having a business in East Lansing allows for them to have a certain durability as many people come to the area to shop for creative holiday presents for loved ones. “My expectations for this year is it’s going to be a pretty normal year,” Kitzman said. “I know that as soon as winter break starts, I’m not going to expect many students, but Greater Lansing people will come in and shop. “(We’re) looking forward to January when students come
Stress-free shopping tips With the holiday season approaching, people are headed out to stand in long lines and fight the crowds to find that perfect holiday gift. Here are some tips to make your holiday shopping experience a little less stressful. Make a list and check it twice. To make sure you don’t forget anyone when shopping for the holidays, make a list of the people you need to buy for ahead of time and take it with you to the store. That way you can check people off as you buy the gifts. Don’t forget about supplies. How many times have you been wrapping gifts and realized you didn’t have enough wrapping paper to finish the job? To make your wrapping experience more enjoyable, do a quick check of your supplies ahead of time. SOURCE: MYMERRYCHRISTMAS.COM
back, f lush with Christmas cash.” Kitzman said her store moved a lot of product during the weekend and beat last year’s sales numbers by close to 5 percent. She said they aren’t heavy on holiday shopping, but the season allows for her to spread Christmas cheer with
her customers. “Not everything is about presents,” she said. “(The holidays) give us a chance to be spirited. We love Christmas, and more people shop during the holidays. … (We) hope that people have a good holiday and behave in the spirit of the season.”
Holiday guide
WWW.STATENE WS.CO M | T HE STAT E N EWS | MON DAY, N OV EMB ER 29, 2010 |
3B
CHEAP, PERSONAL GIFT IDEAS ABOUND By Meagan Choi THE STATE NEWS ■■
There are plenty of ways to personalize a gift — be it for family, friends or any other deserving person. The following is a list of simple ideas to help put a personal touch on the gifts that keep on giving. 1. Best of YouTube Everyone has fallen prey to the YouTube trap of clicking from video to video, when one more turns into 10 more. But sometimes, fi nding the perfect starting point proves to be the most difficult part of the experience. Whether starting with a movie trailer parody or another bizarre animal moment, channel the result of procrastination into a thoughtful present. Make a personalized best of YouTube list for someone’s rainy day, either by printing out slips of paper with keywords to search or e-mail witty descriptions of the links.
2. Etsy A mecca for eclectic art and vintage fi nds, etsy.com is an online community, offering an overwhelming range of handmade crafts and artwork. Although it’s difficult to know where to begin searching, the website allows you to link to Facebook and fi nd gifts based on friends’ interests. Or, you simply can shop by color or find local sellers in the East Lansing area. The nature of the handmade items means customization, such as monogramming, which guarantees a personalized gift. 3. Goldfi sh Depending on the individual, a live gift could be met with disgust, revulsion or elation. The risky reception makes a goldfi sh the perfect quirky gift for the animal lover or just a typical student — a goldfish requires minimal care, is allowed in the residence halls and even may impart some of the positive effects of
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owning a pet. 4. Fleece For an inexpensive and literally heartwarming gift, visit a local fabric store and pick out solid or patterned fleece material. Cut a fringe on the ends to make a scarf or combine two layers and tie together the edges to make a blanket. You never can have too many scarves when living in Michigan. 5. Baked goods The starving college student may be cliché, but it’s accompanied by a degree of truth. Bake a plate of classic chocolate-chip cookies or combine a recipe’s dry ingredients in a jar with the recipe tied around the top. 6. CD playlist Despite the genius of Pandora, there’s something to be said about creating a playlist with a particular person in mind and burning a CD, instead of click-
ing the addition button for yet another playlist on iTunes. Write a line or two for each song and why you included it for memorable details. 7. Charity donation For the eco-friendly and philanthropic friend, make a donation to a charity or purchase a gift card that lets the recipient choose where to give. This gift accommodates any budget size and allows both of you to become humanitarians for the day. 8. Digital scrapbook Use a free online publisher, such as issuu.com, or a digital scrapbook platform, such as scrapblog.com, to create a personalized publication for anyone from a friend to a parent. Focus on a specific event, such as a concert or weekend trip, or something general, such as college life. The online format is free and allows you to be creative without the mess of glue and having to purchase supplies.
Everyone has fallen prey to the YouTube trap of clicking from video to video, when one turns into 10 more. … Make a personalized best of YouTube list for someone’s rainy day. Scrapblog.com also provides services to order calendars and photobooks from the pages you create. 9. Personal coupon book A candlelit dinner, a foot massage or a pass to empty the dishwasher are all viable options for a personal coupon book. Tailor them for a roommate or significant other and be sure to include expiration dates or else risk the chance of doing the dishes for life. 10.Magazine subscription The inherent definition of gift is something you typically wouldn’t buy for yourself or already have. Giving a magazine meets this expectation, and a year-long subscription provides something
to look forward to beyond the initial gift in December. Pick a magazine that perfectly fits someone’s niche or choose an offbeat publication for a surprise twist.
Please recycle this newspaper
4B Holiday guide | TH E STATE NE WS | M ON DAY, N OVEMB ER 29, 2010 | WWW.STATE N E WS.COM
‘Tis the season COLE BERTSOS
Holidays bring a bit of extra cheer to life Holidays were never something I got ter r ibly e xc ite d about. A s a k id, of course I would get into things and I enjoyed the traditions that went along with many of the holidays. But overall, to put it plainly,
The world, and myself, is just a little bit happier around the holidays and everything, down to the tiniest details, are a little bit more enjoyable when the world is covered with snow — even coffee tastes a bit better around Christmastime. I didn’t really enjoy the overall experience more than any other day. A nd then there was Christmas. I’m not one to be nostalgic, but every year the traditions Christmas brings — from the smell of cinnamon that takes over my mother’s house to the annual viewing of “White Christmas” — are something I look forward to. Christmas and the winter holiday season as a whole have been times I look forward to, without fail, all year.
I’m not really someone who stays up all night on Christmas Eve in anticipation of the day itself, but I am more likely to be found waiting all November for December to roll around again. There’s just something that happens to people around the holidays. Even I, the eternal pessimist, feel a little more positive when the holidays roll around. It seems to be a mashup of all my favorite things all happening at once. Finding friends and family
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the perfect gift is more than a shopping trip for me. I put more t ha n a little thought in to every gift I give, priding myself on fi nding something unique and special for those nearest and dearest to me. Whether it’s knitting a scarf for my father or having something specially engraved for my brother, nothing makes me happier than finding something perfect to exchange on Christmas morning. I enjoy the social angle of the holidays as well. Sure, everyone goes a little bit crazy with family time a nd toget he r ne s s du r i ng the season. Overall though, it gives people the chance to see old classmates, catch up with friends you haven’t seen the rest of the year and spend time with family. Basically it’s an excuse to
eat good food, drink delicious wine and relax for a few days, and that’s just something I can always get on board with. I’m not one to get sentimental or, quite frankly, be optimistic, but ever since I was younger the holidays have been able to bring me out of that shell. As blasphemous as it might be for a pessimist such as myself to say, I love everything about the holidays — I love decorating the tree and the new fl avors at Starbucks. I love spending hours making cookies in the shape of Christmas trees and gingerbread men and I love knitting with a glass of wine. I just love it.
Although I have been waiting to grow out of my Christmas-loving mindset, assuming the holiday would lose some of its appeal as I get older, I have proved myself wrong every year when quite the opposite happens and I look forward to it even more than the year before. This time of year, as cliché as it might sound, always has a little magic that comes along with it. The world, and myself, is just a little bit happier around the holidays and everything, down to the tiniest details, is a little bit more enjoyable when the world is covered with snow — even coffee tastes a bit better around Christmastime.
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Holiday guide
Christmas flicks ROBBIE COUCH
10 Christmas movies worth buying, gifting With fi nals lurk ing just a rou nd t he corner, what better way to ease the academic stresses of December than cozying up to a TV and getting lost in the magic of the holiday season? Because I’m just a big, fat ball of holiday joy (and to avoid the naughty list I surely was going to top this year), I’ve outlined the best of the best Christmas movies for those in need of catching the Christmas spirit. Buy these movies if you don’t own them already. Better yet, give them as gifts.
WWW.STATE NE WS.CO M | T HE STAT E N EWS | MON DAY, N OV EMB ER 29, 2010 |
Because I’m just a big, fat ball of holiday joy, … I’ve outlined the best of the best Christmas movies for those in need of catching the Christmas spirit. Buy these movies if you don’t own them already Better yet, give them as gifts. 10. How the Grinch Stole Christmas (1966) Even though it was technically a 25-minute “TV special” when it aired in 1966, “How the Grinch Stole Christmas” instantly became one of America’s Christmas movie favorites. Jim Carrey’s hilarious 2000 remake was of course fantastic, but nothing beats the heartwarming original. Price on Amazon: $10.49 9. Miracle on 34th Street (1994) I know, I know — “nothing beats the heartwarming original.” But in the 1994 remake of “Miracle on 34th Street,” when Santa Clause used sign language to ask what the adorable girl wanted for Christmas, I sobbed like a 3-year-old. Good performance, Rich-
Price on Amazon: $16.99
ard Attenborough – your work lands the too-cute remake in my top 10. Price on Amazon: $10.49 8 . The Santa Clause (1994) Tim Allen’s unconventional and subtly sarcastic role as the big guy in red makes “The Santa Clause” a hilarious addition to my classic Christmas movie list. In the fi lm, Santa’s modernized sleigh dispenses warm Christmas cookies – seriously, how much cooler can it get? Price on Amazon: $16.49 7. It’s A Wonderful Life (1946) The girl that chimes in with, “Teacher says, ‘Every time a bell rings, an angel gets its wings,’” is the cutest little thing on earth – enough said.
6 . Th e Po l a r E xp re s s (2004) Despite the animated version of Tom Hanks being the creepiest Santa Clause ever, “The Polar Express” ignites the little kid in all of us more than any other Christmas fl ick can. I don’t know about you, but I still can hear the bell ringing on Christmas morning. Price on Amazon: $8.99 5 . A Ch ri st m a s Stor y (1983) I am the last person to ever want a Red Ryder BB gun for Christmas because, let’s be honest — I defi nitely would shoot my eye out. But it doesn’t stop me from cherishing “A Christmas Story” as much as the next guy. Who wasn’t laughing as the Parker family’s Christmas turkey got gobbled up by the hungry neighborhood dogs? Price on Amazon: $10.49 4. White Christmas (1954) Even 56 years after its release, “White Christmas” still reigns as one of those “you haven’t experienced Christmas until
5B
you’ve seen it” fi lms. Take Bing Crosby’s heavenly voice, Danny Kaye’s hilarious antics and the so-cheesythey’re-adorable Santa suits and you have one of the world’s most beloved holiday fi lms of all time. Price on Amazon: $17.49
ing 8-year-old Kevin outsmart two made-for-TV burglars in “Home Alone.” The film also boasts a soundtrack by the legendary composer John Williams, whose music could make even “Gigli” a flick worth watching. Price on Amazon: $9.49
3. Elf (2003) Is it weird that Will Ferrell is so perfect as the goofy elf/ human he actually makes me want to try putting syrup on my spaghetti? His naive innocence in “Elf” is nothing short of genius, while James Caan (an MSU alumnus, I might add) is the perfect rough and tough father figure and Zooey Deschanel’s charming role as the love interest completes a well-cast list of lovable characters. Price on Amazon: $9.49
1 . National Lampoon’s Ch ri st m a s Va c a t i o n (1989) Probably the most realistic in comparison to most family holiday gatherings, “Christmas Vacation” follows comedy guru Chevy Chase on his journey to make a Griswold family Christmas like no other. What family doesn’t have its own lunatic Cousin Eddie, senile Aunt Bethany and always glasshalf-empty Grandpa Art? If you haven’t experienced the hysterical, nonstop laughs of “Christmas Vacation,” don’t spend another holiday season without the gift that keeps on giving. Price on Amazon: $13.99
2. Home Alone (1990) Wishing I was as clever as Macaulay Culkin, I laughed, cringed and gasped witness-
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“I got a banana tree from my grandma a few years ago. You hang bananas on it. I’ve never used it.� Claire Schuurmans, biosystems engineering junior “It was really cool at the time, but it turned not to be good. It was a BB gun and it got me in trouble so many times when I was 12.� Dustin Cox advertising senior
What is the worst gift you have ever received?
