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Voice of the Business Events Industry in Africa Vol 44 No 2 FEBRUARY 2024
Meet the Meetings Guy
Events can stay as they are, or they can change to SUSTAINABLE… Chat’r Experience has your back
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Business Events Africa: serving the business events industry for 44 years
CONTENTS
About the cover
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Industry Voice of the Business Events
VOL 44 NO 2 FEBRUARY 2024
The authority on meetings, exhibitions, special events and incentives management
in Africa Vol 44 No 2 FEBRUARY 2024
John Arvanitakis of Chat’r Xperience is taking the lead by pledging to the Net Zero Carbon Events initiative.
Published by the proprietor Contact Publications (Pty) Ltd (Reg No. 1981/011920/07)
HEAD OFFICE POSTAL ADDRESS: PO Box 414, Kloof 3640, South Africa
Meet the Meetings Guy
Events can stay as they are, BLE… or they can change to SUSTAINA Chat’r Experience has your back
EXSA-LLENCE AWARDS 34 EXSA Conference 2024 – ‘a changing world’. 36 EXSA-llence Awards 2024. 44 The Exhibitionist walks away with three EXSA ‘EXSA-llence Awards’. 46 Specialised Exhibitions delighted to win four EXSA-llence industry awards. events | meetings | exhibitions | activations
Cover Feature COVER STORY 6 John Arvanitakis — sustainability and the environment is top priority.
On the pages EDITOR’S COMMENT 4 The changing face of the industry. NEWS 5 Second edition of Hospitality Confidence Index highlights a thriving tourism sector in Africa.
VENUE NEWS 48 Radisson announces its first safari hotel in South Africa. 49 The Cellars-Hohenort appoints new assistant GM. MARKET NEWS 50 Africa Travel Week unveils 10th Anniversary WTM Africa show programme 51 Infrastructure South Africa to partner with AAXO. 52 Registration for Africa’s Travel Indaba 2024 is now open. 54 International ocean economy stakeholders meet in SA for innovation summit. 56 Speakers from six countries confirmed for PSASA Annual Convention. 57 Radisson Hotel Group expands Tim Cordon’s role. SACIA NEWS 58 Recognising the competence of event professionals.
SUSTAINABILITY FEATURE 10 ExpoGuys creative approach to sustainable exhibition design and business practice.
Association news
A LOCAL PERSPECTIVE 13 Unveiling the future: hospitality business trends 2024.
AAXO 59 African exhibition and events industry gears up for AAXO ROAR Awards 2024.
MEETINGS AFRICA 2024 14 Meetings Africa 2024 — Africa’s success built on quality connections.
SAACI 60 Numbers help us all.
MAURITIUS FEATURE 18 It’s time to meet in Mauritius. NORTHERN CAPE 22 Revealing the Northern Cape: Africa’s competitive destination for business events.
FAX: 086 762 1867 MANAGING DIRECTOR: Malcolm King malcolm@contactpub.co.za EDITOR: Irene Costa gomesi@iafrica.com SENIOR GRAPHIC DESIGNER: Vincent Goode vincent@contactpub.co.za DISTRIBUTION MANAGER: Jackie Goosen jackie@contactpub.co.za SALES REPRESENTATIVE: Irene Costa +27 (0)82 558 7387 gomesi@iafrica.com PUBLICATION DETAILS: Business Events Africa Volume 44 No 2 Business Events Africa has 12 issues a year and is published monthly. This magazine is currently only available in digital format.
publishers of Business Events Africa, is a member of:
EVENT GREENING FORUM 61 Navigating the path to a sustainable future. SITE 62 Some of the major issues facing the travel industry.
Regulars
TOP SUPPLIER 26 Barmotion — making your exhibition hospitality count.
DIRECTORY 64 Directory of associations.
GLOBAL PERSPECTIVE 29 Future meeting space presents 2023 research results
MARKET NEWS 66 New management appointment at The Plettenberg.
TOP SUPPLIER 30 Olive Convention Centre — ‘Where you meet matters’.
INDEX 66 Index of advertisers and contributors.
PERSONALITY PROFILE 33 Humble Miller Matola has a strong work ethic.
TEL: +27 (0)31 764 6977
THE LAST WORD 67 Addressing the skills shortage: collaborative solutions for a thriving hospitality industry.
Official media partner
Official Journal of the Southern Africa Chapter of the Society for Incentive Travel Excellence
Official journal of the Exhibition & Event Association of Southern Africa
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The changing face of the industry The world today is a different world from when I started working, over 25 years ago.
I
began as an intern sub-editor at a community newspaper. I was one of two English speakers at the organisation, but I quickly adapted to the company’s culture. Being an intern, I remember wanting to learn as much as I could from the team, and they were all very willing to assist me. I quickly became part of the newsroom family and when I was afforded an opportunity to join a travel trade publication, they were all very excited for me. I was a little apprehensive, as it had become home in the few months I worked with them. When I joined the travel trade publication, it was at first quite mind-boggling. I was based in Johannesburg and the head office was in Cape Town. Things moved at a more rapid rate, and I had to figure things out for myself. I didn’t have a team with me but I realised very quickly that I had to immerse myself in the travel industry. I worked very closely with airlines, tour operators, and travel agency groups, independent agencies, as well as trade associations and tourism destination offices. It was an exciting time for me as it included lots of travel and amazing travel experiences. For the five years I was in the travel sector, I learnt about creating and building relationships within
the sector. I left this sector with great connections. When I was afforded the opportunity to work for Contact Publications, I had no idea what the business events industry was all about. At the time, I thought it was an extension of the travel industry, but I was wrong. This industry is so powerful, for example, an association conference or even an exhibition, is more than just people meeting, it is about the knowledge economy, exchanging ideas, creating new opportunities and connections, and also about leaving an amazing legacy, besides the economic benefits. As with the travel trade publication, I realised very quickly that I had to get to know the industry from within. This meant immersing myself within the sector. The late Godfrey King – founder of Contact Publications – used to say that our magazine was more than just a publication. He firmly felt that we were a fundamental part of this sector. Today, more than ever before, we are truly part of the industry which we write about. Fundamentally, we, as a trade publication, have the role of capturing the essence of the industry, month to month. In essence, we are a journal of record for the business events sector.
Credit: Hein Liebetrau
EDITOR’S COMMENT
I have been with Contact Publications for 20 years, this year, and I have worked with some of the most amazing people, who are at the top of their field. The team has reduced over the years, technology has advanced; however, the fundamentals have remained. The connections we make, are the most important element we can take with us, wherever we go. No matter how things change, this is something that remains constant. This, and the fact that one has to adapt, is par for the course. I love the business events industry, because of the significant role it plays, but mostly, because of the people who constitute this industry. I have made amazing connections. Many have become good friends over the years. Our sector has the most dynamic people you can ever meet. I am really in awe of our industry. I am proud to be part of this sector and look forward to reconnecting with old friends, and look forward to making new friends at Meetings Africa 2024!
