Business Events Africa - Vol 36 No 3 - March 2016 by Contact Publications

Vol 36 No 3

2016

www.businesseventsafrica.com

Voice Of The Business Events Industry In Africa

Formerly the Southern Africa Conference, Exhibition & Events Guide and incorporating incentiveworld.com

IMEX

Frankfurt

19–21 April 2016

“We’ve talked, swapped ideas, got business started.”

Fuel up on new ideas For those who work in the international meetings industry, IMEX is much more than a convenient place to network and do business. It’s a place where people come to search for fresh ideas and creativity – a refuelling station for meetings and event planners.

imex-frankfurt.com Call: +44 (0)1273 227311 Email: info@imexexhibitions.com Tweet: @imex_group

At IMEX, the launch of new destinations and innovations, and the most up-to-date research, means the atmosphere is crackling with inspiration. And with so many event planners, destinations, venues and suppliers all meeting face to face – rather than screen to screen – even more ideas come to life as new connections are made. There are yet more opportunities to fill up your creative tank at our Inspiration Hub, where you can attend seminars or campfire discussions on a range of topics relevant to your work. Come to IMEX 2016 and leave feeling creatively recharged and raring to go. Register now for IMEX 2016 imex-frankfurt.com/register

The worldwide exhibition for incentive travel, meetings and events.

“INSPIRATION ON EVERY CORNER”

For 25 years, Premier Hotels & Resorts has been recognised as a leading provider of quality hotels, resorts and conference venues carefully situated in South Africaâ&#x20AC;&#x2122;s most spectacular business and travel destinations. With a choice of 16 hotels & resorts and over 80 conference venues nationwide, make your next stay a Premier one. Visit www.premierhotels.co.za for more information.

coNTeNTs

THE AUTHORITY ON MEETINGS, EXHIBITIONS, SPECIAL EVENTS AND INCENTIVES MANAGEMENT

ABOUT THE COVER 8

The 2015 fiscal year was a successful one in many respects for the Durban International Convention Centre (Durban ICC)

REGULAR FEATURES

Editor’s Comment

16 Executive Chef

News

18 Future Focus

11 Personality Profile

32 The Last Word

SPECIAL FEATURES 7

SPOTLIGHT ON EASTERN CAPE The Eastern Cape has fast become one of the country’s premier conferencing destinations with the metropolitan cities of Buffalo City and Nelson Mandela Bay providing world-class conference facilities.

12 SPECIAL ANNIVERSARY PROMOTION Geoff Saner, owner of Creative Incentives, looks back on his 30-year journey with the incentive industry.

Business Events Africa

Voice Of The Business Events Industry In Africa

Official media partner

Business Events Africa is published by the proprietors, Contact Publications (Pty) Ltd. (Reg No. 81/11920/07)

Official journal of the Exhibition & Event Association of Southern Africa

Head Ofﬁce physical address: Suite 1, Fields Shopping Centre, Old Main Road, Kloof 3610. Head Ofﬁce postal address: P.O. Box 414, Kloof 3640, South Africa. Tel: +27 31 764-6977 | Fax: 086 762 1867 E-mail: contact@contactpub.co.za

Official Journal of the Southern Africa Chapter of the Society for Incentive Travel Excellence

Publisher: Godfrey King E-mail: gk@contactpub.co.za Editor: Irene Costa E-mail: gomesi@iafrica.com

https://twitter.com/bizeventsafrica

Circulation: Jackie Goosen E-mail: jackie@contactpub.co.za

Production Leader: Colleen McCann E-mail: colleen@contactpub.co.za Design & Layout: Hayley Mendelow E-mail: hayley@contactpub.co.za Sales Representative: Sue Anthony (Gauteng / Mpumalanga / Limpopo) Cell: +27 (0)82 688-3536 E-mail: sue@contactpub.co.za Publication details: Business Events Africa is published monthly. There is a Yearbook in June with magazines from January to May and July to December. Printed by: Paarl Media KZN, 52 Mahogany Road, Westmead, Pinetown, 3610. www.paarlmedia.co.za Annual subscription rate: R600 which includes postage, packaging and VAT. Rates for addresses outside South Africa can be obtained on application to the Subscription Department, Contact Publications.

VOL 36 NO 3 2016 SPECIAL FEATURES 14 EXPANSION UPDATE The R832 million expansion of the Cape Town International Convention Centre aims to increase the global competitiveness of Cape Town as a premier world-class meetings and events destination. 20 MEETINGS AFRICA REPORTBACK “Africa is open for business”, said South African Minister of Tourism, Derek Hanekom, at the official opening ceremony of Meetings Africa 2016.

VENUE NEWS 19 Expo Centre... exciting line-up for 2016.

SAACI NEWS

EXSA NEWS

SITE NEWS

28 29

INDEX OF ADVERTISERS CALENDAR

DIRECTORY + ASSOCIATIONS OF INTEREST

20 ADVERTISING ENQUIRIES:

Dawn Holmwood (KwaZulu-Natal) Tel: +27 31 765 7497 Cell: +27 82 558 7383 E-mail: dawnholmwood@outlook.com

Jean Ramsay (Western Cape) Cell: +27 (0)82 495-9022 E-mail: j.ramsay@telkomsa.net

publishers of Business Events Africa, is a member of:

Bernadette Fenton (Gauteng) Cell: +27 (0)82 443-8931 E-mail: bernadette@contactpub.co.za

Georgie Colling (Gauteng) Cell: +27 (0)83 267 0913 E-mail: georgie@contactpub.co.za

eDITor’s coMMeNT

Bring back the passion

ords are powerfulm but we need to be cautious how we use them. Marketing “talk” for me is quite interesting. I don’t know if it’s just me but I’m finding a new line of insincerity creeping into our industry’s marketing speech and even our marketing collateral. I was recently at Meetings Africa – still one of my favourite business events trade shows. While there I overheard many exhibitors doing their utmost in selling their product. As I listened I was taken by something I hadn’t noticed before – the lack of

Gooderson QP.pdf

3/16/2016

8:56:15 AM

passion that came with the rehearsed sales pitch. In some instances it just was too rehearsed and lacked sincerity. I understand that some things about your product needs to be learnt parrot style – but it is still so important that you take time to listen to the buyer or visitor. It is too easy to regurgitate a sales pitch, but is it really the best way? It makes me question how much effort went into preparing for the show. How much homework did you do? Did you even research the buyers who were coming to see you? I believe the good marketing and sales people are the ones who put in the effort. I know, it is easier to just go with the same speech over and over again, but does it come across as sincere after the 20th time you are saying it? I also understand there were probably a lot of walk-in meetings from the floor, but don’t you first ask them who they are and what they need before you start off on your pitch? The point is, the people who requested meetings with you probably already did their homework and are there for a specific reason. Did you find out why they were interested in meeting with you? Are they planning a big international congress, or are they a corporate that is always looking for new options for their next event? Sometimes it is more important to stop talking and listen to what the person is asking. I believe this goes a long way. I know, sometimes we feel if we aren’t saying something the person might think we aren’t doing our job.

Gooderson Drakensberg Gardens Golf & Spa Resort

It comes down to training. Something our industry still lacks. This is a bigger issue than just one exhibition. It goes to the heart of our sector. There is an expectation that people just know things without them being taught. How many of you were trained when you started at your company on how to conduct meetings, or were you expected to know that already? I would imagine less than 50 per cent of our sector were trained when they joined their respective companies. I am hoping with the association academy’s opening, there will be a renewed interest in staff training and upskilling. There is a noticeable void in our sector when it comes to training. There are many areas that need assistance. Besides exhibitor training, I find the marketing part of our industry is often neglected. Sales generally takes the forefront. Again, from my own observations, marketing campaigns in our sector are stale. Maybe it is a sign of the times? South Africa is definitely going through a turbulent political and economic time. Business events are about making things happen – the wow factor. Let’s make a pledge. Bring back the passion! How you ask? By changing our own mindset – company by company!

Gooderson Tropicana Hotel

Irene

Email: gomesi@iafrica.com

Gooderson Natal Spa Hot Springs & Leisure Resort

All the inspiration you need! When planning your next conference you will find Gooderson Leisure offers a variety of exciting destinations to provide your delegates with all the inspiration they need. Our superbly appointed hotels and resorts all cater for conferencing and offer the ideal balance between providing an environment conducive to the business at hand, great facilities for team building and stunning settings to unwind and process the day’s sessions. From the beach to the berg, battlefields to the bush, Gooderson Leisure has it all. Tel: 031 337 4222 Fax: 031 368 2322

email: conference@goodersons.co.za www.goodersonleisure.co.za Gooderson Leisure Good Value, Good Fun

With our exquisitely appointed venues conveniently situated throughout southern Africa, your next conference or event will be a bigger success. With quality guaranteed and quotes that are easy to understand, we offer customised solutions for your event, from cuisine to entertainment, technology to security, business services to relaxation â&#x20AC;&#x201C; and more. And with the option of overnight or day conference packages, it will be hard to find better value-for-money than at a Peermont Resort.