“I always thought socks was a pointless gift.� Tyrell Warren-Burnett second year graduate student
“When I was little, my grandpa gave me a book. He said he’d give me $5 if I could answer the quiz he made up for me at the back.� Tara Marsh special education junior
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The Spartan Dischords will perform at “Give Us Presents,� a two-night singing event to celebrate the holidays and to benefit the Marine Toys for Tots Foundation, at 7:30 p.m. Friday and Saturday. The event will be held at Kellogg Center in the auditorium. “Give Us Presents� will feature new songs from the Spartan Dischords as well as traditional Christmas carols and comedy. Those who bring a toy to donate to Toys for Tots to the event will receive a Spartan Dischords CD free of charge. Tickets are $7 for
adults and $5 for students and can be purchased at spartandischords.com.
HOLIDAY MUSIC SHOWCASE PLANNED
Many of MSU’s musical groups will participate in MSU’s Home for the Holidays, an annual holiday showcase series concert, at 8 p.m. on Dec. 11. The event will be held in Cobb Great Hall at Wharton Center. Performances from MSU’s Symphony Orchestra, State Singers, Men’s and Women’s Glee Clubs and the MSU Children’s Choir. The show will last about two hours and classic holiday songs and carols will be performed by each of the groups. Tickets range from $15-25 and are available through the Wharton Center box office. For more information or to purchase tickets, visit the
website at whartoncenter.com or call (800) WHARTON.
PROFESSORS TO JIVE AT WHARTON CENTER
MSU Professors of Jazz will present A Jazzy Little Christmas, a showcase series concert, at 8 p.m. on Dec. 18 at the Wharton Center’s Pasant Theater. The MSU Professors of Jazz will be led by artistic director and jazz bassist Rodney Whitaker. The group, featuring faculty members of MSU’s jazz studies program, will perform jazz renditions of holiday tunes. Shuttle service will be available for the performance. Ticket prices vary, but most will cost $25 and can be purchased at whartoncenter. com. For more information, contact the MSU College of Music at (517) 353-5340. LAUREN GIBBONS
Weather Mostly cloudy High 38° | Low 33° Michigan State University’s independent voice | www.statenews.com | East Lansing, Mich. | Monday, November 30, 2009
Mich. hate crimes decrease; experts weary of numbers CAMPUS+CITY, PAGE 3A
CRIME
IOTA PHI THETA BLAMES PLAYERS FOR RATHER HALL ALTERCATION
Mac’s Bar hosts bands on Black Friday; some from state FEATURES, PAGE 8A
1999 football team produces many NFL stars, family spirit SPORTS, PAGE 1B
Icers winless in past 4 games
FRESHMAN TO FACE 5-YEAR CHARGE FOR EXPLOSIVE THE STATE NEWS ■■
THE STATE NEWS ■■
See FIGHT on page 2A
COURT
By Brittany Shammas
By Kate Jacobson Members of Iota Phi Theta, the fraternity involved in a Nov. 22 assault in Rather Hall, formally stated members of the MSU football team were involved in the assault, although university officials and MSU police have not confirmed this. Winston Last week, two players were dismissed from the football team following reports of the incident. A statement issued late last week by the national fraternity, which is based in Baltimore, said members of the MSU football team were involved Jenrette with an incident at The Small Planet, 16800 Chandler Road, and the assault in Rather Hall. It said the fraternity is appalled by the actions of the football players. Members of the fraternity said they were attacked in Rather Hall after a Nov. 22 event. They also said a fight broke out Nov. 21 at an after-party event hosted by the fraternity at The Small Planet. Mike Krueger, general manager of The Small Planet, said security shut down the event after several people got into a fight on the dance floor. The statement did not identify the football players involved in the incidents. University spokesman Terry Denbow said no charges have been filed against any members of the football team or anyone else as of Sunday. MSU police referred all questions to Denbow. Denbow said if and when charges are made, the university would not comment on the involvement of those charged based on affiliation to a group on campus, such as the football team. The fraternity’s statement also said the fraternity was disappointed one of the reported assailants was able to return to MSU after assaulting an MSU hockey player. Sophomore running back Glenn Winston was charged with assaulting MSU hockey player junior defenseman A.J. Sturges in an Oct. 19, 2008, fight. The fight resulted in Sturges’ hospitalization and Winston was sentenced to 180 days in jail. MSU head
Three-day forecast, Page 2A
SEAN COOK /THE STATE NEWS
Freshman right wing Kevin Walrod (18) and freshman left wing Dean Chelios look on as Wisconsin right wing Craig Smith skates away with the puck during MSU’s 7-3 loss Friday night at Munn Ice Arena. Combined, Chelios and Walrod only totaled one shot on goal.
“We got it handed to us. (Wisconsin is) a very good team. That’s probably the toughest game we’ve had all year, as far as playing against speed.” Rick Comley, head coach
By Alex DiFilippo THE STATE NEWS ■■
R
oad bumps were bound to materialize in the No. 8 MSU hockey team’s season. With the Spartans starting 14 underclassmen in each game, MSU head coach Rick Comley said this season’s red-hot start, in which the Spartans went 9-2-2, eventually would hit a wall. And after being unbeaten for a nation-high eight games, the Spartans now are winless in their last four, which includes two losses this weekend in the 17th annual College Hockey Showcase at Munn Ice
Arena — a 7-3 stomping by No. 15 Wisconsin on Friday followed by a narrow 2-1 loss to Minnesota on Saturday. “At 9-2-2, you are going, ‘Wow,’ but you had to be careful,” Comley said. “The first 10 games were super, and the next 10 games are much more difficult and we are fighting our way through that. Young kids are going to be up and down.” MSU hasn’t won a Showcase game since 2004, and Wisconsin and Minnesota hold lengthy unbeaten streaks against MSU, at 4-0-1 and 4-0-5, respectively. After the Spartans played what ComSee HOCKEY on page 2A
To see more photos from the College Hockey Showcase, visit statenews.com/gallery.
UNIVERSITY
It started as a plan dreamed up Nov. 1 by two freshmen to smash pumpkins in a friend’s yard as a Halloween prank. But the prank, which developed into the idea of igniting a firework in that friend’s yard, led to four arrests and charges that carried a penalty of up to 20 years in prison. One of the students involved, political science and pre-law freshman Nikolai Wasielewski, now faces a ma ximum of five years in prison for amended c ha rge s of conspiraWasielewski cy and accomplice after the fact, Assistant Ingham County Prosecutor Diane Smith said. A hearing was held Wednesday in East Lansing’s 54-B District Court to determine if Wasielewski, a Rossford, Ohio, resident, should face trial for the amended charges. “We were just bored Sunday night after Halloween, sitting in our dorm room,” economics freshman Darby Dudley testified during the hearing. “We wanted to do something fun. It started with pumpkins and then it was, ‘alright, let’s get some fireworks.’” Dudley and premedical freshman Olivia Hudson, who both were charged in connection with the incident, texted and called friends to join in on the prank. Wasielewski and communicative sciences and disorders freshman Sasha Savage, who also was charged, agreed to come along. Dudley said during the hearing she selected three fireworks left from the Fourth of July from her house. She said she threw a golfball-sized mortar — called “very dangerous” by Michigan State Police bomb technician Scott Hasse — out of the window of her mother’s white Cadillac and into friend Eric Flatley’s Grove Street yard. Hudson drove and Savage and Wasielewski watched from the backseat, Dudley said. She said she did not know what the firework would do. Dudley, Hudson and Savage said in court they plan to plead guilty to misdemeanor charges and will face probation and community service and no jail time. Wasielewski’s attorney, Mike Nichols, argued Wasielewski was “just along for the ride.” Hudson and Dudley would have done the prank regardless of whether Wasielewski came along, NichSee COURT on page 2A
SCIENCE
Construction, maintenance projects to be postponed MSU takes part in big bang research By Meredith Skrzypczak THE STATE NEWS ■■
Millions of dollars in construction and maintenance projects will be put on hold this year as the university generates reserves to prepare for future fiscal struggles. “We may have a significant failure somewhere, and we’re just going to have to scramble and figure it out,” said Kathy Lindahl, MSU’s assistant vice president for finance and operations.
Vice President for Finance and Operations Fred Poston announced the changes to university operations at the MSU Board of Trustees meeting Oct. 30, in addition to possible academic cuts announced by MSU Provost Kim Wilcox. The delays in construction and maintenance projects were some of them. “It’s not the case we’re not fixing anything,” Poston said. “It’s only the stuff we could wait on. … We’re fixing what we absolutely have to.”