Irene
Email: gomesi@iafrica.com
Image courtesy of Blueberry Hill Hotel, Johannesburg
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PAGE STRAP NEWS
Second edition of Hospitality Confidence Index highlights a thriving tourism sector in Africa In the run-up to the seventh edition of the Hotel & Hospitality Expo Africa in June, the African Hospitality Confidence Index 2024 shares top insights into the trends shaping the continent’s hospitality sector.
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he latest Confidence Index paints a vivid picture of a vibrant, positive industry in which the majority, at 80 per cent, of hotel, bar and restaurant operators, along with industry suppliers are looking to the future with growing confidence and optimism,” said Margaret Peters, event manager for Hotel & Hospitality Expo Africa at dmg events South Africa. “Many businesses have recovered from the pandemic and are entering a new growth phase, encompassing greater technological development, increased access to financing and a focus on nurturing industry talent, whereby 55 per cent of respondents now have systems to foster employee satisfaction and loyalty.” Key among trends is implementing Artificial Intelligence (AI), where almost 1-in-4 businesses are reportedly using AI tools to enhance operations. AI offers a wave of innovation, transforming how businesses operate and easing revenue management and security, among other operational efficiencies. “Rising interest in AI is part of a wider acceleration in digitisation, emerging during the pandemic, with early adopters seeing great results,” added Martin Takacs, global sector leader: hotel and leisure, Moore Global. An overwhelming 92 per cent of respondents say ‘bleisure’ accounts for a significant amount of customers. Business and leisure, or ‘bleisure’ tourists have become increasingly popular, fuelled by a mix of
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pent-up travel demand post-pandemic, and growing remote working patterns. The greater emphasis on work-life balance is set to shape the tourism and hospitality industry even further over the next decade, with the value of the global bleisure market expected to more than double, from 2022 levels, to $731.4 billion globally by 2032, at a compound annual growth rate (CAGR) of 8.9 per cent. The Confidence Index provides a deeper understanding of emerging trends from those directly involved. “The intention is for the industry to have a point of reference of their peers,” adds Ms Peters. This is ideal through the emergence of AI, alongside a more intense focus on Environmental, Social, and Governance (ESG) factors amidst the search for customers in a more competitive market. Some 89 per cent of respondents believe ESG action is vital for the long-term success and viability of the sector, but there is still work to be done to see this take shape. Those that have implemented ESG measures, such as green or renewable energy as well as increased recycling, acknowledge the business benefits, with 57 per cent reporting a positive impact on customer satisfaction and loyalty. The Confidence Index is the most comprehensive, authoritative, and up-to-date snapshot of the African hospitality industry. In its second year, put together by dmg & Kaoun and Moore Global, this new, annual research
endeavour captures the evolving perceptions of the industry over time. Responses grew from 315 respondents in 2023 to 537 (+70 per cent), with the number of African countries represented almost doubling from 17 last year to 30 this year. The Confidence Index added suppliers to the participating respondents for the first time this year, enabling this crucial segment of the industry to share its views. The African continent is forecast to be the world’s second fastest-growing economic region this year, after Asia and it also has the world’s youngest and fastest-growing population, set to reach 2.5 billion by 2050. A growing middle class and the emergence of megacities hosting more than 10 million people are anticipated, all of which will drive demand for hospitality. “This growth will lead to an increasingly complex operating environment, particularly as digital transformation and modern measures can boost the bottom line and improve guest experiences,” added Mr Takacs. “The industry across Africa remains ambitious, optimistic, and determined to overcome challenges and embrace opportunities.” The 2024 edition of the Hotel & Hospitality Expo Africa, taking place from 11-13 June 2024 at the Sandton Convention Centre will unite the industry to grow, network, and thrive. To download the Confidence Index, please click here.
Business Events Africa February 2024 5
PAGE STRAP COVER STORY
John Arvanitakis — sustainability and the environment is top priority The world has evolved and the business events industry has evolved too, as it moves towards Net Zero Carbon Events: an industry initiative to address climate change. John Arvanitakis of Chat’r Xperience is taking the lead by pledging to the Net Zero Carbon Events initiative. John founded Chat’r over 10 years ago, and has over 24 years of experience in the industry.
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ur world is in a perilous state, increasing diseases are spreading more rapidly and are becoming increasingly immune to our borders, climate change is a reality, the world is on fire and global warming is affecting all of us. The sustainability of our planet is increasingly becoming a problem.” New Sustainability Expo In line with his passion for sustainability, John, in partnership with Angelique Smith, managing director of Event Synthesis, is launching a new expo that will be focused on sustainability in the tourism and the meetings industry. The show will be launched during Meetings Africa 2024. The show will be predominantly a consumer show with a trade day, offering an educational element. John said this will be an African initiative and he
hopes to launch it here in South Africa, with the plan to grow it into other African countries. It will showcase sustainable venues, hotels, suppliers, and tourism bodies, etc. The new expo will focus on the leisure and business events travel audience. The expo will bring together, under one roof, all related products that offer a sustainable tourism offering, be it, from an environmental, economic, or conservation perspective. Climate change, coupled with the recent Covid-19 pandemic, has resulted in a more environmentally conscious traveller. John said: “Our expo is a direct response to this need and the quest to find travel opportunities that combine travelling, whether it be for leisure or business, with a more positive impact on the environment. Globally, this has become more than just a talking point, it is a reality, and we would like to allow African tourism products,
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John Arvanitakis.
Angelique Smith.
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COVER PAGE STRAP STORY
and the related supply chain, the opportunity to showcase their offerings to buyers and consumers under a single expo,” John said. Exhibitors will be vetted and would need to comply with predetermined criteria that are based on the United Nations Sustainable Development Goals (SDGs) to participate in the expo. Similarly, buyers will be vetted to ensure that their clients are also looking actively to host meetings, conferences or events in these areas and that they too will be ensuring that their offerings will also comply with a minimum requirement towards implementing at least two of the SDGs for their meetings or events. John said: “We believe that the time is right for such an expo and that bringing together products in the sustainable industry will provide them with a focused and target audience.” “We will soon be engaging with the tourism sector and will provide more details for our first-ever expo — we are excited about this opportunity and look forward to growing this vital and very important sector of our tourism industry.” “We at Chat’r firmly subscribe to the view that to stay relevant in our industry we must keep innovating, and that is the core of our plan for the next decade.” The Next Decade The Chat’r team has this reality at the top of their mind, as they plan their growth strategy for the coming decade. Sustainability and the environment will play a key role in any project they work on in the future. John said: “Just like when we started, we made sure that every event we were part of had an element that encouraged chatter, we are now committed to driving sustainable and green event practices in each and every event, activation,
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conference, or exhibition booth we execute on behalf of our clients.” “At Chat’r we believe it is our responsibility, as event organisers, to provide our clients with guidance, solutions, and answers to hosting more green events with minimal environmental impact and much-reduced carbon footprint.” A question that John asks of his team daily: “Have you ever stopped to consider the impact on the environment of the wastefulness of the events, exhibitions, and conferences we organise?” — most people don’t. “Conferences and events are by nature extremely wasteful. Consider that you’re setting up a small community for one, two, or more days, placing everyone into an environment where they are beholden to what’s on offer from the event venue. Everything is designed to be single-use, fair weather, stop-through and temporary” — Kevin Cobus, Event Sustainability: The evolution of a wasteful industry. “I could not agree more with the sentiments expressed above, and it is with this in mind that Chat’r has taken the firm decision to make a difference where we can, and to bring our clients along with us on this new journey,” John said. John said these are some facts and stats that he’d like to share with his clients when discussing the impact of their event or exhibition participation on the environment: The typical conference attendee produces 1.89kg of waste each day, of which 1.16kg will end up in a landfill. The average conference attendee produces over 170 kilograms of CO2 emissions per day. The carbon footprint of global air travel
Business Events Africa February 2024 7
PAGE STRAP COVER STORY
Sustainability Sustainable development has long been a focus of the events industry. Connected to programmes such as the United Nations’ Sustainable Development Guidelines (UNSDGs), industry initiatives have addressed everything from waste management and energy conservation to local sourcing and hiring practices. The principles of sustainability are now firmly embedded within industry practices and client expectations.