RELAXING STAYS. EXCITING TIMES.

EMPERORS PALACE in Johannesburg, GRACELAND in Secunda, UMFOLOZI in Empangeni, RIO in Klerksdorp, KHORONI in Thohoyandou, FRONTIER INN in Bethlehem, MMABATHO PALMS in Mafikeng, THABA MOSHATE in Burgersfort, UMODZI PARK, BICC and THE PRESIDENT WALMONT HOTEL in Lilongwe, Malawi, THE GRAND PALM, GICC and THE MONDIOR HOTEL in Gaborone, and THE METCOURT HOTEL in Francistown, Botswana.

News

Wayne Johnson appointed SAACI chairperson

t is with great pleasure and excitement that the Southern African Association for the Conference Industry announces the confirmation of Wayne Johnson as chairman of the association, as well as the appointment of Dorcas Dlamini as vice chairperson. Mr Johnson served as SAACI acting chairman for the last few months and has already brought a wealth of experience and knowledge to the position. Having been a SAACI member since 2007, Mr Johnson’s achievements include: • SAACI Vice Chairman (August 2015 – Current) • SAACI Board Member (June 2012 – July2015) • Northern Territories Branch (NTB) Chairman (June 2012 – July 2015) • Northern Territories Branch (NTB) Committee Member (June 2010 – June 2012) • National Personality of the Year Award – 2013

• NTB 2012 SAACI Congress – Organising Committee Chairperson Mr Johnson says: “I am very honoured to be appointed chairman of a great organisation. My vision for the year ahead is to focus on education. We believe strongly that it is time for our members to truly understand the benefits of our association and will be spending time this year to ensure that we communicate and educate our members on how to access information, not only to enhance their membership, but to maximise business opportunities as well.” Mr Johnson adds that the newly launched SAACI Academy will play a vital role in his vision. “The Academy’s mission is to professionalise and empower the Southern African business events industry through training and education – it will play a pivotal role in assisting our members in getting the most out of their membership.” Mr Johnson also emphasised his willingness to make being a member

Expect renewed focus from

Tourism INDABA 2016

ourism INDABA 2016 promises more quality networking opportunities, more industry experts behind the microphone, and a renewed focus and perspective on creating future growth through tourism. South African Tourism acting chief executive office, Sthembiso Dlamini, recently said care has been taken to re-focus the event on the things that really matter to the industry, but more especially on the smaller players. “In our planning we kept coming back to wanting to create an event that embodies the spirit and soul of what Africa is about but in a business setting. Visitors and exhibitors should expect to come and connect with the roots of Africa’s unique tourism offering; and leave with business opportunities in hand.” INDABA will create more quality engagements for small business owners and buyers in the form of daily speed-marketing sessions. Through the online diary and match-

making system, care will be taken to facilitate suitably matched meetings between exhibitors and credible buyers. The series of carefully tailored tech and trade talks, will see leading industry specialists in their respective fields deliver keynote addresses to equip businesses for future growth. “The INDABA 2016 programme is being designed in response to feedback from exhibitors who unanimously said that they want a business-enabling and informative show that will allow them opportunities to access the speakers, have face time with media and meet with reputable buyers. There are other changes we are working on to implement but all in all, we are excited that the programme we’re designing will meet the needs and expectations of exhibitors and cannot wait to reveal more,” Ms Dlamini said. INDABA 2016 takes place from 7-9 May 2016 at the Inkosi Albert Luthuli International Convention Centre in the coastal city of Durban, KwaZulu-Natal.

of SAACI a more personal experience. “We would really like to bring the personal/people touch back into our membership. This will ensure Wayne Johnson the strengthening of communication between members and our branches, and will in time cause SAACI to be an even more effective association looking forward.” Adriaan Liebetrau, chief executive officer of SAACI, expressed his delight at Mr Johnson’s appointment. “Wayne has been actively involved with the association for nearly 9 years, and his appointment is well deserved. He is an asset to the association and his experience and extensive skillset stands us in good stead,” Mr Liebetrau said.

New general manager for EXSA

he chairman of Exhibition and Event Association of Southern Africa (EXSA), Neil Nagooroo, announced today that EXSA is looking for a new General Manager to take over the running of the Association. After six years at the helm of EXSA, Sue Gannon has decided to focus on skills development for the industry and will be taking over the recently launched EXSA Academy. “I have thoroughly enjoyed my time at the Association but feel it is the right time for a fresh perspective – a new person to bring focus, ideas and strategy to our exciting industry” Ms Gannon said. She steps down at the end of May but will remain committed to the Association where she sits on the Services SETA Chamber Board, and will also represent EXSA at the new Professional Body for the Events Industry – CEP Africa – the Council for Events Professionals. “Skills development and education from the shop-floor up to events manager and director level is vital to the long-term growth of our industry,” Mr Nagooroo said.

Spotlight on eastern cape

Eastern Cape

A premier conferencing destination

ASTERN Cape has fast become one of the country's premier conferencing destinations - with the metropolitan cities of Buffalo City and Nelson Mandela Bay providing world class conference facilities - while other establishments are moving top executives out of the boardroom and into the boma. The Eastern Cape’s natural diversity, ranges from the lush, evergreen Tsitsikamma Forest to the rugged Baviaanskloof Wilderness Area, the

southern slopes of the Drakensberg and the arid Great Karoo. It is known as the land of rolling hills, endless sweeps of rocky coves and sandy beaches, towering mountain ranges and verdant forests. The Eastern Cape, with Port Elizabeth as the main gateway city to the region. Over the years most of the larger conferences in the Eastern Cape has been held at The Boardwalk Casino & Entertainment Complex. It underwent a R1-billion upgrade a few years ago.

Celebrating a decade of success

ounded in 2006 and celebrating 10 years of success in 2016, Above and Beyond Productions has established itself as a premier events and technical services supplier. Based in Port Elizabeth, but supplying services to the entire Eastern Cape and Garden Route region, the company has grown to offer a full “one stop shop” service for all aspects required in the events and conference industry. Above and Beyond Productions is Level 4 BEE compliant, as well as being registered members of organisations such as Southern African Association for the Conference Industry (SAACI), SACIA and BNI. Specialising in the rental, sales and installation of sound, lighting,

staging, audio-visuals and video production, the many years of eventing experience allows the company to offer experienced event management services. Predominently focusing the service offering to high-end corporate clients for launch events or gala banquets, the company also works closely with PCOs and brand management companies on small to large-scale conferences and product roadshows. Above and Beyond Productions has a dynamic team who truly live by the company’s motto of going “Above Expectations – Beyond Excellence” when dealing with its clients. The company is available on all the media forms, website as well as Facebook, Twitter, Youtube and Linkedin.

The opening of the East London International Convention Centre in East London has put the city on the business events map. The ELICC is able to host up to 2000 delegates for conventions or trade shows. Located a mere 15 minutes from the city’s newly-refurbished airport, the ELICC boasts the unique distinction of being the first convention centre of its kind to be located adjacent to the sea-front. The ELICC has had a good run of congresses, including international congresses.

cover sTory

DURBAN ICC

Proﬁt growth boosts Durban’s economic impact The 2015 fiscal year was a successful one in many respects for the Durban International Convention Centre (Durban ICC). The company achieved a strong set of financial results and continued to deliver significant economic and social benefits to the City of Durban and KwaZulu-Natal.

peaKINg aT The release of the Durban ICC’s annual report, chief executive officer lindiwe rakharebe notes: “In spite of the challenging economic climate which has shown nominal improvement at best over the past year, the Durban ICC has managed to post profitable financial results for the fifth consecutive year.” The company generated a revenue figure of R157 million, showing a yearon-year growth of over R5.3 million and a 20 per cent growth in the number of events hosted

this year. Durban ICC showed a marked improvement in its net profit for the year, increasing by 32 per cent from R24 million in 2014 to R32 million in 2015. “The company maintained an impressive gross profit percentage (78 per cent) by cutting its cost of sales figure by six per cent this year. In addition, the company also showed significant yearon-year growth (34 per cent)

in its pre-tax profits moving from R29 million in 2014 to R39 million this year,” says Melanie rambally, Durban ICC financial director. “Equally notable is that the Durban ICC has been given a clean, unqualified

cover sTory

audit by the Auditor-General, for the second consecutive year. “Transparency, good governance and statutory compliance are the foundation of the company’s success, and this achievement is a clear demonstration of the company’s commitment to these principles. “This audit opinion confirms that the strong internal controls and sound financial systems which have been implemented are in line with all applicable legislation, and continue to bolster public confidence in the management of this entity,” adds Ms Rakharebe. Durban’s municipal manager sibusiso sithole notes: “As an entity of the eThekwini Municipality, the Durban ICC has a responsibility to deliver on its twin mandates of generating positive socioeconomic impact to the citizens of our

Economic Impact Highlights Key Macro-economic Indicator

2014

2015

Growth

Contribution to South Africa’s GDP

R 3.1-billion

R 4.6-billion

48%

Contribution to KwaZulu-Natal’s GGP

R 2.8-billion

R 4.5-billion

57%

Net Foreign Exchange Earnings

R 586-million

R 695-million

19%

Tax Revenue Generated

R 283-million

R 346-million

22%

1 412 684

1 486 486

7 773

10 874

40%

Total Delegate and Visitor Days Jobs Created (Direct and Indirect)

Cover Story

“In spite of the challenging economic climate, the Durban ICC has managed to post profitable financial results for the fifth consecutive year.” Chief Executive Officer Lindiwe Rakharebe

city, while simultaneously operating in a responsible and profitable manner. I am pleased that the entity has delivered admirably on both these objectives during the 2015 fiscal year.” During the past financial year, the Durban ICC once again made an immense macroeconomic contribution to Durban, KwaZulu-Natal and South Africa. Despite the impressive contributions made in the previous financial year, the company achieved notable year-on-year increases in every major economic indicator for the 2015 year. The company contributed R4.6 billion to the national Gross Domestic Product (GDP), showing a 47 per cent growth in this figure from the previous fiscal year. The vast majority of this contribution benefited the KwaZulu-Natal economy directly, by adding R4.5 billion to the province’s Gross Geographic Product (GGP) while creating and sustaining 10 874 direct and indirect jobs for the country.

