WATS 2016 Media Kit

Saturday, Sept 24 I 10 am - 5 pm & Sunday, Sept 25 I 10 am - 4 pm

WATS 2016

www.WestAmericanTruckShow.com

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West American Truck Show 2016 promises its attendees another phenomenal show at the Fresno Convention Center, with even more exhibitors and visitors expected than the previous year. WATS is more than a trade show; it is a combination of various events that will create an informative, fun-loving and enthusiastic atmosphere for the representatives and trucking professionals in the region. WATS is where the industry will come together, interact face-to-face, and share knowledge. Meet other professionals in the industry, view and learn about new technologies and services offered, enjoy the festivities, or learn about potential careers. For new businesses, it will be the venue to get ideas and contacts to achieve success. It’s all going to happen at the WATS 2016. Don’t miss this opportunity and register now for free. So don’t forget to mark your calendars.

TRADE SHOW

JOB FAIR

SHOW & SHINE

ENTERTAINMENT

Companies of all sizes are coming to exhibit their new and modified products, services, and ideas. They will showcase hundreds of items in the 65,000 square foot Fresno Convention Center, an indoor, carpeted, professional center located in the heart of Fresno.

Many truckers enjoy taking care of their rigs, and they have modified, chromed, and polished their trucks to perfection. They will bring their trucks to participate in the Show and Shine Event.

All attendees will have the chance to view these specialized and beautiful trucks. (judgement by judges)

Our management team is encouraging trucking companies to come and fulfill their hiring needs at the show. A private area will be assigned to those who are interested so job seekers can connect with potential employers on the spot.

Various multicultural bands will perform at WATS to add variety and diverse flavors to the show. Refresh yourself during the trade show and enjoy the performances of famous bands and performers with your family. Entertainment will take place on both days of the show.

VIP DINNER: In conjunction with CTA Central Valley Unit. Dinner has been organized for company representatives and industry leaders to honor CTA President Mike Yadon. This is an effort to create a friendly atmosphere to make direct business contacts among the industry decision makers.

Seminars: Various transportation related organisations and businesses are planning seminars to educate the trucking industry

and provide important information that could be very helpful to you and your business. All the details on up coming seminars will be available on our website.

California Trucking Association Board of Directors and Policy Committee meetings Members participate in developing industry policies by volunteering their time on conferences committees and attending these quarterly meetings. Those members that serve on the committees, Board of Directors, Executive Committee and Officers Council keep the association afloat and steer it on the course to success.

Meetings Schedule: Thursday, September 22 Double Tree Fresno. Friday September 23 &24 at Fresno Convention Center.

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www.WestAmericanTruckShow.com

WATS 2016

Sept 26th - 27th, 2015 Fresno Convention Center, Fresno CA

INTERESTED IN SPONSORING OR ADVERTISING?

INTERESTED IN EXHIBITING, SPONSORING OR ADVERTISING?

Sept 24th - 25th, 2016

Fresno Convention Center, Fresno CA Why Exhibit and Display at West American Truck Show 2016 • Increase your sales.

• Directly reach and meet your target market.

• Proudly display your products at a great venue.

• Connect with industry professionals face-to-face.

• Make connections with those most important to your brands, products, or services

Be recognized as an industry leader at the largest show for Heavy Duty Trucks and Trailers in Western America! Sponsorship programs, show guide advertising and other advertising options have been designed to create awareness and recognition of your products, services, achievements and corporate identity. Many packages offer varying opportunities to maximize exposure before, during and after the event. All sponsorship packages and show guide advertising will be sold on a first-come, first-serve basis.

WATS 2016

www.WestAmericanTruckShow.com

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SPONSORSHIP PACKAGES

Title Sponsors: (Sold Out) ___________________________________________________________________________ $10,000 Three unique and exclusive businesses will have the opportunity to present and be the Title Sponsors of the West American Truck Show (WATS).

Title Sponsors will receive: 1. $30,000 worth of advertising, for three months leading up to the WATS, on prominent radio, TV, social and print media, billboards and Media Release of the event.