related to events contributes 2.05 per cent of global C02 emissions, about the same emissions as those of a country such as France. “Ensuring that we stay committed to this path Chat’r supports and is a signatory to the Net Zero Carbon Events pledge, a United Nations supported industry initiative to address climate change. Chat’r is also a member of the Event Greening Forum (EGF) of South Africa," John said. “The way forward for Chat’r is to work with a purpose, work with meaning. To work towards ensuring that all we do, for ourselves and on behalf of our clients makes a difference and
contributes positively to society, the environment in a sustainable way, both economically and with the objective to conserve the limited resources on our planet,” John added. “It is about leaving a positive impact on the environment, and therefore a positive legacy.” John said: “We are confident that our future is bright green! If you are ready to start doing things differently, and more sustainably, for your next event, conference, or exhibition stand design or build, consider contacting us at hello@chatr.co.za.” Chat’r clients can be assured of their commitment to professional events, delivered with integrity and accountability. Chat’r is a member of the following industry organisations which hold us accountable to industry best practices: Event Greening Forum (EGF), Southern African Association for the Conference Industry (SAACI), Association of African Exhibition Organisers (AAXO), and Exhibition and Events Association of South Africa (EXSA). Chat’r Xperience is committing itself to a future in the events space that focuses on working towards the goals of the Net Zero Carbon Events Initiative, to reduce its environmental impact by 50 per cent by 2030, and to reach the goal of net zero by 2050. The Meetings Guy and Gal John and Angelique are also launching a new meetings and business events travel content platform on Instagram – themeetingsguyandgal – for the meetings industry. It will be a platform to showcase meetings, conference, and exhibition venues, to help event managers, organisers and meeting planners to select suitable venues for their events. “We will do reviews and highlight key differentiating factors of the venues we visit. We hope that this will become a comprehensive and useful venue
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What is net zero? Put simply, net zero means cutting greenhouse gas emissions to as close to zero as possible, with any remaining emissions re-absorbed from the atmosphere, by oceans and forests for instance. Why is net zero important? The science clearly shows that to avert the worst impacts of climate change and preserve a liveable planet, global temperature increase needs to be limited to 1.5°C above pre-industrial levels. Currently, the Earth is already about 1.1°C warmer than it was in the late 1800s, and emissions continue to rise. To keep global warming to no more than 1.5°C — as called for in the Paris Agreement — emissions need to be reduced by 45% by 2030 and reach net zero by 2050. listing for anyone looking to host an event of any kind, and any size, all over Africa.” “Of course, we will also be highlighting venues that comply with, or are actively working towards, sustainable environmental practices,” John added. Off The Highway Lastly, John, in collaboration with William Price and Steven McGown, will be launching Off the Highway — which will be off-road package tours with an inspirational ‘host’ on motorbike or 4x4, for off-the-beaten-track experiences. These could be used for conferences or post-tours as well as an incentive option. Dates are still to be confirmed.
events | meetings | exhibitions | activations
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10 – 12 April 2024, CTICC
years of
AFRICA Celebrating a decade of tourism industry success
From 10-12 April, The City of Cape Town hosts WTM Africa for it’s 10th edition. The event is Africa’s leading and only B2B exhibition for both inbound and outbound travel and tourism markets, presenting a diverse range of destinations and industry sectors to travel professionals across the globe. Through its industry networks, global reach, and regional focus, WTM Africa creates personal and business opportunities providing our customers with quality contracts, content, and communities.
HOST CITY:
BUILT BY:
WHY VISIT? • • • • • • • • • • • • •
One-on-one meetings Speed networking International media Content sessions Engaging workshops Associations and media partners Ministerial round table Networking events & experiences Hosted buyer program Annual Trend report Cutting-edge systems & platforms Product launches Sister suite of niche events
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PAGE STRAP COVER SUSTAINABILITY STORY FEATURE
The South African Village at the 2012 Olympic Games.
ExpoGuys creative approach to sustainable exhibition design and business practice In the world of exhibition design, sustainability is no longer just a trend; it’s a necessity. Leading this eco-conscious revolution is Nicholas De Klerk, a visionary designer with a passion for sustainable practices both in everyday life and in the exhibition industry.
A
s the creative director for ExpoGuys, Nicholas has been instrumental in redefining how exhibition stands are conceptualised and built, integrating principles of sustainability that resonate with our daily environmental responsibilities. This article explores how Nicholas and ExpoGuys are setting new standards in sustainable exhibition design, reflecting a broader commitment to ecofriendly practices.
is deeply rooted in recycling and utilising waste materials. His love for using ‘rubbish’ in his designs, as evident from his Instagram handle @junktalkstome, showcases his dedication to repurposing materials creatively. “I love using rubbish,” he proudly declares.
immersive experience using different coloured sands, coal, gravel, and notably, recycled items like plastic bottles. This approach not only provided a unique aesthetic but also emphasised environmental responsibility.
Creative use of recycled materials Nicholas’s innovative approach to materials shines through in a variety of projects, including the following highlights.
Sustainable design philosophy Nicholas’s approach to exhibition stand design
‘Beautiful Things’ exhibition For this project, Nicholas created an
The South African Village at the 2012 Olympic Games Nicholas reinvented the ‘Beautiful Things’ concept, using plastic bottles and other recycled items, demonstrating how sustainable materials can be effectively utilised in high-profile international events.
The South African Village at the 2012 Olympic Games.