Gus Gosselin, director of building services, said the university tries to keep things running for as long as possible before making repairs. “We replace stuff just before (it) breaks down,” he said. “Therefore, they’re just in time — we replace it just in time.” MSU typically has about $20 million per year for “justin-time” projects such as those See SAVING on page 2A
By Zane McMillin THE STATE NEWS ■■
Billions of years after it created the universe, the cataclysmic event known as the big bang might be making another appearance in 2010. This time, however, MSU researchers will have a front-row seat as particles of cosmic makeup smash together in a more local setting: the world’s largest and most powerful particle accelerator, the Large Hadron Collider, or
LHC, near Geneva, Switzerland. More than a year after a malfunction between two gigantic magnets crippled the LHC, located at the European Organization for Nuclear Research, or CERN, the accelerator roared back to life a week ago. The LHC will continue to gain momentum in the coming weeks as a team of MSU engineers, professors and graduate students await information from the collider, which is designed to recreate conditions similar to those imme-
diately following the big bang. “So far, the LHC team has surprised the (experimenters) by how far they got in just the few days since we started again,” wrote Reiner Hauser, an MSU research professor currently stationed at CERN, in an e-mail. “Overall, there is quite some excitement that this time we will actually run as planned and take some data.” MSU’s main role at CERN See COLLIDER on page 2A
2A | THE STAT E N E WS | M O NDAY, NOVEM BE R 3 0, 2 009 | WWW.STATE N E WS.COM
Police brief Nissan strikes parked car in Lot 11 A 43-year-old Laingsburg, Mich., woman driving a 2007 Nissan struck a parked car Nov. 9 in Lot 11, MSU police Sgt. Florene McGlothian-Taylor said. The incident, which occurred at about 6:10 p.m., caused about $500 of damage to the other car. There was no description for the other car, which no longer was on the scene when officers arrived. BRITTANY SHAMMAS
Continued HOCKEY
Because of team’s youth, head coach Comley expected season mistakes FROM PAGE ONE
Three-day forecast
Tuesday Partly cloudy High: 43° Low: 36°
Wednesday Partly cloudy High: 41° Low: 29°
Thursday Snow High: 33° Low: 26°
VOL. 100 | NO. 165
Index Campus+city Opinion Features Sports Classified The fold
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COURT
Dudley: Everyone knew plan was to set off firework, no one protested FROM PAGE ONE
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ley called the team’s “worst game so far this season” in Friday’s thumping against Wisconsin, MSU’s coach was pleased with the way his team responded Saturday. But the Spartans couldn’t get a bounce to go their way against the Golden Gophers, despite recording a season-high 38 shots. “It felt like every bounce was going our way and every goal was going in,” junior for-
DEPUTY MANAGING EDITOR Kris Turner VISUAL EDITOR Andrea Zagata DESIGN EDITOR Chelsea McGorisk WEB EDITOR Matt E. Bishop PHOTO EDITOR Hannah Engelson ASST. PHOTO EDITOR Sean Cook OPINION EDITOR James Harrison
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ols said. Hudson testified she could not remember the specifics of the conversation in which she invited Wasielewski, a friend she met in the dorms, to join in the prank. He was not involved in the planning, she said. “I mentioned fireworks, pumpkins, pull a prank on our friend, Eric,” she said. “He said, ‘yeah, I’m in.’” Dudley said everyone in the car knew the plan was to light off a firework and no one protested. There was a “group consensus” to throw the smaller firework, she said. Dudley said she covered the car’s license plate, which reads “I LOV MSU,” with napkins because Flatley might recognize it. As they drove away after the explosion, Wasielewski remembered the plate was covered and got out of the car to remove the napkins, Dudley said. Dudley and Hudson said they could not remember what Wasielewski specifically said
ward Andrew Rowe said of the Spartans’ unbeaten streak. “But now, we have to work for our bounces and work for our luck. But it will come. We aren’t worried.” MSU gave up a season-high 36 shots to Wisconsin on Friday, then watched Minnesota top that number Saturday, recording 42 shots on sophomore goaltender Drew Palmisano. Despite being pulled midway through Friday’s game after surrendering four goals, Palmisano stood on his head and gave MSU a chance to win late in the game Saturday. The Spartans held all the momentum in the third period and Rowe scored the game-tying goal at 16:35 of the final frame.
while the four were in the car. When asked by Nichols, both said “you could say” he was along for the ride. “The conversation was, ‘this is going to be really funny, I wonder what they’re going to think,” Hudson said. The explosion, which happened just before midnight Nov. 2, could be heard two blocks away at the police department, East Lansing police Officer Ryan Kuhn said. Hasse said the firework could have severely injured or killed anyone standing in close proximity of it. The firework sparked and caused a “really loud” noise that made Grove Street residents pour out of their homes, said nutritional sciences senior Kyle Quinn, who saw the explosion from where he was standing across the street. Michael Ogilvra, a resident of the property where the firework was tossed, said he didn’t feel harassed by the explosion, which caused no noticeable damage to the yard. “It wasn’t that big of a deal,” he said. After several hours of testimony, the hearing was adjourned to an unspecified date.
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SAVING
Underground steam tunnels that are more than 100 years old will not be replaced this year FROM PAGE ONE
on steam tunnels, roads, windows and roofs, Lindahl said. Because of poor endowment performance, the university has about $9 million available for high-priority repairs, she said. “We try to predict as close as possible to failure so we don’t spend the money too soon,” Lindahl said. “We looked at those projects and said some of those projects are a greater risk if they fail to the university than others.” Underground steam tunnels that are more than 100 years old will not be replaced this year, Poston said. Steam pipes run through the tunnels and provide heating and cooling for buildings throughout campus.
“They won’t last much longer,” Poston said. “If they caved in and rupture a steam pipe, then we wouldn’t have heat in one or more buildings on the campus. … We can get away with this for a year, maybe two, but that’s it.” Some road replacement also is being put on hold, Poston said. There is not a lot to fix on campus, but at the end of the year, there could be about $30 million in repairs, he said. “We didn’t build the whole university on the same day,” Poston said. “Things break at different dates and times. … Right now we’re going through a low spot in terms of things breaking.” The amount of reserves generated from delaying the projects varies and could be spent on a variety of things, Poston said. “It’s not any one thing it gets spent on,” he said. “In a year, there’s probably 100 different things that might cause you to have to spend out of that.” It’s hard to predict when the projects might be taken up again and it could be as long as three years, Lindahl said.
But on the very next shift, the Gophers took advantage of a defensive zone turnover by MSU and capitalized, scoring the game-winner 39 seconds after Rowe tied the score. “It was sickening and disappointing for sure,” Comley said. “It wasn’t even dangerous. We just gave them the puck.” Sloppy play and miscues were the theme of the weekend for the Spartans, as Friday’s seven goals were the most allowed by MSU this season and also marked the team’s most lopsided loss. “We got it handed to us,” Comley said after Friday’s loss. “(Wisconsin is) a very good team. That’s probably the toughest game we’ve had all year, as far as play-
COLLIDER
LHC likely to surpass its sister collider, the Tevatron in Illinois, in energy output before year’s end FROM PAGE ONE
concerns ATLAS, a 7,700-ton detector, which will collect a large amount of data to be sorted through and transmitted to various universities and institutions across the globe. Although the collider is back up and running, MSU physics professor Joey Huston said it will be a while before substantial data is gathered and potentially never-before-seen physics occur. Huston, a member of MSU’s ATLAS Group, said the LHC initially will operate at energy levels that are fractions of its full potential. After last year’s complications, Huston said the collider’s operators are biding their time and gradually will increase energy output to avoid another malfunction. Huston said operators were
FIGHT
Football player Winston has been accused by witnesses, not named in press release FROM PAGE ONE
coach Mark Dantonio reinstated Winston to the team hours after he was released. Although not named in the
Sudoku Level:
ing against speed.” Through the month of November, Minnesota was the only unranked team the Spartans faced. But the Gophers are no slouch, sporting a roster with 17 NHL draft picks, compared to MSU’s six. But this weekend, the Spartans (9-5-2 overall, 6-2-20 CCHA) will travel to Marquette for a two-game series against unranked Northern Michigan, where MSU looks to reach the 10-win mark, matching the total number of wins posted by last year’s team. “It’s not like we are playing that bad,” Palmisano said. “It’s just that we are up against better opponents, and we have to bring our ‘A’ game every night.”
able to ramp up one of the collider’s two energy beams to 1.118 trillion electron volts, or TeVs, Sunday. He said the LHC likely will surpass its sister collider, the Tevatron at Fermilab in Batavia, Ill., in energy output before the year’s end, when the LHC will be shut down for several weeks for a holiday break. Additionally, researchers hope to increase the energy to 3.5 TeVs per beam by early 2010, half of the collider’s 14 TeV capacity. “Things are working well now, but they’re going to take it very slowly,” Huston said. “It’s going to be a little larger than the Tevatron, but … it’s going to be a long time to catch up.” MSU physics professor Bernard Pope said although it will be about a year before the LHC produces noteworthy results, the current, small steps are setting the collider up for new discoveries. “We’re studying events as they happen as best we can,” Pope said. “We don’t expect major scientific breakthroughs soon, but it looks as though it’s laying the foundations for some interesting stuff in the next year.”
fraternity’s press release, Winston has been accused by witnesses of being involved in the Rather Hall altercation. He was removed from the MSU football team’s roster Tuesday, according to a statement from Dantonio. Junior safety Roderick Jenrette also was dismissed from the team Tuesday and matches a description given by witnesses of an assailant with dreadlocks. The coach’s statement did not cite specific reason for either of the players’ removal.
By The Mepham Group
1 2 3 4
Solution to puzzlepuzzle Solution toSaturday’s Wednesday’s
11/30/09
Complete the grid so each row, column and 3-by-3 box (in bold borders) contains every digit 1 to 9. For strategies on how to solve Sudoku, visit www.sudoku.org.uk.
© 2009 The Mepham Group. Distributed by Tribune Media Services. All rights reserved.
Campus+city
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N AT I O N A L C R I M E
Mich. reduces hate crimes, still part of top 5 nationally By Ian Johnson THE STATE NEWS ■■
State and university officials are discussing ways to cut down on the number of hate crimes in Michigan a week after the state was ranked as one of the top five worst places for biased-motivated crime last year. Michigan ranked fourth in the nation in total number of incidents reported, according to an FBI hate crime report released last Monday. The state had been ranked third since 2004, but was passed by New York after Michigan reported a 10 percent reduction in the number of incidents from 2007 to 2008. Michigan reported 560 incidents in 2008, 67 fewer than the year before. California and New Jersey rank first and second, respectively. Although the numbers are a good indication of bias-motivated crimes in the country, it might not be completely accurate, said Harold Core, spokesman for the Michigan Department of Civil Rights. “There’s really two numbers: one that we can get at and one that we can’t,” Core said. “There’s the number of hate crimes that actually happened and then there’s the number of hate crimes that are actually reported. I would hope the decrease reflects a decrease in the number of actual hate crimes and not a decrease in the number reported.” The high ranking is a doubleedged sword, Core said, because it demonstrates the state’s serious issue with hate crimes, but the decrease shows the state’s dedication to solving the problem. “It’s a sign that there are too many hate crimes happening, but it’s also a sign that we’re taking them seriously and responding,” he said.
Crimes motivated by race or ethnicity accounted for almost 80 percent of all hate crimes in the state, the report found. Journalism sophomore and MSU Black Caucus co-director Antonice Strickland said she wasn’t surprised such a large portion of the crimes were motivated by skin color. “Some people might take it a little lightly because we’re in a different time,” Strickland said. “Obviously, it’s not as tough as it used to be, but it’s still there.” Michigan’s sizeable population of blacks, Arabs and Hispanics combined with a declining economy could have contributed to the number of hate crimes, said human behavior professor Ronald Hall, who specializes in race relations. Hall said the state was going through unprecedented racial tensions, and although he said he didn’t know how the problem could be solved, he said he did know how the correction process will start. “Communities need to be organized and communicate with one another,” he said. “Strategies would have to begin with groups coming together to discuss the issues.” Addressing the state’s problems with bias-motivated crimes shouldn’t be taken one group at a time, said Brent Bilodeau, director of MSU’s Lesbian, Bisexual, Gay and Transgender Resource Center. “The response is education about multiple and intersecting oppression systems and how these operate,” he said. “Understanding how their links can be broken is the foundation for change.”
