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Approachable Sophistication Exploring kosher destination dining at Salt Steakhouse in Long Branch
BY EMMA SYLVIA
David Mizrahi is currently the mastermind behind one of the most buzzed about kosher restaurants in Monmouth County, Salt Steakhouse in Long Branch, but he began his career in the restaurant industry humbly and at a young age, working in pizzerias and sandwich shops as a teenager. It was from that period in his life that he found love and passion for the food business. A forever host, Mizrahi says that “connecting with people, serving people, and watching people get enjoyment from what I was serving them” is how he knew he wished to remain in the industry. After a stint in real estate in 2008, Mizrahi returned to the restaurant scene. “At that time, it was just a hobby,” he said, musing that he bought his first restaurant because “I always wanted a place just to hang out.”
Between 2012 and 2024, Mizrahi opened multiple restaurants and sold them, as well as a catering company. As 2019 approached, he was given the opportunity to lease a space in Pier Village, which opened in 2020 in the midst of the Covid-19 pandemic. Despite the immense roadblock, Mizrahi was inspired.
“We saw the tremendous demand for kosher dining in Pier Village. There was tremendous feedback from the guests that we were serving that they needed something like this and not just a fast-food place.”
They began construction on Morris Avenue in Long Branch, consecrating the space as Salt Steakhouse. As they opened in 2021 during the pandemic, they faced unique challenges. There were equipment and labor shortages. “Nobody could work,” Mizrahi notes. “You couldn’t buy ovens, because nobody could build ovens.”
Mizrahi isn’t the type to take “no” for an answer though. When chairs and tables were not expected to be delivered by their opening month, he approached other suppliers and bought temporary measures in order to open. Since then, Salt Steakhouse has thrived.
Salt has since expanded to include its sushi bar and lounge, as well as its Salt Market. “We strive to provide the best quality food and experience that we can, and this goes across the board,” Mizrahi says. “We emphasize the experience, because we believe that’s the most important thing for the guest to have. It doesn’t encompass just the food or just the location or just the servers — it’s not one thing in particular, but the full package.”
Feedback is so paramount to Mizrahi and his team that they take everything into consideration. When customers noted that they would love more breakfast options, they opened a small bagel shop. “Whether you’re a local or traveling here for the day or you’re here on vacation from California or Texas, we want you to have the best experience.”
Mizrahi remarks on how they use the highest quality ingredients. “Our pasta is fresh and handmade; you can literally watch it be made in the store.” He notes that when the restaurants are expanded, they always want to do it right, making moves that enhance the character of the establishment, rather than just being trivial embellishments.
“If we’re going to do it, we’re going to do it properly,” he insists. As Salt expands to have their sushi bar and lounge, Mizrahi’s dedication enforces that they only bring in the highest quality fish from around the world, with all their sushi chefs being renowned Japanese chefs.
It isn’t just locals that Salt caters to either. Patrons are drawn from all over the country. “Being a destination restaurant, a lot of our clientele are from New York. In New Jersey, they’re from Lakewood, Toms River, Cherry Hill. We even get people from Florida and California. They fall in love with the experience that they receive. ‘Why don’t you open in Texas? Why don’t you open in Florida? Why don’t you open in California?’ If I had a dollar for every time someone asks that…” But Mizrahi is content with remaining in Long Branch. “We’re here. This is what we focus on. This is what we do.”
Salt Steakhouse embraces its local nature. As their summer comes to a close, they start their home delivery, Salt at Home. They have a full menu, from raw ingredients from local farms, to cheeses, dairy products, artisan products, and meats (which are of the same quality that they offer in the restaurant), to travel ready meals and prepared foods. Additionally, they offer a holiday menu, as well as wine as spirits. “We ship all over the country,” Mizrahi says. “We want the market to be the same level as the steakhouse.”
Salt was opened with one of Mizrahi’s best friends, Head Chef Pinchas “Big Boy” Frank (the nickname given to him due to his height of 6’6). “He’s been there since day one,” Mizrahi says. “We curate the menus together. We take it from the whole team. From the front of the house staff, to the feedback from the guests. We don’t have room for okay dishes; we want everything to be a ‘wow.’ The goal
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is to keep a menu that is approachable but still sophisticated enough that it’s an experience to seek after, and not just something simple to be made at home. We keep it elevated. We serve what people want to eat.”
One of Mizrahi’s favorite dishes at Salt Steakhouse is their flatbread. “At the beginning of Covid, like everyone else, I took up the hobby of pizza. I got into the pizza-at-home game.” He laughs, “We have five pizza ovens at home.” It was this that influenced some of the design of Salt. “When we were building the restaurant, I said, ‘I wanna put a pizza oven in the middle of the dining room. It’s artisan style. It just works; it’s part of the ambience.”
Something that Mizrahi thinks is remarkable about his restaurant and its location is the fact that they’re in a resort, especially one like Pier Village. “There’s so much to do here. Whether you’re coming here for the beach in the summertime or coming here in the off-season. There’s a 12-month offering here, and we’re busy 12 months a year. We’re not just a summer restaurant.” As they do everything from private events catering to entertainment, it’s no wonder that Salt remains busy year-round. In Mizrahi’s mind, location plays a key role. “There’s not a lot of resorts in the area without going all the way to South Florida. It’s a unique experience.”
At the end of the day, Mizrahi’s love of hosting and providing an amazing experience for guests is what drives him to craft such a wonderful time for his clientele. “It’s my greatest joy to host,” he says. “I get to host hundreds of thousands of people that come to my restaurants.” And hundreds of thousands are more than happy to be hosted at a restaurant that values them above all else.
With NJ’s highest ranked pediatric orthopedics and urology programs.
We are nationally ranked in pediatric orthopedics at The Bristol-Myers Squibb Children’s Hospital at Robert Wood Johnson University Hospital and in pediatric urology at The Bristol-Myers Squibb Children’s Hospital, Children’s Hospital of New Jersey at Newark Beth Israel Medical Center, Cooperman Barnabas Medical Center, and Unterberg Children’s Hospital at Monmouth Medical Center. And we’re also New Jersey’s largest provider of children’s healthcare.
From primary care to specialized treatments and therapies and in partnership with Rutgers Health, our Children’s Health network provides outstanding care, advanced research and teaching from renowned physicians and clinicians, with an emphasis on the social determinants of health that help to improve the health and well-being of every child in every community. Learn more at rwjbh.org/ChildrensHealth
Time to Eat the Donuts!
Our picks for the best spots in Monmouth County to indulge in America’s favorite breakfast treat
BY RYAN LOUGHLIN
It’s hard not to love donuts. They are simple, compact, eaten by hand and fall into that niche category where despite being almost entirely made up of sweet, dessert-like components, for some reason it is socially acceptable to consume them for breakfast and not feel entirely ridiculous doing so (try that with a hot fudge sundae!)
The tricky thing with donuts is finding a good one. If they have been sitting out too long, they get stiff and stale, and many of the more common chain shops serve sub-par versions even on their best days. That means finding a killer donut shop is imperative. Monmouth County has a respectable assortment of them too, from old-fashioned bakeries to trendy new-school shops offering all the wow-factor you could ever hope for. Here are a few of our favorites:
Broad Street Dough Co.
(Oakhurst/Wall Township/Freehold)
Broad Street Dough Co. has made a name for itself in the last decade or so, with their signature brand of creatively topped and filled donuts. No need to worry about freshness here as all donuts are made to order. They have a massive menu with a variety of fun and colorful options, but as Instagammable as their creations are, they match that with flavor. The utter deliciousness of their “Broadwalk” donut — a simple vanilla frosted donut with rainbow sprinkles — is perhaps the best illustration of their commitment to quality, as it proves they don’t need all the bells and whistles to nail the taste experience. That said, one would be foolish to shy away from their more extravagant offerings, the best of which include their “triangles” — flaky, delicately deep-fried croissant-style creations which come filled with various delectable cremes and compotes. I love the “West Park Triangle” with its combo of Bavarian crème filling and chocolate drizzle finished with a smack of powdered sugar; or last month’s specialty, the “Queen B Triangle” which came stuffed with black raspberry preserves, Bavarian cream,
BROAD STREET DOUGH CO.
and a drizzle of caramel and sea salt for the win.