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SUSTAINABILITY PAGE FEATURE STRAP
Department of Arts and Culture exhibition Here, Nicholas employed raw cardboard tubes and untreated chipboard, minimising the environmental impact by reducing the need for finishes like paint and varnish. ExpoGuys: reflecting everyday sustainability At ExpoGuys, sustainability is ingrained in their operations, influenced by Nicholas’s vision. The company strives to reduce its carbon footprint and maximise material reuse. “We make a massive effort to reduce our carbon footprint and reuse as much material as we can,” explains Nicholas. This commitment is evident in their preference for system stands over custom stands. “Although we build everything from shell schemes to custom stands, the majority are system stands with custom elements,” Nicholas adds. These stands are sustainable due to their reusability, reducing reliance on single-use materials like wood. “The system itself is incredibly sustainable, as you use it over and over again,” he adds, highlighting the contrast with 100% custom stands that may end up as waste. Promoting material lifecycle management ExpoGuys extends its sustainability commitment beyond reusable stands. They adopt a full lifecycle approach to materials, an initiative led by Nicholas. Unusable wood is donated and repurposed into furniture, and furniture no longer suitable for hire is donated for reuse. This approach extends the life of materials and supports various causes. Additionally, ExpoGuys promotes the use of fabric banner graphics, printed in-house, for repeated use on their stands. In a significant step to minimise their transportation-related carbon footprint, ExpoGuys extrudes their own aluminium in their factory, ensuring quality control and reducing emissions.
Department of Arts and Culture Exhibition.
Educating and influencing the industry Nicholas’s role in the industry extends beyond design. He educates and inspires others toward sustainable practices through talks and presentations. His lecture series, ‘Junk Talks to Me’, addresses sustainability in design. Nicholas’s speech for the Greening
Department of Arts and Culture Exhibition.
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Business Events Africa February 2024 11
PAGE STRAP COVER SUSTAINABILITY STORY FEATURE
Council and his keynote address at the IFAS conference in Turkey are prime examples of his influence. His recognition in the OOFY’s recycling competition further highlights his sustainable material use, leading to invitations for talks at various conferences. Nicholas’s engagements have been crucial in promoting sustainability in the exhibition industry. His talks emphasise the creative and responsible use of everyday items in exhibition stands, inspiring the industry toward sustainable practices. ExpoGuys embraces solar power for sustainable operations In addition to their commitment to sustainable exhibition design, ExpoGuys has recently taken a bold step to further solidify their dedication to eco-friendly practices by implementing a state-of-the-art solar system at their Johannesburg offices. The threephase industrial system, with high voltage, features 90 solar panels on the roof and 50 KWh batteries, all expandable to meet the company’s energy needs. With solar power as their primary energy source, they can harness up to 50 KVa of clean energy, significantly reducing their environmental impact. Excess energy is stored for use during cloudy days or at night. Eskom’s electricity supply and a backup generator serve as a last resort only. This sustainable energy approach aligns seamlessly with ExpoGuys’ broader mission of responsible and innovative exhibition stand design, ensuring uninterrupted operations while reducing their carbon footprint.
ExpoGuys performing a solar installation.
‘Beautiful Things’ exhibition.
Conclusion ExpoGuys and Nicholas are at the forefront of combining creativity with sustainability in exhibition design. Their innovative use of recycled and repurposed materials sets a benchmark in the industry. Their holistic approach to sustainability, from design philosophy to energy solutions, sets a powerful example for the industry, proving that a commitment to environmental responsibility can be at the core of successful and innovative business practices. www.expoguys.co.za
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‘Beautiful Things’ exhibition.
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A LOCAL PERSPECTIVE PAGE STRAP
Unveiling the future: hospitality business trends 2024 Exciting times lie ahead for the hospitality industry. Ground-breaking new technologies such as artificial intelligence (AI) and alternative energy are helping reshape how guests interact with hotels and 2024 will be the year these ideas kick into overdrive. Wellness is also set to have a strong impact on how hotels operate as guests look to the industry to provide a sanctuary from an overstimulating world. Driven by innovative ideas that promise to redefine guest experiences and elevate operational efficiency, these trends will come to define the hospitality industry in 2024.
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he green revolution: solar and renewable energy initiatives Sustainability took centre stage during 2023 and was unintentionally bolstered by load shedding. Marc Wachsberger, chief executive officer of the Capital Hotels, Apartments and Resorts, one of the fastest growing hotel groups in the country says, “The silver lining to all these rolling blackouts is that it helped fast track a lot of our renewable energy efforts and pushed us to become more self-sufficient.” The group has made significant investments in solar energy and, starting this year, will be putting R10-million towards renewable energy and is well on its way to having 80 per cent of its properties powered by the sun. As more of the industry follows suit and embraces solar and renewable energy solutions, businesses will not only reduce their carbon footprint but also cut down on operational costs. AI continues to take centre stage Artificial Intelligence is no longer a distant dream but a present reality that will revitalise guest experiences while improving efficiency. From smart room services to personalised recommendations, seamless check-ins, heightened safety measures and more, AI will transform the way hotels interact with their guests. Mr Wachsberger explained: “The future of hospitality lies in the hands of AI, but it won’t be a case of robots taking over everyone’s jobs. AI is going to make the industry smarter and more responsive.
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Those of us who jump on the bandwagon sooner rather than later will reap big rewards.” Africa: where growth and opportunity abound With a burgeoning middle class and growing interest from travellers, Africa is set to become a land of opportunity. The untapped potential of the continent presents a canvas for new investments, expansion, and the establishment of luxury resorts. “Large parts of the continent are shaking off negative stereotypes and showing the world what we have to offer. What’s more, 60 per cent of Africa’s population is under the age of 25 meaning there is significant scope for us to benefit from the continent’s demographic dividend. As global travel patterns evolve, Africa should emerge as an important proving ground for those willing to do business on the world’s youngest continent.” Wellness at the heart of hospitality Beyond mere accommodation, wellness will continue to take precedence in 2024 as guests seek holistic experiences. The demand for wellness amenities, from in-room fitness equipment to spa services, and meditation rooms is on the rise. Hotels that prioritise the well-being of their guests are positioned to thrive in the evolving landscape. Embracing wellness trends not only attracts health-conscious travellers but also sets the stage for a unique and memorable stay.
While no one can perfectly predict the future, the integration of AI, renewable energy, exploration of untapped markets in Africa, and focus on wellness are likely to play a powerful role in what direction the hospitality industry takes over the next few years. We may not be able to look into a crystal ball, but what we know for certain is that 2024 will be a year like no other.
Who is Marc Wachsberger? Marc Wachsberger is the managing director of The Capital Hotels and Apartments. The hotel group, with its innovative apartment hotel model that offers the best of accommodation, conferencing, and lifestyle events, has properties in Johannesburg, Pretoria, Cape Town, Durban, and Mpumalanga. He is married and has three children.
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PAGE STRAP COVER MEETINGS STORY AFRICA 2024
Meetings Africa 2024 Africa’s success built on quality connections The eagerly-awaited Meetings Africa 2024 trade show is set to inject a surge of energy into the business events sector on the African continent while significantly boosting South Africa’s economy.