This remarkable macro-economic contribution translated into further social benefits for the country by contributing R986 million to indirect household income and generating R695 million in net foreign exchange earnings. In addition to these achievements, Durban ICC has also made impressive strides in other important areas of social responsibility and transformation. The company showed a significant improvement in its broad-based black economic empowerment status during the year, and demonstrated its ongoing commitment to skills development through its student and graduate programmes. Ms Rakharebe thanks the Durban ICC shareholder, eThekwini Municipality, and the Board of Directors, led by chairperson Mato Madlala, for their guidance and oversight over the past year. She also thanks the staff for their passion and commitment, and the clients, strategic partners and suppliers for their ongoing support.

T: +27 (31) 360 1000 | F: +27 (31) 360 1005 | sales@icc.co.za | www.icc.co.za

Twitter: @DurbanICC

Africa’s leading convention centre

Personality profile

Conrad Kullmann Impulsive but grounded Conrad Kullmann, 46, group sales and marketing director of 3D Group of Companies is not scared of telling it as it is. His street smarts has bode him well over his 20 years in the exhibition industry. “I love the creativity and fast paced nature of our business.”

n terms of the current state of the exhibition industry, he says: “There is a definite downturn in the exhibition industry as a whole. This can be associated with the economy firstly, but I think it has a lot to do with the industry itself. “There needs to be a re-education of exhibitors on how to exhibit and measure their ROI. I also believe organisers have to look at the idea of introducing an event element to their shows. Exhibitions have become boring and non-engaging. At the end of the day visitors dictate the success of a show. Make your show sexy, fun and engaging and success will follow.” “I believe the future for exhibitions is bright. With an association like AAXO realising and reacting, the ball is already in motion to ensure the future success of our industry as a whole.”

Where did you grow up?

What would you change in your life if you could when looking back? Absolutely nothing. I believe that everything I have experienced in life, good and bad, has played a role in getting me to where I am. I am very happy with where I am in my career and personal life … in fact I have never been in a better place.

What is your favourite sport? I love rugby. Which South African doesn’t?

What do you do for leisure? I have a boat and love fishing.

What is your secret to success? Only one word: Faith. Hard work and high business integrity and morals. Karma has an uncanny way of dealing with you so don’t create a bad one.

I grew up all over the place ... Orange Grove, Linksfield, Randburg and Sandton. School was pretty much the same.

What has been your biggest challenge in the exhibition industry? Getting through December

Where did you start your career? I started as a gas and

and January. There is very little work in these months and it’s a big challenge emotionally and financially.

refrigeration technician. I then ventured into the audio-visual field and started a business in Botswana called Audio Visual Traders. I hitched up and down to Botswana for eight months every Friday and Monday until I could afford a car.

What has been the biggest change you’ve seen in this sector? The change in

What is your pet hate? Dishonesty and lack of loyalty?

What is the most memorable place you have ever been to, and why? Russia. It has awesome architecture and history. The opulence of a bygone era is unbelievable.

the leaders in our industry and the international interest in the South African exhibition industry.

If you could be anyone for the day who would you be and why? Lewis Hamilton, I love speed.

What role does your family play in your life? My family plays a

What is your favourite city?

huge support role in my life and I couldn’t think of living without them.

Paris. It’s romantic and I love the little sidewalk cafés and French loaves and awesome cheese.

What is your favourite film and TV series? Film: Trainspotting TV series: Shameless

What is your favourite food? Pasta and anything my fiancé Lynn cooks.

Who is your favourite movie star? Johnny Depp and Liam Neeson. What is the most impulsive thing you have ever done? Let’s see ... driven to Durban for a burger, bungee jumped off Bloukrans.

What advice do you have for anyone starting out in this industry and hoping to follow in your footsteps? Get a good psychiatrist and be prepared to work harder than you thought possible and be prepared for a very exciting, scary, challenging but rewarding career.

What is your dream for the future? I have always believed that it’s up to you how long you want to work and how long you want to play. I can’t wait till Lynn and I can go and play. Shouldn’t be too long now. A nice little house near the sea and on an estuary with a jetty where I can moor my boat and go fishing. Close to a wine farm for Lynn.

al promotion i c e p S th

ersary v i n n a presented by

Creative Incentives

celebrates 30 years geoff saner saner, owner of Creative Incentives, looks back on his 30 year journey with the incentive industry.

roM golF-Ball TypewrITer to instant communication on Apps, in 30 great years! Not only have I been part of the technical transformation of the business over the past 30 years, and lived with it and used it like everyone else, I’ve embraced it to greatest advantage both personally and professionally, ensuring that our clients have access to the very latest in loyalty and incentive tools to enhance their business. Back in October 1986 and several years thereafter, I typed up proposals on what was then a fancy golf-ball typewriter, clipping in different golf balls that gave the choice of different font styles. And instead of liquid Tippex for error corrections there was a built-in erasing ribbon. I had no typing background, so the two-fingered hunt and peck method produced many mistakes, exacerbated by my being fancy and launching Creative Incentives with lightly ribbed, olive-green letterhead and

continuation paper, so the letters corrected by typing over them with the ribboncorrector stood out enough for me to have to rip out the page and start all over again. These personally typed proposals brought in business, and soon one of me became two, then three, then four and so on into the future. My background lies in advertising and marketing, and after several years in account management positions at agencies such as VZ Ogilvy Mather, Bates Wells and Lintas, I had joined one of my clients as promotions manager handling not only their conferences and exhibitions, but also at the time, the biggest retail trade incentive programme in South Africa, with more than 4 000 dealers and salespeople. When I was attending post-launch roadshows and I saw the excitement in the eyes of people who had received their TV sets or travel reward they had worked for, I knew I wanted to find out more about what

motivates people, what role recognition plays among staff in larger companies and whether there were clipping points of reward value at which employees worked harder for them, or backed off. What was the link between productivity and performance improvement and what level of reward ensured increases in them? So I left to start up my own incentive motivation company specialising in consulting, producing and fulfilling the parameters of the specifics of each company’s incentive programme. This drew a diverse range of clients and I soon realised that the same principles of motivation applied to all staff, dealers in the distribution channels, customers and suppliers alike – they were all human. They wanted the same things, regardless of their income levels and job titles. Creative Incentives’ strapline of “Incentive Motivation and Loyalty Programme Management” has remained the explanatory byline for almost all our existence, until recently, when we have taken cognisance of the economy over the past five to ten years, and particularly now, so have changed it to “For Best ROI’s – Incentivise”. This underscores two things that many companies fail to grasp – that properly planned incentive

and recognition programmes are a crucial element in the business mix, and not only will they end up not costing anything, but they actually turn in positive results directly onto the profit line. I still chuckle when Exco’s and even C-suites say that times are hard and they have no budget for an incentive. I ask them if they’re serious about making profits and wouldn’t they like a business tool that will turn their money several times over? How does an ROI of 2:1, 3:1, 5:1, 8, 10 or 20:1 sound to you? With the right mix of aims, objectives and knowledge built into the programme, these are the sort of ROI’s that can become real for their company, helping them to out-perform their competitors. Who wouldn’t like to report to the CFO, COO and CEO that the recognition or incentive programme has delivered solid business results, increased their market share, reduced stock levels or debtor days, sold more units or improved morale, engagement and productivity? Back to some history. In the very early 90s we progressed on to computers and what fun it was, watching the little green blocks on the black screen tap their way into words! I think that’s where copywriters got their reputation for staring into the distance “conceptualising” their next paragraph or campaign. Communication to participants was a fair chunk of the administration budget, comprising letters posted to them, or hand delivered to their stores, offices or factories. And a further chunk was spent on producing 3-D teaser items, branded or tagged with the incentive theme and cute copy line relevant to their reward travel destination, or “just” generally exhorting them to do more, work smarter, even be friendlier or more helpful to team members and other colleagues. With travel still being the most motivational reward for all levels and types of people – and loads of white paper research to support that claim – my love of travel was rewarded as I personally hosted client groups to exotic local and international destinations! Nowadays there’s far less of that for me, but going through itineraries for new clients before proposals are complete is still a quirk of mine, as I really do want to know what’s new, what’s changed, what’s possible that will excite and inspire, in all the cities, towns and countries that our clients’ achievers get to go to. Merchandise, products, things, call them what you like – home and personal items are the next best motivator after travel. Yes, it’s all neatly available in customised programme

websites, but imagine today’s catalogue managers discussing with suppliers’ product and brand managers, what items they would still have in stock in 12 to 14 months’ time! Catalogues would be compiled and printed up emblazoned with the incentive theme, and handed to each employee or dealer participant at the door of the boardroom or ballroom at the programme’s launch. How does 20, 40, 60, 80, 100 pages of great “stuff” sound to you? Today, of course, if a product is not available, a click later it’s deleted off the online catalogue.