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SAYING FAREWELL TO
Family
Troy resident Laura Hochstein hugs her daughter, no-preference freshman Annelise Hochstein, on Sunday afternoon in Rather Hall. Many students were greeted by gray skies and rain as they were dropped off by their families after the Thanksgiving holiday. JOSH R ADTKE | THE STATE NEWS
NEWS BRIEFS
FOOD DRIVE TO BE HELD IN LANSING The Downtown Lansing Food Fight Against Hunger is scheduled to take place from 9 a.m. to 4 p.m. Tuesday. Businesses, offices and organizations can donate food items, along with monetary donations, to the MidMichigan Food Bank. Items will be collected in front of the State Capitol Building, near the Capitol Avenue and East Michigan Avenue intersection. The businesses with the most items donated will be awarded the Golden Can
traveling trophy. Businesses or organizations interested in participating should provide their business name and number of employees ahead of time to the Lansing Principal Shopping District by calling (517) 487-3322.
E.L. VENUE TO HOST 2 CONCERTS THIS WEEK
(SCENE) Metrospace, 110 Charles St., will host two concerts featuring local music Friday and Saturday. At 9 p.m. Friday, Jeremy Cronk with Zach Vinson and “Nick Van Huis & the Bone Jangles” will perform. Cover for the event is $5. The bands Oh My God and The
Continental Things will play at 8 p.m. Saturday. Cover at the door is $8.
4 p.m. the first Sunday of the month.
2 EXHIBITIONS OPEN AT LANSING GALLERY
MSU SAFE PLACE TO HOLD ONLINE AUCTION
The Lansing Art Gallery, 113 S. Washington Square, in Lansing, has two exhibitions open until Dec. 23. “Michigan Wildlife Art Masters” is displayed in the Mezzanine Gallery and features five Michigan artists. “In Another Light” displays Gale Nobes’ photographs in the Main Gallery. The galleries are free of charge and are open to the public 10 a.m. to 4 p.m. Tuesday through Friday, 1 to 4 p.m. Saturdays and 10 a.m. to
ANNE O’DELL
MSU Safe Place will hold its online holiday auction until noon Dec. 15. The auction will raise money for survivors of domestic violence and stalking in the MSU and Lansing communities. Auction donors include, Beggar’s Banquet, Douglas J Aveda Institute, Dusty’s Cellar and the MSU College of Music. The auction is accessible through MSU Safe Place’s Web site, msu.edu/~safe/. MEREDITH SKRZYPCZAK
‘Tis the beginning of December, and all through the store, it’s the
and there are great deals galore!
get 25% off all regular priced merchandise* tuesday, december 1 & wednesday, december 2
TICKETS: $32, $22 & $12 STUDENT TICKET: $10 Tickets are available at the Joe Louis Arena Box Office, Campus Box Office, all Ticketmaster locations or call 1-800-745-3000. Visit CollegeHockeyatheJoe.com.
Family 4-Pack: $44 - 4 General Admission Tickets, 4 slices of pizza and 4 soft drinks. Marriott Detroit: For the College Hockey Fan Rate Call 1-800-352-0831
The Spartan Spirit Shop is located in the MSU Union. Visit www.msuunion.com for our latest specials and coupons. Open Monday–Friday 9 a.m. to 7 p.m., Saturday 10 a.m. to 6 p.m. and Sunday 12 p.m. to 5 p.m. Reach us by phone at 517-355-5116. *Excludes commencement items. Not valid in combination with other promotions/offers.
4A | THE STAT E N E WS | M O NDAY, NOVEM BE R 3 0, 2 009 | WWW.STATE N E WS.COM
Opinion EDITORIAL BOARD Whitney Gronski EDITOR IN CHIEF Dan Faas OPINION WRITER Zane McMillin STAFF WRITER Casey Nestorwich STAFF WRITER
The national viewpoint
ONLINE POLL
WEEKEND POLL RESULTS
Do you think student-athletes should be held to higher standards of conduct?
Are you going home for Thanksgiving?
■■
Yes
75% No
22% I don’t know
2%
Vote at statenews.com
TOTAL VOTES: 81 AS OF 5 P.M. SUNDAY
OU R VOICE | E DITORIAL
RATHER HALL SCUFFLE REQUIRES RESPONSE Football fracas
At about 9:30 p.m. last Sunday, a group of 15 to 20 men stormed into Rather Hall, hitting and injuring about seven students, witnesses said. One of the men was identified by witnesses as MSU football player Glenn Winston. On Tuesday, MSU head coach Mark Dantonio dismissed Winston and Jenrette from the football team.
A
fter a few days off for Thanksgiving, many students see these next three weeks as a sprint to the finish, eager for the rest and relaxation that comes with a longer semester break.
But after the events of last week, it’s pretty likely that no one is looking forward to the long break more than MSU’s athletic and public relations departments. Last Sunday, a group of men charged into a Rather Hall lounge and reportedly assaulted several students participating in an Iota Phi Theta potluck. Two of the men were identified by witnesses as MSU football players. On Tuesday afternoon, MSU football head coach Mark Dantonio released a statement dismissing sophomore running back Glenn Winston and junior safety Roderick Jenrette from the team for a “violation of team rules,” an incredibly vague explanation considering the circumstances. As of press time, no official statement about the incident had been issued by University Relations or MSU police, and the initial statement by Dantonio was insufficient, effectively resulting in a week of silence by all organizations involved. Some might argue MSU might not have wanted to come out with a statement so close to Thanksgiving, but we just can’t see how sitting on information helps the university’s image in any way.
“Roderick Jenrette and Glenn Winston have been dismissed from the football team for violation of team rules.” Mark Dantonio, MSU head football coach, in a statement to the press
But this, of course, is nothing new. MSU doesn’t exactly have a great track record in releasing information, especially when that information concerns student safety. In 2006, three men assaulted three victims in a South Hubbard Hall dorm room and MSU police were reluctant to release police reports associated with the incident. Withholding information from the public, especially when that information directly impacts the safety and livelihood of students, is completely unacceptable. Although neither Winston nor Jenrette has been convicted, both players’ removal comes awfully close to the Rather Hall scuffle. This is especially noteworthy considering Winston has had previous run-ins with the law. And a statement released by Iota Phi Theta’s International Headquarters does all but name Winston as the perpetrator. Last year, Winston was engaged in a fight with MSU hockey players that resulted in the hospitalization of junior defenseman A.J. Sturges. Winston ended up serving 180 days in jail, but just hours after he was
released, Dantonio reinstated Winston to the team. He later said, “(Winston) needs to have somebody to support him, and I try and support our players in that regard.” We can’t know the exact reasons why Dantonio reinstated Winston on the team in the first place, but all evidence points to this being a big mistake. Assaulting anyone is an inexcusable offense, and Dantonio and the MSU football program can’t run the risk of looking like they support Winston and Jenrette’s alleged actions. They must do more than keep quiet about their actions — they have to openly denounce them. With all due respect to students engaged in extracurriculars, MSU is more than just a “student activity.” Football is a huge source of revenue for the university, and by their actions on and off the field, the football players represent MSU to the entire nation. Many student-athletes are privileged to receive generous scholarships from the university for their athletic talents, and to abuse that privilege by engaging in criminal behavior is inexcusable. We hold our student-athletes, coaches, law enforcement officials and administrators to very high standards. But it’s clear, at least so far, that those involved in this ordeal are not living up to such standards, whether it be by engaging in assault, or covering it up. It’s high time university relations, MSU police, and the athletics department come clean, admit what happened and deal with it properly.
Raymond Burke ■■
is the State News editorial cartoonist. Reach him at burkeray@ msu.edu.
G U E S T C O L U M N I S T | R YA N D I N K G R AV E
BUYING LOCAL CAN BENEFIT COMMUNITY ■ ■
Ryan Dinkgrave ■■
is a State News guest columnist and public relations graduate student. Reach him at dinkgrave@ gmail.com.
W
ith the economy in a rut, unemployment remaining stubbornly high and consumer spending understandably down, retailers put extra emphasis this year on driving customers to holiday sales. Accordingly, Black Friday saw thousands of shoppers line up late at night to participate in the annual orgy of consumer spending named for the day that many retailers’ and manufacturers’ books move from “the red” of losses to “the black” of profitability. While there is plenty of evidence that discounts and competitive pricing can spur spending that can in turn contribute to improving broader economic conditions, couldn’t we do more to see the benefit of this consumer activity in our own communities? Writing for a weekly magazine in Detroit, a friend of mine recently tried to answer this very question. In doing so, she profiled a number of small business-
es and niche stores in metro Detroit and also took a look at a national effort called the 3/50 Project (the350project.net). The 3/50 Project is an effort to rally people to support three independently owned local businesses that they “would miss if they disappeared.” According to the site, “if half the employed population spent $50 each month in locally owned independent businesses, it would generate more than $46.2 billion in revenue” and 68 percent of dollars spent at such businesses return to the community through taxes, payroll and other expenditures, versus 43 percent of dollars spent at national chains. Given this information, why is it that we do not see the same lines stretched around the corner of our locally owned stores that we see outside of the national “big box” chains? One simple reason is that, in most cases, the locally owned stores simply cannot match the price cuts that the national retailers can offer and sometimes take a loss on. Given the choice between a television at $500 and the same television at $400, the consumer’s logical choice is to take the more affordable offer. But in an increasingly globalized economy, perhaps we need to rethink our priorities and consider other factors in our buying decisions. It doesn’t necessarily make sense to purchase everything locally, as factors from price to quality to availability must be considered, but if supporting our local businesses and communities were made a pri-
ority in our buying decisions, we could make a meaningful and noticeable impact. For proof, one at MSU need not look further than Grand River Avenue. Once home to an array of independently owned businesses, it has eroded throughout the past decade to a strip dominated by national chains. However, among those chain stores are some independent gems that have survived in the face of rising rents and increasing competition thanks to the support of individuals who value what these businesses offer. These independent businesses are as much a part of the culture and community in East Lansing as the students and other residents who support them. They reflect the interests, values and needs of the community. They serve as the backdrops for meetings and memories for many. Most chains, on the other hand, are indistinguishable from their siblings across the nation and have relatively little invested in the well-being of their local communities. This is not to say they are unimportant in the community — indeed they provide many valuable jobs and services — but to suggest that our local independents could use our business a little bit more. In a lean year, don’t we want our dollars to go further and to help support our communities? This year, try picking three independent stores that you would be sad to see go and support them in your holiday shopping — you might be surprised at what you find and what your dollars can do.