Broad Street Dough Co. has various locations throughout Monmouth County. Go to BroadStreetDoughCo.com for more info.
Battleview Orchards (Freehold)
If there is a more quintessential fall activity than apple picking, we are not aware of it. Battleview Orchards in Freehold offers guests the opportunity to do just that, but the real treat is to be had afterwards, as a stop in their country store is all but mandatory, and doubles as a fabulous spot to grab another much-loved fall staple — apple cider donuts. Battleview’s apple cider donuts are the stuff of legend, but although they can be purchased anytime the store is open, if you REALLY want them at their best you need to visit on Saturdays and Sundays between 9 a.m. and 1 p.m. when the hot donut window is open for business. Grabbing a bag of these is an absolute must-do, just make sure you go for the cinnamon sugar-coated ones (the plain are fine too, but we are talking about hot donuts here, and this is clearly not the time to hold back.)
Battleview Orchards is located at 91 Wemrock Road in Freehold. BattleviewOrchards.com.
Once Bitten Donuts (Red Bank)
If your idea of a great donut is for it to be as over-the-top and visually stunning as humanly possible, look no farther than Once Bitten Donuts in Red Bank. Their creations are impressive on just about every possible level, and arriving at a party with a box of these is all but certain to make you the hero of the event. But after all the cheering subsides, what awaits all who partake is a damn good donut. In fact, I would go as far as to say that their “Crumble Me Apple” (a yeast donut stuffed with apple pie filling, dipped in caramel and topped with fresh cinnamon crumbs, vanilla icing and more caramel) is the single most satisfying donut I have eaten anywhere in New Jersey all season.
Once Bitten Donuts is located at 86 Broad Street in Red Bank. Go to OnceBittenDonut. com for more info.
Del Ponte’s Bakery (Bradley Beach)
New and fancy donut shops have their place, but there is something about an old-fashioned bakery that is irreplaceable. Sadly, these spots are shrinking in numbers each year, but Del Ponte’s in Bradley Beach manages to keep the doors open (and packed with customers!) by offering a dizzying variety of fabulous baked goods from cookies and pastries to a killer strawberry shortcake. And then there are the donuts.
Like everything at Del Ponte’s, they skew towards the classic style, and that is most certainly a good thing, because a straightforward Boston Cream donut from this bakery need not be messed with in any way. One bite will take you back at least a generation or three, and just might cause you to form a serious Sunday morning habit.
Del Ponte’s Bakery is located at 600 Main St. In Bradley Beach. Go to DelPontesBakeryBB.com for more info.
ONCE BITTEN DONUTS
DEL PONTE'S BAKERY
Purpose Yoga, Headstands for Hunger and the Currency of Karma
BY EMMA SYLVIA
Vanessa Van Noy has had a long journey to get to where she is now in Pier Village in Long Branch. The owner of Purpose Yoga, Van Noy has been teaching yoga for 24 years, starting in New York City before moving to Monmouth County two decades ago. She says, “If you’re a serious practitioner of yoga in Monmouth County, you know who I am.” She says, though, that her intentions were not originally to start Purpose Yoga — it was kismet.
“Since I’ve been teaching so long, there were always many instances where friends or students said, ‘You should open a studio!’ I’ve always said no.” However, with her close friend and proclaimed “OG” of Purpose Yoga, Beth Stavola, Van Noy decided to reassess the situation. Purpose Yoga was originally meant to be a summer pop-up studio, taking advantage of the influx of tourists and shoppers in the summer season at the Shore. Van Noy recounts, “Beth was like, ‘Let’s do it.’ She’s not the kind of person you say no to.” They began Purpose Yoga in the summer of 2023, with the intention of closing at the end of the season. However, the summer ended another way. “We loved it, having the space and being involved in the community. When September came around, we decided to make it permanent,” she says.
Being a part of the community is something that Van Noy considers crucial to both herself and to the yoga community at large. It was what inspired her to create Headstands for Hun-
ger, a nonprofit organization aimed at combating food insecurity in Monmouth County. Van Noy explains the surprising origins of the nonprofit: “A decade ago, the yoga community here in Monmouth was coming to a head. There were only three yoga studios when I started here.” Jokingly but celebratory, she adds, “Now, you can’t throw a stick without hitting some kind of fitness studio that has yoga in it. It’s good, because everyone should be doing it.” Such a start, however, was bound to be rife with butting heads. “Ten years ago, there was a lot of blossoming in the yoga community. It was good and bad. A lot of us are competitive by nature.” Van Noy elaborates that the competitiveness was becoming a problem, especially in the face of the definition of yoga: Union. Van Noy decided to get the community together and teach a class in Long Branch.
It wasn’t the typical yoga class, however. Van Noy’s goal was to collect food for Fulfill and pet food for SPCA. “Funny enough,” Van Noy says, “the same year the SPCA opened their pantry, Headstand was founded. So, we’ve been supporting it since their inception.”
At Headstand’s inception, on the other hand, there were around 75 people that collected a couple hundred pounds of food. Van Noy considered it a success — but an individual one. “I thought it was going to be a one-off,” she explains. “But the following year, people said, ‘So, what are we doing this year?’” The movement only got bigger. The following year, they moved to RFH, and after that, to Convention Hall in Asbury Park. After three years, Headstands for Hunger achieved its 501(c)(3) status. However, after Covid hit, they were forced to change venues. After four years of being in Convention Hall, they moved to Bell Works, and have been there for two years. Last year, the nonprofit celebrated its 10-year anniversary. In addition to these annual celebrations, Headstands for Hunger also does smaller pop-up events, either at the studio or around Monmouth County.
Van Noy aims to encourage others to follow Headstands for Hunger’s mission statement of “transforming the power of yoga into tangible aid for those in need.” She says, “It’s not about me. It’s about the yoga community supporting its community.” She laments that the strife of others is not always obvious to the rest of the county.
“People here don’t realize how food insecure people are in Monmouth County. There’s a huge need on the human side, and the pet side, for us that are fortunate enough to not have those issues.” Van Noy considers herself blessed to be able to do what she loves and give back at the same time.
On the flip side, Van Noy remarks on the roadblocks that come with the nonprofit space. “It’s not just a yoga community problem. It’s a humanity problem.” She explains that in today’s age, especially with the advent of social media, it’s easy to get lost in a self-centered world. “As wonderful as social media is to connect us, it has horrible infor-
mation and comparisons. Instead of yoga pushing we, we’re living in a world of me.”
She’s not deterred, however, having a different approach to yoga than others. “Instead of trying to poach existing students, studios are not looking for existing avenues to invite new people into the practice.” She knows that there are plenty of people that have never done yoga before, and that such a thing can be daunting to newcomers. That’s why she has beginner classes at such a high priority for her, lamenting that most studios do not offer such a thing to their students. “We have $10 beginner classes on Saturdays. I want to make it affordable and inviting to people.” She notes that yoga can be expensive, reflecting that it would not be nearly as accessible to her without her studio.
Expenses and a world of “me” can be draining to anyone. She reminisces on a conversation with friend and Asbury Park artist, Juicy Jenn. Van Noy says the crux of the conversation was the difference between “passion and pocketbook.”
“Jenn said, ‘We need to rethink our ideas on currency. What are things worth. You give the community a safe space. That’s worth something. That’s the karma currency.’” Van Noy says that this conversation was something she was immensely grateful for. “This is my passion. My studio is called ‘Purpose’ because that’s what it is to me.”
Purpose Yoga has found quite the
home and community in Pier Village.
Noting the change in scenery from New York City, Van Noy says, “It’s a beautiful bubble.” However, all bubbles have their downsides — not leaving your comfort zone can lead to being out of touch with the happenings around you. “It’s easy to get caught up in it all,” she says. And after growing up in a lower middle-class family in Newark, moving down to the Shore was a bit of an adjustment for her.
