HOW SHE WEARS IT
SPRING SUMMER 2018 1
Create your own style. Let it be unique for yourself and identifiable for others. -Anna Wintour
2
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
SS 2018
3
4
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
SS 2018
Color plays a vital and important role in the world we live in. Color influences the way we think, changes actions, and causes reactions. Color is irreplaceable. Color has the same strength in the fashion industry. Color is extremely powerful, and just as one chooses the clothes they wear as a representation of their true identity they chose the colors they wear in the same manner. The colors we choose for our wardrobe are a direct correlation of who we are, and who we wish to be seen. This report will recap the trending color stories for Spring/ Summer 2018 in women’s fashion. The four color stories are: Stone, Chalk, Treasure, and Radiance. Each of these color stories are accompanied by this seasons trending street style, providing outfit inspiration. Scanning the runway shows for spring summer 2018 has proven that the color stories are prevalent in the industry. Four examples of the colors in the retail space have been provided. Enjoy!
Connelly Rhea
5
TABLE OF CONTENTS
8
6
STONE
TOBE REPORT: HOW SHE WEARS IT
14 CHALK
NOVEMBER 2016
SS 2018
20 TREASURE
26 RADIANCE
7
8
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
SS 2018
STONE 11-4300 TPG KASHMIR
9084 C PUMICE
8001 C MICA
2472 U FLINT STONE
2478 P PLUM
2479 CP CHARCOAL BROWN
9
HOW SHE WEARS IT
10
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
SS 2018
11
RIGHT AT RETAIL
Alexandre Vauthier 12
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
Akris SS 2018
Dion Lee
Yeezy 13
14
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
SS 2018
CHALK 11-0601 COTTON SEED
9320 U CANDY PINK
9344 C LADY LAVENDER
9460 U TURKS AND CAICOS
P 1-3 U LEMONHEAD
2438 U SHERBET
15
HOW SHE WEARS IT
16
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
SS 2018
17
RIGHT AT RETAIL
Elizabeth and James 18
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
Gabriela Hearst SS 2018
Emilia Wickstead
J Crew 19
20
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
SS 2018
TREASURE 3542 C TANZANITE
3515 C ROYAL PURPLE
3523 CP GARNETT
P 10-7 U GOLD SPARROW
3537 C EMRALD
10399 C CHARCOAL
21
HOW SHE WEARS IT
22
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
SS 2018
23
RIGHT AT RETAIL
Wendy Nichol 24
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
Protaganist SS 2018
Rachel Comey
Nomia 25
26
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
SS 2018
RADIANCE 11-4201 TPG WHITE OUT
101 C ELECTRIC YELLOW
3545 UP BLUE RASPBERRY
3561 U LIME
3527 CP PARTY PINK
3588 U DUTCH ORANGE
27
HOW SHE WEARS IT
28
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
SS 2018
29
RIGHT AT RETAIL
Jeremy Scott 30
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
Novis SS 2018
Miu Miu
Milly 31
32
TOBE REPORT: HOW SHE WEARS IT
NOVEMBER 2016
SS 2018
Up next . . .
COLOR & INSPIRATION
sources: WGSN Designspiration Pinterest Tumblr Vogue Runway
33