Full page Half Page Glossy Full Pages Front Page
7.25” (4 col) x 9.5” 7.5” (4 col) x 4.25” 7.5” (4 col) x 9.75” 7.5” (4 col) x 3”
entertainment
Available Ad Sizes
bar
ARIZONA DAILY WILDCAT
RB&E Arizona Daily Wildcat
restaurant
2011-2012
E
AR I D , B GU NT NT RA M E AU IN ST TA RE TER EN
The Arizona Daily Wildcat’s Restaurant, Bar & Entertainment Guide is here! 10,000 copies of the guide will be distributed on campus over 100 high traffic locations as part of The Wildcat’s daily edition. This is a great opportunity to reach thousands of students who are hungry, thirsty and looking for things to do. The Arizona Daily Wildcat can create an ad for you at no cost. If you would like a copy of last year’s Restaurant, Bar & Entertainment Guide or have any questions please contact you repesentative or call (520) 621-1686.
&
RESTAURANT, BAR & ENTERTAINMENT GUIDE
FAL L 2009 G UI DE
[full page ad]
Rates Full Page
includes spot color
Full Page Full Color Half Page includes spot color
Half Page Full Color Front Page includes full color
Inside Front Cover Inside Back Cover Back Cover
includes full color
$375 $500 $300 $350 $325 $575 $525 $800
Tucson’s all you can eat Seafood Buffet Enjoy Sushi and authentic Chinese food. $13.95 All Day Seafood Buffet Friday | Saturday | Sunday $7.25 Lunch Buffet $9.95 Dinner Buffer
Panda Buffet
10% off with your UA Student ID
(520) 620-6688 | 2419 E Broadway Tucson, AZ 85719
Publish Date & Deadline Publishes: October 6th Deadline: September 29th at 3pm we are the reason you will be sad if you move away from Tucson visit eegees.com follow us @eegees
615 N. PARK AVE, SUITE 101, TUCSON, AZ 85721 • DISPLAY (520) 621-1686 • CLASSIFIED (520) 621-3425 • FAX (520) 621-3094 • DAILYWILDCAT.COM
Advertising Acceptability: The Wildcat reserves the right to reject any advertising, for any reason, or to request revisions, even after an insertion order has been signed. The standards guiding the acceptance of advertising are available by requesting a copy of the Wildcat’s official “Advertising Acceptability Policy.” Advertising resembling news copy must be marked “Paid Advertisement.” Copyright: Advertising that is designed and produced by the Wildcat staff becomes the property of the Wildcat and cannot be reproduced or used without the Wildcat’s consent. Back Billing: Advertisers failing to meet their contract volume at the end of the contract term will be charged the difference between the contract rate and the open rate (or the contract rate for which they qualify) for all advertising run during the duration of the contract.
ARIZONA DAILY WILDCAT
E D
2011-2012
UI G
The Arizona Daily Wildcat, in partnership with the University of Arizona Career Services, is publishing the 2011 & 2012 Spring Career Guides. The guides are distributed on campus to over 10,000 students and the Fall & Spring Career Fairs. This is a unique opportunity to reach thousands of students eager to find a job. The guide is also a great way to showcase your business during the Career Fairs on ....
ER RE CA
CAREER GUIDE
The Arizona Daily Wildcat can create an ad for you at no cost. If you would like a copy of last year’s Career Guide or have any questions please contact your representative or call (520) 621-1686
Publish Dates & Deadlines Publishes: Deadline: September 12th at 3pm Fall Career Fair
September 20th & 21st
Rates In-paper, page or pages inside main section Contact rate or special rate of $12.00 pci
Popular Ad Sizes Broadsheet (6 col x 21.5”) Half page ad
Quarter page ad
3 col. x 21.5”
3 columns x 10.5”
6 columns x 21.5”
Half page ad 6 columns x 10.5” 3x4 2x2
Full Page
Half Page
Quarter Page & Smaller Sizes
615 N. PARK AVE, SUITE 101, TUCSON, AZ 85721 • DISPLAY (520) 621-1686 • CLASSIFIED (520) 621-3425 • FAX (520) 621-3094 • DAILYWILDCAT.COM
Advertising Acceptability: The Wildcat reserves the right to reject any advertising, for any reason, or to request revisions, even after an insertion order has been signed. The standards guiding the acceptance of advertising are available by requesting a copy of the Wildcat’s official “Advertising Acceptability Policy.” Advertising resembling news copy must be marked “Paid Advertisement.” Copyright: Advertising that is designed and produced by the Wildcat staff becomes the property of the Wildcat and cannot be reproduced or used without the Wildcat’s consent. Back Billing: Advertisers failing to meet their contract volume at the end of the contract term will be charged the difference between the contract rate and the open rate (or the contract rate for which they qualify) for all advertising run during the duration of the contract.
W IE
ARIZONA DAILY WILDCAT
EV
PR
2011-2012
L AL
It’s time for The Arizona Daily Wildcat’s Annual Football Preview! The Football Preview will be distributed on campus at over 100 high traffic locations as part of The Wildcat’s daily edition. This is a great opportunity to reach thousands of students preparing for the Football season.
TB O FO
FOOTBALL PREVIEW
The Arizona Daily Wildcat can create an ad for you at no cost. If you would like a copy of last year’s Football Preview or have any questions please contact your representative or call (520) 621-1686
Publish Date & Deadline Publishes: Deadline: August 25th at 3pm Football Preview 1st Home Game
August 1 September 3
Rates Contact rate or special rate of
$12.00 pci
Popular Ad Sizes Broadsheet (6 col x 21.5”) Half page ad
Quarter page ad
3 col. x 21.5”
3 columns x 10.5”
6 columns x 21.5”
Half page ad 6 columns x 10.5” 3x4 2x2
Full Page
Half Page
Quarter Page & Smaller Sizes
615 N. PARK AVE, SUITE 101, TUCSON, AZ 85721 • DISPLAY (520) 621-1686 • CLASSIFIED (520) 621-3425 • FAX (520) 621-3094 • DAILYWILDCAT.COM
Advertising Acceptability: The Wildcat reserves the right to reject any advertising, for any reason, or to request revisions, even after an insertion order has been signed. The standards guiding the acceptance of advertising are available by requesting a copy of the Wildcat’s official “Advertising Acceptability Policy.” Advertising resembling news copy must be marked “Paid Advertisement.” Copyright: Advertising that is designed and produced by the Wildcat staff becomes the property of the Wildcat and cannot be reproduced or used without the Wildcat’s consent. Back Billing: Advertisers failing to meet their contract volume at the end of the contract term will be charged the difference between the contract rate and the open rate (or the contract rate for which they qualify) for all advertising run during the duration of the contract.
ARIZONA DAILY WILDCAT
11 20
2011-2012
NG MI
The Arizona Daily Wildcat can create an ad for you at no cost. If you would like a copy of last year’s guide or have any questions please contact you repesentative or call (520) 621-1686.
CO ME
The Arizona Daily Wildcat’s Homecoming Guide is here! 10,000 copies of the guide will be distributed on campus over 100 high traffic locations as part of The Wildcat’s daily edition. This is a great opportunity to reach thousands of students who love and support the University of Arizona.
HO
HOMECOMING 2011
Publish Date & Deadlines Publishes: November 4 Deadline: October 28th at 3 PM
Popular Ad Sizes Half page ad
Quarter page ad
3 col. x 21.5”
3 columns x 10.5”
6 columns x 21.5”
Half page ad 6 columns x 10.5” 3x4 2x2
Full Page
Half Page
Quarter Page & Smaller Sizes
Rates $12.00 pci
615 N. PARK AVE, SUITE 101, TUCSON, AZ 85721 • DISPLAY (520) 621-1686 • CLASSIFIED (520) 621-3425 • FAX (520) 621-3094 • DAILYWILDCAT.COM
Advertising Acceptability: The Wildcat reserves the right to reject any advertising, for any reason, or to request revisions, even after an insertion order has been signed. The standards guiding the acceptance of advertising are available by requesting a copy of the Wildcat’s official “Advertising Acceptability Policy.” Advertising resembling news copy must be marked “Paid Advertisement.” Copyright: Advertising that is designed and produced by the Wildcat staff becomes the property of the Wildcat and cannot be reproduced or used without the Wildcat’s consent. Back Billing: Advertisers failing to meet their contract volume at the end of the contract term will be charged the difference between the contract rate and the open rate (or the contract rate for which they qualify) for all advertising run during the duration of the contract.
ARIZONA DAILY WILDCAT
R
O
O D UT
2011-2012
O
Outdoor adver tising is vivid, full color and located at strategic newspaper rack locations around campus in our highest-trafficked areas, allowing you to reach over 50,000 faculty, students, and visitors each week. Newspaper racks provide an extremely cost-effective option to achieve high levels of impressions.
Constant Exposure: Connects directly with students and faculty where they walk, live, study and play. Every minute, every hour of the day. Always On: Outdoor ads cannot be turned off or ignored. Outdoor is the last place where consumers do not control the ad space. Cost Effective: Outdoor adver tising is cheaper than most traditional forms of media while reaching the same intended audience for a longer period of time.
WE’VE GOT YOU COVERED
Harvill Administration Building Main Library McClelland Park/University Wall
Weekly Rate Monthly Rate(4 wks)
Daily Wildcat Campus Distribution Sites •Administration •Alumni Building •AME •Enrollment Mgmt. •Babcock •Baskin Robbins •Chavez •Cherry Garage •Cherry/Mall NE •College of Law
•Computer Center •ECE •Education •Fourth & Highland •Gittings •Harvill •International Student Programs •Koffler •La Paz
•Little Chapel •Main Library •Manzi/Mo •Maricopa •McClelland •McKale Center •MLK Center •Modern Languages •Mountain &
Second St. •Park & University •Park Student Union •Police Station •Rec Center •Saguaro Hall •Social Sciences •Speech, Language & Hearing
•Student Union Canyon Cafe Near Info Desk Near Games Rm •Study Abroad •University Svcs. •UofA Bookstore •Veterinary Sciences •Visitor Center
Racks are booked on a first-come, first-serve basis. Poster inventory is monitored regularly by Wildcat staff; posters can be replenished if needed. Photo proof of performance provided upon request at no cost. Adver tiser to provide posters, max size 24” wide by 12” tall. The Daily Wildcat is also available on all CatTran shuttles
1 Rack
$125
$400
2 Rack
$210
$640
3 Rack
$258
$840
4 Rack
$340
$960
5 Rack
$375
$1,000
For more information call (520) 621-1686 or email ads@dailywildcat.com
615 N. PARK AVE, SUITE 101, TUCSON, AZ 85721 • DISPLAY (520) 621-1686 • CLASSIFIED (520) 621-3425 • FAX (520) 621-3094 • DAILYWILDCAT.COM
Advertising Acceptability: The Wildcat reserves the right to reject any advertising, for any reason, or to request revisions, even after an insertion order has been signed. The standards guiding the acceptance of advertising are available by requesting a copy of the Wildcat’s official “Advertising Acceptability Policy.” Advertising resembling news copy must be marked “Paid Advertisement.” Copyright: Advertising that is designed and produced by the Wildcat staff becomes the property of the Wildcat and cannot be reproduced or used without the Wildcat’s consent. Back Billing: Advertisers failing to meet their contract volume at the end of the contract term will be charged the difference between the contract rate and the open rate (or the contract rate for which they qualify) for all advertising run during the duration of the contract.
NS O SP HI P C PA KA ES G
2011-2012
Come be a sponsor of the Arizona Daily Wildcat’s tent event. Located on the UA mall the day our special sections publish. From 10AM—2PM we will hand out your promotional items with the Daily Wildcat. In addition, the week of our event, you can make your business known by investing in one of our sponsorships packages. Regular color rates apply.
RS O
ARIZONA DAILY WILDCAT
SPONSORSHIP PACKAGES
BRONZE PACKAGES • Three 2x2 display ads • One week of display online ads • Five days of house online ads • Promotional give–a–ways Package value $681 Package Price $399 (Savings of $282)
SILVER PACKAGES • Three 2x4 display ads • Two weeks of display online ads • One house ad • Five days of house online ads • Promotional give–a–ways
AVAILABLE EVENT DAYS Fall 2011 Homecoming Basketball Preview Fall Commencement
Nov 4th Nov 16th Dec 7th
Spring 2012 Spring Break Group Page
Jan 25th
Package value $1,301 Package Price $495 (Savings of $806)
Restaurant & Bar Guide
Feb 9th
Housing Guide
TBD
GOLD PACKAGES
Career Guide
March 19th
Health & Wellness Guide
April 11th
Commencement
May 9th
• Three 4x4 display ads • Two weeks of display online ads • Two house display ads • Ten days of house online ads • Promotional give–a–ways Package value $1,689 Package Price $699 (Savings of $990)
PLATINUM EXCLUSIVE PACKAGES • Three 3x10.5 display ads • Two weeks of display online ads • Three house ads • Ten days of house online ads • Promotional give–a–ways • KAMP Radio 4 shout–outs on day of event
DEADLINES Bronze & Silver One week prior to event Gold & Platinum Two weeks prior to event
Package value $2,678 Package Price $895 (Savings of $1,783) 615 N. PARK AVE, SUITE 101, TUCSON, AZ 85721 • DISPLAY (520) 621-1686 • CLASSIFIED (520) 621-3425 • FAX (520) 621-3094 • DAILYWILDCAT.COM
Advertising Acceptability: The Wildcat reserves the right to reject any advertising, for any reason, or to request revisions, even after an insertion order has been signed. The standards guiding the acceptance of advertising are available by requesting a copy of the Wildcat’s official “Advertising Acceptability Policy.” Advertising resembling news copy must be marked “Paid Advertisement.” Copyright: Advertising that is designed and produced by the Wildcat staff becomes the property of the Wildcat and cannot be reproduced or used without the Wildcat’s consent. Back Billing: Advertisers failing to meet their contract volume at the end of the contract term will be charged the difference between the contract rate and the open rate (or the contract rate for which they qualify) for all advertising run during the duration of the contract.
Special Publications Calendar 2011/2012
PUBLICATION
PUB DATE
AD DEADLINE
PUBLICATION
PUB. DATE DEADLINE
SECT./PGS SECT./PGS
Fall Back To School 2011 Thurs., Aug. 18 • News 1 & 2 Fri., August 5 16 page Broadsheet • Sports Fri., August 5 8 page Broadsheet • Community/Vibe Fri., July 29 8 page Broadsheet • Summer Recap Fri., July 29 8 page Broadsheet Fall Apartment Life Thurs., Aug. 18 Fri., July 22 24 page Booklet Central Fairways Fridays 8/18-9/30 Wednesdays Pages Weekend 101 Fridays 8/18-4/27/2012 Wednesdays Pages Auto Line Mondays 8/18-4/23/2012 Fridays Pages Religious Corner Fridays 8/19-4/27/2012 Wednesdays Pages Football Preview-1st Game Wed., Aug. 31 Mon., Aug. 29 8 page Broadsheet Wares Fair 2012 Wed., Sept. 7 Fri., Sept. 2 Pages Campus Cash Wed., Sept.7 Fri., July 8 Coupon Book Best of Central Michigan Mon., Sept. 12 Wed., Aug. 31 24 Page Tabloid 2nd HOME FOOTBALL Fri., Sept. 30 Wed., Sept. 28 Pages MP Chamber Business Expo Mon., Oct. 3 Fri., Sept. 30 Pages HOMECOMING M-W-F Oct. 10- 14 Fri., Oct. 7 M-8 Pg. Broadsheet; W&F-Pages Halloween Wed., 10/26 & Fri. 10/28 Mon., Oct. 24 Pages 3rd HOME FOOTBALL Fri., Oct. 28 Wed., Oct. 26 Pages Basketball Rowdie/Wrap Fri., 11/6*-Mar.2 Mon., Oct. 24 4 page Broadsheet Apartment Life/Housing Fair Mon., Nov. 7 Fri., Oct. 14 24 page Booklet Coupon Pages Mon., Nov. 7-28 Fri., Nov. 3-25 Pages 4th HOME FOOTBALL Wed., Nov. 9 Mon., Nov. 7 Pages Last HOME FOOTBALL Fri., Nov. 18 Mon., Nov. 16 Pages Christmas Gift Guides MWF Nov. 28-Dec. 1 Mon., Nov 21 Pages Finals Week/Grad Goodbyes Mon., Dec. 5 Wed., Nov. 30 16 page Broadsheet Spring Back to School 2011 Mon., Jan. 9 • News Fri.., Jan. 6 8 page Broadsheet • Sports Fri.., Jan. 6 8 page Broadsheet • Vibe Thurs., Jan. 5 8 page Broadsheet • Year In Review Thurs., Jan. 5 8 page Broadsheet Martin Luther King Section Fri., Jan. 13 Wed., Jan. 11 8 page Broadsheet Mon., Jan. 30 Mon., Jan. 23 16 page Tabloid THE BUCKET LIST Campus Cash/Coupon Book Mon., February 13 Fri., Jan. 20 Coupon Book Valentines Day Pages Fri. 2/10, Mon. 2/13 Wed. Feb. 8 Pages Winter Apt. Life/Housing Fair Tues., February 7 Mon., Jan. 16 24 page Booklet Spring Break Guide Mons. Feb. 6-27 Fridays, Feb 3-24 Pages HOOPS Promotion Wed. Mar. 14-Apr. 30 Monday, Mar 14 Coupon Pages Wed. Apr 4-25 Mon., Apr. 2 - 23 Pages Best of Bribe Promotion Fri. Apr 6-27 Wed., Apr. 4 - 25 Pages Finals Week /Grad Goodbyes Mon., April 30 Wed., April 28 16 page Broadsheet Orientation Issue 2012 Wed., May 25 Fri., April 13 36 Page Tabloid CMU Welcomes You 2012-13 Thurs., Sept. 6 Fri., April 13 36 Page Tabloid * TENTATIVE - Waiting for CMU Basketball schedule
CONTACT YOUR CMLIFE ADVERTISING REPRESENTATIVE AT 774-3493 436 MOORE HALL, CMU, MT. PLEASANT • PHONE: (989)774-3493 • FAX: (989)774-7805
cm-life.com
2011/2012
Distribution Locations 182 Rack Locations!
• 62 On Campus • 120 Mt. Pleasant Community Locations ROUTE 1
7-11 (Target) 25 7-11 (W.Broomfield) 25 Arbys 25 Beddow Residence Hall 50 Mancinos 25 Big Apple Bagels 25 Biggby’s (Bluegrass) 25 Bio Life 50 Bottle n Barrell 25 BP (Bellows st) 25 B-Tan 25 Burger King 25 Campbell Hall 100 Campus Laundry 25 Campus Salon 25 CART 25 Chemical Bank (S. Mission) 25 China One 25 Chip Facility 25 Comfort Inn 25 Copper Beech Townhomes 25 Cottage Inn Pizza 25 C-Store (Kassell) 50 Dover Court 25 DPS/Combined Services 50 Dragon Express 25 Fairfield Inn 25 Grand Traverse Pie Company 25 Image Sun 25 Indoor Athletic Center 100 Jimmy John’s 25 Kassell Residence Hall 100 Kroger 100 Kulhavi Residence Hall 100 McDonalds 25 Merrill Residence Hall 50 MauiTanning 25 Mission Pharmacy 25 Mt Pleasant High School 50 National City 25 Next Door (Campus Court) 25 O’Kelly’s 25 Old Mission Party Store 25 Papa John’s 25 Park Place Apartments 25 PBS/Welcome Center 25 Pita Pit 25 POWER PLANT 50 Qdoba’s 25 Robaire’s 25 Rose Arena 150 Saxe/Herrig Residence Hall 100
Shell (Broomfield/Mission) 25 Stonecrest Apartments 25 Student Activity Center (east) 600 Subway (Campus Court) 25 Subway (Target) 25 Super 8 Motel 25 Sweeney Residence Hall 100 Tall Grass Apartments 25 Target 50 Tendercare 25 The Eyesite 25 The Forum Apartments 25 Biggbys (Mission) 25 Mission Store 25 The Store 25 The Village @ Bluegrass 25 Thorpe Residence Hall 50 Timber Creek Apts. 25 Towers Complex Lobby 200 University Meadows (sterling)Apts 25 Walgreens (S.Mission) 25 Walmart 50 Wellness Central 50 Wet Monkey 25 Winchester Towers 25 Woldt Computer Lab 100 Woldt/Emmons Residence Hall 100
ROUTE 2
Anspach - North 300 Anspach - West 500 Brooks - South 150 Brooks - West 150 Dow Science Complex 400 IET - North 200 Kaya Coffee 25 Malt Shop 25 Moore - CMLife 4th Floor 300 Moore Hall - South 350 Moore Hall - West 450 Music Bldg - South 100 Park Library - North 300 Park Library - South 300 Pearce - West 200 Pearce -North 300 SBX 25 UC Bookstore 50 UC Food Court 150 UC Lobby 150 University Cup 25
ROUTE 3
Alumni House Amoco (High)
100 25
cm-life.com
Art Reach Store 25 Baymont Inn 25 Brass 25 Calkins Residence Hall 50 Celebration Cinema 25 Central Michigan Hospital 100 Chamber of Commerce 25 CITGO 25 Coldwell Banker/ Mt Pleasant 25 College of Extended Learning 150 Crankers 25 Culvers 25 Dairy Queen 25 Empty Keg 25 Grawn 400 Hampton Inn 25 Holiday Inn 25 Ice Arena 25 ICTC 25 Independent Bank 25 Isabella Bank & Trust 100 Isabella County Building 25 Isabella County Sheriff 25 Isabella Court House 25 Isabella Medical Center 25 Jimmy Johns (DT) 25 K & S Party Store 25 Larzelere Residence Hall 50 Little Caesar’s 25 Max & Emily’s 25 Meijer 50 Mid Michigan Community College 100 Mid Michigan Community College/New Campus 100 Mid Michigan Health Park 50 Mountain Town Station 25 Mt Pleasant City Hall 25 Next Door (High) 25 Next Door (Pickard) 25 Next Door (Ric’s) 25 Ric’s Food 100 Rite Aid 25 Robinson Residence Hall 100 Rowe 100 Ruby Tuesdays 25 Sagamok Shell 25 Shell (High Street) 25 Sloan 50 Smith 50 Special Olympics 25 Speedway (Mission) 25
Stan’s Diner 25 Starbucks 25 Subway (Mission&Moser) 25 The Bird 25 The Diner 25 ToDD’s 25 Tribal Operations Center 25 Tribal College 25 Tribal Employment Center 25 Triple Deuces 25 Trout Residence Hall 50 Urgent Care 25 Urgent Care Express 25 Veterans Memorial Library 25 Walgreens (Mission/Pickard) 25 West Hall 25 ROUTE 4 Barnes Hall 50 Finch Fieldhouse 150 Foust Hall 150 Health Profession - East 250 Health Profession - West 250 Powers Hall 150 New Ed.Bldg (3 racks) 400 University Events/ General Counsel 25 Warriner Hall 250 Wightman Hall 200
TOTAL CIRCULATION:
12,000
436 MOORE HALL, CMU, MT. PLEASANT • PHONE: (989)774-3493 • FAX: (989)774-7805
REVISED 6•27•2011
POSTER RACK LOCATIONS Poster size advertisements placed on CM Life’s racks are specifically designed as a “billboard” type promotional opportunity for local businesses.
•
LHR = Lighted Headliner Rack – 26” x 40” Back Lit Posters
ROUTE #1 1. UNIVERSITY CENTER LHR –Lobby 2. WOLDT COMPUTER LAB LHR 3. Anspach –W. Entrance NR 4. Brooks –W. Entrance NR 5. Moore –W. End Classrooms NR 6. Larzalere Residence Hall – Lobby NR 7. Music Building -N. Entrance NR 8. Health Professions –E. Entrance NR 9. Rose Arena NR –Ticket Office/Rec Gyms 10. Kulhavi Residence Hall –Lobby NR 11. Powers – Reading area NR 12. Trout Residence Hall–Lobby NR 13. Finch Fieldhouse N. Entrance NR –ROTC/Rec Services 14. Indoor Athletic Center NR –E. Entrance 15. Sweeney Residence Hall–Lobby NR 16. Thorpe Residence Hall–Lobby NR
ROUTE #2
•
1. 2. 3. 4. 5. 6.