“When I first moved here, 20 years ago, I stood out. Now, not so much. During Hurricane Sandy, they fed me, they clothed me. I couldn’t ask for more. Like attracts like. I’ve been very blessed with that. The karma has always come back; it’s always amazing.”
Van Noy ends with a piece of advice: Get out of your house and get out of your comfort zone.
“Because of Covid, we got so comfortable on the couch. I get it; I love my couch! But you can’t get fed energetically by your community if you don’t show up for them.” She considers physical interactions that we have every day both paramount and crucial to a person’s experience. “People need to step back out into the world. Not only to balance their emotional and physical well-being, but to lead the way for others as well.”
Purpose Yoga is located in Pier Village. To learn more about Headstands for Hunger and how to support them, visit HeadstandsForHunger.org.
Circle of Friends Café Receives $5,000 Grant from Manasquan Bank
BY MATT DOHERTY
Circle of Friends Café, a nonprofit that employs adults with intellectual disabilities, announced a $5,000 grant from Manasquan Bank.
The café, which opened in early July, provides employment for 22 special-needs adults, offering them their first-ever jobs at a wage of $15.50 per hour. With an additional 18 adults on a waiting list, the café has quickly grown into a vital community resource, serving breakfast and lunch from 8 a.m. to 2 p.m., Wednesday through Sunday.
The café is determined to remain open through the winter months to continue supporting its employees. Circle of Friends is relying on community donations, such as the one from Manasquan Bank, to make that possible. They have a GoFundMe account receiving donations at www.gofundme. com/f/kfn3a-circle-of-friends.
Lake Como Councilwoman Heather Albala-Doyle, also a board member of Circle of Friends, expressed her gratitude for the grant, stating, “We are very grateful for the generous donation from Manasquan Bank and look forward to keeping our employees working in the off-season.”
Located at 1709 Main Street, the café operates on a property generously provided at no cost by Reggie Hyde, Managing Partner of Bar Anticipation. This collaboration with local business leaders and donors highlights the strong community support for Circle of Friends Café and its mission to provide meaningful employment opportunities for adults with intellectual disabilities.
Editor’s note: Matt Doherty is the President of Circle of Friends.
Dinner Show
Our picks for some fun nights out at local bars and restaurants this month
FRIDAYS (NOV. 1, 8, 15, 22 AND 29) • 6 p.m.
Live music
Rooney’s Oceanfront Restaurant, 100 Ocean Ave N., Long Branch RooneysOcean.com
FRIDAY, NOV. 8 • 9:30 p.m.
Billy Hector Band
St. Stephen’s Green Publick House, RT 71, Spring Lake SSGPub.com
SATURDAY, NOV. 9 • 9 p.m.
The E Street Shuffle (Bruce Springsteen tribute band)
Marina Grille, 905 Rt. 35, Belmar MarinaGrilleNJ.com
THURSDAYS, (NOV.14 AND 28) • 6-9 p.m.
Country Night
The Cabin, 984 NJ-33, Freehold TheCabinNJ.com
SATURDAY, NOV. 23 • 10 p.m.
The Original Copy
Bar Anticipation, 703 16th Ave., Lake Como Bar-A.com
FRIDAY, NOV. 29 • 8 p.m. (doors at 6:30)
Whip it Good! 80s New Wave Rock Show with Carl Gentry & Friends
Tim McLoone’s Supper Club, 1200 Ocean Ave., Asbury Park TimMcloonesSupperClub.com
Community Magazine’s 2024 Holiday Gift Guide
BY EMMA SYLVIA
The season of giving is upon us! Trying to brainstorm gifts for your loved ones this holiday season? Look no further than some of your local Monmouth County establishments. There are plenty of offerings near you that will make the perfect gift or stocking stuffer.
CORTEZ CIGARS
For more than 20 years, the Cortez brothers have offered Monmouth County an elevated smoking experience for both the novice smoker and the connoisseur. Located on 23 2nd Avenue in Long Branch, with headquarters at 152 Main St. in Eatontown, Cortez Cigars has both the perfect experience and gift this holiday season. Open 7 days a week. Cortezcigars.com
1 Hour Session with a Cigar Roller
Book a one-hour session with a cigar roller. $350 includes a specialty rolled cigar just for you and five guests at Cortez’s Eatontown location. Their shop has a factory, tasting areas (indoor and outdoor covered) and retail shop. BYOB. Have a great time and learn about the art of cigar making.
One hour for $350, you and five guests.
Cortez Sampler Pack
The Cortez Sampler Pack comes with 6 cigars (3 sizes
CORTEZ CIGARS
in 2 blends). Try out their Cabinet Connecticut Robusto and Toro Grande. These customer favorites have been Cortez’s signature blends since 2008. A perfect gift for your cigar lover, as these mixes between mild and medium are a perfect addition to any cigar collection.
Cabinet Connecticut 1 Robusto, 1 Toro grande, 1 Piramide & Habano 2000 1 Robusto, 1 Toro Grande, 1 Piramide for $58.00
KUR
Located at 412 Bond St. in Asbury Park, Kur Wellness Studios offers positive attitudes and commitments to health for each customer. Head to downtown Asbury for massages, facials, waxing, therapies and products, and a yoga studio/private personal training gym. KurStudios.com
Signature East/West Massage
Buying a gift for someone who is stressed? Look no further for remedy than Kur’s best massage. Their Signature East/ West Massage is a unique, integrative massage combining the West’s various relaxing deep-tissue bodywork and the East’s Thai stretches for a special experience that is done atop adjustable massage tables.
60 minutes - $119, 90 minutes - $149
Ayurvedic Massages
Ayurveda is India’s traditional holistic system of medicine and means the ‘science of life & longevity’. It embraces three energies (doshas) that govern the functions of the body, and uses an individualized approach to health and wellness that starts with an understanding of your unique body type. In these spa services, a guest’s dosha determines, amongst other things, the oil used, pressure, and speed of strokes:
Vata – Warm, relaxing oil to alleviate dryness and coldness with long, slow strokes help to ground and calm the erratic nature of Vata.
Pitta – Room-temperature oil to cool and soothe with medium pressure precise strokes to calm the intensity and sharpness of Pitta.
Kapha – Hot oil to mobilize and reduce heaviness and moisture with quick strokes to invigorate and stimulate Kapha’s sluggish nature.
Ayurvedic Massages 60-min $119, 90-min $169 with private steam shower
Abhyanga - Relaxing oil massage for a deep feeling of stability, warmth and comfort. Includes Warm Oil Scalp Therapy.
Garshana - An exfoliating massage combining gentle dry brushing with silk gloves and rose powder leaving skin feeling refreshed and silky smooth. Includes abbreviated Pedi Karma foot ritual.
Mardan - Firmer-pressure oil massage with marma point acupressure and abdominal work.
HOT & SOUL YOGA
Located both on 565 Rt. 35 in Red Bank and 10 Merchants Way in Colts Neck, Hot & Soul Yoga has the mission of making high-quality yoga and workout classes accessible to everyone. Do you have someone in your life eager to make an improvement to physical or mental health, or simply wants to break into the world of yoga? Look no further than Hot & Soul. HotAndSoulYoga.com
Holiday Student Special
All high school and college students can enjoy unlimited Hot Yoga and Hot Barre from November 23 to January 11. Must be a full-time student under the age of 24. The perfect gift for the stressed-out student in your life. Have them end the year on a relaxing note and enter next semester more confident than ever.