COMCAST POWER GRAB RIDICULOUS, DANGEROUS “Big media today wants to own the faucet, pipeline, water and the reservoir. The rain clouds come next.” So wrote Ted Turner, the media entrepreneur who sold off CNN and the rest of Turner Broadcasting to Time Warner in 1996, in a remarkable Washington Monthly article five years ago that remains as compelling a case against media consolidation as you’ll find anywhere. Turner was exaggerating a little when he described the unending, predatory longing of industry players to drag more and more media operations under a single roof. Exaggerating a little, but not much. Vertical integration — owning the whole shebang, the entire media loop from script creation to program production, on to distribution channels, exhibition venues and syndicated re-runs and nowadays on to DVDs, director’s cuts, re-releases and sequels, streaming video, cartoon spinoffs and action figures — has been the Holy Grail for as long as there has been a media business. It’s why the great movie studios of the silver screen insisted on having their very own nationwide theater networks. (The government stopped that.) It’s why the broadcast TV networks of the socalled golden age insisted on buying programs from companies they owned. (The government stopped that, too, for a while — and a fourth broadcast network, Fox, emerged thanks to the bumper crop of shows from newly emancipated producers.) And vertical integration is why Comcast, the country’s biggest owner of cable systems, the company that decides which networks reach one in every four U.S. homes, is drooling over NBC Universal. The deal, if it happens, would be a staggering one. NBCU, owned by General Electric (whoever decided that was a good idea?) is a powerhouse that comprises NBC — one of the storied Big Four broadcast networks — a major movie studio, theme parks, 13 cable networks — including USA, CNBC, Bravo, SyFy, MSNBC, CNBC, Oxygen, the Weather Channel — the No. 2 Spanish-language network, Telemundo, and 33 local TV stations. NBCU, in short, is a mammoth content machine. And, Comcast, though chiefly an immensely rich operator of cable pipes, isn’t just the $34 billion-ayear utility whose bill you bellyache about every month. It, too, covets content. It tried to buy Disney in 2004, and it owns all or part of 20 cable networks, including E! Entertainment Television, Style, G-4, the Golf Channel and a bunch of national and regional sports channels. And now it wants NBCU. One analyst estimated that combining the content arms of the two companies would bring roughly one-quarter of the country’s TV programming under a single owner. Another said the merged entity would control one of every five hours of programming. Who knows? Clearly, this would be big. The usual objections to such deals have to do with the outsized economic clout the resulting colossus would wield. Scale emasculates market discipline. When you control access to 24 million homes, you aren’t ruled by prevailing prices, you set them. Recession? Comcast is squeezing $6 more per household now than it was a year ago, and its profits were up 22.5 percent last quarter. Very nice, but when you own the programs, too, you can make sure your networks get delivered even when that means elbowing other producers aside. You can strong-arm your competitors — satellite companies, for instance — by threatening to withhold popular networks or forcing them to carry the dogs as well. You can cut deals with other distributors who want the shows they control flowing through your pipes. You get your way. Naturally, you’ll resist innovation unless you control it. Comcast would get a 30-percent stake in Hulu, the upstart distributor of first-run Hollywood programming via the Internet — a huge potential threat to cable operators. Subscription cable is Comcast’s bread and butter, and a business that makes $944 million on quarterly revenue of $8.8 billion is some business. Comcast will make sure that online’s future doesn’t endanger its own. Sure, the government can demand conditions to keep some of the worst excesses from being realized. Comcast may agree to carry the programs of outsiders on roughly the same terms as its own, may have to shed some NBCU holdings. But pigs don’t fly. The whole point of vertical integration is to secure unfair advantage, to unlevel the playing field. And besides, since when is avoiding the worst the best we can hope for? It has been longstanding public policy to encourage localism, diversity and competition in the media business. It’s time to dust off that policy and give it some teeth by blocking this ridiculous and dangerous deal. Edward Wasserman, The Miami Herald, McClatchy-Tribune Information Services ■■
How to reach us The State News welcomes letters to the editor. All letters must be signed and include your year and major, full address and day and evening telephone numbers. Phone numbers will not be published. Letters should be fewer than 500 words and are subject to editing. Questions? Contact Opinion Editor James Harrison at (517) 432-3070. By e-mail opinion@statenews.com; By fax (517) 432-3075; By mail Letters to the Editor, The State News, 435 E. Grand River Ave., East Lansing, MI, 48823
Holiday Shopping Guide
WWW.STATE NE WS.CO M | T HE STAT E N EWS | MON DAY, N OV EMB ER 30, 20 0 9 |
5A
6A Holiday Shopping Guide | TH E STATE N EWS | MON DAY, N OVEMB ER 30, 2009 | WWW.STAT E NE WS.CO M
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Downtown East Lansing Holiday Shopping Nov. 27th - Dec. 24th
Downtown East Lansing Holiday Shopping: November 27th - December 24th
Holiday Shopping Guide
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Take the Stress Out of Holiday Shopping You have enough on your mind with the end of the semester and the holidays quickly approaching. Put your mind at ease when holiday shopping this year and use your MSUFCU VISA Credit Card to buy gifts. Â&#x2021; /RZ Âż[HG LQWHUHVW UDWHV Â&#x2021; GD\ JUDFH SHULRG RQ SXUFKDVHV Â&#x2021; 1R DQQXDO IHH Â&#x2021; 6WUDLJKWIRUZDUG WHUPV DQG FRQGLWLRQV DQG no hidden fees Â&#x2021; )XOO IUDXG SURWHFWLRQ ZLWK OLDELOLW\ Â&#x2021; 0RQLWRU \RXU DFFRXQW DQG PDNH SD\PHQWV DW \RXU FRQYHQLHQFH YLD &RPSXWHU/LQH DQG *UHHQ RQ WKH *RÂ&#x160; PRELOH EDQNLQJ Donâ&#x20AC;&#x2122;t already have an MSUFCU VISA Credit Card? Stop by any of our branch locations to be approved and UHFHLYH \RXU FDUG LQ WKH VDPH YLVLW RU DSSO\ IRU \RXU card at www.msufcu.org or by telephone at RU 068 <28
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8A | TH E STAT E N E WS | M O NDAY, NOVEM BE R 3 0, 2 009 | WWW.STATE N E WS.COM
Features
FEATURES EDITOR Cole Bertsos, features@statenews.com PHONE (517) 432-3070 FAX (517) 432-3075
CONCERTS
Macâ&#x20AC;&#x2122;s Bar hosts national touring acts
By Martin Berman THE STATE NEWS â&#x2013; â&#x2013;
A diverse blend of local, regional and national bands played for an intimate Black Friday crowd. â&#x20AC;&#x153;Weâ&#x20AC;&#x2122;re working with a lot of national touring acts now,â&#x20AC;? Fusion Shows co-owner Nate Dorough said. â&#x20AC;&#x153;But itâ&#x20AC;&#x2122;s still a small town feel â&#x20AC;&#x201D; itâ&#x20AC;&#x2122;s still accessible, and the whole idea is to take (out) whatâ&#x20AC;&#x2122;s wrong with the music business.â&#x20AC;? Macâ&#x20AC;&#x2122;s Bar, 2700 E. Michigan Ave., in Lansing, hosted the event, which was set up by Fusion Shows, a booking agency for local Michigan bands , and recently national bands as well. The show opened with two Michigan bands â&#x20AC;&#x201D; Apollo, an alternative band from Detroit, and Good Weather for Airstrikes, an indie-rock band from Howell. Good Weather for Airstrikes frontman James Radick said he has enjoyed his bandâ&#x20AC;&#x2122;s exposure of traveling throughout the state and playing with bigger acts. â&#x20AC;&#x153;Itâ&#x20AC;&#x2122;s phenomenal, weâ&#x20AC;&#x2122;ve gotten the chance to play with some really, really good acts like the Annuals, As Tall As Lions and other great bands,â&#x20AC;? Radick said. â&#x20AC;&#x153;Itâ&#x20AC;&#x2122;s a really great experience to be able to be exposed to that new fan base that hasnâ&#x20AC;&#x2122;t listened to us and hopefully bring some of our fan base out to get them into the bands that we like.â&#x20AC;? The Annuals, from North Carolina, has been on tour with Chicago-based Company of Thieves. Genevieve Schatz, lead singer of Company of Thieves, described
GEORGIA RHODES/THE STATE NEWS
Lead singer of Annuals, Adam Baker, sings into the microphone Friday night at Macâ&#x20AC;&#x2122;s Bar, 2700 E. Michigan Ave., in Lansing.
their music as a mixed bag of nuts. â&#x20AC;&#x153;You reach in there and you get a little bit of everything,â&#x20AC;? Schatz said. â&#x20AC;&#x153;A lot of the music is just about following your dreams and risking everything to do it and not
taking no for an answer.â&#x20AC;? Schatz said she also finds their music inspiring. â&#x20AC;&#x153;We were huge fans of them before we found out that we had the same manager,â&#x20AC;? she said. â&#x20AC;&#x153;So when that happened we both
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freaked out and we said, â&#x20AC;&#x2DC;Letâ&#x20AC;&#x2122;s go on tour.â&#x20AC;&#x2122; Itâ&#x20AC;&#x2122;s been amazing â&#x20AC;&#x201D; every night Iâ&#x20AC;&#x2122;m so inspired by them.â&#x20AC;? After the Company of Thieves set, the Annuals set up the small stage with two drum sets, a key-
board, an accordion, a harmonica and plenty of guitars â&#x20AC;&#x201D; leaving just enough room for the sixpiece-band. The Annuals have been on the move the past two years promoting their most recent album, â&#x20AC;&#x153;Such
Fun,â&#x20AC;? and an additional upcoming EP. In addition to coast-tocoast touring, they have played several large summer concerts such as Lollapalooza and were on â&#x20AC;&#x153;Late Night with Conan Oâ&#x20AC;&#x2122;Brienâ&#x20AC;? twice. Though the exposure has been nice, frontman Adam Baker said he would be doing what heâ&#x20AC;&#x2122;s doing regardless of the publicity. â&#x20AC;&#x153;It means a lot to us and it means a lot that anyone is paying any sort of attention at all but it would have been happening regardless,â&#x20AC;? Baker said. â&#x20AC;&#x153;If it went away, it wouldnâ&#x20AC;&#x2122;t be the end of the world. Iâ&#x20AC;&#x2122;m more just so, so happy that people come to shows like this in (Lansing). Itâ&#x20AC;&#x2122;s so cheesy, but if thereâ&#x20AC;&#x2122;s one or two people there that came that are having a great time, I came to the right place. Thereâ&#x20AC;&#x2122;s nothing I would be doing that would be any more fun.â&#x20AC;? Similar to Company of Thieves, Baker said it is very difficult to describe the Annualsâ&#x20AC;&#x2122; music. â&#x20AC;&#x153;Thatâ&#x20AC;&#x2122;s always been the hardest question to answer. I can hear all the roots spot on like, Paul Simon there, Radiohead there, BjĂśrk a little bit there, Johnny Cash is over here holding up the rhythm section,â&#x20AC;? Baker said. â&#x20AC;&#x153;But I mean thatâ&#x20AC;&#x2122;s the good part about music though â&#x20AC;&#x201D; itâ&#x20AC;&#x2122;s supposed to be indescribable.â&#x20AC;?
More online â&#x20AC;Ś Visit statenews.com/ multimedia for a video of Annuals lead singer Adam Baker describing their sound.