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his was the assertion made by South Africa’s Tourism Minister, Patricia De Lille, during the media launch of the South African Tourism-owned strategic business event trade show, Meetings Africa. The launch was held at the Radisson Blu hotel in Sandton, Johannesburg recently. Minister De Lille expressed confidence that this year’s show, to be held at the Sandton Convention Centre from 26-28 February, will bring even more value to all delegates and the global business events sector as a whole. Meetings Africa brings hundreds of exhibitors, buyers, and key global business events sector decision-makers under one roof
and has become a sought-after platform by exhibitors and buyers alike. With the show attracting thousands of attendees, it is expected to propel the tourism sector’s growth forward, capitalising on its robust recovery momentum. “Building from the successes recorded in previous years, Meetings Africa 2024 will no doubt enhance the already upward trajectory of our business events and tourism sector’s performance. At this year’s event, we anticipate the attendance and participation of more than 350 exhibitors, 350 local and international buyers, over 20 international media, and more than 3,000 delegates,” said Minister De Lille.
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Last year’s edition of Meetings Africa contributed a staggering R388,5 million to the South African economy, creating and sustaining 753 jobs while also generating significant business deals, worth millions of rands, for exhibitors. Emphasising Meetings Africa as a PanAfrican trade show, Minister De Lille highlighted its critical role in telling the African story and promoting the continent as a premier destination for business events and tourism. No less than 19 African countries are expected to participate in this year’s show as exhibitors will look to showcase their various destinations and products to the strong
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MEETINGSCOVER PAGE AFRICA STRAP STORY 2024
contingent of international buyers drawn from 52 countries. Minister De Lille said, “Meetings Africa offers a perfect platform to tell the African story. This is an essential platform for us, as Africans, to collaborate and present the continent’s compelling narrative to global buyers and audiences. Themed, ‘Africa’s success built on quality connections’, the event serves as a rallying call for us to champion the African continent as a coveted destination for business events. We must leverage this platform to narrate our compelling story as Africans.” The Minister emphasised that the economic advantages stemming from hosting the event will extend beyond the host province, Gauteng, and will be felt even in some of the small towns and villages outside the host province. In pursuit of this goal, pre- and post-tours have been meticulously organised for media and buyers. These tours showcase lesser-visited destinations in small towns and villages within Gauteng and other provinces. Fostering inclusivity within the sector remains a paramount objective for Meetings Africa. Consequently, a robust emphasis will be placed on enhancing market access for SMMEs, coupled with dedicated efforts in skills development and capacity-building initiatives. Several activities likely to benefit emerging entrepreneurs and SMMEs have been planned in this regard. These include educational sessions, speed marketing sessions, and a marketplace. On BONDay, scheduled for 26 February, participants can engage in educational sessions to foster thought leadership and knowledge-sharing, and provide insights into global trends and local perspectives. A speed marketing session will also be featured on the same day, highlighting a diverse range of products for global buyers and media. Another initiative to enhance market access is the Sustainability Village — a vibrant mini marketplace showcasing products by local craftspeople and entrepreneurs. As part of the media launch, tourism sector leaders took part in a panel discussion that explored the economic impact of hosting business events. Panellists included Glenton De Kock, the chief executive officer of the Southern African Association for the Conference Industry (SAACI); Sthembiso Dlamini, chief executive officer of the Gauteng Tourism Authority (GTA); Frank Murangwa, the director of destination marketing at the Rwanda Convention Bureau and Septi Bukula, founder of Rendzonetwork.
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During the launch, Minister De Lille underscored the significance of collaboration among African nations to harness opportunities from the fast-growing business events industry. Additionally, the minister highlighted the tourism sector’s potential as an engine for growth and socio-economic development on the continent, emphasising its capacity for job creation. Between 1 April 2023 to date, the South African National Convention Bureau (SANCB), in conjunction with South Africa’s business event industry, has sourced and submitted 63 bids to host international meetings, incentives, conventions and exhibitions in South Africa between 2024 and 2029. These 63 bids have a combined estimated economic value of R1,205,248,000 and the potential to attract 46,470 international and regional delegates to South Africa during the same period. Of these, South Africa has been successful in securing 16 bids (meetings, incentives, and conferences) for the 2023/24 financial year, which is excellent news for the economy. These successful bids will bring in a total of R71-million between 2024 and 2025, as well as attract 2,505 international and regional delegates.
The SANCB invested R5,7 million for these bid submissions through its bid support programme to attract business events that align with the National Government’s development priorities. The conferences will also help to spread business events across the region, and they will take place in various locations, including Johannesburg, Tshwane, Ekurhuleni, Cape Town, Sun City, Parys, Skukuza and Potchefstroom. Mr Murangwa contributed insights into Rwanda’s efforts to establish itself as a leading MICE (Meetings, Incentives, Conferences, and Exhibitions) destination, showcasing the strides the country is making in this direction. In a closing address Councillor Nomoya Mnisi, MMC for Economic Development at the City of Johannesburg said: “The Joburg Tourism Convention Bureau team is exploring new horizons and forging partnerships that will redefine our presence in global tourism markets. Our support for local enterprises is unwavering, ensuring that they not only participate, but thrive in the dynamic MICE sector. I invite you to be part of this resurgence. Together, let’s not just rebuild; let’s reimagine, reinvent, and reignite the flame of Joburg’s success in the world of business events.” “Gauteng is poised to serve as the stage
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and place that reinforces better African connections through quality and meaningful meetings. This is not only our strategic intent but an integral part of Growing Gauteng Together through social compacting in our 10 high growth sectors,” explained Gauteng Tourism Authority chief executive officer, CEO Sthembiso Dlamini. The consensus among all participants was clear: the business events industry carries numerous economic benefits, and there was unanimous agreement on the need for heightened effort and determination in fostering its growth.
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UNLOCKING AFRICA’S SUCCESS THROUGH QUALITY CONNECTIONS www.meetingsafrica.co.za
EXHIBITION: 27-28.02 BONDAY: 26.02 SANDTON CONVENTION CENTRE JOHANNESBURG, SOUTH AFRICA
PAGE STRAPFEATURE MAURITIUS
It’s time to meet in Mauritius Feel the life, pulse, and energy of Mauritius! This beautiful Indian Ocean Island is the perfect destination to host your next group, whether it’s for a meeting, incentive trip, conference event, or exhibition. With its well-established world-class MICE facilities and tropical setting, Mauritius is an ideal destination for South African groups looking for a unique and rewarding experience.