Unlimited yoga, $299
PANTANO HOME & GARDEN
Pantano Home & Garden, located at 161 Rt. 34 in Holmdel, has the perfect offerings for the person in your life with a
green thumb. They’re filled with stylish decor, giftware, and homewares for the holidays. At their world-class nursery, they’ll also be selling Christmas trees this holiday season. Be sure to visit their retail location. PantanoOutdoorSupply. com
Brie Baker with Wooden Christmas Tree Spoon
This red glazed, ceramic, Brie Baker with Wooden Christmas Tree Spoon can be found at Pantano in Holmdel at a much better price than other retailers online. The perfect aesthetic for the
holidays for the baker in your life. Adds a pop of color to the kitchen every winter and a delicious treat. — $18.99
Traveling Santa and Traveling Reindeer Advent Calendars
It’s easy to lose track of time during the busy holiday season. Luckily, this adorable advent calendar will help you note the date, all while looking perfect with the rest of the holiday decor. Perfect for sitting on a bookshelf, let Santa or his reindeer trek along the December calendar until Christmas arrives. — $6.99 each
PANTANO HOME & GARDEN
Brie Baker with Wooden Christmas Spoon
PANTANO HOME & GARDEN
Traveling Santa and Reindeer Advent Calendars
HOT & SOUL YOGA
Winter Greens Arrangement
Crafted by Pantano’s in-house Floral Designer, Travis Baez, this Winter Greens arrangement is sure to look beautiful in any home this holiday season. Just right for the decorator in your life — or perhaps the host of your upcoming holiday dinner. Not quite the right fit? No problem — have Pantano customize this arrangement to your individual preference. — $75.00
RUSTIC ROOTS
Rustic Roots Garden Center, at 336 Everett Road in Lincroft, offers not just an incredible array of botanical beauty for the home garden, but also has an extensive and beautiful home decor and gift shop. rusticrootsgc.com
LAFCO Fragrance & Home Collection
Discover the enchanting LAFCO Fragrance House & Home Collection at Rustic Roots. Elevate any home with luxurious scents crafted from non-toxic soy wax and enriched with aromatherapeutic essential oils. Experience a sensory journey that’s as kind to the planet as it is to your well-being. Find the perfect fragrance with the Retreat Liquid Soap and Hand Cream.
Liquid Soaps - $26.00
Hand Creams - $28.00
Luminara Candles
These flameless candles create a warm glow, perfect for celebrations. Enjoy features like a 5-hour timer, remote control convenience, efficient battery design, and weatherproof durability for
outdoor use. This specific pine cone design looks perfect as we head into the winter season.
Pine Cone Candle - $59.99
Forever Jewelry
Rustic’s jewelry at the boutique is here to stay. Come explore timeless pieces that will elevate any outfit. Each item is handmade with love by Bara Boheme Jewelry, showcasing the beauty of nature and unique variations. Their collection features semi-precious stones, sterling silver, 14K gold fill, and 18K gold plating, all believed to have healing powers. One of their most popular selections is their Clover Bracelet, the perfect present for the girl or woman in your life, especially one with Irish heritage.
Clover Bracelet - $69.99
RUSTIC ROOTS
Forever Jewelry
RUSTIC ROOTS
Luminara Candles
RUSTIC ROOTS
LAFCO Fragrance & Home Collection
PANTANO HOME & GARDEN
Winter Greens Arangement
THE FIR FARM
The Fir Farm, located at 166 Hillsdale Road in Colts Neck, offers locally grown, fresh products. Visit their beautiful property for hops, raw honey, Christmas trees, bee keeping, and more! Christmas Tree season begins in late November - Follow Fir Farm on Instagram and Facebook for updates. the-fir-farm.square.site
Raw Honey
Fir Farm’s raw, unfiltered honey is award-winning and never heated. It’s available at their Hop Harvest fest, during Christmas season, and on limited days throughout the year. Endlessly popular and utterly delicious, it’s the perfect gift to fill anyone’s pantry this holiday season. Prices discussed at farm.
Christmas Trees
Fir Farm has been growing Christmas trees for over 40 years. Not only can you buy the perfect tree this holiday season, you can also learn about Trees for Troops. The first weekend of December, Fir Farm participates in Trees for Troops, which delivers trees to thousands of military families in the US and to troops stationed overseas. Fir Farm also donates a gorgeous Christmas tree to Asbury Park for their tree lighting every holiday season. Feel the holiday joy this season! Prices discussed at farm.
GREEN LEAF PET RESORT
Green Leaf Pet Resort, located at 1602 Rt. 35 in Oakhurst, is a state-of-the-art facility and is attached to a veterinary clinic. Reimagined pet care is their forte as Green Leaf offers daycare, boarding, training, grooming, and more. Don’t leave out your pet when you think of your loved ones this holiday season! Give your dog their best life and truly make them feel like a member of your family. GreenLeafPetResort.com
Deer Antler Chew
A great natural chew toy for dogs of all siz es. Keep your dog entertained for hours, all while keeping your furry friend healthy. Chew toys can relieve both anxiety and boredom, all while honing teething and preventing your dog from chewing up your house. That makes this chew toy both a
present for your furry friend and for you!
$13 - small
$32 - large
ASBURY BOOK COOPERATIVE
Located at 644 Cookman Ave in Asbury Park, Asbury Book Cooperative is a fabulous local bookstore right in the heart of the downtown shopping district. Offering a
THE FIR FARM
THE FIR FARM
variety of books and products, as well as frequent meetings of book clubs and entertainment, ABC is the perfect place for you to buy a gift for the reader in your life — all while supporting local writers. AsburyBookCoop.org
No Lifeguard on Duty
Paul Bomba’s No Lifeguard on Duty is a riveting work of historical fiction following three teenage friends during the racial unrest in 1970’s Asbury Park. The book will stir a range of emotions, and its nuanced treatment of race and class is as relevant today as it was in 1970.
2024 Best New Fiction Winner (National Indie Excellence Awards), 2024 Bill Fisher Award for Best First Book in Fiction (Independent Book Publishers Association), and many others. — $19.99
GISELLE BOUTIQUE
Established in 2022, Giselle Boutique offers both basics and sophisticated attire for the modern woman. Located at 65 Broad St. in Red Bank, Giselle Boutique is the perfect spot to find the gift to upgrade the wardrobe for the woman in your life. Missybymelissa.myshopify.com/
Jasmine Solid Square Neck Sheer Long Top
Offered in black and taupe, this gorgeous top is part of Giselle Boutique’s featured collection. One of many gorgeous pieces to enhance any wardrobe. — $65.00
Layla Faux Leather Bustier Bodysuit
Available in black, this gorgeous bustier bodysuit goes perfectly with any outfit. — $48.00
BACCHUS WINEMAKING
Bacchus Winemaking, at 1540 Rt. 37 West in Toms River, is a fun, unique handson winemaking experience. No need to travel all the way to Italy when you can have your own amazing wines right here in New Jersey. The Bacchus Winemaking Club offers the perfect present this holiday season for a group of friends or a fantastic date night option. BacchusNJ.com
Winemaking Sessions
The winemaking sessions are broken into four 1-hour sessions. Sessions 1 and 2 are scheduled between Sep tember 1 - November 2. Session 3 is between Jan uary - February. Session 4 completes your wine making journey May-August.
For more info, call 732-505-6930
MICHAEL DURU CLOTHIERS
Why settle for off-the-rack when madeto-measure is within reach? Michael Duru Clothiers, located on 801 Broad St. in Shrews bury, is ready for appointments for this holi day season. Order a masterfully tailored suit for the man in your life. MichaelDuru.com | ShopDuru.com
Duru Traveler Suit
This quintessential travel suit is 100% wool and both comfortable and fashionable. Perfect for the airport or that next important meeting. — $645.00
GISELLE BOUTIQUE Layla
Leather Bustier Bodysuit
GISELLE BOUTIQUE
Jasmine Solid Square Neck Sheer Long Top
MICHAEL DURU CLOTHIERS Duru Traveler Suit
Teacher Feature
Name: Matt Scott
Title: Social Students and Special Education Teacher
Place of Employment:
Monmouth Regional High School
Town of Residency: Beachwood
Q: What do you love about teaching, and what keeps you coming back each day?
