PART IV - Putting It All Togethe r

4. Linkfromevery“non-relevant”pagebacktoyourhomepage

ONLY.

Non-relevant pages are defined here as those pages that are not keyword-rich and do not likely contain the information that a visitor to your site is looking for while searching on Google. You do not want these pages to receive as much PageRank as your more important pages. Examples of non-relevant pages that should ONLY link back to the Home page include the following: