Michigan Manager Blueprint

Page 5

Sales Manager Duties & Expectations

Overall, the Sales Manager position is responsible for managing and growing a profitable real estate sales office by leading and cultivating a successful team of sales associates.

BASIC QUALIFICATIONS • • • • • • • • • •

State Real Estate Salesperson License required Minimum of 3 years of real estate sales Minimum of 3 years of management experience and/or management training Ability to articulate a unique Value Proposition to attract and retain productive agents Must be able to recruit and adhere to minimum company standards for growth and retention Strong and timely communication skills, both verbally and written Ability to organize, prioritize and adapt to constant change Strong conflict resolution skills Computer and MLS experience Track record of success in past jobs/tasks

JOB DUTIES AGENT DEVELOPMENT • Recruit, acquire, and retain productive Sales Associates using Coldwell Banker’s tools and resources. • Coach, motivate, and develop sales talent to peak performance through business planning, accountability, and engagement. • Conduct and promote weekly sales and business development meetings, workshops and training designed to engage agents and grow their businesses. Minimum of 2 per month. • Quarterly reviews and annual business planning with agents to assist them in setting and reaching their goals.

Sales Manager Handbook | 3


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