A: Every year is an opportunity to not only teach my students and watch their growth, but also to learn from them. I’m always inspired to evolve with my students and try to stay connected with what will keep them most engaged. As a special education teacher, I’ve found that some of the hardest days have ended up being the most rewarding and fulfilling.
Q: What is the most challenging thing about working with kids?
A: There’s no “one size fits all” solution. Each student and class requires individual attention and support in order for me to best meet their needs and help them grasp the material. Regardless of my students’ backgrounds, learning abilities or advantages, it’s my job to adapt and figure out how to best teach in a way that they can understand and be interested in.
Q: What was your own school experience like as a kid? Did you enjoy school?
A: For me, I did not enjoy my time in high school at all. I was classified with a learning disability and enrolled in resource classes and felt like my learning experience was often misdirected. I never felt connected to my teachers or enjoyed learning until I got to college and realized there are so many different ways to learn and teach. Ultimately, my own experience made me want to make a difference for students in resource and inclusive classes and become a teacher.
Q: If you could add one new subject that every kid would have to take in school, what would it be and why?
A: Media literacy. Almost all of our students are on various social media platforms and there’s just so much information coming at them through so many different avenues and not a lot of education on how to filter and process through it in a thoughtful or meaningful way.
Q: What is the most important thing that your students have taught you?
A: You can never assume anything about a person. My students constantly remind me that you can never guess at what someone’s drive, tenacity and potential can be or where it can lead them.
Where We Deliver
ZONE 1
Colts Neck • Holmdel
ZONE 2
Fair Haven • Little Silver
Oceanport • Rumson
Shrewsbury • Red Bank
ZONE 3
Allenhurst • Asbury Park
Avon by the Sea • Belmar
Bradley Beach • Deal
Lake Como • Loch Arbour
Long Branch • Monmouth Beach
ZONE 4
Eatontown • Ocean Township
ZONE 5
Atlantic Highlands • Lincroft
Locust • Navesink • Middletown
ZONE 6
Freehold Township
Freehold Borough • Howell For Zones 1 through 6,
CM Readers
74% Married
80%+
72% Have Children
40% Own A Second Home
Median Age 47
Median Income $185,000
Median Home Value $850,000+
Dine Out 12+ Times Monthly
FRIDAY, NOVEMBER 1
Johnny Kasun
Enjoy a musical performance by Johnny Kasun at this new sparkling Asbury Park eatery.
AP Rooftop
1200 Ocean Ave, Asbury Park 8:30pm
For more information, visit aprooftop.com
Asbury Park First Fridays: Art & Sound at the Station
Witness live art, exhibitions, and buy merch from local artists, musicians, and craft vendors.
Asbury Park Transportation Center Lobby 801 Springwood Ave, Asbury Park 5pm - 8pm
For more information, visit cityofasburypark.com
SATURDAY, NOVEMBER 2
Soup and Sip
Have the house favorite at 4 JG’s Orchard and Vineyard and enjoy the great fall vibes.
4 JG’s Orchard & Vineyard 127 Hillsdale Rd, Colts Neck 12pm - 5pm
For more information, visit 4jgswinery.com
SUNDAY, NOVEMBER 3
Boozy Brunch w/ DJ Foggy Notion
Enjoy the a la carte brunch menu and drink specials at the Asbury Park Rooftop.
AP Rooftop
1200 Ocean Ave, Asbury Park 11am - 2pm
For more information, visit aprooftop.com
EVENTS CALENDARNovember
FRIDAY, NOVEMBER 8 - SUNDAY, NOVEMBER 17
Jersey Shore Restaurant Week
Enjoy a 3-course meal at the participating Monmouth County restaurants for Jersey Shore Restaurant Week.
Monmouth County
For more information, visit jerseyshorerestaurantweek.com
THURSDAY, NOVEMBER 7
LADACIN Network’s Annual Casino Night
The LADACIN Network hosts its annual Casino Night and Gift Auction at Eagle Oaks Golf & Country club to support LADACIN’s efforts within Monmouth and Ocean counties. Eagle Oaks Golf & Country Club 20 Shore Oaks Dr., Farmingdale 6pm - 11pm
For more information, visit LADACIN.org or contact communityrelations@lacadin.org
FRIDAY, NOVEMBER 8
ATHENA Leadership Awards
Join the International ATHENA Award Program to celebrate leaders in the professional and business world. Jumping Brook Country Club 210 Jumping Brook Rd
Neptune 11:30pm - 2pm
For more information, visit greatermonmouthchamber. chambermaster.com
SATURDAY, NOVEMBER 9
Brock Farms Winter Wonderland
Head down to the biggest Winter Wonderland in all of NJ, with visits with Santa and 40,000 sq. feet of holiday decor.
4189 Rt. 9 N, Freehold 1pm - 5pm
For more information, call 732.462.2700
Harvest Home Festival
Get the perfect gift for the holiday season at Fort Monmouth’s fall craft show.
Fort Monmouth Recreation Center 2566 Guam Ln, Tinton Falls 9am - 2pm
For more information, visit monmouthcountyparks.com
SUNDAY, NOVEMBER 10
Winter FRESH
Stay warm this winter at the Winter FRESH Farmers Market, with plenty of unique food vendors.
Jersey Shore Arts Center 66 S. Main St., Ocean Grove 10am - 1pm
For more information, visit bellworksfresh.com
Monmouth County Wedding Expo
Head to Monmouth Park to see and shop at dozens of vendors and venues, featuring live shows, honeymoon giveaways, and more. Monmouth Park Racetrack
175 Oceanport Ave., Oceanport 1pm - 3:30pm
For more information, visit eventbrite.com
THURSDAY, NOVEMBER 14
YMCA 150th Anniversary Gala
Celebrate the YMCA’s 150th anniversary, with all proceeds of this event going to support the Y’s mission of giving everyone access to life changing programs.
Shadowbrook 1 Obre Place, Shrewsbury 6pm - 10pm
For more information, visit ymcanj.org/gala
FRIDAY, NOVEMBER 15
Rustic Roots Wreathmaking Class
Step into a Winter Wonderland and learn how to make wreaths at Rustic Roots farm.
336 Everett Road, Lincroft 7pm
For more information, visit rusticrootsgc.com
SATURDAY, NOVEMBER 16
Teen Band Festival
The Teen Band Fest is back to celebrate teen bands on the MAC stage.
Middletown Arts Center
36 Church St, Middletown 12pm - 6pm
For more information, visit middletownarts.org
SUNDAY, NOVEMBER 17
Veterans Day Patriotic Concert
Join the Red Bank community to honor our local heroes this Veterans Day, including a dinner reception following the concert. This event is free and open to the public. Tower Hill Church
255 Harding Road, Red Bank 4pm
For more information, visit TowerHillChurch.com
MONDAY, NOVEMBER 18
Comedy Night at the Shore
Back by popular demand, NJ Rep will present a night of live stand-up comedy, hosted by Aaron Kominos-Smith.
New Jersey Repertory Company
179 Broadway, Long Branch 7pm - 9pm
For more information, visit njrep.org
FRIDAY, NOVEMBER 22
Rustic Roots Thanksgiving Workshop
Join Rustic Roots and @Flowerspot_ NJ for a Thanksgiving workshop right before the holiday.
336 Everett Road, Lincroft 7pm
For more information, visit rusticrootsgc.com
SUNDAY, NOVEMBER 24
Winter FRESH
Stay warm this winter at the Winter
FRESH Farmers Market, with plenty of unique food vendors.
Jersey Shore Arts Center
66 S. Main St, Ocean Grove 10am - 1pm
FRIDAY, NOVEMBER 29
Red Bank Annual Holiday Express Concert and Lighting
Start the holiday season right by heading down to Red Bank for live music, free hot chocolate from the Red Bank Fire Department, and to see the holiday lights.
Broad Street, Red Bank
For more information, visit holidayexpress.org
SATURDAY, NOVEMBER 30
Bell Works Fresh Holiday Market
Head down to one of the region’s largest markets, with over 75 artists offering unique products for the holiday season.
