2012-4c-3

Page 1

Advertising Run Sheet List *SUPPLEMENT* Reporting 10/11/2010 Run Date 01-26-2012

LOCAL

Monday 10/11/10

Page 1

126Carver, Adam

5205 Young America 03EW-Homecoming Guide PREM BACK COVER LOCAL

Monday 10/11/10

Color: FULL COLOR

126Carver, Adam

4271 University Program Board 24BW-Homecoming Guide Cam Ready PREM Page 3 LOCAL

Monday 10/11/10

Monday 10/11/10

127Lovett, Johnnie

Monday 10/11/10

104Matuszewski, Scott

Monday 10/11/10

Monday 10/11/10

130Fekety, Bryan

Monday 10/11/10

7564 DUI Countermeasures 17D-Homecoming Guide

3 x 8.0 = 24

Color: Blue, Red

111Barbour, Eric

6680 Peoria Charter PeoriaD-PeoriaCharterHomecoming

LOCAL

5 x 8.0 = 40

Color:

6209 Parking Services & Transportation 24HW-HC Bus route ad

LOCAL

5 x 8.0 = 40

Color:

125Ross, Ian

9289 Jarvis Catering 12BD-Jarvis Catering and Security Homecoming Guide LOCAL

5 x 16.0 = 80

Color:

2008 Noodles & Co. DBW IWI Ventures, Brit Wiedemann 03DW-noodles homecoming guide noodles homecoming guide LOCAL

5 x 16.0 = 80

Color: FULL COLOR

5013 Avanti's 18D-Avanti's Homecoming Guide Frequency Discount LOCAL

5 x 16.0 = 80

4 x 5.0 = 20

Color: 100% nebraska cornhusker red

200Haka, Nelson

4 x 5.0 = 20

Color:


Advertising Run Sheet List *SUPPLEMENT* Reporting 10/11/2010 Run Date 01-26-2012

LOCAL

Monday 10/11/10

Page 2

200Haka, Nelson

4449 GiGi's Bottega 17D-HomeComing Guide

LOCAL

Monday 10/11/10

Color:

104Matuszewski, Scott

6033 Papa John's Pizza 03DW-papa j homecoming guide papa homecoming LOCAL

Monday 10/11/10

4 x 5.0 = 20

2 x 5.0 = 10

Color:

110Sandoval, Jason

5217 The Ultimate Tan 03AW-Camera Ready Coupon

1 x 5.0 = 5

Color: ***** PREPAY PENDING *****

LOCAL

Monday 10/11/10

125Ross, Ian

9821 Drifter's Pub 12BD-Drifters 12 HC Guide

LOCAL

Monday 10/11/10

9389 Village Stitches 11FD-Village Stitches-HC Guide

LOCAL

Monday 10/11/10

9032 Castle Theatre 18D-Homecoming Guide Consecutive Discount LOCAL

Monday 10/11/10

4542 Gumby's Pizza 03FW-Homecoming Guide

LOCAL

Monday 10/11/10

6326 Morningstar United Methodist Church 25D-Homecoming Guide

3 x 4.0 = 12

Color:

125Ross, Ian

3 x 4.0 = 12

Color:

127Lovett, Johnnie

2 x 3.0 = 6

Color:

129Frazelle, Sarah

2 x 3.0 = 6

Color:

129Frazelle, Sarah Color:

1 x 1.0 = 1


Advertising Run Sheet List *SUPPLEMENT* Reporting 10/11/2010 Run Date 01-26-2012

LOCAL

Page 3

Monday 10/11/10

129Frazelle, Sarah

4956 Holy Trinity Catholic Church 25D-Homecoming Guide

LOCAL

Color:

Monday 10/11/10

129Frazelle, Sarah

5756 Wittenberg Lutheran 25D-Homecoming Guide

LOCAL

Monday 10/11/10

129Frazelle, Sarah

1 x 1.0 = 1

Color:

Monday 10/11/10

129Frazelle, Sarah

85746 Jacob's Well Community 25D-Homecoming Guide

LOCAL

1 x 1.0 = 1

Color:

5905 First United Methodist Church 25D-Homecoming Guide

LOCAL

1 x 1.0 = 1

1 x 1.0 = 1

Color:

Monday 10/11/10

129Frazelle, Sarah

4482 Clearview Church 25D-Homecoming Guide

1 x 1.0 = 1

Color:

Advertising Summary 01-26-2012 16:17:19

Total # ads for 10/11/2010 =

Total Columns X Inches: Largest Ad Listed: Smallest Ad Listed: Average Ad Listed:

461 80 1 21.95

21


Daily Ad Summary *SUPPLEMENT* Reporting 10/10/2011 Run Date 01-26-2012 Account Name

Page 1 Rep Name

Ad ID Tag

Inches

Rate

Gross

Full Page

Consec Prepay Prod

Other

Ad Cost

Ad type: Local Avanti's

Molof, Cassi

18 Avantis Homecomin*80

9.65

772.00

77.20

0.00

34.74

0.00

-66.01

594.05

Cell Phone Sales

Mayer, Laura

Misc Free Cell Phone S* 4

12.10

48.40

0.00

0.00

2.42

50.00

-6.89

89.09

Center for Hope Mini

Bender, Christina

25 WD*

1

5.88

5.88

0.00

0.00

0.29

0.00

0.29

5.88

Checker Cab of Bloom

Denton, Matt

21 PARTY BUS AD * 20

10.25

205.00

0.00

0.00

10.25

0.00

0.00

194.75

Checker Cab of Bloom

Denton, Matt

21 SAME AS SURVIV* 20

10.25

205.00

0.00

0.00

10.25

0.00

0.00

194.75

Church of Christ

Bender, Christina

25 Supplement*

1

5.88

5.88

0.00

0.00

0.29

0.00

0.29

5.88

Clearview Church

Bender, Christina

25 Worship Directory*

1

5.88

5.88

0.00

0.00

0.29

0.00

0.29

5.88

College Station - Sn

von Lugossy, Alex

04R Homecoming guid* 80

8.65

692.00

69.20

0.00

0.00 375.00

-93.42

904.38

Drifter's Pub

Ross, Ian

12B DRIFTERS FULL* 80

10.10

808.00

80.80

0.00

36.36

0.00 -103.84

587.00

DUI Countermeasures

Denton, Michael

17 HOMECOMING 10* 20

9.65

193.00

0.00

0.00

9.65

0.00

-27.50

155.85

GiGi's Bottega

Denton, Michael

17 HOMECOMING 10* 20

10.60

212.00

0.00

0.00

10.60

0.00

0.00

201.40

Grace Church

Bender, Christina

25 Worship Directory*

1

5.55

5.55

0.00

0.00

0.28

0.00

0.28

5.55

Holy Apostles Orthod

Bender, Christina

25 WD*

1

7.14

7.14

0.00

0.00

0.36

0.00

0.36

7.14

Jacob's Well Communi

Bender, Christina

25 WD*

1

5.88

5.88

0.00

0.00

0.29

0.00

0.29

5.88

Judson Baptist Fello

Bender, Christina

25 Worship Directory*

1

6.94

6.94

0.00

0.00

0.35

0.00

0.35

6.94

Julie Dostal, MS

Koerner, Kyle

11D Julie D. Back to 4* 4

12.10

48.40

0.00

0.00

2.42

0.00

-7.26

38.72

LaBambas

Denton, Michael

17 HOMECOMING 10* 10

10.60

106.00

0.00

0.00

0.00

0.00

0.00

106.00

Obstetrics & Gynecol

Barbour, Eric

13 OBGYN Ad*

6

10.10

60.60

0.00

0.00

3.03

0.00

-8.64

48.93

Papa John's Pizza

Koerner, Kyle

03D Papa Johns. FC. * 40

12.10

484.00

0.00

0.00

0.00 375.00 -128.85

730.15

Peoria Charter

Bender, Christina

Peoria Suburb Service* 20

10.60

212.00

0.00

0.00

0.00

0.00

0.00

212.00

Recreation Services

Barbour, Eric

24G HomecomingGuid* 25

7.75

193.75

0.00

0.00

0.00

0.00

0.00

193.75

St. Matthew's Episco

Bender, Christina

25 Worship Directory-S* 1

5.55

5.55

0.00

0.00

0.28

0.00

0.28

5.55

Stepping Stone Prope

Dziadosz, Dave

01D Homecoming Gui* 80

9.20

736.00

73.60

0.00

0.00 375.00 -155.65

881.75

The Edge

Kloster, Nick

03G 40 Inch Homecom* 40

7.25

290.00

0.00

0.00

0.00

0.00

-43.50

246.50

The Ultimate Tan

von Lugossy, Alex

03A Camera Ready ho* 20

10.25

205.00

0.00

0.00

10.25

0.00

0.00

194.75

University Program B

McNamara, Tyler

24B Homecoming Gui* 80

7.75

620.00

62.00

0.00

0.00 375.00

93.30

1,026.30

Wesley United Method

Bender, Christina

25 WD Supplement*

1

6.94

6.94

0.00

0.00

0.35

0.00

0.35

6.94

Young America

Barbour, Eric

03E LodgeAdHomecom*80

7.65

612.00

61.20

0.00

27.54 375.00

3.49

901.75

6,758.79

424.00

0.00

-541.99

7,557.51

Local Totals

738

160.29 1,925.00


Daily Ad Summary *SUPPLEMENT* Reporting 10/10/2011 Run Date 01-26-2012 Account Name

Page 2 Rep Name

Grand Totals for 10/10/2011 * First run date of ad

Ad ID Tag

Inches 738

Rate

Gross 6,758.79

Full Page

Consec Prepay Prod

424.00

0.00

Other

160.291,925.00 -541.99

Ad Cost 7,557.51


THE DAILY VIDETTE PRESENTS

HOMECOMING GUIDE ILLINOIS STATE UNIVERSITY’S HOMECOMING WEEK OCTOBER 11-16, 2010

ABOUT

MARKETING PLAN

Illinois State University’s Homecoming Week is one of the largest events on campus. Thoroughout the week, the ISU community, parents, alumni, and prosective students will participate in various events both on and off campus, leading up to the big game on Saturday. The Homecoming Guide will provide readers information on sports, special events, and is a great opportunity to let the ISU community and visitors know what your business has to offer.

· Distributed with the newspaper on October 11th, the beginning of Homecoming Week. · Daily Vidette employees will also be distributing an extra 750 copies on Saturday 10.16.10 around traffic the stadium and at other high locations. · Promotion of Homecoming Guide will take place throughout the end of Septemeber and into October through house ads.

DEADLINES

COLOR SPECIALS

Under 24”

24”+

Run Date

10.10.11

One Color

$50

$95

Deadline to Reserve Space

9.30.11

Two Color

$100

$150

Artwork Deadline

10.03.11

Full Color

$150

$200


CNBAM Best Sales Increase of a Special Section The Daily Vidette is proud to submit the 2011 Homecoming Guide for the 2012 CNBAM Best Sales Increase of a Special Section award. With an increase of revenue of 63.85% sales in comparison to the 2010 Homecoming Guide Supplement, the advertising sales staff also sold advertising to twenty-eight accounts in 2011 versus twenty-one accounts in 2010. This year’s staff nearly doubled the amount grossed and inches sold from $4,612.35 in 2010 to $7,557.51 in 2011 and 461 inches to 738 inches respectively. The increase provided the Illinois State University community with a valuable supplement, improved exposure to clients, and an increase of revenue for the Daily Vidette. The Homecoming Guide ran on the Monday of Homecoming week. This special section received a lot of attention from the community, especially from clients wanting to reach out to students that were planning to participate in the 2011 Homecoming festivities. This is the one time during the year that we are sure that more than just the students are picking up the paper, which gives us a whole different value that we can communicate to our clients. The success of this supplement can be credited to unique incentives and promotions, and staff motivation. One reason the 2011 Homecoming Guide was so profitable was that the advertising sales staff sold the 2011 Homecoming Guide bundled with the 2011 Rental Guide. The bundle package presented both the Homecoming and Rental Guides together. If any clients were interested in doing both guides, the client received a discount of 5% on the Homecoming Guide. By bundling the Homecoming and Rental Guides together, not only did the staff increase the amount of revenue generated for the Homecoming Guide, but they also increased the amount of revenue generated for the Rental Guide as well. While the staff sold $2,945.16 more worth of advertising for the 2011 Homecoming Guide in comparison to the 2010 Homecoming Guide, the staff also increased the revenue brought in for the 2011 Rental Guide by $1,944.49 in comparison to the 2010 Rental Guide. Along with the bundle that we offered advertisers that participated in both the Homecoming and Rental Guides, the advertising sales staff was also offered two different incentives while selling for the Homecoming Guide. The first was an individual incentive that was awarded to the person that obtained the most new clients to run in the Homecoming Guide. The individual that brought in the most new accounts was awarded a $20.00 bonus. The other incentive was a team incentive. The team that sold advertising to the most clients was awarded with a bonus of 50 points each. These incentives promoted competition amongst the staff and increased the desire to the Marketing Consultants to work hard and sell advertising space for these guides. To monitor individual and team successes, a sheet was posted for the consultants to write down their sold advertisements. Posting the sold advertisements on the wall motivated the advertising sales staff to continue to work hard and to see who was selling the most. E-mails were also sent out multiple times per week with Homecoming Guide sales updates.


In this issue: Stanley Cup to visit ISU (again) How to show your Redbird spirit Best tailgating tips Student opinions of Homecoming An in-depth look at the Big Red Marching Machine The planning process of Homecoming


2

Monday, October 11, 2010

Daily Vidette

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University Program Board www.programboard.ilstu.edu


Monday, October 11, 2010

Daily Vidette

3

Great Urban Race will get contestants in the hunt Mason Souza Daily Vidette Senior Staff

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Monday, October 11, 2010

Daily Vidette

ISU alum hopes Stanley Cup brings inspiration Athletics Hall of Fame to induct five Emily Warner

Daily Vidette Supplement Editor

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“For me, Homecoming is a chance to talk to people – students who maybe aren’t sure what they want to do for a living or aren’t sure what to do at the next stage of their life.� Jay Blunk Executive Vice President of the Chicago Blackhawks

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Megan Maginity Daily Vidette Senior Staff

Courtesy photo

Jay Blunk, executive vice president of the Chicago Blackhawks, hoists the Stanley Cup at Maggie Miley’s Saturday, Aug. 21, 2010. The Stanley Cup will again visit campus for the Homecoming Parade.

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Monday, October 11, 2010

Daily Vidette

5

ISU fans share Homecoming meanings Year-long Hannah DeMay Daily Vidette Reporter

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“Homecoming is a time in which we are able to really show our friends, family and even the community what being a Redbird means to each of us.” Michelle Stukel Senior English education major and ISU cheerleader

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CLEARVIEW CHURCH

JACOB’S WELL COMMUNITY CHURCH

MORNINGSTAR UNITED METHODIST CHURCH

Castle Theater 209 E. Washington St., Bloomington 309.829.8439 Sunday at 9:15 AM & 11:15 AM Need a ride to church, email rides@clearview-church.org Rides for students by student

304 Jersey Av, Normal IL 309.830.3795 Sunday: 10:30, Wed 7:00 PM-Prayer Service www.thejake.cc Come Thirsty, Be Refreshed.

3714 Fort Jesse Road, Normal IL 309.452.6255 Sunday Worship: 10:15 AM Christian Formation 9:00 AM for all ages www.mymorningstar.org

FIRST UNITED METHODIST CHURCH OF NORMAL 211 N School St, Normal IL 309.452.2096 Saturday: 5:00PM Sunday Contemporary 11AM Wed Meal & Small Group Study 5PM www.normalfirst.org

HOLY TRINITY CATHOLIC CHURCH

WITTENBERG LUTHERAN CENTER

711 N. Main St. 309.829.2197 HolyTrinityBloomington.org Weekday Masses: M, TU, TH, F, SA 8:00 AM W 8:15 AM & 12:05 AM Weekend Masses: SA 4:30, SU 7:00, 8:30, 10:00, 11:30

201 S. Main St, Normal IL 309.452.5971 Sunday Morning Bible Study: 9:30 AM Sunday Morning Worship w/HC: 10:30 AM Sunday Evening Bible Study & Meal: 5:00 PM Tuesday Evening Bible Study & Pizza: 7:30 PM www.wittenberg-LCMS.org

Contact Sarah Frazelle at dvsafraze@exchange.ilstu.edu or 217.417.6869 for inclusion in this directory.

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! E N LI N O K O O B

planning for weeklong event Lisa Crocco Daily Vidette Staff Writer

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6

Monday, October 11, 2010

Daily Vidette

Annual Hoopfest ignites Redbird basketball Shelley Singler Daily Vidette Staff Writer

For Redbird basketball fans, Hoopfest is just around the corner. The event will be held at Horton Field House on Oct. 15 at 7 p.m. with free admission. Âł,W LV WKH ÂżUVW RSSRUWXQLW\ IRU fans to get a look at the men and ZRPHQÂśV EDVNHWEDOO WHDPV 7\SLFDOO\ 2FW LV WKH GD\ WKDW WHDPV can begin their practices. The practice is at 7 p.m. and in the past there used to be Midnight Madness that would start on Oct. 15,â€? Brad Ledford, assistant director for market and promotion of Redbird Athletics, said. +RRSIHVW LV WKH NLFNRII RI WKH EDVNHWEDOO VHDVRQ DQG DQ RSSRUWX QLW\ IRU IDQV WR VHH WKH SOD\HUV DV ZHOO DV IRU QHZ SOD\HUV WR EH LQWUR GXFHG +RPHFRPLQJ .LQJ DQG 4XHHQ ZLOO DOVR EH DQQRXQFHG DW +RRS IHVW ´:H LQWURGXFH HDFK RI WKH SOD\HUV DQG SXW D VSRWOLJKW RQ WKH WKHP 7KLV \HDU ZH KDYH VL[ RU HLJKW QHZ LQFRPLQJ SOD\HUV RQ WKH EDVNHWEDOO WHDP VR WKLV LV DQ RS SRUWXQLW\ WR VHH WKHP OLYH DQG LQ DFWLRQ Âľ /HGIRUG VDLG +RRSIHVW LV DOVR D WUDGLWLRQ IRU DOXPQL WKH EDVNHWEDOO WHDPV DQG VWXGHQWV SOD\HUV DUH LQWURGXFHG D SRLQW FRQWHVW LV KHOG DQG VFULP PDJHV DUH SOD\HG ´,Q WKH SDVW >WKH HYHQW@ KDV LQ YROYHG D SRLQW FRQWHVW ZLWK RXU EDVNHWEDOO WHDP DQG WKH ZRPHQ¡V DQG WKH PHQ¡V WHDP ZLOO KDYH D VKRUW VFULPPDJH DQG D GXQN FRQ WHVW ZLWK WKH EDVNHWEDOO WHDP :H ZLOO DOVR SXOO RXW RQH OXFN\ IDQ DW UDQGRP DQG WKDW IDQ ZLOO JHW D IUHH W VKLUW DQG JHW WR PDNH D VKRW IRU Âľ /HGIRUG VDLG ´2QH RI WKH SXUSRVHV RI

Daily Vidette Archive Photo

ISU sophomore Jackie Carmichael competes in the dunk contest of Hoopfest in 2009. This year’s Hoopfest will take place on Oct. 15 at 7 p.m. in Horton Field House. Admission is free for students. The event is also the kickoff to the basketball season.

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We can provide catering and/or security for any type of event. Specializing in catering and security for fraternities and sororities.

SECURITY Erron Gilmer 309.831.6942

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Formals, social events, barndances, after-hour parties, tailgating, weddings, and much more.


Monday, October 11, 2010

Daily Vidette

7

Beware of rules, good practices when tailgating Tailgating

stronger than ever this year Tobias Wall Daily Vidette Staff Writer

Daily Vidette Archive Photo

Games like bags and washers are a popular way to have fun at tailgating events. ISU Police reminds tailgaters to have fun, but be mindful of tailgating rules.

Ali Paulson Daily Vidette Staff Writer

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8

Monday, October 11, 2010

Daily Vidette

ISUSPEAKS What are you doing for Homecoming Week?

1.

“I am ready for the football game. I’m going to have the red makeup and everything to show some school spirit.� Vivianne Velazquez Sophomore undeclared major

2.

“My sister’s coming into town and we are going to party. Simply put.� Jae Joseph Freshman undeclared major

3.

“I’m going be tailgating and being part of the parade. We have a really cool theme but I can’t tell you – I work for the radio station and some alumni I know who I haven’t seen in a while are coming down, so I’m going be going out with some fun ISU people.� Grace Rickert Senior music business major

4.

“I plan on going to the game, which will be fun; tailgating at the game, cooking out, chilling, and I haven’t really thought of anything else yet, but hopefully I’ll just have a good time and show off my Redbird pride.� Patrick Hoffman Freshman parks and recreation management major

5.

“I plan on going to the football game and just having a good time with friends.� Chrystal Johnston Freshman art education major

Upperclassmen reflect on the past Katherine Kussmann Daily Vidette Reporter

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Monday, October 11, 2010

Daily Vidette

Fun ways to show off Redbird pride Allison Burke Daily Vidette Staff Writer

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“The coolest way to paint your face is to paint it exactly like Ace Frehley from KISS does.� Tom Steinbach Junior technology education major

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The changing face of ISU

1990–present Erin Hogg Daily Vidette Staff Writer

1992 In 1992, the Student Services Building was built as a revenue bond project.

1995 The campus card system began, giving each student a unique ID. The Redbird Card Office opened the same year.

1997 The Science Laboratory Building was built in 1997 and holds teaching and research in the departments of chemistry and biological sciences. It cost $35 million to build.

2000 The Lobby Shop in the Bone Student Center was converted into a walk-in store where students can buy Redbird gear.

2001 Although a bookstore has always been in its location, Barnes & Noble opened its doors in 2001.

2002 In 2002, the Performing Arts Center opened. It includes a 630-830 seat concert hall and a 400-500 seat theater. It cost $18 million to build and it was funded through student fees and private donations. The G-Spot program began in the fall of 2002. It was a joint effort between the Health Promotion Office and the Peer Education student organization, which is now called the Student Wellness Ambassador Team (S.W.A.T.). TechZone moved into its new location across from Barnes & Noble in the Bone Student Center.

2005 The College of Business opened in January 2005. It was designed to allow for the integration of state-of-theart technology into classes, and to encourage a collaborative atmosphere between students, alumni and university business partners. The State Farm Companies Foundation donated funds to build the COB building, and it unites all business faculty and students in one location for the first time in 20 years.

NO COVER ART P ING S M ECO IFTER M HO @ DR

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$2.00 ~ BUD FAMILY PINT $2.50 ~ WELL DRINKS $3.00 ~ ANY BOMB

Burger King opened in August 2005 and Pizza Hut opened in January 2005. The Bone Student Center decided to move towards more branded restaurants to increase popularity among students. Dean of Students, University Program Board (UPB) and the programming offices move into the Bone Student Center.

Fun unity of Funk ommunity The Community

2009 The Atrium Lounge opened in April 2009, offering a new place for students to hang out, work on homework and relax. Late Night at the Bone started in 2009 to give students the opportunity to explore the Bone Student Center and learn more about what it has to offer with scavenger hunts, movie showings and other events.

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for need p o h s ’ s i o n i s. Central Ill h for nearly 30 year tc m til 5pm & cross sti on-Sat 10a 31 309.663.90

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twitter.com/thedailyvidette

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9

2010 Einstein Bros. Bagels opened in May 2010 and was open all summer before the school year started.


10

Monday, October 11, 2010

Daily Vidette

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% Redbirds vs. North Dakota State October 16 at 2:00pm


Monday, October 11, 2010

Daily Vidette

Big Red Marching machine revs up the crowd Kyle Deg Daily Vidette Reporter

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Town and Gown 5K to help conclude Homecoming Cassie Monroe Daily Vidette Senior Staff

“The band can inspire the crowd and it can lead to a celebration. It helps the team be successful, and it can help students be proud of their school.” Dan Belongia ISU Assistant Director of Bands

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Michelle Wallace / Daily Vidette Photo Editor

The Big Red Marching Machine has over 275 members. They help excite the crowd during games and are currently integrating popular songs such as “Chelsea Dagger.”