NR = News Racks – 16” x 20” Posters
UNIVERSITY CENTER LHR –Down Under Food Court TOWERS COMPLEX LHR –Center Court/Front Lobby Library –N. Entrance NR Pearce –N. Entrance NR Merrill Residence Hall–Lobby NR Woldt/Emmons Residence Hall NR –Lobby 7. Rowe –S. Entrance NR 8. Wightman Hall–E. Entrance NR 9. Beddow Residence Hall–Lobby NR 10. IB&T–Main Branch Downtown NR 11. Anspach– S. Entrance NR 12. Brooks – S. Entrance NR 13. Health Professions –W. Entrance NR 14. Campbell Residence Hall–Lobby NR 15. Moore– E. Entrance/Bush Theatre NR 16. IET– N. Entrance NR
$695 PER MONTH •
ROUTE #3 1. STUDENT ACTIVITY CENTER –E. Entrance 2. Library –S. Entrance 3. Barnes Residence Hall–Lobby 4. CMU Bookstore –Entrance 5. Education Bldg–E. Entrance 6. Anspach–W. Entrance 7. Dow Science Complex –Center Court 8. Robinson Residence Hall–Lobby 9. Kesseler Residence Hall–Lobby 10. Grawn –S. Entrance 11. Foust Hall–W. Entrance 12. DPS/Combined Services –Center Lobby 13. Saxe/Herrig Residence Hall–Lobby 14. Saginaw Chippewa Tribal Center 15. Calkins Residence Hall–Lobby 16. Pearce –W. Entrance
• LHR NR NR NR NR NR NR NR NR NR NR NR NR NR NR NR
Semester/ ( 1625 4 months )
$
FOR CM LIFE POSTER RACK ADVERTISING, CALL 774-3493 436 MOORE HALL, CMU, MT. PLEASANT • FAX: (989)774-7805
cm-life.com
Think outside of the box Innovative advertising units provide advertisers an environment to engage readers & consumers. These unique advertising spaces stand out because they: 1) offer strong visuals in full color, 2) are the only advertisement on the page, and 3) they effectively use editorial content as a border for impact
RATES
RATES
The “L” shaped ad gives advertisers an opportunity to build down the right hand side of a page (from top to bottom) and then across the bottom to the left.
$ 14 per inch $260 Full color
MINIMUM 60” TOTAL AD SPACE
$ 11 per inch $260 Full color
MINIMUM 80” TOTAL AD SPACE
$ 14 per inch $260 Full color
MINIMUM 60” TOTAL AD SPACE
$ 11 per inch $260 Full color
MINIMUM 80” TOTAL AD SPACE
The “stair stepper” creates a fun opportunity to stack your message from left to right.
RATES
Create a unique effect utilizing various elements to curve your ad towards the upper right hand corner of the page. $ 14 per inch $260 Full color
MINIMUM 60” TOTAL AD SPACE
$ 11 per inch $260 Full color
MINIMUM 80” TOTAL AD SPACE
CONTACT YOUR CMLIFE ADVERTISING REPRESENTATIVE TODAY! 4 3 6 M O O R E H A L L , C M U , M T. P L E A S A N T • P H O N E : ( 9 8 9 ) 7 74 - 3 4 9 3 • FA X : ( 9 8 9 ) 7 74 - 7 8 0 5
Central Michigan Life
SAMPLE DISPLAY AD SIZES & COSTS
One Column Inch
For broadsheet and tabloid sized publications
(actual broadsheet column size)
$14.95 Open Rate $8.30 - $11.95 Contract Rate $10.75 Non Profit/Student Org. Sixteenth Pg.
2x31⁄2
Full Page 6x21
3.55” wide 3.5” tall
11” wide 20.75” tall
Narrow Broadsheet
Eighth Pg. 3x5 5.42” wide 5” tall
(6 columns x 21 inches)
Half Page Vertical
UPDATED 8/1/2010
3 x 21
1 col. . . . . . . . . . . . . 1.69” 2 col. . . . . . . . . . . . . 3.55” 3 col. . . . . . . . . . . . . 5.42” 4 col. . . . . . . . . . . . . 7.28” 5 col. . . . . . . . . . . . . 9.14” 6 col. . . . . . . . . . . . . . . 11”
5.42” wide 20.75” tall
Quarter Page
Half Page Horizontal
3x101⁄2
6x101⁄2
5.42” wide 10.5” tall
11” wide 10.5” tall
Full Page
Tabloid (4 columns x 11.5 inches)
10.625” wide 11.5” tall
5.23” wide 2.88” tall
Summer Orientation, CMU Welcomes You, Best of Central Michigan
2 col. . . . . . . . . . . 5.23” 4 col. . . . . . . . . . 10.625”
Eighth Pg.
Half Page Horizontal 10.625” wide 5.75” tall
Quarter Pg 5.23” wide 5.75” tall
Half Page Vertical
5.23” wide 11.5” tall
Central Michigan Life DISPLAY AD SIZES
For non-standard sized, special section publications
Apartment Guide 81⁄2” x 11” Book
Quarter Page
3.7” wide x 4.875” tall
Half Page Vertical
3.7” wide x 10” tall
Half Page Horizontal
7.5” wide x 4.875” tall
Full Page
7.5” wide x 10” tall
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University Events Programs & Downtown Magazine 51⁄2” x 81⁄2” Booklet
Quarter Page
And...
2.375” wide x 4” tall
Half Page
5” wide x 4” tall
Full Page
5” wide x 8” tall
Center Spread
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10.5” wide x 8” tall
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Central Michigan Life Display Ad Sizes
For non-standard sized, special section publications
Skate War Program 81⁄2” x 11” Book
Quarter Page
3.7” wide x 4.875” tall
Half Page Vertical
3.7” wide x 10” tall
Half Page Horizontal
7.5” wide x 4.875” tall
Full Page
7.5” wide x 10” tall
iversity,
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Mich Central
Presents
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CMU Pu
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University Events Programs & Downtown Magazine 51⁄2” x 81⁄2” Booklet
Quarter Page
And...
2.375” wide x 4” tall
Half Page
5” wide x 4” tall
Full Page
5” wide x 8” tall
Center Spread
ce The Bru nt o Daigrep nd a Cajun B
10.5” wide x 8” tall
u Dikki D and the Crew Zydeco
05 y 29, 20 se , Januar Saturday • Finch Fieldhou . 7:00 p.m
e g a P Front
G N I S I T A DV E R KY NOTE” IC T S “ w e n r u o h Wit get the BEST opportunity, you ailable and v a n o ti si o p m iu prem ote on the page! n y k ic st LY N O e th
ng i s i t r e v d a r Contact youative today! represent RATES:
(COST PER THOUSAND)
1x $125
2x $100
3x $90
4x $75
13,000
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e g a P Front S E P A H S Y T SPECIAL
! S E I K STIC
sports
31
[cm-life.com/s
ports]
Reco
Monday, Sept.
veRing a wi The first trip n to an Athens One week late ended in a 56-1 r in an Ohio city 7 loss to Geo of the same nam rgia. e, Central ope ned the MAC with ...
28
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CMU defenders Nick
Bellore and Frank
Zombo tackle Ohio
quarterback Boo Jackson
as he fumbles the
A FORTUNATE B ball Saturday in the
CMU’s 31-28 win.
By Brian Manzu llo Assistant Sports Editor
The ball was recovere d by CMU sophom ore linebacker Matt
Berning in the end
zone with the score
31-28 and just more
B
Life
line] [cm-life.com/life
’ rock ‘n’ roll Brotations 1 on global
by the nu mbers
Kenn By Ashley
24
Unan l,swered point CMU after Ohio s by On e for al opened the ck game with a quick all for ro 14-0 lead.
Wednesday, Oct.
22, 2008
... ba nd cm-life.com
Watch Manzullo and Sports Editor Dan Monson on Sports Line
of the season Brian Manz may come down to the final few Assistant Sports ullo like Saturday’s. minutes, much Editor Bobcats quart Two fumbles by erbac THENS, Ohio son are the differ k Boo Jack— might want to CMU fans 2-1 and 1-2 right ence between to watching game get used in the MAC insteanow, and 1-0 s simila d of 0-1. r to Saturday’s 31-28 While CMU made win at Ohio. several Coach Butch mistakes, partic Jones called ularly year’s Mid-Americ this up big plays on defen giving an Conference crop the se, Ohio looked great toughest in in years, and in This team proveits own right. several ways, Ohio proved it. Close game with No. d that its close confe rence 13-ran games are going ked Ohio State was not the fluke peopl much more oftento happen think it was. e this season. Every fourth quarter the rest
A
. Sophomore to No joSh Brown, left, is embrac way Antonio | 3B Senior Photog their in Athens, Ohio, board ed by freshman viSnaw/ raPher ingreturne after Brown teammate Cedric gam d a punt for a touchdo Fraser Rock Band wn in the third quarter Saturday Reporter . ett | Staff
Touchdown pass es by junior quart Dan LeFevour. erback LeFevour’s last game without a touchdow n of last year again pass came on Sept. 27 st Northern Illino is.
remaining.
MAC season
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cm-life.com
Visit our Web site ATHENS, Ohio to — The CMU view more photos football team from was looking long afternoon at a CMU’s 31-28 win. into Saturday’s eight minutes game at Ohio. Running back a very talent Chris Garre ed footb already had two touchdown tt ... But it shows a lot all team. quarterback Boo of heart s, go on the Jackson alread road, down 14-0, to had 89 passin y come back and and g win it.” offense looke yards and CMU’s After falling d as if it had behin no so- (2-1 lution for the overall, 1-0 MAC) d, CMU top defense in Mid-American the down on defense as clamped Conference. it held the But CMU held Bobcats going and made together, got utes intoscoreless until five minthe fourth quart key plays late to come back er and and win its MAC allowed junior quart opener 31-28 erback Dan LeFevour and in the at Peden Stadiu front of 18,268 score 24 unanswered offense to m. “You saw a Once the Bobca points. there today,” lot of heart out their deficit to 31-28 ts reduced said coach Butch , CMU Jones following the game. “Our up big in a different way. came kids never After stopp Ohio march They kept fightin ed playing. tral’s 8-yard line withed to Ceng. more than “Give credit to Ohio, they ‘The are A CoMebaCk
Matth Ew StEphE
EGINNING
Second-half sur ge helps football comp lete comeback
251
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All-purpose yards by sophomor
receiver Anto e r nio Brown: 78 Lyon senio receiving, on for SouthSwearengen, 100 on kick 2” is a passi Mac retur “Rock Band III, Novi junior Midland punt return for ns and 75 on his ms ano and Calvin Willia junior Tony Cristi known on Xbox’s a touchdown. on . — a band New Huds Berghoff Brotations jokes ds as The junior Art leaderboar our way to the top,” each worldwide ugh ting Altho brota s. By D.J. Palom s, they “We’re just usually plays drum ares weaknesse who Senior Report Williams, ber has strengths and ment, which they American Confe er rence). group mem playing each instru “We came out game turns s, take becau all s, with a bang, se.”that is whereano on guitar/basat Senior forwa Betuzzi said. ” really “brotating callmatte “We needed to rs.”rengen and Cristi it tions were Sandham score rd Samantha on our work With Swea on vocals, The Brota rboards out circle play d three goals Sandh am score off d the on the leade as the field hocke defensively. We offensively and of the and Bergh first goal they remain in d third y won ranke game neede its and game of the seaso first to bring d one pointwith slapp playe ingrs,shot up our confid this win off a CMU n Sunday. d 100,000 rebou tions ence level.” of aroun Gray skies, nd. Brota Centr Colga The al had a two-g 100. so if toplead ged, r betheoal and down-pourwhipping winds on any te was unable to score not avera the it wouldn’t matte s are within of its seven 10 minuScore ing rain could tes of off game, first not damper angame the CMU goalkeeper corner shots. out-shwere t. to have CMU the s. coun order ot the Kahla Schwall high team’s excitement, field hockey saved Raide be good in only rs score 19-14 five shots. . also ll rankings, the s must CMUcause responded idual score its 7-1 win again however, after after high overa “That was the losing first three Indiv to have st Colgate at its team we the group CMU Field Hocke the we had s, the last of which forgame skilled, but at the beginningthought was a 2-0group said. are not only “It felt like it wasy Complex. Miam Williams of the Friday loss toBrota tions year,” i Unive what to said rsity the end of our The coach Cristy its ’t given in MAC season, becau e groups opene Freese said in they of her team’s also haven r. rFreese se groups.” Thes by the performance. the type of weath this is usually offens respoas “supewell are formed “Our ter sufferteam describes nded e executed af-they ng to recruit er we see near rsonal, as ing y impe and showe its the end,” said first highl shut some of the out.globe seeki sets in order senior s the “Friday are were potential that d Betuzzi. “It doesn forward Mo thoug gamers acros just flat.on their skill . we ing was we ht we had.” ’t set us back, bers based Nothhappe mem rful band one of the because we go ning powe us.” CMU more Freese afor are to said. “We have to form t that we gan and we are school in Michi- penalt scored on two of its eight been no doub s each othrcing know y corners. Freshm passing game, “I havereinfo pretty used to the lly actua which was it.” Sandham’s hat s that an back day Brooke Sihota better best band than what tipped in a Sandh said. toplay on the first of her caree trick was the shot and weBergh had off on The am Friday Brota .” tions CMU will er,” ing to see two goals befor r, and she had her first has now scored in three of travel WatchingIowa level, it is shock ano move their PhOTO iLLUSTRaTiOn BY JOhn BRUMBaUgh/sTaff four collegiate Iowa, next weeke stto e the Raide From left, New Hudson junior Tony Cristiano, South Lyon senior PhOTOgRaPheR difficulty City, n and Cristi Calvin Williams, Midland junior Art Berghoff and Novi junior Mac could get on highe games. r and bass renge nd tolyplay Swea “It feels really Swearengen, pose outside their Tallgrass apartment Tuesday evening. The four roommates form a “band” called the scoreboard rs Iowa virtual guita how nimb The Brotations. good to finally and Boston Unive CMU led 3-1 n. as get the rsity.hit nearly every in s are game’s scree The Chippewas fingers to off’s vocal ars on the Betuzzi also the 26th minute. goals. win and to score seven areappe now screen, Bergh notes he hits, ” Sandham said. added two note that overa 1-3 the of ll while top goals for CMU (1-3 Colga “We just to acy of the tethe Along “Exceldropp overall, 0-1 Mid- have to find a way to ed accur 3-3. on the the screen. carry this to n in scored based also flash across scree the next game the te on . And to our as the lyrics uncommon upda MAC sports y. an @cm-l ife.com vocal abilit s the premiumlent!” isn’t Berghoff’s fly acros him by regards to drum sticks Senior Samant was lent to of the release of Williams’ kit set that ha Sandham focuses on the Within the first two weeks seball as she moves electronic n of patrick SillEr/ 2” for the Xbox 360, Grand Rapids 15 forward against quality Ion d at $300. Senior Photog“Rock Band virtual versio they a Colgate defende as the No. Daniel Mons friend, valuebers each have a raPher r in CMU’s 7-1 win Campbell Lempe was ranked nior on,aSports screen whenclassy Sunday. Editor | appe Band mem , ars on the sports drummer in the world. @cm-l that “super-fied from s such an accomse 74.43 themselve Williams says areife.com | 989.7 Although it may appear that Lemh rs can choo Brota - 45 play, whic themselves. Playe would take hours of dedication, The plishment of of ments versions” clothing (each pe says this wasn’t the case. of virtual sport coat) and instru once or twice besong the play flag). to a variety n had ing only “I an Italia a unify Lempe said. tions dons virtual guitar bears opinions when it fore I was in the top rankings,” o’s was a high scorer, (Christian tions have differing t to a love for The During the time that Lempe amount of time try The Brota c, but all four attes l and coun he did not allocate an obscene still had plenty musi that meta and comes to to improving his ranking, Peppers, and s. shows with his realRed Hot Chili g their favorite genregroup to have a of time for schoolwork and . are not amonn is known by the s to the game world band, Instant Prehistoric. It Swearenge downloading new songdownloadable all fun and games for Lempe. been hasn’t It ble for availa players everywhere 300. weak spot appears he and “Rock Band” d around ximately 500 with Out of approrengen has downloadesuch a talented some technical difficulties experiencing are crucial time when songs, Swea be surprising with does not spend a the game freezing at the highly to What may rs is that the group . scores are updated. vances and found out that group of game nt of time practicing difficult to work ccer ad als with “I went to the support site So be well,” amou as can us people it most other of lot copio mifin it was happening to a the group to Williams, . According ones’ schedules, so MAC se ainst Ball Lempe said. two or three tions his drum set, which ag groups of around every Lempe also struggled with leisurely in rs beware — The Brota 1-0 win he got with the origis away often plays e game he says is a bad model that a few point 3B So competitiv time, be only be nal “Rock Band.” State, given a video on You1 spot. may, at any To improvise, Lempe watched a “sock mod,” ing the No. create from reach Tube.com explaining how to drum set to read the electronic the allows which easily. The modifihits of the drum sticks more on the drum heads, PheR cation entails placing socks PhOTOgRa bands and securing day h/sTa ff tying them down with rubber Band Tueds s BRUMBaUg Rock tape. JOhn with , Lempe plays he also plays ,drum the socks to the drum shell Mich. r Campbell ce Halls Tour” coming out, ente said nt Pleasant With “Guitar Hero: World who frequ Cadillac senio apartment. Lemp Moustoric Residen re full of obtaining a his t Prehi Lempe is excited at the possibility INSIDE evening in band called Instan we of ant. out a review s a real rock wntown better-functioning drum set.
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(6 column x 1.5”, Full Color)
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Apartment More than 12,000 Central Michigan University students rent apartments and homes during the academic school year... the largest group of renters in Isabella County! Each year, new, returning and transfer students and their parents look for information on apartments and rentals to fit their needs. The Mt. Pleasant area has more than 20 apartment complexes and hundreds more individual rentals to choose from. Central Michigan Apartment LIFE and CentralMichiganApartments.com compiles all this information to help renters connect with local housing Here’s how it works: The printed edition, 7,000 copies will be distributed through the Mt. Pleasant Area Chamber of Commerce, the Mt. Pleasant Visitor’s Bureau, CMU Registrar’s office, CMU Graduate Studies, CMU Orientation office, CMU Health Professions office, Central Michigan Life racks, area restaurants, grocery stores, campus and community events and other high-traffic areas, three times per year (August, November & March). In addition, your rental ad can be featured in the online edition, everyday through the entire year.
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Apartment More than 12,000 Central Michigan University students rent apartments and homes during the academic school year... the largest group of renters in Isabella County! Each year, new, returning and transfer students and their parents look for information on apartments and rentals to fit their needs. The Mt. Pleasant area has more than 20 apartment complexes and hundreds more individual rentals to choose from. Central Michigan Apartment LIFE and CentralMichiganApartments.com compiles all this information to help renters connect with local housing
WINTER 2011/2012 ISSUE
Here’s how it works: The printed edition, 7,000 copies will be distributed through the Mt. Pleasant Area Chamber of Commerce, the Mt. Pleasant Visitor’s Bureau, CMU Registrar’s office, CMU Graduate Studies, CMU Orientation office, CMU Health Professions office, Central Michigan Life racks, area restaurants, grocery stores, campus and community events and other high-traffic areas, three times per year (August, November & February). In addition, your rental ad can be featured in the online edition, everyday through the entire year.
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Welcome Back to the Hill It's that time of year again! As students, faculty and staff are returning to campus, the Herald is dedicated to keeping the WKU community up-to-date on the latest news, sports and campus events. Make sure you advertise in our first issue that hits news stands August 30th!
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Herald Media Kit 2011- 2012 As the world of both print and online news publication constantly changes, the Herald is evolving to ensure we are offering the best options for both our readers and advertisers. Developing a partnership with the Herald is the single best way to connect to the WKU community and its more than 25,000 student, faculty and staff, plus parents and alumni. Click here for current advertising information and rates.
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Don’t miss the chance to promote your business through the Herald during WKU’s Parent and Family Weekend!!! College Heights Herald Advertising Partners: Parent and Family Weekend is an annual tradition that connects WKU students with their families and friends, and is scheduled for the weekend of Sept. 17, 2011. Throughout the weekend there are multiple events that take place, but the most anticipated are the pre-game tailgate at the President’s tent and the WKU-Indiana State football game. On average, Parent and Family Weekend has 14,000 attendants and this opportunity will provide your business with a direct way to reach this market. If you place a ¼ page or larger ad in the Herald or Topper Extra published on Sept. 16th, not only will your ad be on newsstands all weekend, but we will also give you a unique opportunity to promote your business during tailgating. The Herald will be passing out 1,000 tailgating cups and would like to have your promotional items or coupons inside these cups. Our goal is to directly put your business into the hands of WKU students, parents and community members. The sales deadline for the Sept. 16th Herald/Topper Extra is Tuesday, Sept. 13th at 4 p.m. Contact your sales rep to place an ad. If you plan on including promos/coupons in the tailgate cups, then we will need your inserts by Thursday, September 15th at noon. If you have any additional questions about our Herald marketing opportunities e-mail marketing@wkuherald.com.
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@wkuherald @wkuheraldsports
Does your business need an extra boost to get noticed by the WKU community this holiday season? We can offer you a unique opportunity to be viewed online, in print and through social media by becoming a sponsor in our Herald Holiday Giveaway. The Herald is planning a week of gift giving to say “thank you� to our audience and we want you, our advertisers, to be involved. A special ticket insert will be in our Holiday Special Section, on Nov. 28. WKU students, faculty and staff who pick up a paper can register one ticket number through a webpage designed for the promotion (www. wkuherald.com/holiday_giveaway). The week of Dec. 5-9 will be our prize giveaway and all winners will be announced through Facebook and Twitter. To become a sponsor contact our marketing department today at marketing@wkuherald.com or (270)745-2653.
wh i t e o r s S p o ns
Red Spo ns
• Sponsor $100 in prize giveaways
ors
• Logo placement on all contest materials, including 9 contest promo ads + flyers • At least 5 Social media mentions/tags
• Sponsor $300 in prize giveaways
• Logo placement on contest website
• Prime logo placement on all contest materials, including 9 contest promo ads and flyers • At least 15 social media mentions/tags (leading up to contest & during giveaways) • Logo placement on contest website • Online ad (300 X 250) run 11/812/9 promoting business, contest, and prize
Promotion Sc h e dul e Nov. 1: Have all sponsor contracts signed and logos submitted Nov. 8: Announce Contest - Social Media - Launch website - Flyers on campus & at sponsoring businesses Nov. 8, 11, 15, 18, 22, 25: Print ads with contest details Nov. 22: Sponsor prizes due to Herald office Nov. 29: Print tickets in Herald on full-page ad w/ contest info - Register Ticket ad! - Social Media announcements - Launch registration website - Take copies of paper to sponsoring businesses Dec. 2: Reminder announcement to register ticket numbers - Print Ad - Social Media reminders Dec. 5-9: DAILY GIVEAWAYS - Announcements on Social Media - Pictures of winners taken daily as they claim prizes, tagged on social media w/ sponsoring business and prize Dec. 12: Follow-up announcement of all winners in Stressbusters - List of winners and pictures on contest website - Recognition of sponsors on contest website
Special Section
Holidays
College Heights Herald
www.facebook.com/wkuherald www.facebook.com/chhsports
@wkuherald @wkuheraldsports
College Heights Herald
Western Kentucky University 1906 College Heights Blvd. #11804 Bowling Green, KY 42101-1084 Phone: (270) 745-2653 Fax: (270) 745-2697 www.wkuherald.com
Special Section Rates As the campus community prepares for the 2011 Holiday season, what better way to incerase your business than through the College Heights Herald’s Holidays special section.