Bell Works
101 Crawfords Corner Rd, Holmdel
For more information, visit bellworksfresh.com
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It’s Just a Virus!
BY MAIA FRANCO
We all dread the inevitable fall morning when we wake up with a sore throat, or for some, a child who is experiencing one. As we get into this cold and flu season, it is important to know the early signs of the various viral infections that tend to go around and how we can best treat them.
Common cold
The mildest of the winter illnesses, the common cold lasts around 3 days and only includes a minor fever, coughing, sneezing, sore throat, and light body aches. While uncomfortable, it is best to rest and hydrate until most symptoms have subsided.
Influenza
The flu is contagious up to two days before symptoms begin, and continues to be contagious for up to two weeks after they subside. This virus can be spread through airborne droplets and physical contact. The flu is much more aggressive than a cold, causing a high fever (103F-105F), body aches that can be severe, earaches, red eyes, vomiting, nausea, and other common cold symptoms like coughing, sore throat, and sneezing. In rare instances, children can experience seizures. To treat the flu, consult your physician on what the best course of treatment is, as it will vary based on symptoms.
COVID-19
Symptoms of COVID-19 in children can be similar to those of the cold and flu, but can include more specific symptoms, such as fatigue, chest discomfort, and changes in taste and smell. COVID-19 testing is simple and quick, and once diagnosed, your physician can recommend the next course of
action. Current guidelines from the Centers for Disease Control and Prevention (CDC) advise patients to isolate until 24 hours after symptoms subside.
If your child is experiencing a high fever, trouble breathing, coughing up blood, or has a bluish tint to the lips or face, take them to the emergency room immediately.
Prevention
While total prevention is a fantasy with little ones in school, there are a few important steps your family can take to make the virus season easier. Children six months or older qualify to receive the flu shot and the COVID-19 vaccine, which can prevent or decrease symptoms of these viruses in children. While not yet available for children, an RSV vaccination has recently been approved for adults sixty years and older. Talk to your pediatrician about what vaccines are right for your family.
In addition to medical prevention, there are a number of practices that can be implemented daily to keep the whole family healthy:
• Teach the importance of handwashing and using soap
• Make a routine of sanitizing frequently touched surfaces, especially ones that go to school, such as phones, computers, lunch boxes, and notebooks
• Include vitamin C rich foods in meals
• Emphasize the importance of personal space, whether it be through covering a cough, or keeping a safe physical distance from anyone else who is sick
For more information on keeping your family safe during this “flu season,” visit your pediatrician! Luckily, these are all just viruses and they pass with time and proper care.
CANNON and SOUTHPAW of Long Branch
MAXINE FRANCES of Bradley Beach
ZIGGY PALOMA of Monmouth Beach
CHARLES of Monmouth Beach
MOLLY AND VIOLET of Asbury Park
SAMMI of Asbury Park
Four-Legged Fun!
Barktastic places to hang out with your pets this month and beyond
Monmouth County SPCA Doggy Paddle Polar Plunge at D’Jais in Belmar — At 10 a.m. Saturday, Nov. 30, plunge to raise funds to help support the thousands of animals cared for by the MCSPCA every year. The day will be filled with food, fun, music, prizes, a dog zone & activities for the kids. Dogs are welcome to join guests and plungers on the party deck outside of D’Jais, however, dogs will not be allowed to plunge in the ocean – there will be people standing by in the official “BARK SQUAD” to watch your pup while you plunge. Register at Classy.org D’Jais, 1801 Ocean Ave. Belmar
Barkfast with Santa — Grab your furry friend and family for a dog breakfast with Santa at Doggie Sweets in Long Branch! From 10:30-11:30 a.m. Friday, Nov. 29, dogs will enjoy a gingerbread pancake, tasty dog coffee and picture with Santa. No human food. Registration required. Doggie Sweets, 15 Morris Ave #Unit 119 Long Branch
Convention Hall, Asbury Park
A great option for a chilly day, dogs are welcome inside the Grand Arcade at Convention Hall in Asbury Park, where you and your pup can peruse the shops, check out the Springsteen Archives pop-up shop and maybe even pick up a few treats at Paws Barkery & Boutique. APBoardwalk.com
Asbury Park Distilling Co — It’s a dog-friendly Sunday Funday! Bring your pup and join Asbury Park Distilling Co on their patio every Sunday starting at 10 a.m. for Cocktails & Canines. They’ll have water and treats available for your dogs, and cocktails for you. Asbury Park Distilling Co., 527 Lake Avenue, Asbury Park
Red Rock Tap + Grill — Like hanging out at a super chill backyard party with great food and drinks and a killer live band, Red Rock Tap + Grill in Red Bank offers a lot to its patrons, and that includes the dogs! Well-behaved canines are welcome in the outdoor space (which is where you want to be anyway) and can feel free to chill beside the picnic tables with their owners while enjoying the atmosphere and a few fresh bowls of water. Red Rock Tap + Grill, 14 Wharf Ave. Red Bank
Escondido — Tasty Mexican fare is the name of the game at this long-standing Freehold hotspot, and while you are chowing down on fajitas and sipping margaritas, you can be joined by your furriest companion. Just opt to sit outside in the breezeway, a fun somewhat secluded area where your pup can bask in the glory of his own private fiesta. Escondido Mexican Cuisine & Tequila Bar, 402 W. Main St. Freehold
Why Boarding Your Dog at a Professional Facility Is the Best Choice During Holiday Travels
As the holidays approach and travel plans are made, many pet owners face the dilemma of where to leave their dogs while they’re away. While friends or family may seem like convenient options, boarding your dog at a professional facility offers far more benefits. From specialized care to structured routines, these facilities ensure your dog’s comfort, safety, and happiness, allowing you to enjoy your holiday knowing your furry friend is in good hands.
Q: Why is it beneficial to board your dog with a professional boarding facility while traveling during the holidays?
A: Boarding your dog with a professional facility ensures their safety, comfort, and well-being during your holiday travels. Professional boarding facilities are staffed by trained individuals who are well-equipped to care for dogs, ensuring they receive regular meals, exercise, and supervision. Unlike relying on friends or neighbors, a professional facility provides a structured environment where your dog’s needs are prioritized.
Q: Will my dog get the attention and exercise they need?
A: When interviewing or selecting the boarding facility that meets your and your dog’s needs, make sure you request the types of services, including daily exercise routines, playtime, and socialization with other dogs offered. Many boarding facilities offer one-on-one time with staff to ensure your dog gets plenty of personal attention. This can help reduce any anxiety your dog might feel while you’re away, especially during the excitement of the holiday season.
Q: What if my dog has special dietary or medical needs?
A: Professional boarding facilities are experienced in handling special dietary requirements and administering medications. Whether your dog needs a specific type of food or has a medical condition that requires regular attention, the staff can cater to these needs. Many facilities even have on-call veterinarians to address any health concerns that may arise during your dog’s stay.
Q: Is boarding my dog stressful for them?
A: While being in a new environment can be a little stressful at first, professional boarding facilities are designed to minimize this. Many offer cozy accommodations and a calm atmosphere, allowing your dog to settle in comfortably. With regular interaction, attention, and care, most dogs adjust quickly and enjoy their stay.
In short, boarding your dog at a professional facility ensures their comfort and safety, allowing you to travel worry-free during the holiday season.
Choosing the right place to board your dog during the holidays is essential for their comfort and your peace of mind. Green Leaf Pet Resort, conveniently located at 1602 RT. 35, Oakhurst (Ocean Township), NJ, provides top-notch care in a safe, fun, and nurturing environment. Open 7 days a week, Green Leaf offers spacious accommodations, personalized attention, and plenty of playtime, ensuring your dog feels right at home while you’re away. Their experienced staff caters to your pet’s unique needs, making it the ideal choice for holiday boarding.
Don’t wait until the last minute to secure a spot for your furry friend this holiday season. Call (732) 272-0800 to reserve your dog’s own private suite with loving and attentive caretakers. Give yourself the gift of worry-free travel! For additional boarding details, visit greenleafpetresort.com/oakhurst/.