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Bloomington-Normal’s OnlineDirectory

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Monday, October 11, 2010

Daily Vidette

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Monday, October 10, 2011

HOMECOMING GUIDE

Daily Vidette


Daily Vidette

HOMECOMING GUIDE

Monday, October 10, 2011

3

/IllinoisStateHomecoming IllinoisStateHomecoming.com

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4

HOMECOMING GUIDE

Monday, October 10, 2011

Daily Vidette

COLUMN

Looks like we’re not in high school anymore MY VIEW Renee Changnon Columnist and Supplement Editor

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Carnival to offer Reaching for the night of ISU spirit Rumble Champion Katie Klein Daily Vidette Reporter

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Devin Torkelsen Daily Vidette Staff Writer

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(309) 438-PLAY CampusRecreation.IllinoisState.edu

HOMECOMING EVENTS

INSTRUCTIONAL PROGRAMS

LATE NIGHT AT THE REC Date: October 13 Time: 8 p.m. - midnight Location: SFC Join us for great games and prizes!

BASIC CLIMBING Date: October 16 Time: 2-5 p.m. Location: Climbing Wall, SFC Cost: $20 This three-hour workshop is geared toward novice climbers and all equipment is provided.

TOWN AND GOWN 5K RUN Date: October 15 Time: 7 a.m. Location: SFC Sign up at IllinoisStateHomecoming.com.

FITNESS FAT TALK FREE FIESTA Date: October 21 Time: varying Zumba classes 1-4 p.m. Location: SFC Fitness Studios and Pool

LEAD CLIMBING ORIENTATION Date: October 19 Time: 3:30-4 p.m. Cost: $5 Location: Climbing Wall, SFC This half-hour orientation for experienced climbers will provide a refresher of the essentials of lead climbing.

INTRAMURALS BELAY CLINICS Date: October 20 and 31, 3:30-5:30 p.m. and October 23, 3-5 p.m. Location: Climbing Wall, SFC Cost: $15 Inexperienced climbers can learn to belay through experiential instruction by qualified staff on basic belaying skills, equipment usage, and safety checks. RAPPELLING Date: October 22 Time: 1-5 p.m. Location: Rappel Tower Cost: $20 Let our qualified staff teach you the skills necessary for an afternoon of fun on the rappel tower.

6-on-6 VOLLEYBALL LEAGUE Roster due: October 18 Play begins: October 25 Entry fee: $50 Divisions: Men, Women, CoRec Roster min/max: 6/10 3-on-3 BASKETBALL LEAGUE Roster due: October 18 Play begins: October 25 Entry fee: $50 Divisions: Men, Women, CoRec Roster min/max: 3/5


Daily Vidette

HOMECOMING GUIDE

Monday, October 10, 2011

5

Homecoming Parade ready to step off on Oct. 15 Douglas Bridges-O’Connor Daily Vidette Senior Staff

Renee Changnon Daily Vidette Supplement Editor

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Daily Vidette Archive Photo

Members of the ISU cheerleading team lead the Old Main Bell down School St. during the 2010 Homecoming Parade. The 2010 parade hosted 161 parade entries.

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Start Fresh. Start Smart. our y n g i S 2013 2012- LINE ON lease ! TODAY

Fully Furnished All Inclusive* Roommate Matching Program Private Bedroom and Bathroom Walk to Campus *Green Cap on electricity

www.TheEdgeOnHovey.com 800 W Hovey Ave., Suite 100 Normal, IL 61761

309.454.5599


6

HOMECOMING GUIDE

Monday, October 10, 2011

Daily Vidette

Homecoming Court provides unique perspective

Andrew Steckling Daily Vidette News Editor

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“This isn’t something that people should be competitive to shoot for, Homecoming King or Queen. It kind of negates the spirit of Homecoming. It’s about cooperation, getting along and representing the values of the Homecoming Court. By being asked to be on Court, you’ve essentially already won.” Zach Owens

ISU Student Body President, 2010 Homecoming King

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Katie Pratt and Ryan Hall were crowned the 2009 Homecoming King and Queen of Illinois State. Representatives from last year’s Homecoming Court passed down the crowns.

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Enjoy Homecoming! Party Buses Available Starting at 11:00 AM


HOMECOMING GUIDE

Daily Vidette

7DLOJDWH 7LSV Ever wonder how to make your tailgate one to be envious of? Follow these tips, compiled by a tailgate enthusiast, to make yours the talk of the lot. 1. The essentials: A car with a trunk big enough to sit in, at least a 30-pack of beer (no bottles in parking lots), you and your closest friends and family and all of the team memorabilia you can possibly find. 2. FOOD. Burgers, hot dogs, brats, buns, baked beans, potato salad, pop, every potato chip ever invented, condiments and anything else you can think of. Don’t forget the paper plates, silverware and, of course, the grill. 3. Bags and a football. Don’t forget the wooden planks and a healthy confidence in your ability to get it in the hole. Have the football there so the guys can to pretend they’re Tom Brady for an hour (even if they hate Tom Brady). 4. Music. Bring something you can play some beats with. It might help you get in the zone for the bags game. 5. Clean-up materials. Bring heavy-duty foil to line your grill, which makes clean up a breeze when you pack it in and head into the game. Bring zip-lock bags to organize your food, napkins to keep hands and faces clean and a roll of toilet paper in case the porta-potty is out (your neighbors will thank you for that one). 6. Second-string saviors. Antacids, sun block, First Aid Kits and jumper cables. Enough said. 7. Coolers and ice. Pack the drinks in one cooler and the food in the other. Some tailgating tip websites suggest freezing your water the night before and letting it keep your beer and food cold so the cooler doesn’t become a tiny swimming pool. You can drink the water as it melts to keep hydrated (you’re probably drinking lots of beer that’s dehydrating you) and even use it as an ice-pack if you pull a hammie during bags or beer pong. You’re a serious competitor; pack like one. 8. Lawn chairs. You’re gonna be tired after all the walking around, throwing a beanbag or football and drinking. 9. Try a laminated tailgating checklist. Write down everything you plan to bring down to the last plastic red cup and check it off with a dry erase marker as you pack. 10. Good sportsmanship. Tailgating is the ultimate social gathering between sports fans. Use it as an opportunity to walk around, swap stories and food and meet other people as fanatical as you are about your team. Compiled by Alyssa Siegele, Daily Vidette Editor in Chief

WorshipDirectory Holy Apostles Orthodox Christian Church 1670 W. Hovey Ave Normal, IL 61761 (309)268-9200 www.holyapostlesbn.org Saturdays – 5:15 Vespers Sundays- 9:30 AM Divine Liturgy

ClearView

*New Location across from Target* 1503 E. College Ave., Normal, IL 61761 (309)829-8439 www.clearview-church.org Service Times: 9:15 & 11:15 “Need a ride to church? Contact rides@clearview-church.org Rides for students by students.�

St. Matthew’s Episcopal Church

1920 E. Oakland Ave. Bloomington, IL 61701 P: (309)662-4646 W: stmatthewsbloomington.org F: facebook.com/stmatthewsbloomington Saturdays: (Rite II) 5:00 pm Sundays: 7:30 and 10:00 am

Wesley United Methodist Church

502 E. Front St. Bloomington, IL 61701 P: (309)827-8046 W: wesley-umc.com Sunday Worship: 9:00 am (Traditional) and 11:15 am (Contemporary) Thursday: 7:00 pm – 8:30 pm (Young adult/College age group) Need a ride? Call us!

Center for Hope Ministries

Church of Christ

14940 Old Colonial Rd Bloomington, IL 61705 Phone: 309-827-2009 * Fax: 309-827-2127 www.cfhministries.org

405 W. Northtown Rd. Normal, IL 61761 (309)454-7017 Sunday Bible Classes: 9:30 am All ages Sunday Worship Assembly: 10:30 am & 5:00 pm Wednesday Bible Classes: 7:00 pm All ages www.churchofchristinnormal.org

COME AND GROW WITH US!

Grace Church

SUNDAY SERVICE Sunday School: 9:30 a.m. - 10:30 a.m. Worship Service 8:00 a.m. - 9:15 a.m. 10:45 a.m. - 1:00 p.m. Mid Week Service Intercessory Prayer: 6:00 p.m. - 7:00 p.m. Bible Study: 7:00 p.m. - 8:30 p.m.

1311 W. Hovey Ave. Normal, IL 61761 P: (309)452-5076 W: gracenormal.org Worship: Sundays at 9:00 am and 10:45 am College Bible Study: Sundays at 9:30 am

Jacob’s Well Community Church 304 Jersey Ave. Normal, IL 61761 (309)830-3795 Sunday Morning Service: 10:30 am Wednesday Prayer Service: 7:00pm www.thejake.cc

Judson Fellowship

210 W. Mulberry St. Normal, IL 61761 P: (309)452-4471 W: www.judsonfellowship.org Student Bible Studies & Gatherings throughout the Week Questions? Email judsonfellowship@gmail.com

If you would like to be featured in our Worship Directory, please contact Christina Bender at 438-8743

www.gigibottega.com

affordable contemporary young women’s clothing

location:

413 n main st bloomington, il 61701 309.807.4199

hours:

sun-mon: closed tues-fri: 10am - 6pm sat: 10am - 5pm

Monday, October 10, 2011

7

Reggie Day at local zoo to feature wild birds Renee Changnon Daily Vidette Senior Staff

As Homecoming Week begins, students and community members KDYH VHYHUDO GLIIHUHQW HYHQWV WR ÂżOO XS their calendar. For those with a love for animals, Reggie Redbird Day at WKH 0LOOHU 3DUN =RR LV D SHUIHFW ZD\ WR VWDUW FHOHEUDWLQJ ÂľELUG SULGH According to Jay Tetzloff, zoo VXSHULQWHQGHQW IRU WKH 0LOOHU 3DUN =RR WKH 5HGELUG HYHQW LV D SHUIHFW ZD\ WR LQFRUSRUDWH ERWK 5HJJLH 5HGbird as well as the live birds that call the zoo home. Âł,WÂśV DQ RSSRUWXQLW\ IRU XV WR SDUWQHU ZLWK ,68 DQG ZH IHHO WKH ]RR LV SDUW RI WKH FRPPXQLW\ DQG REYLRXVO\ ,68 LV DV ZHOO VR ZH XVH WKH HYHQW as a way to show off our birds at the zoo,â€? Tetzloff said. Tetzloff said that event will reDOO\ KHOS WR JLYH DWWHQWLRQ WR WKH VHYHUDO GLIIHUHQW ELUG VSHFLHV WKH\ KDYH who are not highlighted as often as the larger animal attractions. “Reggie [Redbird] should be here for the whole two hours, and last year there were some alumni tables DQG ERRWKV VHW XS VKRZFDVLQJ VRPH RI WKH ,68 WKLQJV DV ZHOO ´ 7HW]ORII said. $FFRUGLQJ WR 6WHYH )DVW PDUketing manager for the Parks, RecreDWLRQ DQG &XOWXUDO $UWV 'HSDUWPHQW for the city of Bloomington, those who attend the event will not only get to see the animals but learn about some in more detail than usual. Âł:HÂśOO KDYH ]RRNHHSHUV WDONLQJ about how some of the animals are endangered and give a little bit of a focus on the birds since it’s Reggie Redbird Day,â€? Fast said. According to Fast, the zoo is RSHQ \HDU URXQG DOORZLQJ IRU GLIIHUent animals to be featured at different times of the year. “The great thing about the zoo, it sort of becomes a different zoo, deSHQGLQJ RQ WKH VHDVRQ 7KH UHLQGHHU are just now really starting to become active. They’re going to love it when it gets really cold,â€? Fast said. Fast added that another great asSHFW RI WKH ]RR LV WKDW LW FDQ DSSHDO WR D wide range of audiences, whether it’s families with children wanting handson interactions or those interested in WKH FRQVHUYDWLRQ VWHSV WKH ]RR KDV taken for the animals they take care of. “The Miller Park Zoo is someWKLQJ WKDW KDV DSSHDO WR MXVW DERXW HYHU\RQH ,I SHRSOH DUH LQWHUHVWHG LQ conservation, if they’re interested in the natural world, they can learn a little bit more about that and how WKH ]RR SOD\V DQ LPSRUWDQW SDUW LQ WKH FRQVHUYDWLRQ RI D ORW RI WKHVH VSHFLHV ´ Fast said. According to Tetzloff, the threehour event held today, October 10, IURP D P XQWLO S P ZLOO IHDWXUH several different birds as well as holding talks about the bald eagle and owl. “We’re going to showcase our UDLQIRUHVW ZKLFK KDV EHWZHHQ ÂżIW\ DQG VL[W\ ELUGV IUHH Ă€LJKW LQ RXU UDLQforest. We’re going to showcase our bald eagles, we’re going to do a talk about our bald eagles and we’re also JRLQJ WR WDON DERXW RXU RZO VSHFLHV we have here,â€? Tetzloff said. According to Tetzloff, those interested in attending the event can come check out the birds as well as hang out with Reggie Redbird. “The event is free with admisVLRQ ,I \RXÂśUH QRW D PHPEHU LWÂśV ÂżYH dollars for adults and $3.50 for kids. Having Reggie here is fun for the kids to see and meet [him], and then for us to showcase our birds,â€? said Tetzloff.


8

HOMECOMING GUIDE

Monday, October 10, 2011

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HOMECOMING GUIDE

Daily Vidette

Monday, October 10, 2011

9

Fire it up at the Torchlight Parade Homecoming offers chance to give the red Katlyn Rumbold

Daily Vidette Staff Writer

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Mason Souza Daily Vidette Features Editor

Daily Vidette Archive Photo

ISU’s marching band performs during the 2009 annual Homecoming Week Torchlight Parade.

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10

Monday, October 10, 2011

HOMECOMING GUIDE

Daily Vidette

When family comes around... During Homecoming Week, family is always invited to share in the festivities. Here are some ways to keep them (and you) entertained! 1. Talk a walk around the Quad. Fall is a beautiful time to take your family out to see the campus you rush through to get to class and activities. 2. Visit the Alamo II. As it is Homecoming Week, everyone in your family could use a new t-shirt or hoodie to celebrate. 3. Take the family tailgating with your friends. Introduce your parents to the people who have made your years in college the most memorable. Also, show mom and dad the ropes of playing bags and cooking out on a mini grill. 4. Bring them into the game! Wear your new shirt and show your school pride with your family. 5. Go out to dinner. What better a weekend to milk mom and dad for free food? Try someplace in Uptown Normal like Firehouse, Medici or Maggie Miley’s or head out into Bloomington for a fancy dinner at Destihl. 6. Go to the parade. What better way to act like a kid? 7. If you have a relative that is an alum, take them around campus to show them all the new changes to campus, like the new Student Fitness Center. What alum wouldn’t want to see the conveniences they missed out on for four years? 8. Take a stroll through classic Uptown Normal. Take your parents to a nice restaurant or casually walk around and enjoy time with good ol’ mom and dad. 9. Convince them to go to Walmart with you. Milk them for some free groceries. 10. Go see a movie at the Normal Theater in Uptown or go see a 3D movie, because us college kids know we can’t afford the extra money to see those. Compiled by Katherine Kussmann, Daily Vidette News Editor

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Monday, October 10, 2011

11

Annual race allows runners to let loose Game night gives alumni chance to reconnect

Bobby Crossen

Daily Vidette Reporter

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“If the runners who did participate were able to increase their mileage and learn to enjoy running, then the program was successful regardless of the numbers.� Kara Pool

Marketing graduate assistant for Campus Recreation

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ISU Black Colleagues Association Communications Chair

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Monday, October 10, 2011

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HOMECOMING GUIDE

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Monday, October 10, 2011

13

Unique events available at Late Night at the Rec Concert for The Student Fitness Center to offer prize-ridden climbing wall, tournaments, massages, video games and aqua zumba Andrew Steckling Daily Vidette News Editor

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“Not being far removed from college myself, having a special event, you always wonder if there are going to be a lot of people there, if it is going to go be fun and if it is going to be worth your time. We scheduled [the event] so that there’s something for everyone.” Kelly Ator

Graduate assistant for special programs, Co-organizer of Late Night at the Rec

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Homecoming to feature live music Nathan Staller Daily Vidette Reporter

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14

Monday, October 10, 2011

HOMECOMING GUIDE

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HOMECOMING GUIDE

Monday, October 10, 2011

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Monday, October 10, 2011

HOMECOMING GUIDE

“MEET ME AT THE LODGE …” www.thelodgeonwillow.com

Daily Vidette


4a. Best Sales Increase of a Special Section CNBAM 2012 Mackenzie Davis, Sales Director The Minnesota Daily

Survival Guide 2011 The Survival Guide is a magazine-style publication that is targeted towards new students on campus in hopes of orienting them during their first few weeks on campus. Like most orientation publications, the editorial content focuses on information pertaining to life at the University of Minnesota like where to eat, places to go, transportation, Minneapolis attractions‌etc. Historically, this publication has been in high demand for clients because 5,000 issues are distributed to all incoming freshmen at orientations throughout the summer and then 20,000 copies are inserted in the Back to School Issue in the fall. Before this past year, the deadline had to be before summer freshmen orientation in order to distribute them to dorms for each session, so around late May. Because of this, we had to turn down advertisers who wanted to target the freshmen for the remainder of the summer because the issue had already been to print, even though the bulk of them wouldn’t be distributed until September. Realizing that printing all 25,000 Survival Guides just to distribute 5,000 for summer orientation was costing the Minnesota Daily some serious potential advertising revenue, we decided to take a different approach for the 2011 Survival Guide. In order to increase the revenue from the Survival Guide publication, the Minnesota Daily worked with Orientations & First Year Programs to come up with a better solution that would make selling ads more efficient and the publication more accessible to advertisers who inquired about it throughout the summer. We decided that as long as we did not decrease the circulation size or neglect to ensure that freshmen specifically were receiving this publication that it would not compromise the issue and have only positive effects. Our solution came with the idea to have two separate publication deadlines, one for the 5,000 Survival Guides that would be distributed at orientation and a second deadline for the 20,000 Survival Guides inserted in the Back to School issue. The first round of the publication would be printed in June and include all advertisers who got in before the May 23rd deadline, while the second round included the same editorial content and initial advertisers but with added advertisements that could be placed up until July 27th. This did mean that the cost of printing the publication increased slightly (by about $1,400), but it was a risk that we were willing to take in order to have an extra two months of selling. This ensured that the extra 5,000 publications would be guaranteed in the hands of freshmen while still distributing 20,000 to the racks with the Back to School issue, changing almost nothing except the advertising deadline and our printing cost. The results of the 2011 Survival Guide sales are as follows: .

2010 Survival Guide

$16,965.22

Total

$16,965.22

2011 Survival Guide First Print (scheduled 5/30/11)

Second Print (scheduled 7/27/11)

$19,518.57

$13,805.80 $33,324.37

2221 University Avenue Southeast | Suite 450 | Minneapolis, MN 55414 Office: (612) 627-4080 | Fax: (612) 435-5865 www.mndaily.com


2010 to 2011 Increase Percentage

Additional Revenue Generated

51%

$16,359.05

Before the second survival guide deadline even occurred, we had already seen an increase in Survival Guide sales by $2,553.35, up 14% from 2010. This was most likely because we had less turnover in our sales department in May of 2011 than we did in May of 2010 and also because we sent out client information sheets earlier than the previous year. The significant increase was generated with the second run, adding another $13,805 that we would not have collected without changing the print date of the 20,000 Back to School Survival Guides. When totaled, the 2011 Minnesota Daily Survival Guide generated 51% more advertising revenue than the 2010 Survival Guide, seeing an increase of $16,359.05.

2221 University Avenue Southeast | Suite 450 | Minneapolis, MN 55414 Office: (612) 627-4080 | Fax: (612) 435-5865 www.mndaily.com


Printed: 1/26/12 8:39 PM

Page 1 of 3

The Minnesota Daily Runsheet

Criteria: hold = false and date = 5/24/10 and pubRef = The Minnesota Daily Display Ads Ad No.

Cust No.

Cust Name

Size/Extra

26696

UR0110

University Bookstore

10 X 10

26697

26698

26699 26723

UR0110

UR0110

UR0110 UR0417

University Bookstore University Bookstore University Bookstore Office of Student Affairs

26724

UR0067

Institute on the Environment

26758

LR4467

Mill City Farmers Market

26759

LR1327

26834

UR0430

26835

UR0430

Midwest Mountaineering Student Unions & Activities SUA Student Unions & Activities SUA

Choice Musting Full Color 10 X 10 Choice Musting Full Color 10 X 10

Inch

Copy Ref/Instructions

100.0 Survival PAGE 3 Choice Pg 3 100.0 Survival PAGE 5 Choice Pg 5 100.0 Survival PAGE 7

Cost

Re Date

T/S

REV

RTA

CPN

PRF

PG

Rep

$850.00

2

10

WNJ

$0.00 $150.00 $850.00

2

5

WNJ

$0.00 $150.00 $850.00

2

7

WNJ

2

9

WNJ

Choice Musting Full Color 10 X 10

100.0 Survival PAGE 9

$0.00 $150.00 $850.00

Choice Musting 10 X 10

Choice Pg 9 100.0 SURVIVAL GUIDE

$0.00 $850.00

0

2

JH

Full Color 10 X 4.93

Full Color 49.3 SURVIVAL GUIDE

$150.00 $450.00

0

6

JH

Full Color 4.92 X 10

Full Color 49.2 Survival Guide 2010

$150.00 $450.00

0

4

bjb

$150.00 $204.72

2

13

bjb

$629.00

0

22

WNJ

$150.00 $166.50

0

25

WNJ

49.2 SURVIVAL-1/2 page

$150.00 $450.00

0

15 BWG

Full Color 4.92 X 4.93 10 X 10 Full Color 4.92 X 4.93 Full Color 4.92 X 10

Choice Pg 7

H/M

24.255 Survival Guide 6 100.0 SUA Gen Survival Guide 24.255 SUA GE Survival Guide 6

26836

LR0115

Guthrie Theater

26838

LR4701

10 X 4.93

49.3 Half-Page, Survival

$450.00

0

14

TJC

26839

LR0158

College Book Renters Kafe 421

1 X 4.93

4.93 Survival Guide 1/8th

$125.00

0

12

wad

26840

UR0006

U Card Office

4.92 X 4.93

24.255 TCF Survival Guide 1/4 6

$180.00

0

25

WNJ

- Denotes items with a price override


Printed: 1/26/12 8:39 PM

Page 2 of 3

The Minnesota Daily Runsheet

Criteria: hold = false and date = 5/24/10 and pubRef = The Minnesota Daily Display Ads Ad No.

Cust No.

