18 Future Edition

Page 12

Coaching technology - the future for coaching businesses Like all other booming industries expected to significantly grow over the next decades, professional coaching is now integrating specific new technologies and innovations designed and developed to boost coaching businesses and take client relationship to a new level. There is a new concept in an “all-in-one” app that coaches can use to reach, develop and manage a world-wide client base.

No more geographical boundaries for coaches, thanks to technology As technology abolishes geographical boundaries, coaches can now expand their perspective and reach new clients, not only locally, but across the globe. Anywhere around the world, people can now find and connect with the coaching expert they are looking for and access the coaching program they need. This whole new concept called Coachin’Up, based on digital guidance, has been designed and developed for the coaching industry by Realifex, a Sydney based Start-up specialising in Well-being Intelligence® technology. This technology is user-friendly and easily accessible: all you need to integrate it into your coaching business is an internet connection and the one piece of technology you and your clients use everyday: the smartphone. Making physical distance irrelevant has a second direct advantage: coaches can now promote their business events and programs on a global scale and reach thousands of targeted users, either locally for group sessions and seminars, or internationally for webinars and other online programs.

Coaches of the near future share their programs and easily attract new clients The Coachin’Up app integrates an agenda that can be used either to program coaching sessions, events & seminars, or to improve client engagement by scheduling suggestions and action reminders as part of the coaching process. This technology also allows Coaches to publish their own digital programs through a simple process, and to target their niche in the most efficient way. Thousands of users of Coachin’Up Your Life - the public side of the app - are now connected to a thematic program catalogue through their smartphone or tablet. They can either select a guidance program or let the app’s Artificial Intelligence guide them towards the right one according to their contextual data entries called “moments”. Everyday, thousands of these entries are processed by the AI, and users get to follow specific programs created for them by professional coaches. An important aspect of using a technology that features Well-being Intelligence® is that it is able to detect users’ individual triggers and areas of concerns, making it easier for coaches to connect with the right potential clients. A new specific “Need a Coach?” program has just been launched on the app to prepare users for their first session with a professional coach in a positive and instructive way as the Artificial Intelligence makes sure they are ready for it. It is then up to coaches to propose an agreement to their new clients (which is done outside the app) and to keep on using Coachin’up as their privileged communication and well-being tracking tool. Page 12

www.coachinglife. com.au


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