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ombining quality and elegance with a touch of island-style flair, MICE buyers are invited to experience Mauritius for groups, large or small, all year round. No matter the size of the group, Mauritius delivers world-class, luxury MICE packages at superbly appointed, business-friendly
venues across the island. Over the years, Mauritius has positioned itself as one of the top MICE (Meetings, Incentives, Conferences, and Events) destinations, offering scenic beauty, hidden treasures to explore, and an exotic melting pot of cuisines and cultures. Being named Indian Ocean’s Best MICE Destination for
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2023 at the World Travel MICE Awards is a testament to this from the travel and tourism industry. If you’re planning an incentive trip to reward your top performers, an international conference for a few thousand delegates, an exclusive high-level meeting for a business or government
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delegation or even a product launch event, look no further than the island for the perfect venue that is staffed by a professional and dedicated support team to deliver your special event. The quality and variety of accommodation, the attention to detail in service delivery, state-of-the-art conferencing venues, qualified and friendly staff, a variety of additional activities on offer, and warm weather all year round, all guarantee a unique experience. Boasting the largest and most modern multimedia convention centre in the Indian Ocean region, the Swami Vivekananda Conference Centre provides all the facilities needed for large, international conferences, and can accommodate up to 5,000 people. Other venues include the Free Port Trade & Exhibition Centre in Mer Rouge (up to 1,000 delegates), the Trianon Convention Centre in Trianon (up to 3,000 delegates), and The Caudan Conference Centre (up to 400) in Port Louis. Many of the Mauritian hotels and resorts also offer conference facilities and unique areas within the properties for spectacular marquees and setups to cater up to 800 people at a time. The island boasts a host of activities specifically geared for MICE groups, ranging from golf and adventure sports such as quad-biking, trekking, mountain biking and trail-running, to zip-lining, fishing, kite-surfing, parasailing, canoeing and sky-diving. Mauritius’ stunning outdoor locations are made for interactive and adrenalin-fuelled activities and adventures that are perfect for team building. There are also many cultural, culinary festivities, and spiritual festivals that can also be enjoyed. Enjoy everything that Mauritius has to offer as your ideal MICE destination, combining quality, elegance, and style, in a perfect paradise island setting! It’s time to meet in Mauritius #FeelOurIslandEnergy.
For more information Mauritius Tourism Promotion Authority (MTPA) SA Representative: Meropa www.mauritiusnow.comcommunications Hermina Sennelo/Liana Barnard: Email: mauritius@meropa.co.za Tel: +27 (0)11 506 7300
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MICE INCENTIVE PROGRAMME — MAURITIUS TOURISM PROMOTION AUTHORITY (MTPA) Group size from 100 to 250 people — Rupees 100,000. Group size above 250 people — Rupees 200,000. • MICE incentive buyers should submit their proposals with details on the event, conference, incentive, and meeting taking place in Mauritius • Minimum group size should be 100 tourists/foreign participants per event • Minimum three-night stay per passenger per group in a hotel should be confirmed • A contract will be signed; refund of expenses will be made after the event, on the production of original invoices duly certified by the main MICE incentive house or by the local representative or organisation, if they are represented locally
• In case the payment has to be effected, you effect payment directly to the service provider, the local representative or organisation will need to submit the business registration number of the local service provider or an attestation/evidence from the overseas service provider The sponsorship should be used to cover costs incurred in Mauritius relating to, inter-alia: • Entertainment (gala dinner/lunch hosted by the MTPA) • Cultural events and shows (including special and personalised arrangements for welcome at the airport such as folklore show) • Venue set up for an event including decoration, marquees, etc • Transport and logistics • Any other tourism-related activity approved by MTPA
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MICE VAT Exemption Scheme A company may submit an application to the Economic Development Board (EDB) to benefit from VAT exemption in respect of accommodation costs incurred during an event held in Mauritius, subject to terms and conditions. These guidelines describe the procedures for VAT exemption with respect to accommodation costs incurred by visitors from abroad attending a qualifying event. ELIGIBILITY CRITERIA A ‘qualifying event’, a business meeting, conference, or wedding held in Mauritius as from 1 October 2023, attended by 50 or more visitors from abroad staying for a minimum of 3 nights in a hotel in Mauritius. PROCEDURES Registration of the event The event organiser is required to register the specific event at least four weeks before the date of the event on the website of EDB
at http://forms.edbmauritius.org/cn/al935/ MICE. Details to be provided include: • particulars of event organiser • date of event • location of event • total number of visitors expected Submission of application for VAT exemption After having registered the event, the event organiser is required to submit the application for VAT exemption to the Economic Development Board. The application should be made through a prescribed form as set out in the annex of these guidelines at least two weeks before the event date. The following documents shall accompany the application form: • List of visitors who will attend the event, including details on nationality, passport number, arrival date, and hotel check-in/
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out dates; • Accommodation confirmation letter including booking list from hotel (stay period to be specified); • VAT invoice/s or quotation issued by the hotel for accommodation costs in respect of the visitors/group; and • Details on the event and event organiser Relevant documents and particulars can be submitted via email at: hpd@edbmauritius.org ASSESSMENT BY THE EDB • After assessment and upon satisfactory compliance to set criteria and conditions as per the requirements of the Value Added Tax Act, a statement for VAT exemption will be issued by EDB in respect of the qualifying accommodation costs. • The statement for VAT exemption should be produced by the event organiser to the hotel to benefit from the exemption.
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MEETINGS AFRICA 2024
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Revealing the Northern Cape: Africa’s competitive destination for business events Nestled within the heart of South Africa lies an undiscovered haven for business events – the Northern Cape. This expansive region, often overlooked in favour of more bustling locales, is emerging as a top contender in the realm of corporate gatherings.
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ffering a unique blend of natural splendour, cultural richness, and modern infrastructure, the Northern Cape presents a compelling case for businesses seeking unforgettable event experiences.
A mosaic of diversity Diversity defines the essence of the Northern Cape. From the sweeping vistas of the Kalahari Desert to the rugged coastline along the Atlantic Ocean, this province boasts a rich tapestry of landscapes. Delegates will find themselves captivated by the breathtaking sights of the Augrabies Falls, intrigued by the historic significance of Kimberley’s Big Hole, or entranced by the otherworldly beauty of the Kalahari and
Richtersveld. Such settings not only inspire innovation but also foster meaningful connections and profound experiences.
Modern facilities, timeless hospitality While the Northern Cape may exude a sense of rugged allure, it boasts modern amenities and facilities conducive to hosting world-class events. Kimberley, its capital, is equipped with state-of-the-art conference venues capable of accommodating gatherings of any size. Whether organising an intimate seminar or a large-scale convention, event planners can rely on the province’s infrastructure and professional support services to ensure seamless execution. Moreover, delegates are spoiled for choice with a range of accommodation options, promising comfort and convenience throughout their stay.
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Gateway to African ingenuity Beyond its natural beauty, the Northern Cape serves as a gateway to African innovation and entrepreneurship. Fuelled by industries such as mining, renewable energy, and agriculture, the province offers abundant opportunities for collaboration and investment. Initiatives like the Northern Cape Innovation Forum are fostering a culture of creativity and ingenuity, positioning the region as a hotbed for cutting-edge research and development. Commitment to sustainability In an age where sustainability is paramount, the Northern Cape leads by example, championing responsible tourism and eco-friendly practices. From communitydriven initiatives to conservation efforts, the
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province is dedicated to preserving its natural heritage for future generations. Business events held here can be aligned with sustainable practices, providing delegates with the chance to participate in meaningful CSR activities or explore eco-conscious venues amidst stunning landscapes.