Cust Name

Size/Extra

26843

LR0104

University Village

Full Color 10 X 10

100.0 Survival Guide

$150.00 $830.00

Science Museum

Full Color 10 X 10

Full Color 100.0 Survival Guide (Full

26844

LR1923

26847

UR0566

26855

UR0026

26856

UR0486

Full Color 10 X 4.93

Learning Abroad Center LAC Parking and 10 X 10 Transportation Services Orientation and first 10 X 10 year programs Full Color

26859

LR0085

Grand Marc

10 X 10

26861

LR0050

Great Clips

Full Color 3X5

26862

LR4556

Little Szechuan

4.92 X 4.93

26863 26864

LR2385 UR0430

Oak street text books Student Unions & Activities SUA

Full Color 4.92 X 10 Full Color 10 X 4.93

26866

UR0630

Full Color University Student 10 X 4.93 Legal Service Full Color

26867

LR0047

Deja Vu

26869

LR0217

Elmwood Properties4.92 X 4.93

26871

LR0054

Crown Video & Tanning

- Denotes items with a price override

4.92 X 4.93

4.92 X 4.93

Inch

Copy Ref/Instructions

PG

Rep

1

26

MJN

$0.00 $850.00

1

20

AE

$75.00 $450.00

0

11

WNJ

100.0 SURVIVAL GUIDE

$680.00

1

16

JH

100.0 SURVIVAL GUIDE

$0.00

0

22

JH

Full Color 100.0 Survival Guide - full page

$0.00 $650.00

0

13

KS

Full Color 15.0 Survival Guide (1/8 page)

$150.00 $125.00

0

12

ASR

$225.00

0

25

bjb

49.2 Survival Guide (1/2 page)

$150.00 $450.00

0

23

ASR

Full Color 49.3 Survival Homecoming

$150.00 $333.00

0

24

WNJ

49.3 SURVIVAL GUIDE

$150.00 $408.00

0

3

JH

$150.00 $225.00

0

12

RJS

$375.00

0

8

AMR

$225.00

1

12

AE

Full Color 49.3 Survival Guide Half Page

24.255 Survival Guide 6

Full Color 24.255 Survival Guide 6 24.255 Survival Guide Quarter 6 24.255 Survival Guide Quarter 6

H/M

Cost

Re Date

T/S

REV

RTA

CPN

PRF


Printed: 1/26/12 8:39 PM

Page 3 of 3

The Minnesota Daily Runsheet

Criteria: hold = false and date = 5/24/10 and pubRef = The Minnesota Daily Display Ads Ad No.

Cust No.

Cust Name

Size/Extra

26872

UR0430

Student Unions & Activities SUA

4.92 X 4.93

26873

LR2339

Full Color Milio's Sandwiches 4.92 X 4.93

26874

LR0594

Dinkytown Rentals 4.92 X 4.93

26875

LR4470

26878

UR0430

Total All Ads: Total House Ads:

Full Color U Pack, We Stack 10 X 4.4 Inc. Student Unions & 2.38 X 4.93 Activities SUA Full Color 33 0

Inch

Copy Ref/Instructions

H/M

24.255 Survival Guide 6 24.255 Survival Guide 6 24.255 Survival Guide - quarter 6 Full Color 44.0 Survival Guide Half Page 11.733 Survival Guide 1/8 pg. 4

Cost

Re Date

T/S

REV

RTA

CPN

PRF

PG

Rep

$166.50

0

21

WNJ

$150.00 $225.00

1

8

MJN

$225.00

1

25

MRD

$150.00 $450.00

0

14

CEK

$92.50

0

21

WNJ

$150.00

1,812.32 0.0

$16,965.22 N/A

Classified Display Ads Ad No.

Cust No.

Total All Ads: Total House Ads:

Cust Name 0 0

- Denotes items with a price override

Size/Extra

Inch

Copy Ref/Instructions 0.0 0.0

H/M

Cost $0.00 N/A

Re Date

T/S

REV

RTA

CPN

PRF Cl/Pg Rep


Printed: 1/26/12 8:44 PM

Page 1 of 3

The Minnesota Daily Runsheet

Criteria: hold = false and date = 5/30/11 and pubRef = The Minnesota Daily Display Ads Ad No.

Cust No.

Cust Name

Size/Extra

30272

LR1923

Science Museum

10 X 10

100.0 Survival Guide Full Page

30501

LR0085

Grand Marc

Full Color 10 X 10

LR3321

Full Color Jefferson At Berry 10 X 10

30502 30503 30504

30505

30506

30507

LR4731 UR0110

UR0110

UR0110

UR0110

New Life Family Services University Bookstore University Bookstore University Bookstore University Bookstore

30508

LR4868

Multiple Sclerosis Society

30509

LR2385

Oak street text books

Full Color 4.92 X 4.93 Full Color 10 X 10 Page 3/5 Full Color 10 X 10 Page 3/5 Full Color 10 X 10 Choice Musting Full Color 10 X 10

Copy Ref/Instructions

H/M

Cost

Re Date

T/S

REV

RTA

CPN

PRF

PG

Rep

$500.00

1

Karvo

Full Color 100.0 Survival Guide Inside

$0.00 $1,250.00

0

JLS

100.0 Survival Guide Inside

$100.00 $1,500.00

0

JLS

$0.00 $187.50

0

JLS

$150.00 $671.50

2

AM

$79.58 $118.50 $671.50

2

AM

$79.58 $118.50 $671.50

2

AM

$79.58 $118.50 $671.50

2

AM

0

RCE

24.255 Survival Guide 1/4 pg 6 100.0 Survival Pg.3 Position Charge Page 3 100.0 Survival Pg. 5 Position Charge Page 5 100.0 Survival Pg.7 Choice Pg 7 100.0 Survival Pg.9

Choice Musting Full Color 10 X 4.93

49.3 Survival Guide

$79.58 $118.50 $450.00

Full Color 4.92 X 10

49.2 Survival Guide

$150.00 $450.00

0

ASR

$150.00 $175.50

0

QUIS

$450.00

0

JLS

30511

LR0047

Deja Vu

Full Color 4.92 X 4.93

30521

LR0119

ACR homes

4.92 X 10 Full Color

- Denotes items with a price override

Inch

Choice Pg 9

Full Color 24.255 Deja Survival Guide 2011 6 49.2 1/2 Page Survival Guide

$150.00


Printed: 1/26/12 8:44 PM

Page 2 of 3

The Minnesota Daily Runsheet

Criteria: hold = false and date = 5/30/11 and pubRef = The Minnesota Daily Display Ads Ad No.

Cust No.

Cust Name

30525

UR0486

30537

UR0026

30543

LR0095

Orientation and first 10 X 10 year programs Parking and 10 X 10 Transportation Services University 10 X 10 Commons Full Color

30545

UR0430

30547 30548

UR0430 UR0430

Student Unions & Activities SUA Student Unions & Activities SUA Student Unions & Activities SUA

Size/Extra

10 X 4.93 Full Color 4.92 X 10 Full Color 2.38 X 4.93

30549

UR0006

U Card Office

Full Color 4.92 X 10

30550

UR0006

U Card Office

Full Color 10 X 4.93

30551

UR0566

30552

UR4869

30555 30556

Full Color 4.92 X 4.93

LR4619

Learning Abroad Center LAC Carlson School of Management Behavioral Lab Sydney Hall

LR4776

Full Color Buffalo Wild Wings 10 X 4.93

30558

LR1327

Midwest Mountaineering

30559

UR0073

College of Continuing

- Denotes items with a price override

10 X 4.93 Full Color 10 X 10

Full Color 4.92 X 4.93 Full Color 10 X 10

Inch

Copy Ref/Instructions

H/M

Cost

Re Date

T/S

REV

RTA

CPN

PRF

PG

Rep

100.0 Survival Guide

$0.00

0

ASR

100.0 Survival Guide

$782.00

1

ASR

100.0 Survival Guide Full Page

$850.00

0

BL

49.3 Survival Guide HP Horiz

$150.00 $444.00

0

BBA

49.2 Survival Guide HP Vert

$0.00 $444.00

0

BBA

$0.00 $203.50

0

BBA

49.2 Survival Guide 1/2 page

$0.00 $140.00

0

BBA

49.3 Survival Guide 1/2 page

$0.00 $480.00

0

BBA

$0.00 $225.00

0

BBA

$450.00

0

AE

$1,870.00

0

BWG

Full Color 49.3 1/2 page Survival Guide

$0.00 $450.00

0

BWG

Full Color 24.255 Survival Guide 1/4 page 6 Full Color

$150.00 $225.00

2

BWG

$150.00 $765.00

0

BA

11.733 Survival Guide 1/8 page 4

24.255 Survival Guide 1/4 page 6 49.3 2011 MN Daily Survival Full Color 100.0 Full Pg. Back Cover

100.0 Survival Guide

$150.00


Printed: 1/26/12 8:44 PM

Page 3 of 3

The Minnesota Daily Runsheet

Criteria: hold = false and date = 5/30/11 and pubRef = The Minnesota Daily Display Ads Ad No.

Cust No.

Cust Name

Size/Extra

Inch

Copy Ref/Instructions

H/M

Cost

Re Date

T/S

REV

RTA

CPN

PRF

PG

Rep

Education 30560

UR0630

30561

LR0050

30562

LR4735

30565

UR0113

30542

LR0217

University Student 10 X 4.93 Legal Service Full Color Great Clips 2.38 X 4.93 Stadium View Apartments CLA Student Services

10 X 10 Full Color 4.92 X 4.93

Full Color Elmwood Properties4.92 X 4.93 Full Color CD

Total All Ads: Total House Ads:

31 0

49.3 Survival Guide

$450.00

0

ASR

Full Color 11.733 Survival 4 100.0 Sruvival Guide

$150.00 $125.00

0

ASR

$850.00

0

DN

$150.00 $209.25

0

ASR

$139.50 $225.00

0

BL

24.255 Survival Guide 6 Full Color 24.255 Survival Guide Quarter 6

$150.00

1,961.601 0.0

$19,518.57 N/A

Classified Display Ads Ad No.

Cust No.

Cust Name

Size/Extra

30499

LR0104

University Village

10 X 10

Inch

100.0 Survival Guide

Full Color Total All Ads: Total House Ads:

1 0

- Denotes items with a price override

Copy Ref/Instructions Full Color

100.0 0.0

H/M

Cost $680.00 $120.00 $800.00 N/A

Re Date

T/S 1

REV

RTA

CPN

PRF Cl/Pg Rep 401

SH


Printed: 1/26/12 8:45 PM

Page 1 of 3

The Minnesota Daily Runsheet

Criteria: hold = false and date = 7/27/11 and pubRef = The Minnesota Daily Display Ads Ad No.

Cust No.

Cust Name

30415

UR2217

30519

UR0430

Program in Human 3 X 3 Rights and Health Choice Musting Student Unions & 6 X 7 Activities SUA Full Color

30664

UR0189

Size/Extra

Aurora Center

10 X 10 Full Color 4.92 X 4.93

30675

US0187

Hillel

30686

UR1503

30688

LR0224

Office of Information Technology Emily Program

30693

LR0039

Ordway Theater

30722

LR4877

30749

LR1345

Sawatdee Thai Restaurant Anytime Fitness

10 X 4.93

10 X 10 Full Color 2X5

Inch

Copy Ref/Instructions 9.0 Fall Semester 2011

H/M

Cost

Re Date

$87.89 7/6/11

T/S

REV

RTA

CPN

PRF

PG

Rep

0

ASR

Choice Back Page 42.0 Summer Movies 3

$10.54 $330.75

0

BBA

100.0 SURVIVAL GUIDE

$250.00 $765.00

0

BA

Full Color 24.255 SURVIVAL GUIDE 6 49.3 SURVIVAL GUIDE 1/2

$135.00 $191.25

0

BA

$564.00

0

BA

100.0 SURVIVAL GUIDE 11

$940.00

1

SR

$0.00 $112.50 7/20/11

2

MG

$18.97 $125.00

0

BBA

$375.00

2

QUIS

0

MH

10.0 Ordway Summer Dance

Backtalk Musting 2.38 X 4.93 11.733 Survival Guide 1/8 page 4 4.92 X 4.93 24.255 Survival Guide 2011 6 Full Color

30756

LR4466

Seward Co-op

4.92 X 10

49.2 Seward Co-op Survival

$0.00 $450.00

30780

LR4881

MartinPatrick3

Full Color 10 X 4.93

Full Color 49.3 MartinPatrick Survival

$150.00 $450.00

0

DH

30793

UR0444

30801

LR4883

30802

UR0028

Center for Spirituality and Healing Pro Cuts Intercollegiate Athletics

- Denotes items with a price override

Full Color 4.92 X 4.93

Full Color 24.255 SURVIVAL GUIDE 6

$150.00 $225.00

0

BA

4.92 X 4.93

24.255 1/4 Page Survival 2011 6

$225.00

0

JS

$150.00 $671.50

0

BA

Full Color 10 X 10

100.0 SURVIVAL GUIDE full pg


Printed: 1/26/12 8:45 PM

Page 2 of 3

The Minnesota Daily Runsheet

Criteria: hold = false and date = 7/27/11 and pubRef = The Minnesota Daily Display Ads Ad No.

Cust No.

Cust Name

Size/Extra

30805

LR0112

ComedySportz

Full Color 4.92 X 4.93

30806

LR0405

Minnesota School of Bartending

4.92 X 4.93

Inch

Copy Ref/Instructions

T/S

REV

RTA

CPN

PRF

PG

Rep JS

$315.00

0

SR

$0.00 $62.50

0

MH

$225.00

0

MH

$450.00

0

SR

$94.50

0

SR

$250.00

2

JS

$0.00

0

JS

$157.50

0

BBA

$18.90 $112.50

0

DN

100.0 IKEA 2011 Survival

$75.00 $850.00

0

GJ

LR4739

Papa Johns

30810

LR4469

Wienery

4.92 X 4.93

30811

LR4884

10 X 4.93

30815

LR0405

30816

LR0009

Yoga Center of Minneapolis Minnesota School of Bartending Brothers Bar

5X5

25.0 07.27.11 Brothers

30817

LR4067

Saint Paul Saints

3X5

15.0 07.27.11 Saints Media

30818

UR4157

Gopher Women's Soccer

3X5

15.0 Male Practice Player Ad

30829

LR4885

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11.733 Papa John's Survival 4 24.255 Wienery Survival Guide 6 49.3 Survival Guide '11 9.0 Summer Pub

Choice Musting Choice Sports 4.92 X 4.93 24.255 Survival Guide 6 Full Color

IKEA

10 X 10

Ernst and Young

Full Color 1.0 DNR 1/25 Billing

$0.00 $574.50

6

MLS

Ernst and Young

1X1

1.0 DNR 3/8 Billing

$574.50

6

MLS

$1,300.00

3

MLS

30853

NA0015167 NA0015167 NA1207004 LR4728

Full Color 1X1

$225.00

0

SR

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Five Guys

$225.00

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MH

30849 30850 30851

LR1115

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24.255 Survival 1/4 page 2011 6 24.255 Survival Guide '11 6

Full Color 2.38 X 4.93

3X3

H/M

General Motors (w/ 1 X 1 MediaX) The Book House 4.92 X 4.93

- Denotes items with a price override

4.92 X 4.93

1.0 DNR 3/24 Billing 24.255 SURVIVAL GUIDE 11 6 24.255 Five Guys Survival Guide 6


Printed: 1/26/12 8:45 PM

Page 3 of 3

The Minnesota Daily Runsheet

Criteria: hold = false and date = 7/27/11 and pubRef = The Minnesota Daily Display Ads Ad No.

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Full Color Total All Ads: Total House Ads:

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Cust No.

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2011 Survival Guide Date of Issue:

June 06, 2011 (Freshman/Transfer Orientation Begins) September, 2011 – First Day of Fall Issue

Retail Advertising Deadline:

May 23, 2011

Classifieds Adverting Deadline:

May 23, 2011

Distribution Number:

5,000 for Summer Orientation + 20,000 Inserted in First Day of Fall Issue (25,000 total)

Size:

Special Magazine Size

Advertising Rates:

Full Page (10”x 10”) Half Page Horizontal (10”x4.93”) Half Page Vertical (4.92”x10”) Quarter Page (4.92”x4.93”) Eighth Page (2.38”x4.93”)

$850.00 $450.00 $450.00 $225.00 $125.00

Inside Covers $1,500.00 Back Cover $2,200.00 Color $150.00 IMC, linage, and new client discounts apply

Description: The Survival Guide is a magazine that prepares students for their first few weeks on campus. The guide is placed on each student’s dorm room bed during freshmen orientation and is inserted into the first issue of fall semester. Articles and advertisements in the Survival Guide are targeted towards educating students about events, student groups, classes, safety, transportation, sports, restaurants, housing, and entertainment at the University of Minnesota. The Benefit to You: 1. 7,500 new freshman and undergraduate transfer students are looking to familiarize themselves with area businesses (also 3,000 new and transferring graduate students) 2. The magazine format and enamel gloss cover attracts readers because it differs from the standard broadsheet paper normally printed by The Minnesota Daily 3. Offers an opportunity to target first year students through special placement on dormitory beds during the freshmen orientation weeks 4. Students hold on to these issues as a guide during their first year on campus


2011 Survival Guide The Survival Guide is a magazine that prepares students for their first few weeks on campus. The name is a perfect description of the content inside the issue in that it is really focused on information for freshmen and new students to campus. While this has it’s appeals to that audience, it is also a great issue for returning students because they are aware of the Daily, are likely to pick it up on the first day of school, and will be exposed to the content inside. Articles and advertisements in the Survival Guide are targeted towards educating students about events, student groups, classes, safety, transportation, sports, restaurants, housing, and entertainment at the University of Minnesota.

20,000

Distribution Number Inserted in First Day of Fall Issue

The Benefit for You

Special Magazine Size

7,500 new freshman and undergraduate transfer students are looking to familiarize themselves with area businesses (also 3,000 new and transferring graduate students)

Tabloid Sizing

The magazine format and enamel gloss cover attracts readers because it differs from the standard broadsheet paper normally printed by The Minnesota Daily Students hold on to these issues as a guide during their first year on campus

Date of Issue

July 27th, 2011

Retail Advertising Deadline

July 27th, 2011

June 06, 2011 (Freshman/Transfer Orientation Begins) September 6th, 2011 – First Day of Fall Issue

Premium Placements

Advertising Rates Full Page (10”x 10”) Half Page Horizontal (10”x4.93”) Half Page Vertical (4.92”x10”) Quarter Page (4.92”x4.93”) Eighth Page (2.38”x4.93”)

Color

Classifieds Adverting Deadline

$850.00 $450.00 $450.00 $225.00 $125.00

Inside Front Cover Inside Back Cover Back Cover

$150

IMC, Linage, and New Client Discounts Apply

SOLD SOLD SOLD

$1,500.00 $1,500.00 $2,200.00


TABLE OF CONTENTS NEWS Get involved in student groups 驶The most始 Minneapolis Know your University administration Central Corridor light-rail construction comes to University

A&E Where to find cheap theater fun Where to have the best sober night Music hotspots for the under-21 crowd

SPORTS: Review & Outlook Sports outlook and review: FALL Sports outlook and review: WINTER Sports outlook and review: SPRING

6 13 18 24 30 31 32 37 39 40


2

Survival Guide 2011

Column

Through the eyes of a freshman A former freshman offers a look back on personal growth in the first year of college. BY ERIN LENGAS Editor’s Note: This column originally appeared in the May 5, 2011 issue of the Daily.

Freshman year of college is a rite of passage, a huge transition for all students. It is a time to leave behind a sheltered life at home, take on new responsibilities and truly discover yourself. As my first year winds down, I have been thinking about the ways this school has helped me grow. I have opened my mind to new ideas, and in the end, I am leaving for summer as a better version of myself. Ever yone has a dif ferent college experience. I came to the University of Minnesota with no one from my high school to fall back on. There were more students in the incoming freshman class than people in my town. Like all students who move away from home, I looked for ward to a fresh start and a chance to prove my maturity to my parents and to myself. Living on my own gave me the choice to act responsibly — or not — and make decisions for myself. I quickly learned how to sensibly use my newfound independence, and luckily, I figured it out faster than most. It was not until I was buying my books a month before moving into the dorms that I realized college is school. I had been so busy dreaming about a new start that I never even thought about attending class. It did not take long after the semester began, though, for reality to hit. When reminiscing, students rarely mention the stress of college. They

would rather dish about their out-ofcontrol neighbors in the dorms or relive the parties they frequented on the weekends. I complained to my parents on multiple occasions that no one ever told me college would be so hard. Managing stress was never my strong suit, and starting college challenged me in that sense. Juggling classes, homework and socializing is something students learn to do at their own paces. It took almost all year, but I am finally beginning to find the balance. There were times when I was so overcome with stress that I panicked at the thought of only being one-fourth of the way finished with college. I have begun to realize, though, that I can take my education seriously and still enjoy myself. Busy students need to find that balance in order to stay sane. These moments of realization help reassure me that I am sur viving here, because every day, I know I am learning new things about myself. It is incredible to think that ever y person entering college will come out a changed person — for better or worse. Some thrive under pressure; others crack or get caught up in the par tying scene. This year alone, I witnessed President Barack Obama’s uplifting rally on our campus and inter viewed a homeless man whose optimistic attitude forever altered my perspective of what is important in life. Ever y walk to class provides an oppor tunity to appreciate the beauty of our campus. I make a conscious ef fort to not take this time in my life for granted.

What I am most thankful for, besides the endless opportunities for academic growth, are the relationships I have formed. At home, I knew ever y person in my class and had not had to make friends since kindergarten. Leaving my friends behind taught me two things: how to appreciate the strong relationships I have in my life and how to step out of my comfor t zone and open up to new people. Without fail, ever y student settles in to her own niche. The most amazing part about my ex-

perience is that I have had the chance to meet people who I am truly compatible with, who never cease to teach me new things and who help me become a better person. This growth does not stop after freshman year. We all have the opportunity to learn each day. I am confident that I will carr y these lessons, experiences and changes with me in the future. Please send comments to letters@mndaily.com.




Survival Guide 2011

A look at University scholarships BY EVELINA SMIRNITSKAYA esmirnitskaya@mndaily.com

Financing an education cost a pretty penny. At the University of Minnesota tuition and fees will run about $13,000 a year — and that amount is likely to increase. But here are a few options to ensure a fiscally worry-free academic career. The University has an extensive student aid program and about 75 percent of students receive some sort of aid. The first and key step is to fill out a Free Application for Federal Student Aid said Kris Wright, the University’s director of student finance. Major scholarships are available through the application, like the University’s Promise Scholarship or the

need-based Federal Pell Grant. Loans like Federal Perkins Loan for lowincome students are also given through FAFSA. But there is also a variety of scholarships awarded across eight schools and numerous departments for students willing to put in a few hours hunting and filling out paperwork. “Think about it this way,” Wright said, “if you spend 10 hours on scholarship search and received $500 — you just paid yourself $50 an hour.” A majority of University-wide scholarships are given to entering freshmen, but some, like the Study Abroad Scholarship, are set aside for specific activities. Students can also receive money through athletic programs or research opportunities.

A majority of these scholarships are awarded to entering freshmen for the duration of their academic careers, though some are available to transfer students. The Maroon and Gold Leadership Award provides $12,000 a year for four academic years to incoming freshmen who are distinguished high school graduates. The Bentson Family Scholarship awards $5,000 a year for four academic years to incoming freshmen who demonstrate academic performance and potential, with preference to students of Jewish faith. The need-based University of Minnesota Alumni Association Freshman Leadership Incentive Scholarship is $2,000 to $2,500 for one year to students with high academic potential, with pref-

5

erence given to first-generation college students. Individual colleges also give out their own awards. College of Liberal Arts students can apply for the Selmer Birkelo Scholarship — an award of up to $4,000 for an academic year in fields like history, modern languages, classics or social and behavioral sciences. The James R. & Carmen Campbell Undergraduate Scholarship awards $5,000 to Carlson School of Management students based on academic performance. The College of Design Legacy Scholarship is for up to $5,000 a year for four years to students studying apparel design, graphic design, housing studies, interior design or retail merchandising.