for 2004 to 2006 and from 2007 to 2014 remained as treasurer. I divided the business into three distinct areas of expertise, being Creative Incentives (Pty) Ltd for recognition and reward consultation, communications and administration, Leading Incentives (Pty) Ltd with its IATA licence for focus on group travel and conference management, and Gift Bucks (Pty) Ltd for its leading position in the prepaid debit card space. This was done to enable succession planning, where each company can be run by individuals who have equity in a business and can grow it, as well as being available for BEE partnerships to thrive. Expansion meant an office move again, so after enduring the Sandton traffic for seven years, a move to an office park resulted in our “Reward Building”. Another seven years later we relocated to our present easily accessible office address next to Ferrari in Bryanston – or did they move to be next to us? Staff are the cornerstone of a business and have a big impact on its growth and how clients perceive you. Twenty year, 15 year, 10 year and five year awards are imminent in 2016. I have been blessed to have spent my career in this industry. I would recommend it to anybody – anybody that is, who has a good head for figures, gets on well with people, can handle pressure of all descriptions, and loves learning new things all the time. Creative Incentives has travelled the world with, provided lifestyle experiences to, and ensured indelible memories for thousands of incentive programme participants. We have delivered tens of thousands of merchandise items, and scores of thousands of MasterCards – all in the pursuit of other people’s happiness. It’s all something that has contributed greatly to my own happiness, together with my wife and children who have supported me throughout the tribulations and sometimes trying times that is the life of an entrepreneur.

Creative Incentives has travelled the world with, provided lifestyle experiences to, and ensured indelible memories for thousands of incentive programme participants Shopping vouchers were the next big reward fad, and how we all in the industry suffered to procure and despatch thousands of these paper vouchers in various Rand denominations by courier all over the country, or manage their collection from shopping mall information kiosks in person. Having tracked the rise of bank cards as rewards in my regular visits to overseas incentive expos, I spent many fruitless meetings with banks here in the early 2000s. But they were working on prepaid gift cards anyway, and in 2007 we were pleased to say goodbye to paper, and hello plastic! What a boon they were for us, and still are – reloadable MasterCards that the holders can use anywhere, and don’t cost them anything. But prepaid debit cards changed the thrill of receiving a branded store voucher with all the items available there, to a card that gets loaded with hard-earned cash, which gets spent umm, well I’m not sure – as verified by research again. All proving that tangible rewards and the easy memory of them produce better results than cash offers. They definitely have their place in the recognition and reward mix. Incentive motivation psychology works on the visible and tangible – seeing your potential new iPad, cellphone, TV or camera, or your overseas trip, encourages me more than cash to change my behaviour according to the campaign that you’d like me to participate in. In 2001 I decided that Creative Incentives needed a new marketing direction. To get industry-specific education for my staff, I joined SAACI and SITE and began networking and attending conferences overseas. In 2002 I joined the SA Chapter of SITE, becoming president (chairman)

Happy 30th Birthday us!

info@creativeincentives.co.za 011 467 0082

EXPANSION UPDATE

CTICC expansion will make Cape Town more competitive In Finance Minister Pravin Gordhans’ budget speech delivered in Parliament recently, he outlined the crucial need for large-scale infrastructure investments as essential to growing the South African economy, and none are more essential to the Western Cape’s provincial economy than the R832 million expansion of the Cape Town International Convention Centre (CTICC).

he CTICC East, a jointly funded project by the CTICC, City of Cape Town and Western Cape Government, aims to increase the global competitiveness of Cape Town as a premier world-class meetings and events destination. “At the CTICC, we recognise that economic sustainability is only possible through a willingness to continually invest back into our product offering and infrastructure. “Over the past few years, the CTICC has turned away hundreds of potential business opportunities,” says JulieMay Ellingson, chief executive officer CTICC. “This expansion will allow us to accommodate these events.” Ms Ellingson made these remarks while speaking to high-profile international industry journalists who were in Cape Town as part of a South African Tourism initiative.

At the briefing breakfast, Ms Ellingson emphasised the significant contribution CTICC has already made to the local economy with more than 91 000 direct and indirect jobs which have been created to date. Since inception, the CTICC has made a cumulative contribution of R28.8 billion to South Africa’s Gross Domestic Product (GDP) and R25.6 billion to the Gross Geographic Product (GGP) of the Western Cape. Joining Ms Ellingson on a personal tour of the bustling construction site, a first for international journalists since the principle

EXPANSION UPDATE

building contractor was appointed in December 2014, journalists were awed by the vast framework that will eventually transform the Foreshore precinct. Demonstrating as they moved from one cavernous hall to the next how the expansion doubles the existing exhibition capacity by adding 10 000 m2 of multipurpose conference and exhibition space and 3 000 m2 of formal and informal meeting space to the group.

The journalists also got a sneak peek of the underground tunnel, which will be mirrored by the sky-bridge overhead on Heerengracht Street, a design feature which connects the CTICC West and East allowing for delegates and guests to move seamlessly between the two buildings. With 60 per cent of the construction already completed, the CTICC is confidently moving towards the practical completion at the end of 2016, with

commissioning of the building taking place between November 2016 and February 2017. The CTICC expansion will officially open in March 2017. The expansion enables the CTICC to host concurrent events simultaneously, increasing the enviable ability of already hosting the highest number of international association events in Africa. This move enables CTICC to also expand with existing clients, like Africa Travel Week and African Utility Week as well as large, knowledge-based events such as Investing in African Mining, thus enhancing its contribution to the city, province and country’s expertise, knowledge and skills. As a result of the expansion, the CTICC was able to secure the World Ophthalmology Congress, which will see the CTICC West and East simultaneously occupied by 15 000 delegates in 2020. “Our strategy is to increase capacity in order to meet CTICC’s growing list of clients who want to expand their events into both buildings and other clients who we will now be able to accommodate,” Ms Ellingson concludes.

Experience Extraordinary There is a place where conferences are transformed from ordinary gatherings into extraordinary experiences. A destination, at the tip of the mighty African continent, where two oceans meet in the shadow of one of earth’s seven natural wonders. Here, creativity comes to life, today’s ideas and visions become tomorrow’s reality, and impressions and bonds are created that last forever. This place is Cape Town International Convention Centre. And to experience it is to experience extraordinary.

To transform your special event into an extraordinary experience contact CTICC: +27 21 410 5000 sales@cticc.co.za www.cticc.co.za

Executive Chef

Quality is everything to John Sadie

John Sadie, 39, executive chef at Sun International’s Meropa Sun, has more than 20 years’ experience in the hospitality industry. He has worked at a variety of destinations, from the luxury game reserve, Shamwari in the Eastern Cape, to the super fast-paced, Five Flies restaurant in Cape Town where it was commonplace to push out more than 650 meals in four hours.

have worked in some high-end places, as well as what some would consider low-end. But one thing is for sure, quality is everything,” says John. Born and raised in Johannesburg, John attended boarding school at Park Town Boys High and then went on to study at The Three Cities International Hotel School, which, at the time, was accommodated at the old Carlton Hotel.

What is your signature dish? My signature dish is oven roasted beef fillet with potato boulangère, portabella mushroom, confit rosa tomato and sauce bordelaise. I would serve an easy drinking to good Merlot.