Seizing the opportunity As the landscape of business events evolves, the Northern Cape emerges as a destination of choice. Its unparalleled blend of natural beauty, modern amenities, and cultural vibrancy offers an unrivalled backdrop for memorable gatherings. Whether seeking inspiration, forging partnerships, or unlocking new opportunities, delegates will find that the Northern Cape surpasses all expectations. Join us in exploring this undiscovered gem of South Africa and discover why it is Africa’s premier destination for business events.
International Convention Centre in Kimberley, capable of accommodating up to 1,000 delegates. Additionally, hotels across the region provide versatile spaces for various events, ensuring accessibility and convenience. 2. Incentive travel The Northern Cape presents a treasure trove of unique experiences for incentive travel, from thrilling outdoor adventures to immersive cultural encounters. Rewarding delegates with unforgettable journeys, the province sets the stage for memorable and inspiring experiences. 3. Event support services The Northern Cape Tourism Authority offers a comprehensive suite of services to facilitate successful events. From bid
support to negotiating rates with suppliers and organising logistical arrangements, the Authority leverages its local expertise to ensure seamless execution. 4. Pre- and post-tours Complementing business events, the province offers myriad of pre- and post-tour options, allowing delegates to explore the region’s natural wonders and cultural heritage.
Key highlights:
1. Diverse meeting venues The province offers a range of meeting venues, including the Mittah Seperepere
“Northern Cape stands as a beacon of excellence in the realm of business events. Our commitment to providing unparalleled experiences, coupled with world-class infrastructure, makes us a preferred destination for discerning event planners.” — Spokesperson, Northern Cape Tourism Authority. www.businesseventsafrica.com
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“Choosing Northern Cape for your next business event guarantees not only a successful gathering but also an enriching experience for delegates. With their diverse offerings and dedicated support services, the Northern Cape Tourism Authority and their business partners ensures that every event is memorable and impactful.” — Miller Matola, Millvest.
About Northern Cape Tourism Authority The Northern Cape Tourism Authority serves as the primary authority for promoting tourism and facilitating business events in the region. Committed to excellence and innovation, the Authority works collaboratively with stakeholders to showcase the unique offerings of Northern Cape to the global audience. Our services The Northern Cape Tourism Authority’s expert local knowledge will ensure that you have the best conference, meeting or event in Southern Africa. We assist planners with finding the most appropriate venues, service providers and provide destination information that will be suitable, based on event profiles. • Bid support for national and international events/conferences/meetings. • Current databases of Northern Cape products. • Negotiating rates with, hotels, tour operators, etc. • Airport welcome and departure desk. • Delegate boosting, hosting and site visits. • Pre- and post-tours and accompanied person’s programme. • Assisting with local logistical arrangements. Meet us at the following shows • Meetings Africa: 27-28 February 2024, Sandton. • ITB Berlin: 4-8 March 2024, Berlin. • WTM Africa: 10-12 April 2024, Cape Town. • Africa’s Travel Indaba: 14-16 May 2024, Durban.
Contact info Dianna Martin General Manager Marketing and Promotions | Business Tourism Email: dianna@experiencenortherncape.com Web: Experiencenortherncape.com
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Barmotion — making your exhibition hospitality count Exhibiting at an event isn’t just about being there and giving away a few hundred free pens or stress balls — it’s about creating a memorable experience that resonates with your audience and leaves your key message and brand uppermost in their mind.
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xhibiting successfully requires a concert of elements working together — good stand design, eye-catching graphics, innovative technology, and a well-planned strategy. But to really rise above the noise, you need something that will help inject an air of excitement, anticipation, and pizzazz, into proceedings, appealing to the senses and emotions of your visitors too. Imagine your typical exhibition visitor — roaming the event for hours, with sore feet, thirsty, and getting hungrier all the time. This is your opportunity to capture their interest and earn their gratitude, a chance to make a positive, memorable, impression. When you speak in the universal language of hospitality, everyone listens!
Coffee is the mainstay of exhibitions. Exhibitors and visitors alike relish its invigorating effects, whether that’s banishing early morning tiredness or perking up sleepy afternoons. With an espresso bar on your stand, you can offer a wide variety of teas and coffees, but what you’re really trying to do is create an experience for your visitors that they will remember for the right reasons — that they felt welcome, valued and the refreshments were delicious. But why stop at coffee? The culinary world offers an endless spectrum of tastes and aromas to play with. With some thought and imagination, you can tailor the choice of drinks and snacks you offer to resonate and reflect aspects of your business and its values, the sector you work in, or the products and services you create.
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Here at Barmotion, we instinctively understand the power of hospitality in an exhibition setting, and work to leverage every aspect of it in your favour. We invest in top-tier staff and training; we insist on quality equipment, and source premium produce to create an exceptional experience for all your exhibition visitors. And it’s not just about the quality — we carefully integrate your brand and products into this sensory experience, to create cohesive and memorable moments for your guests. Doing this successfully requires creativity and customisation. The choice of refreshments can be tailored to reflect the event’s nature or your brand’s ethos. If you’re in the health and wellbeing sector, offer fresh fruit smoothies and nutritious bites; if you’re a technology company, you
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could opt for innovative and futuristic snacks and drinks. Consider the season too — offer warming drinks and soups in cold weather and refreshing iced beverages or gelato when it’s sweltering! Your visitors will thank you! Effective branding of exhibition hospitality means going beyond logos and taglines. Done well, branded exhibition hospitality creates an immersive experience for visitors. Imagine them sipping coffee from cups bearing your logo, or your new product printed onto iced biscuits, or your logo in chocolate on a frothy cappuccino. With edible inks, printed tableware, and branded apparel, hospitality offers a much wider canvas for your brand at an exhibition and turns every interaction into a brand engagement. To make your branded exhibition hospitality truly exceptional, you need exceptional people. At Barmotion we call our team members ‘Rock Stars’ — because they know how to captivate and charm a crowd. They are the foundation of your successful exhibition hospitality. They will embody the spirit of your brand, and use their brilliant interpersonal skills to engage with visitors to your stand in a way that leaves a lasting, positive impression. We make every visitor, from the first to the last, feel welcome and valued. Our philosophy at Barmotion is simple but powerful. Combine exceptional people with a dazzling choice of customisable drinks and snacks, and embed your brand and identity into every aspect of the experience. Turn your exhibition presence from being another space within the event into a destination in its own right, and use that power to deliver your key message to visitors, engaging their senses and feelings, and keeping your brand uppermost in their minds.
Contact details Tel: 0861 WE ROCK (0861 937 625) Email: info@barmotion.co.za Website: www.barmotion.co.za
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YOUR #1 HOSPITALITY SOLUTIONS PARTNER
Energise and personalise your events with genuine, brand-centred hospitality from Barmotion. We have the perfect hospitality solution – from coffee bars to pop-up sushi stands – creating those all-important engaging interactions and connections.