Distribution Eight thousand copies will be inserted into the regular Nov. 29 edition of the College Heights Herald.
Marketing Ask your sales rep how you can gain additional exposure with the Herald’s Holiday Giveeaway promtion. Visit www.wkuherald.com/holiday_giveaway for more details.
Premium Placement Back Cover
Additional 20%
Format Tabloid
Additional $45 Additional $90 Additional $150
$200 $150 $150 $90
PDF, TIFF, EPS, or JPEG More information can be found on page 14 of the media kit.
Creative
File Specs
The Creative Staff at the Herald will design your ad, complete with your information, at no additional cost.
Build ad document to size. Failure to do so will cause creative staff to shrink, enlarge, or distort the ad to fit the space. Do not include any crop/registration marks. All color must be CMYK. Black & White ads should be submitted as grayscale files. Files must be at 300 dpi to ensure reproduction.
Sales & Artwork Deadline November 17, 2011
Publication Date
File Submissions
November 29, 2011
E-mail ad to advertising@wkuherald.com with company name and Holiday SS Materials in the subject line.
Tabloid Measurements Full Page 10.375” x 9.1948”
Color 1 Spot Color + Black 2 Spot Colors + Black Full Color
Full Page Half Page Horizontal Half Page Vertical Quarter Page
File Types
Half Page Horizontal 10.375” x 4.2679”
Half Page Vertical 5.12” x 9.1948”
Quarter Page 5.12” x 4.2679”
November 2011 : Mad Mimi Email Marketing
https://www.madmimi.com/promotions/1915293
Account Try Mad Mimi v2 Add Things Plans Katie (Log out) Help Social Webform Promotions Audience Edit Promotion
WKU Alum returns to the Herald Student Publications would like to announce the Herald's new Advertising Adviser and Sales Manager, John Tebault. John graduated from WKU in 2000 with a bachelor's degree in advertising and while a student he worked for two years as the Herald's ad manager. After graduating, John worked jobs as an advertising sales consultant, a media planner/buyer, and as a business analyst/analyst engineer/project manager. If you have questions about advertising in the Herald, wkuherald.com, or on the Herald mobile app, please give John a call at (270) 745-6285 or send him an email to john.tebault@wku.edu.
Holiday Special Section As the campus community prepares for the Holiday season, what better way to increase your business than through the Herald's Holiday special section. This special section will include a local holiday shopping guide, volunteer opportunities, holiday events on campus and around town, and various other holiday features.
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November 2011 : Mad Mimi Email Marketing
https://www.madmimi.com/promotions/1915293
Advertising in this special section will give your business exposure to the WKU community just in time for the Holiday season! The deadline for placing ads in the Holiday special section in Nov. 17 and will be published Nov. 29.
Herald Holiday Giveaway Does your business need an extra boost to get noticed by the WKU community this holiday season? We can offer you a unique opportunity to be viewed online, in print and through social media by becoming a sponsor in our Herald Holiday Giveaway. The Herald is planning a week of gift giving to say “thank you� to our audience and we want you to be involved. For further information on the Herald Holiday Giveaway you can visit the website, contact your advertising sales representative or email marketing@wkuherald.com
Topper Extra: Basketball Preview WKU's basketball season is underway and the Herald's 2011 basketball season preview will publish on Nov. 11, the day of the first men's home basketball game. Excitement is building for WKU's revamped basketball teams, and you don't want to miss this opportunity to reach the WKU sports community. Contact your advertising sales representative today to reserve your advertising space in the Topper Extra! The deadline for advertising in the special section is Nov. 8.
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November 2011 : Mad Mimi Email Marketing
https://www.madmimi.com/promotions/1915293
Ultimate Fan Promo Success The Herald's recent Ultimate Fan contest generated interest through our multiple media outlets. Over the 3-week campaign we saw an increase in website pageviews as well as a notable increase in Twitter followers and Facebook "Likes." We used social media outlets to promote the contest and keep continuous buzz and were able to measure effectiveness through analytics, pageviews, and increased followers. Are you interested in increasing your social media presence? We can create a unique campaign for your business or help promote your business through various sponsorships.
Herald Media Kit 2011- 2012 As the world of both print and online news publication constantly changes, the Herald is evolving to ensure we are offering the best options for both our readers and advertisers. Developing a partnership with the Herald is the single best way to connect to the WKU community and its more than 25,000 student, faculty and staff, plus parents and alumni. Click here for current advertising information and rates.
Š2012 College Heights Herald | 1906 College Heights Blvd. 11084 | Bowling Green, KY 42101 | P 270-745-2653 | F 270-745-2697
Twitter Facebook Contact Blog TOS Privacy 3 of 4
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November 2011 : Mad Mimi Email Marketing
https://www.madmimi.com/promotions/1915293
API Help Š 2008-2012 Mad Mimi, LLC
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Special Section
Stress Busters
College Heights Herald
www.facebook.com/wkuherald www.facebook.com/chhsports
@wkuherald @wkuheraldsports @wkuheraldnews
College Heights Herald
Western Kentucky University 1906 College Heights Blvd. #11804 Bowling Green, KY 42101-1084 Phone: (270) 745-2653 Fax: (270) 745-2697 www.wkuherald.com
The Stress Busters Issue is all about having a little fun at a time when students have been working too hard and need a quick diversion. It will have word searches, crosswords, sudoko puzzles and more. This issue will have a long shelf-life plus ideal timing for your business to deliver it’s message.
Format
Five Thousand copies of Stress Busters will be inserted into the regular College Heights and distributed at more than 35 locations on campus and around Bowling Green during finals week.
Tabloid
Full Page Half Page Horizontal Half Page Vertical Quarter Page
$175 $125 $125 $90
Color Additional $45 Additional $90 Additional $150
File Types PDF, TIFF, EPS, or JPEG
Ad Deadline December 6, 2011
Special Section Rates
1 Spot Color + Black 2 Spot Colors + Black Full Color
Distribution
File Specs
Publication Date
Build ad document to size. Do not include any crop/registration marks. All color must be CMYK. Black & White ads should be submitted as grayscale files. Files must be at 300 dpi to ensure reproduction.
December 12, 2011
Creative The Creative Staff at the Herald will design your ad, complete with your information, at no additional cost.
File Submissions
Premium Placement
E-mail ad to advertising@wkuherald.com with company name and Stress Buster Materials in the subject line.
Back Cover
Additional 20%
Tabloid Measurements Full Page
10.375” x 9.1948”
Half Page Horizontal
10.375” x 4.2679”
Half Page Vertical 5.12” x 9.1948”
Quarter Page 5.12” x 4.2679”
? wkuherald.com/sports/ultimate_fan Enter for a chance to win the Ultimate WKU Football Fan package @ Oct. 1 Arkansas State Game Join the Pre-Game Topper Walk • Locker Room Pre-Game Speech with Coach Taggart • Run on the Field with the Team • Pre-Game Sideline Passes • Visit Press Box at Halftime for Radio Interview • Autographed Team Football • Pictures with Coach Taggart • Personalized Press Pass • Two Reserved Seat Tickets facebook.com/wkuherald • @wkuherald • @wkuheraldsports
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Account Representatives Jessica West
Courtney Ginzig
Robert Clark
McFarland
Northport
Campus
15th Street
cwzone3@gmail.com
cwzone4@gmail.com
cwzone5@gmail.com
cwzone6@gmail.com
205-348-8736
205-348-8054
205-348-4367
205-348-6876
Amy Ramsey
Rachel Childers
Tori Hall
Emily Frost
Skyland
The Strip
Downtown
National
cwzone7@gmail.com
205-348-8742
Will DeShazo
cwzone8@gmail.com cwzone44@gmail.com cwnational@gmail.com
205-348-6875
205-348-6153
205-348-8054
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We have served as the official student newspaper for the University of Alabama since 1894. Entirely student-run, the history of the CW is as rich as that of the University itself. Bringing relevant, up-to-date information to the students and faculty, the Crimson White remains the Universityâ&#x20AC;&#x2122;s most widely read and distributed campus publication. Unlike other group and college-based publications, the Crimson White reaches ALL of our diverse campus.
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The sun is rising on a new freshman class at the University of Alabama. Horizons 2011 is the Crimson Whiteâ&#x20AC;&#x2122;s Official Freshman Orientation Guide, and a direct link between you and thousands of potential new customers.
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Basketball Guide 2011
The IU basketball team fights for the tip.
SCORE POINTS FOR YOUR BUSINESS The IDS Basketball Guide provides a comprehensive analysis of the upcoming basketball season. It will include statistics, player profiles and exclusive interviews. You don’t have to explain Hoosier Hysteria to the more than 17,000 students, staff, alumni and visitors who come to the home games. IU was named Forbes’ sixth most valuable college basketball team for the 2009-10 season. Take advantage of one of IU’s most popular sports. Call to reserve your space.
FALL 2011 Proof deadline: Nov. 1 Ad deadline: Nov. 2 Published: Nov. 16
Each Bloomington sports tourist spends an average of more than
$180 per trip. Bloomington/Monroe County Convention and Visitors Bureau 2009.
BROADSHEET ADS Sizes
Dimensions
Cost
1/8 page horiz.
3 col. x 5"
$258
1/8 page vert.
2 col. x 8"
$274
1/4 page vert.
3 col. x 10.5"
$543
1/4 page square
4 col. x 8"
$549
1/3 page square
4 col. x 10.5
$682
1/3 page vert.
2 col. x 21"
$682
Half page horiz.
6 col. x 10.5"
$896
Half page vert.
3 col. x 21"
$896
2/3 page horiz.
6 col. x 14"
$1,193
2/3 page vert.
4 col. x 21"
$1,193
Full page
6 col. x 21"
Bottom strip
on section fronts
6 col. x 1.5”
$1,764
15,000 copies are distributed with the daily paper with an additional 1,000 copies in the racks around campus and town.
Approximately
50,000
community members either attend IU or work on campus.
ask for details
Other sizes available.
INDIANA UNIVERSITY
092611
IU Student Media · Ernie Pyle 120 · 940 E. Seventh St. · Bloomington, IN 47405-7108 phone: 812-855-0763 · fax: 812-855-8009 · ads@idsnews.com · www.idsnews.com
IDS Housing Fair 2011-12
Potential tenants visit with vendors at the fair.
SHOW OFF YOUR SPACE
Stage F2
E2
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A2
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FALL 2011
Table reservations for the fair include a table, two chairs and a tablecloth. There is no limit to the amount of tables you can reserve, and reservations are taken on a first come, first served basis. Reserve your table today. Call 812-855-0763 or e-mail housing@idsnews.com.
SPRING 2012
Housing Fair: Nov. 9 10 a.m. - 4 p.m. Deadline for table reservation: Oct. 10 First right of refusal deadline is Sept. 16. After this deadline, tables for the fall fair are open to any vendor.
Housing Fair: Feb. 8 10 a.m. - 4 p.m. Deadline for table reservation: Jan. 9 First right of refusal deadline is Nov. 11. After this deadline, tables for the spring fair are open to any vendor.
G2
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As students enter the fall semester they’re starting to think, where could I be living next year? The IDS knows how to put your business at the top of their list. This fall and spring, the IDS will host our annual Housing Fair at the IMU. The fair will give you the opportunity to showcase your apartment and housing units, and to inform students of their housing options.
TABLES Table letter
Cost
A, B
$625
C
$675
D, E
$575
F, G
$525
You may start setting up your display at 9 a.m. Tear down may not take place until after 4 p.m. The following are prohibited: Tape, glue, thumbtacks or adhesive on walls and ceilings Suspending of materials from the ceiling or light fixtures Overly tall displays, especially by the stage The Indiana Memorial Union Dining Services must provide any food or beverages for the event. Contact them two weeks in advance for refreshments at 812-855-1777.
of students live in off-campus housing, adding up to more than 26,000 potential student tenants. Student Activities Office and RPS.
More than 1,900
faculty and staff rent off campus. Student Activities Office and RPS.
INDIANA UNIVERSITY
081011
IU Student Media · Ernie Pyle 120 · 940 E. Seventh St. · Bloomington, IN 47405-7108 phone: 812-855-0763 · fax: 812-855-8009 · ads@idsnews.com · www.idsnews.com
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International Student Guide 2011-12
Students share their culture at the Asian Cultural Center leadership retreat.
TARGET YOUR SPECIFIC AUDIENCE The International Student Guide is a publication created to help newcomers during their adjustment period and throughout their time spent at Indiana University. Many businesses offer a taste of home for international students and others address particular buying needs. Reach a diverse crowd with this special publication targeted specifically towards international students.
international students made the Bloomington campus of Indiana University their home in the Fall of 2010. Source: www.indiana.edu/~intlserv
1/4
1/12 1/12
With a total enrollment of 5,044, more than 130 countries are represented by IU Bloomington international students. Numbers below describe the top five countries of citizenship.
2/3
1/3
1/2
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544
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1/12 page vert.
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$100
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$100
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$190
1/6 page
2 col. x 5"
10
$190
1/4 page
3 col. x 5"
15
$270
1/3 page
2 col. x 10"
20
$340
1/2 page vert.
3 col. x 10"
30
$400
1/2 page horiz.
6 col. x 5"
30
$400
2/3 page
4 col. x 10"
40
$500
Full page
6 col. x 10"
60
$750
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Ad deadline: Aug. 4 Published: Aug. 16
5,044
TABLOID ADS INTERNATIONAL ENROLLMENT
FALL 2011
$225 full color $80 spot color
5,000 copies are distributed. The guide will be handed out at the International Student Resource Fair in August. It will also circulate around international student centers, select classroom buildings, residential halls and a few targeted spots around town.
INDIANA UNIVERSITY
051711
IU Student Media · Ernie Pyle 120 · 940 E. Seventh St. · Bloomington, IN 47405-7108 phone: 812-855-0763 · fax: 812-855-8009 · ads@idsnews.com · www.idsnews.com
Make your ad stand out by adding color.
Homecoming Edition 2011
IU cheerleaders rush the field before the 2010 Homecoming game.
GO HOOSIERS Indiana University has nearly half a million graduates who could potentially return ready to celebrate — not just for the game, but also for numerous events that cater specifically to their interests.
FALL 2011 Proof deadline: Oct. 11 Ad deadline: Oct. 12 Published: Oct. 28
The parade, the pep rally, the performances, the contests, the alumni breakfast — it all happens right here on campus. More than 40,000 fans attended the Homecoming game last year. This year the Indiana Hoosiers will face Northwestern University on Saturday, Oct. 29.
$3.3 million
Reach the spirited students, faculty, staff, alumni and fans of Indiana University. Call today to reserve your space.
Monroe County Convention & Visitors Bureau, 2005.
is generated in area spending by the Big Ten football visitors each home game.
BROADSHEET ADS Sizes
Dimensions
Cost
1/8 page horiz.
3 col. x 5"
$258
1/8 page vert.
2 col. x 8"
$274
1/4 page vert.
3 col. x 10.5"
$543
1/4 page square
4 col. x 8"
$549
1/3 page square
4 col. x 10.5"
$682
1/3 page vert.
2 col. x 21"
$682
Half page horiz.
6 col. x 10.5"
$896
Half page vert.
3 col. x 21"
$896
2/3 page horiz.
6 col. x 14"
$1,193
2/3 page vert.
4 col. x 21"
$1,193
Full page
6 col. x 21"
$1,764
6 col. x 21"
$2,655
12 col. x 21"
$3,509
Back page
(full color included)
2-page spread
(doubletruck)
Adding color to your ad can increase readership by
62%
.
ONE SPOT COLOR $160 FULL PROCESS $450
15,000 copies are distributed with the daily newspaper to more than 300 locations around campus and town.
Other sizes available.
INDIANA UNIVERSITY
062711
IU Student Media · Ernie Pyle 120 · 940 E. Seventh St. · Bloomington, IN 47405-7108 phone: 812-855-0763 · fax: 812-855-8009 · ads@idsnews.com · www.idsnews.com
Online Housing Guide 2011-12
Researching housing online helps students narrow down their choices.
PUT YOUR PROPERTY IN THE SPOTLIGHT The IDS has designed an online housing guide that gathers all housing options available for the student. The specialty of this search tool is the ability to narrow down students’ search to their specific criteria. With the existence of the Online Housing Guide, it’s as if you had a housing fair all year long.
HAVE YOUR HOUSING INFO AVAILABLE ONLINE 24 hours a day, 7 days a week, 365 days a year.
Connect with potential tenants. Contact us now to be included in the Online Housing Guide.
More than
$100/month
65,000
each property receives:
unique Bloomington users visit www.idsnews.com each month.
Detailed information Search using six criteria Up to 34 amenities Photos
62%
Floor plans
of students live in off-campus housing, adding up to more than 26,000 potential student tenants.
Prices Link to your website
[
www.idsnews.com/housing
]
INDIANA UNIVERSITY
061411
IU Student Media · Ernie Pyle 120 · 940 E. Seventh St. · Bloomington, IN 47405-7108 phone: 812-855-0763 · fax: 812-855-8009 · ads@idsnews.com · www.idsnews.com
Student Activities Office and RPS.
Online Housing Guide Unit Listing (Please type or print legibly.)
Management company: Complex name: Example: Management company: Curry Development; Complex: Lofts on College
NEW UNIT INFORMATION Address: City:
Zip:
Complex
(Please check unit type.)
House Bath(s):
Bedroom(s):
Size:
Lease term:
Available # of units:
Total # of units:
Deposit: $
Price: $
Price/person: $
sq. ft.
Description:
Please email photos and floor plans, labeled according to each specified unit to housing@idsnews.com.
OPTIONAL UNIT AMENITIES Utilities included: Pets policy: (Check all that apply to your unit.)
Air conditioning
Garbage disposal
Private parking
Backyard
Gym/fitness center
Private shuttle
Balcony
Handicap accessible
Tanning
Clubhouse
Hardwood floor(s)
Unfurnished
Computer lab
Microwave
Walk-in closet(s)
Dishwasher
On-site laundry
Washer & dryer
Extra storage
On-site recycling
24 hour maintenance
Furnished
Patio
Fireplace
Playground
Garage
Pool
Check here if above checked amenities apply to ALL units in complex. Unit description:
INDIANA UNIVERSITY
110111
IU Student Media · Ernie Pyle 120 · 940 E. Seventh St. · Bloomington, IN 47405-7108 phone: 812-855-0763 · fax: 812-855-8009 · ads@idsnews.com · www.idsnews.com
The Dining Scene 2011-12
Customers enjoy lunch outisde.
STAND OUT Grab the attention of more than 50,000 students, faculty and staff of the IU market. The Dining Scene is published every Thursday in the IDS. It features our premium members, giving the IU community a go-to place for dining suggestions.
Proof deadline: 5 p.m. Friday prior to publication
Ad deadline: 5 p.m. Monday prior to publication
Publication: Thursdays in the IDS Weekend section
PREMIUM MEMBERS RECEIVE: A weekly full-color print ad in the Dining Scene, showcasing your restaurant. Spotlight description in the print edition, featuring a photo of your business along with a description of your restaurant. (guaranteed minimum of once per contract year)
Online listing that includes the following: photos of your restaurant, pdf of your menu, payment options, link to your site, a map and comment cards. Promotional advertising for the Dining Scene featuring premium members, which may include brochures, posters, online ads and other materials. Contact us now for higher visibility as a premium member in the IDS Dining Scene.
www.idsnews.com/dining As a service to our readers, the IDS Dining Scene offers free listings of local restaurants on the website. The free listing consists of your business name, hours, location, price range and other information.
76%
of students dine out 1-7 times per week.
More than
$34 million
is spent annually dining out by IU students. IDS Survey 2007.
More than
65,000 unique Bloomington users visit www.idsnews.com each month
081211
IU Student Media · Ernie Pyle 120 · 940 E. Seventh St. · Bloomington, IN 47405-7108 phone: 812-855-0763 · fax: 812-855-8009 · ads@idsnews.com · www.idsnews.com
Approximately
FREE Online Listing From fast food to fine dining, Bloomington offers a wealth of restaurants. As a service to our readers, we have compiled a comprehensive listing of Bloomington restaurants on our website. Averaging more than 660,000 visits per month, www.idsnews.com is available 24/7 to students, parents, alumni, visitors and members of the community. To ensure your establishment is accurately listed, please complete this form for your FREE listing. Please use our online form “listing updates” to submit changes as needed.
BUSINESS INFORMATION Business name
(as you want it to appear):
Address: State:
City:
Phone:
Zip:
Website: E-mail
(not for publication, internal use only):
Contact name Store hours:
(not for publication, internal use only):
Breakfast:
Lunch:
Dinner:
Other special hours: Price range per average entree: $5 or less
(choose one)
$5 - $10
Payment types accepted:
$10 - $15
$15 +
Check
Credit*
Debit*
Yes
No
(choose one)
Cash
Campus Access
*List cards accepted here: Delivery:
(choose one)
Cuisine Types:
(choose up to three)
Asian
Bakery/deli
Bar
Bar & Grill
Buffet
Cafe/coffee house
Casual dining
Desert/ice cream
Fast food
Fine dining
Greek
Italian
Mexican
Pizza
Steak & seafood
Vegetarian
081211
IU Student Media · Ernie Pyle 120 · 940 E. Seventh St. · Bloomington, IN 47405-7108 phone: 812-855-0763 · fax: 812-855-8009 · ads@idsnews.com · www.idsnews.com
Premium Member PAYMENT & BILLING INFORMATION Please complete the following for the Dining Scene that appears weekly in the Thursday edition of the IDS and online daily at www.idsnews.com/dining. Package Deal:
Renewal
One Semester
Two Semester
Choose one: Please bill me
(only clients with approved credit):
Enclosed check for
$
(please make checks payable to IDS):
Please charge my Visa/Mastercard
(circle one):
$
$
Card #:
Exp. date:
Card holder’s name
(please print):
Card holder’s signature:
Signature:
Date:
Telephone:
Business name:
E-mail:
Business address:
DINING SCENE PACKAGE CHECKLIST Please turn in the following to your account executive, or e-mail to ads@idsnews.com: Listing information Menu (please e-mail electronic version to ads@idsnews.com or send a hard copy if not available) Description of your restaurant (approximately 60 words or less) Interior and exterior photos of your business (if unavailable, contact your account executive to arrange for photos to be taken at no charge) Design (for 2 x 2 full color display ad appearing weekly in the Weekend section)
For account executive purposes only: Make duplicates of listing and payment pages and put them into ad director’s mailbox Put original of listing page into marketing’s mailbox Put original of payment page into business manager’s mailbox If necessary, process payment Turn in display ad with routing card to creative Keep copies in your client file
081211
IU Student Media · Ernie Pyle 120 · 940 E. Seventh St. · Bloomington, IN 47405-7108 phone: 812-855-0763 · fax: 812-855-8009 · ads@idsnews.com · www.idsnews.com
Indiana Daily Student January 2011
MARTIN LUTHER KING JR. DAY In observance of Martin Luther King Jr. Day, the IDS will not publish Monday, Jan. 17, 2011. Our office will be closed. We will reopen Tuesday, Jan. 18 at 8 a.m.
Date: _____________________
Please deliver the following pages to: Name: ___________________________________________________ Dept./Business: ____________________________________________
Deadlines will be moved back one day for the Tuesday, Wednesday and Thursday IDS.
INSIDE MAGAZINE Ad deadline: Jan. 25, 2011 Published: Feb. 22, 2011 Full color, glossy, general interest magazine with feature stories profiling IU students as well as people and programs important to the IU community.
Fax #: ____________________________________ Phone #: ___________________________________
IDS SPRING HOUSING FAIR Event date: Feb. 2, 2011
From: ________________________________________________________
More than 1,000 people attended the Housing Fair last fall. The IDS will once again hold a housing fair in early February.