Leveraging his culinary skills to pursue his dreams to travel the world, he worked on American cruise liners which exposed him to inspiring people, places and sights. He describes his time at the bustling Five Flies restaurant in Cape Town as a game changer for him. “When it first opened, we could manage to seat and feed about 100 people without a hitch. “However, one evening we had a media evening which was featured on Top Billing which resulted in an influx of diners the very next Friday. Between 300 and 400 people came to eat and we were unprepared. “It was certainly trial by fire but one year later, we were serving 650 people per night with absolute ease,” he recalls. Calling his career his hobby, John says he enjoys creating something out of seemingly unrelated ingredients and witnessing the joy and awe on people’s faces as they eat. “You almost feel like a magician when the audience asks, ‘how did you do that?’ It’s a wonderful feeling. “Every day will present something new and challenging, being creative in designing new dishes and menus. It is like a painter or sculptor that takes raw materials and creates a masterpiece,” he adds. Like most chefs, he has a few pet hates in the kitchen. “Never pick on anything from the cutting board I’m working on. You might just lose a finger, or a hand. Never call me a cook, and never ask what I will make you for breakfast when I say I am a chef. Oh, and it’s not a ‘fork and knife’, it is a knife and fork,” he smiles. Over the years, he said he has seen a number of changes in the industry which affect the type and style of food people

What trends are emerging in the conference industry in regards to food? With more and more international cooking shows made available to the consumer, there is a greater need for skilled chefs who can cater to the demand.

want and expect to eat in a restaurant. “In the words of Bob Dylan, ‘these times are a’changing’. With the shift in the economy, there is an increase in prices, which in turn affects the cost of living, as well as people’s disposable income. With this, there is a paradigm shift towards convenience. “I feel in the future there will be a more distinct split between convenience foods and healthy lifestyle-based foods. You can already see it happening with Banting. “Watching new trends and experimenting with new methods and ingredients are what keep me inspired in the kitchen. You have to keep evolving if you want your dishes to remain relevant,” he said. Full of energy and with a desire to inspire, he wants to ensure that Meropa’s restaurants are renowned for great choice, fantastic food and superb experiences. In the short term, John hopes to be recognised as an inspirational leader to Meropa’s food and beverage team, bringing new knowledge and energy to the ranks. In the long term he wants to make sure he leaves a positive, long-lasting impression on the complex’s brand. He concluded with some advice for people keen to venture into the culinary field: “Do not do it on a whim. Do not do it for your mother or any other person, but yourself. It is a fast-paced and tough industry where you will experience hardships and tears. Only those with a strong passion for food, taste and the exploration of new ideas and flavours make it. “If you do have the passion and drive, perseverance is the key. If it does not kill you outright, it will make you stronger. I guess that goes for life in general as well.”

What has remained constant in this industry?

What is your favourite food? Anyone that says there

Someone always has to cook the food and someone always has to serve it.

is too much cheese, they will no longer be friends as well as good whole roast chicken with loads of garlic and herbs.

What is your favourite beverage?

What is your great love?

Vodka.

Cape Town.

Spotlight on BUSH LODGES

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Tau Game Lodge

Unsurpassed memories Tau Game Lodge in the Madikwe Reserve offers the ideal luxe-sperience for individuals, groups and corporates. The five-star destination celebrates 21 years of beautiful safari memories.

au boasts an unsurpassed convivial, relaxed ambience. The thirty luxury chalets each offer a private viewing deck, ensuite bathroom and open-air shower. Accommodation includes 20 standard chalets, six deluxe chalets, a family unit and a family suite (both made up of two chalets joined by an inter-leading lounge). Malaria-free Big 5 Madikwe Game Reserve boasts year-round game viewing and a bird population of over 250 different species. Madikwe is one of the few reserves where one can view a wide variety of fauna, from breeding herds of elephant to the endangered wild dog and cheetah. The state-of the art Tau Game Lodge Convention Centre, which is situated at walking distance from the lodge, can seat up to 150 delegates. The main hall can be subdivided into three sub-halls for smaller groups, with three additional breakaway

rooms and private bar and boma facilities. Team building activities on offer include conservation events, whilst gala events or bush dinners are easily arranged. The main lodge has a comfortable lounge, bar, dining room, hospitality deck, boma overlooking the waterhole, swimming pool and curio shop, while the Tau Spa Oasis is a calm sanctuary where you can indulge your senses in a unique fusion of therapies. Special group packages are available at the spa. Tau’s proactive hospitality initiatives include constant upgrades and improvements as well as eco-tourism, such as the Rhinose project to preserve its animal kingdom and the environment for generations to come, not to mention a live webcam, accessible at www. taugamelodge.co.za/WebCams.asp follow the easy steps to log onto the Wild Earth server.

fuTure foCus

Zoe broad ... making a difference as I studied marketing, I wasn’t quite Zoe broad, 27, marketing sure I knew what I wanted to do until I manager of Scan Display is attended my first Meetings Africa back in very involved in the marketing 2012. The buzz in the exhibition hall had me hooked from the get go. efforts for the Event Greening were you discouraged Forum. Over the last two from pursuing a career in years she has worked on business events? No, not at all – what is there to not love? the greening initiatives for There is always something on the go. I am Meetings Africa. able to connect with various people locally

can Display is a leading exhibition, retail display and event infrastructure company with a nationwide footprint. Business Events Africa speaks to Zoe broad about her experiences in the business events industry.

when did you realise you wanted to be in business events? I think I knew long before I entered the industry. However,

and internationally – these connections stay with you for a life time.

How long have you been in the industry? I have been in the industry just over two years.

what challenges do you face as a young person in this industry? I find that the biggest challenge is that there is no ‘official’ course for exhibition management, so everything that I have learnt so far is through experience and chatting to industry colleagues.

what does your job entail? Do you ever have a typical day? No, I don’t. My job is extremely diverse, which is why I love what I do. At Scan Display I manage all the marketing material for the company, which includes keeping the website up to date, managing any exhibitions and activations for the company down to branded clothing. I also oversee the press releases that we compile as well as the social media accounts. I work closely with Tim Nel on the greening initiatives for the company. Over and

New future focus congress announced saaCi’s Future Focus pillar will launch its own congress this year. This congress will be independent from the main SAACI congress, which is taking place in Bloemfontein in June. The SAACI Future Focus congress will take place in Cape Town in August. Moses Gontai, chairperson of the Future Focus pillar says: “SAACI seeks to create a fertile and extractive environment for the youth, in order to shape them to become tomorrow’s industry leaders. “The Future Focus pillar is one of eight strategic pillars of SAACI, and caters for student members and young professional members. “My task is to research, represent student and young professional members’ needs and to increase youth membership, as well as to advocate for a meaningful and beneficial participation of students and young professional members within SAACI. I also represent the pillar on the advisory board,” he says.

above this I sit on the committee for EGF, EXSA and SAACI.

which personal traits do you need for this position? You need to be ambitious, tenacious, driven and have an endless supply of energy!

what advice would you offer young people who are reluctant to explore the business events industry? Try it; what do you have to lose at the end of the day?

what is your goal for the next few years? To be able to reflect and say that I have made a difference.

Venue News

Expo Centre Exciting line-up for 2016 It’s a new year with new opportunities for growth and the team at the Johannesburg Expo Centre (JEC) are excited to get started. With the likes of Ultra Fest and the Rand Show kicking off 2016, the future is bright.

he largest electronic music festival in African history, Ultra Fest 2016, delivered yet another unforgettable experience for die-hard “Ultranauts” on 26 and 27 February at the Expo Centre, Nasrec. Craig Newman, chief executive officer of Johannesburg Expo Centre, says: “When the opportunity came to host this show for the third time, there was absolutely no question in our minds. To be associated with an event of this magnitude is an honour for us and we will do what we can to ensure we remain the venue of choice for Ultra in future.” In the lead up to the weekend, the Internet was alive with excited fans anticipating the events to come and loyal veterans sharing their tips on “how best to survive” a first Ultra experience. Headline acts such as Carnage, Mr Carmack, Galantis, Robin Schulz, Black Coffee, Tiesto and Skrillex created the perfect setting for a weekend to remember. “Events like this go a long way to proving we have the means to host large-scale events for international organisers. We

would like to be recognised as the preferred venue,” Mr Newman explains. Hot on the heels of Ultra Fest came the largest packaging, food processing, plastics, printing and labelling business to business exhibition on the African continent. Propak Africa 2016 welcomed service providers and suppliers to the JEC from 15 to 18 March. “A world-class and highly successful show in its own right, Propak Africa is the must-

attend event for anyone involved in the food and beverage processing industries, packaging, pharmaceutical and cosmetics manufacturing, retail and wholesale, plastics manufacturing, printing and labelling,” says Mr Newman. “It’s a wonderful platform where buyers are able to source and view the latest in innovative technologies, machinery, equipment, products, consumables, systems, services and solutions.” Attendees had four full days of sourcing, learning and networking, as well as several conferences and workshops, covering cutting-edge packaging technology, the latest in food processing and manufacturing, all aspects of labelling, as well as new product launches and daily live demonstrations. Technical experts were also on hand to answer any questions regarding products and equipment. Later in March, South Africa’s most cherished consumer event returned to the Expo Centre to deliver another memorable family outing. From 25 March to 3 April, the family can

expect 10 days of entertainment, shopping, exhibitions, demonstrations and lots of free, fun activities for every taste, including the exclusive Man Cave, an International Market, Animal Kingdom, a Science and Technological Lab as well as gardens for any gardening enthusiasts. The event has developed an excellent reputation, with more than 250 000 visitors flocking to the Expo Centre’s gates and halls every year. For more than a century, it has been entertaining people, connecting them with brands, introducing them to the latest market releases and hooking them up with great show bargains. Mr Newman says: “Whether you’re into home decor, great food, science or fashion, there’s an exhibition that will suit your interests. Once again, we’ve made sure to include a bit of everything so our audience has the best possible time with us.” This year, show-goers can expect the same top quality entertainment and activities that they have come to associate with the Rand Show since its inception. “Our aim is to give visitors their ‘biggest day out’ so all activities have been tailored to deliver this experience,” Mr Newman says. The Man Cave is the new kid on the block, presenting a haven for the bored husband, boyfriend or male teenager. While the women shop, men can flock to the Man Cave to enjoy the ultimate in entertainment – a home cinema, sound systems, motorcycles and sporting equipment. Kids can run free at the Kids Kingdom, providing a wide spectrum of toys, games, and educational materials to keep the little ones busy for hours. “We look forward to this year’s show as it’s bigger and better than ever,” says Mr Newman. “The key to the success of this event is that it delivers the same fun and entertainment every year, with just enough of the ‘new’ to keep you coming back!”

meeTings afriCa reporTbaCk

minister of Tourism, Derek Hanekom officially opened meetings africa 2016 by ringing the bell.