6

Survival Guide 2011

Get involved in student groups The University offers more than 700 student groups to explore and join. BY SALLY HUNTER shunter@mndaily.com

With more than 50,000 students, the University of Minnesota may seem like a daunting place. But by joining student groups and making new friends, creating a smaller community within campus becomes easier. Finding other students with similar interests is simple with more than 700 registered student groups to choose from — and it’s easy to star t a new group as well. Whether you’re interested in forensic science, anime, juggling or

zombies, there’s a place for you at the University. Joining a student group makes the University feel smaller and presents oppor tunities to tr y new things, said Maggie Towle, director of Student Unions and Activities, a resource for student groups. Towle also said surveys have shown that students that are involved also do well academically. One way to discover new groups is by attending one of the Student Activities Fairs, which will take place Sept. 14 at the front plaza of Cof fman Union and Sept. 20 at the front terrace of the St. Paul Student Center. Several student organizations have booths at these fairs to share their groups’ activities and interests. There is also one of these fairs at

the Mariucci Arena during Welcome Week in early September. Another way to learn about student groups is browsing the Student Unions and Activities website, where all registered groups are listed. Sor ted both alphabetically and by categor y, each group provides a description of the organization and contact information. The website is also the place to go to form a new group. All that’s needed are five students star ting the group, a constitution to turn in at the registration session and a $25 fee, Towle said. After applying, SUA must approve the group. The Graduate and Professional Student Assembly is the Univer sity’s graduate student gover nment. GAPSA’s purpose is to “advocate for,

represent and inform graduate and professional students,” as posted on their group website. The Minnesota Student Association is the undergraduate equivalent and holds public for ums and committee meetings. Spring graduate Sarah Abdelwahab said she made her strongest friendships through student groups. She worked her way up to vice president of Al-Madinah, the Muslim student cultural center. Abdelwahab found out about the group during the activities fair at Mariucci her freshman year. She then joined MSA. “Explore dif ferent groups,” Abdelwahab said. “Pick one or two you’re passionate about and stick with those.”





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Delaware St SE

Food and Bars Entertainment + Retail Apartments

STADIUM VILLAGE

15

10 Ontario St SE

11

Oak St SE

8

Washington Ave SE Walnut St SE

17

Harvard St SE

5

16

1. Buffalo Wild Wings 2. Caribou Coffee 3. Chipotle 4. Erbert & Gerbert始s 5. Espresso Expose 6. Hong Kong Noodles 7. Mariucci Arena 8. Noodles & Company 9. Oak Street Textbooks 10. Punch Pizza

11. Sally始s Saloon 12. Stadium Village Books 13. Stub & Herbs 14. TCF Bank Stadium 15. University Village 16. Value Liquors 17. Village Wok 18. Williams Arena


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Food and Bars Entertainment + Retail Apartments

WEST BANK

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20th Av eS

11

14

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16 12

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1. 400 Bar 2. The Acadia 3. Cedar Cultural Center 4. Grand Marc 5. Hard Times Cafe 6. Jewel of India 7. Kilimanjaro Cafe 8. Lucky Dragon 9. Mapp始s Coffee and Teas

10. Midwest Mountaineering 11. Nomad World Pub 12. Palmer始s Pub 13. Red Sea Bar 14. Triple Rock Social Club 15. Town Hall Brewery 16. The Weinery 17. The Grill Room 18. Chipotle


Av eS

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5th

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DINKYTOWN

1. Alʼs Breakfast 2. Annieʼs Parlour 3. Blarneyʼs Pub and Grill 4. Burrito Loco 5. Chilly Billyʼs 6. CVS 7. Erbert & Gerbertʼs 8. Erikʼs Bike Shop 9. Espresso Royale

10. Fru-La-La 11. Kafe 421 12. Kitty Cat Klub 13. The Library Bar and Grill 14. The Loring Pasta Bar 15. Mesa Pizza 16. The Purple Onion 17. Sydney Hall 18. Varsity Theater


Survival Guide 2011

13

‘The most’ Minneapolis Minneapolis has made a name for itself in the rankings. BY SALLY HUNTER shunter@mndaily.com

Minneapolis came out on top among other cities when it came to being the most gay friendly, bike friendly, healthiest and most hipster in the nation this year. With endless bikeways and a huge cycling community, Bicycling Magazine named Minneapolis the number one bike city. The city is full of bike shops — Freewheel Bike Shop, Calhoun Cy-

cle, The Hub Bicycle Co-op,Penn Cycle and Fitness and Erik’s Bikes and Board to name a few. One shop, called One on One, is a combination of a bike shop, coffee house, restaurant and, at times, a galler y. The Twin Cities is also home to the expanding bike share system Nice Ride Minnesota, which allows users to rent bicycles at stations throughout the cities. Along with the best bicycling community, Minneapolis was named the most gay-friendly city by the Advocate, a nationwide gay news magazine. The magazine reviewed online dating profiles, the number of gay elected offi-

cials, lesbian bars and gay yellow page listings, among other criteria, to make the decision. The Lavender, Minnesota’s GLBT magazine, can be found throughout the Twin Cities. There are also several gay bars and night clubs around town, including the Saloon and the Gay 90s. Minneapolis sure played a role when Minnesota was rated the most hipster city according to BuzzFeed.com. The state had the highest number of searches for the term “hipster” throughout the country. The city embraces the “lumberjack look,” BuzzFeed reported. Plus, food coops, farmers’ markets and live theater

fill the state, keeping hipsters busy. Bike obsession and prominent musicians like Bob Dylan played into the rating system, along with the film Juno and its Minnesota setting. This year, the annual American Fitness Index ranked Minneapolis and its surrounding area as the No. 1 healthiest and fittest region in the nation. The study was based on obesity, percentage of people who exercise, number of smokers and number of parks, USA Today reported. Together, the rankings make Minneapolis a vibrant city that embraces the cycling community, the gay community, hipsters and health.





Survival Guide 2011

17

MIMO offers free furniture to students The Southeast Como-based “store” opens September 1. BY KAITLIN WALKER kwalker@mndaily.com

University of Minnesota Students who need to furnish an apartment can look no further than the Move-In/Move-Out Neighborhood Free Store in Southeast Como. MIMO offers students a chance to donate old furniture and small appliances, and take up to three large items, from furniture to microwaves, for free. The volunteer-run store opens Sept. 1 and will run Thursdays and Fridays for the first two weeks of September, and will wrap up at the Southeast Como Cookout on Sept. 18. MIMO, usually held at the University’s ReUse center, will be held in the Southeast Como Improvement Association’s parking lot at 1170 15th Ave. SE. A full schedule and a list of what will be accepted can be found on the neighborhood’s website Residents looking to donate items can fill out an online form for pickup, or can call SECIA to set up a time. The first free store was held on May 2010. SECIA has held MIMO twice since then, once in the fall of 2010 and again in the spring of 2011. SECIA started planning the free store six or seven years ago to deal with the large piles of garbage left on the streets by renters moving out at the end of their lease. Justin Eibenholzl, the environmental coordinator at SECIA, said the piles mostly consisted of reusable furniture and items, some of which were close to brand new. “They were tossed out because the lease ends and everything has to be out,” Eibenholzl said. “And the students there can’t find a friend, or roommate or some-

one else that wants it. A lot of the time it just got thrown out curbside.” The curbside piles were more than just a waste of reusable goods — they became a hazard for pedestrians, and attracted rodents, Eibenholzl said. MIMO has recycled more than 19,000 pounds of usable household items so far, and almost 2,200 people have visited the store. Eibenholzl said that anything left over at the end of the store is donated to other organizations, like the Universitys ReUse program. The store benefits more than just the students — long-term residents are able to donate locally, and the city has less garbage to pick up, Eibenholzl said “It saves everyone money,” Eibenholzl said. While anyone can shop at MIMO, SECIA does limit the number of items people can take. Eibenholzl said they implemented the limit to stop non-residents from bringing in trucks and loading up. “We want to tr y to have [the items] being reused locally,” Eibenholzl said. “Collected locally, reused locally; that’s the whole idea of this project.” SECIA was awarded $3,000 this year from the University’s Good Neighbor Fund, which Eibenholzl said will go toward renting the space and equipment, feeding volunteers and advertising. MIMO only has funding through the fall, but Eibenholzl said SECIA is looking to grow the store to several locations around the University and possibly keep it open year-round. “Who doesn’t love free stuff?” Eibenholzl said. “We like doing this. We’re going to try to look at ways to keep doing it, and we’re trying to figure out how to master doing it so it’s sustainable.”


18 Survival Guide 2011

Know your University administration BY EVELINA SMIRNITSKAYA esmirnitskaya@mndaily.com

With 18 schools and colleges and more than 51,000 students, the University of Minnesota can seem intimidating and complex. But like all large institutions, there is a method to its madness. The University, including the four other campuses, is headed by the president — the incoming president is Eric Kaler — who reports directly to the Board of Regents, the governing body. The board consists of 12 members elected by the Minnesota Legislature from each of the state’s eight congressional districts, along with four members representing the state at large. As the University’s head authority, the board creates all administrative,

academic and fiscal policies — from tuition costs to the student code of conduct. These policies provide the framework for the University’s function and all other administrative policies. The president is appointed by the board as the University’s top executive officer to oversee system-wide operations. There are 14 major administrative offices, all of which are split into smaller units. Here are a few that are important to know:

University Services Stating its purpose simply as “to make the University work,” University Services supervises operations on campus from facilities management to security. The units include University police, Parking and Transportation Services, campus housing, bookstores and capital projects. Simply put,

if its non-academic, University Services is probably in charge of it.

Office of Student Affairs A one-stop shop for all student services and programs, the OSA is a subdivision of the Academic Affairs and Provost’s office. The OSA works with student development, safety and health. Vice Provost for Student Affairs Jerry Rinehart and his team supervise student groups, the greek community, Boynton Health Service and more.

Office of Budget and Finance As the title suggests, each year this office is in charge as the University plans two separate budgets — overall operations, and building and facility improvement projects.

University Senate The University Senate deals with general educational and administrative questions and issues within the University, following the Board of Regents policies. It is headed by the University president, and consists of members of faculty and student senates, academic professionals and civil service staff.

Other Campuses While considered the flagship of the University, the Twin Cities is only one location of a five-campus system. Duluth, Crookston, Morris and Rochester schools all have chancellors who report to the president, who in turn reports to the regents. Coordination among the five campuses is ensured through the Office for Systems of Academic Administration.

administrative structure of the University of Minnesota Board of Regents

Internal Audits University’s top executive office; appointed by the Board of Regents

President

Vice presidents

University’s top executive office; appointed by the Board of Regents

Office of the General Counsel University’s legal office

Vice President and Chief of Staff President’s chief advisor; acts as a liaison between Office of the President and other University leadership

Director of Intercollegiate Athletics

Health and Sciences; Dean of Medical School

oversees all University athletics

Senior VP System Academic Administration

Senior VP Office of Academic Affairs and Provost

coordinating daily operations of all University campuses

most senior academic officer; oversees units dealing with undergraduate, graduate and professional education

Chief Financial Officer

Research

Scholarly and Cultural Affairs

University Services

Office of Human Resources

Chief Information Officer

University Relations

Chancellors UM Crookston, UM Duluth, UM Morris, UM Rochester

President and CEO of UM Foundation heads raising and managing private support for the University

SOurce: University of Minnesota



20 Survival Guide 2011

U’s best study spaces BY KATHRYN ELLIOTT kelliott@mndaily.com

Engineer study spaces

The Minnesota Daily has compiled a list of study locations for the everyman as well as for the hardcore academic. Incoming students can test out the smorgasbord of study spots the University offers and learn what atmosphere — quiet, cluttered or quirky — gets their cranial jets puffing.

Kenneth H. Keller Hall has an open, three-level area with all sorts of furniture to suit your taste. The vending is overpriced, but it’s centrally located. Lind Hall’s old library is a large study room on the north wing of the first floor, with a stunning balcony and ballroom-type staircase. There are great study nooks. The Ackerman Hall Hangar is modern and sleek, with wide open spaces.

Medical study spaces

Quiet study spaces

Diehl Hall’s second floor has a few tables outside the library. It’s a good spot for reading. Outside In in the Phillips-Wangensteen Building near the tunnel offers food and some bustle if you need a break. Java City in the basement of Moos Tower combines the caffeine you need to get through a long day with just the right noise level.

Walter Library sub-basement features silence that makes you want to sneeze. Cellphone service is questionable but distractions are nonexistent. Nicholson Hall 1 features typical lounge seating, vending and wireless access. No windows. The (literally) shiny new Science Teaching and Student Services building has updated, pod-like chairs in unique configurations.

It has plenty of floors and lots of options.

Any ol’ study spaces Nolte Center 20 boasts real charm, with chandeliers and banisters for the classic minded. Tables and chairs abound, nes tled on rich, red carpet. Burton Hall is open late and is always empty. The main room has weird acoustics, tables and desks that can be pushed together. Plus there’s a bust of Burton himself. Coffman Union’s The Whole in the basement looks like a garage band lair because it is. Chalkboard walls, ’70s couches and a piano draw cool crowds.

Outdoor study spaces The Education Sciences Building over by the suspension bridge has upper-floor conference rooms that are first come, first serve. Check out the outside deck with iron tables and chairs and take in the river view. Take the elevator to the basement for cof-

fee. Coffman Union has pleasant outdoor seating that’s usually shady. It’s mostly useful in the first couple months of school, unless you want to brave snowy benches. Northrop Mall is a no-brainer. Park yourself under a tree and open up your laptop. Outside McNamara Alumni Center is a great picnic and study spot. It has wide green spaces, benches and frequent foot traffic.

St. Paul study spaces Biological Sciences Center 15 is newly renovated with hard plastic chairs that will keep you focused. McNeal Hall 190 is ready for the all-nighters, providing microwaves, several couches, interesting light fixtures and windows. Borlaug Hall has an industrial, unapologetic feel. Its cement benches are carpeted, and the tables are mostly for one or two people.





24 Survival Guide 2011

Central Corridor light-rail construction comes to University In May, a section of Washington Avenue was permanently closed to personal vehicle traffic.

The roundabout at this intersection will be eliminated, and a stoplight will be added late this summer.

BY JOHN HAGEMAN jhageman@mndaily.com

The end of 2011’s spring semester marked the beginning of construction on the largest public works project in Minnesota’s histor y: The Central Corridor light-rail line.

The new line will connect downtown St. Paul to Minneapolis via Washington and University avenues. The first trains will start to roll in 2014. In mid-May, Washington Avenue — between Pleasant and Oak streets — was closed to traf fic, and buses were also rerouted around the construction.

The section of Washington Avenue between Pleasant and Walnut streets will eventually be transformed into a transit-pedestrian mall, and will be permanently closed to personal vehicle traffic. Here’s a more detailed look at what’s in store for campus this summer:

KEY Two-way traffic

One-way traffic

Closed to traffic

Expected increased traffic

Pedestrian crossing East Bank light-rail station

The intersection will be halved during construction, but will remain open to two-way traffic

The south side of the Washington Avenue Bridge will remain closed until late this year or early 2012.

Either the Harvard or the Walnut intersection will remain open at all times.




Survival Guide 2011

Seven bars, seven days

The Minnesota Daily compiled its own list of the best bars to check out each day of the week.

BY KYLE POTTER

kpotter@mndaily.com

s

ay Mond

g! plorin g at Go ex drinkin go out o t g goin he really week? ness, t You’re f the school r y or foolish a tossrt o us is ave the sta ther it is br round camp inkytown, D e r Whe day bar a wn, lo d e x p d even Upto on n a M t y s s a n be e a s it . li n ke w po up. Ta ast Minnea o call your o e t Nor th d a new bar and fin

Thurs

days

Blarn ey 412 1 Pub and G 4th rill Minne Ave. S.E. apolis Blar n 10 p.m ey does ka . Thur sday n raoke righ If y t star t $2.50 ou’re not th ights. ing at L pints ong Island e singing ty as you ic p butch listen e teas or $2 e, enjoy the er y to Co If you our favorite your fellow ors Light Goph chann can’t stan songs. ers ney’s el the spirit d to hear an “Don’t o o t f h S e t r e basem p ent for Stop Believ ve Per r y fo erson r in a gam e of po ’,” retreat Jourto the ol.

If and only if you’re of age, it’s time to acquaint yourself with the bars around campus. If you’re not, use this daily bar guide to form a plan of attack for when that day finally comes.

Wedn es

days

The L ibra 1301 F ry Bar and G ourth rill Minne St. S.E. Dinkyto apolis w n The Daily does not encourage its readers to view this list as a challenge, but suprem ’s king “White e in the midd of cheap drin hats off to anyone who makes it to each bar in just a week. k Trash Wedne le of the wee s reigns The k Blue R Librar y ser v sdays” specia with its e ib l. dollar, bon and Mil s up tall boy s of Pa not to le r H ig bst mentio rail dr h Life Tuesdays in n and ton ks (think w the custom for just a ar y $1 hiskey ics) fro .50 m 9 p.m cokes And you ca in the tr ue . until bar clo and gin Station 280 n get w and fre ings fo spirit of tra se. 2554 Como Ave. The w e bacon unti r $0.25 until shiness, m l in St. Paul bacon. gs ar e deli the supply idnight r uns o cious. T Its location makes going to this bar a chore for most Univerhe bac ut. on is sity of Minnesota students, but Station 280 — near the intersection of 33rd and Como avenues — is the place to be on Tuesday nights. For just $9, treat yourself to all you can eat pizza and all you can drink beer from 7 p.m. to 9 p.m. The pizza is hot and the Sundays beer is cold. Be sure to stay until the end of the night for the dessert pizza. nd Grill Go with a group of at least four and waitresses will drop a oco Bar a .E. L o it rr u B Ave. S pitcher off at your table rather than topping off individual cups. 418 13th olis Minneap

Friday emütlichkeit Gasthof zur G Ave. N.E. ity 2300 Univers Minneapolis dents. r all college stu e dents must fo re feeling courageous, take th stu ity rs ive Un u’ at vth yo ne e If ay tim m u gh d Yo hi It’s ene, an t challenge. polka music sc meter bratwurs ice worth embraced the ace to start. ain, but it’s a pr ag t ea to nt pl e wa er ate three st d ju an u . yo m Gasthof ’s is th p. to tell friends begins at 8 ng yi pa ey ck The polka fest sc jo gh t, wh en a di r y feel. feet of sausage. not reen ds at m id ni of lederhosen is empora nt co e or Wearing a pair m a . r ed s ag er ur be co an steps in fo en y rm til d, but hear lection of Ge The excellent se ugs make Gasthof’s a quire m ge hu in ed serv

Satu

rdays

Nye’s P 112 E olonaise . Hen Roo There Minn nepin Av m e. e are no apoli at Nye s estab ’s, unless y real mind-b li o “Best shment Es u consider lowing spe Bar in c quire maga getting into ials Amer Even z ic in a if ” e fo y name the p.m. t ou can r free d o a trip enjoy a do ’t make it t a special. the t ll o else c o this Nor t ar off beer Nye’s befo a h s sour w n you sip o east bar is and rail dr re 6 n in to clas hile listenin a perfectly wor th it. W ks, here sics w g to 6 m ix e d whis ith pia 0-year Ny huge e’s is a re no accomp -olds sing a key fresh crowd a n im ent? long ing c place s at D h friend for a night inkytown ange from ba s. out w ith a rs and a g the re small group at of

all day, you sh oL e seventh o th it n rr o u B d n to A trip h a short rest … wit town. or tails y k co in Din lucky? Call heads close. l ti n u . .m Feeling p ht” from 4 drink is free. ig N p li “F for our ht, and y Get it rig thing to lose. ight, o n n early n o’s There is g to be a c If it’s goin any of Burrito Lo .29 0 $ m o ir e fr th se s o u cho ecials (min d 10 p.m. sp d o fo . an daily tween 5 p.m wings) be

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30 Survival Guide 2011

Where to find cheap theater fun People can still enjoy the delight of a theater production without putting huge dents in their wallets. BY MARK BRENDEN mbrenden@mndaily.com

To some fr eshmen, a theater might only be that place where you have popcorn-flavored make-out sessions while wearing 3D glasses. Others, however, may be in love with the beauty of a tragedy, the delight of a comedy and the romance of the stage. But as freshmen, the tragedy may come from a bank statement and the comedy from a meek wallet size. Not to worry, fledglings of the University, what follows is a short list of places where you can see a quality play on the cheap.

Mixed Blood Theatre 1601 S. Fourth St. Price: Free

The Southern Theater 1420 Washington Ave. S. Price: $12.50-$25

Positioned smack-dab in the middle of one of Minneapolis’ richest cultural districts, the Mixed Blood Theatre is just a stone’s throw away from campus. If you live in Middlebrook Hall, you’ve got it made. Star ting this year, Mixed Blood offers a rare first-come , first-ser ved admission policy. If you register online or in the lobby generally at least 30 minutes before the show, you’re looking at a free play. If you’re not a gambling frosh (as you shouldn’t be, save it for the quar ter-life crisis), and you want a sure-thing Mixed Blood fix, season passes are available for $60.

The Southern Theater, also on the West Bank (Middlebrook, you dogs!), is a tad pricier than Mixed Blood in that they do charge, but it’s wor th your money. They also are rare in that they spell “theater” the American way, so they get bonus points from Uncle Sam. Ticket prices usually range from $12.50-25, so you can easily take the cheap-seats option for a date for two. However, in this 21st century culture, social norms often don’t require one dater to shoulder the entire load, so a better seat may be affordable.

Bryant-Lake Bowl 810 W. Lake St. Price: $10 Bryant-Lake Bowl is a bit off the beaten path if you’re one who doesn’t like to leave campus. But, if that’s the case you oughta change your ways anyway. Believe it or not, there is a city that exists around you, one rich in art, culture and bowling. Br yant-Lake Bowl encompasses all those things. At the music-theater-bowling hub, there’s a new local production nearly every weekend, and you can usually catch one for $10. The bonus, of course, is that once you leave the aisles you can hit the lanes for some strikes, spares and turkeys ya turkeys.


Survival Guide 2011

31

Where to have the best sober night The Twin Cities offer a variety of places to enjoy a night out, even if you don’t want to drink. BY ANDREW PENKALSKI apenkalski@mndaily.com

The University of Minnesota has gotten pretty damn good at keeping your noses clean and tongues dr y prior to the start of the fall semester. That notso-subtle Welcome Week 2011 — full of early mornings and mandator y checkins — probably will keep you on a pretty short leash. It’s not much better in the dorms these days. Leaving the lobby of Territorial Hall on a Friday night can at times involve a search procedure similar to that of post-9/11 airpor ts. So if you find yourself utterly exhausted with fighting for your right to party, here are some of the best local spots where you can roll over in defeat.

Midnight Madness

Uptown Theatre; 2906 Hennepin Ave., Minneapolis

Goldy’s Gameroom

Coffman Union; 300 Washington Ave. SE., Minneapolis

Comedy Sportz

3001 Hennepin Ave. S., Minneapolis

Just because you haven’t had a single drop of firewater doesn’t mean you don’t value the leisurely wee hours of the weekend. That’s why the Uptown Theatre keeps its reels spinning well past any multiplex offerings. Their Friday and Saturday midnight movies range from golden-era Hollywood classics to b-movie schlock. With a batch of horror films for October and monthly “Rocky Horror Picture Show” screenings, the Uptown Theatre will quench the thirst of any cinephile.

Goldy’s Gameroom has long been the campus sanctuar y and poster-locale for good, honest sobriety. It’s relentlessly promoted throughout orientations and campus tours as absolutely the most fun place ever. And it actually does promise a pretty good time at unquestionably reasonable rates. A game only costs a buck on Thursday. Their menu is unique enough to quell the boredom of dining hall burgers and salads. They also have board games available for free. But if you’re playing those it really probably is because you’re too broke to go out and drink.