Fax #: __________________________________ Phone #: _______________________________
HOUSING & LIVING GUIDE Ad deadline: Jan. 14, 2011 Published: Feb. 1, 2011
Total # of pages (including this page): _________________________
More than 26,000 students and 1,900 faculty and staff rent homes off campus. The Housing Guide will be distributed at our Spring Housing Fair as well as in our daily paper on Feb. 1. Ask about our Online Housing Guide. www.idsnews.com/housing
VALENTINE’S DEAL Ad deadline: Three days prior Deal dates: Jan. 31, Feb. 7 & Feb. 14 Take advantage of our Valentine’s specials. Run your full color ad on any of the three Mondays; Jan. 31, Feb. 7 or Feb. 14, and save. Ask your account executive for details or e-mail us at ads@idsnews.com.
IU Student Media · Ernie Pyle 120 · 940 E. Seventh St. · Bloomington, IN 47405-7108 phone: 812-855-0763 · fax: 812-855-8009 · ads@idsnews.com · www.idsnews.com
GRID IRON
‘‘‘‘‘‘‘‘ SECTION
Warrior fans are ready for a new year on the field and so are we at the Ka Leo O Hawai‘i. We are looking forward to this being a great football year and want to help support our team. That is why we will be putting out a “UH GRID IRON SECTION” every Friday before home games. The Grid Iron section is set up to focus on key match ups, game changers, player profiles, latest injuries, team traditions and more. This is a great opportunity to show your support and get involved with the Ka Leo’s newest section “The Grid Iron.”
Ka Leo Special Pricing & Grid Iron Section Dates: Run an ad in every “Grid Iron” Section: and receive 30% off the open rate!
Friday 9/2 - vs. Colorado Friday 9/23 - vs. UC Davis Friday 10/21 - vs. New Mexico State (Homecoming) Friday 11/4 - vs. Utah State Friday 11/18 - vs. Fresno State Friday 12/2 - vs. BYU
INCLUDES FREE FULL COLOR AND FREE AD DESIGN Deadline is 5 business days Prior to Print Date at 4 pm (first deadlineis Friday, 8/26/11 at 4 pm) CONTACT YOUR AD REP TODAY: Ka Leo Advertising 2445 Campus Road Hemenway Hall 107 Honolulu, HI 96822 advertising@kaleo.org p. 808-956-7043 f. 808-956-9962 ad manager 808-956-3210
Celebrating 90 Years of Tradition
‘‘‘‘‘‘‘‘ DINING GUIDE FALL 2011 About Ka Leo
TION
heets
Subscriptions
Since 1922, Ka Leo O Hawai‘i has been serving the University of Hawai‘ i at M‒anoa campus. Ka Leo is student-run and provides readers with campus and lcoal news, feature stories, sports coverage, and more. Advertising in Ka Leo is an easy and effective way to reach a readership of more than 26,000 students, faculty, and staff. The team at Ka Leo Advertising is dedicated to serving your needs efficiently and professionally. We look forward to working on ad campaigns that will help your business
Hey Sushi Spots, Restaurants, Food Trucks, Eateries, Diners, Delicatessens, and all other gastronomies of culinary delight,
s of Ka Leo are available ughout campus. Should re special tearsheets for of of publication, plese hem as you place your wise display advertising s are mailed at the end onth with the invoice. d tearsheets or full issues e requested when placing er.
Annual subscriptions (102 issues) mailed first class every publication day is $85.00 or mailed weekly is $60.00. Semester subscriptions are also available (46 issues in the Fall, 45 in the Spring) mailed every publication day is $50.00, or mailed weekly is $35.00.
get ready for the Ka Leo’s Dining Guide. The Ka Leo will be dishing up a dining guide that will focus on places to eat in Honolulu.
We have the sure way to the reach students and faculty about the most up to date places to eat, our Dining Guide will hit the streets on September 14th 2011. So let ourWidths readers know where to dine and who can fill their bellies best by ments Column ‒ UH Manoa „ ising must be paid for 1 Column . . . . . .placing . . 1.84 an ad in this special issue with a special price. Demographics
e (cash, check, Visa, rd) unless credit has blished with the Board ations. Once credit has blished, pyment in full hin 30 days of invoice unpaid balances are finance charge of 1.5% h. Payment past 60 days bject to collection.
„
2 Column . . . . . . . . 3.805
3 Column . . . . . . . . 5.77
„
20,500 Students 69% Undergraduate 31% Graduate
Ka Leo Special „
4 Column . . . . . . . . 7.735 „
5 Column . . . . . . . . 9.7
6,000 Faculty & Staff
Advertising Rates 40% age 21 and under 22% age 22-24 17% age 25-29 21% age 31+
Average Age : 25.5 years old
1⁄8 page in Dining Guide $93.60 Monthly Discretionary
All ads created by Ka Leo graphic designers are the rights of Ka Leo, and are not allowed to be used without prior permission for other promotions. all ads will be proofed to the client for review before being published, unless otherwised noted by the client.
Spending by Students :
$322.00 (WAUPM) 1/4 page in Dining Guide $187.20
1/2 page in Dining Guide $390 Visit www.kaleo.org for
information. Full Page in Diningadditional Guide $741Feel free to contact us with any
additional questions that We will also be running an online display ad special: you may have. We appreciate
youronline interest in advertising For only $30 a week you can get ads on our website in all three diplay sizes. with ThisKa is Leo! a great way to reach additional students and faculty members.
Includes Free Full Color and Free Ad Design 2011 Deadline 9/7/2011 at 42012 pm Ad materials deadline 9/7/2011 4 pm Contact your Ad Rep today: Ka Leo Advertising 2445 Campus Road Hemenway Hall 107 Honolu, HI 96822 advertising@kaleo.org p. 808-956-7043 f. 808-956-9962 ad manager 808-956-3210
Celebrating 90 Years of Tradition
Ka Leo O Hawai‘i will launch its inaugural “football picks”
promotional contest starting on About Ka Leo
TION
eets
Since 1922, Ka Leo O Hawai‘i has been serving the University of Hawai‘ i at M‒anoa campus. Ka Leo is student-run and provides readers with campus and lcoal news, feature stories, sports coverage, and more. Advertising in Ka Leo is an easy and effective way to reach a readership of more than 26,000 students, faculty, and staff. The team at Ka Leo Advertising is dedicated to serving your needs efficiently and professionally. We look forward to working on ad campaigns that will help your business
Monday, September 19. Subscriptions
The contest will begin on Monday morning at 10 a.m. and on Wednesday afternoon at 3 p.m. of each week.
of Ka Leo are available hout campus. Should e special tearsheets for of publication, plese m as you place your ise display advertising are mailed at the end nth with the invoice. earsheets or full issues equested when placing
Annual subscriptions (102 issues) mailed first class every publication day is $85.00 or mailed weekly is $60.00. Semester subscriptions are also available (46 issues in the Fall, 45 in the Spring) mailed every publication day is $50.00, or mailed weekly is $35.00.
Pick the winner of each game listed on the week’s ballot. There will be a total of 10 games each week. The player with the best score each week wins a $50 gift card. If multiple ballots ents Column Widths ‒a tiebreaker will be used to determine the winner. UH Manoa finish with the same high score, „ ing must be paid for 1 Column . . . . . . . . 1.84
(cash, check, Visa, d) unless credit has shed with the Board ons. Once credit has shed, pyment in full n 30 days of invoice paid balances are finance charge of 1.5% Payment past 60 days ject to collection.
„
2 Column . . . . . . . . 3.805 „
Demographics 20,500 Students
3 Column . . . . . . . . 5.77 69% original Undergraduatecopies of the Ka Leo O Hawaii, not photocopies. Only one All ballots submitted must be „ 4 Column . . . . . . . . 7.735 31% Graduate „ ballot per person. official rules of the contest listed on back. 5 Column . . . . . . . .See 9.7 6,000 Faculty & Staff 40% age 21 and under
22% age will 22-24 win a $1000 advertising campaign with Ka Leo. Advertiser with the best record 17% age 25-29 21% age 31+
Average Age : 25.5 years old All ads created by Ka Leo graphic designers are the rights of Ka Leo, and are not allowed to be used without prior permission for other promotions. all ads will be proofed to the client for review before being published, unless otherwised noted by the client.
Monthly Discretionary Spending by Students : $322.00 (WAUPM)
Ka Leo Special
Advertising Rates Visit www.kaleo.org for additional information. Feel free to contact us with any additional questions that you may have. We appreciate your interest in advertising with Ka Leo!
$900 + two $50 Gift Certificates for 12 weeks of Back page Placement
Contact your Ad Rep today: Ka Leo Advertising 2445 Campus Road Hemenway Hall 107 Honolu, HI 96822 advertising@kaleo.org p. 808-956-7043 f. 808-956-9962 ad manager 808-956-3210
2011 2012
Celebrating 90 Years of Tradition
OFFICIAL RULES 1) No purchase necessary to enter or win. Contest open to UH Manoa students with validated Fall 2011 IDs.
4) Prize restrictions: All prizes are nontransferable and no substitutions are allowed.
2) How to enter: The contest will begin Monday morning at 10 a.m. and end on Wednesday afternoon at 3 p.m. Complete one ballot from the Monday edition of the Ka Leo O Hawaii and be sure to enter any tiebreaking totals. Any game left blank will count as a loss. If a game ends in a tie, you will be credited with a win. You must hand deliver your entries into the Board of Publications office in Hemenway Hall 107 between the hours of 10 a.m. and 3 p.m.
5) Winner notification: The weekly winner will be notified via phone call on the Monday following that weekâ&#x20AC;&#x2122;s games. Failure to reach winner by phone will result in forfeiture. All weekly winners must visit the Board of Publications office in Hemenway Hall 107 within 5 days after notification.
3) Weekly winners: Players receive one point for each correct pick. The student with the highest score for the week is the winner. If tied, a tiebreaker will be used to determine the winner. If there is still a tie after the tiebreaker is used, then a random drawing will be done. Tiebreakers will be included on the ballot and it must be filled out to be valid.
7) Release of liability: The Ka Leo O Hawaii and Board of Publications is not responsible for the acts or omissions of the participating companies nor for any loss or damage to person or property arising from or related to this contest.
6) Anyone related to Ka Leo O Hawaii, the Board of Publications, or its affiliates is not eligible to play.
Ka Leo feels that capturing the essence of art in Hawaiâ&#x20AC;&#x2DC;i is of the utmost importance. We want to give creative minds of Manoa Campus a way to express themselves to the community. Ka Leo Arts Festival is a way for us to give back to the artistic community through art pieces, entertainment, and activities. There will be 30-40 booth tents that will house students artists, University affiliated groups, and local organizations that want to show off their talents. This will be the biggest Ka Leo event of the year!
Located at McCARTHY MALL FROM 4PM - 8PM Table Spaces Available Starting at $150 KA LEO SPONSORSHIP Sponsorship of $1,000 will include a logo on all ads, flyers, posters and sponsorship of a student artist tent.
SPECIAL PUBLICATIONS AVAILABLE SEE FLYER.
advertising@kaleo.org p. 808-956-7043 f. 808-956-9962 ad manager 808-956-3210 Deadline: 10/12/11 at 4PM
Celebrating 90 Years of Tradition
‘‘‘‘‘‘‘‘ HOMECOMING 2011
On Friday October 21st Ka Leo will be putting out the official Homecoming Issue. This is a great issue that highlight the great history and athletics for Homecoming. We have a focus on the football matchup for the weekend, as well as what events will be About going Ka Leo on around campus.
TION
heets
Subscriptions
s of Ka Leo are available ughout campus. Should re special tearsheets for of of publication, plese hem as you place your wise display advertising s are mailed at the end onth with the invoice. d tearsheets or full issues e requested when placing er.
Annual subscriptions (102 issues) mailed first class every publication day is $85.00 or mailed weekly is $60.00. Semester subscriptions are also available (46 issues in the Fall, 45 in the Spring) mailed every publication day is $50.00, or mailed weekly is $35.00.
ising must be paid for e (cash, check, Visa, rd) unless credit has blished with the Board ations. Once credit has blished, pyment in full hin 30 days of invoice unpaid balances are finance charge of 1.5% h. Payment past 60 days bject to collection.
1 Column . . . . . . . . 1.84
Since 1922, Ka Leo O Hawai‘i has been serving the University of Hawai‘ i at M‒anoa campus. Ka Leo is student-run and provides readers with campus and lcoal news, feature stories, sports coverage, and more. Advertising in Ka Leo is an easy and effective way to reach a readership of more than 26,000 students, faculty, and staff. The team at Ka Leo Advertising is dedicated to serving your needs efficiently and professionally. We look forward to working on ad campaigns that will help your business
The Homecoming Issue is a great time to reach out to students and their visiting parents to let them know where to go while here for homecoming. We also have a big alumni bash on Bachman lawn that we pass out the issue to our alumni at. This is a great time ments Column Widths of yearUH toMreach all the people involved with UH. ‒ anoa „
„
2 Column . . . . . . . . 3.805 „
Demographics
20,500 Students 69% Undergraduate 31% Graduate
Ka Leo Special 3 Column . . . . . . . . 5.77
„
4 Column . . . . . . . . 7.735 „
5 Column . . . . . . . . 9.7
Advertising Rates 6,000 Faculty & Staff
40% age 21 and under 22% age 22-24 17% age 25-29 21% age 31+
Average Age : 25.5 years old
1⁄8 page in Homecoming $93.60 Monthly Issue Discretionary
All ads created by Ka Leo graphic designers are the rights of Ka Leo, and are not allowed to be used without prior permission for other promotions. all ads will be proofed to the client for review before being published, unless otherwised noted by the client.
Spending by Students :
$322.00 Issue (WAUPM) $187.20 1/4 page in Homecoming
1/2 page in Homecoming Issue $390 Visit www.kaleo.org for
additional information. Feel Full Page in Homecoming Issue $741 free to contact us with any
additional questions that We will also be running an online display ad special: you may have. We appreciate
your online interest in advertising For only $30 a week you can get ads on our website in all three diplay sizes.with ThisKaisLeo! a great way to reach additional students and faculty members.
Includes Free Full Color and Free Ad Design 2011 Deadline 10/14/2011 at 2012 4 pm Ad materials deadline One Week Prior 4 pm Contact your Ad Rep today: Ka Leo Advertising 2445 Campus Road Hemenway Hall 107 Honolu, HI 96822 advertising@kaleo.org p. 808-956-7043 f. 808-956-9962 ad manager 808-956-3210
Celebrating 90 Years of Tradition
HALLOWEEN ISSUE About Ka Leo
Since 1922, Ka Leo O Hawai‘i has been serving the University of Hawai‘ i at M‒anoa campus. Ka Leo is student-run and provides readers with campus and lcoal news, feature stories, sports coverage, and more. Advertising in Ka Leo is an easy and effective way to reach a readership of more than 26,000 students, faculty, and staff. The team at Ka Leo Advertising is dedicated to serving your needs efficiently and professionally. We look forward to working on ad campaigns that will help your business
At the end of October is a day that is reserved for the other personality in all of TION
us, that is right; Halloween. When everyone gets the chance to be someone else Subscriptions and let’s not forget eat enough candy to be sick. UH students and faculty will s of Ka Leo are available Annual subscriptions (102 ughout campus. Should issues) mailed first class every where to go, what to see, and whom to scare this hallows eve, re specialneed tearsheets foradvice publication dayon is $85.00 of of publication, plese or mailed weekly is $60.00. hem as you place your Semester subscriptionsso are also be ready to let them know where to go first
heets
wise display advertising s are mailed at the end onth with the invoice. d tearsheets or full issues e requested when placing er.
ments
available (46 issues in the Fall, 45 in the Spring) mailed every publication day is $50.00, or mailed weekly is $35.00.
The Ka Leo will be putting out our Halloween Issue on Friday 10/24 to help our UH community know what is going on for the weekend. So don’t be scared about this years big turn out, just let the zombies, know where to go. Column Widths
ising must be paid for e (cash, check, Visa, rd) unless credit has blished with the Board ations. Once credit has blished, pyment in full hin 30 days of invoice unpaid balances are finance charge of 1.5% h. Payment past 60 days bject to collection.
„
1 Column . . . . . . . . 1.84
„
2 Column . . . . . . . . 3.805 „
‒ UH Manoa Demographics 20,500 Students 69% Undergraduate 31% Graduate
Ka Leo Special 3 Column . . . . . . . . 5.77
„
4 Column . . . . . . . . 7.735 „
5 Column . . . . . . . . 9.7
6,000 Faculty & Staff
Advertising Rates 40% age 21 and under 22% age 22-24 17% age 25-29 21% age 31+
Average Age : 25.5 years old
1⁄8 page in Halloween Issue $93.60 Monthly Discretionary
All ads created by Ka Leo graphic designers are the rights of Ka Leo, and are not allowed to be used without prior permission for other promotions. all ads will be proofed to the client for review before being published, unless otherwised noted by the client.
Spending by Students :
$322.00 (WAUPM) 1/4 page in Halloween Issue $187.20
1/2 page in Halloween Issue $390 Visit www.kaleo.org for
additional information. Feel Full Page in Halloween Issue $741 free to contact us with any
additional questions that We will also be running an online display ad special:
you may have. We appreciate
youronline interestads in advertising For only $30 a week you can get on our with Ka website in all three diplay sizes. This is aLeo! great way to reach additional students and faculty members.
Includes Free Full Color and Free Ad Design 2011 Deadline 10/17/2011 at 2012 4 pm Ad materials deadline One Week Prior 4 pm Contact your Ad Rep today: Ka Leo Advertising 2445 Campus Road Hemenway Hall 107 Honolu, HI 96822 advertising@kaleo.org p. 808-956-7043 f. 808-956-9962 ad manager 808-956-3210
Celebrating 90 Years of Tradition
N IGHTLIFE G UIDE
Hey Bartender hit me with a double, and introduce me to that girl with the bubble. Yep it is that time of year that promote all things nightlife and let the UH community know where to go to wet their whistle best. This is your opportunity to reach the 22,000 students and 6,000 faculty and staff members and let them know About Ka Leo Since 1922, Ka Leo Oyour establishment first. why they should be patronizing Hawai‘i has been serving the
2011
TIONThe Nightlife guide will be coming out on November University of Hawai‘ i at M‒anoa campus. Ka Leo is student-run and provides readers with campus and lcoal news, feature stories, sports coverage, and more. Advertising in Ka Leo is an easy and effective way to reach a readership of more than 26,000 students, faculty, and staff. The team at Ka Leo Advertising is dedicated to serving your needs efficiently and professionally. We look forward to working on ad campaigns that will help your business
11th and is a great opportunity to reach students before Subscriptions of Ka Leo are available subscriptions (102 theyAnnual start finals. The nightlife guide is made to help hout campus. Should issues) mailed first class every special tearsheets for publication day iswhere $85.00 people know the good deals, cool places, and hot of publication, plese or mailed weekly is $60.00. m as you place your are Semester eats atsubscriptions in theare also night time. So make sure you let them ise display advertising available (46 issues in the Fall, re mailed at the end 45 in the Spring) mailed every know about your business.
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„
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3 Column . . . . . . . . 5.77
„
„
4 Column . . . . . . . . 7.735
20,500 Students 69% Undergraduate 31% Graduate
1⁄8 page in Nightlife Guide $93.60 „ 5 Column . . . . . . . . 9.7 6,000 Faculty & Staff
40% age 21 and under 1/4 page in Nightlife Guide $187.20 22% age 22-24 17% age 25-29 21% age 31+
1/2 page in Nightlife Guide $390 Average Age : 25.5 years old
Full Page in Nightlife Guide Issue $741 Monthly Discretionary
All ads created by Ka Leo graphic designers are the rights of Ka Leo, and are not allowed to be used without prior permission for other promotions. all ads will be proofed to Package available the client(Bundle for review before being published, unless otherwised noted by the client.
Spending by Students :
$322.00 (WAUPM) Guide) with Welcome
Visit www.kaleo.org for additional information. Feel We will also be running an online ad free to contact us display with any additional questions that special: For only $30 a week you can get online you may have. We appreciate your interest in advertising ads on our website in all three diplay sizes. This with Ka Leo!
is a great way to reach additional students and faculty members.
Includes Free Full Color and Free Ad Design2011
2012 Deadline One Week Prior 11/4/2011 at 4 pm Ad materials deadline 11/4/2001 at 4 pm Contact your Ad Rep today: Ka Leo Advertising 2445 Campus Road Hemenway Hall 107 Honolulu, HI 96822 advertising@kaleo.org p. 808-956-7043 f. 808-956-9962 ad manager 808-956-3210
Celebrating 90 Years of Tradition
‘‘‘‘‘‘‘‘ HOUSING GUIDE FALL 2011 About Ka Leo
TION
Since 1922, Ka Leo O Hawai‘i has been serving the University of Hawai‘ i at M‒anoa campus. Ka Leo is student-run and provides readers with campus and lcoal news, feature stories, sports coverage, and more. Advertising in Ka Leo is an easy and effective way to reach a readership of more than 26,000 students, faculty, and staff. The team at Ka Leo Advertising is dedicated to serving your needs efficiently and professionally. We look forward to working on ad campaigns that will help your business
The Ka Leo is getting ready to help the students move, store, and live in and Subscriptions around Honolulu. Every semester there are students looking for housing solutions s of Ka Leo are available Annual subscriptions (102 ughout campus. issues) mailed first classneeds, every toShould their current and what better way to assist them than to showcase re special tearsheets for publication day is $85.00 of of publication, plese or mailed weekly is $60.00. your properties in the first semi-annual housing guide? hem as you place your Semester subscriptions are also
heets
wise display advertising s are mailed at the end onth with the invoice. d tearsheets or full issues e requested when placing er.
available (46 issues in the Fall, 45 in the Spring) mailed every publication day is $50.00, or mailed weekly is $35.00.
ising must be paid for e (cash, check, Visa, rd) unless credit has blished with the Board ations. Once credit has blished, pyment in full hin 30 days of invoice unpaid balances are finance charge of 1.5% h. Payment past 60 days bject to collection.
1 Column . . . . . . . . 1.84
The housing guide helps students decide where to live, how to choose a place, what to look for, and different amenities to be aware of. As many of us know, our living situation is a very important decision and this is our way of enlightening ments Column Widths our UH community to their choices. ‒ „
„
2 Column . . . . . . . . 3.805 „
UH Manoa Demographics
20,500 Students 69% Undergraduate 31% Graduate
Ka Leo Special 3 Column . . . . . . . . 5.77
„
4 Column . . . . . . . . 7.735 „
5 Column . . . . . . . . 9.7
Advertising Rates 6,000 Faculty & Staff
40% age 21 and under 22% age 22-24 17% age 25-29 21% age 31+
Average Age : 25.5 years old
1⁄8 page in Housing Monthly Guide $93.60 Discretionary
All ads created by Ka Leo graphic designers are the rights of Ka Leo, and are not allowed to be used without prior permission for other promotions. all ads will be proofed to the client for review before being published, unless otherwised noted by the client.
Spending by Students :
$322.00 (WAUPM) 1/4 page in Housing Guide $187.20
1/2 page in Housing Guide $390 Visit www.kaleo.org for
information. Feel Full Page in Housingadditional Guide $741 free to contact us with any
additional questions that We will also be running an online display ad special:
you may have. We appreciate
youronline interestads in advertising For only $30 a week you can get on our Leo! website in all three diplay sizes. with This Ka is a great way to reach additional students and faculty members.