Africa is

open for business

“Africa is open for business” said the South African Minister of Tourism, Derek Hanekom, at the official opening ceremony of Meetings Africa 2016.

hemed,’ Advancing Africa Together’, Meetings Africa 2016 recently celebrated its eleventh edition of the exhibition. The exhibition took place from 22-24 February at the Sandton Convention Centre. Speaking at the prestigious gala event during Meetings Africa, Minister Hanekom said: “The people of Africa are rising. Africa is attracting investment which is opening doors for tourism. And tourism can convert Africa’s beauty and cultural heritage into sustainable economic and social progress for all our people.”

Minister Hanekom said: “South Africa hosted 124 meetings which were attended by about 70 000 Association Professionals last year. “We have already secured 163 bids for the next five years, including this year. These events will take place over an estimated 757 days, and will be attended by over 150 000 delegates. The estimated economic impact of these events is more than R3-billion. “The potential of the business events industry, and the great capacity of tourism to support this segment, puts the continent and our country on the cusp of great things for the future. “Our aspiration is that Africa will lead the world in hosting exceptional events and meetings, and that the overall benefits of tourism helps to grow all our nations,” he said. Minister Hanekom added: “We face many challenges, in our country and on our continent. We share the burdens of diminishing agricultural outputs, decreasing

commodity prices, and economic performances that do not yield the level of growth we need to advance our people. “But, we have immense hope for the future. The potential of tourism to change lives on a continental scale gives us hope. We are determined to work together to achieve this goal.” QUICK FACTS

2016

meetings africa

15 African countries 7 tourism boards 206 international and regional buyers 137 media 50 IMEX-MPI-MCI Future Leaders Forum

274 exhibitors 1308 visitors and corporates

meetings africa Reportback

Opinion poll As exhibitors, how did you find Meetings Africa 2016? This is Preferred Hotels & Resorts’ fifth year exhibiting at Meetings Africa, and as a result of our successes in previous years, we were able to welcome a more diverse selection of properties from across the continent. Our South African properties were joined on our stand by member hotels from West and East Africa. We found the buyers to be of a very high standard and we have provided quotes for a number of groups – both large and small – that we are hoping to convert. – Caroline Daniel, Regional Director of Africa for Preferred Hotels & Resorts

Meetings Africa 2016 was surprisingly good. Difficult times in Brazil and Russia were well covered by requests from Ukraine, Hungary Egypt and Singapore. Our weak currency has certainly sparked interest with traditional markets, Europe and North America experiencing extreme value. An American client enquired about the wine tasting at Delaire Graff. When I informed her that it cost $3 she could not believe it. Sonoma or Napa Valley wineries charge up to $45 for a similar experience. I rode my bamboo bike to the show each day. – Daryl Keywood, managing director for Walthers

Meetings Africa 2016 was a very successful and fruitful trade show for us. The buyers were of high quality and their interest in promoting and selling Cape Town to their clients were extremely positive for us. Even as a smaller property, the buyers that I met have potential for us and we can continue to build business relationships and promote beautiful Steenberg. – Nicolene Kotze, sales and marketing manager for Steenberg Hotel

We had an ‘absolutely fantastic’ Meetings Africa. It’s been a great opportunity to learn more of trends defining global demand and what clients want to experience more of in the region. We were kept very busy and were impressed with the quality of delegates, and with the very strong business focus of Meetings Africa 2016 – Brenda Dooge, group client, media & public relations manager for Guvon Hotels & Spas

Meetings Africa was well organised as opposed to other years, especially the Our participation at diaries, it really made it Meetings Africa 2016 worthwhile as it enabled continues to be one us to meet and set up of the most effective appointments with potential platform for us to directly clients. There was quite a engage with key role wide range of visitors with potential business players in local and from international countries, however the international business appointments were not entirely honoured tourism decision makers. The success by all nor were they on time, its either they of the show is evident with continuous would be early or late for meeting and we interest shown in our facilities and in our found ourselves working under pressure back city from all buyers. – Emily Naidoo, to back with clients waiting. – Felicia Winile Dlamini, Venue Hire sales manager: new business for Coordinator for Constitutional Hill CSIR ICC

Seen at the Business Events Associations Joint Conference…

Bronwen Shaw, Inspire Furniture Hire; Wayne Johnson, Fancourt and SAACI chairman; Jeana Turner, Avianto; Adriaan Liebetrau, SAACI and Lorraine Strydom, Sandton Convention Centre.

Nivashnee Naidoo, Fair Trade Tourism; Tes Proos, Crystal Events and Incentives and Site Southern Africa president and Lorraine Jenks, Hotel Stuff/Green Stuff.

Bronwen Cadle de Ponte, CSIR ICC; Corne Koch, Cape Town and Western Cape Convention Bureau; Thiru Naidoo, Cape Town and Western Cape Convention Bureau; and Adriaan Liebetrau, SAACI.

Meetings africa Reportback

Christian Mutschlechner, Vienna Convention Bureau; Anne Wallin Rodven, Inspirar and Nonnie Kubeka, Gauteng Conventions & Events Bureau.

From Starwood Hotels and Resorts, from left: Phillip Gade, account manager, global sales, Sub-Sahara; Hassan Ahdab, vice president, regional director of operations Africa & Indian Oceans and Rene Camilleri, regional director of Sales, Africa & Indian Ocean.

Lindiwe Kwele, City of Tshwane, deputy city manager: strategy development and implementation and Linda Ngcipe, Lwamika.

Tyrone Maletsky, Spinnercom; Liesel Da Costa and Craig Newman from Expo Centre Johannesburg.

Seen at

Amanda Margison, Synergy Business Events; Anita Foxcroft, Southern Spoor and Jacqui Reynolds, Synergy Business Events.

From Arcadia Hotel, Thato Moloro; Srinivas Venkatkumar and Yohanna Longo.

Meetings Africa 2016…

Michelle Bingham and Matifadza Nyazema, Sandton Convention Centre.

Moledi Mantambo, North West Parks & Tourism Board; Mirriam Phalatse, Golden Leopard Resorts and Winny Leshomo, North West Parks & Tourism Board.

Lumka Dhlabo and Charles Drewe, Indaba Hotel, Spa and Conference Centre.

Jaco Du Plooy and Kyle Helm, NH The Lord Charles.

Karmen Vladar, Nomonde Mashabela and Danie Greyling, Lumi.

Sue Gannon and Aimee Delagey, EXSA.

Jillian Blackbeard, Botswana Tourism Organisation.

Lindy Cambouris, Megan Arendse and Jaclyn Petzer, Cape Town International Convention Centre.

Happy Makhate, South African Airways; Tshepo Maseko, South Africa National Convention Bureau and Sharon Hunink, Indaba Hotel, Spa and Conference Centre.

Durban ICC team, from left: Robyn Turner, Marlene Govender, Lindiwe Rakharebe, Malcolm King, Contact Publications; Scott Langley and Nokukhanya Mbonambi.

meeTings afriCa reporTbaCk

Juan Jose garcia, first vicepresident of iCCa; adriaan Liebetrau, saaCi and arnoldo nardone, immediate past president of iCCa and malcolm king, Contact publications.

martin sirk and esmaré steinhofel, iCCa.

at the sandton Tourism association stand, from left: Costas Constantinou, vicechairperson, mandy watson, secretariat; francois van Heerden, City Lodge Hotel and alida Canevari, chairperson.

Taubie motlhabane, Tshwane Convention & Visitors service bureau and nonnie kubeka, gauteng Conventions & events bureau.

James seymour, Durban kZn merryl fairfoot, south africa Convention bureau and Dawn national Convention bureau and Holmwood, business events africa. elmarie Delport, Tsogo sun.