BIZBEAT
BY RYAN LOUGHLIN
A quick roundup of what’s new and happening at local businesses in Monmouth County.
RUUTED Dispensary offers happy hour deals and more
RUUTED is a cannabis dispensary in Englishtown focused on enhancing customer well-being through education and personalized service. They offer a competitive, points-based loyalty program and a Happy Hour where customers can save 15% on their entire purchase, and soon they will be operating their already functioning drive-thru 24/7, making it easier for everyone to access their high-quality products. At RUUTED, they believe informed choices lead to better experiences, so they prioritize educating the community on the safe, responsible use of cannabis. Their goal is to break down stigmas and help customers explore holistic wellness benefits in a welcoming, relaxed environment. Whether you’re looking for natural alternatives to harsh pharmaceuticals or exploring cannabis for the first time, their knowledgeable staff provides personalized support to guide your wellness journey. RUUTED is located at 14 Main St. in Englishtown. Go to RuutedDispensary.com
Ross Dress For Less opens in West Long Branch
The first Monmouth County location of Ross Dress For Less recently opened its doors at the Consumer Centre shopping plaza on Route 36 in West Long Branch. The nation’s largest off-price retail chain, Ross offers discounts on name brand clothing for men and women as well as shoes, home décor and more. Ross Dress For Less is located at 310 NJ-36, West Long Branch.For more information, go to RossStores.com.
PBHG honored by NJBIZ
For the second consecutive year, Preferred Behavioral Health Group (PBHG), which has locations in Eatontown and throughout the Jersey Shore, was recognized by NJBIZ with the “Empowering Women – Companies Leading the Way” award for 2024.
According to NJBIZ, the Empowering Women – Companies Leading the Way awards program recognizes New Jersey-based organizations for their tangible and innovative efforts to advance women in the workplace and community.
The honorees were chosen based on their commitment to efforts such as having a track record of recruiting, hiring and promoting women, offering a mentoring program for women, working toward systemic change in society to combat inequality, and contributing to advancing the cause of women through outside philanthropic or community endeavors. PBHG is located at 40 Christopher Way in Eatontown. Go to PreferredBehavioral.org for more info.
Hazlet’s
Hope Network honors hairstylist Kevin Kelly
Celebrity hairstylist Kevin Kelly of Kevin Kelly Salon in Keyport was honored by Hazlet’s Hope Network at their annual Celebration of Progress on October 2. Hazlet’s Hope Network is a dedicated organization that supports individuals struggling with substance misuse disorder, uniting recovery teams with those seeking transformative change. Kevin, who has been personally impacted by addiction in his family, understands the profound effects it has on both individuals and their loved ones. This past April, he hosted a charitable fashion show benefiting Hazlet’s Hope Network, reinforcing his commitment to their mission. Kevin was the recipient of the Caitlin Edward’s Partnership Award. For more info, go to HazletsHopeNetwork.site and KevinKellySalon.com.
The Loaded Spoon becomes The Bistro at iPlay America
The Loaded Spoon has completed its transition to become The Bistro at iPlay America, which it officially opened on October 9. The Bistro will feature a refreshed menu filled with crave-worthy American favorites, while still offering jaw-dropping desserts, all served in a fun, family-friendly atmosphere that perfectly complements the vibrant entertainment options available at iPlay America. Every day, kids can eat free with the purchase of a ride band and receive a free dessert with the purchase of a $50 game card.
FIRST RESPONDERS Q & A
Name: Carla Ward
Title: EMS Captain
Place of Employment: Allenhurst
Town of Residency: Allenhurst
Q: What initially made you want to be a first responder?
A: I have always been interested in medicine. My mother was a nurse and my father was a first aider and firefighter. I have always been drawn to helping others. Watching my parents serving those in need and witnessing firsthand how vital first responders are, I understand the importance of giving back to the community. Once my children were grown and I had more time, I chose to become a certified emergency medical technician. Currently, I work as both a volunteer EMT, serving as EMS Captain at Allenhurst Fire Department & First Aid Squad and as a paid EMT with Wanamassa First Aid Squad.
Q: What do you find to be most rewarding about this kind of work?
A: I love interacting with the community, caring for those who are in need. As first responders, we see people on sometimes the worst day of their life. Being able to help care for them, keep them calm and secure, and get them to advanced care is so fulfilling. It is always rewarding to run into a patient in the community after a call and see that they are ok. I am a huge proponent of education, particularly where health and safety are concerned. I am a Certified American Heart Association BLS (CPR) and First Aid Instructor and enjoy teaching these important skills to members of the community. One of my favorite things to do is teach the children of our community about ambulances and EMTs so that if they ever need it, it is not so overwhelming. I love it when folks pop by the squad with their children and we are able to give them a tour! I also offer CPR recertifications to fellow first responders, as well as teach Emergency Medical Responder training for adult members of the community interested in exploring EMS.
Q: What is the hardest aspect of the job?
A: I think the hardest part of our job as first responders is multifaceted. We see some difficult things, sometimes have to share/explain bad news, work odd hours, sometimes missing holidays/family gatherings. It is also a challenge, from a volunteer administrative perspective, to get folks to come out and join the squad. Volunteerism in our country seems to have lessened and it is increasingly harder to find EMTs to staff our squad. Watching volunteer squads that have been around for close to a century fold because staffing an ambulance is a challenge is heartbreaking. WE NEED YOU! Consider volunteering! I implemented an EMS Cadet program at Allenhurst First Aid, where 15-18 year olds learn hands-on skills, become Emergency Medical Responders, and ride along on calls with our squad. This, in my opinion, is the best way to engage young people and hopefully encourage them to become EMTs so that we can continue to provide care to our communities.
Q: Do any aspects of the job ever scare you?
A: Honestly, I have been around EMS for quite some time. In my tenure, the scariest thing tends to be traffic related. Folks tend to forget the rules of the road where emergency vehicles are concerned, and it can be quite challenging to navigate the roads when responding to calls. Some calls can be high stress, but overall, I feel confident in my skills to be able to work through each scenario we encounter.
Q: What was your most memorable experience on the job so far?
A: Outside of engaging with the public, I would have to say the most memorable experience on the job so far has been my interactions with my cadets. Watching them grow, both as young people and as first responders is so rewarding. Several of my cadets have gone on to become EMTs, some are pursuing medical careers in college, and some have stayed with the squad and are primary crew! That makes my heart sing!
your home,
Asbury Park Zombie Walk — a Bloody Good Time
The Asbury Park Zombie Walk returned to the town for its 16th year on Saturday, Oct. 5. Roaming down the boardwalk and Cookman Avenue, zombies of all ages were a hit once more with the massive crowd of macabre aficionados. This event held the Guinness World Record for the “World’s Largest Gathering of Zombies” in 2010 and 2013.
Photo credit: Asbury Park Zombie Walk Facebook page
Cardinale Enterprises is due to transform Jackson, and potentially all of Central Jersey, as we know it. Though that claim might sound hyperbolic, it’s nothing of the sort. Vito F. Cardinale of Cardinale Enterprises explains how his company is due to impact the area not just temporarily, but for the far future. Cardinale Enterprises will not just be revolutionizing local industry — they’re planning to transform the medical world for years to come.
It begins with Adventure Crossing, in Jackson Township. After attempting to purchase the property next to Six Flags Great Adventure over the course of 10 years, Cardinale was eventually successful. The goal? To build not just a sports and entertainment facility, but to foster a community where people can live, work, and play. The aim of this project is nothing short of altruistic. Cardinale explains, “The goal for Adventure Crossing here in Jackson is to build one of the biggest brain institutes that focuses on neurological disorders such as Multiple Sclerosis, Parkinson’s, and ALS.”