Includes Free Full Color and Free Ad Design 2011 Deadline 11/23/2011 at 2012 4 pm Ad materials deadline 11/23/11 4 pm Contact your Ad Rep today: Ka Leo Advertising 2445 Campus Road Hemenway Hall 107 Honolu, HI 96822 advertising@kaleo.org p. 808-956-7043 f. 808-956-9962 ad manager 808-956-3210
Celebrating 90 Years of Tradition
‘‘‘‘‘‘‘‘ HOLIDAY
SHOPPING GUIDE 2011
Ka Leo is doing our second annual shopping guide for all the students, faculty and staff at UH and would like to get you the best exposure possible. We will be putting out our special shopping guide on November 21st. This is the perfect time to advertise your special deals and draw the UH community into your store. It will hit the streets the week of Thanksgiving so that we can reach people first and get them coming into your store as their first choice. This is the ultimate way to kick-off the shopping season and get more people in your store.
Ka Leo Special
Advertising Rates 1⁄8 page in Shopping Guide Issue $93.60 1/4 page in Shopping Guide Issue $187.20 1/2 page in Shopping Guide Issue $390 Full Page in Shopping Guide Issue $741 We will also be running an online display ad special: For only $30 a week you can get online ads on our website in all three diplay sizes. This is a great way to reach additional students and faculty members.
INCLUDES FREE FULL COLOR AND FREE AD DESIGN
Deadline 11/14/2011 at 4 pm Ad materials deadline 11/14/2011 at 4 pm CONTACT YOUR AD REP TODAY: Ka Leo Advertising 2445 Campus Road Hemenway Hall 107 Honolulu, HI 96822 advertising@kaleo.org p. 808-956-7043 f. 808-956-9962 ad manager 808-956-3210
‘‘‘‘‘‘‘‘ FINALS AND GRADUATioN 2011 About Ka Leo
Since 1922, Ka Leo O Hawai‘i has been serving the University of Hawai‘ i at M‒anoa campus. Ka Leo is student-run and provides readers with campus and heets Subscriptions lcoal news, feature stories, sports coverage, and more. s of Ka Leo are available Annual subscriptions (102 Advertising in Ka Leo is an ughout campus. Should issues) mailed first class every easy and effective way to re special tearsheets for publication day is $85.00 reach a readership of more of of publication, plese or mailed weekly is $60.00. than 26,000 students, faculty, hem as you place your Semester subscriptions are also and staffthe . The team at Ka Leo has wound to a finish, and for some the ever eluding The work is done, semester wise display advertising available (46 issues in the Fall, Advertising is dedicated to s are mailed at the end 45 in the Spring) mailed every serving yourTo needs efficiently graduation date has finally arrived. congratulate all of the hard work and achievements that our onth with the invoice. publication day is $50.00, or and professionally. We look d tearsheets or full issues have mailed weekly is $35.00. over the students endured lastto several months (and years), we dedicate this special issue to them! forward working on ad e requested when placing campaigns that will help er. your business
TION
Finally!
Ka Leo O Hawaii ends the fall semester with our Finals and Graduation promo. With discounted lastWidths issue of 2011, we encourage all of our advertisers to say “A Hui Hou (Farewell)” ments rates on the Column ‒ Manoa and„ take UH advantage of the lowest rates on any single issue! ising must be paid for 1 Column . . . . . . . . 1.84
e (cash, check, Visa, rd) unless credit has blished with the Board ations. Once credit has blished, pyment in full hin 30 days of invoice unpaid balances are finance charge of 1.5% h. Payment past 60 days bject to collection.
„
2 Column . . . . . . . . 3.805 „
Demographics
20,500 Students 69% Undergraduate 31% Graduate
Ka Leo Special 3 Column . . . . . . . . 5.77
„
4 Column . . . . . . . . 7.735 „
Advertising Rates 5 Column . . . . . . . . 9.7
6,000 Faculty & Staff
40% age 21 and under 22% age 22-24 17% age 25-29 21% age 31+
Average Age : 25.5 years old
1⁄8 page in Finals Guide $93.60 Monthly Discretionary
All ads created by Ka Leo graphic designers are the rights of Ka Leo, and are not allowed to be used without prior permission for other promotions. all ads will be proofed to the client for review before being published, unless otherwised noted by the client.
Spending by Students :
$322.00 (WAUPM) 1/4 page in Finals Guide $187.20
1/2 page in Finals Guide $390 Visit www.kaleo.org for
additional information. Full Page in Finals Guide $741 Feel free to contact us with any
that We will also be running an onlineadditional displayquestions ad special:
you may have. We appreciate
For only $30 a week you can get online on our your interestads in advertising with is KaaLeo! website in all three diplay sizes. This great way to reach additional students and faculty members.
Includes Free Full Color and Free Ad Design 2011 Deadline 12/5/2011 at 42012 pm Ad materials deadline 12/5/2011 4 pm Contact your Ad Rep today: Ka Leo Advertising 2445 Campus Road Hemenway Hall 107 Honolu, HI 96822 advertising@kaleo.org p. 808-956-7043 f. 808-956-9962 ad manager 808-956-3210
Celebrating 90 Years of Tradition
MN Daily Retail Display Cost Sheets 2011-2012 COLUMN INCHES
1/12 PAGE
1/8 PAGE
RATES:
WITH COLOR
$13.50/COLUMN INCH
($250 ADDED)
1 (1X1)
$13.50
$263.50
2 (1X2) (2X1)
$27.00
$277.00
3 (1X3) (3X1)
$40.50
$290.50
4 (1X4) (2X2)
$54.00
$304.00
5 (1X5) (5X1)
$67.50
$317.50
6 (1X6) (2X3) (3X2)
$81.00
$331.00
7 (1X7)
$94.50
$344.50
8 (1x8) (2x4)(4x2)
$108.00
$358.00
9 (1x9) (3x3)
$121.50
$371.50
10 (1x10) (2X5)(5X2)
$135.00
$385.00
12 (2X6) (6X2) (4X3)
$162.00
$412.00
14 (2X7)
$189.00
$439.00
15 (3X5) (5X3)
$202.50
$452.50
16 (2X8) (4X4)
$216.00
$466.00
18 (2x9)(3X6) (6X3)
$243.00
$493.00
20 (2x10)(4X5) (5X4)
$270.00
$520.00
21 (3x7)
$283.50
$533.50
24 (3X8) (4X6) (6X4)
$324.00
$574.00
25 (5X5)
$337.50
$587.50
28 (4X7)(7X4)
$378.00
$628.00
30 (3X10)(5X6) (6X5)
$405.00
$655.00
32 (4X8)
$432.00
$682.00
35 (5X7)
$472.50
$722.50
36 (6X6) (4X9)
$486.00
$736.00
40 (4X10) (5X8)
$540.00
$790.00
42 (6X7)
$567.00
$817.00
45 (5X9)
$607.50
$857.50
48 (6X8)
$648.00
$898.00
50 (5X10)
$675.00
$925.00
54 (6X9)
$729.00
$979.00
1/2 PAGE
60 (6X10) (3x20)
$810.00
$1,060.00
FULL PAGE
120 (6X20)
$1,620.00
$1,870.00
SUDOKU SPONSORSHIP
3 X 1.5
$125.00
$375.00
1/3 PAGE VERTICAL
1/4 PAGE
Client Information Sheet
WHAT IS THE GRAPEVINE AWARDS? Grapevine Awards is The Minnesota Daily’s annual “Best-Of” issue. It allows the student body to vote on their favorite U of M businesses that are then featured in our Grapevine Awards as the best of the U of M community. Grapevine Awards lists the top 3 in several categories like “Best Date Restaurant” and “Best Slice of Pizza.” Not only does the issue allow the community to voice its preferences, but it also allows the U’s businesses to thank their customers for their patronage and to market themselves as the best businesses in the Twin Cities.
SO WHAT’S THE GRAPEVINE FAIR THEN? The Grapevine Fair is an event hosted by The Minnesota Daily at the U of M’s Coffman Memorial Union in the Great Hall. It’s meant to allow local U of M businesses to showcase their offerings and students, faculty, and staff alike to come and try their food or learn about their services. Do you feel your food is underrated? Do you feel not many people now about your business? Come and host a booth at our Grapevine Fair and show the U of M what you can offer. Fairgoers will also be voting on their favorites for tallying in the Grapevine Awards.
WHY PARTICIPATE? Participating in the Grapevine Fair is going to offer you a chance to interact face to face with the student, faculty, and staff at the University of Minnesota. With a booth at the Grapevine Fair you get to go directly to the students with food, coupons, menus, unique specials, and any other information about your business. The Grapevine Fair and Grapevine Awards Special Issue present a great opportunity to improve or maintain your reputation on campus. With these discounted packages you have the chance to get exposure in the paper as well as at the Grapevine Fair for one low price. You are not going to want to miss out on this fantastic marketing opportunity.
PACKAGE OPTIONS GOLD PACKAGE (SPONSORSHIP) $850 ($1,200 value) + 2 ads prior (1/4 page) + 1 ¼ page ad in GA + Booth + Sponsorship SILVER PACKAGE $450 ($637 value) + 2 ads prior (1/8 page) + 1 ad in GA (1/8 page) + Participant listing + Booth BRONZE PACKAGE $325 ($450 value) + 1 ad prior (1/8 page) + 1 ad in GA (1/8 page) + Participant listing + Booth EVENT PARTICPANT $75 + Participant listing + Booth - $100 color per ad -
DATES & DEADLINES The expected publication date for the Grapveine Awards special issue is Thursday April 28th, 2011. The week leading up to the Grapevine Fair The Minnesota Daily will be running promotional ads every day in backtalk. Weeks previous the paper will be running marketing campaigns and promotional ads to advertise this event. Sign up for Fair | The last day to sign up to participate in the Grapvine Fair is Thursday, April 7th. The fair will be held on Monday April 11th 11 a.m.-3 p.m. FULL PAGE PROMO
Advertisements | The deadlines for Daily design services is Monday, March 28th. The deadline for finished ads is Friday, April 1st.
DETAILS + Fair held at the Coffman Memorial Union in the Great Hall Room + Located on the ground floor + Will need to bring own supplies Equipt with | + prep kitchen + private backstage restroom + public restrooms + electrical outlets +a green room (which will be reserved for filling out voting ballots) Fair set up and take down details | + Set up will be taking place from anytime between 9:30 a.m. and 10:30 a.m. + Take down will occur at 3:15 p.m. + We have to be out of the Great Hall by 4:00 p.m.
* FOR MORE INFORMATION PLEASE CONTACT YOUR SALES REPRESENTATIVE * This is only a mock up deign of what it will look like.
2221 University Ave. SE Suite 450 | 612.435.5772 | mndaily.com
THE MINNESOTA DAILY
It’s Gopher Homecoming Season! This season marks the beginning of a new era in Big Ten football with the introduction of the Nebraska Cornhuskers into our conference. The Cornhuskers will be challenged for the first time since leaving the Big 12 in beating the Minnesota Gophers under newly appointed head coach Jerry Kill. This epic homecoming game, taking place on October 22nd will be prefaced by a plethora of events occuring over the weekend, including the annual Homecoming parade down University Avenue and an official performance by local legend Atmosphere at TCF Bank Stadium, the Alumni Awards Celebration, and the Flag Football Competition finals! Editorial in this special section will feature a preview of the game and matchups, information on the weekend’s events, as well as an array of our Homecoming related content.
Dates DISTRIBUTED BY RACK ON THURSDAY, OCTOBER 20TH DISTRIBUTED BY HAND ON SATURDAY, OCTOBER 22ND RETAIL ADVERTISING DEADLINE: OCTOBER 14TH CLASSIFIED ADVERTISING DEADLINE: OCTOBER 14TH DISTRIBUTION NUMBER: 20,000 SIZE: BROADSHEET, B-SECTION
Details The Homecoming Issue will be a B-Section in the Thursday paper during Homecoming week. Since The Minnesota Daily does not publish on Fridays, this means the Thursday issue containing all ads will be on distribution racks and be picked up for 4 entire days, Thursday through Sunday! The issue will also be distributed on campus on gameday, October 22nd, to students, fans, alumni, faculty and staff. Not to mention, with lowered color rates to just $150, you can make your ad stand out even more!
Pricing (Normal Rates) RETAIL ADVERTISING RATES
CLASSIFIED ADVERTISING RATES
LOCAL $13.50 per column inch
DISPLAY RATES
UNIVERSITY STUDENT ORGANIZATION $10.00 per column inch UNIVERSITY DEPTARTMENTS & BUSINESSES $10.50 per column inch NATIONAL $19.15 per column inch IMC, frequency and new client discounts apply
REGULAR $16.50 per column inch
DISCOUNT COLOR
$150
1
The Minnesota Daily Bar & Beer Guide, Fall 2010
Bar and beer guide 2011 Date of Issue: Retail Advertising Deadline: Classifieds Advertising Deadline: Distribution Number: Size: Retail Advertising Rates:
september 29, 2011 September 21st September 21st 20,000 B-Section Local $12.50 per column inch
University Student Org. Univ. Depts. & Biz. National Color Full Color
$10.00 per column inch $10.50 per column inch $19.15 per column inch $250.00
IMC, frequenct and new discounts apply
Classifieds Advertising Rates:
Display Rates Regular Linage Rates Billed Prepaid
$16.50 per column inch $3.10 per line $2.70 per line
Description: The Bar and Beer Guide is the second annual special section that is designed to educate the student body on various
excellent brews and bars. This guide will be a B-Section in our September 29, 2011 publication and 20,000 copies will be distributed as normal. Some of the content featured in this publication includes, but are not limited to, beer reviews, bar specials and stories surrounding bars and beers of editorialâ&#x20AC;&#x2122;s choice.
Benefits:
1.
Used as reference guide for students to learn about and experience new bars and beers.
2.
Editorial content based around entertainment.
3.
New semester with several thousand eager new students (freshmen and transfer) looking for on-campus entertainment.
1
2011 Survival Guide The Survival Guide is a magazine that prepares students for their first few weeks on campus. The name is a perfect description of the content inside the issue in that it is really focused on information for freshmen and new students to campus. While this has it’s appeals to that audience, it is also a great issue for returning students because they are aware of the Daily, are likely to pick it up on the first day of school, and will be exposed to the content inside. Articles and advertisements in the Survival Guide are targeted towards educating students about events, student groups, classes, safety, transportation, sports, restaurants, housing, and entertainment at the University of Minnesota.
20,000
Distribution Number Inserted in First Day of Fall Issue
The Benefit for You
Special Magazine Size
7,500 new freshman and undergraduate transfer students are looking to familiarize themselves with area businesses (also 3,000 new and transferring graduate students)
Tabloid Sizing
The magazine format and enamel gloss cover attracts readers because it differs from the standard broadsheet paper normally printed by The Minnesota Daily Students hold on to these issues as a guide during their first year on campus
Date of Issue
July 27th, 2011
Retail Advertising Deadline
July 27th, 2011
June 06, 2011 (Freshman/Transfer Orientation Begins) September 6th, 2011 – First Day of Fall Issue
Premium Placements
Advertising Rates Full Page (10”x 10”) Half Page Horizontal (10”x4.93”) Half Page Vertical (4.92”x10”) Quarter Page (4.92”x4.93”) Eighth Page (2.38”x4.93”)
Color
Classifieds Adverting Deadline
$850.00 $450.00 $450.00 $225.00 $125.00
Inside Front Cover Inside Back Cover Back Cover
$150
IMC, Linage, and New Client Discounts Apply
SOLD SOLD SOLD
$1,500.00 $1,500.00 $2,200.00
September 2011 | The Minnesota Daily | DIRECT: 612-435-2099
Back to School with the Minnesota Daily Get to know your Marketing Consultant As you all should know, my name is Claire Dunlap, and I have been a Retail Marketing Consultant for the Minnesota Daily since May 2011. I am currently a senior in the School of Journalism and Mass Communications, pursuing a degree in Professional Strategic Communications with a minor in Management through the Carlson School of Business. When I am not in school or at the Daily, you could find me babysitting my way through college all over the cities. Otherwise I am spending time up north at my familyâ&#x20AC;&#x2122;s cabin, hula hooping in my backyard, eating at some new strange restaurant, dancing around at a concert, and just generally enjoying the Twin Cities. I hope that provides a little more insight as to who I am, and I look forward to getting to know you over the course of this school year! Donâ&#x20AC;&#x2122;t ever hesitate to call me with any questions about advertising with the Daily, and I will definitely be in touch with you to let you know about new and upcoming opportunities!
Monday
Tuesday
Wednesday
Thursday
Friday
10:15am2:15pm; 4:30-6:00
12:30pm2pm
10:15am2:15pm
12:30pm2pm
1:30 pm4pm
8am10am, 2:30pm4:30pm
2:15pm5:15pm
8am10am, 2:30pm4:30pm
W: 612-435-2099 C: 612-845-3580 cdunlap@mndaily.com
Dates to Remember Fall Special Issues 9/6
(With Survival Guide)
In order to communicate more effectively with each other, here is what my typical week looks like. If you are unable to reach me at my office, feel free to call me on my cell phone at 612-845-3580.
In Class/ Unavailable
Retail Marketing Consultant
Back to School Issue
Fall Semester Schedule
In the Office/ Available
Claire Dunlap
2:15pm8:15pm
After 5pm
During the school year, the Minnesota Daily publishes 20,000 copies daily, Monday thru Thursday, distributed to over 200 rack locations
Fall Sports Preview
9/8
Bar and Beer Guide
9/29
Homecoming Issue
10/13
Fall Finals Issue
12/15
Looking Ahead MN DAILY CLOSED
12/16-1/16
First Day of Spring
1/17
Sex-U-Mah
2/9
Housing Guide
2/23
Grapevine Awards
3/29
Finals Issue
5/4
Ski-U-Mah
5/7
Survival Guide
6/7
*Mention this mailer and receive 50% off of color on your next ad!*
The Minnesota Daily 2221 University Avenue SE Suite 450 Minneapolis, Minnesota 55414 DIRECT: 612-435-2099 FAX: 612-435-5865 mdavis@mndaily.com The Minnesota Daily is the 3rd largest newspaper in the Twin Cities metro area and proud to be named the 2011 Best All-Around Daily Student Newspaper by the Society of Professional Journalists Find us on the Web: www.mndaily.com
Tips for placing your 2011 Fall Semester Ads After a long summer on campus, itâ&#x20AC;&#x2122;s time for the transition from the once-a-week summer publication back to our Monday-Thursday full distribution! Some reminders going forward: Final deadline for placement, payment, and artwork of any print display advertisement is at 3:30pm TWO business days prior to run date. Special Issues have earlier deadlines; keep in touch with your rep to avoid missing these opportunities!
NEW at the Minnesota Daily With the new school year come some great new additions to the Minnesota Daily offerings, be on the lookout for the following: Stay tuned for the launch of our brand new Android and iPhone MN Daily application that will bring campus news, maps, event schedules and other features directly to the palm of the U of M student body! The 2011-2012 Media Kit is in the process of being completed and will be sent out immediately upon arrival, look for it around mid-September. New advertising opportunities have been added to the mndaily.com, check out the new Page Curl and Middle Banner options online!
The Minnesota Daily 2221 University Avenue SE Suite 450 Minneapolis, Minnesota 55414
Back to School Issue 2011 Date of Issue: Retail Advertising Deadline: Classifieds Advertising Deadline: Size: Retail Advertising Rates:
september 06, 2011 August 25th August 25th Broadsheet + Survival Guide (Magazine / Tabloid) Local $12.50 per column inch
University Student Org. $10.00 per column inch Univ. Depts. & Biz. $10.50 per column inch
National
$19.15 per column inch
Classifieds Advertising Rates:
Display Rates Regular Linage Rates Billed Prepaid
$16.50 per column inch $3.10 per line $2.70 per line
Description: The first daily issue hits newsstands on September 06, and students definitely take notice. This is the first regular
issue that Freshmen and transfer students are exposed to, and for this reason, the annual Survival Guide Issue is inserted into the Back to School Issue. This issue also helps incoming students familiarize and re-familiarize themselves with the area and get back into the habit of classes and daily routines. This issue is a great way for buisinesses to get the studentsâ&#x20AC;&#x2122; attention early on and establish a relationship with the college demographic.
Benefits:
1.
7,500 new freshmen and undergraduate transfer students are looking to familiarize themselves with the area business (also 3,000 new and transferring graduate students)
2.
30,000 undergraduate students and 15,000 graduate students are returning to the University for fall semester.
3.
Most-read issue of the year!
4.
The Survival Guide is inserted to attract more readership.
Over 45,000 Students return to the university each fall semester
Fall Sports Preview 2011 Date of Issue: Retail Advertising Deadline: Classifieds Advertising Deadline: Distribution Number: Size:
september 8th, 2011 August 25th, 2011 August 25th, 2011
Tabloid with glossy cover + inserted into regular Thursday paper on September 8th, 2011. The publication will also be handed out to students and fans entering the opening football game on Saturday, September 10, 2011.
Advertising Rates:
Ad Sizes
Full Page Half-Page Quarter Page Eighth Page Color
Premium Placements
Back Cover Inside Front Cover Inside Back Cover Sports INtro Page
20,000
$900 $500 $275 $150 $150 (Normally $250) $2,200 (free color) $1,500 (free color) $1,500 (free color) $1,200
Classifieds Advertising Rates:
Display Rates Regular Linage Rates Billed Prepaid
$16.50 per column inch $3.10 per line $2.70 per line
Description: The Fall Sportds Preview is a tabloid-style, glossy-covered publication that is published prior to the first football
game of the season. It will include editorial content focusing on all of the fall Gopher sports teams and key rivalries. This publication is ideal for businesses looking to draw in gameday crowds as well as generate awareness from not only college students, but also the tens of thousands of parents, fans, faculty, staff and alumni that will be attending the season-opening game and receiving this publication. The exposure will be huge!
Benefits:
1. Maximum Exposure - Tens of thousands of people attending this game from all age groups. 2. Hand and Rack distribution - Put into peopleâ&#x20AC;&#x2122;s hands for guaranteed exposure, not only do you reach college students with the Thursday insert in the paper, but also gain attention of alumni, fans, afaculty, parents, siblings, etc. for added exposure.
SKI-U-MAH 2011 Year-End Issue
DESCRIPTION The Ski-U-Mah issue is a comprehensive look at the last 4 years in U of M and national history created to provide the U of M student body with a keepsake and yearbook-like publication. In its inaugural year, it proved to be a massive hit amongst the U of M community and its businesses alike! It’s packaged in a high-gloss, high-quality front cover along with glossy, full-color content and ads. This graduation issue is going to be distributed to every graduation ceremony and all over campus on our 200+ distribution racks. Want maximum exposure and massive marketing value with a classy touch? This is your publication!
DATES Publish Date: May 9th, 2011 Deadline: For ad work - April 25th, 2011 For finished ads - April 29th, 2011
SIZES + PRICING Full Page (10.52” x 7.6”): $1500 ½ Page Vertical (5.2” x 7.6”): $850 ½ Page Horizontal (10.52” x 3.75”): $850 Quarter Page (5.2” x 3.75”): $450 Student Group Ad (5.2” x 7.6”): $250 - Premium Placement Inside Front Cover: $2250 Inside Back Cover: $2000 Sponsorship Pages: $1700
2010 Cover
- Other Special Placements (15% Charge)
-Sports Section -News Section -Arts and Entertainment
FEATURES Full Color included in price! + Glossy color helps you stand out! 20,000 Circulation + Larger than normal, massive exposure! Premium Publication Status + Keepsake, extended shelf-life and marketing value! Distributed to Grad Ceremonies + That means parents, students, alumni, faculty, and staff!
