To Whom It May Concern, I had to opportunity to work with designer Kellyn Carpenter in my capacity as Business Manager and as colleague in the Production department at the Michigan Daily. Throughout my time working with her, I have observed and benefitted greatly from her work. Kellyn is not only a skilled designer but also a dedicated employee. Her work ethic is exemplary. Kellyn has demonstrated her commitment to client relations on many occasions. As anyone who has ever worked with clients in advertising and design knows, clients can be very specific and in some cases difficult. Good designers are able to balance the requests of the client while still creating visual appealing advertisements. Kellyn has consistently demonstrated this skill with even the most difficult requests. She adapts to client requests without pause. Her ability to balance the need for the clear presentation of information and visual appeal has made her the first choice of the managers for creating our sales materials. Last spring I asked Kellyn to design our Summer Rate Card. Kellyn met every deadline in a timely manner, accommodated all changes, and was a pleasure to work with. When planning the product she gave me several design aesthetics for me to choose from all of which were done with skill and professionalism. She delivered a sales tool that conveyed all the necessary information in a useful, pleasant, and efficient way. She has created design elements within our sales materials that make things easier for the sales associates and the clients. Those components include calendars, charts and tables, etc. She has not only met requests but also enhanced sales materials. Kellyn is a delight to work with. Both in and out of the office she always has a smile and a kind word for everyone. She works well with the clients, the design staff, and the business staff. Kellyn has regularly dedicated her time outside of her basic job requirements. On several occasions she has stayed late, come in extra hours, and worked far beyond other designers in order to complete design work for the good of the paper. Additionally, Kellyn is able to produce many forms of media including print, online, promos, and special products. The designs she creates are distinct in her elevated skill level and taste. She is not confined to a single style or product. She has also been a leader in the department, helping other designers improve their work and acquire new skills. The Michigan Daily has benefitted from Kellyn’s employment far beyond the work product she has produced. She has elevated our expectations from other designers and the department in general. Overall, Kellyn is an excellent designer, a pleasure to work with, and a positive influence on the paper as a whole. She is organized, efficient, professional, and timely. I most sincerely wish that we had more designers like her. Sincerely, Meryl Hulteng The Michigan Daily
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