2. Title Sponsor logos will be displayed on all welcome displays.

3. All Title Sponsors will receive VIP treatment at the show, which includes regular promotion of, and mentioning of, business names during announcements and events at the Show.

4. One table of ten (10) will be given for the VIP Dinner Night.

Endorsement Sponsors: (10 Available) ________________________________________________________________ $2,800 We are providing an opportunity to ten (10) businesses and organizations to endorse the WATS. Endorsement Sponsors will receive: 1. A 10’ x 10’ exhibition booth space.

2. $10,000 worth of advertising for 3 month, prior to the Show, in print and social media.

3. Company name and logo will be displayed on welcome banners and other printed material in the show.

4. Four VIP Dinner tickets are included.

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www.WestAmericanTruckShow.com

WATS 2016

SPONSORSHIP PACKAGES

VIP Dinner Sponsor: $7,500 (Sold Out)

One unique business will have the opportunity to sponsor the VIP Dinner of the WATS. This Saturday evening event takes place at Valdez Hall and is one of the highlights of the show. This well-attended event will gain you additional exposure. This highly successful and anticipated networking night is attended by leaders of the rucking industry. The VIP Dinner Sponsor will receive: - $10,000 worth of advertisement for three months, prior to the Show, in print and social media.

- Company logo and message will be on multiple displays at the VIP night; company name will be mentioned frequently on the stage.

- Company name and logo will be displayed on welcome banners and other printed material in the Show.

- 20 VIP Dinner tickets are included.

Bag Sponsor: $4,000 (Sold Out)

Two (2) unique businesses will have the opportunity to sponsor the official WATS Show Bags.

The sponsors’ company logos will be displayed on the 8,000 shopping bags that will be distributed to all visitors.

WATS 2016

Entertainment Sponsor: $2,500 (3 Available)

Three (3) unique businesses will have the opportunity to sponsor the Entertainment Section of the WATS. The Entertainment Sponsors will receive: - A 10’ x 10’ booth space, $10,000 worth of advertisement for three months, prior to the Show, on print and social media.

- Company name and logo will be displayed on welcome banners and other printed material at the show.

- Business banners will be displayed on the entertainment stage.

- 4 VIP Dinner tickets are included.

Lobby/Registration Station Sponsor: $5,000 (Sold)

One unique and exclusive business will have the opportunity to sponsor the Lobby area of the West American Truck Show (WATS).

Lobby Sponsors will receive: - $10,000 worth of advertising, for three months leading up to the WATS, on social, print media, and billboards/Banners.

- Lobby Sponsor logo will be displayed on name badges, welcome displays Banners and signage in Lobby area.

- One table of ten (10) will be given for the VIP Dinner night.

www.WestAmericanTruckShow.com

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Show & Shine Trophy Sponsor: $3,000 Two unique businesses will have the opportunity to sponsor the Show and Shine event. Event Sponsors will receive: - Sponsors will hand out the trophies to the Show and Shine participants/winners.

- Company name and logo will be displayed on welcome banners and other printed material in the show.

- 2 VIP Dinner tickets are included.

- 10x10 booth and 10x10 banner in Show & Shine area Exclusive Direct Route Sponsor: $2,000 - There is no better way to lead visitors directly to your booth than with a direct route sponsorship.

- You will receive 10 floor decals (2’x2’), to strategically place in their designated area of he show which will lead a path directly to your booth. These decals will feature your full color logo and your booth number. It’s an eyecatching and highly effective method to draw attention and traffic to your booth. Show Management will coordinate installation.

- Company name and logo will be displayed on welcome banners and other printed material in the show.

- 2 VIP Dinner tickets are included Stamping Station Sponsor: $1,000 (Four available) - Each attendee will receive a card with the participating sponsor logos and exhibit booth numbers listed on the card.

Attendees will need to visit ALL exhibitors listed on the card and get their card stamped at every booth. The premise of the game is to create an incentive for attendees to visit the exhibit halls and YOUR booth.