2010 Student Group Pages
Minnesota Daily Publication Calendar 2012 ISSUE
PUBLICATION
ECM DEADLINE
RETAIL AD
LINAGE
ISSUE SIZE
CIRCULATION
COVER
F irst Day if Fall
9/6/2011
9/5/2011
8/25/2011
----
Broadsheet
Normal
Normal
Survival Guide
9/6/2011
9/5/2011*
7/7/2011
----
Tabloid
Inserted into Normal
Glossy (already sent)
Fall Sports Guide
9/8/2011
9/7/2011*
8/25/2011
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Tablod
20,000
Glossy (8/31/2011)
Bar & Beer Guide
9/29/2011
9/28/2011
9/21/2011
----
Broadsheet
Normal
Normal
Homecoming
10/20/2011
10/20/2011
10/17/2011
10/12/2011
Broadsheet
Normal
Normal
Game Issue
11/17/2011
11/16/2011
11/10/2011
11/16/2011
Broadsheet
Normal
Normal
Fall Finals
12/15/2011
12/14/2011
12/7/2011
12/14/2011
Broadsheet
20,000
Normal
First Day of Spring
1/17/2012
1/16/2012
1/11/2012
1/16/2012
Broadsheet
Normal
Normal
Sex-U-Mah
2/9/2012
2/8/2012
2/3/2012
----
Broadsheet
Inserted into Normal
Normal
Housing Guide
2/23/2012
2/22/2012
2/17/2012
----
Tabloid
Normal + 2,000 for Fair
newsprint (2/22/2012)
Grapevine Awards
3/29/2012
3/28/2012
3/23/2012
----
Broadsheet
Inserted Into Normal
Normal
Day in the Life
4/19/2012
4/18/2012
4/13/2012
4/18/2012
Broadsheet
Normal
Normal
Finals Issue
5/4/2012
5/3/2012
4/20/2012
5/3/2012
Broadsheet
20,000
Normal
Ski-U-Mah
5/7/2012
TBD
4/19/2012
----
Special Size
20,000
Glossy (TBD)
First Day of Summer
5/30/2012
5/29/2012
5/28/2012
5/29/2012
Broadsheet
17,000
Normal
Survival Guide
6/7/2012
6/6/2012*
5/28/2012 (1st) 7/26/2012 (2nd)
---
Broadsheet
5,600 + First Day of Fall Circulation
Glossy (TBD)
* Newsprint special issues are due the night before publication. * Glossy special issue covers are due one week before publication.
* Editorial deadlines are 3 days before ad prod deadlines * Ad prod deadlines are 2 days before publications * Therefore, sales deadlines should be 5 days before publications.
COMIC & SUDOKU SPONSORSHIP Students, faculty, and staff all take a break to read the comics or play the games on Mustang Dailyâ&#x20AC;&#x2122;s classified page and with a 95% student readership, youâ&#x20AC;&#x2122;re sure to get some attention on our most popular page. (quarter commitment required)
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Curabitur nibh arcu, egestas sit amet bibendum vitae, dignissim eu lectus. Maecenas vulputate neque eget lorem vestibulum faucibus. Nulla quis mi eu turpis euismod vestibulum. Maecenas consectetur eros ac nulla rutrum eget tempus libero tristique. Maecenas turpis lectus, volutpat pretium auctor at, lacinia ac quam. Praesent a metus nec neque semper fringilla. Etiam id urna vitae eros viverra lacinia eget non lacus. Nullam rhoncus sodales neque, ut pulvinar orci vehicula a. Sed vitae mi eros, eu pellentesque risus. Ut at massa eu enim ullamcorper blandit vel sit amet sapien. Vivamus dolor nisl, volutpat et fringilla vel, pharetra at lacus. Aenean porta tellus ac justo elementum ac sollicitudin turpis ultricies. Cras nec quam vel lacus adipiscing blandit quis sed erat. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Integer velit justo, consectetur vulputate consectetur vitae, mollis vel elit. Integer auctor suscipit eros at aliquam. Nullam vitae fringilla urna. Suspendisse potenti. Suspendisse diam massa, condimentum nec elementum in, posuere et risus. Proin sed odio neque, id consequat est. Nunc id lectus mi, a imperdiet risus. Nulla vel neque non libero consectetur gravida non et ipsum. Cras velit turpis, imperdiet ut luctus eu, adipiscing id est. In tristique risus euismod ante ultrices porttitor. Ut a pretium lectus. Vestibulum adipiscing placerat augue, luctus fermentum nibh fringilla malesuada. Suspendisse potenti. In sed sapien nec leo condimentum pharetra tincidunt quis urna. Phasellus vitae hendrerit est. Donec vehicula accumsan dui, id fermentum nisi condimentum sagittis. In hendrerit dictum felis, et laoreet nisl pellentesque nec. Curabitur tristique blandit dui, non fringilla leo pretium at. Curabitur scelerisque cursus ultrices.
us. Ut at massa eu enim ullamcorper blandit vel sit amet sapien. Vivamus dolor nisl, volutpat et fringilla vel, pharetra at lacus. Aenean porta tellus ac justo elementum ac sollicitudin turpis ultricies. Cras nec quam vel lacus adipiscing blandit quis sed erat. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos.
tiam id urna vitae eros viverra lacinia eget non lacus. Nullam rhoncus sodales neque, ut pulvinar orci vehicula a. Sed vitae mi eros, eu pellentesque risus. Ut at massa eu enim ullamcorper blandit vel sit amet sapien. Vivamus dolor nisl, volutpat et fringilla vel, pharetra at lacus.
Integer velit justo, consectetur vulputate consectetur vitae, mollis vel elit. Integer auctor suscipit eros at aliquam.
Aenean porta tellus ac justo elementum ac sollicitudin turpis ultricies. Cras nec quam vel lacus adipiscing blandit quis sed erat. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos.
Nullam vitae fringilla urna. Suspendisse potenti. Suspendisse diam massa, condimentum nec elementum in, posuere et risus.
Integer velit justo, consectetur vulputate consectetur vitae, mollis vel elit. Integer auctor suscipit eros at aliquam.
Proin sed odio neque, id consequat est. Nunc id lectus mi, a imperdiet risus. Nulla vel neque non libero consectetur gravida non et ipsum. Cras velit turpis, imperdiet ut luctus eu, adipiscing id est. In tristique risus euismod ante ultrices porttitor.
Nullam vitae fringilla urna. Suspendisse potenti. Suspendisse diam massa, condimentum nec elementum in, posuere et risus. Proin sed odio neque, id consequat est. Nunc id lectus mi, a imperdiet risus.
Ut a pretium lectus. Vestibulum adipiscing placerat augue, luctus fermentum nibh fringilla malesuada.
Nulla vel neque non libero consectetur gravida non et ipsum. Cras velit turpis, imperdiet ut luctus eu, adipiscing id est. In tristique risus euismod ante ultrices porttitor.
Suspendisse potenti. In sed sapien nec leo condimentum pharetra tincidunt quis urna. Phasellus vitae hendrerit est.
Ut a pretium lectus. Vestibulum adipiscing placerat augue, luctus fermentum nibh fringilla malesuada.
Donec vehicula accumsan dui, id fermentum nisi condimentum sagittis. In hendrerit dictum felis, et laoreet nisl pellentesque nec. Curabitur tristique blandit dui, non fringilla leo pretium at. Curabitur scelerisque cursus ultrices. Integer arcu lectus, porta vel sagittis eu, aliquet ut velit. Sed elementum congue mi sit amet pellentesque. In quis eleifend augue. Nam viverra ultrices urna, vel ornare nunc convallis a. Etiam dignissim ipsum eget magna aliqualectus convallis ultricies. Cras qu
Suspendisse potenti. In sed sapien nec leo condimentum pharetra tincidunt quis urna. Phasellus vitae hendrerit est. Donec vehicula accumsan dui, id fermentum nisi condimentum sagittis. In hendrerit dictum felis, et laoreet nisl pellentesque nec. Curabitur tristique blandit dui, non fringilla leo pretium at. Curabitur scelerisque cursus ultrices. Integer arcu lectus, porta vel sagittis eu, aliquet ut velit. Sed elementum congue mi nisl. Nullam aliquet lacus
2 column x 2â&#x20AC;?
*actual size
Integer arcu lectus, porta vel sagittis eu, aliquet ut velit. Sed elementum congue mi sit amet pellentesque. In quis eleifend augue. Nam viverra ultrices urna, vel ornare nunc convallis a. Etiam dignissim ipsum eget magna aliquam ut pretium ante euismod. Quisque eget eros dui. Sed tempor semper dui, in tincidunt turpis ultrices tempus. Morbi nulla dui, mattis vel pharetra suscipit, laoreet at nulla. Vestibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia
$50 per week
OFFICE: 805.756.1143 ADVERTISING @ MUSTANGDAILY.NET
FALL DEAD WEEK SPECIAL Help Students through the most stressful week of the quarter with great deals. FULL COMMITMENT REQUIRED TO RECEIVE DISCOUNTS (All ads must be the same size, but content can be different)
advertising rates for the
WEEK OF NOV 28–DEC 1
MONDAY FULL PRICE TUESDAY 30% OFF WEDNESDAY 40% OFF THURSDAY 50% OFF % off of full price
OFFICE: 805.756.1143 ADVERTISING @ MUSTANGDAILY.NET
FALL GRADUATION The Fall Graduation edition is the perfect opportunity to congratulate the graduates and let their family and friends know about you and your business. Fall Graduation is an ideal place to advertise dinner specials, holiday merchandise and all gifts.
$10.50 per column inch IMPORTANT DATES Space Deadline: November 22, 2011 @ 5pm Ad Deadline: December 1, 2011 @ 12pm Publishes: December 5, 2011 @ 5pm (out on stands all week!)
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OFFICE: 805.756.1143 ADVERTISING @ MUSTANGDAILY.NET
GO GREEK (FRATERNITY & SORORITY DIRECTORY) Reach all of the Greek organizations on Cal Polyâ&#x20AC;&#x2122;s campus with the Go Greek directory. All fraternities and sororities are always in need of banquet halls, rental supply stores, screen printing businesses, catering companies and shuttle bus providers. (sorry no color available)
PUBLISHES ON MONDAY
YEARLY COMMITMENT $7.00 per column inch QUARTER COMMITMENT $8.50 per column inch OPEN RATE $9.50 per column inch
OFFICE: 805.756.1143 ADVERTISING @ MUSTANGDAILY.NET
666 (SPOOKY HALLOWEEN SAVINGS) Don’t get scared by these low prices during the month of October!
FULL PAGE IN B/W $666 6 ADS $6.66 per column inch (must run in the month of October)
6 WEEKS OF MUSTANG MINIS $6 per day (must advertise Mon–Thurs for 6 weeks)
OFFICE: 805.756.1143 ADVERTISING @ MUSTANGDAILY.NET
HOLIDAY GIFT GUIDE Reach out to the campus market this holiday season. Students, staff and faculty need great gifts at their fingertips, and let them know what unique gifts you have to offer. (space deadline is 2 days prior to publishing at 2pm)
NOVEMBER
ADVERTISING RATE
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$7.00 per column inch
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(must run 3 or more days to qualify for special rate) (all ads must be the same size, content can change)
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OFFICE: 805.756.1143 ADVERTISING @ MUSTANGDAILY.NET
LAUGHS & LEISURE (ACTIVITY DIRECTORY) With more than 20,000 students looking for something fun to do, this is your opportunity to showcase your business. Laughs & Leisure spotlights locations for all things active, which range from music lessons, bowling alleys, sky diving lessons, hobby shops, and other special interest groups. (sorry no color available)
PUBLISHES ON THURSDAY
YEARLY COMMITMENT $7.00 per column inch QUARTER COMMITMENT $8.50 per column inch OPEN RATE $9.50 per column inch
OFFICE: 805.756.1143 ADVERTISING @ MUSTANGDAILY.NET
MUSTANG MINIS Mustang Minis are cost effective ways to reach more than 15,000 readers every day. Mustang Minis are perfect as “kick back” ads and allow you to get great coverage at minimal cost. (runs Monday through Thursday)
Week 1 $14 per day Week 2 $12 per day Week 3 $10 per day Week 4+ $8 per day Rates apply to consecutive weeklong runs.
1 column x 1.5” *actual size
PRINT & ONLINE PACKAGES
$350 per month
Running in print and online allows you to lead readers to a special promotion at your business and lead them to your website. Receive an online Button and Mustang Mini for an entire month.
OFFICE: 805.756.1143 ADVERTISING @ MUSTANGDAILY.NET
ONLINE ADVERTISING RATES LEADERBOARD: $600 /month
728 x 90 PIXELS
PEEL BACK: $500 /month
500 x 500 x 250 PIXELS
SIDE TILE: $400 /month
300 x 276 PIXELS
BANNER: $350 /month
468 x 60 PIXELS
BUTTON: $150 /month
300 x 138 PIXELS
Advertising on mustangdaily.net is an ideal add on method to reach students, faculty, staff, parents, and alumni. Ads can be sold on a per week, per month, per semester, or per year basis. Copy for online ads is due 1 week prior to date as is scheduled to go live. Up to 3 advertisers can rotate space per space and advertisements are run of site.
OFFICE: 805.756.1143 ADVERTISING @ MUSTANGDAILY.NET
PAR PERFECTION (GOLF DIRECTORY) Par Perfection is your opportunity to attract Cal Poly students, faculty and staff to your golf course or golf store. Use this directory to inform them about green fees, cart rentals, range usage and everything else related to shooting par. (sorry no color available)
PUBLISHES ON TUESDAY
YEARLY COMMITMENT $7.00 per column inch QUARTER COMMITMENT $8.50 per column inch OPEN RATE $9.50 per column inch
OFFICE: 805.756.1143 ADVERTISING @ MUSTANGDAILY.NET
Score big for your company this year: Advertise in the NINERTIMES Basketball Preview! Published Oct. 20th
$600 $450 $320
I CAN SEE CLEARLY NOW
The 10/20 edition of the NINERTIMES will include a special Basketball Preview section. This year’s edition will be in 3D! Keep your eyes open, throw on your complimentary 3D shades, and browse through everything you need to know about 49er basketball. With over 70 newspaper rack locations, the NINERTIMES is a can’t miss.
WANT AN iPAD? NINERMEDIA and CAB are sponsoring a scavenger hunt. One lucky winner will claim a huge prize pack featuring an Apple iPad! The first clue will be in the NINERTIMES Basketball Preview on 10/20. The scavenger hunt will end on November 3rd with CAB’s Survival of the Illest at 7pm. For more information and extra clues follow us on Twitter (@UNCCMedia) and Facebook (UNC Charlotte Niner Media).
DININGOUT Feature your business on The University Times Restaurant Theme Page!
The page will be featured on the back page of the April 19th issue of The University Times. All ads appear in full color. The deadline to reserve
(regularly $324)
2colx2in $175
space is April 12th! Limited spaces are available so call today!
7046877144 smpads@uncc.edu
2colx4in $250 (regularly $324)
LOCAL RATES
full color
$500
$325
quarter page
full color
regularly $410
half page
full page full color
regularly $550
$680
regularly $730
contact : 704.687.7144 | smpads@uncc.edu
Way to go! You did an awesome job reaching your sales goal this month.
HIGH FIVE MICHAEL!
660.562.1224 660.562.1528 660.562.1953 660.562.1165
photos by will murphy, tower yearbook and the nw missourian
NWMissourian Tower Yearbook KNWT KZLX
Northwest Missouri State University â&#x20AC;˘ Maryville, Mo.
in a designer’s head
with an award-winning past, student media forges forward Student Media at Northwest Missouri State University showcases our national award-winning publications and stations. It is possible to get involved with the newspaper, yearbook, DVD, radio station and television station your freshman year of college. Northwest Missourian, NWMissourinews. com, Tower yearbook and the Tower DVD have all received the coveted Pacemaker Award from Associated Collegiate Press and Crown Awards from Columbia Scholastic Press Association. The Pacemaker and Crown awards place these media outlets in the top 1 percent in the country. The radio station, KZLX, has received the Marconi Award for college broadcast station of the year. Twice within the last four years, the Missourian has been recognized with the Best Non-Daily Broadsheet Newspaper and received the Apple Award at the College Media Advisers Convention in New York. Over the years, our students have been named Designer of the Year and placed in Story of the Year competition through ACP. Our student designers have showcased their work by placing in CMA’s Best of Collegiate Design Contest. Northwest Missouri State University was the sixth college in the country to see its newspaper and yearbook inducted into the ACP Hall of Fame. This honor recognizes
a publication’s excellence after its 10th consecutive All American ranking. We understand the time commitment it takes for a person to be on staff or to serve on the editorial and management boards of our media outlets. Our editors and managers positions are paid. Our advertising representatives are paid commission. We have always been a leader in digital and online reporting. Northwest launched one of the first collegiate online newspapers. Tower yearbook featured the first CD-ROM and then DVD supplement to its award-winning publication. We have always embraced the changes within our industry and started convergence and multimedia reporting 10 years ago. We were converging before it was the thing to do. Because of Northwest’s commitment to convergence, our newsroom just underwent a $100,000 renovation in facilities and additional equipment purchases. Student Media is located in Wells Hall. The broadcast facilities occupy the second floor and print and digital media occupy the lower level of the building. Our commitment is to inform our readers, listeners and viewers about events and activities on campus and in the community. Our innovative methods of delivering that information make your experience at Northwest invaluable for your resume.
Whether its creating a simple poster design promoting portraits week, or something more complex like the theme, designers on the Tower yearbook never stray away from a design challenge. Every Student Media member can attend any number of yearly conventions. photo by allie richard
Producing provides play
It’s a crazy world
Whether its braving the cold or the under the watchful eyes of your peers, working on a Student Media staff allowed students the opportunity to grow in their given field. Every student could work on any staff their freshmen year of college. photos by will murhpy
Even though each staff of Student Media was small in size, they had a huge drive and spirit to complete their assigned projects. photos by will
murphy and allie richard
MISSOURIAN
MN
CONVERGING CAMPUS & COMMUNITY
MISSOURIAN
About Us NWMissourinews.com covers breaking news stories and daily events throughout the University and the city of Maryville and is an interactive supplement to the weekly print edition. Visitors to NWMissourinews. com can interact with breaking news and daily event coverage by following Northwest Missourian on Facebook or Twitter @TheMissourian.
Welcome B earcats MISSOURIAN
MN
MN
CONVERGING CAMPUS & COMMUNITY
THURSDAY
January 13, 2011 | V86 | N15
Online at NWMissourinews.com
online exclusives at NWMissourinews.com
TJEERDSMA RETIRES MISSOURIAN CONVERGING CAMPUS & COMMUNITY
THURSDAY
MN February 3, 2011 | V86 | N18
READY
online at NWMissourinews.com
RESPOND
RELAX MISSOURIAN
MN
Weather TImeline
The storm begins with a blast o� icy rain.
The storm rages from Okla. to Maine, covering 1/3 o� the country.
KEVIN BIRDSELL | CHIEF VISUAL JOURNALIST
COACH MEL TJEERDSMA answers questions a�ter his retirement announcement on Dec. 29 in the third floor J.W. Jones Student Union boardroom. Tjeerdsma spent 17 years coaching at Northwest and won three national championships. He plans to spend more time with family as well as relocate back to Texas.
INSIDE | A7 Looking back on 2010
4-time national coach o� the year 32 playo�� victories 42 playo�� game appearances 2010 inductee into Division II Hall o� Fame 2010 inductee into Missouri Sports Hall o� Fame
For the first time Northwest canceled classes for 3 consecutive days
Dec. 12, 1998
– first team in Division II history to go 15-0, first o� three national championships under Tjeerdsma
Dec. 11, 1999
– team becomes back-to-back national champions
Dec. 16, 2006
– 17-14 loss to Grand Valley State in second straight appearance
Dec 15, 2007– 25-21 loss to Val-
dosta State in third straight appearance
Dec. 13, 2008
(LEFT) HY-VEE EMPLOYEE KENT Marolo helps ring up customers who stock up on groceries for the upcoming winter storm on Monday. (MIDDLE) KELLY SCHMITZ SCRAPES the snow from his drive way during the snow storm Tuesday. (RIGHT) JORDAN DAVID AND Chris Kerwin play snow football outside o� Perrin on Wednesday.
As students sleep in, winter storm rages on By Trey Williams News Editor
Dec 12, 2009 – 30 -23 win over
Monday, Governor Jay Nixon held a press conference during which he gave updates from the National Weather Service briefing earlier that day and declared Missouri in a state o� emergency. According to Nixon and the National Weather Service, areas o� Missouri were expected to receive 12 to 20 inches o� snow, a hal� an inch o� ice, winds anywhere from 20 to 30 mph and “temperatures in the single digits for a number o� days in a row,” Nixon said. “This is a very serious storm,” Nixon
Oct. 16, 2010
– MIAA record 42nd straight win in MIAA 42-28 win over Emporia State
Dec. 11, 2010 – 17-13 semifinal
loss at Duluth last game under Tjeerdsma
Dec. 17, 2010
– inducted into Division II Hall o� Fame
Dec. 29, 2010
– retires a�ter 17 seasons with the Bearcats
Community Center
Eating B7 Healthy?
vs
Student Rec.
sternly reiterated. “We are anticipating a storm that will have a significant impact on our state for a number o� days.” Along with declaring a state o� emergency, Nixon signed Executive Order 11-04, activating the Missouri National Guard. Under his orders, Citizen-Soldiers from the Guard were deployed to support local emergency agencies. “Most o� Missouri is expected to be affected by this severe winter storm, which is predicted to cause treacherous road conditions and possibly widespread power outages,” Nixon said. “My chie� concern is the safety o� Missourians, and these orders make state agency resources and the
Citizen-Soldiers o� the Missouri National Guard available to help communities.” While the rest o� Missouri began to scurry in preparation for the storm, Maryville sat in its upper northwest corner, its college students praying for just one rare snow day o�f. They got three, the first time in history Northwest has recorded three straight snow days for one storm. According to Chris Redden, hardscape grounds supervisor, the fact that snow was swirling about the campus complicated the clearing and led to the five-day weekend. “The blowing snow is what’s the most
INSIDE | A6 Rose Theatre features local bands
SEE WEATHER | A5
What to do during a severe storm
1. Listen to radio, television, or Weather Radio for weather reports and emergency information. 2. Wear several layers o� loose fitting, light-weight, warm clothing rather than one layer o� heavy clothing. 3. I� a blizzard traps you in the car: Pull o�� the highway, turn on hazard lights and hang a distress flag from the radio antenna or window. 4. I� you do not have heat in your residence, temporarily close o�� some rooms and remain in one area o� the residence. to read more tips go to our website
ONLINE: Like us on Facebook and submit your winter storm pictures to be featured on our website.
About Us The Northwest Missourian is a free weekly newspaper covering the campus and city of Maryville. Each week’s newspaper covers University and community news, Bearcat’s and Spoofhound’s sports as well as features and entertainment. At the same time, the Northwest Missourian provides a valuable opportunity to enhance students undergraduate experience through education, training and hands-on application. Litho Silkscreen Embossed
+
+
STATE OF EMERGENCY
– 21-14 loss to Duluth in fourth straight appearance Grand Valley third National Championship under Tjeerdsma, in fi�th straight appearance
Inside | B3
The sun emerges from behind a veil o� cloud coverage as residents begin to dig out from the storm.
keep it together
MN
Dec. 10, 2005
– 21-17 loss to Grand Valley State, the first o� five straight appearances in the NCAA Division II National Championship game
LORI FRANKENFIELD AND SETH COOK | CHIEF VISUAL JOURNALISTS
I-70 closes from KC to St. Louis; I-44 closed from Springfield to Oklahoma.
Special Instructions: deluster laminiation with clear silkscreen on photos Paper Stock: 80# Gloss Number of Pages: 336
bearcat families gather for tailgating, food and football
Northwest Missouri State University
INSIDE | A6 Remembering the past
1994
– Takes over as head coach at Northwest. Goes 0-11 in first season with team
TOWER YEARBOOK
It is health that is the real wealth and not pieces of gold and silver.” -Mahatma Ghandi
MISSOURIAN
The accolades of a coaching legend
17 seasons as Northwest head coach 183-32 record at Northwest 12 MIAA Championships 3 national championships 7 national championship appearances
Northwest closes campus for a second day in a row
“
Gov. Jay Nixon declares a state o� emergency for Mo.