Parties are easy. 19-year-olds can hoot and holler until the morning light peaks over TCF Bank Stadium so long as they have all the illicit fuel that was barely out of reach one autumn ago. Comedy Sportz takes the high road. Simply put, raunchy fun is easy fun. Good clean fun is harder. It is a balancing act that this improvisational group tackles each weekend. With an admirable lack of smut but wealth of humor, you may leave their Uptown location with an ache in your side. But at least it won’t be from drinking.


32 Survival Guide 2011

Music hotspots for the under-21 crowd By Raghav Mehta rmehta@mndaily.com

It’s just plain unfair. Your favorite band is headlining the Fine Line Music Cafe this Friday, but there’s a problem: You’re not 21 and your Alaskan-issued fake ID just hasn’t been as reliable as you’d hoped. Don’t fret, my child, not everything good and fun in this world is out of your reach. Minneapolis boasts plenty of 18+ hotspots for you newly independent city dwellers.

Varsity Theater 1308 Fourth St. SE, Minneapolis

Located in the heart of Dinkytown, the Varsity Theater is the premiere oncampus concert venue, and whoever does booking for them has good taste. In the past the Varsity has hosted shows for everyone from indie buzz bands like Surfer Blood and Best Coast to big-ticket comic sensations that include Michael Showalter and Adam Carolla. It’s accessible, affordable and there’s plenty of space. Check it out at least once this year.

Triple Rock Social Club 629 Cedar Ave., Minneapolis

OK, so you might not have the opportunity to (legally) experience Triple-Double Tuesdays for a few years, but not one of the West Bank’s Triple Rock shindigs car r y the dreaded 21-plus tag. The venue is a historic rite of passage for both local up-and-comers and breakthrough indie outfits. Recent shows include YACHT, Diamond Rings and the Smith Westerns.

Cedar Cultural Center 416 Cedar Ave., Minneapolis

Don’t let the cafeteria-meets-highschool-gymnasium turn you off. What the Cedar Cultural Center lacks in size and glamour it more than makes up for in diversity. Located just down the street from the Triple Rock in the Cedar-Riverside neighborhood, the nonprofit theater is a 465-seat concert hall that promises a truly intimate musical experience.

First Avenue 701 First Ave., Minneapolis

Unless you’re a Top-40-only junkie, chances are at least one of your favorite bands will be headlining First Ave this year. Whether you’re looking to see progressive jamband rockers Umphrey’s McGee or local rhymeslayers like Brother Ali and Doomtree, the legendar y venue has been Minneapolis’ musical center for more than four decades.






Survival Guide 2011

FALL SPORTS ’10

BY DAILY SPORTS STAFF

T

he buzz around the fall sports scene on cam-

pus was dominated by the shor tcomings of the football team. Catch up on what you may have missed in the sports community last fall, with the Daily sports staff’s season recaps and previews.

After promising a “big name coach,” athletic director Joel Maturi hired former Northern Illinois head coach Jerr y Kill to take over the program, leaving many vocal Gophers fans outraged. However, the personable coach’s team-first approach, emphasis on discipline and the willingness to connect with fans seems to be a winning combination around campus and around the state. Junior MarQueis Gray will make his long-awaited debut as the starting quarterback. Gray brings elite athleticism to the position and will be instrumental if Kill’s run-heavy pistol offense is to be successful. The new Minnesota regime will be tested immediately, as the Gophers will travel to California in week one to take on perennial powerhouse USC in a nationally televised game.

l

C

Footbal

alling the 2010 Minnesota football season a disappointment would be understatement. After a season-opening victor y against Middle Tennessee State, the Gophers dropped four consecutive home games — none more embarrassing than a three-point loss to the Football Championship Subdivision (formerly D-1AA) University of South Dakota. A humiliating road loss to archrival Wisconsin dropped Minnesota’s record to 1-5 and led to speculation about the future of Tim Brewster as head coach of the Gophers. Brewster was fired after a Minnesota loss to Purdue, their sixth straight, and former assistant coach Jef f Hor ton was named interim head coach for the remainder for the season. Horton did well in leading the Gophers to consecutive victories over Illinois and Iowa to end the season, but Minnesota finished with a 3-10 record.

MEN’S C COUN ROSSTRY

A

fter suffering a collapsed lung in September and struggling in his recovery from a bum Achilles tendon, three-time All-American Hassan Mead was forced to sit out the entire cross-country season last year. Even without its marquee runner, the team rallied to finish third at the Big Ten Championships and third at the NCAA Midwest Region Championship, with the latter accomplishment earning the Gophers an at-large ber th in the NCAA Championships in Terre Haute, Ind., where they finished 27th out of 31 teams. In Mead’s absence, senior Ben Blankenship stepped up as the Gophers’ most critical runner in 2010, earning All-America, All-Midwest Region and All-Big Ten First Team honors. Expect to see juniors Pieter Gagnon and Kevin Lachowitzer lead the way this year. The two fin-

ished 18th and 39th, respectively, in the 10-kilometer NCAA Midwest Region race to help the Gophers earn their trip to Terre Haute. The return of Mead for his final season of eligibility also could be a boon to the squad, who graduated top runners Blankenship and Mike Torchia.

Women ’s Coun Crosstry

A

fter earning All-America and First Team All-Big Ten honors as a junior last year, senior Stephanie Price will enter the 2011-12 season as the unquestioned leader of the Gophers’ women’s cross-country team. Behind the leadership of Price and head coach Gary Wilson, the team — coincidentally, just like their male counterparts — finished third at the Big Ten Championships, third at the NCAA Midwest Region and 27th at the NCAA Championships last year. Along with Price in 2010-11, redshir t freshmen Missa Varpness earned All-Big Ten Second Team and All-NCAA Midwest region honors, while true freshman Ashlie Decker finished 19th at the Big Ten Championships and 124th at the NCAA Championships. With such an abundance of young talent and Price leading the way, another strong showing likely lies ahead for the Gophers in 2011-12. Nikki Swenson, who has graduated and was a standout on the track, will return to the team as a graduate assistant coach in the fall.

R

SOCCE

L

ed by seventh-year coach Mikki Denney Wright, last year’s Gophers soccer team reached the Sweet 16 for the second time in three years — and the second time ever. The veteran-laden squad led the

Big Ten in goals (43), points (145) and assists (59). The team graduated seven seniors, but in February signed seven highpowered high school recruits for 20112012, including three All-Americans. Forward Taylor Uhl of Eden Prairie, Minn., headlines the star-studded incoming class. Look for Uhl, Minnesota’s Ms. Soccer and Star Tribune Metro Player of the Year, to make an immediate impact. “Hopefully we’re to the point where we don’t have to rebuild,” Denney Wright told the Daily after national signing day in February. “We want to just reload.”

VOLLEYBALL

I

n his 15th and final season with the Gophers, head volleyball coach Mike Hebert led the team to the NCAA tournament for the 14th time in 2010-11 before announcing his retirement in December. As the Minnesota’s head coach, Hebert finished 381-125, guiding the team to three Final Fours and one trip to the National Championship in 2004 against Stanford. In Febr uar y, the University named U.S. Women’s National Volleyball Team head coach Hugh McCutcheon as Hebert’s successor. Though officially the Gophers’ current coach, McCutcheon will continue to ser ve full-time as the U.S. national team’s coach through the 2012 Olympic Games in London. In the interim, Gophers assistant Laura Bush will act as Minnesota’s head coach. The team will lose last year’s senior leader Lauren Gibbemeyer and sophomore Tabitha Love, who transferred to UCLA. It will, however, feature 2010 Big Ten Defensive Player of the Year Jessica Granquist, senior setter Mia Tabberson and tough middle blockers Tori Dixon and Ariana Filho.

37



Survival Guide 2011

WINTER SPORTS ’11

BY DAILY SPORTS STAFF

T

here’s a lot going on in the winter sports scene on campus — so much that it’s easy to lose track. If you missed anything or are looking for a refresher, the Daily sports staff has assembled some season recaps and previews. Men’s Hockey

D

espite a bitterly cold winter, the Gophers men’s hockey season was relatively lukewarm last season. Though they won or tied 11 of their last 15 regular season games, the Gophers were upset in the first round of the WCHA playoffs by No. 8 seed University of Alaska-Anchorage, which beat Minnesota twice in a row at Mariucci Arena, abruptly ending the Gophers’ season. Minnesota finished the regular season 16-14-6 overall and 13-10-5 against the WCHA, good enough for fifth place against the conference. Though they played more consistent hockey in the second half of the season, the Gophers failed to reach the WCHA Final Five for the second straight year and missed the NCAA Tournament for the third straight season. To be fair, some of the factors which led to the team’s shortcomings were beyond the Gophers’ control and the team often played admirably, particularly during the second half of the season. Senior captain Jay Barriball missed a month with a leg injury and returned in the midst of a Gophers winning streak, only to see teammates Taylor Matson and Aaron Ness both go down with injuries of their own in Barriball’s first game back. When venerable goaltender Alex Kangas underwent season-ending knee surgery in January, Lucia called on junior Kent Patterson to step up and fill the void. Patterson answered, and his .926 save percentage was the best in the WCHA, and his goals-against the average of 2.31 was second-best. Patterson earned All-WCHA Second Team and team MVP honors for his efforts. Despite the team’s anticlimactic finish last year, with a recruiting class that includes Minnesota’s 2010 Mr. Hockey, Kyle Rau, and with Patterson and sophomore sensations Erik Haula and Nick Bjugstad returning, there are plenty of reasons to make the short trek from the superblock to Mariucci Arena this year.

Men’s Basketball

T

ubby Smith couldn’t have asked for a better start to his fourth year as head coach of the Gophers. And he certainly couldn’t have imagined a more horrific finish. Minnesota made a huge splash early in the season by winning the Puerto Rico Tip-Off in impressive fashion, with wins over then-highly-ranked teams North Carolina and West Virginia. Soon, the Gophers found themselves ranked as high as 14th nationally and appeared to be a lock for an NCAA Tournament berth, with a 16-4 record through 20 games. Then senior point guard Al Nolen suffered what proved to be a season-ending ankle injury in January against Michigan, and the downward spiral began. The Gophers dropped nine of their final 11 games and, not only failed to make the Big Dance but the far less prestigious National Invitational Tournament as well. Minnesota graduated starters Nolen and Blake Hoffarber, but All-Big Ten forward Trevor Mbakwe leads a group of returning contributors that will be joined by a talented recruiting class that includes Minnesota Mr. Basketball honoree Joe Coleman and Tennessee’s Mr. Basketball Andre Hollins. Minnesota could soon find itself near the top of the Big Ten, as top programs Purdue, Michigan State and Wisconsin all graduated some of the conference’s best players.

who, as a senior at Lakeville North High School, earned Miss Basketball Minnesota and Star Tribune Metro Player of the Year honors in 2011. Given these facts, Borton’s histor y of winning and the fact that the Gophers lost eight conference games by single-digit margins last year, things could be looking up for the team this year. Still, the amount of late-game collapses a season ago is disconcerting for the team. Buford’s play was one positive aspect of an otherwise-disappointing year for the Gophers in 201011. She led the Gophers in scoring with 14.9 points per game — good enough for ninth in the Big Ten — and scored her 1,000th career point on Feb. 17. Despite reaching this milestone, the Gophers — as they were wont to do last year — blew a secondhalf lead to lose the game to Northwestern. If the Gophers don’t want to repeat last year’s failures, they will have to learn how to close out games.

Women’s HOCKEY

O

ne of the premier programs in the nation, Minnesota fell short of its goal of a National Championship, losing to Boston College in the first round of last year’s NCAA Championships. The Gophers still finished second in the Western Collegiate Hockey Association behind Wisconsin. With only five seniors graduating from last year’s team, the Gophers should make another push at a National Championship behind All-American goalie Noora Räty.

Women’s basketball

I

n 2004, head coach Pam Borton led the Gophers women’s basketball team to its first Final Four appearance. Future WNBA All-Star Lindsay Whalen led the way, cementing herself a permanent spot in Minnesota basketball lore. For the team’s fans, that season probably seems like a lifetime ago. As the coach with the most wins in team history, Borton experienced her first two losing campaigns in the last two seasons since taking over as head coach in 2002. The team finished 13-17 in 2009-10 and 12-18 last year. Fans can take comfort, though, in the fact that this very young team will be led by All-Big Ten Honorable Mention award-winner Kiara Buford (the team’s only senior) and will feature freshman guard Rachel Banham,

39

WRESTLING

T

he Gophers enjoyed a successful 2010-11 campaign, spending the entire season ranked no lower than fifth nationally. Head coach J Robinson is very hesitant to call anything short of a national title a success, though. Having built the program, essentially, from scratch and turning it into a perennial powerhouse, Robinson was rewarded this past season with a five-year contract. Minnesota finished seventh at the 2011 NCAA National Championships, and five Gopher wrestlers earned All-America honors in 2010-11. Four of the aforementioned All-Americans will return to lead Minnesota in 2011-12 in the talented Big Ten Conference, including Zach Sanders (125 pounds), Sonny Yohn (197), Kevin Steinhaus (184) and Tony Nelson (heavyweight).


40 Survival Guide 2011

SPRING SPRING SPORTS SPORTS ’11 ’11

BY DAILY SPORTS STAFF

A

s second semester winds to a close each year, spring sports begin heating up. Get a brief synopsis of the happenings of the spring spor ts teams — some which end after school is out — with these season previews and recaps:

recruiting. Former major leaguer and Gophers’ alum Robb Quinlan joined the coaching staf f midseason and worked with hitters. His future with the program remains uncer tain, but players and coaches have indicated they’d like to have him back.

men’s

track

l

basebal

T

he defending Big Ten season and tournament champion Gophers baseball team entered the 2010-11 season with high expectations and without a home stadium. Due to the Dec. 12, 2010 collapse of the Metrodome’s Teflon cover and the decrepit state of the University of Minnesota’s Sieber t Field, the Gophers — ranked No. 1 in a Big Ten preseason coaches’ poll — were forced to shuffle their schedule two months before the start of the season. They moved some home games to the road, others to Target Field or Siebert Field (where they had not played since 2009) and canceled other home games altogether. It’s hard to quantify the extent to which the stadium issue af fected the team, which last year finished the regular season ranked fourth in the Big Ten and placed third in the conference tournament. Numerous rainouts and other weather cancellations also had an impact on the team’s staff and players who basically lived out of their suitcases for the season’s first eight weeks. Minnesota prides itself annually on pitching and defense and save for a few defensive lapses and bullpen gaffes, lived up to that expectation. It was the inconsistent of fense that was a burden and never really quite sustained the fortitude head coach John Anderson was looking for. The team’s top three hitters from last year (Justin Gominsky, A.J. Pettersen and Nick O’Shea) will all be seniors this year and have not indicated that they will not rejoin the team. Look for left-handed sophomore pitchers Tom Windle and D.J. Snelten to have expanded roles this season, possibly becoming star ters as the team addressed bullpen needs through

T

he Gophers men’s track team won its fifth conference title in a row at last year’s Big Ten Indoor Championships in Champaign, Ill. At the Outdoor Championships in Iowa City, Iowa, the team finished 2.5 team points shy of making it six in a row, placing second behind host Iowa. The team, led by four th-year head coach Steve Plasencia, who also has led the cross countr y team for 16 years, is a juggernaut in the Big Ten. Plasencia has said his goal is to entrench Minnesota as one of the most renowned and storied programs in the countr y. Some of the team’s returning stars include distance standouts Hassan Mead and Pieter Gagnon, 800-meter specialists Har un Abda and Nick Hutton and the formidable hammerthrowing duo of Micah Hegerle and Quentin Mege. Gophers track athletes who talked to the Minnesota Daily after their close second-place finish at the Big Ten outdoor meet expressed bitter disappointment over the seemingly impressive showing. Success has become a habit under Plasencia, so expect to see it this year.

WOMEN’s TRACK

E

ntering his sixth year as head coach of the Gophers women’s track team, Matt Bingle already has coached it to three Big Ten indoor titles. Like their male counterpar ts, the Gophers women hold themselves to a high standard, which was why their seventh-place showing at the Big Ten Outdoor Championships last year came as a surprise. Making the finish extra perplexing was the

fact that the team finished third at the conference indoor meet less than three months earlier. Whatever the reason for the disappointing outdoor meet, assistant coach Gar y Wilson — who was the team’s head coach for 21 years before passing the reins to Bingle — said adversity and disappointment simply come with the territor y and provide motivation to improve in the future. Keep an eye out for middle-distance speedster Alena Brooks and cross-countr y AllAmerican Stephanie Price, among others.

GOLF

T

he men’s team finished eighth at the Big Ten Championships last season but have lost the ser vices of senior standout Donald Constable to graduation. However, talented junior Erik van Rooyen returns and will look to lead the Gophers to success next season. The women’s team had a great 2011 campaign. After qualifying for the National Championships for only the second time in school histor y, it finished 19th making it the most successful season in the last 20 years. Unfortunately for Minnesota, it has lost its top four players to graduation, leaving the underclassman with a big load to shoulder in the upcoming year.

SOFTBALL

M

innesota rebounded nicely after a dismal 2010 campaign, to go 31-24 in 2011, their most victories since 2004, and securing a seventh place finish in the Big Ten in the process. Despite the tur naround under first-year head coach Jessica Allister, the Gophers failed to qualify for postseason play, but ther e is r eason for optimism as Minnesota will only be losing four seniors to graduation. Freshman standout Sara Moulton earned 2011 Big Ten Freshman of the Year as well as All-Great Lakes Region honors.







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Survival Guide 2010

Table of Contents 3 4 6 10 11 13 15 21

Police: iPods and text messages endanger students by Mukhtar Ibrahim How to navigate tHe university of minnesota by Ashley Bray tHere’s Plenty to see in tHe twin cities by Tara Bannow get out of your dorm and eat some real food by Raghav Mehta an insider’s guide to local art by Becky Lang Beyond Prince – minneaPolis music scene 101 by Mark A. Brenden fitness around tHe u: not all dumBBells and deltoids by Ian Larson goPHer sPorts outlook 2010–’11 by Daily Sports Staff

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Survival Guide 2010


Survival Guide 2010

3

iPods and text messages endanger students Engaging in distracting activities at night while walking could make you susceptible to robbery. BY Mukhtar Ibrahim mibrahim@mndaily.com

Don’t engage in distracting activities such as texting or listening to your iPod while walking, especially at night, the University of Minnesota Police Department warns. Doing so makes you unaware of your surroundings and possible danger. “iPod nanos are distractions to people,” University police Deputy Chief Chuck Miner said. “Listening to music while walking down the street and while doing a text message to your friend” makes a student susceptible to robbery. The University has its own police force, an escort service available 24/7 and more than 1,200 security cameras. The University is equipped with 21

Code Blue Emergency phones across the East Bank, West Bank and St. Paul campuses. The phones connect directly to a 911 operator on campus who sends an officer to the scene within 90 seconds. The phones emit a bright, flashing light when used so the responder can find the caller easily. When securing a bicycle, a U-lock is far more secure than a cable or chain lock, Miner said. “Very few bikes are stolen when they are locked with a U-shaped lock,” Miner said. “It’s very hard to get through those locks.” Students should not leave their laptops unattended, and should always plan for the worst-case scenario, Miner said. Most thefts on campus take place in public areas, such as libraries, “where the students go to the restroom and they leave their laptop unattended on a desk, and come back and it’s gone,” Miner said, adding that this type of theft is simple for criminals. Students who want to ensure their

computer is recovered if it is stolen can install tracking software such as Computrace LoJack. The service tracks a stolen laptop when it connects to the Internet and works with local police to recover it. The University of Minnesota Bookstore sells a two-year subscription to the service for about $80. “We have had some successful cases of laptops being recovered when students and others have had the software installed on it,” Miner said. When walking on or off campus at night, it’s important to walk with others, drive or use the University’s free escort service, Miner said. “We never had a person be the victim of a crime when they are being escorted by a student security monitor,” Miner said. “It’s a good service.” Although sexual assaults are rare, the University sees about four to six per year, Miner said. The majority of the sexual assault victims are acquaintances of the

offenders, he said. Use “good judgment about your socializing,” University police Chief Greg Hestness warned in a YouTube video in which he gave campus safety tips. Hestness also said students should avoid overconsuming alcohol and recommended that groups of friends designate a sober chaperone when they go out. The University’s Gopher Chauf fer service, formerly the MSA Express, operates Friday and Saturday nights from 10 p.m. to 2 a.m. Students on campus or in the surrounding neighborhoods can call the free transportation ser vice for rides home. To stay up-to-date on what is happening on campus, students can register for TXT-U, the University’s emergency notification text messaging system. Despite events that make people believe the contrar y, the University “is a safer place than what most people think it is,” Miner said.


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Survival Guide 2010

How to navigate the University of Minnesota Students have a variety of options, including riding the bus, riding a bicycle, walking or driving. BY aSHLEY bRAY abray@mndaily.com

Let’s face it: The University of Minnesota is a big place. With more than 51,000 students, it’s one of the largest public universities in the nation — so navigating campus for the first time may feel daunting. But never fear, first-years, the University’s Parking and Transportation Services has devised an easy and effective four-point approach to address students’ transportation needs. The first option is simply to hoof it. More than 40 percent of undergraduate students walk to campus. Not only is it beneficial to students’ health, but walking is environmentally sound. In case of rain or snow, students can take advantage of the Gopher Way, the University’s tunnel and skyway system, by simply looking for signs that say “Gopher Way.” Students can also pick up a campus walking map at the Coffman Memorial Union Information Desk and at other places around campus. Option two: bus. The University’s Campus Shuttles are free and run between the East and West banks, the St. Paul campus and other places such as Seven Corners in the Cedar-Riverside area. The shuttles are easily identified by their maroon and gold exteriors. The Twin Cities has an expansive transit system in place for students who live off-campus. The U-Pass is a discounted, reloadable bus pass just for students that can be used for unlimited bus or light-rail rides throughout a semester. While Metro Transit is the largest provider, there are many buses running to and from the various suburbs that surround the city, PTS spokeswoman Jacqueline Brudlos said. Students living off campus can commute to one of many park-and-rides and taking a bus to campus from there.

Students interested in taking the bus can plan their routes by visiting metrotransit.org and using the “trip planner,” Brudlos said. Many students value the transit system at the University. Laura Stone, a doctoral student, recommends taking the city bus or the campus connector. “It’s good for the environment,” she said, “and pretty easy to get around.” But students should be prepared to make room on the bus when it gets crowded during the winter, which often means standing in the aisle between the seats.

“Cyclists fare best when they act as drivers of vehicles, and need to follow the same rules that a vehicle does.” Steve Sanders PTS administrative professional

Many consider biking to be the best option to get to class on time, and it’s third in PTS’s four-pronged approach to transportation. Between 5,500 and 6,000 students bike to class on any given day, Steve Sanders, a PTS administrative professional said. There are 6,500 bike racks on campus to accommodate bicyclists. The University works with city officials to provide thousands of trails, paths and lanes throughout campus and Minneapolis. During the summer of 2010, the University will work with the city to improve access routes to campus and will add additional bike lanes, Sanders said. The University will implement changes in time for fall classes that will cater especially to bicyclists. One of the most noteworthy changes will be the addition of a bike center in the Oak Street Parking Ramp. Paying members can use the center’s amenities, such as showers and a bike repair shop, and attend educational classes u See Transportation Page 8


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There’s plenty to see in the Twin Cities Students can explore the Twin Cities’ endless number of cultural and recreational offerings. BY TARA BANNOW tbannow@mndaily.com

Welcome to Minneapolis! Your new (or perhaps old) home is brimming with places to explore. Don’t be afraid to venture off campus to some of the landmarks that have made this city the famous metropolitan destination it is today. The options are endless, but to name a few:

The Mill District This hodgepodge of delights just northeast of downtown Minneapolis includes theater, scener y, histor y and an expansive market. Having moved to its new location on the Mississippi River in 2006, the

Guthrie Theater has added a wealth of culture to the district. A longtime highlight of the city’s theater community, the Guthrie includes three stages and has held plays like “Hamlet,” “Romeo and Juliet,” “A Christmas Carol” and model pieces. The area is characterized by the historic Stone Arch Bridge, constructed in 1883 to connect the city’s flour mills with wheat from Midwestern farmers. The bridge is adjacent to St. Anthony Falls, the only major water fall on the Mississippi River. Visitors can also explore the Mill City Museum, which provides an interactive look into the city’s historic flour milling industry, all within a renovated eight-story flour mill with flour bins, milling machinery and an engine house still intact. The Mill City Farmers Market, held Saturdays near the riverfront, offers a variety of locally-grown produce and other goods.