This aspiration began years ago, when Cardinale’s wife, Linda, passed away from MS. He, in partnership with others, established the Linda E. Cardinale Multiple Sclerosis Center at CentraState Hospital in Freehold, in order to accommodate and support families in similar situations. Adam McIndoe, President of Netwave Interactive Marketing, explains that this Center “started this initiative,” referring to Adventure Crossing.
The continuous property of 300 acres has already begun
Planting a Seed
Cardinale Enterprises creates
‘The Disney of the Northeast’ while fighting for a cur
e
BY EMMA SYLVIA
its development, with the multi-field sports complex – hosting 1,500-2,000 weekend visitors – and golf dome being complete. These two advents are a stepping stone to the ultimate goal of having a convention center, with several hotels, including a Hilton and a Marriott (which are already signed onto the project) to support the immense number of guests that will be heading to Jackson in years to come.
Cardinale attests, “It won’t be very difficult to attract people, because we have so much to offer.” Right in the middle of the state, tenants have already begun to move in. Cardinale says, “If you look at a typical, traditional development, they always build the residential first, and then the businesses come in. But if you look at our case, you can see that we’ve been very fortunate: We’ve had tenants come in early.” Already populated with 7-11, Taco Bell, Popeye’s, Carvel, Cinnabon, Panda Express, Starbucks and more, Adventure Crossing shows no signs of slowing down. With tenants that do a great job at attracting families, alongside neighbor Six Flags, Cardinale says, “At some point, this becomes the Disney of the Northeast.”
With the goal of making “The Shore indoors,” Adventure Crossing will feature indoor winter sports, as well as live music and other fantastic events for those yearning for a Jersey summer year-round. “We try to make it a quality experience,” Cardinale says. He can already imagine a family’s stay at Adventure Crossing: While Mom and Dad are away at their convention in the dome, kids and grandparents have ease of access
to the park itself and Six Flags next door. “We’re making New Jersey something for everyone. We want this location to be that ‘something’ for everyone.” If one wants to leave the property, there are more than enough options, with the Jersey Shore in one direction and the Turnpike in the other for convenient access to Philadelphia, New York, Maryland, and more. And Cardinale Enterprises’ plan is to keep prices in check as well. McIndoe explains, “It’s not like when you go to other sporting events where concessions are extremely expensive. Everything is reasonable. It’s family friendly. It’s about families coming together, enjoying traveling, supporting each other, and having a good time in a manageable way. Not only are you saving the flights — you’re staying in New Jersey.”
New Jersey, while popular in the summer, is due to become a tourist destination year-round. The dome of Adventure Crossing will also host sporting events, with McIndoe elaborating, “You have kids traveling to Florida, Delaware, Virginia.” Instead of paying the immense airfare for such a trip, one may now take a short drive down to Jackson and be there all day. “There are reasons to spend all weekend here,” McIndoe says. “It supports the town; it supports the community, it supports the fight against MS.”
In terms of community support, Cardinale explains the fantastic economic opportunities for the nearby towns. During the construction phase of Adventure Crossing, more than 2,000 jobs will be created, with over 2,000 permanent jobs being created upon its completion. “You build the attraction to bring the families, to populate the hotels. There are a lot of moving pieces along the way.” With the dome being able to support trade and consumer shows, parties and more, it is easy to see the vision that Cardinale has. Being a center of sports and entertainment, Cardinale muses, “How could you ask for more?”
Cardinale explains how it’s not just work and play that will draw families to Adventure Crossing. The ultimate goal of Adventure is to serve as an “economic engine,” fueling and providing funding for the medical institute that will be built nearby. He is thankful for the understanding that local government and partners have had for the goal. Jackson Mayor Michael Reina had seen the opportunities available on the Rt. 537 and 195 Corridor years prior. He championed the ideas behind strong but smart commercial development away from the residential areas and the schools. Along with the Jackson Township Zoning and Planning Board, this corridor — now home to Adventure Crossing and the dreams of Cardinale — has become a reality.
In terms of the medical school, Cardinale explains the highend nature of the institute, and the importance of partnering with former the President of NJIT, Dr. Joel Bloom. The education center will offer students from around the world training to thoroughly research neurological diseases and work toward a cure.
To help prepare the health and medical sciences workforce for the “brain institute,” an ecosystem of education and research to cure neurological and related disorders will be developed. It will be located on a campus adjacent to Adventure Crossing. Along with the brain institute, the campus is envisioned to include a high school, attracting high achieving students interested in the health and medical sciences, from both the United States and internationally. The campus will also include undergraduate and graduate educational opportunities, including medical education. Vito and his team are partnering with Dr. Joel Bloom, President Emeritus of New Jersey Institute of Technology. Previously, he served as NJ assistant commissioner for K-12 education. Joel is uniquely qualified to help develop this innovative system of articulated education programs that will include multiple opportunities for students to participate in team-based research. These students will be well-prepared for careers in health and medical sciences, which are in great demand worldwide.
Acknowledging that there are many preventative maintenance drugs for MS in the United States, Cardinale says, “I’m not looking to create another. I’m looking for cures.” The goal of eradicating MS is clear on the Cardinale marketing materials, advertising: “The Adventure has arrived, and MS is leaving.”
Cardinale says, “In case I don’t cure the disease with my research, I will at least create young minds that go back home and are in the business of curing neurological diseases.” Working with scientists from all over the world, including the National MS Society, Cardinale is proud of how far they’ve come already. “This research lab is going to be accomplishing goals that nobody in the world has achieved.”
His philosophy is simple: “Plant a seed in the ground, and the tree grows. I want to plant a seed in the ground like most of the great immigrants who came to this country did. We all want the tree to grow, and all we ask for is for our children to take that fruit and harvest it to do great things for our country and our families.”
A first generation American himself, Cardinale is proud to plant that seed for his family, but also for the future students of the medical school.
Cardinale attributes his faith for much of the journey that he’s gone on for Adventure Crossing and the founding of the research campus. “People ask, ‘Why wasn’t this land developed? Why aren’t they putting hotels here?’ God had a mission.” The popular adage of God working in mysterious ways reigns true for Cardinale, who believes that the location of Adventure Crossing was “meant to be.” He understands that MS has been around for a long time and will not be cured in two weeks, despite wishing it so. “I’m going to do whatever I can to save the 2.9 million people in the world that have MS.”
Adventure Crossing isn’t the only endeavor that Cardinale has pursued. In Berkeley Township, Cardinale Enterprises received approval to build 120 housing units for veterans through Tunnel-to-Towers, a nonprofit organization dedicated to families of fallen first responders of September 11. Cardinale’s passion for the organization and assisting veterans is one of his greatest prides. He says, “I’m very aware of their mission,
and it’s probably one of the proudest things that I can say that I’m going to do. I don’t know how to thank these people.”
With no cost to the veterans, the plan has had nothing but support from the local community. Cardinale turned down opportunities for different types of developments at the Berkeley property for more than 20 years, unwilling to build something that did not benefit the community. Happy with the beauty of the future buildings’ renderings – likening it to Boca Raton – Cardinale is ecstatic to build housing for those that need help. “You can do a lot if you think outside of the box, such as [with] our Manalapan Township project, where we have affordable housing for MS patients and veterans.”
The housing projects don’t end there. In Barnegat, Cardinale has plans for building 400 units, with 25 percent of those units being dedicated to those with special needs. The Linda E. Cardinale Wing recently held its 23rd annual Gala, which raised enough funds to provide 750 Wellness Program weeks to current and future patients. The facility itself, over the past 10 years, has provided service to more than 3,000 people. Along with all Cardinale has done to establish new care options for MS patients, he has also opened a “Lake of Opportunity” to the outdoors on his private farm for disabled youth and veterans to fish and enjoy eco-therapy programs. The outdoor programs are geared towards reducing stress for disabled children and limiting PTSD symptoms for our veterans, active-duty military and first responders.
There’s plenty to look forward to in Jackson. Once Adventure Crossing is complete, consider Central Jersey for your next family vacation – after all, the work and play will be going to a fantastic cause. Cardinale says it best: “The goal is to take MS out. It’s to stop it from destroying families.”