THE
Scott Bostwick, former defensive coordinator, was named head coach and successor to the man he has teamed up with since both their arrivals in 1994. Bostwick had served 17 seasons as defensive coordinator and linebacker coach under Tjeerdsma and has patiently waited for his opportunity to take the reins o� this program. He even admitted he turned down multiple head coaching positions because he knew he longed for an opening at Northwest. “I’ve had a lot o� opportunities to go to bigger schools,” Bostwick said. “Head coachings here and there. My whole statement is i� I was ever going to be a head coach it’s going to be here.” His time was rewarded and a new title was added to his name. Bostwick and his wife Sue live in Maryville and have two children. Leah is a freshman on the Northwest volleyball team and Eric is a junior at Maryville High School.
Coach Tʼs Career Highlights A�ter the legendary run by coach Mel Tjeerdsma, here is a look back at the highlights throughout his illustrious career. From his appearance at Northwest to his groundbreaking retirement, Mel is more than a Bearcat but the passion behind the ‘Paw.’
NW SOFTBALL
Former coordinator takes over new role
SPRING SPORTS ’11 PREVIEW
other coach and I didn’t feel that was fair to another coach. It wasn’t fair to our program and it wasn’t fair to our succeeding head coach,” Tjeerdsma said. When it came time to unveil his decision, he addressed a small crowd that included his wife, the entire Northwest football coaching sta�� and their wives, current and former players, University faculty and sta�� and fans clad faithfully in green and white. “When I was sitting there I didn’t think much about it,” new head coach Scott Bostwick said. “But then coach starts welling up, (thought o�) a lot o� memories, a lot o� awesome memories. Dr. Jasinski hit it right on the button about being so grounded: that’s Mel Tjeerdsma…Not many people get to leave on their own terms. He’s doing it the way he wants to and that’s pretty special.” The day before Tjeerdsma announced his intentions, he spent most o� Tuesday a�ternoon and evening contacting his players to inform them o� the changes to the Bearcat coaching sta�f.
NW TRACK
By Tony Botts Sports Editor
By now, the news has spread far and wide across the Midwest and throughout Division II. The day in which Mel Tjeerdsma stepped away from one o� the most successful programs in all o� college football came during a quiet week over winter break. Family was on the mind o� the four-time Coach o� the Year as he made his decision to depart from the Northwest coaching sta�f. He leaves a�ter 17 seasons and three national championships and creating a juggernaut in the MIAA and Division II playo�fs. “Coach Tjeerdsma has no apologies to make to this institutition,” President John Jasinski said. “He has served his time and served it well. Those that came before him set the stage and he has set the stage
for those that come a�ter.” Tjeerdsma said the thought o� retirement remained throughout the season and following the program’s third national title victory over Grand Valley State last December. “The decision has been on my mind since last summer,” Tjeerdsma said. “I didn’t make a final decision, I didn’t share it with anybody other than Carol (Tjeerdsma)...I really don’t have any second thoughts. I’m sure I will at some point, but when we got back from Duluth I talked to Dr. Jasinski and asked i� we could meet. I alerted him then that I pretty much had made up my mind, but I needed some things to work out.” With former assistant head coach Will Wagner receiving the head coaching position at Angelo State days prior to Tjeerdsma’s announcement, the long time head coach knew things needed to speed up. “Will got the head coaching job at Angelo, ( and) it kind o� pushed things ahead a little bit because the next thing I had to do was hire an-
NW BASEBALL
Football program must reload, refocus with loss of iconic figure head
Health Guide
MHS TRACK
Coach steps down after 17 seasons
Northwest follows schools across the country and cancels classes.
Older brothers tossed a football in the air for their younger siblings to catch and the smell of juicy brats and burgers wafted in the air and was carried by the crisp fall breeze. It was Family Weekend at the University and
“
families flocked to Bearcat Stadium to tailgate, spend time with their loved ones and watch football. “It was nice to catch up,” Allan Smith said. “I don’t get to see them very much and [family weekend] really helps.” Some students used the influx of families
It allows the parents to meet the students’ friends and get a chance to see what Northwest is all about.
to their advantage. Junior, Rena Coen, created a quilt over the summer to auction to benefit the Sigma Alpha Agriculture Sorority and St. Jude’s. “Family weekend gives my family an excuse for them to make the trip up here,” Coen said.
”
Lauren Henrichs “This year, my family came up here because they wanted [to be] a part of raffling off my quilt. It’s something that my mom and I do together.” The weekend gave students the opportunity to show their families what college was like for them. “[Family weekend] allows them to show their parents where they live the majority of the year and what kind of activities they are involved in,” Lauren Henrichs, whose family came to see her, said. “It allows the parents to meet the students friends and get a chance to see what Northwest is all about.” A local Maryville family won the Family of the Year award. Dr. Jerry
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Wilmes and his wife Robin graduated from the University and was nominated by their daughter Leah, a junior public administrator major. writer allie richard
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17 Seasons as the University’s Head Coach 183-32 Record 12 MIAA Championships 3 National Championships 7 National Championship appearances 1994
In Tjeerdsma coached the first team to go 15-0 in Division II history
4 time National Coach of the Year He has produced 119 All-MIAA student athletes 2010
Inductee into the Division II Hall of Fame
When people spoke about Mel Tjeerdsma, they often spoke about his character and how accomplished of a football coach he was.
the logo on the football helmets, a paw print with an “N” inside it, and what it meant to him. “It’s really become a symbol of pride for a great Uni-
“Coach T’s eyes have been on the stars, but his feet have been on the ground,” President John Jasinski said. “Coach has always held high expectations of himself and others around him. But the beauty of the man is that his feet have been on the ground.”
versity,” Tjeerdsma said. “Northwest is a great University and I think that paw is something we all identify with now. You’ve always been proud of Northwest, but I think it’s given you a little more identity, but to me, the paw is a family.”
Tjeerdsma was one of the most successful and wellrespected coaches in the history of collegiate football. He turned the Bearcat Football program into a model program for the country, and was able to do so with class, common sense and without excessive problems off the field.
Tjeerdsma went on to say how a football team was a family. “A football team is a family, our coaches, our players,” Tjeerdsma said. “I don’t think there’s anything that represents family more than after a game at Bearcat Stadium,
Tjeerdsma announced his retirement from Bearcat Football Dec. 29, during winter break.
where you see everyone down on the field. That’s what it’s all about and that to me is what Bearcat Football has
“I’m retiring from coaching strictly for our family,” Tjeerdsma said. “Right now we [he and his wife Carol] have seven grandchildren and we just haven’t seen much
been for the last 17 years.” Tjeerdsma and his wife re-located to Texas since six of their seven grandchildren were located right around that
of them. We hope to get to spend more time with them and that’s why I’m doing this.”
area. Tjeerdsma went on to tell of his hopes, future plans and to thank all the various people involved with making
Tjeerdsma had been part of the Bearcat family for 17 years. He led the University to the playoffs 13 times in the last 15 seasons, sported a 32-10 overall past season
his time at the University a pleasant one. “I don’t think I’ll coach again,” Tjeerdsma said. “I never say never, but that’s not my plan right now. But
record and is the program’s all-time winningest coach. At the press conference announcing his retirement,
most of all, my prayer is that God will continue to bless each of you, our fans, our coaches and continue to bless
Tjeerdsma talked about what really summarized his feelings and that was a feeling of awe. He also talked about
Bearcat Football because we’ve been blessed.”
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A time MIAA Coach of the Year Honoree
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His post season record victories were a Division II record
15 players have been drafted or signed into the NFL during his tenure
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About Us
The Northwest Missourian circulates 4,000 newspapers every Thursday. In addition to the 28 regular weekly issues, three supplemental guides and previews are printed each school year: New Student Guide - ‘Welcome Bearcats’, Fall Sports Preview and a Homecoming Guide. The paper is available at 20+ locations on campus including academic buildings and residential halls as 25 business locations throughout the city of Maryville.
Established in 1921, the Tower yearbook captures the history of Northwest Missouri State University, compiling news, sports and campus activities into a 336-page publication along with an interactive DVD supplement. The book gives students the opportunity to plan the theme, write, edit, take photographs and design. The Tower is distributed each spring to approximately 2,500 students. Follow Tower Yearbook on Facebook.
(04) Did You Know ? The Northwest Missourian was originally called the Green and White Courier in 1914.
Did You Know? Tower was the first public university yearbook that provided an interactive DVD supplement. (05)
KNWT-TV
MARYVILLE, MO
Sing Sing with a swing KZLX, also known as “The X”, is a noncommercial radio station that provides hit music, sports and programing to the campus and community. KZLX regularly hosts events and promotions throughout the community each year.
This is how we do it Students with the passion of learning and receiving hands-on experience from knowledgeable professionals are in luck with KNWT. photos by allie richard,
sasha mulvihill and will murphy
About Us KNWT, Channel 8, is the University’s cable television station that provides students the opportunity to create and produce weekly newscasts, sports shows, music videos, talk shows and game shows covering campus and the city of Maryville. Programs air from 6 p.m. to 2 a.m. on Suddenlink’s cable channel 8.
Shows KNWT offers students the creative freedom to direct, cast and produce their own shows on Channel 8. Sound fun? Look us up on Facebook as KNWT or follow us on Twitter @KNWT8. (06) Did You Know? Channel 8 had an outdoor advertisement that lasted throughout the 2009-2010 school year.
photos by will murphy and kari kolts
About Us KZLX, known as 106.7 “The X”, is a low-power FM radio station housed in the Department of Mass Communication, run by students and overseen by faculty. The station broadcasts current and hit music, sports and other programming, 24/7 to the campus and community and online. Through hands-on training, staff members obtain practical knowledge to pursue a career in radio. KZLX strives to maintain a professional yet creative atmosphere. Look us up on Facebook as X-106 KZLX-FM or follow us on Twitter @KZLXfm
Shows and programming KZLX gives students the ability to manage, produce, program, and promote the station, their scheduled airtime and customized specialty shows. Additionally, students can be seen regularly throughout campus and the community during live radio remote promotions and events. Did You Know? On June 19, 2002, KZLX became a low power station broadcasting at 0.042 kW. (07)
Demolition Derby
major academic building receives a much needed upgrade
removal of the guts of this establishment Where walls once stood in the basement of Wells Hall, dividing the staffs of the Tower yearbook and the Northwest Missourian into separate quadrants, were torn down to create an inviting and open work space. The renovations required staff members to temporary relocate to Thompson-Ringgold Building behind Valk for the entire fall trimester of the 2010-2011 academic school year. photo by allie richard
Bringing in the new In early January, the renovations of Wells Hall were completed. During the January Universityâ&#x20AC;&#x2122;s Speech Video, President John Jasinski welcomed students, alumni and friends to experience the new space. The basement now features three flat screens, a single-man TV studio with an external monitor able to produce live on-air programs, an interview/audio room hooked to the KZLX switchboard, a fish-bowl conference room and seven pods of varying specialties each housing three iMacs. photo by michael duntz
&
March 2012
magazine
fashion Set a trend or two. For this special issue of Ampersand magazine, we are turning our gaze to the seasons’s most fabulous fashions. Athens is home to a bouquet of dress boutiques, tons of trendy thrift shops, and a handful of spots for the handsome man to find his threads. Whether your company makes, sells, tailors, or provides a spot to show off all these kicks, be sure to look your best in this issue of Ampersand magazine.
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Winter is just around the corner, and so are the holidays. That means shopping – lots of shopping! The holiday season is also a time for dining, relaxing, and spending time with family and friends. Athens is home to a diverse array of shopping and dining spots, plus a host of places that specialize in the art of relaxation. This edition of Ampersand Magazine will focus on the holiday season in Athens and at the University. We hope you’ll gather with us during this festive season! Circulation • On December 5, 2011, 8,000 copies of & Magazine will be distributed on campus and around Athens. Sales Deadline • Space will go fast, so be sure to confirm your spot in the December 2011 issue of & Magazine prior to November 11, 2011.
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food special issue
From the sidewalk cafes in Athens’ beautiful downtown district to the quieter dinner spots outside the bustling city center, the Classic City’s plates, platters, and bowls are always full. In this issue of & Magazine, we highlight some of the city’s unique, quirky, and (most importantly) delicious places to enjoy a bite to eat. We invite you to join us at the dinner table as we celebrate these special drinking and dining spots in the Classic City.
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food special issue
From the sidewalk cafes in Athens’ beautiful downtown district to the quieter dinner spots outside the bustling city center, the Classic City’s plates, platters, and bowls are always full. In this issue of & Magazine, we highlight some of the city’s unique, quirky, and (most importantly) delicious places to enjoy a bite to eat. We invite you to join us at the dinner table as we celebrate these special drinking and dining spots in the Classic City.
Circulation • On November 7, 2011, 8,000 copies of & Magazine will be distributed on campus and around Athens. Sales Deadline • Space will go fast, so be sure to confirm your spot in the November 2011 issue of & Magazine prior to October 14, 2011.
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2011
Advertising Information Athens Living is a glossy, four-color magazine that is published once per semester. Itâ&#x20AC;&#x2122;s the premier guide to student living, eating, and shopping that informs college students about the city and all it has to offer.
Spotlight Ads available on front cover for premium exposure
Publishing once a semester, Athens Living is the collegiate guide to the Classic City. Featuring editorial coverage on themes like apartment living, dining, shopping, and entertainment, Athens Living shows students how best to spend their four or five years in town. As The Red & Black’s premier guide to shaping undergraduates’ lifestyles, students hold onto Athens Living and refer back to it all semester long!
Benefits to Advertising in Athens Living Athens Living has broad appeal. It’s a powerful resource for students moving offcampus for the first time and for those who have called Athens home for years. Athens Living’s eye-catching format, with glossy cover and high quality reproduction throughout, quickly grab’s students’ attention. Athens Living is available year round, in its printed form and online at redandblack.com. For a modest investment your business receives advertising in print and on the web for the entire year. For 365 days, your advertising message will be at students’ fingertips when they aim to explore the city and look to make buying decisions.
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What is Athens Living?
Editorial Coverage Welcome to life off-campus! This section introduces students to the town outside the college and offers key advice on housing questions each semester.
Live A neighborhood feature section will highlight key areas to explore. Read about the day-to-day life, the real estate market, local resources, and much more for each community.
Shop Explore the inner workings of Athens’ business community and get the scoop on unique finds. This section includes stories on retail shopping, arts, and entertainment.
Eat Whether you just moved out of the dorms, recently graduated, or are somewhere in between, the Eat & Drink section covers the best places to eat and after hours fun.
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A PUBLICATION OF THE RED & BLACK
[ampersand]
“The and in all things Red&Black”
Kick off the Aug/Sept issue with all things Football
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Publishes Aug. 29th Just in time for the first Home Game!
In Each Issue:
Aug/Sept:
•Student Profiles -------------------------•Athens Tours - Must See Places -------•Local Artists -----------------------------•Cooking ------------------------------------•Fashion -------------------------------------•Drinks --------------------------------------•Grown Up - 3 Things You Must Know --
Tavarres King
[ a m p e r s a n d ]
How far we’ve come...
LOOK AT ME NOW Running helps lose weight...
Who knew?
Old questions, New answers | SEPTEMBER 2011
TAILGATING 101
Experience the soul of the Classic City during the Fall 1 SEPTEMBER 2011
5 Points
Tattoo Artist Q&A Tailgate Tastes
Gameday Dresses/Britches Drink Specials Car Care
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magazine
sex! special issue
February is the month for love. And sex. For this special issue of Ampersand Magazine, our writers and photographers will be chronicling sex in the Classic City. Join us as we share stories of love and passion, features on Athens’ adult novelty and video stores, Valentine’s Day events and happenings, details on where to buy your lover the best gifts, and much more. From mild to wild, this issue of Ampersand Magazine is sure to please. Circulation • On February 6, 2012, 8,000 copies of & Magazine will be distributed on campus and around Athens. Sales Deadline • Space will go fast, so be sure to confirm your spot in the February 2012 issue of & Magazine prior to January 20, 2012.
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N O P -
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Deal of 2x
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YOUR A D Capture CSU students’ attention with YOUR A HERE D YOUR A HERE D weekly coupons and a one time awesome HERE deal of the week. Student’s like a great deal and CSU-PON is just that!
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Here’s how it works: CSU-PON publishes once a week in Tuesday’s paper. It’s an opportunity for businesses to offer great money saving deals for students. Once a week, one ad will be featured in our deal of the week spot - this ad is doubled in size at no extra cost to the advertiser. You choose the week you would like to be featured, spots will be determined on a first come, first serve basis. Ads featured in the deal of the week spot MUST be a killer deal - similar to Groupon or LivingSocial. Consult your advertising representative for ideas on deals to feature. If you would like your deal of the week spot featured on our website as well, it’s only $25 extra to be online for the entire week.
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These special sports pages will highlight the annual Rocky Mountain Showdown, at Sports Authority Field at Mile High on Saturday, September 17th. Our Rams will battle it out on the playing field with interstate rival CU. Make sure Ram fans are prepared for the trip to Denver. Those not going to the game will be looking for local places to eat, drink, and cheer on their team! tion: a m r o f Apply n I s g e n t i s a i Advert es: Regular R tember 16 ber 13 m e p t t e p a e S R riday day S ptember 14 F s : e s u e T h : s Publi y Se adline e a d D s e e n c ! ! Spa ! e: Wed e l n i l a d S a e olor C Copy D e c i r Half P l l C olor
u
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F 0 0 1 $ On l y
Graduation Edition Fall 2011 Reach graduating seniors and their friends and family with your ad in CSU’s Fall 2011 Graduation edition. Promote dining, party supplies, special places to celebrate, gift ideas, or just congratulate the Class of 2011. The Fall Graduation 2011 edition provides readers with special congratulatory ads from CSU departments and offices making this an edition to hold on to for years! Other Info: • Tabloid Edition • 20% off Holiday Gift Guide Ads • $50 Full color
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cus on law enforcement and judicial systems specifically. I didn’t know these programs even existed,” said Barbara Farrell, a senior psychology and sociology double major. Farrell works for the Office of Undergraduate Research and Artistry at CSU, facilitating research programs for undergraduate students. “These countries start from scratch and are able to learn from our mistakes,” she said. “We are one bureau that has a large amount of money to implement these types of programs around the world,” said Kraft, who plans to work as director through 2012. “I am personally very optimistic. We owe it to our troops to succeed.” Staff writer Sarah Banes can be reached at news@collegian.com.
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But hig it com a $13 bottom re taking when ts late se problerequireShe their y memb is tha ter defrom tions are her edu es as r privat Universit found work trict, Westla already would billion sample the classm they can in their ms for and noses ers loo t many nd y time strict dem movin cation tion e, Califor a volatil s Water, the non of Sea one: projec s for and — or shunt basic ates in ’t keep careers, tions discouragat the k down and g aw ttle, cre nia e pla Disacadem writing up wit a mothat’s at profit has and e the practic a nes There’s dit hou s for seaay tici mento under water t that wa yer Experie ic skil e rs. or oth h ir growinvement the van institu— the aroun a t tha pating studen s will lost con ter po in to the -San was ls. gu d ts fro institu. “Th er happen nti be reathat Ob growing litics, fiden t learne g nu catering ard of nounce big Joaquin Sacraferry War first trieal ce class, ‘if you ey still m parrs and mbers aging ched ama’s go aware to the aquedu lea that sup d las . It ang ans Delta was diers I, when d after rning of rily know you couweren’t believe t Schedi older without al can’t cts Ne plies sou adult reers who are militar anning pulling outweek who return World studen that it,’” in enc th. after arly leg ldn n. proces thr changy veterts suc ourdown in the The Tate said. ’t possibmy stra e were enrolle ing sol of thethat it “My pass a propo ee dec learni ing Environ s. idea d in h as my goal igh pla ly allo Depre turn sinworst eco wa sed del caade t to nwe of cre a div s kill as a me ta also ng s del she career,” is to be ce fro ed sopho d to colnext ssion. if the advoca ntalists dit enjoye Schedi the nomic bac the ideisive init by votta byser vic reward skip Mart took a m time experie for Great for themore d som n sai k in back semest At the ers in e. up wa new tes warn and iati a ann hit in is yea un ve Bu it er, end d nce oun a e pre caf wh r Pum back in t the ir mil that battle, marke into the she celera ter exp project of thr eteria. corner rare do as for would tea ced in en Wa ping the vancedpared vogue. y proitar y of the wn-pr lchurni’ll head “I Jun gree t with m oug furthe te the orts, it wilramps wa wo for has delta’s tice emploofit un with a e that CityU som h fast, wanted largely rk, and more ved sou ter hel 18 mo in markea four-yeng job iversit smelt, r imperildelta’s dec l ace pri to get Coast ped sho thern from and adfor thi yees I’ve pu credit nths. lap ar y to vate, the ting Low academ I ity and hurtin ing the line, edge ngs pracfor after deinto ’s tion t in.” Un U.S. sed. offer larg ve the thosewanted ic are bei iversities “Peop they did just ing sal threatg water delta We Only devast ecolog est a revrates are college ees years le tho at wo credit take a han ening mon. qu estuar st ical and gradu ng pre at rk. popu ating cent ival. Les helping graduaught colleg Wal-M migrataltunity advantage dful of lations its natfree fally how “I am un up theation ratssed to colleges endang bachelof colleg s than to drive how e creditart were employof the people , perien to cas ive time es and increase dents said this wilcer tain gettin to use ered and trig fish tions years, or’s dege studen60 perce: Jus h in on opp for ter, of speed to comit takes g ger lea nia-DaUniversit l work about that specie work or- pro” said the t two Cit the from and the rees wit ts earn s pro ing Marie studen yU’s cash rning plete for stu y hav exvis ou spi vos doz hin sor tect at Valley got to e tig en 10th first in U.S. has regisgeologof Cal t,” Cini, Ma degree - credits ts hav 2,500 six the in the has Jeffrey Americout leg ryland the San htened y pro iforfall e s to Califor farms to , Un the Joaqu e, the an what a ratio sought fesand Unive iversit vice ate 34-yea propo world en nia the repeatedl Mount, y of the other Southe in suc delta’s tha ’s deg r-olds rtion of to y The cities. online rsity who Ma a des school t’s sim h ty rees proble with rn 25vul warne Colmo bra For ilar sys ryland or s rep “The tructiv nerabi d of poten ms, alounting increa a var higher associort. rigoro tem. “If state nch of . un is tha only cere ear thqlity to you sea tial threatng wit delta nation sing nuiety of cess, us use iversiuake. lev reason mb ’s out, t if it tainty that assessme a rea quake el and s of a h the sity is not I s, lly and 16 mil ers of togethwe will doesn’t have the casnt tentio , have a major rise in older colleg lion the proall get work er.” un e.” e stu agencin of sta turned earthschool than Matt worse den iverthe Fish Nobri convey es to te and are 25 gradu tradition ts are atal ate ga, peers & Wil and ance”: an “alt federal or, a dlife older. s. 40 per high ern mo boat over cent bio U.S. water re like either a ative the The in the edge logist, would tunnel ly, a 40-canal greenwater is central of a mil sys be gest, som the nat tem tha e plants forest clear. 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CAREERS For a complete look at what careers the U.S. Department of State offers, visit www.careers.state. gov or www.facebook/ stateINL
| Th e
, 2010
McCla tchyTri
Barbara Farrell | senior psychology and sociology double major
reers and internships within the department. The Department of State is always trying to recruit people who are interested in representing and serving U.S. foreign policy. Meredith McKee, a CSU alumna who graduated in May, has interned with the Department of State twice, first in Washington D.C. and then for the Public Affairs Office at the U.S. embassy in Nigeria this summer. She said she is working toward a career in the Foreign Service Office promoting human rights and public diplomacy. McKee will be stationed at embassies all over the world, spending three years in each country. “The goal is to properly equip the Afghan police by instituting mentoring and training programs so they can eventually operate independently,” Kraft said. He added that they hope to give Afghan forces complete control of security and combat by 2014 so the U.S. will withdraw its troops and take on more of a supporting role. “It’s great for us to see there are places in the U.S. Department of State that fo-
ber 30
Afghanistan produces 90 percent of the world’s opium and heroin. And as the director of the International Narcotics and Law Enforcement Bureau, Steven H. Kraft works to decrease this number every day. Kraft spoke about his work and answered questions about career options in the U.S. Department of State to a small group of students in The Institute for Learning and Teaching building’s auditorium Monday afternoon. The Bureau of International Narcotic and Law Enforcement Affairs works to build roads, actively pursue counternarcotics, train the police force and establish the justice sector in Afghanistan and Pakistan. Kraft has significant experience with foreign affairs, working for five years in the Department of Defense and serving in Herat, Afghanistan eight years ago with U.S. Army Civil Affairs and Special Forces units. He will be giving a tour of the prison system to officials from the Afghan police force in Colorado Springs today to show them how it works in the U.S. Kraft has been the director since August 2009 and discussed with audience members the role of the U.S. Department of State in Afghanistan and Pakistan, touching on available ca-
SAMANTHA BAKER | COLLEGIAN
“It’s great for us to see there are places in the U.S. Department of State that focus on law enforcement and judicial systems specifically.”