Minnehaha Falls

With more than 180 parks, Minneapolis locals have little trouble finding the one closest to them for a picnic or a jog. But those who prefer a more scenic experience might travel to the city’s majestic Minnehaha Falls. The 53-foot waterfall is located in the heart of Minnehaha Park, one of the city’s oldest parks. The 193-acre tract features an array of limestone bluffs and scenic views from above the river. Explorers of the park will run into several sculptures, including a giant mask of Chief Little Crow, the Sioux leader who lived in the Mille Lacs region. Visitors to Minnehaha Park can take in a concert, have a picnic or play disc golf or volleyball.

Target Field Maybe you’ve heard about the city’s newest shining star, Target Field. The new home of Major League Baseball’s Minnesota Twins, this decked-out facility is a far

cry from its predecessor, the Metrodome. This April marked the first outdoor Twins game since 1981. With seating for 39,504 people, the $500 million stadium holds a few thousand fewer people than the Metrodome, which held 55,300 at its peak. Students traveling to see the Twins will have a number of transpor tation options, including about 20,000 parking spaces, several bus routes or a light-rail stop that will eventually go straight to the ballpark. Those who built the venue didn’t skip the details. With its Minnesota limestone, canopy to shade the upper deck seating, Kentucky bluegrass and even spruce trees, Target Field boasts an array of delicacies for the senses. Expect the team on the field to be pretty good, too. Baseball experts have said that come September, the Twins should be right in the thick of the playoff hunt. u See landmarks Page 8


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Transportation u from Page 4

about biking, Brudlos said. Another change catering to cyclists will be the addition of the citywide bike share program sponsored by Nice Ride Minnesota. The program will feature 10 kiosks around campus and more throughout the city where members can pick up a bike, ride to another kiosk and drop it off. The program is slated to run until October each year. Students who bike on campus, however, should be aware of their actions and know the rules of the road, Sanders said. “Cyclists fare best when they act as drivers of vehicles,” he said, “and need to follow the same r ules that a vehicle does.” The final transpor tation option for students is to drive their cars to campus. While the University encourages students to leave their cars at home, there are several parking options around campus.

Landmarks u from Page 6

Midtown Global Market At night, a neon green “MIDTOWN” sign in the heart of south Minneapolis marks the Midtown Global Market. The market boasts an array of cultural offerings that’s as diverse as the city it resides in. It’s an indoor market featuring a variety of fresh and prepared foods, restaurants and international crafts. The goods, sold by locally owned and independent businesses, originate from places like Mexico, Italy, the Middle East, Scandinavia, Asia, East Africa, Tibet and across the United States. The creators of the Global Market designed it to facilitate interactions between the customers and the vendors, providing each with a rich cultural experience. For students, the Global Market offers an invaluable opportunity to expand their minds — and their bellies.

Survival Guide 2010 Students who drive must first get a parking contract, Brudlos said. Parking contracts are awarded to students through a random online lotter y that students can enter at parklot.umn.edu. A motorist assistance program is available to anyone who is legally parked at a University meter, lot or garage. If students have a flat, need a jump or lock their keys in their car, the University’s motorist assistance program will take care of it for free. Students who choose to drive should not park in the garages or ramps, because they charge by the hour and are too expensive, Brudlos said. Instead, she recommends that students park in the daily lots around campus, including the lot by the fairgrounds, which costs $3.75 per day. No matter what method of transportation students choose, they should always put safety first, Brudlos said. “The most impor tant thing is to always be aware of your surroundings,” she said. —Miranda Taylor contributed to this report.

The lakes One doesn’t need to travel too far from campus to visit some of the city’s most vibrant lakes, bustling with bikers, windsur fers, swimmers, joggers and volleyball players. Perhaps the most sought-after destination is Lake Calhoun. The popular hangout near Uptown is a member of the city’s Chain of Lakes — a collection of five lakes that together drew more than 5.5 million visitors in 1999 — making it the second most popular visitor’s destination after the Mall of America. Lake Calhoun is surrounded by three miles of bike and pedestrian paths. It’s a popular spot for fishing, picnics, soccer, softball and even archery. Boasting 67 acres of land and 344 acres of water, Lake Harriet is a picturesque spot known for its summer concerts held in the park’s band shell. The lake is surrounded by bike and pedestrian paths and visitors can rent a number of contraptions to cruise around in, including scooters, kayaks, canoes, bumper boats and bikes.


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Get out of your dorm and eat some real food —An expert guide to your eating needs BY RAGHAV MEHTA rmehta@mndaily.com

After nearly two decades of sordid school lunches and home-cooked dinners, taking responsibility for your daily diet can be a daunting task. And let’s face it: The novelty of dorm food wears thin quickly, and one can only consume so much Ramen and microwavable popcorn before internally combusting. But don’t fret, my children, because our sprawling Minneapolis campus offers a wide selection of restaurants for the uninspired or just plain stovetop-less first-years like you.

Loring Pasta Bar 327 14th Ave. SE Located in the heart of Dinkytown, the cozy elegance of the Loring Pasta Bar is an affordable and comfortable escape for newcomers. Loring’s menu is brimming with rich Italian entrees that include seafood spaghetti, cheese tortellini and portabella-based pasta dishes. Live music throughout the week and Saturday salsa dancing enlivens Loring’s atmosphere, making for an experience that is as delicious as it is entertaining. If that’s not enough, it’s rumored that Bob Dylan lived in an upper-floor apartment there in the early 1960s when the building housed Gray’s Drug.

Red Sea 320 Cedar Ave. If you’re willing to venture a little further from the safe confines of Stadium Village and Dinkytown, amble on over to Cedar-Riverside to

find an area filled with music venues, restaurants and bars. The Red Sea restaurant and bar is a local favorite, known for scrumptious Ethiopian finger food such as beef, chicken and fish cotelettes, as well as numerous vegetarian dishes. For those less daring, the Red Sea also offers hamburger and turkey sandwiches as well as (gasp) spaghetti! Like Loring Pasta Bar, the Red Sea also features live music.

Wally’s Falafel and Hummus 423 14th Ave. SE For you fiscally strained first-years, a pricey night out at a restaurant may not be your first choice. Luckily, Wally’s in Dinkytown is an accessible Middle Eastern eatery serving everything from hummus and deluxe falafels to chicken kabobs. Be sure to check out the chicken shawarma, a pocket bread delight stuffed with fried potatoes, spiced chicken and pickles, topped with garlic sauce. Wally’s items come at a reasonable price, with appetizers as low as $2.99 and sandwiches no higher than $4.99.

Hard Times Café 1821 Cedar Ave. With an affable ambience, fair trade coffee and high abundance of vegan and vegetarian food, the West Bank’s Hard Times Café is a Minneapolis hipster mecca. Hard Times is great for those looking for a cheap bite to eat or those who just want to sip on some coffee. It’s only closed between 4 a.m. and 6 a.m., so there’s plenty of time to swing by to get your veggie or vegan fix.


Survival Guide 2010

An insider’s guide to local art BY BECKY LANG · blang@mndaily.com

Congratulations! You are going to college in a city with not only a thriving underground art scene, but also with enough big-name museums to keep bus-loads of school kids gazing at Monet haystacks for decades. Sure, there’s the Walker Art Center, where you can look at contemporary art, catch festivals of obscure films and stroll outside under a giant cherry spoon, and sure, there’s the Minneapolis Institute of Arts, packed with ancient Chinese jade sculptures and a few naked Greek statues, but we’re not going to worry about those. We’re going to clue you in on what you might not find while reading the Lonely Planet guide to Minneapolis.

The best place to see installation art you won’t believe

The Soap Factory on St. Anthony Main is literally a remodeled Soap Factory, complete with enough spooky, old-timey

lore that they produce arguably the scariest haunted house in town every Halloween. Their expansive space is twice that of other galleries within its smaller budget category, requiring art that leaves the 2-D realm and incorporates itself with its pipes and natural internal structure. The result ranges from ethereal to gothic twee, with chandeliers made of candy next to freakish light bulbs with plants crawling out of their centers.

The best art hipster hangout The Q.arma Building in northeast Minneapolis is one of the best places to spend your Saturday night. Start with an exhibition opening at Altered Esthetics, a gallery which houses contemporary art focused on street art, comic art and digitally-inspired art. Upstairs from Altered Esthetics are two screen printing studios to get to know, stat. The first is Anthem Heart, a multi-media group that throws

music events, creates psychedelic videos and makes ’80s-inspired T-shirts for you to take home. Their parties often go late into the night, allowing art fans to sip a vodka Red Bull, check out the latest band and doodle on a collaborative graffiti poster all at once. Their next-door neighbor is noteworthy fellow screen printer Kevin Hayes, a.k.a. LovelyMpls.

The best place to get involved

The 1419 on Washington Avenue South is a student-run art collective that welcomes collaborative events that you can cook up yourself and pitch to the artists in residence. To get involved, become a fan of the 1419 on Facebook and receive invites to their many themed exhibitions and parties. To visit, walk around to the back of the building. When you see a bunch of straightoutta-high school kids smoking cigarettes and freestyle rapping, you’ve found it. A&E

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Go beyond the big museums and check out the best of the underground art scene. recommends checking out the roof for a romantic view of Minneapolis.

The best hidden plethora of art

Forget shopping at North Face or Urban Outfitters in Uptown. The best place for original gifts is in the artist studios, of which there are hundreds. Minneapolis’ arts district is located in Northeast, spanning from Surdyk’s to Psycho Suzi’s, while St. Paul’s is in the Lowertown part of downtown. Check out Northeast’s First Thursdays and Lowertown’s First Fridays, when visitors can peek inside the studios and shop around. In Minneapolis, start with the Northrup King Building, which will keep you busy for hours, and in St. Paul, the Northern Warehouse Building is an A&E favorite. —For more info about local art events, check out mnartists.org.


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Beyond Prince — Minneapolis music scene 101 BY MARK A. BRENDEN mbrenden@mndaily.com

For more, check out A&E’s Music Cliffs Notes (by genre): Hip-hop: For fans of all things rhyme-related, get thee to a Google search and stalk our two brag-worthy hip-hop collectives – Doomtree and Rhymesayers. Important characters: Brother Ali, Toki Wright, Dessa Noise and metal: Circuit bending, shouting emo boys and everything else that would shock and confuse your mother, we’ve got it in spades. Important characters: Gay Witch Abortion, Beatrix Jar, Slapping Purses, Birthday Suits Singer-songwriters: The genre of Moleskine-penned odes to young romance and existential frustration is dominated by the ladies in the Twin Cities. Important characters: Haley Bonar, Lucy Michelle and the Velvet Lapelles, Aby Wolf

When you’re living in Minneapolis, it’s best to buy your music like you buy your food: locally. The sooner the better for you to realize that going to a rambunctiously priced U2 show at a rambunctiously sized stadium when there’s a show at brosky’s basement for five bucks is the same as reaching for a Heineken case when the Grain Belt is plentiful. What follows is a list of four of Minneapolis’ most stellar bands, chosen with the assumption that you’re plenty aware of P.O.S., Mark Mallman, Jeremy Messersmith, Midwest supergroup Gayngs, as well as all of the other faces on The Current’s radiotelographic Mount Rushmore. Of course, the allotted space is not sufficient to do the vast and talentheavy spectrum of Minneapolis music justice, but it is enough to get your firstyear rump a-groovin’ on the right track.

if to say, “I know something you don’t know.” The players aren’t overwhelmingly intimidating (they’re actually nice dudes), but these tunes could kick your ass up and down the street — or, at the very least, make you listen up.

Chelsea Boys

Velvet Davenport

If you find yourself standing still at a Chelsea Boys show, either you have no ears or you have no soul. Wild, reckless and belligerently shirtless, these dancepunkers (for lack of a worse term) are the champions of the party. Their rowdy, electrically charged ho-downs are the stuff over which authorities get called. And for ladies who like skinnyjeans-men, they’re pretty sexy, too.

These Ariel Pink-endorsed psychpoppers are a rare example of a local band that has grazed the pastures of national acclaim but hasn’t abandoned their old terra firma. For example, they have a show in Brooklyn on June 18, but on June 27 it’s home sweet home for a show at The Triple Rock Social Club. Their melodies are entrancing — mystical as a dream and lucid as a creek. Don’t pass up a chance to see these guys, who may just be the best band in Minneapolis.

Leisure Birds Perhaps the biggest draw to these psychedelic-tune pounders is just how comfortable they appear in their own skin. Everything about them — their truck-driver appearance, their ain’t-thatAmerica moustaches, their Kinks-meetSteppenwolf tunes — is completely unabashed. Singer (and Gayngs member) Jake Luck’s sardonic wails jeer and sneer atop the meat-and-potato rhythms as

Black Blondie With whispers of “make soulful music” seemingly seeping from the soil of indie music in 2010, Black Blondie has keener ears than just about anyone. Singer Samahra’s deeply lush and thick vocals could fill the Coliseum, while the feetshuffling rhythm section (self-dubbed “Lil’ Black Blondie”) could get gladiators to do the electric slide.


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Fitness around the U: Not all dumbbells and deltoids Staying fit around campus goes beyond the gym. BY Ian Larson ilarson@mndaily.com

Whether you’re looking to avoid the “Freshman 15” or simply to find a place to play ball, facilities on and off campus can meet your exercise needs. University of Minnesota students looking to pump some iron or run on treadmills and ellipticals will find a home at the University Recreation Center on the East Bank. All fee-paying students have memberships to the gym and its basketball courts and swimming pool. For those looking to extend their high school sports days or pick up new athletic hobbies, intramural leagues may be an outlet. A dozen intramural leagues, from the $1,600-per-team full-checking hockey league to the $10 racquetball tournament, run throughout the semester. “There’s a lot of different sports,” said Andrea Grams, who works for Intramural Sports, a program within the University’s Department of Recreational Sports. “Just about any individual could probably find something.” More than 6,400 students registered for intramurals in the fall of 2009, Grams said. Students must register as a team, but those who cannot dress a full squad can also register individually for free agent teams with other individuals and groups. Many free agent teams “have gone on to form teams for the following season,” Grams said. Students registering as free agents pay a flat rate of $10 in all sports except the checking hockey league, she said.

Need a little incentive to get out and get moving? University studies have shown that exercise increases students’ ability to stay focused and may be correlated with better grades. So you may want to check out the more than 20 physical education courses, from broomball to scuba diving, which the University will offer in the fall of 2010. The Centers for Disease Control and Prevention recommends that Americans perform at least 30 minutes of moderate exercise as often as five times per week. A 2009 survey of 10,000 students by Boynton Health Service found that nearly half of Minnesota college students were overweight, despite its findings that more than 60 percent of students reached the CDC-recommended levels of activity. Physical activity isn’t all barbells and bench presses. If treadmills and weights leave the outdoorsman in you feeling blue, the University Center for Outdoor Adventure runs a 25-foot climbing wall in the St. Paul Gymnasium and a free bouldering wall in the basement of the East Bank’s Recreation Center. A single trip to the climbing wall costs $4, but a 15-week climbing pass is $25. The group also organizes dayto week-long hiking, dog-sledding or canoeing trips throughout the semester. Past destinations include the Minnesota Boundary Waters, Glacier National Park and the Scottish Highlands. Danielle Diessner, a graphic design major who works for the COA, said that many people who go on the trips have little or no experience outdoors. “We encourage anybody who’s ever been curious or doesn’t have a social network to go camping with to call us,” Diessner said. “That’s who we’re kind of there for.”

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Sports outlook and review: Fall Even before students begin streaming on campus this September, University of Minnesota sports teams will have begun their pursuit of pride and glory on the playing field. In your time on campus, it’s all but required that you cheer on Tubby Smith and the men’s basketball team at Williams Arena, take in a match of the University’s impressive volleyball team and watch outdoor football at TCF Bank Stadium in its sophomore year. Here’s a recap of how the Golden Gophers did last season and what to look for in 2010-11.

Football

In its first season back on campus since 1981, the Gophers had a somewhat

mediocre year under third-year head coach Tim Brewster, finishing 6-7 overall and 3-5 in the Big Ten, culminating in a 14-13 loss at the Insight Bowl against Iowa State. Minnesota started the year out with an overtime victory in Syracuse and a 20-13 win over Air Force to christen TCF Bank Stadium on September 12. But the Gophers struggled against the Big Ten’s elite, scoring a combined seven points against Ohio State, Penn State and Iowa. Minnesota’s all-time leading receiver senior Eric Decker had his career ended early with a foot injury in Ohio State. He would go on to get drafted in the third of the NFL draft round

by the Denver Broncos. Brewster brought in Jef f Horton as co-offensive coordinator — after Jedd Fisch left for the NFL and the Seattle Seahawks — with an immediate focus on fixing the Minnesota offense, which was last in the Big Ten. With a tough non-conference schedule next season and several key departures last season, Sporting News has Minnesota ranked as the No. 98 team in the nation.

Soccer

After an unlikely r un through the NCAA tournament two years ago, which ended in a 1-0 overtime lost to No. 1 Notre Dame, the Gophers had a decent 2009 season, finishing

12-5-3 and narrowly missing the NCAA tournament. This season will likely be defined, one way or another, by the notably difficult schedule the Gophers will play. In their 20 games they will face (going on 2009 results) 10 NCAA tournament qualifiers, five conference champions, four conference runners-up, and 12 away games. They open the season Aug. 20 against, fittingly, Notre Dame. The Gophers will return all 11 starters from 2009.

Volleyball

The volleyball team made it all the way to the NCAA semifinals last season for the first time since 2004, only to be defeated by Texas in three sets. The

Gophers finished the year at 289 and ranked No. 4. The team experienced a mid-season hurdle when junior Brook Dieter, who at the time was leading the team in kills, abruptly quit the team. But the team recovered in time for a NCAA tournament run. Junior Laura Gibbemeyer finished the season with a team record 181 blocks as well as 161 block assists. Senior Christine Tan finished her career second in Gophers history with 1,927 digs. The team finished the season at 15-5 in the Big Ten, good enough for third place behind Illinois and NCAA champion Penn State. — Daily sports staff

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Sports outlook and review: Winter Men’s basketball

After bringing in a top-25 recruiting class in 2009, according to Rivals. com, the Gophers could be without several of those top recruits. Freshman Royce White, who came to the Gophers as one of the top recruits in the nation and was expected to be a main contributor, withdrew from the program after legal troubles. St. Paul native Trevor Mbakwe, who originally went to Marquette and transferred to the Gophers from a Miami community college, sat out the entire season due to pending legal issues stemming from an assault charge in Miami, which remain unresolved. Point guard Justin Cobbs transferred to the University of California to be closer to his home in Los Angeles and consistent of f-the-bench forward Paul Carter. While not a part of the 2009 recruiting class, Carter transferred to the University of Illinois at Chicago to be closer to his family while his sister battles cancer.

Women’s basketball To say the Gophers women’s basketball 2009-10 season was anything other than a disappointment would be misleading. The team finished 1317 for head coach Pam Borton, its first losing season in nine years and first under Borton. Minnesota made an early exit in this year’s Big Ten tournament, losing to Penn State in the first round. On the positive side, leading scorer Kiara Buford returns for next season as a junior and will attempt to turn the team’s fortunes around.

Women’s hockey The Minnesota women’s hockey team fell just shor t of its NCAA

championship aspirations in March, falling to in-state rival MinnesotaDuluth in the semifinals of the NCAA Frozen Four at Ridder Arena. Ranked as No. 2 in the countr y for most of the season and No. 1 for a short time, the Gophers overcame the losses of their top-three goal scorers from the previous season with the emergence of junior Emily West and a strong defense led by First Team All-Americans Anne Schleper and Noora Räty.

Men’s hockey The 2009-10 Gophers men’s hockey season was marked by inconsistent play that failed to back up lofty expectations. Minnesota finished the year 18-19-2 [12-14-2 in the WCHA], for the first losing season since 1997-98. The program has been so strong for so long that it was just the 16th losing season in the program’s 89-year history. The MVP of the team, Tony Lucia, son of head coach Don Lucia, is graduating and the Gophers will look to fill the scoring he provided. Lucia tallied a team-leading 28 points on the year.

Wrestling The 2009-10 Gophers wrestling team enjoyed a successful season, finishing second in the Big Ten tournament to perennial powerhouse Iowa. The team was lead by two outstanding seniors, Jayson Ness and Dustin Schlatter. Ness finished the season undefeated and received the Hodge Trophy as well as Big Ten wrestler of the year, winning a national title in the process. — Daily Sports Staff


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Sports outlook and review: Spring Baseball

Golf

Softball

After starting the season at a disappointing 9-17, the University of Minnesota baseball team was able to turn around its season in time to win the Big Ten regular season title with a 15-9 conference record on the final day of the season in a 4-3 win over Ohio State. The Gophers then swept the Big Ten tournament, beating Iowa 15-5 in the championship to earn an automatic bid to the NCAA tournament. While the Gophers will likely lose pitcher Seth Rosin and outfielder Mike Kvasnicka to the MLB draft, the Gophers will return many of their starters next season.

In what would be director of golf Brad James’ final year with the Gophers, the men’s golf team struggled mightily, failing to win a tournament and finishing last in two separate tournaments. The team also finished eighth at the Big Ten championships. After three seasons of overseeing both the men’s and women’s golf programs, James took a position with Golf Australia effective at the end of the season. While the men struggled all season, the women set new lows in stroke average (75.95) and combined score (303.8). The team finished seventh at the Big Ten championships.

For the first time in almost two decades, the Gophers softball program is searching for a new coaching staff. Athletics Director Joel Maturi announced in late May that he will not renew the contracts of co-head coaches Lisa Bernstein and Julie Standering, which expire June 30. He cited a need for new leadership for the struggling program, particularly after a dismal 2-17, lastplace finish last season — their fourth bottom-three finish in six years. A nationwide coaching search has begun, Maturi said.

Track

The Gophers men’s track

and field team has been on a tear since head coach Steve Plasencia took over two years ago. He has led the team to four straight Big Ten titles — two indoor and two outdoor. The current team is a blend of upperclassmen leadership and promising youth. The women str uggled a bit during the indoor season, finishing 39th in the countr y at the NCAA championships. They had a more impressive outdoor season, finishing second in the Big Ten at the Big Ten championships.

Tennis

The men’s tennis team pl a yed a br u tal 2009- ’10 schedule, playing 20 of its 25

matches against ranked opponents. They managed to eek out a 14-11 record, with all 11 losses coming to teams in the top 30. They will be led this season by seniors Sebastian Gallego and Tobias Wernet, who each had 20 victories last season. The women’s team finished a disappointing 10-14 overall, and 3-7 in the Big Ten, but spent the entire season in the national rankings, playing a dif ficult schedule and losing six of its matches by a score of 4-3. They will be led this season by senior Alessandra Ferrazzi, who lead the team with 24 wins at singles and 21 wins at doubles. — Daily Sports Staff.