MOVI E REVI EW
ANDERSON MAKES FANTASTIC ADAPTATION OF DAHL NOVEL By Carter Moulton THE STATE NEWS â&#x2013; â&#x2013;
Director Wes Anderson is known for his eccentricity. He parts his long, thin hair to the side and often is seen sporting a beige corduroy suit and a pink scarf, depending on how heâ&#x20AC;&#x2122;s feeling. With his newest film and his first attempt at animation, â&#x20AC;&#x153;Fantastic Mr. Fox,â&#x20AC;? Anderson spills this eclectic style into Roald Dahlâ&#x20AC;&#x2122;s story about an anthropomorphic adventureseeking fox, and while his high-brow style historically might feel hollow, â&#x20AC;&#x153;Foxâ&#x20AC;? shows that Anderson is quite the auteur. Mr. Fox, voiced by George Clooney, is a once-chicken thief who makes a promise to his wife to stop living such a dangerous lifestyle and takes a job
as a journalist. Mrs. Fox is voiced by Meryl Streep, and her character has a surprisingly strong emotionality. Anderson, who is known for his work on films such as â&#x20AC;&#x153;The Royal Tenenbaumsâ&#x20AC;? and â&#x20AC;&#x153;The Life Aquatic with Steve Zissou,â&#x20AC;? calls upon his usual suspects for the rest of the voices, including Bill Murray as Badger, the well-meaning Fox familyâ&#x20AC;&#x2122;s lawyer; Jason Schwartzman as Ash, the anxious and misunderstood son of the Foxâ&#x20AC;&#x2122;s; and Owen Wilson as Coach Skip, Ashâ&#x20AC;&#x2122;s whackbat coach. After living in the ground for many a year, Mr. Fox purchases a large house inside of a tree trunk on top of a hill overlooking three large farms, against Badgerâ&#x20AC;&#x2122;s advice. The farms are individually owned by Boggis, Bunce and Bean, three of the â&#x20AC;&#x153;meanest, nastiest and ugliestâ&#x20AC;? farmers around. Living so close to these mountainous farms proves to be too tempting for Mr. Fox, and he sets a plan in motion to execute one final three-part heist. Weâ&#x20AC;&#x2122;ve seen Anderson centralize his films around socially awkward, well-off individuals whose problems consist of defunct families and relationships. The director seems to sprinkle fl akes of elitism onto the screen when he matches these high-class social problems with his Victorian style of storytelling â&#x20AC;&#x201D; with his heavy use of pastel on-screen titles, voiceover introductions and slow motion tracking shots accompanied by indie-
rock anthems; however, this hasnâ&#x20AC;&#x2122;t by any means stopped me from watching and eating up his films. Wit h â&#x20AC;&#x153;Fox,â&#x20AC;? A ndersonâ&#x20AC;&#x2122;s source material of a childrenâ&#x20AC;&#x2122;s book is much more accessible, and by creating a form of animation that visually is and universally beautiful, he frees himself of any aristocratic tendencies. Andersonâ&#x20AC;&#x2122;s attention to detail is extraordinary â&#x20AC;&#x201D; look for the glowing lamplight in Foxâ&#x20AC;&#x2122;s home, the rotating fan in Ashâ&#x20AC;&#x2122;s room and the movement of each fiber on Foxâ&#x20AC;&#x2122;s brow. Computer animation never will be able to create such organic textures. â&#x20AC;&#x153;Fantastic Mr. Foxâ&#x20AC;? is constructed with an antique charm that hasnâ&#x20AC;&#x2122;t been seen since the Rankin/Bass Christmas specials of the â&#x20AC;&#x2122;60s and â&#x20AC;&#x2122;70s (â&#x20AC;&#x153;Rudolph the Red-Nosed Reindeer,â&#x20AC;? â&#x20AC;&#x153;The Year Without A Santa Claus,â&#x20AC;? etc.). Perhaps itâ&#x20AC;&#x2122;s that nostalgic appeal that makes the sights in â&#x20AC;&#x153;Foxâ&#x20AC;? as rich as the healthy soil our heroes dig through to outsmart Boggis, Bunce and Bean. In a year where it looked like Pixar would yet again dominate the Academy Awardsâ&#x20AC;&#x2122; Best Animated Film category, this fox has a fantastic chance.
More online â&#x20AC;Ś Visit statenews.com to view a trailer of Wes Andersonâ&#x20AC;&#x2122;s newest film â&#x20AC;&#x153;The Fantastic Mr. Fox.â&#x20AC;?
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More online ... Follow the State News sports desk at twitter.com/ thesnews_sports. ■■
R E S U LTS
Friday
Sports Sports
Section B | The State News | www.statenews.com | Monday, November 30, 2009
10 FOOTBALL
Ten years ago today, then-MSU football head coach Nick Saban left the Spartans for LSU. He since has moved on to coach No. 2 Alabama.
A TEAM FOR THE AGES MSU team from ’99 won key games, had big-time players move on to NFL
Men’s basketball 74, Florida 77 Women’s basketball 78, George Washington 47 Volleyball 0, Penn State 3 Hockey 3, Wisconsin 7
Saturday Men’s basketball 106, Massachusetts 68 Women’s basketball 93, Oklahoma State 90 (2OT) Volleyball 0, Ohio State 3 Hockey 1, Minnesota 2 ■■
T H I S W EEK
Tuesday Men’s basketball at North Carolina, 9 p.m.
Thursday Women’s basketball vs. North Carolina, 8:30 p.m. Wrestling at Eastern Michigan, 7 p.m.
Friday Men’s basketball vs. Wofford, 7 p.m. Hockey at Northern Michigan, 7:35 p.m.
Saturday Hockey at Northern Michigan, 7:35 p.m.
Sunday Women’s basketball vs. Indiana, noon Wrestling at Nittany Lion Open, all day ■■
Associated Press Top 25 football poll 1. Florida 2. Alabama 3. Texas 4. Texas Christian 5. Cincinnati 6. Boise State 7. Oregon 8. Ohio State 9. Iowa 10. Penn State 11. Virginia Tech 12. Georgia Tech 13. Oregon State 14. Pittsburgh 15. Louisiana State 16. Brigham Young 17. Miami (Fla.) 18. Houston 19. California 20. Southern Cal. 21. Nebraska 22. Oklahoma State 23. Stanford 24. West Virginia 25. Clemson Dropped from rankings: Mississippi 20, Utah 22, North Carolina 23
STATE NEWS FILE PHOTOS
Then-MSU junior cornerback DeMario Suggs celebrates after the Spartans’ 37-34 win against Florida in the Florida Citrus Bowl on Jan. 1, 2000, in Orlando, Fla.
By Cash Kruth THE STATE NEWS ■■
T
en years later, the players that comprised the 1999 MSU football team still cause Spartans’ fans to shake their heads in awe. Plaxico Burress. Julian Peterson. T.J. Duckett. Renaldo Hill. Robaire Smith. Chris Baker. Amp Campbell. Ten years later, what that team accomplished has yet to be matched by other MSU teams. Wins against Notre Dame, Michigan, Ohio State and Penn State in the same season for the first time since 1965, and the only time since. The first 10-win season since 1965, and the only time since. A national ranking as high as No. 5. A thrilling Citrus Bowl win. And what those players accomplished in the years after they left MSU — 15 drafted into the NFL, five Pro Bowls, two Super Bowl champions — continues to awe not only fans, but also the players themselves. “Years later, you look now and those guys have been in Pro Bowls, won a Super Bowl and have played in the league for many, many years,” Duckett said. “I think that’s also what made us so good is we thrived off each other.” The talent Duckett came to MSU as a two-way recruit from Kalamazoo, Mich. But for all his accolades, he admits he had no idea what college football entailed. Then he stepped on the practice field. “I didn’t know what to expect, and then I came in and playing behind Julian Peterson, it was unbelievable,” Duckett said. “It was amazing the stuff that he was doing, and I was like, ‘Alright, this is what it is. This is what college sports are.’” Duckett, who spent seven years in the NFL before being released by the Seattle Seahawks this preseason, wasn’t the only one amazed. Even veterans were impressed with so much talent on one field. Hill said he and Burress often joked about going one-on-one against each other every day. But years before Burress scored the game-winning touchdown in Super Bowl XLII and Hill became a nine-year NFL veteran, the two knew they were benefiting from one another’s presence. “In practice, it felt like you were getting prepared to play for the Super Bowl or national championship each day,” said Hill, who has started all 11 games for the Denver Broncos this season. “I didn’t know, going into a tight game, if I would ever face a receiver as good as Plaxico. So when I got the chance to go up against him it just made the game that much easier.” See 1999 on page 2B
Then-MSU sophomore tight end Chris Baker runs with the ball against then-Florida linebacker Marcus Oquendo-Johnson at the Florida Citrus Bowl on Jan. 1, 2000, in Orlando, Fla. The Spartans beat the Gators 37-34.
