Don't Tell A Book From Its Cover

Page 1

you can’t tell a book from its cover

JUL / AUG 2010


Milano in September is the place to be, but We believe in t of change. Follow the peo stop following


the power ople, g wolves.


COMMONU at MAGAZINE Tokyo, Septem

http://www.fashionsnig


UNCOMMON LIBRARY mber 11, 2010

ghtout.jp


clothes don’t make your identity... at least, yourself speaks about your clothes. people are a black coat, the same black bag... and...


words from the editor

“I smile at the idea you think you know me through what I’m wearing... My dress tells about me that I have good taste, or that my stylist has chosen well for me. It tells that I had a good purchase because in fact it is enchanting on me. Beyond appearances...Here I am. But that’s all folks”.

Holiday comes. Give a look around. Might be so surprised by the STYLE TRICKLE DOWN. WE ARE NOT ADVISOR. We are only REVEALER of the culture of costume, beyond fashion, look through garments. YOU CAN FIND WORLDS made of Aestherics that may sound odd or just distant from your way of “dressing up”, but... FIND the truth. And always ask yourself: WHAT IS FASHION ABOUT?

Cheers, Evan Editor In Chief.


model or student?

Ula wears Top Motivi, Shoes Zara


beyond my self

They ask us to be opinionless, they want us not so talkative, rarely witty and clever and barely cultured. I am fake because these guys from the mag imagined me wicked and bold, dramatic too. No garments can tell you what you are. No precious time expended thinking that when you wear something is for your mood or for what you feel: you wear clothes because you do appear and you have an image of yourself, projected onto something bigger, the others.


if you smile you’re not in fashion



short circuits • • • • . . .


i feel consumed by media but i am what i am, no conjectures


trickle down


i wear what i want. nobody can tell me how it’s... What happens when people see an outfit on the runaways, on the adv panels, in the magazines and then try and customise these messages onto their bodies? What can we expect from this phenomenon called “Fashion Trickle Down”? Of course, you don’t tell a book from its cover, but sometimes, above all, something deeper than coverage is found, something louder and definitely up close and personal: the choice.


take it seriously FASHION is culture and NOT ONLY people compla complaining complaining complaining


y! you choose. aining


model or volleyplayer?


in the balance


who do you need to be

acceptance and boredo


e?

om


i am not afraid of speaking, i am only a common guy


uncommon


fashion does belong to anybody fashion is also phylosophy


Stefano wears trousers, tee & hat by H&M



what’s wrong if i admit that i am an outlet guy? clothes are worth...





Peter wears shirt by Comme Des Garรงons trousers Cheap Monday, shoes Volta


into the fallen scopes


fashion journalism must be free

Stefano wears jumper Stone Island, shorts & shirt Zara


do you believe in people that love the way other people communicate?




i believe in the choice. fashion advices and people combines what they want. thumbs up for this mixstyle.


form spo casu sma tack bare


mal orty ual art ky e.


in the balance


model or ballet dancer?


VALUES VALUES V

INSTRUMENTS OF C


VALUES

COMMUNICATION


The Egotism of lonely fashion nepotists.


Peter wears tee Sonoh trousers Makin Jan Ma


No way, I won’t do cocaine.


Stefano wears shirt A. McQueen, jeans Levi’s, shoes Vans



No way, I won’t care about you bitch.



I am the master of my own opinions.


FASHI STREE PARAD


IONS’ ET ADES


don’t look fo rockstar or starlette?


or unreal here


trick or sweet?

don’t look fo


or unreal here


don’t look fo anthropologist or design


or unreal here ner?


model or mother?


i decide you follow


you decide i follow

noble or nurse?


The Importance of being honest. With yourself.


threesome natures



biker or doctor?


people are PEOPLE


monk or pilot?


Simplicity as the New Elegance. Lightness of Being vs thinking head. Putting on the first thing that you have got in your hands just awake, it’s the real new trend: the choice of how to look today!


streetpe com


peeper. From Milan to Tokyo, from Buenos Aires to New York from Paris to Amsterdam Streetpeeper catapults us into a highly original world: the Fashion, which is always in the street, perhaps to remind us that WE DO IT every day. It makes then possible to trace the brand of a leader who we loved in a photograph taken in London, or Boston, then can look in our country. It’s a real window on new trends, or, better yet, on how new trends are realized and take shape on the streets of world capitals.


writer or painter?

in uniform I trust!


biologist or drummer?

SS=small&skinny


gipsy town

ballerina or journalist?


elegance is an opportunity.

diva or taxi driver?


every day...campaign!

dishwasher or choir singer?


(the) double pairs of jeans are better than one!

brothers or musicians?


stylist or PhD.?

ton sur ton... est un bonbon!


Farmer or Count?

the dandy warhol(e)


fashion com


ntoast. What we call the modern icons...Rumi Neely is a fashion

blogger popular for her style and photography. She founded FashionToast.com in 2007 and combined it with an ebay vintage store called “Treasure Chest Vintage.” By 2009, it was receiving 35,000 hits per day. Rumi Neely’s style has been described as bohemian socal mixed with boyish pieces. Since the inception of her blog, Rumi Neely has become a fashion icon in the United States and Asia. Rumi’s boyfriend and photographer, Colin Sokol photographs her for Fashiontoast.


Telling you what I did it doesn’t mean to say to you what I am.


Icon or Fashion Victim?



Irony is always smart because it’s immediate and simplifies everything.


Freedom of thought. Expression. And movement.



Beauty irrilevan That ma the Diff


is (in) an nt Particular. arks ference.


weardr .com


robe

Weardrobe as the easiest way to share your style. Posting your style photos and being creative with what you wear. Seeing someone whose style you like? Add them as a friend and follow their style. The community as a source of inspiration.


Model or Housewife?

the style is a matter of taste(s)...


Singer or Designer? Snow White and the Big Apple.


Satanist or Baby sitter? Too young to die. AMEN.


Bartender or vocalist?

Jo Squillo... She teaches us.


KiMono-Color

Cooker or Psychiatrist?


Groupie or actress?

COLD or COLD or X.


meninth .com


histown Men In This Town is a men’s fashion & lifestyle blog profiling men with a distinct style in their natural habitat. From Sydney to New York to Paris, they are looking for brazen men who are confident with their look and want the world to see. Above all people in Sidney (their area).


Musician or dolphins’ feeder?

90’s french taste during a journey


The Berliner

Sailor or economist?


The Picture of a Dorian

Dj or swimmer?


Blouse

Bread maker or student?


Viking biker or hairstylist? Squared.


driver or artist?

Not Casual Chic. I am not a fashionista.


lawyer or taylor?

Shirt & Bag make you FLAG.


graphic designer or engineer? Under those clothes. A successful character.


DON’T OR DO IT’S U YOU


T O UPTO


People tend to cover their nakedness with amulets.

Bernard Whillelm



in the dark of the night ... the spotlight!



I am fake.


The quality of your friends always matters more than the quantity.


Yes, she is common. Scarlett Johansson by Sheryl







we are look people from the world to the free jour of creativity so called fas

write to: design@commonuncomm


king for m all over o contribute rnalism y & the shion

mon.com


we are looking for your memories, the signs, not your news.


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