Something Worth Reading
THE STORY OF US | ISSUE NO. 228 PUBLISHER, EDITOR-IN-CHIEF Nicholas Mattson PUBLISHER, OPERATIONS Hayley Mattson AD DESIGN Denise McLean Jen Rodman
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“When I was a boy and I would see scary things in the news, my mother would say to me, ‘Look for the helpers. You will always find people who are helping.’” — Fred Rogers “Love seems to be something that keeps filling up within us. The more we give away, the more we have to give.” — Fred Rogers
A
s we start to see the changes in the season allow for more light and warmth in the air, we are faced with a challenge never seen nor experienced before. This issue of Paso Robles Magazine was planned out eight weeks ago with our annual theme in mind for April. Featuring stories of the beautiful Wildflowers, enjoying the great outdoors with our Hikes, Bikes, Walks & Rides, and sharing our community love for Pets and Animals. April is one of our favorite times of the year because it seems to be the month that we as Californians start to get that sunshine bug to get outdoors after months of hibernating inside due to the cold and darker days. And even though the sunshine is starting to shine again and that bug is nipping at our toes, we all have been forced into an economic health crisis like never before. For only a month ago, we were a prosperous and lively community. Today we are all trying to make sense of a life that literally was written for a movie screen and not reality. With the school closures, our cities declaring a State of Emergency, social distancing becoming a necessary new form of “normal.” To mandatory “Shelter in Home” and all businesses, not essential fighting to find a way to connect with their loyal consumers in order to remain safe and open, has made us stop and reflect on what really is important. As the publishers of The Paso Robles Magazine and The Paso Robles Press, we are facing the same challenges as everyone else. No one person or company at this time is immune from this economic impact. We are all in this together, and that is what we are pulling strength and hope from. Together we are one. Together we will get through this, it just may not look like what we planned when we walked into 2020. Our promise to you, we will continue to tell the stories of the incredible people and businesses that make up our community, and that is why we did not change the featured stories in this issue. We value each of our business partners’ support, which allows us to print and mail to every home in the North County and beyond. We will use our platform to seek out and recognize the Essential Hero’s whose stories may not have been told if this epidemic had not occurred. We will do everything we can to help support and love our communities as we all walk through this no matter what it looks like on the other end. Because at the end of the day, we genuinely believe that we are all in this together. And together, we can do anything. We hope this issue of Paso Robles Magazine brings a smile to your face and warmth to your heart. Please be safe and well. All our love, The Mattson Family If thou wouldest win Immortality of Name, either do things worth the writing, or write things worth the reading. — Thomas Fuller, 1727
Paso Robles Magazine | April 2020