SPORTS EDITOR JOEY NOWAK | PHONE (517)432-3070 | FAX (517) 432-3075 | E-MAIL SPORTS@STATENEWS.COM
2B Sports | T H E STATE NE WS | M O NDAY, NOVE MB ER 30, 2009 | WWW.STATE N E WS.COM SPORTS BRIEF
SPARTANS REBOUND AFTER UPSET LOSS The No. 2 MSU men’s basketball team split a pair of weekend games at the Legends Classic in Atlantic City, N.J., bouncing back with a convincing win Saturday
1999
Spartans endured coaching change, finished with one of best seasons in program history FROM PAGE ONE
The season At Big Ten Media Day, only two coaches — thenhead coach Nick Saban and Minnesota’s Glenn Mason — considered the Spartans Big Ten contenders. Out of eight preseason polls, only the Phil Steele College Football Preview magazine had MSU ranked, and that was at No. 24. Then the season began, and the climb commenced. An emotional 27-20 season-opening win against Oregon completed the comeback of Campbell, who fractured two vertebrae and underwent spinal fusion surgery the year before. The Spartans followed with a rout of Eastern Michigan, before beating No. 24 Notre Dame a week later to move into the polls. The next week, MSU beat Illinois, then throttled Iowa to improve to 5-0 for the first time since 1965. That set up an undefeated matchup between No. 11 MSU and No. 3 U-M on Oct. 9 at Spartan Stadium. Bill Burke threw for a school-record 400 yards against U-M — 255 of which went to Burress, also a school record — as the Spartans beat the Wolverines 34-31. The win moved MSU to No. 5 in the country, the fi rst time the Spartans were ranked in the top 10 since 1990. They also were ranked No. 1 in the Anderson and Hester/Seattle Times computer rankings, part of the formula that dictated the standings of the Bowl Championship Series. It was a big win for the program, perhaps the biggest in a decade. But after the game, Saban reminded players, media and fans the Spartans were still only at the season’s halfway point. Saban proved to be prophetic. The next week, the Spartans were trounced by the Drew Brees-led Purdue Boilermakers 52-28 in West Lafayette, Ind. Defensive back Aric Morris called for a playersonly meeting the next day, where the seniors reminded the team its goals — a Big Ten Championship, a Jan. 1 bowl game and top 25 finish — still were in sight. “We knew we had to bounce back, we couldn’t look at it like, ‘Oh the season’s over with,’” said Peterson, a five-time Pro Bowler currently with the Detroit Lions. “We knew that everything we had worked hard for didn’t go down the drain and we could bounce back.” But the road didn’t get any easier, as the Spartans faced Wisconsin and eventual Heisman Trophy winner Ron Dayne. The Spartans entered the game giving up an average of 39.9 rushing yards per game, but were throttled 40-10 by Wisconsin, which was led by Dayne (214 yards, two touchdowns). After two straight losses, the Spartans were 6-2 and fell all the way to No. 19. With three regular season games remaining, Hill said players realized it was now a new season. “Sometimes, the saying is, ‘Don’t drink the Kool-Aid,’ and I think we kind of let that get to us. We were full of ourselves just a little too much,” Hill said. “It was humbling, but we just said we have to get back to what we know and what we’ve been doing, and it started on the practice field. We just dedicated the rest of the season to not slacking off and staying hungry and
against Massachusetts after being upset by Florida on Friday. Saturday’s 106-68 win against Massachusetts marked head coach Tom Izzo’s 341st victory of his career, making him the all-time winningest coach in MSU basketball history. Against the Minutemen, MSU (5-1) shot 58.6 percent
from the field and 63.6 percent from beyond the 3-point arc. Junior guard Chris Allen (18 points), senior forward Raymar Morgan (17) and junior guard Kalin Lucas (16) led five Spartans in double figures. Friday, the Spartans lost their first game of the season when Florida’s Erving Walker hit a 3-pointer from well
beyond the arc with 1:56 remaining to give Florida a one-point lead, and the Gators held on to upset the Spartans 77-74 in the semifinals of the tournament. MSU had numerous chances to regain the lead after Walker’s 3-pointer but couldn’t capitalize. Lucas pulled MSU within one, 75-74, with 23 seconds to go, but
Florida’s Dan Werner made two free throws to give MSU the ball down three with 17 seconds to go. Junior guard Durrell Summers had two open looks from 3-point land in the final eight seconds, but couldn’t get either to fall. Against the Gators, Lucas led all scorers with 20 points, becoming the 40th player in
finding a way to be ready.” The Spartans did just that, finishing the season with wins against Ohio State, Northwestern and Penn State to finish 9-2 and tied for second in the Big Ten. On Nov. 25, it was announced the Spartans would face Florida in the Citrus Bowl on Jan. 1. The departure Five days after accepting the bowl invite, the Spartans were in the market for a new coach. During a whirlwind Thanksgiving weekend, rumors swirled that Louisiana State’s chancellor and athletics director had flown to East Lansing to offer Saban the Tigers’ head coaching position. Monday evening, Saban officially told players he had been offered the job, and informed both schools he would make a decision by 7 a.m. the next day. On Nov. 30, 1999 — 10 years ago today — Saban announced he had signed a five-year, $6.25 million contract with LSU, making him the second-highest paid coach in the country behind Florida’s Steve Spurrier. Saban’s MSU contract paid him $697,330 a year, which included a base salary and radio, television and show endorsement contracts. After Saban’s announcement, Campbell had a private meeting with his former coach. According to a State News report, Campbell left the meeting with tears flowing from his eyes and said, “It’s hard, man. You just feel like your mom and dad got a divorce. It’s really tough that he’s leaving.” Ten years later, Campbell still is confused with how the situation unraveled. But he understands Saban’s decision. “It was a weird situation, looking back at it now, and it still is to this day,” Campbell said. “He told us, ‘Michigan State wouldn’t give me the contract I wanted and I had to do what’s best for me and my family,’ and I totally understand that. Looking back now, do I wish Michigan State would have given him that contract? Yeah, I do. He was a great football coach and, looking now, his track record proves that and what he has accomplished proves that. If he would have stayed here I think Michigan State would be at where he is now.” Since his departure, Saban has spent five years at Louisiana State (winning one national championship), two years with the NFL’s Miami Dolphins and currently is the head coach of No. 2 Alabama. The perfect ending Bobby Williams, the associate head coach and running backs coach, was named interim coach the day Saban left. Five days later, the interim label was removed. “At the time, it was very exciting. It was a very emotional time,” Williams told The State News earlier this year. “It was really captured by the entire university, the entire community and the state. We were just coming off a very good season that year and we were going to the Citrus Bowl and going to Florida. You can imagine the excitement. We hadn’t really been to a bowl game of that magnitude in a long time, really since the Rose Bowl.” In the Citrus Bowl, MSU and Florida put on a wild show that saw six lead changes throughout the game and 31 combined points in the second quarter. Down 34-26 with 10:46 remaining in the fourth quarter, Burke and Burress hooked up for a 30-yard touchdown pass to put MSU within two. The Spartans converted a two-point conversion to tie the game, and a 39-yard field by Paul Eding-
MSU history to score 1,000 career points with a 3-pointer in the first half. Junior forward Draymond Green had a double-double with 15 points and 10 rebounds, while Summers and sophomore forward Delvon Roe each had 13. The Spartans will face No. 12 North Carolina on Tuesday. CASH KRUTH
Spartans drafted from the 1999 team into NFL 2000 Plaxico Burress, WR (First round, 8th overall) Julian Peterson, LB (First round, 16th) Gari Scott, WR (Fourth round, 99th) Greg Robinson-Randall, OT (Fourth round, 127th) Aric Morris, S (Fifth round, 135th) Paul Edinger, K (Sixth round, 174th) Robaire Smith, DE (Sixth round, 197th)
2001 Renaldo Hill, CB (Seventh round, 202nd) Siitupe Peko, OL (Seventh round, 217th) T.J. Turner, LB (Seventh round, 239th)
2002 T.J. Duckett, RB (First round, 18th) Chris Baker, TE (Third round, 88th) Herb Haygood, WR (Fifth round, 144th) Josh Shaw, DT (Fifth round, 172nd) Craig Jarrett, P (Sixth round, 194th) SOURCE: MSU ATHLETIC COMMUNICATIONS
ABOVE: ThenMSU freshman fullback T.J. Duckett, right, runs with the ball against thenFlorida safety Daryl Dixon at the Florida Citrus Bowl in Orlando, Fla. The Spartans beat the gators 37-34.
1999 game results W 27-20 vs. Oregon W 51-7 vs. Eastern Michigan W 23-13 at Notre Dame W 27-10 at Illinois W 49-3 vs. Iowa W 34-31 vs. Michigan L 52-28 at Purdue L 40-10 at Wisconsin
LEFT: Former MSU head coach Bobby Williams celebrates after a play in the second quarter of the Florida Citrus Bowl in Orlando, Fla. “I am extremely proud of the way our team fought back and the way they competed the entire game,” Williams said of the 37-34 win over the Gators.
W 23-7 vs. Ohio State W 34-0 at Northwestern W 35-28 vs. Penn State W 37-34 vs. Florida Final Record: 10-2 SOURCE: MSU ATHLETIC COMMUNICATIONS
er with no time on the clock gave the Spartans a 37-34 win against the Gators, ending MSU’s season at No. 11 in the nation with a 10-2 record. 10 years later Four months later, Burress and Peterson were selected in the first round of the 2000 NFL Draft, two of seven Spartans selected that year. By the time everyone’s eligibility ran out two years later, 15 players from the 1999 MSU football team had been drafted into the NFL. For all the talent the team knew was on its roster, Peterson said talk of everyone succeeding at the next level never entered players’ minds while at MSU. “We did the living. We were having fun,” Peterson said. “I’m happy that everyone’s having fun and doing great for themselves, but at that time we were just having fun, there was no talk about that.” Athletes often say they develop a brotherhood with their teammates that
STATE NEWS FILE PHOTOS
extends well beyond their time together on the field. For the players who made up the 1999 MSU football, that undoubtedly is the case. “Oh yeah, we all keep in touch, there’s no doubt about that; we’re always going to be in contact,” Hill said. “I don’t run into those guys often, but that’s my family.” And when something happens to a family member — like Burress, who currently is serving a two-year prison sentence for two counts of criminal possession of a weapon in the second degree and a single count of reck-
less endangerment in the second degree — the rest of the family is there. Peterson spoke to Burress before he began his prison sentence, while Campbell sent Burress a letter just last week. “I just wanted to let him know I’m here if he ever needs me for anything,” Campbell said. Rarely is it the case that a team so talented also has so much chemistry and family values as a group. But the 1999 MSU football team banded together during a time that could have ruined a spectacular season and creat-
ed a bond that has remained for 10 years and counting. “All of us are still friends, like Robaire and myself, a lot of (the 2000) basketball team,” Peterson said. “We talk about that whole year all the time because we were a family. A lot of people say that, but we really were like one big family. We talk about that all the time, and how (1999) was one of our best years.”
More online … For more on the 1999 football team, read Kruth’s blog at statenews.com.
3B | THE STAT E N E WS | M O NDAY, NOVE M BE R 3 0, 2 009 | WWW.STATE N E WS.COM
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RALEIGH HOUSE Apts. 2 bdrm, 2 bath, pet friendly, close to campus and Meridian Mall. Zero application fee. 351-5209.
AUG 4 bdrm. Lic 4. w/d, nice, 1070 Marigold 1800/mo. 517-204-7902 AUG. â&#x20AC;&#x2DC;10. 1031 Daisy. Private, 1 bdrm, spacious. Lic.1, 927-1338.
RIVER GLEN, 2 bdrm, furn. All apts w/ balcony. Across from Akers/ Holmes. 351-7306. STEAL A deal on Haslett. 2 bdrms available for Fall. As low as $347 per person per month. Call today for more information 517-507-4170.
201 MILFORD 4 bed, 2 bath, w/d, d/w, $2320. Lic. 4. 351-0765. 2010 HOUSES. New Prices! Lic.3-6. 517-4903082.
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WATERS EDGE - Fall â&#x20AC;&#x2DC;10 Huge 2 bdrm 2 baths next to business school. Wonâ&#x20AC;&#x2122;t last long! Licensed for 4! 517-507-3506.
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LUXURY STUDENT living at the oaks. Right next to MSU. 1+2 bdrms avail Fall 2010! Remodeled kitchens, 1.5 baths avail, parking with each bedroom! Workout 24/7 at our fitness center! Enjoy the pool, ent room, computer lab with free printing, picnic area, volleyball court, free dvd rental, premium high speed internet and video services available. Call today 517-507-3678. MASON. 2 + 3 bedroom, 2 full baths, w/d. From $750. 517-289-9669. NEED AN apartment? Easy online search www. msurent.com NEXT TO downtown & MSU- Spacious 2 bdrm, lic. 4. Avail Fall â&#x20AC;&#x2DC;10. Fully furnished. Parking, laundry on site, heat included. 517-507-3506.
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LOWEBROOK APTS. 1 bdrm for 2, $305/person. 337-1133. primehousinggroup.com
2010 HOUSING - across MSU. Lic 4-5. 749-4767, gutowmgt.com
WOODMERE AVAIL Fall â&#x20AC;&#x2DC;10. 1 + 2 bdrms, across from business school, balconies on the Red Cedar. Call 507-3506.
Duplex/Rent AUG LRG 3 bdrm duplex. Lots of parking. w/d incl. close to MSU. $1,125/mo. 621 Stoddard. 517-655-1420 NEAR MSU, great 3 bdrm. Lic 3. w/d, air, avail Aug â&#x20AC;&#x2DC;10. $425. 517627-1733
Houses/Rent 11 BDRM (lic 11) 2 blocks from student union. 2 kitchens, 2 living rooms, and huge new rec room. $500/person + util. 3328613.
AUG â&#x20AC;&#x2DC;10. 1230 Lilac. new kitchen! 5 bdrm/2 bath. Lic. 5. Near Breslin. 927-1338.