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901 S. National • Springfield, MO 65897 417.836.5524 • Fax 417.836.6738 standard_ads@yahoo.com

Our 2011 “Best of MSU” tabloid is the result of an ongoing effort to develop a well-known annual “best of” event for the college student demographic. Back in 2010, one of the special sections we targeted for improvement was a tabloid called “The Ultimate Everything.” It was meant to be a “best of” issue, but the name didnʼt convey that to our readers or to our advertisers, so we changed the name, and created “The Standardʼs “Best of MSU.” The new name clearly conveyed to readers and advertisers what the issue was about, and it branded the tabloid with the name of the college, allowing us to borrow brand equity from Missouri State University. Our strategy for this annual tabloid is to create excitement on campus and among our advertisers about who the winners will be each year. We create voting categories in order to (1) make the information useful to our readers and (2) increase the number of advertisers or potential advertisers who could win. For example, instead of a “best bar” category, we included “best beer specials,” “best happy hour” and “best bar food.” Instead of “best bookstore,” we included “best place to buy textbooks” and “best place to sell textbooks.” We included categories specific to campus, such as “best place to eat on campus” or “best campus/student ministry.” And we included categories that let people vote for their favorite teams, Greek organizations and service organizations, too. We used a free online survey tool to create our “Best of MSU” survey. The questions were completely open-ended, and we did not suggest any answers—just “fill-in-the-blank” format. In order to encourage students to vote, we offered a prize: A $50 gift card good at MSU Bookstore. Everyone who voted was given the option of providing their MSU email address in order to be entered into the drawing for the gift card. (We promised not to use their email address for any other purpose.) The survey was available online for three weeks, and during that time we promoted it in print, on our website and on our Twitter and Facebook pages. We also encouraged our advertisers to promote it on their Twitter and


Facebook pages so they could suggest that customers vote for them. Results were tabulated by on online survey tool. The results of the survey helped us in two ways: First, when an advertiser won in a category, it gave our ad sales reps tangible proof that the advertiserʼs message is getting through on campus—proof that they share with their clients. And second, when a business thatʼs not an advertiser won a category, we know thatʼs someone we need to contact in the future about advertising with us. Itʼs not a “you won, now you have to advertise” thing—but itʼs a valuable tool for our sales team. Winners and runners-up in each category received a framed certificate that they can hang in their store to let customers know they were chosen as the “Best of MSU.” Businesses like the recognition. Some businesses have two certificates now, one from 2010 and one from 2011, and theyʼre anxious to keep their streak going. And, of course, we like that The Standardʼs “Best of MSU” logo is on display in businesses all over Springfield, all year long. It helps define our brand: Weʼre the resource for college students who need information about campus life, and weʼre the place for businesses to connect with their college-student customers. Sales for the 2011 issue were $10,890.50, up 182% from 2010 sales, which were $3855.00. (Sales for 2010 increased 166% over 2009ʼs “Ultimate Everything, which was $1,445.50.) Weʼve taken this special section from $1,445.50 to $10,890.50 in two years! In 2011, we wanted to increase revenue, build on the foundation we created by rebranding this special section in 2010, and grow the “Best of MSU” so that readers and advertisers anticipate each year. Our goals for next yearʼs issue (in addition to increasing revenue) is to continue to increase the number of voters, continue to increase advertiser participation in recruiting voters, and to include advertorials as part of our sales package.



BEST OF MSU Horiz: 5" x 2.5" Vert: 2.5" x 5"

1/8 page Color $100 B/W $75

5" x 5"

1/4 page

ADVERTISE IN THE BEST OF MSU ISSUE! Students name their favorites in our annual survey! There are more than 50 categories--like best pizza, best place to buy textbooks, best place to live off-campus-and the winners are announced in this issue! It’s the last issue of the fall semester! You ad will be on newsstands during the last week of classees and final week, too!

RATES

PRINT AND ONLINE FOR ONE PRICE! The Standard prints 7,000 copies every Tuesday during the school year. Print copies are distributed free of charge at more than 50 campus and downtown locations.

Color $150 B/W $125 Horiz: 10" x 5" Vert: 5" x 10"

Every print issue is also available in a digital edition for online readers. Your ad appears in the print and online editions for one price!

Half page Color $300 B/W $250

10" x 10"

BACK COVER AVAILABLE! First come, first served for this prime spot! $725. Inside front or inside back cover, $625

Full page Color $595 B/W $500

the-standard.org

INFO

AD SPECS File Format: PDF Resolution: 200 dpi Color: CMYK (no process or rich black) Maximum Ad Height: 20" Email Submission: standard_ads@yahoo.com We confirm receipt of all email submissions.

DEADLINES Reserve space by 5 pm Friday, Dec 2 Materials for ad design due by 5pm Friday, Dec 2 Print-ready ads due by noon Monday, Dec 5

CALL US TO RESERVE YOUR SPACE! Student Advertising Representatives: Lauren Welker 417.836.5048 Dayle Duggins 417.836.5048 Wil Brawley 417.836.5477 Mike Manganelli 417.836.5477 Advertising Manager: Sandy King 417-836-5524

EMAIL US: standard_ads@yahoo.com


BEST OF MSU

2011

Beacon Commons Winner!

Best Off-Campus Housing


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2 • Advertisement

The Standard’s Best of MSU

Tuesday, December 6, 2011


Tuesday, December 6, 2011

The Standard’s Best of MSU

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4• Advertisement

The Standard’s Best of MSU

Tuesday, December 6, 2011


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The Standard’s Best of MSU

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The Standard’s Best of MSU

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10 • Advertisement

The Standard’s Best of MSU

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The Standard’s Best of MSU

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12 • Advertisement

The Standard’s Best of MSU

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The Standard’s Best of MSU

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14 • Advertisement

The Standard’s Best of MSU

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Tuesday, December 6, 2011

The Standard’s Best of MSU

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16 • Advertisement

The Standard’s Best of MSU

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18 • Advertisement

The Standard’s Best of MSU

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20 • Advertisement

The Standard’s Best of MSU

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22 • Advertisement

The Standard’s Best of MSU

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24 • Advertisement

The Standard’s Best of MSU

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26 • Advertisement

The Standard’s Best of MSU

Tuesday, December 6, 2011


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The Standard’s Best of MSU

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28 • Advertisement

The Standard’s Best of MSU

Tuesday, December 6, 2011



2

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Tuesday, December 7, 2010


Tuesday, December 7, 2010

The Standard’s Best of MSU

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The Standard’s Best of MSU

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Tuesday, December 7, 2010


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The Standard’s Best of MSU

Tuesday, December 7, 2010


Best Sales Increase of a Special Section Homecoming Guide In 2010, the homecoming edition was just a handful of ads that paid for placement on pages with homecoming themed content. Over the last year it has transformed into its own section complete with editorial content centered around homecoming events and the football team. This special section got readers excited for the homecoming game and informed students about the different events that would occur throughout homecoming week. It reflected on previous years and what 'homecoming' means to students and alumni. This section was also an opportunity for local businesses to show their support for the MSU and the MSU football team. What Made the Difference? Team competition and a bit of fun. The account executives had been working hard to sell three different promotions at the same time. The advertising manager thought it would be good to dedicate a specific day to focus on individual promotions and create some competitions to make the day fun while still selling ads. Thus, we created the TSN Tailgate Day. The day began with a team spirit competition; the whole department was divided into teams of five and they came into the office dressed in their best MSU football apparel; they were decked out with their beads and foam Sparty hats. The professional staff judged which team had the most “team spirit� and that team won a small prize. The advertising manager challenged the staff to see which team could pitch the Homecoming Guide to the most clients in one afternoon. Throughout the morning, teams spent time searching for suitable prospects, calling to set up meetings for that afternoon and devising routes to cover the most ground. After a short lunch break, complete with hot dogs off the grill, the teams took to the streets to pitch the Homecoming Guide. As teams started to trickle back into the office we heard exclamations about how much fun they had going out and pitching as a team. Teams agreed that going out and discussing the promotions in person was much more effective then pitching by phone. All of the teams pitched to at least three new businesses and some of our regular advertisers. By the end of the day, we had pitched the promotion to 24 businesses. The Results At the next staff meeting AEs were asked to give feedback on the day and the competition. The staff had been thrilled by the day; they reported that they had fun and it helped relieve the stress from all the other promotions. They were able to work as a team and support one another in their pitches. Many of our clients told the AEs that they were glad to see them out of the office and that they were having fun with the job. By the time the edition went to print we had 11 new advertisers in the promotion, which made up the majority of the revenue. The exciting part is that 8 out of the 11 new advertisers were advertisers the AEs talked to on the day of the TSN Tailgate Competition. Our revenue saw an increase of 269% from last year to this year and we earned 11 new clients in the Homecoming Guide. The success of this promotion cannot be attributed to one specific event. However, based on feedback from the staff and the numbers, adding a competition into the mix helped keep things fun and morale high. The only thing better than seeing an influx of revenue is seeing a staff excited by the success that is the fruit of their hard work.



Helpful Tip Sheet: The advertising manager provides helpful tips to the account executives to help them formulate their pitches.

Homecoming Guide When do we publish? Who should run? Why should they run? Talking points and FAQ • Publishes Oct. 17th • Special section in the paper and includes editorial content that relates to homecoming week at MSU and the homecoming game against Wisconsin. • Students are actively looking for places to get their tailgating supplies, check out food specials and also events happening this week • Who to contact: Food places, bars for drink specials, any events happening on campus as well as off campus • Bonus: re-run your ad during homecoming week for 20% off the cost of the ad! Only change can be removal of color – no color discount on re-running the ad. Price • 1/16 Page (2x4) - $175 • 1/8 Page (3x5) - $330 • 1/4 Page (3x10) - $620 • 1/2 Page (6x10) - $1,020 • Full Page (6x20) - $1,950 Scheduling the ad • Publication date- 10/17/10 • Colleen MUST override rates! • Copy reference- Homecoming: Insert Copy Reference Here • Page Request – Homecoming • $100 Spartan Green! ($75 discount!) • $500 Process Color • Will count for BULK inches only Deadlines • Space Deadline- Friday September 30th • Copy Deadline- Wednesday October 5th • G&S Deadline- Monday October 10th

----Internal Use Only ---- DO NOT FAX----


Run Sheet by Account State News Issue: 101.031 - 10/13/10 - Regular Issue Ad ID

Ad / Rate Description

Type

Column Wd Ht Ornt.

Ad

3

10

3

5

Logo / Box/File

Color Exp.

SubTotal

Tax

Total Run

10/13/10

$580.00

$0.00

$580.00

1

Green 10/13/10

$320.00

$0.00

$320.00

2

Green 10/13/10

$0.00

$0.00

$0.00

2

11754 Alumni Association 31859

PO: 212572 Homecoming: the excitement is building! MSU-OPEN RATE

15134 Eagle Eye Fitness Center 31698

Homecoming: Student Rate DISP-OPEN RATE

Ad

31698

Homecoming: Student Rate DISP-OPEN RATE

1 Color

10595 Great Clips 31756

Homecoming: $8.99 Coup DISP-OPEN RATE

Ad

3

5

10/13/10

$320.00

$0.00

$320.00

1

3

5

Green 10/13/10

$320.00

$0.00

$320.00

2

Green 10/13/10

$0.00

$0.00

$0.00

2

Green 10/13/10

$320.00

$0.00

$320.00

2

Green 10/13/10

$0.00

$0.00

$0.00

2

Green 10/13/10

$320.00

$0.00

$320.00

1

Grand Total

2,180.00

0.00

2,180.00

17521 Learning & Assessment Center 31961

PO: 21-1926 Homecoming: American Heart Association MSU-OPEN RATE

Ad

31961

PO: 21-1926 Homecoming: American Heart Association MSU-OPEN RATE

1 Color

11020 Outback Steakhouse Okemos 31654

Homecoming: No Worries DISP-OPEN RATE

Ad

31654

Homecoming: No Worries DISP-OPEN RATE

1 Color

3

5

11378 Theios Restaurant 31853

Homecoming: Open 24/7 DISP-OPEN RATE

Ad Total Inches

3

5 105.0

Printed: Fri, Dec 16, 2011 9:25am • Page 1


Run Sheet by Account State News Issue: 102.033 - 10/17/11 - Regular Issue Ad ID

Ad / Rate Description

Type

Column Wd Ht Ornt.

Ad

6

10

2

4

Logo / Box/File

Color Exp.

SubTotal

Tax

Total Run

MSU 10/17/11

$1,020.00

$0.00

$1,020.00

2

Orange 10/17/11

$175.00

$0.00

$175.00

2

Orange 10/17/11

$175.00

$0.00

$175.00

2

11754 Alumni Association 36527

PO: DS100076 HOMECOMING: Don't Miss the MSU Homecoming Parade! MSU-OPEN RATE

10117 Biggby Coffee 36478

Homecoming: B green Go State! DISP-OPEN RATE

Ad

36478

Homecoming: B green Go State! DISP-OPEN RATE

1 Color

10594 Grand Traverse Pie Co. 36676

HOMECOMING: Come in and warm Ad up with one our Hot Pot Pi… DISP-OPEN RATE

3

10

10/17/11

$620.00

$0.00

$620.00

1

Ad

3

10

10/17/11

$620.00

$0.00

$620.00

1

Ad

3

5

10/17/11

$330.00

$0.00

$330.00

1

Ad

3

5

10/17/11

$330.00

$0.00

$330.00

1

Ad

3

5

10/21/11

$330.00

$0.00

$330.00

2

3

10

MSU 10/21/11

$620.00

$0.00

$620.00

4

MSU 10/21/11

$175.00

$0.00

$175.00

4

10/17/11

$620.00

$0.00

$620.00

1

10595 Great Clips 36715

Homecoming: Copy To Follow DISP-OPEN RATE

10633 Harper's / Club Rush 36658

HOMECOMING: Daily Specials DISP-OPEN RATE

10604 Lansing Symphony Orchestra 36688

Homecoming: Sunny Swings DISP-OPEN RATE

10880 Menna's Joint 36683

HOMECOMING: Specials DISP-OPEN RATE

10825 MSU Federal Credit Union 36504

HOMECOMING: Homecoming Tailgate DISP-OPEN RATE

Ad

36504

HOMECOMING: Homecoming Tailgate DISP-OPEN RATE

1 Color

12369 Pierce Property Management 36720

PO: TheresaNakata Chandler Crossings Homecoming DISP-OPEN RATE

Ad

3

10

Printed: Fri, Dec 16, 2011 9:26am • Page 1


Run Sheet by Account State News Issue: 102.033 - 10/17/11 - Regular Issue Ad ID

Ad / Rate Description

Type

Column Wd Ht Ornt.

Logo / Box/File

Color Exp.

SubTotal

Tax

Total Run

11141 Retroduck.com 36499

HOMECOMING: 10% Off Next Order Ad DISP-OPEN RATE

2

4

10/17/11

$175.00

$0.00

$175.00

1

Ad

2

4

10/21/11

$175.00

$0.00

$175.00

2

Ad

2

4

10/17/11

$175.00

$0.00

$175.00

1

Ad

3

5

10/17/11

$330.00

$0.00

$330.00

1

5,870.00

0.00

5,870.00

11314 Sundance Jewelers 36716

Homecoming: Spartan Jewelery DISP-OPEN RATE

18114 Swagath Foods 36570

Homecoming: Swagath Indian Cuisine DISP-OPEN RATE

10894 The Pointe @ 3636 36637

Homecoming: Copy to Follow DISP-OPEN RATE

Total Inches

272.0

Grand Total

Printed: Fri, Dec 16, 2011 9:26am • Page 2




















The University Daily Kansan Category 4c: Best Sales Increase of a Special Section At the end of every fall semester, The University Daily Kansan publishes one final product to reach out to students before they leave Lawrence for winter break; Finals Guide. This section is built around the idea that students need to let off some steam during final exams. The stories within point out some of the few peaceful parts of campus left to study, study break methods and provides students with light-hearted games to take their minds off tests. The Fall 2010 Finals Guide finished at only 49% to the previous year (a decrease of nearly $6300) due to a lack of excitement from both clients and Kansan account executives surrounding the section. However this year, due to increased sales efforts, better packaging, and realignment of content, The Kansan’s Fall Finals Guide saw sales of 203% to the previous year (an increase of $6476.08 overall) as the section was better tailored to address the needs of the sales staff, the student audience and The Kansan’s clientele. The end of the semester is a challenging time for sales as to start with client budgets have either been either been exhausted or nearly exhausted for the calendar year. Kansan account executives are students first so they find themselves swamped by the end of the semester demands of classes. Therefore, the first item that needed to be addressed in creating a better environment for Finals Guide to live and be sold in was to make it more convenient. For our clients and sales staff, this meant bundling the section with two other special sections and thus incentivizing clients to buy into all three at the outset and receive a discount for doing so. Clients who bought ads simultaneously into our Top of The Hill section, 100 Years of the Jayhawk section and Finals Guide would receive a 25% discount. This allowed our sales staff to focus on making a single packaged sale that would also provide fantastic exposure for our clients as well and promote frequency to them. For our student audience, convenience for Finals Guide meant bringing the paper to their doorstep. On the Monday of Finals Guide’s release 12,000 copies were dropped at our normal distribution locations. But in addition The Kansan staff distributed 2,700 extra copies to student oriented apartment complexes around Lawrence, hanging each copy in a branded sponsor bag on apartment doors. The increased distribution was icing on the cake for our clients. By doing these things, excitement was generated around sales both internally and externally for The Kansan. Secondly, there was an organized effort between the news staff and advertising staff in realigning content based off of what students and clients wanted to see. From interviews with both, conducted by The Kansan marketing team, we saw that students tended to focus on the “games” section of this product (Sudoku, crossword, cryptoquip, etc.). Clients, knowing that student focus more on these sections, wanted to buy placements next to them. So, while retaining the light-heartedness of stories focused on stress relief, we increased the pages allotted for these types of games to satisfy the needs of both student and client in a very direct way.


And finally, we internally motivated our staff by offering a $50 per staff member holiday bonus if total sales numbers hit the cumulative goal for November and December. While it was not explicitly for Finals Guide, the amount required to reach that goal dictated that account executives find news businesses for Finals Guide and up-sell current clients who had already laid out December plans. The semester as a whole had been an uphill battle with 19 new staff members learning their sales craft in the midst of a very challenging economy. A daily countdown of how much more was needed to be sold The holiday bonus incentive provided that extra needed kick to finish in a stellar manner and build the necessary momentum and confidence for the staff going into the Spring semester as well. When all was said and done total sales on Finals Guide were at 203% to the previous year and an overall increase of over $6476 for total sales of $12,704. Not only did this shatter last year’s sales numbers but it also was the highest amount of revenue for Finals Guide since 2008. These numbers were instrumental in The Kansan achieving its cumulative November/December goal and in particular helping us finish December at 138% to last December’s numbers. In addition the bundling helped us pre-sell over $13,000 in revenue for our “100 Years of The Jayhawk” section which will be released in February 2012. The extra effort and strategy put into Finals Guide helped provide a great finish for our organization for the Fall semester but has also provided the momentum to hopefully achieve even greater things in the Spring 2012 semester.


2010 Finals Guide Sales Sheet Advertiser Atteberry Eye Center Barton Co Comm College Beat the Bookstore Butler County Comm College Continuing Education Continuing Education Five Guys Foxtrot Jayhawk Village Inns Jeffersons Jocks Nitch Juice Stop Kansas Union Kansas Union Legends Place Office

Meadowbrook Apartments Neosho Community College Pepper Tree Apartments Quintiles Sandbar Schumm Foods Teach for America/ Kansas City The Grove Total

Ad size

Color

page 1/4 1/4 page 1/2 page vertical Spot 1/4 page 1/2 page vertical Full 1/4 page Full 1/8 page horizontal Full 1/4 page 1/4 page 1/2 page horizontal 1/4 page 1/8 page horizontal 1/4 page Full 1/4 page Full Full page 1/2 page horizontal Full Insert 1/4 page spot 1/4 page Full 1/8 page vertical 1/8 page vertical Full 1/4 page Full page

Full

Revenue

170 170 395 170 280 170 115 170 170 280 170 115 320 0 490 430 938 285 270 60 250 170 640 6228


2011 Finals Guide Sales Sheet Advertiser

Abe and Jakes Avila University Beat the Bookstore Borda Productions Campus Apartments Charles Schoket Dr. Lenahan Dunn Bros Coffee Envy KU Student Alumni Association Kansas Union Kincade's McDonald's of Lawrence Meadowbrook Apartments Midwest Property Nebraska Book Company Neosho Community College Office of Study Abroad Olivia Collection Party America Power and Light District Scotch Cleaners Scuba Shack/ Das Autohaus The Connection The Grove Tuckaway Apartments Tuckaway Apartments Z Hair Academy Total

Ad size

Color

Revenue

page vertical 1/2 1/2 page horizontal 1/4 page Insert Full -­‐ Inside Front Cover 1/8 page vertical Full -­‐ Back Page 1/8 page vertical 1/4 page 1/4 page 1/2 page horizontal Full 1/4 page 1/4 page 1/2 page vertical Full Insert Full 1/4 page 1/8 page vertical 1/2 page horizontal 1/4 page Full Post-­‐it note 1/2 page horizontal 1/2 page vertical Insert 1/4 page

Full Full Spot

Full Full Spot Full Full Spot Full Full Full Full Full Full Full Full

365 455 270 804 768.75 100 1403.33 100 305 155 410 615 270 305 260 615 804 615 155 100 410 155 615 720 410 410 804 305 12704.08


THE UNIVERSITY DAILY KANSAN

FINALS GUIDE

FALL 2010

MONDAY, DECEMBER 13, 2010

Photo illustration by Jerry Wang/KANSAN


2

FALL 2010 FINALS GUIDE

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7 8

Grades

EDITOR’S NOTE

his week, I’m taking final exams for the last time. They’re my final finals. After three and a half years at the University and another misguided year at Arizona State, I’m finally graduating. I know it sounds crazy, but Finals Week is my easiest week of the semester. Without class and work, I can finally focus on the studying I’ve been neglecting for months. It’s the only time of year when I drink coffee, and the only time I feel like a good student. You, too, can enjoy Finals Week zen. Just use my mantra: “It’s only a test.” Finals Week alway makes me wonder if I did everything I could have. The looming end of my college career compounds that nagging doubt. Have I made the most of my time here? In August, I made a KU bucket list. See a comedian perform live: check (Aziz Ansari). Write a Morning Brew column for The Kansan: check. I took pictures with my friends on Kivisto Field when Kansas beat Georgia Tech. I saw Cole Aldrich and Nick Collison play against LeBron James. And, after multiple trips to the bustling metropolis of Medicine Lodge, I finally mastered highway driving (a little late, I know). I scored free concert tickets, attended my first

Kansan newsroom 2000 Dole Human Development Center 1000 Sunnyside Ave. Lawrence, KS 66045 (785) 864-4810 et cetera The University Daily Kansan is the student newspaper of the University of Kansas. The student-run Kansan publishes Monday through Friday when school is in session.

9 Food 10 What do you think?

Sleep

By SARAH KELLY skelly@kansan.com

“tacky Christmas sweater” event, and lost my camera at least five times. I still haven’t been to The Bull or joined a basketball camping group or seen the KU Bar Band play, but I have a few months left in Lawrence. As far as fun goes, I’m satisfied with my KU experience. Whether I’ve learned enough in “First Amendment and Society” remains to be seen. But, like I said, it’s only a test. So don’t freak out. All you can do is roll up your sleeves, get to work, and hope for the best. Go learn and create and have a blast. Hurry. Every second counts. If you get to the end of your time at the University and you miss it as much as I do, you’ll know you did it right.