AfSAE opens

its doors

Carol weaving, Thebe reed and aaXo chairperson and neil nagooroo, sandton Convention Centre and eXsa chairperson.

bjorn Hufkie and amanda kotze-nhlapo, south africa national Convention bureau.

in Johannesburg

The african society of association executives (afsae), constituted in February last year, officially opened its Johannesburg office at a ribbon-cutting ceremony on 21 February. Meetings Africa hosted buyers and stakeholders

were invited to the ceremony, which signalled a significant step forward for the business meetings industry, enabling better co-ordination and distribution of association meetings in South Africa and the continent.

afsae is officially open for business. Deputy Tourism minister of Tourism of south africa, Tokozile Xasa (middle) opened e headquarters of afsae in Johannesburg. Left, Jeffers miruka, president of afsae and right, sthembiso Dlamini,acting chief executive officer of sa Tourism and siphiwe ngwenya, chief executive officer of gauteng Tourism.

nonnie kubeka, gauteng Conventions & events bureau; amanda kotze-nhlapo, executive manager of the south africa national Conventions bureau; sthembiso Dlamini, acting chief executive officer of sa Tourism; nina freysen-pretorius, president of iCCa; martin sirk, chief executive officer of iCCa; siphiwe ngwenya, chief executive officer of gauteng Tourism; adriaan Liebetrau, chief executive officer of saaCi; Denise kemp, secretariat of saaCi and merryl fairfoot, south africa national Convention bureau.

The spier team, from left: olinda ben-mazwi, Joep schoof, marié van wyk and angela Lorimer.

from starwood Hotels – The westin Cape Town, from left: miguel bennetto-Dos santos; stacey Hopkins and rob kucera.

stephanie de Vos, Crispin Cheadle and kim roberts, The forum Company.

SAACI News

With knowledge, it’s possible” By Adriaan Liebetrau, chief executive officer of SAACI

ontent has become the single most important aspect of any business event in the modern day. The SAACI Congress, taking place from 5-7 June in Bloemfontein, is no exception. The programme is centred around the theme “with knowledge, it’s possible”. Already positioned as one of the must attend congresses on the annual business events calendar, this year’s programme promises to deliver on pertinent industry issues. Furthermore, it also promises to be more targeted in keeping in mind its range of attendees.

One of the key highlights of this year’s congress is the two master class sessions. The first will focus on leadership for CEOs and MDs. This master class will be presented by Susan Lasecki-Coira from the USA. She now resides in Johannesburg with her family. She was tasked with the turn-around strategy of the largest mining company in the world. The second – a sales master class will be presented by Thaamir Moerat. This session is targeted at sales managers and directors. Both sessions’ attendees will be pre-screened. This congress is a milestone event for the association as it’s the 30th edition of the congress leading up to the 30th anniversary of SAACI next year.

The speakers include South Africa’s Minister of Tourism Derek Hanekom and the world renowned Prof Jonathan Jansen who will deliver the keynote address on the theme “with knowledge, it’s possible”. Each speaker was carefully selected as an industry expert in their respected fields and tasked to deliver their topic in the context of business events and how it can relate and impact the sector. Following on last year’s success, SAACI will again this year have a number of “out of the ordinary” sessions. These sessions offer delegates practical learning. Some of the highlight sessions are website optimisation, drone photography and beading.

SAACI 2016 5-7 June 2016

Provisional programme SATURDAY 4TH JUNE VENUE

TIME

Anta Boga Hotel

10h00 – 12h00

EXCO Committee Meeting (Closed Meeting)

12h00 – 13h00

Board Lunch (Closed Function)

13h00 – 18h00

Board Meeting (Closed Meeting)

President Hotel & Conference Centre

14h00 – 18h00

Arrival of Delegates – Experience Tour

Mangaung City on the Move

18h00 onwards

Delegates at Leisure | Stop and smell the flowers

19h00 onwards

Board and Patron Members Cocktail – By Invitation Only

SUNDAY 5TH JUNE VENUE

TIME

President Hotel & Conference Centre

08h00 – 12h00

Experience Tour

Kopano Nokeng Country Lodge & Conference Centre

09h00 – 11h00

CMP Breakfast brunch & meeting – By Invitation Only

All Official Hotels

10h30 – 11h00

Transport of delegates to First Time Attendees and New Members Induction

Kopano Nokeng Country Lodge & Conference Centre

10h30 – 15h00

Registration and Information

11h00 – 12h00

First Time Attendees and New Members Induction to SAACI

All Official Hotels

11h30 – 12h30

Transport of delegates to Welcome Lunch and Congress Kick–Off

Kopano Nokeng Country Lodge & Conference Centre

12h00 – 13h30

Welcome Lunch | Kopano Nokeng Country Lodge & Conference Centre

13h30 – 13h45

Congress Orientation Session

13h45 – 14h45

Panel Discussion: Qualifications, Accreditation and Education Karen Kotowski | Mandisa Silo | Nellie Swart | Pieter Swart

14h45 –15h30

Mindfulness in the real world: Kevin Horsley

15h30 – 16h00

Open Mic Session: What you wish you knew sooner

16h00 – 16h30

Transport of delegates to Official Hotels

Mangaung City on the Move

16h30 – 17h30

Delegates at Leisure | Stop and smell the flowers

All Official Hotels

17h30 – 18h00

Transport of delegates to the Re–Connect evening

Oliewenhuis Art Museum

18h00 – 21h00

Re-connect Evening | Oliewenhuis Art Museum

SAACI News MONDAY 6TH JUNE Venue

Time

Conference 4, 5 and 6

President Hotel & 07h00 Conference Centre 07h00 – 08h00 08h00 – 08h30

Conference 2

Conference 3 Conference 7

Transport of delegates to Congress Venue Networking & Refreshment Session

08h10

Doors open, delegates seated by 08h25

08h30 – 08h50

Opening Ceremony

08h50 – 09h00

Welcome by Chairperson

09h00 – 09h30

Opening Address from the Minister of Tourism: Derek Hanekom

09h30 – 10h15

Keynote: With Knowledge, It’s possible Jonathan Jansen

10h15 – 10h45

Refreshment Break

10h45 – 11h00

Daily Orientation Session

11h00 – 11h45

South African National Convention Bureau Update

11h45 – 13h00

Annual General Meeting & State of the Association Reports

13h00 – 14h00

Lunch

Fireside chat at innovate@saaci

14h00 – 14h30

Solution Session: Hot Topic: 1 | The Delegate of the Future – Smash the Mould Pieter Swart 1 | Sustainable transformation Quick Chat Time in an evolving Hot Topic: 2 | The ABC’s of Government business world Events: all protocol NOT observed Shariefa Allie– Helena Burger Nieftagodien

innovate@saaci & busyhub

15h05 – 15h30

Refreshment Break

Fireside chat at innovate@saaci

15h30 – 16h00

Hot Topic: 3 | The BIG debate, how do I grow my business and keep it profitable. Outthinking the competitor Lindiwe Sangweni–Siddo

16h00 – 16h05

Quick Chat Time

16h05 – 16h35

Hot Topic: 4 | Thinking outside of the box, a creative marketing campaign Thebe Ikalafeng

16h35 – 18h30

Happy Hour

14h30 – 14h35 14h35 – 15h05

Mangaung City on the Move

Various Venues

Registration and Information

Fireside chat at innovate@saaci

Solution Session: innovate@saaci 2 | Sponsorships & busyhub from a fresh perspective in a tight budget enviroment Kershnee Govender

Leadership Master Classes (CEO’s and MD’s only) | Strategic Thinking, how to become a better leader Susan Lasecki–Coiro

OOTO: 1 | Website Optimization & 2 | Koeksister Making

Leadership Master Classes (CEO’s and MD’s only) | Influence, how to coach a high performance team Susan Lasecki–Coiro

OOTO: 3 | Color Coding & 4 | Cheetah Experience

Delegates at Leisure | Stop and smell the flowers

All Official Hotels

18h30 – 19h00

Transport of delegates to SAACI’s Venetian Ball

The Ramblers Club

19h00 onwards

SAACI’s Venetian Ball | The Ramblers Club

Tuesday 7TH JUNE VENUE

TIME

President 07h00 Hotel & 07h00 – 08h00 Conference 07h30 – 08h30 Centre 08h30 – 08h45 08h45 – 09h30

CONFERENCE 2

CONFERENCE 3 CONFERENCE 7 VARIOUS VENUES

Transport of delegates to Congress Venue Networking & Refreshment Session Daily Orientation Session Keynote: Business in Africa: Victor Kgomoeswana

09h30 – 10h15

Case Study: The Psychology of Sustainability: Misha Teasdale

10h15 – 10h45

Refreshment Break

10h45 – 11h15

Hot Topic: 5 | A standing discussion: The sharing Solution Session: innovate@saaci Sales Master OOTO: economy, AirBnB and Uber, will revolutionise 3 | Limitation of & busyhub Classes (Event 5 | Drone Photography our industry for the better & 6 | Traditional Beading liability for PCO’s Sales Directors and Event and Managers Quick Chat Time organisers only) | We Hot Topic: 6 | Exploring the changes in the Gift Luthuli are all in Sales “expo” industry that can serve to enhance Thaamir Moerat conferencing – and vice versa Jane Steel