By SARAH BANES TheRockyMountainCollegian
Steven Kraft, Afghanistan and Pakistan office director for the Bureau of International Narcotics and Law Enforcement Affairs through the United States Department of State, responds to questions from audience members Monday afternoon in Rm. 213 of the Lory Student Center.
Novem
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Director talks international relations, career options
8 Tu esday,
8 Tuesday, November 16, 2010 | The Rocky Mountain Collegian
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H I T Y O U R TA R G E T
The Career Center at Washington University in St. Louis is working together with Student Life newspaper to provide a Career Fair Guide that will also serve as the event’s program. The guide will act as an event preview for the many students that will be attending to meet prospective employers.
DISTRIBUTION
RATES & MECHANICS
5,000 copies will be inserted into Student Life and distributed all over campus as well as select areas that students frequent off campus. The guide publishes on September 12th, so students may review it and prepare for the actual event on September 15th.
Ad Size
Size (WxH)
Full page Half page Horizontal Vertical Quarter page
10.25” x 9.75”
$695*
10.25” x 4.875” 5.0265” x 9.75” 5.0265” x 4.875”
$395* $395* $295*
OUTREACH 95% of Washington University students read Student Life. This gives you the opportunity to invite many qualified, interested students to explore career or internship possibilities with an ad promoting your company. The guide will serve as a career resource even after the fair is over as a directory listing of all attending companies.
*All prices include full color E-Mail PDF ads to: advertising@studlife.com
CONTACT INFORMATION PUBLICATION DATE: Monday, September 12th
DEADLINE: Tuesday, September 6th
Rate
ph: (314) 935–6713 fax: (314) 935–5938 Online: www.readallover.com E-Mail: advertising@studlife.com
Washington University Student Media, Inc. One Brookings Drive, Box 1039 330 Danforth University Center Saint Louis, MO 63130–4899
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What you get
Rates & Mechanics
For a nominal yearly cost, your ad will appear each week in the Religious Directory. This ad will remain the same all year unless your meeting time or location changes.
Size (WxH)
Rate
Weekly Ad - 28 Weeks 3.222” x 2” Only $20 per ad (savings of $28 per week)!
$575
Additionally, you will receive a 50% discount on all additional advertising in any regular issue of Student Life. Space is limited and is sold on a first-come, firstserved basis, so reserve your spot today!
Publication Date: Every Thursday beginning September 1st, 2011 (28 Issues)
deadline: August 25th, 2011
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E-Mail PDF ads to: advertising@studlife.com
Contact Information ph: (314) 935–6713 fax: (314) 935–5938 Online: www.readallover.com E-Mail: advertising@studlife.com
Washington University Student Media, Inc. One Brookings Drive, Box 1039 330 Danforth University Center Saint Louis, MO 63130–4899
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TA R G E T O N Y O U R N E I G H B O R H O O D 8 STUDENT LIFE
SCENE EDITOR | DAVIS SARGEANT | SCENE@STUDLIFE.COM
THURSDAY, NOVEMBER 17, 2011
SCENE EDITOR | DAVIS SARGEANT | SCENE@STUDLIFE.COM
THURSDAY, NOVEMBER 17, 2011
Neighborhood
STUDENT LIFE 9
Spotlight MR. STEREOTYPE MMXI Friday Dec. 2
8pm-10:30pm | May Auditorium
Saturday Dec. 3
20% off of food with college I.D.
Monday-Thursday from 10 pm-close
20 beers on
wed-sun.
Late night
menu
(never a cover!)
Best Bar Food
LIM
ITED
in Town!
Editorial Content
tap
Live music
8pm-10:30pm | Steinberg Hall
Does your group have an event coming up?
advertise here
m b.co pu Blvd op
ingslmar ek Lo thre 07 Dethe 63 on
FFER: TIME O
20%
off everyday for Wash U students, faculty & staff Must show Wash U I.D.
176 Carondelet, Clayton, MO Next to the Ritz Carlton Check us out on line at strattonscafe.com
FREE WIFI!
Advocate for your initiatives, projects, and needs! Let your voice be heard at Seante. Simon 112 | 9:00pm
Come to Treasury and support your student group! Simon 112 | 9:15pm
MEDIUM 3-TOPPING PIZZA
$
999
EACH
Coupon Code: 83533
CHEESE-OLOGY Macaroni & Cheese
St . L o
uis’ ONLY Place to Enjoy Over a Dozen
Varieties of Macaroni & Cheese!
Visit us often for our special Limited Edition Macs! • Indoor and Outdoor Seating • Cold Beer - Great Wine • Voted St. Louis’ Favorite Mac & Cheese - RFT ‘11
CLAYTON/WASH U 7018 Pershing
314-726-3030
We’re Open Late! Sun-Thurs 10am-1am Fri & Sat 10am-2am
Limited Time Offer. Deep Dish Extra. Delivery Charge May Apply.
6602 Delmar (in The Loop) 314.863.6365 www.cheese-ology.com
MR. STEREOTYPE MMXI Friday Dec. 2
DETAILS: Student Life Newspaper will be doing neighborhood spotlights on The Loop, Clayton, Centreal West End and The Grove and South Grand areas starting on February 6th. This two page color spread will feature editorial content with limited ad space. Reserve one of the sixteen full color ad spaces for only $99. If you’d like to participate in this feature, please contact us by the correct deadline for your neighborhood section. Space will be reserved on a first come, first served basis.
RATE & MECHANICS Ad Size (WxH)
Rate
3.222” x 3”
$99*
Design Fee (if applicable)
$15
8pm-10:30pm | May Auditorium
Saturday Dec. 3
8pm-10:30pm | Steinberg Hall
Ad example. Actual Size.
PUBLICATION DATES & DEADLINES: Neighborhood Deadline
The Loop Monday, Jan. 30th Clayton Monday, Feb. 6th CWE Monday, Feb. 13th The Grove, Tower Grove & South Grand Monday, Feb. 20th
Publication Date
Monday, Feb. 6th Monday, Feb. 13th Monday, Feb. 20th Monday, Feb. 27th
*Price includes full color E-Mail PDF ads to: advertising@studlife.com
CONTACT INFORMATION
H I T Y O U R TA R G E T
ph: (314) 935–6713 fax: (314) 935–5938 Online: www.readallover.com E-Mail: advertising@studlife.com
Washington University Student Media, Inc. One Brookings Drive, Box 1039 330 Danforth University Center Saint Louis, MO 63130–4899
drink
&
dine
[weekly bar and restaurant section]
Announce specials and entertainment shows in the 2011-2012 Drink & Dine section with a discounted weekly ad in Student Life! THE DETAILS: Student Life is publishing a weekly Drink & Dine section, giving your business an easy and affordable way to advertise your weekly specials and entertainment acts. Your ad will be seen by nearly 18,000 students, faculty and staff each week!
what you get: You will receive an ad approximately 3.2” x 3” that will appear each week (14 weeks per semester!) in the Drink & Dine section. You can change the ad each week to reflect your weekly specials and entertainment. To see an example of what the section looks like in print visit: http://www.studlife.com/media/pdf/2010-2011/11-01-19.pdf
the cost: A limited number of spots are available in Student Life’s Drink & Dine section. The first nine spots are available for just $750 per semester, or $1250 for the whole year. Full color is included at no additional charge!
how do i get involved?: Call 314-935-6713 or e-mail advertising@studlife.com and we’ll contact you with additional information. Don’t delay, though...space is limited and is sold on a first-come, first-served basis. The Drink & Dine section begins running on September 1st!
We urge you to take part in this year’s section. It’s a great way to get maximum exposure for your business at a low cost! Act now!
H IT Y O U R TA R GET
H I T Y O U R TAR G ET
STOP EATING RAMEN WASH U DINING GUIDE 2010
The Dining & Entertainment Guide is a full color magazine inserted into the Student Life newspaper right before Parent’s Weekend, an ideal time for the Washington University community to be researching dining and entertainment options.
distribution
Rates & Mechanics
The magazine will be distributed in 5,000 copies of Student Life all over campus. The guide publishes on October 17th, so that students and their parents may review it before Parent’s Weekend on October 21st - 23rd. The guide will continue to serve as a dining and entertainment resource throughout the year.
Ad Size
Size (WxH)
Rate
Full page Half page Horizontal Vertical Quarter page
10” x 11.5”
$795*
10” x 5.75” 4.9375” x 11.5” 4.9375” x 5.75”
$495* $495* $295*
*All prices include full color E-Mail PDF ads to: advertising@studlife.com
Publication Date:
Cover Prices & Availability
Monday, October 17
The magazine will have a glossy cover. The following premium positions are available on a first come, first served basis at the following rates:
th
deadline: Monday, October 3
rd
Back cover: Inside front cover: Inside back cover:
$995 $895 $895
Cover Deadline: September 26th
Contact Information ph: (314) 935–6713 fax: (314) 935–5938 Online: www.readallover.com E-Mail: advertising@studlife.com
Washington University Student Media, Inc. One Brookings Drive, Box 1039 330 Danforth University Center Saint Louis, MO 63130–4899
H I T YO U R TA R G E T
Are you getting your fair share of the Wash U market? With nearly 20,000 students, faculty and staff and annual student spending in excess of $72 million/year, the Wash U market is a lucrative market you don’t want to miss out on. As we begin preparing for the new school year, we wanted to touch base and let you know about some exciting new marketing and advertising opportunities for the coming year. Enclosed is some information about Wash U and our product offerings. On the back of this letter is our publication schedule for the upcoming year. Starting this fall, we’ll be publishing every Monday and Thursday, with enhanced online content. The deadline for our Back-to-School issue is August 18th, make sure you don’t miss out on our biggest issue of the year! We will be in touch over the next few weeks in order to follow up but please don’t hesitate to call (314) 935-6713 or email advertising@studlife.com if you have any questions or would like more information. We look forward to working with you in the coming year!
Washington University Student Media, Inc. • 1 Brookings Drive • Campus Box 1039 • Saint Louis, MO 63130 • Phone: (314) 935-6713 • FAX: (314) 935-5938 advertising@studlife.com • For Product Info & Rates Visit: www.readallover.com
H I T Y O U R TA R G ET student Life newspaper Publication Dates August 2011
September
S
S
M T
4 11 18 25
5 6 7 12 13 14 19 20 21 26 27 28
7 14 21 28
M 1 8 15 22 29
T 2 9 16 23 30
W Th F Sa 3 4 5 6 10 11 12 13 17 18 19 20 24 25 26 27 31
october M T
2 9 16 23 30
3 4 5 6 7 10 11 12 13 14 17 18 19 20 21 24 25 26 27 28 31
W
Th
F
Sa 1 8 15 22 29
S
M T
W
4 11 18 25
5 6 7 12 13 14 19 20 21 26 27 28
Th F Sa 1 2 3 8 9 10 15 16 17 22 23 24 29 30 31
february 5 12 19 26
6 13 20 27
T 7 14 21 28
M 2 9 16 23 30
M
6 13 20 27
7 14 21 28
T 1 8 15 22 29
W Th 2 3 9 10 16 17 23 24 30
F 4 11 18 25
Sa 5 12 19 26
S 1 8 15 22 29
M 2 9 16 23 30
T 3 10 17 24 31
W Th F Sa 4 5 6 7 11 12 13 14 18 19 20 21 25 26 27 28
W Th F Sa 1 2 3 4 8 9 10 11 15 16 17 18 22 23 24 25 29
Welcome Back Issue: August 25, 2011
Our first issue of the year hits the campus before classes begin and just as students return. Take advantage of this opportunity to reach students as they move into their dorm or apartment! One of the most widely read all year, this issue is picked up as students head to their first day of classes for the year (or in some cases their first day of college)!
Career Fair Guide Issues: September 13, 2011 & Spring Date TBA
Looking to recruit the nation’s finest graduates? Let WU students know about your company and any jobs and internships you have available.
Dining & Entertainment Guide: October 17, 2011
Students, faculty and staff are always looking for dining and entertainment ideas. This magazine is inserted into the newspaper right before Parent’s weekend in the fall.
The Moving Line (Housing Magazine): November 14, 2011 Glossy cover magazine that is a guide to off campus housing. Inserted into the newspaper in November and distributed on newsstands and at the housing fair again in February 2012.
Visitor’s Guide Magazine: January 2012
march S
M T
W
4 11 18 25
5 6 7 12 13 14 19 20 21 26 27 28
Th F Sa 1 2 3 8 9 10 15 16 17 22 23 24 29 30 31
New for 2012! Our campus Visitor’s Guide is strategically placed throughout campus to give visitors insight into the St. Louis area and all it has to offer. Published in January, this magazine will have a year long shelf life, giving your ads extended exposure.
Valentine’s Issue: February 13, 2012
By far the most popular and widely read issue amongst our students, this special issue explores all of the facets of the love lives, relationships, and romance of today’s college student.
The Finish Line (Commencement Magazine): May 7, 2012
april S 1 8 15 22 29
S
This is your first chance to place your business in the minds (and mailboxes) of incoming students! This glossy cover magazine is mailed to the incoming freshman in addition to our normal campus distribution.
First Regular Issue: September 1, 2011
january 2012
december
M
The Starting Line (Orientation Mail-Home Issue): July 25, 2011 Th F Sa 1 2 3 8 9 10 15 16 17 22 23 24 29 30
november
S
S
W
special section & magazine Publication Dates
T 3 10 17 24 31
W Th F Sa 4 5 6 7 11 12 13 14 18 19 20 21 25 26 27 28
Glossy cover keepsake magazine commemorating seniors. On stands for days leading up to graduation, it’s a great way to congratulate graduates and attract visitors to your business.
Washington University Student Media, Inc. • 1 Brookings Drive • Campus Box 1039 • Saint Louis, MO 63130 • Phone: (314) 935-6713 • FAX: (314) 935-5938 advertising@studlife.com • For Product Info & Rates Visit: www.readallover.com
Fall 2011 August 23
Back to School
Kick off the new semester and inform all incoming freshmen and returning students about your business.
September 2
Show your Horned Frog spirit! This issue promotes the start of a big TCU football season, so don’t miss out on being a part of it!
September 23
Student’s families are in town to shop, eat and enjoy time together. Make sure Horned Frog families know about your business.
Football Preview
Family Weekend
October 7
Show students where to find your business. This is every student’s guide to the area! Don’t miss your chance to get on the map!
October 21
Parents, alumni, faculty, and students will have the whole weekend in Fort Worth and will be looking for places to go and things to do. Make sure they come to you! Get an inside look into the upcoming TCU basketball season. Support Horned Frog Basketball and showcase your business.
Guide to Fort Worth
Homecoming
November 4
Basketball Preview
November 18
Holiday Gift Guide
December 2 Graduation
Students do a lot of their holiday shopping before they go home. Show them where to find the best gifts!
Devoted to December 2011 graduating seniors. Parents, friends, campus departments and businesses will be congratulating the new graduates.
Spring 2012 January 18
As we start the new semester, remind students where you are and what you’re about!
January 27
Focused on Horned Frog spring sports, show your Purple Pride for TCU’s baseball, track, golf and tennis teams!
Welcome Back Spring Sports Guide
February 10
Great for restaurants, flower shops, candy stores and similar businesses that want students to know where to go for Valentine’s Day gifts and celebrations.
February 24
It’s Spring, and students want to look their best for the warmer weather. Make sure they know where to go to get ready for Spring!
Valentine’s Day
Health, Beauty, Fitness
March 9
Perfect for every Fort Worth hot spot! Let students know where they should be hanging out, whether for a study break or a night on the town!
March 30
TCU Frogs are fashion forward and always look for places to shop for the perfect outfit. Make sure they know where to find their next great buys.
Out on the Town
Frog Fashions
April 27
Graduation
May 4
Orientation
special sections
Is devoted to May 2012 graduating seniors. Parents, friends, campus departments and businesses will be congratulating the new graduates. Distributed at orientation sessions throughout the summer, this is your opportunity to introduce your business to the newest members of the Horned Frog family. Call 817.257.7426 or E-mail skiffads@tcu.edu to contact to an Ad Executive Full color for an additional $60 Save 10% on your total bill when you advertise in all 8 sections in a semester. *Minimum ad size: six column inches
SKIFF TCU DAILY
Est. 1902
Your Little Frog is Finally Graduating! Freeze this moment in time with a personalized, full color ad in the TCU Daily Skiff’s keepsake graduation issue. Your graduation wish will be published on April 21, 2011.
Courtney Elizabeth Kimbrough Courtney, Your love of life and positive attitude have never ceased to amaze us. We love you so much and couldn’t be prouder of all you’ve achieved. The Lord has blessed you; always remember to thank Him.
We love you, Mama & Diddy
Example of a 5.14” x 4” advertisment 1. Fill out the personalized message below. 2. Check the box below for the ad size you would prefer. 3. Enclose a baby picture of your graduate. Ads are published in full color.
4. Enclose a check or money order made out to The TCU Daily Skiff. We also accept credit cards. 5. Enclose a self-addressed stamped envelope if you would like your photo returned. 6. Ads must be received by April 7th, 2011.
Name to appear in ad: _______________________________ Your message: (Please do not exceed the Your name: ___________________________________ Your address: _________________________________ ____________________________________________
word limit for the size you choose.)
___________________________________ ___________________________________ ___________________________________
Your phone number: ____________________________ ___________________________________ Charge Card (circle one)
MC
VISA
AMEX
DISCOVER
Card # _____________________________ Expires ________ Name on card ______________________________________ ____$85 (3.39” x 3”) ____$250 (5.14” x 8”) 25 word limit 75 word limit, allow up to 4 pics ____$135 (5.14” x 4”) ____$450 (10.39” x 7”) 50 word limit 250 word limit, allow up to 8 pics *Full color picture included in price
___________________________________ -You may attach a separate sheet if needed
Please Return by April 7th to: TCU Daily Skiff, Graduation Wishes TCU Box 298050 Fort Worth, TX 76129
Questions? Call (817) 257-7426
SKIFF TCU DAILY
Est. 1902
TCU Box 298050 • Fort Worth, Texas 76129 Phone: 817.257.7426 • Fax: 817.257.7133 • Email: skiffads@tcu.edu March 3, 2011 Dear Proud Family Member,
It’s amazing how time flies. This May, your baby will finally graduate college. It’s an exciting time of year, and almost 950 graduates will cross the stage with your son or daughter in May. Do you want to make sure your child is noticed in the crowd? Congratulate your son or daughter with a personalized ad in the TCU Daily Skiff’s keepsake graduation issue to be published April 21, 2011. The Skiff is the only official newspaper here at TCU and the perfect way to show your child how proud you really are. Your graduation wish will be published inside the 3,500 copies of the daily edition of the Skiff and circulated throughout campus and in off campus locations. In years past, seniors couldn’t wait to compare all their friends’ pictures. It’s a great way for your favorite student to take a piece of TCU with them when they leave. It’s easy to order your personalized ad, too. Simply fill out the following order form, enclose your message, child’s picture and payment. The cost of full color is already included in the total price. Then, mail it back to us by April 7, 2011. You also have the option of ordering your ad online. Just go to https://wwwb.is.tcu.edu/upay2/GRADAD and complete the process electronically. The submissions must be complete by April 7, 2011. Please feel free to call me at (817) 257-7426 if you have any questions. Don’t miss the opportunity to congratulate your student. Send in your order TODAY! Sincerely,
Courtney Kimbrough Advertising Director TCU Daily Skiff
your
BABY is
graduating Give a customized ad in The Skiff
Your Baby is Finally Graduating! Don’t forget to send in your child’s personalized full color ad congratulating a job well done. The deadline is April 7th, and the TCU Daily Skiff graduation issue will be published April 21st.
Courtney Elizabeth Kimbrough Courtney, Your love of life and positive attitude have never ceased to amaze us. We love you so much and couldn’t be prouder of all you’ve achieved. The Lord has blessed you; always remember to thank Him.
We love you, Mama & Diddy
Send all information to: TCU Daily Skiff Graduation Wishes TCU Box 298050 Fort Worth, TX 76129 Remember: The deadline for graduation wish orders is April 7th! You can also order online at https://wwwb.is.tcu.edu/ upay2/GRADAD
Please call the Skiff advertising office at 817.257.7426 or e-mail skiffads@tcu.edu with any questions.
TCU Daily Skiff Texas Christian University TCU Box 298050 Fort Worth, TX 76129
your
BABY is
graduating Give a customized ad in The Skiff
James Madison University
BASKETBALL SEASON PREVIEW SLAM DUNK with the DUKES! Make sure you advertise in this NEW exclusive section! Pricing Guide: Full Page (10.125” x 9.5”) - $685 3/4 Page (7.2813” x 9.5”) - $575 1/2 Horizontal (10.125” x 4.667”) - $355 1/2 Vertical (4.979” x 9.5”) - $355 1/4 Horizontal (4.979” x 4.667”) - $190 1/4 Vertical (2.322” x 9.5”) - $190 1/8 Page (4.979” x 2.25”) - $105
Date Published: December 8, 2011 Ad Deadline: December 1, 2011 (1 Color): $80 (2 Color): $160 (3 Color): $300
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Serving James Madison University Since 1922
thebreezeads@gmail.com phone: 540.568.6127 fax: 540.568.7889
Family Weekend
published oct. 13, 2011 deadline oct. 6, 2011
Get the chance to immerse yourself in the jmu spirit with all of our students and their families on family weekend. Families will be flooding into harrisonburg to learn all about campus life with their kids!
Rates & Sizes
Full page $685 10.125” x 9.5” 1/2 page Horizontal $355 10.125” x 4.667” 1/4 page horizontal $190 4.979” x 4.667” 1/8 page $105 4.979” x 2.25” Color charges: 1 color $80 2 colors $160 full color $300
3/4 page $575 7.2813” x 9.5” 1/2 page vertical $355 4.979” x 9.5” 1/4 page vertical $190 2.322” x 9.5”
www.breezejmu.org 540.568.6129 thebreezeads@gmail.com
Introducing...
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Down-Home Cooking Chicken, beef, seafood and more Exit 264 off Interstate 81, New Market 555-1212, www.johnny.org
Coffeehouse and Cocktail Lounge
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Pizza Straight from Italy
Great spot for families 123 Main Street, Harrisonburg 555-1212, www.pizza4me.org
Youâ&#x20AC;&#x2122;ve Gotta Try Our Burgers Harrisonburg Crossing; Winchester Mall; Staunton Town Center 555-1212, www.fiveguys.org
Baja Bean Company Burritos and more 123 Staunton Street, Staunton 555-1212, www.Baja.org
Celebrating 30 Years Serving James Madison University Since 1922
540.568.6127 thebreezeads@gmail.com
Great sandwiches at a great price 321 Main Street, Lexington 555-1212, www.macados.org
Best Barbecue in Harrisonburg
Pork, beef and all the fixins. 56 E. Wolfe St., Harrisonburg 555-1212, www.bbq.org