SUPPLIER CASE STUDY

Barmotion – expands its operation

Barmotion is a hospitality and branding solution provider that has been supplying reliable and professional service to the events industry for over 12 years, placing clients’ brands into the hands of attendees at conferences, product launches, exhibitions, and more.

Over the last year, Barmotion has expanded its operations, bringing their hospitality and branding solutions to the UK market. A big step forward for the company as they begin to establish themselves as a global business.

Alexia Swart, managing director of Barmotion, explained: “The expansion into the UK has been an obvious choice for Barmotion, the cultural similarities gave us the opportunity to make a memorable first impression on new clients without changing who we are as a brand. Barmotion’s strength comes from our ‘rock star’ baristas’ ability to put a brand into a client’s hands through delicious drinks and snacks with a smile, which the UK greatly values, as it mirrors its own culture of offering warm drinks and refreshments to its guests.”

Coffee is present in many cultures around the world and the UK is no exception. The UK sees nearly 100 million cups of coffee consumed daily and this figure has been growing over the years. Coffee has become part of workplace culture, making it the perfect starting point for Barmotion when we first launched there.

Ms Swart said: “Throughout our time in the UK, we have expanded the list of services and products we offer, starting out with coffee bars and lolly waffles, working our way up to soft-serve bars, alcoholic beverages, zesty smoothie bars, and more. There’s still a long way to go until the UK operations match the range and resources that we have in South Africa, but we take pride in our journey so far.”

“Being known for our first-class service in the South African event, hospitality, and marketing sectors has also been a large factor in Barmotion UK’s growth. We have built a strong reputation over the years, with the stories of happy clients to prove it, which established us as a trustworthy brand that UK organisers can count on to maximise their exposure at events,” she added.

Ms Swart said: “While the UK branch is constantly growing, South Africa will always be the home base for Barmotion. Even with the challenges our events industry has faced during the pandemic, it continues to thrive and adapt; it’s an industry we’re proud to be a part of.”

“The South African operation has access to its own industry-leading equipment and high-quality ingredients that we use to help our clients stand out from other exhibitors, with a variety of options available such as hot chocolate, sushi, wraps, milkshakes, and more. Keeping so much of what we do in South Africa also gives us the opportunity to support local businesses and give back to our community,” she added.

Ms Swart concluded: “Barmotion is always looking to the future, and we are eager to keep growing the UK operation by expanding those products and services we have to offer as well as the sources we get our products from. In time, we hope our reputation reaches the level it has in South Africa, showcasing the dedication to quality service of our ‘rock stars’, no matter where we are in the world.”

“We are also excited to continue being a part of events in South Africa and grow with our industry peers as the market begins to boom again.”

Barmotion is a proudly South African company, we have South Africa to thank for our roots and for nurturing us to become the amazing company that we have grown into. While we are grateful to have the opportunity of spreading our wings and becoming a global business, we have only been able to do so because of what we are and how we have grown in South Africa, and the amazing team and clients that we have there.

Testimonials

SA Clients

“Barmotion is one of the most professional and efficient service providers I’ve had the pleasure of working with. Their service delivery, friendly staff, delicious offering, and willingness to always go above and beyond is honestly unmatched. Barmotion is the epitome of excellence.”

Client: Ankole Brand Communications

“A huge shout-out of thanx to Barmotion and their assistance for their outstanding service at the Marquee Hollywoodbets Durban July. When I saw David, after an absence of two years, I just burst into tears. What I know is that when Barmotion is there, I don’t have to worry about anything. We’ve built a relationship that will last forever. It was rough, but they were calm and delivered the best coffees, with beautiful art, to so many of the guests and us who needed it so badly.”

Client: Flooid

“My only feedback is… Barmotion’s standard of service remains top-notch.”

Client: Shanghai Events

“MiX Telematics has worked with Barmotion on a number of our events over the years and our experience with them has been nothing short of fantastic! The team is very professional and offers excellent service as well as recommendations to elevate your event. They go the extra mile to make every event a great success. We would definitely recommend the Barmotion team for any of your event needs.”

Client: Mix Telematics

UK Clients

“I’ve used the team at Barmotion multiple times now and they’re always an absolute delight! Prompt, efficient, affordable and, most of all, cheerful smiling faces that elevate the mood on any set or location you put them on. I will most certainly be calling them first in the future!”

Client: Get back pictures

“From the bottom of my heart, I want to thank you! You were really such a thorough, kind and professional person to work with. You went above and beyond to support our event and me, personally. I know things were a little last-minute and all over the place due to the transition between Yas and I, but you didn’t drop the ball on anything. Please also thank your staff, they were so friendly and helpful, and I can’t tell you how much I appreciated their help with moving things around/clearing up.”

Client: Hire Space

“We had an amazing time, thanks to Barmotion — honestly, smashed all expectations, and everyone was super impressed and amazed by your service and personality. Your presence added so much to the atmosphere we were trying to build. My feedback is only positive — staff amazing, friendly and willing to go above and beyond, coffee quality and great service. Setup and breakdown was super smooth, efficient and really took so much off our shoulders on the day.”

Client: Equippers

“I used Barmotion for a corporate family fun day in the summer. They were very helpful and friendly from the start. They organised everything on our behalf, which was extremely helpful and were always on hand at the end of the phone to help whenever I needed it. They sent me over multiple options and provided me with lots of choice and even provided personalised menus with our company branding on them. These looked super professional and added that extra special touch. The staff on the day were absolutely lovely and a tribute to Barmotion. They couldn’t have been more helpful with our guests and everybody loved the ice cream and slushies! The slushies and ice cream where amazing quality and all our guests went back for more! Thank you Barmotion!”

Client: Right at Home

Contact details

Tel: 0861 937 625

Email: info@barmotion.co.za

Website: www.barmotion.co.za