11h15 – 11h20 11h20 – 11h50

11h50 – 11h55

Quick Chat Time

11h55 – 12h25

Hot Topic: 7 | Convention Bureau – bidding for a congress? How the process actually works Corne Koch

12h25 – 12h30 12h30 – 13h00

All Official Hotels

CONFERENCE 4, 5 AND 6 Registration and Information

Fireside chat at innovate@saaci

Solution Session: 4 | Silver bullets in the business events sector – Quick Chat Time how do we Hot Topic: 8 | Innovation and creativity in an era address them? of digital media, making your event go viral Nina Freysen– with the effects of social media Koo Govender Pretorius

13h00 – 14h00

Lunch

14h00 – 14h30

Hot Topic: 9 | Economics and business climate: Slow economic growth forecasts, increased interest rates and a volatile rand – what you need to know Wayne McCurrie

14h30 – 15h15

Keynote: Events Management

15h15 – 15h30

Closing Ceremony & Handover to the City of Tshwane

15h30 – 16h30

Farewell Cocktail, grab and go or stay and network

15h30 – 17h00

Airport Transfers

16h00 – 17h00

Transport of delegates to Official Hotels

Sales Master Classes (Event Sales Directors and Managers only) | Strategic Plan vs Strategic thinking Thaamir Moerat Fireside chat at innovate@saaci

OOTO: 7 | How technology can help you; out of the office etiquette and using apps for events & 8 | Whiskey and Bubbles for the connoiseur

EXSA News

Message from new EXSA chairman

ounded 36 year ago, EXSA is essentially the sum of two parts: our members, without whom we would not exist; and the Association which binds our members together. Our members join EXSA for many reasons which includes the networking opportunities, credibility within the industry, government tender requirements, and for recognition at the prestigious EXSA awards. As an Association driven by the members, for the members, I am honoured to lead the Association in the future. We have an exciting if not challenging year ahead, but with the continued input and support of our members and industry, we can grow and strengthen the Association.

Skills Development EXSA continuously works on behalf of its members with representation to government and other parties, such as Services Seta, to address the need for skills development. This year EXSA has also launched the EXSA Academy which will meet the demand for skills development in our industry and will cover all compliance, legislative and training needs for its members and the larger events industry.

We look forward to creating a pool of excellent and skilled individuals who will continue to grow our industry.

Networking EXSA is committed to building and strengthening the Association, which remains relevant and beneficial for all our members. The Association’s vibrant forums include the organisers, suppliers, venues and young professionals. These forums service the specific needs of each segment of the industry. The Forums give members the opportunity to share their knowledge and develop solutions for industry problems, while building relationships with likeminded people who continue to add great value to this industry. EXSA is working on increasing the frequency of these networking events to ensure that business meetings can be conducted to drive business within EXSA members.

Harnessing Technology To remain abreast of technology and for convenience, EXSA has created an app for the Association which will continue to develop as the needs of the Association grow and change. Members can now

Neil Nagooroo, EXSA chairman

receive important news and pushed notifications via the app. Judging for the EXSA awards has also become easier whereby judges can access the judging section of the app and input their scores directly. Downloading the app simply means searching for EXSA in the Play Store or iStore. We will continue to work on enhancing the features of this versatile app. EXSA will continue to work tirelessly on behalf of its members by re-enforcing partnerships and adding value by promoting and advertising exhibitions which play a vital role in the marketing mix; and by developing and certifying skills in the greater educational arena.

THE POWER OF EXHIBITIONS: Face-to-Face is Simply Better We are the go-to people for exhibitions and events. Our members comprise of Venues, Organisers, Service Providers, Suppliers and Associate Organisations. Formed in 1980, EXSA is recognised internationally as the voice of the exhibition industry in South Africa, and is always available with help and advice.

T: +27 11 805 7272 F: +27 11 805 7273 E: exsa@exsa.co.za www.exsa.co.za Patrons: Platinum:

Gold:

Site news

Hosted buyers become

South African ambassadors By Tes Proos, Site Southern Africa president

ite Southern Africa was well represented at Meetings Africa, with 15 exhibitors on the Site pavilion. It was exciting to meet a number of new hosted buyers from various countries and having the opportunity to introduce them to the fabulous variety of incentive destinations the region has to offer. Meetings Africa is an excellent platform for introducing potential buyers to the region and turning them into the

best possible ambassadors to promote the destination. Point in case is Charles-Eric Vilain XIIII from Belgium. Charles-Eric specialises in gourmet food and wine tours around the world and recently discovered the joys of South African wines. He said: “A few days ago I attended a presentation on South Africa jointly with a wine tasting. It was an immense success. South African wines are fabulous. And, as you may know, Kleine Zalze, Family Reserve, Chenin Blanc 2013, was awarded best white wine in the world in 2015.

“During the tasting we also discovered wines from Constantia and Franschhoek, including Colmant and Holden Manz. “And of course we had to finish with the world-known Amarula.” It was a superb introduction to South Africa and Charles is now actively promoting wine tours to South Africa, as a direct result of having been invited as a hosted buyer to Meetings Africa. I have no doubt we will have many more ambassadors following the 2016 hosted buyer tours at the end of February 2016.

What we’re all about ... motivational experiences Why we do it? ... business results SITE ORGANISATIONAL MISSION • • •

Site is the only global network of travel and event professionals committed to motivational experiences that deliver business results Site provides insights and connections that inspire the utilisation of this powerful tool across diverse industries, regions and cultures Site serves as a source of knowledge and best practices where members can make personal connections that sustain professional growth Contact Tes Proos Office + 27 (0)21 555 3617 Fax: 086 698 7792 Only one organisation sits at the critical intersection between those who E-mail: tes@crystalevents.co.za seek the benefits of motivational tools and those who can provide these extraordinary experiences. That organisation is Site ... www.crystalevents.co.za

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Calendar

Local and international conferences, workshops and exhibitions of interest to the conference, exhibition and special events market For free entries in this calendar, please supply information to: Contact Publications, PO Box 414, Kloof 3640. Tel: (031) 764-6977. Fax: (031) 764-6974. E-mail: colleen@contactpub.co.za local: 2016 APRIL 4-6: INTERNATIONAL LUXURY TRAVEL MARKET AFRICA. Venue: Cape Town International Convention Centre, Cape Town. More information: Chardonnay Marchesi. Tel: (011) 549 8300. E-mail: Chardonnay@ThebeReed.co.za

April 8: IBTM Africa One-day conference. Venue: Cape Town International Convention Centre, Cape Town. More information: Chardonnay Marchesi. Tel: (011) 549 8300. E-mail: Chardonnay@ThebeReed.co.za

APRIL 6-8: WORLD TRAVEL MARKET AFRICA. Venue: Cape Town International Convention Centre, Cape Town. More information: Chardonnay Marchesi. Tel: (011) 549 8300. E-mail: Chardonnay@ThebeReed.co.za

JUNE 5-7: SAACI Congress. Venue: Mangaung (Bloemfontein). More information: Adriaan Liebetrau. Tel: (011) 880-5883. E-mail: adriaan@saaci.org. www.saaci.org

International: 2016 APRIL 19-21: IMEX frankfurt. Venue: Frankfurt, Germany. More information: Tel: +44 1273 227311. www.imex-frankfurt.com MAY 25-27: IAPCO EDGE Seminar. Venue: Whistler, Canada. More information: info@iapcoeducation.org. www.iapcoeducation.org JUNE 14-16: THE MEETINGS SHOW. Venue: Olympia, London, UK. More information: Steve Knight, Event Director. E-mail: steve. knight@centaurmedia.com. www.themeetingsshow.com JUNE 15-17: IBTM AMERICA. Venue: Nashville, USA. More information: E-mail: ibtmamerica@reedexpo.com. www.ibtmamerica. com SEPTEMBER 27-29: IT&CMA. Venue: Bangkok Convention Centre, CentralWorld Bangkok, Thailand. More information: E-mail: itcma@ ttgasia.com. www.itcma.com OCTOBER 18-20: IMEX AMERICA. Venue: Sands Expo & Convention Centre, Las Vegas, USA. More information: www. imexamerica.com

NOVEMBER 12-16: 55th ICCA Congress. Venue: Kuching, Malaysia. More information: Mathijs Vleeming, marketing project manager, ICCA, Toren A, De Entree 57 1101 BH Amsterdam, The Netherlands. Tel: +31 20 398 1962. E-mail: mathijs@icca.nl. www.iccaworld.com NOVEMBER 29-DECEMBER 1: IBTM WORLD. Venue: Barcelona, Spain. More information: ibtmworld.sales@reedexpo.co.uk

International: 2017 MAY 16-18: IMEX Frankfurt. Venue: Frankfurt, Germany. More information: Tel: +44 1273 227311. www.imex-frankfurt.com DATE TBA: 56th ICCA Congress. Venue: Prague, Czech Republic. More information: Mathijs Vleeming, marketing project manager, ICCA, Toren A, De Entree 57 1101 BH Amsterdam, The Netherlands. Tel: +31 20 398 1962. E-mail: mathijs@icca.nl. www.iccaworld.com

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