Once all stamps have been received (in the corresponding boxes), cards can then be deposited into a drop-box located at the show booth. Cards must be turned in by 3:00 pm on Sunday, Sept 27th in order to be eligible for the prize drawing.

- Each sponsor is asked to donate one prize (of your choosing; with an estimated value of at least $100). All donated prizes must be sent to WATS by Aug 30, 2015 in order to be included in the contest.

- Company name and logo will be displayed on welcome banners and other printed material in the show.

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www.WestAmericanTruckShow.com

Lanyard Sponsor: $2000 (Sold Out) One business will have the opportunity to sponsor the lanyards that all guests will be receiving with their passes to show. The company would have to provide a minimum of 3500 lanyards at least two weeks prior to the show VIP Room sponsor: $1,500 One business will have a rare opportunity to sponsor a VIP room.

The VIP room is located on first floor of convention center and will be used by owners and managers of trucking companies and business to get their guests for short meeting and a snack break. The business that will be sponsoring the VIP room would be able to display a banner and promotional material for their company in the room.

Phone Charging Station Sponsor: $1,000 (One Available) One unique business will have the opportunity to sponsor the Charging Station area. Sponsor will receive: - Company logo will be displayed at the Charging Station.

- Company name and logo will be displayed on welcome banners and other printed material at the show.

- 2 VIP Dinner tickets are included.

Advertising Button on Website: $500.00 per Button We are creating 6 special buttons on our website, so the businesses can get extra exposure and redirect traffic to their websites. These buttons will be located on main page and also on registration page.

Size of Button: 200px X 120px I

WATS 2016

We encourage all exhibitors to offer special deals to Truckers attending WATS 2016.

We encourage all the exhibitors to offer special deals and offers for Truckers attending WATS-2016. Management will advertise these special offers prior to the show on the behalf of vendors in various media outlets. This will attract more visitors and potential buyers to exhibitors. Please submit your offers and deals by 6/30/16.

WE INVITE YOU

TO CENTRAL VALLEY’S Most Anticipated Trucking Gala Event

SHOW SPECIAL DEALS & OFFERS

Reach Every Visitor in “WEST AMERICAN TRUCK SHOW” If you’re looking for a strong opportunity to gain more exposure, Show Guide advertising is an exciting way to make a lasting impression. Every attendee and participant will receive a complimentary copy of the 2016 Show Guide, which means that thousands of potential buyers will see your advertisement. What’s more, the 2016 Show Guide will act as a reference long after the show has ended. Every time the Show Guide is viewed, your ad space will be at the forefront, reminding buyers of the products and services you have to offer.

Spread - $2100

Full Page - $1250 As an advertiser in the Official 2016 Show Guide, you will: Half Page - $750 - Reinforce your company’s presence.

Quarter Page - $400 - Create a lasting impression until the next show.

- Maximize your marketing dollar to its fullest potential. This is a full-color glossy magazine-style show guide that is distributed at registration, main entrance to the tradeshow floor. Encourage delegates to visit YOUR booth through SHOWGUIDE ADVERTISING. WATS 2016

www.WestAmericanTruckShow.com

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EXHIBIT SPACE

CONTRACT

FRESNO CONVENTION & ENTERTAINMENT CENTER

DESI MAXX MEDIA GROUP LLC. 3599 S Golden State Blvd, Fresno 93725 Ph: 559-492-7154 | O: 855-500-3374 info@desimaxx.com | www.westamericantruckshow.com

SPONSORSHIP PACKAGE: SHOW GUIDE AD:

Sponsorship Amount Booth Amount Show Guide Ad Amount VIP Dinner Tickets ($50) X________ =

*Liability Insurance is Required

Grand Total

50% Deposit must accompany this form by Check Visa or Mastercard July 31, 2016.

_________Check enclosed for the amount of _________________

payable to Desi Maxx Media Group LLC.

Please FAX the completed form at 559.991.4296

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WATS 2016