Fall 2010 Kansan staff Editor Alex Garrison Managing editors Erin Brown Nick Gerik Managing editor, Kansan.com David Cawthon Special sections editor Sarah Kelly Design editor Andrew Taylor Design chiefs Anna Allen Helen Mubarak Daniel Rezaiekhaligh Copy chiefs

Drew Anderson Sarah Kelly Ashley Montgomery Jacob Muselmann Photo editor Ryan Waggoner Senior photographer Jerry Wang Advertising director Joe Garvey Sales manager Amy O’Brien General manager, news adviser Malcolm Gibson Sales and marketing adviser Jon Schlitt

MONDAY, DECEMBER 13, 2010


3

FALL 2010 FINALS GUIDE studying

Jerry Wang/KANSAN

Many distractions can present themselves when it comes time to study for finals. The Academic Achievement and Access center advises that students find an environment that limits distractions, and to plan out their studying time.

How to avoid finals distractions By Victoria Pitcher

editor@kansan.com

Finals Week consists of cramming, late nights, and excluding yourself from the world for hours on end to pull off a passing grade for the semester — if you can minimize your distractions. Taylor Huhn, a freshman from Overland Park, says his biggest distraction is Facebook. “It’s a disease,” Huhn said, “I’ll check my newsfeed every couple of minutes. [Facebook] is always open … Always.” According to the Facebook press room, there are more than 500 million active Facebook users, making it an easy way to get off task for almost everyone. However, John Stratton, an associate

librarian for business and economics, sees students come and go in Anschutz Library and believes Facebook is not only for social networking. “It’s an informative tool,” Stratton said, “I think a lot of people are using Facebook for other kinds of things as well as socially.” With finals coming up, this popular past time may be something to worry about when it comes time to study. Whether or not you use Facebook, it is still hard to keep on task while studying. “The biggest problem is getting focused in the first place,” Huhn said. Kristin Scott, the director of the Academic Achievement and Access Center, advises students that environment is important to studying. “Ideally, you want to study in a place where

MONDAY, DECEMBER 13, 2010

you have the least amount of distractions,” Scott said. “The atmosphere is very crucial to your being efficient and productive in studying, you need to find that place whether it’s a library on campus or a study room in a residence hall.” Scott recommends turning off your cell phone while studying and to choose a place where if you do not need a computer so it is not there to distract you. “My hall’s living room is quiet and comfortable,” Huhn said, “It’s a good atmosphere for studying.” Students can also reserve rooms in Anschutz or find “quiet zones” within the library. Scott also advises that students create a study plan to avoid spending too much time on Facebook. Allow time for social networking sites such as Facebook, but keep it in balance

with everything else in the plan. The Academic Achievement and Access Center offers workshops every semester around finals time to help students prepare. These workshops help students develop a study plan. Students can also schedule an individual appointment with the AAAC. These appointments are free and last one hour. Another thing for students to remember is to maintain a support system. If you have a roommate, hold each other accountable. It can also be helpful to study in groups. Most importantly, students must remember to get enough sleep, eat well and exercise in order to maintain their health and lower stress. — Edited by David Cawthon

THE UNIVERSITY DAILY KANSAN


4

FALL 2010 FINALS GUIDE

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MONDAY, DECEMBER 13, 2010


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FALL 2010 FINALS GUIDE

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7

FALL 2010 FINALS GUIDE studying

Hit the sack after a long night in the stacks Experts say your brain needs sleep to learn By Geoffrey Calvert

editor@kansan.com

Many college students prepare for Finals Week by spending hours in a campus library frantically cramming in one last attempt to boost, salvage or maintain a grade. While students may feel it is tradition to stay up all night studying for finals, depriving oneself of sleep to study more is not a beneficial practice. “Benefits of a good night’s rest include alertness, being cognitively sharp, as well as the ability to concentrate, remember, make critical and creative decisions and be productive,” said Jenny McKee, Health Educator at the Wellness Resource Center, via e-mail. “All of these qualities are important for test taking. If an individual has had a full night’s sleep they will be much more likely to be able to perform optimally on their test.” Collin Stephens, a sophomore from Overland Park, said that although he tends to study in the afternoon, he pulled three allnighters last year when studying for finals. He noted the effects that losing sleep had on his body. “It hurt my sleep pattern and energy level,” Stephens said, “But it didn’t kill me. I can survive pulling all-nighters.” By sticking to a set sleeping schedule students allow their memory to better retain information the student has studied even though it means sacrificing late night study hours. The later into the night that a student studies, however, the less information the brain digests. According to McKee, staying up to cram for a test would be counterproductive. “It would not work because our memory of newly learned stuff improves only after sleeping at least six hours. The brain needs time to file new information and skills away in the proper slots so that it can be retrieved later,” McKee said. “Without enough sleep to do all this ‘filing’, the new information does not get properly encoded into the brain’s memory circuits.” Stephens took a different perspective from McKee, however. “For me, it’s different studying all night than it is staying up to write a paper,” he said. Students who stay up late to study can improve their chances of retaining information by napping during the day, but only if

Jerry Wang/KANSAN

Staying up all night to study may do more harm than good. Experts say the brain needs at least six hours of sleep to retain new information. they dream. In a study conducted by Robert Stickgold, director of the Center for Sleep and Cognition at Beth Israel Deaconess Medical Center in Boston, 99 college students were asked to memorize an intricate maze. Stickgold inserted the students into a virtual representation of the maze, and the students were instructed to navigate through the virtual maze. After this, half of the students took a 90-minute nap, while the other participants were kept awake. Five hours later, all the participants were given the maze again. The students who had napped navigated the maze better than the students who stayed awake, and the nappers who dreamt fared about ten times better than those who did not dream. “When you dream, your brain is trying to look at connections that you might not think of or notice when awake,” Stickgold wrote in the study. Applying this to studying, by napping after studying during the day, your mind stays refreshed and is not taxed by late night studying, and it works to process information on a deeper level than when one is awake. “The sleeping brain seems to be processing information on one level, but on a higher level it helps evolve your memory network,” Michael Breus, the clinical director of Arrowhead Health’s sleep division, told CNN Health.

MONDAY, DECEMBER 13, 2010

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THE UNIVERSITY DAILY KANSAN


8

FALL 2010 FINALS GUIDE

policy

Incomplete offers alternative to failing grade By Noopur Goel

editor@kansan.com

In Spring 2009, Uzma Fardeen, a senior from Lenexa, was struck by the devastating news that her father had passed away. “He died of a heart attack,” Fardeen said. “He was in the hospital for about three weeks, and came home for four days, then passed away. So it was pretty sudden.” After missing three days of school to mourn her loss, Fardeen returned less than two weeks before her final exams. Ill-prepared and unmotivated, she was willing to risk the grade and take her finals anyway. As a last resort she e-mailed her Biology 152 professor, Tara Marriage. To Fardeen’s surprise, her professor offered several alternatives to simply failing the course. The most fitting seemed to be an incomplete. “I would’ve failed my finals if I didn’t take incompletes,” Fardeen said. This would allow her to receive an “I,” rather than a letter grade, until she retook the course. The retake had to be within a year of the original incomplete, but could have set the deadline closer than that. If another grade was never recorded to replace the incomplete, then she

would receive an “F” at graduation. Fardeen was lucky enough to be granted an incomplete for her special circumstance, but many students may not be offered the same option. “A student not passing a class is not grounds for an incomplete,” said Kim McNeley, the College of Liberal Arts and Sciences assistant dean for student academic services. “It’s not to be used as an avoidance of a failing grade. It should be something that prevented the student from meeting the expectations of the course.” If a professor does not believe that a student is deserving of any lenience, the student would have only two options: drop or fail the course. Fortunately, the University takes into account the fact that students make mistakes. “We realize that adjusting to the rigor of academics is sometimes a challenge,” McNeley said. Such was the case with Amanda Peters, a sophomore from Wamego. “I never had to study in high school, so I didn’t study on the tests, and it definitely showed.” Peters said. Peters, referring to her freshman year psychology class, feels that it was her own lack of

preparation that led to her less than desirable grade. Both because a passing grade in that course is required for admission into the School of Education (where she will be pursuing an exercise science degree), and because it dropped her GPA significantly, she decided to retake the class this semester. “Transitioning to a large university like KU sometimes presents some challenge, and we wanted to have a policy that encourages students to build a strong foundation, even if they’ve struggled with it the first time through,” McNeley said. This policy allows a student to replace a “D” or an “F” with a passing grade if they retake the class. This must be a course taken originally before the fall of 2001, and be at the 100 or 200 level. There is a five time limit on these replacements. “If they wanted to they could apply it over, and over, and over to the same course until they completed it, or five different courses,” McNeley said. The initial letter grade will still appear on the transcript, but will not be calculated into the GPA. Some feel that this is not the best approach.

“I think it should be on your cumulative GPA,” graduate teaching assistant Jennifer Hackett said. “For your graduating GPA I guess if you failed a class you’d have to retake it, but it should be on your cumulative because if you failed the class, it should say it on there.” Some graduate schools may feel that way, and end up recalculating GPAs adding in the failing grades. “Graduate schools get to set their own weight to evaluate GPA,” McNeley said. “Typically graduate schools are looking at an overall GPA, and, in my experience, more specialized junior/ senior coursework. If it’s an extremely competitive program they may look more closely at a student’s earlier point in their career, they may recalculate the GPA putting all those courses in. It’s at their discretion.” The alternative to having a failing grade on a transcript is to withdraw from the course altogether. This must be done by the deadline, which is generally sometime in mid-November. Although these Ws do not calculate into the GPA, they may also have some bearing on how a graduate school views a student. — Edited by David Cawthon

PUZZLE ANSWER ON PAGE 15

THE UNIVERSITY DAILY KANSAN

MONDAY, DECEMBER 13, 2010


9

FALL 2010 FINALS GUIDE Diet

Healthy snacks for crunch time Students should avoid foods high in sugar and fat, along with drinks high in caffeine By Jacklyn Baillergeon

editor@kansan.com

As exams and papers grow closer to their due dates, many students find themselves working and studying for hours at a time, which often changes their eating and drinking habits. Leslie Sear, a junior from Overland Park, said she tends to eat and drink the same things every finals week. “I eat pancakes three times a day for all five days. I’m not even kidding,” she said. Sear says her habits during finals week aren’t very healthy but have become a tradition. “Pancakes are easy to make and I love them,” she said. “When I get back from a bad final I can eat delicious pancakes and my day is better.” On the other side of the food spectrum, Kristen Hadjis, a sophomore from Colorado Springs, Colo., said that during finals week she likes to eat healthy foods. “During finals week I eat a lot of hummus, eggs, peanut butter, bananas and pasta. I stray away from candy and junk food because I know that just gives you a sugar crash and doesn’t help you retain information,” Hadjis said. Ann Chapman, coordinator of nutritional services at Watkins Memorial Health Center, agrees that eating foods high in sugar and fat, which are common “cramming” foods, may not help with mental performance during finals time. “Those aren’t healthy choices, whether you’re studying or not,” she said. “They may make you feel more sluggish and drowsy, which won’t help you when you’re trying to study.” Chapman suggested planning snack times to prevent cravings for unhealthy foods and to control portion sizes. “Building in a study break with a pre-portioned snack is a good idea,” she said. “The best snack is one with a combination of protein and carbs, which can be eaten before, during, or after study.” Eating fresh foods is best, Chapman said, but snacks such as whole grain cereal, pretzels or popcorn are also good choices.

Evan Palmer/KANSAN FILE PHOTO

Foods high in protein are the best types of food for your study session. Caffeine should be consumed in moderation so that your mind will be ready to rest. For those looking for a “super food” to help them study better, Chapman said that no foods have been proven to increase mental aptitude, concentration or performance, but certain foods can still help students. Many students also consume caffeine while they study. Sear and Hadjis, like many college students, drink Diet Coke while staying up late to study. “I live off caffeine during the school year,

MONDAY, DECEMBER 13, 2010

even though I know it’s probably bad,” Hadjis said. Chapman said that drinking caffeine is an acceptable way to help a student study if it’s consumed in moderation. “Small amounts of caffeine can help you feel more alert, but too much can be counter-productive. Instead of helping you study, drinking too much caffeine can give you headaches or prevent you from falling asleep when you’re

ready to rest,” she said. Chapman said to practice healthy eating and drinking habits and be sure to get enough sleep to maximize performance on exams. For more information on healthy eating visit Watkins Health Center’s Wellness Resource Center or go to hawkhealth.ku.edu. — Edited by Lisa Curran

THE UNIVERSITY DAILY KANSAN


10

FALL 2010 FINALS GUIDE ,6 *OEFQFOEFOU 4UVEZ ,6 *OEFQFOEFOU 4UVEZ PòFST NPSF UIBO PòFST NPSF UIBO POMJOF DPVSTFT POMJOF DPVSTFT

KU traditions start at HOME

What do you think?

by Hannah Wise

What will be on your finals week playlist?

tt $PVSTFT BSF EFTJHOFE CZ ,6 JOTUSVDUPST GPS øFYJCJMJUZ BOE DPOWFOJFODF $PVSTFT BSF EFTJHOFE CZ ,6 JOTUSVDUPST GPS øFYJCJMJUZ BOE DPOWFOJFODF tt 5BLF VQ UP TJY NPOUIT UP DPNQMFUF ZPVS DPVSTF 5BLF VQ UP TJY NPOUIT UP DPNQMFUF ZPVS DPVSTF tt &OSPMM BOZUJNF BOE TUVEZ BU ZPVS PXO QBDF &OSPMM BOZUJNF BOE TUVEZ BU ZPVS PXO QBDF Margo Bogossian Boise, Idaho, freshman

edgar Solis Juarez, Mexico, freshman

t t &BSO ,6 DSFEJU GSPN IPNF & ,6 DSFEJU &BSO EJ GSPN IPNF

“Swing Life Away” – Rise Against “Santa Baby” – Marilyn Monroe “Time to Get a Gun” – Miranda Lambert

“Waken Baken” – Wiz Khalifa “Comfortably Numb” – Pink Floyd “Bottoms Up” – Trey Songz

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“Mini Moons” – Janelle Monae “Famoust Last Words” – My Chemical Romance “La Llorona” ­– Beirut “Home” – Edward Sharpe and the Magnetic Zeros

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FALL 2010 FINALS GUIDE

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MONDAY, DECEMBER 13, 2010

THE UNIVERSITY DAILY KANSAN



FINALS GUIDE

Y DA

PR E

THE UNIV E

SE NT E

D

RSIT

BY

ILY K

ANS AN

Monday, December 12, 2011

N A S N A K Y L I A D Y T I S R E V I N U THE Y B D E T N PRESE

Illustration by Summer Bradshaw Illustration by Summer Bradshaw


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Monday, December 12, 2011

the UNIVERSITY DAILY KANSAN


the UNIVERSITY DAILY KANSAN

Monday, december 12, 2011

editor’s note

After finally learning how to study, college is coming to a smooth end I have never been good at studying. What I am skilled at is making excuses. I tell myself that I take good notes throughout the semester or that I have a adequate memory. It’s as if those reasons let me off the hook from ever reviewing those notes or trying to remember the lectures. Then finals roll around — and I have no more excuses. Without fail, this always leads to a rather ugly breakdown. “Why didn’t I care about this more throughout the year?” I wonder. (By the way, the answer is The Kansan. It’s all consuming.) Then, I spend one glorious weekend poring back through my books and trying to decipher my notes. My friends tell me about this event called “Stop Day Eve,” during which they go out and have fun. It’s a foreign concept to me. However, because I’ve made it this far in college, I suppose it’s at least a semi-effective system. However, it’s not a process that I would suggest.

Table of Contents 4 Studying Story 5 Local Events 7 Cartoons 9 Cryptoquip 10 Sudoku 13 Puzzle Answers

ET CETERA The University Daily Kansan is the student newspaper of the University of Kansas. The first copy is paid through the student activity fee. Additional copies of The Kansan are 50 cents. Subscriptions can be purchased at the Kansan business office, 2051A Dole Human Development Center, 1000 Sunnyside Avenue, Lawrence, KS 66045. The University Daily Kansan (ISSN 0746-4967) is published daily during the school year except Saturday, Sunday, fall break, spring break and exams and weekly during the summer session excluding holidays. Annual subscriptions by mail are $250 plus tax. Send address changes to The University Daily Kansan, 2051A Dole Human Development Center, 1000 Sunnyside Avenue

By Emily Glover

eglover@kansan.com pursuitofhealthfulness.com That’s why I made a point of turning things around this year. I studied. I kept up with my readings. In more appropriate terms: I gave it the good ol’ college try. Now, I’m sitting pretty. It’s an incredible, unstressed feeling that I haven’t felt in years. Not to rub it in or anything. The real point I’m making is that I will be taking advantage of this entire section during finals week. With puzzles, cartoons and coloring pages, it’s like a college student’s dream — or a Kindergartner’s. Same thing, right?

FALL 2011 KANSAN STAFF Kelly Stroda Editor-in-Chief Jonathan Shorman Managing Editor Joel Petterson Managing Editor Emily Glover Special Sections Editor Ben Pirotte Art Director

Garrett Lent Business Manager Stephanie Green Sales Manager Malcolm Gibson News Adviser General Manager Jon Schlitt Sales Adviser

CONTACT US editor@kansan.com www.kansan.com Newsroom: (785) 864-4810 Twitter: TheKansan_News Become a fan of The University Daily Kansan on Facebook.

2000 Dole Human Development Center 1000 Sunnyside Avenue, Lawrence, KS 66045

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monday, december 12, 2011

the UNIVERSITY DAILY KANSAN

Campus

Procrastination has ugly consequences alexa rush

arush@kansan.com All-nighters are usually considered synonymous with college. Whether it’s that big project that was put off until last minute or the huge midterm that snuck up and now needs to be crammed for, almost every college student experiences this dreaded episode where junk food and energy drinks become your best friends. Whitney Slater, a freshman Master of Architecture major from Wichita, has to frequently work late in the lab, also referred to as a studio, to build her models. These projects are very time consuming and Slater has learned the hard way that time management is a must. “I always wait to do them until I absolutely have to. The worst night so far was when I was in my studio until 5 a.m. working on a model for the next morning,” Slater said. “Doing it so late was slightly scary and frustrating.” Patrick Frey-Frankenfield, a junior

from Corvallis, Or., has taken on the challenge of double majoring in Sports Management and Accounting. With two years of college already under his belt, he has figured out how to stay motivated and organized so that he can avoid those unforgiving all-nighters. “I have the planner that KU gives us and I put pretty much everything in it. I also try to keep track of all of my syllabi and reference those every once in a while just to make sure I know where I am in my class and what assignments are coming up,” said Frey-Frankenfield. There are many different opinions when it comes to the matter of how much studying one should do and when. Some say that studying for two hours a day, for each class is sufficient and that you should review your notes immediately following the class. Others feel that these issues vary for each student. Slater states that she would highly recommend the two hours per subject suggestion, but that this may not work for everyone. “I think that it completely depends on

the type of student and learner you are,” Slater said. “I never do my homework right after the class, mainly because my brain needs a break from the subject that I was working on. So, normally my homework and study time is on alternate days from when I have that class.” Although it’s a good idea to study with peers at times to get a different outlook on things learned, it can also become quite the distraction. Finding a happy medium between study groups and individual study time can make all the difference when it comes to a possible all-nighter. “I try to isolate myself from other people, either in my dorm room or the library, because they’ll end up being a distraction no matter what,” Frey-Frankenfield said. Believe it or not, all-nighters do not plague everyone. As Robert Christie, a senior Biochemistry major from Chicago, Ill., has learned over the years, the control is completely in the hands of the student.

“I’ve never had to pull an all-nighter. The latest I have stayed up is 2 a.m. Have a plan of action on what you’re going to study,” Christie said. “That way you’re not scrambling to figure out what to study, and you can devote more time to productive studying.” Avoiding all-nighters is crucial when it comes to decent work output. Unfortunately, professors may be able to pinpoint who actually attempted some thought and the slackers who waited until last minute. Christie has some words of wisdom for the freshmen class about academic success. “My advice would be to approach your classes professionally. This means taking your classes seriously and not halfassing it on projects, papers, or tests,” Christie said.

— Edited by Stefanie Penn


the UNIVERSITY DAILY KANSAN

Monday, December 12, 2011

Even more ways to stay distracted Monday:

• Dollar bowling at Royal Crest Lanes 9 p.m. • Karaoke at Jazzhaus 10 p.m.

Tuesday:

• Free yoga at Be Moved Studio 5:30 p.m. • Scary Larry Kansas Bike Polo at Edgewood Park 7 p.m. • Trivia night at the Jayhawker 8 p.m. • Swing night at the Kansas Union 8 p.m.

Wednesday:

• “White Christmas” at the Theater Lawrence 7:30 p.m. • Mannheim Steamroller at the Lied Center 7:30 p.m. • $1 drink dance party at Fatso’s 10 p.m.

Thursday:

• Veggie Lunch at the Ecumenical Christian Ministries 11:30 a.m. • Jingle Jog behind the Kizer Cummings Jewelry 6 p.m. • Double Deuce Poker League at Applebee’s (Southside) 8 p.m.

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Monday, December 12, 2011

the UNIVERSITY DAILY KANSAN

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the UNIVERSITY DAILY KANSAN

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monday, december 12, 2011

Procrastination nation

by Sean Powers


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the UNIVERSITY DAILY KANSAN

Monday, December 12, 2011

STUDY ABROAD

SUMMER 2012 PROGRAMS AVAILABLE NOW FOR APPLICATION Visit www.studyabroad.ku.edu for updated information on Summer 2012 Programs

Argen�na & Brazil - Business & Media Australia - Internships in Sydney Asia - Architecture in Asia Brazil - Language and Culture China - Graduate Business Costa Rica - Interna�onal Social Work Croa�a - Language and Culture in Zadar Europe - Art and Photography Europe - Architecture in London, Rome & Barcelona

Germany - Advanced Language and Culture in Holzkirchen Germany - Professional Studies in Stu�gart Germany - Environmental Studies in Freiburg Great Britain - Bri�sh Summer Ins�tute Great Britain - Internships in London Great Britain - Pre-Law Ins�tute in Cambridge Greece - Theater in Greece India - Hindi Language Ireland - Internships in Dublin Ireland - Graduate Law

France - Architecture in France

Ireland - Social Welfare

France - Language and Culture in Paris

Italy - Architecture in Italy

Germany & Switzerland - Architecture in Germany & Switzerland

Italy - Drawing and Design

Germany - European Business School Germany - Language and Culture in Eu�n

Italy - Educa�on in Carpi Italy - Language and Culture in Florence Italy - Typography and Prin�ng

Japan - Language and Culture in Hiratsuka Morocco - Language and Culture in Ifrane New Zealand - Engineering Northern Ireland - Irish Studies Nicaragua - La�n American Studies Peru - Anthropology Peru - Field Biology in Amazonian Peru Peru - Pharmacy in the Peruvian Amazon Poland - Chemical Engineering South Korea - Social Welfare Spain - Language and Culture in Barcelona Spain - Internships in Madrid Sweden - Health Care and Social Services Turkey - Graduate Law Turkey - Sociology of the Middle East Ukraine - Language and Culture in L'viv

Vi si t fo ww ra w pp .st lic ud at ya io br n o de ad ad .ku lin .e es du

Argen�na - Spanish Language & Culture

Contact the Office of Study Abroad: 105 Lippincott / 785.864.3742 / osa@ku.edu


the UNIVERSITY DAILY KANSAN

monday, december 12, 2011

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Monday, december 12, 2011

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the UNIVERSITY DAILY KANSAN

2. Lemon Bliss

Monday, December 12, 2011

3. Celsius

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Monday, DECEMBER 12, 2011

the UNIVERSITY DAILY KANSAN


the UNIVERSITY DAILY KANSAN

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monday, december 12, 2011

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monday, december 12, 2011

the UNIVERSITY DAILY KANSAN

PROCRASTI-NATION

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David Carpenter


the UNIVERSITY DAILY KANSAN

monday, 2011 Monday,december december12, 5, 2011

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the UNIVERSITY DAILY KANSAN


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