2010 HOUSING - View our Web site at www. crmc1.com. Over 400 great locations for 2010/2011. Act quickly for the best location! 2010 HOUSING lic 3-9. Close to MSU. 517-2020920, MSUstudentrentals.com 2010 NICE 4BR, 2BA, lic for 4, $1800 per month. 333-6800. 253 STODDARD 5 bed, 2 bath, w/d, d/w, $2750, lic. 5. 351-0765 3 BDRM for 3. $930. 337-1133. primehousinggroup.com 6 BDRM (lic 6) on Harrison across from Wonders. Hard wood floors, front porch, 2 kitchens. $475/person + util. 3328600.
AUG. 4 bdrm. lic 4, 2.5 bath. w/d, d/w, lg house. $1700/mo. 1635 Melrose. 517-204-7902. AUG. 4 bdrm. lic 4, 2.5 bath. w/d, d/w, lg house. $1700/mo. 1635 Melrose. 517-204-7902. FALL HOUSES lic 3-6 avail Aug, 2 blocks to campus. 517-294-8474 or mclane@msu.edu FIVE PERSON (lic. 5) Grand River near McD, big porch, lg living rm/dining rm, 2 baths, great kitchen. $580/person + utl. 332-8600. FOR RENT lic. 4. 575 Cornell, 254 Stoddard. E. Kelly 714-654-2701. FREE DECEMBER. 4 bdrm, 1.5 bath, w/d, on bus line, $800. 7124759. HOUSE FOR rent, lic. 4. Excellent rate. 989-7998947 or 517-410-1198.
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Services FREE ACCOUNTING tutorials: PhD! www.enlightenup.net
Business Opp. BARTEND $300/DAY potential. No exp. nec, 18+. 800-965-6520 x110. Need Cash? Earn up to $1,000 during finals week! Better World Books needs your help buying textbooks and collecting textbook donations. Help your friends get more cash for their books and earn money in the process. Contact Emily at 547855-5206 or go to www. betterworldbooks.com/ campusoperative SURVEY TAKERS needed: Make $5-$25 per survey. GetPaidToThink. com
Wanted GRAD STUDENT with guide dog wants to carpool between Midland and MSU for Monday and Thursday classes from, 4-7 pm starting in January. Call 989-8359572, email newswritter@juno.com
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HOUSE FOR rent. 4902 S. Hagadorn. 2nd semester discount. Extra parking, 3 bdrm. Call 517-675-5892 HOUSES CLOSE to MSU, from 4-6 people. Call 599-5731 for info.
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Rooms/Rent CLOSE TO MSU. Avail immediately. 896-2247 or www.boydrentals. com ROOM AVAIL in exchange for animal care. Incl horses. E-mail wildflower804@hotmail.com for more info.
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Subleases SUB LEASER needed, avail Jan-Aug. Cedar Greens apts. 3 girls, no pets. 586-623-1027.
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4B Sports | T H E STATE NE WS | M O NDAY, NOVE MB ER 30, 2009 | WWW.STATE N E WS.COM SPORTS BRIEFS
NO. 25 SPARTANS SWEEP 2 GAMES IN JUNKANOO JAM Following an up-and-down start to the season, all it took was a little warm weather and sun for the MSU women’s basketball team to come to life. Playing in the Junkanoo Jam in Freeport, Bahamas, the Spartans squashed George Washington 78-47 on Friday. MSU came back with a huge 93-90 double overtime win against Oklahoma State to win the Lucaya Division of the Jam on Saturday, improving its record to 4-2 overall going into a crucial week of play. Senior center Allyssa DeHaan was named the tournament MVP after posting 33 points, 12 rebounds and 10 blocks in the two games, including a near triple-double
Saturday with 23 points, nine rebounds and eight blocks. DeHaan came on strong in overtime Saturday, scoring eight of MSU’s 10 points in the first overtime. Junior forward Kalisha Keane also came up big for the Spartans, totaling her best game of the season with 20 points and a career-high 13 rebounds to go with four assists, two blocks and two steals. MSU was able to outlast Oklahoma State guard Andrea Riley, who scored 44 points on 14-of-42 shooting, the most points ever scored against the Spartans. Riley banked in a wild 25-foot 3-pointer as time expired to send the game to a second overtime. She tried the same thing with 12 seconds left in double overtime but missed, allowing junior guard Brittney Thomas and Keane to put the game away with free throws. Friday, against George
Washington, the Spartans were down 11-2 early, but used a big second half to win 78-47. MSU shot 58.6 percent in the second half and was led by freshman guard Jasmine Thomas, who came on strong, scoring 15 points with six rebounds and five assists. Keane (13 points) and DeHaan (10 points) also scored in double figures for MSU. Things don’t get much easier for the Spartans, as they host No. 4 North Carolina on Thursday. MATT BISHOP
MSU INVITED TO NCAA TOURNAMENT WITH 5-15 BIG TEN MARK The MSU volleyball team found no comfort on the road in its final regular season weekend, dropping 3-0 matches against No. 1 Penn State and Ohio State. The Spartans fought hard Friday against Penn State, finishing within five points of the Nittany Lions in two of the
MSU COMMIT SHINES IN STATE CHAMPIONSHIP
three sets, but were unable to steal a frame from a team that has lost only five sets the entire season. Penn State finished 20-0 in the Big Ten and will be a favorite to repeat as National Champions. The Spartans were blanked in their conference finale Saturday against Ohio State, but were led by sophomore outside hitter Becca Zlabis’ eight kills. Sophomore middle blocker Kyndra Abron led the team Friday with 14 kills, while junior libero Allyson Karaba tallied 19 digs. The Spartans finished 17-15 on the season and 5-15 in conference play. Despite the team’s struggles in conference play, MSU found out Sunday it made the 64-team NCAA Tournament and will face Kentucky on Friday in Lexington, Kent. The Spartans will play in the Minneapolis Regional.
All-State linebacker and MSU commit Max Bullough had an enormous game leading his team, Traverse City St. Francis, to its second consecutive state championship Saturday morning at Ford Field in Detroit. Bullough had 11 tackles and an interception on defense and had a touchdown catch on offense in the 42-8 rout of Hudson. St. Francis never trailed this season and Saturday’s state championship win was its 26th straight victory. Bullough is listed as a fourstar linebacker, according to the recruiting Web site Rivals. com. He also was named Associated Press Division 7-8 Player of the Year for the state of Michigan. A two-time AP All-State pick, Bullough had 137 tackles and seven touchdown catches this season.
JEFF KANAN
He plans to graduate from high school in January so he can enroll at MSU early.
GOLFER QUIET AFTER WEEKEND ACCIDENT Tiger Woods remains quiet after a one-car accident Friday, in which he lost control of his SUV and crashed into a fire hydrant and a tree, the Associated Press reported. Woods’ wife used a golf club to break a window and free Woods, who had cuts on his lips and blood in his mouth. Woods was taken to the hospital and released, but he has canceled several meetings with law enforcement officials regarding the incident. “This situation is my fault, and it’s obviously embarrassing to my family and me,” Woods said in a statement on his Web site. “I’m human and I’m not perfect. I will certainly make sure this doesn’t happen again.” CHRIS VANNINI
The fold DILBERT By Scott Adams
Horoscope
By Linda C. Black
10 IS THE EASIEST DAY — 0 THE MOST CHALLENGING
Aries (March 21-April 19) — Today is a 7 — Start the new week with high energy. Emotions respond to physical work. Taurus (April 20-May 20) — Today is an 8 — Present your findings as though you’re certain. Others introduce emotional diversions. Stick to your point. Gemini (May 21-June 21) — Today is a 7 — Even though it’s Monday, spend extra time at home. Can you take a mental health day? It would be nice. Cancer (June 22-July 22) — Today is an 8 — Try to check one thing off your list at work today. If you get more than one, give yourself a gold star. Leo (July 23-Aug. 22) — Today is an 8 — Getting back into the workload takes effort. Apply physical energy to relieve emotional stress. Virgo (Aug. 23-Sept. 22) — Today is a 7 — Yeah, sure, it’s Monday. Still, be sure to make extra time for the ones you love.
GET FUZZY By Darby Conley
Libra (Sept. 23-Oct. 22) — Today is an 8 — Group effort moves a project forward. Get everyone on the same emotional wavelength for best results. Scorpio (Oct. 23—Nov. 21) — Today is a 7 — Put in special effort to understand the work you have in front of you. Ten minutes of thought can saves hours of wasted effort. Sagittarius (Nov. 22-Dec. 21) — Today is a 7 — Apply your effort to something you love. This could mean putting a less enjoyable task on hold until tomorrow.
Today’s Special
Capricorn (Dec. 22-Jan. 19) — Today is an 8 — Back to work on changing the group dynamic. Reassign tasks to suit each person’s skills and interests. Aquarius (Jan. 20-Feb. 18) — Today is an 8 — Rested and ready, you blast through work that has piled up recently. Then clean — yes, clean — your desk. Pisces (Feb. 19-March 20) — Today is an 8 — Back to the daily routine after a holiday. Actually, you feel pretty good about yourself and your work now. Enjoy.
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1 Vikings quarterback Brett 6 Recipe amt. 10 1960s-’70s NBA center Thurmond 14 Former Apple laptop 15 Eurasian boundary river 16 Expel 17 Marsh grass 18 Italia’s capital 19 “I’ll be there in __” 20 Shed some pounds 23 City square memorial 24 Suffix with Gator 25 Some NFL blockers 28 Begins 31 Woodsy route 33 Bear: Sp. 36 Logger’s tool 37 Either of two Modesto-based vintner brothers 38 Divide earnings equally 43 Fella 44 Charlotte of “The Facts of Life” 45 Fireplace residue 46 Ancient IndoEuropean 47 “Blue” evergreen 50 Fish-to-be 51 Topeka is its cap. 53 Mariner 57 Talk to the answering machine 61 Post-shower powder 63 Move, to a Realtor 64 Scatter, as seed 65 Impressionist 66 Former Lacoste partner 67 Draws closer 68 Ashram advisor 69 Caustic fluids 70 __-craftsy
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1 Dukes in boxing gloves 2 Pound __: cover one’s route, cop-style 3 Screwdriver liquor 4 Classic thesaurus 5 Barely make, as a living 6 Gang land 7 Often furrowed facial feature 8 Identical to, with “the” 9 Checkered pattern 10 Biblical helmsman 11 Koala’s home 12 Prufrock creator’s monogram 13 Abbr. covering unlisted items 21 Famine’s opposite 22 Beginning, informally 26 Leans to one side 27 Wade through the shallows 29 Pep rally yell 30 Insignificant one 32 WWII Brit. fliers
33 Schindler of “Schindler’s List” 34 Former veep Agnew 35 Classic boy-anddog Disney film 39 Actress Lupino 40 Big name in little trucks 41 Golfer’s goal 42 Put into service again 47 Dwarf who needs tissues 48 Big name in small planes 49 Day to put all your eggs in one basket 52 Pop singer Lavigne 54 French Revolution journalist 55 Golden __: senior citizens 56 Full of the latest happenings 58 Stocking hue 59 Shaving gel additive 60 Stylish ‘60s Brits 61 “You’re it!” game 62 “The Simpsons” Squishee seller