0861 937 625 www.barmotion.co.za info@barmotion.co.za
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presented by the GCB and Fraunhofer IAO as lead research partners, the FMS team had also invited two expert guests to join them for the event which was livestreamed from the ‘memox’ meeting space in Frankfurt on 22 January: Zoe Nogai, expert for Gen Z and New Work, and Tanja Bauer-Glück, expert for leadership and diversity, highlighted the practical implications of the research project’s key findings and provided context from their respective perspectives.
Image by Mari Smith from Pixabay
Future meeting space presents 2023 research results
Using an engaging ‘late-night show’ setting, the Future Meeting Space (FMS) innovation network today presented the key findings from its latest research phase, which was concluded in 2023.
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eadlined: ‘Creating Meaningful Events in Challenging Times’, the research project focused on developing innovative event elements that deliver a lasting impact and genuine meaning for attendees. The full research report is now available for download free of charge, and the recording of the live-stream from Frankfurt will also be made available shortly. Future Meeting Space was initiated almost ten years ago by the GCB German Convention Bureau and the Fraunhofer Institute for Industrial Engineering IAO. While business events are effective and versatile platforms for knowledge sharing and networking, they are, however, in need of readjustment, given the multitude of global challenges and transformation processes we are faced with. When people decide to attend an event they expect some added value from it, such as getting new insights, memorable experiences,
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being inspired, or a special personal experience. In a nutshell, events need to leave a positive lasting impression. The new study report prepared by FMS highlights which strategic and contentrelated elements are needed to create such meaningful events, also providing specific recommendations on how these elements can be effectively implemented in practice. The future of business events is full of potential. In particular, the ongoing rapid development of AI and the steps taken to make our industry more sustainable are taking business events to new levels,” said Matthias Schultze, managing director of the GCB. “The German business event community is driving this development with expertise and creativity, which contributes to securing valuable shares for Germany as a meeting destination in a dynamic international competition.” While the research results were
Effective use of event elements The FMS 2023 research identified five key event categories, i.e., ‘Knowledge Gain’, ‘Community Building’, ‘Bridging Gaps’, ‘Providing Inspiration’ and ‘Emotional Experiences’. They all represent fundamental event objectives and enable organisers to identify their own specific goals. In addition, the many event elements assessed by the FMS team, which are assigned to the event categories, provide practical orientation and guidance for the organisation and implementation of meaningful events. “The term ‘meaningful’ refers to creating events with meaning and purpose, a lasting impact and positive experiences for the attendees,” explains Dr Stefan Rief, Head of Organisational Development and Work Design Research Unit at Fraunhofer IAO. “Ultimately, the intention behind all this is to have a positive impact on both the attendees and society as a whole.” The full study report 2023 is available for download here: https://www.gcb.de/en/ wissen-und-innovation/future-meetingspace/research-phase-2023/. Preview: 2024 research phase With the 2024 topic ‘Emerging Opportunities, Persisting Classics, Fading Models: Business Events in a Transformative Era’, the transformation of business events will continue to be the focus of the ongoing applied research efforts of the FMS innovation network. The GCB and Fraunhofer IAO, together with their partners, will identify which processes, products, and services in the business events ecosystem will remain, disappear, and newly emerge in the future. This explorative research aims to identify opportunities for all stakeholders along the customer journey of business events at an early stage and enable organisers and event service providers alike to make well-informed, data-driven decisions.
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Gala Dinner – Banqueting Hall – Hall 2.
Olive Convention Centre ‘Where you meet matters’ Olive Convention Centre — over a decade of hosting successful local and international events in Durban, South Africa.
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he Olive Convention Centre is an iconic landmark in the city of Durban. The facility was given a new lease of life by the Olive Group’s visionary leader in 2009. The mission was to restore this facility into a world-class convention centre and promote the vision of ‘Gathering with Purpose’. Since its first rehabilitation in 2010, the centre has continued evolving in order to keep abreast of industry standards, latest trends, and client needs.
The Olive Facilities The 10,000 square metre facility comprises four large halls, ten meeting rooms and five boardrooms, and can accommodate events of between 30 and 1,950 delegates. The venue offers ‘one-stop shop’ event solutions to host meetings, conferences, graduations, live shows, exhibitions, and sporting events. Support services include audio-visual- lighting, food and beverage,
high-speed Wi-Fi, backup power, onsite parking and health and safety services. What makes Olive unique from other convention centres? The organisational culture of Olive Group has set it apart from other organisations. Our principles and values-driven approach has been at the forefront of business for over 12 years. The venue is architecturally unique and designed with independent, yet integrated meeting rooms to accommodate various event capabilities. Clients ‘feel at home’. The Olive team is always willing to go the extra mile to best serve clients, with a hands-on approach in hosting an event. The company has the city at heart and believes in partnering with businesses and organisations that share in its values. The OCC is committed to investing in NPOs that uplift and improve the lives of people in the city of Durban.
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Highest standards At the Olive Convention Centre, you can be assured of consistent services that meet quality, safety, and sustainability standards, delivered in spec and on time. To create the best products for our customers, we invest in best practice models and continuous improvement.
Graduation – Hall 4.
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Church Conference – Olive Theatre – Hall 1.
Expert advice Since opening its doors over a decade ago, the Olive Convention Centre has evolved and hosted plentiful local and international events. The venue operates and has partnered with reliable, efficient, and trustworthy service providers to ensure that clients receive sound advice and event requirements are achieved. Latest technology The venue’s technical offerings include wireless high-speed internet connectivity, audio-visual, lighting services and video recording, with live streaming capabilities. Our permanent standby generator works seamlessly in the event of power loss. In 2022, the venue launched ‘Hall 4’, the 2,000 sqm arena that would host an array of indoor sports. As hosts of the Table Tennis WTT contender series in January 2023, the venue installed permanent trussing and lighting that is capable of illuminating up to 1,500 lux units evenly across the arena. Flexible pricing The venue offers competitive rates for all products and services. Where possible, we assist clients to tailor-make packages that best suit price guidelines. Our mission is to provide
Indoor Sport – Netball – Durban Arena-Hall 4.
high-quality, convenient and cost-effective product offerings so that MICE organisers feel fully accomplished, in achieving their event objectives. Location The Olive Convention Centre is situated along the famous ‘Golden Mile’, with close proximity to a variety of affordable accommodations, ranging from three to five stars, to suit every client’s budget. The Golden Mile is a prized stretch of land along Durban’s North Beach and is popular with surfers and joggers, and offers some of the best beaches in KwaZulu-Natal. The city markets itself as the ultimate tourist
Indoor Sport – Table Tennis SA – Olive Theatre – Hall 1.
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destination, with all-year wonderful warm weather to enjoy an array of outdoor activities including diving, game reserves, and mountain retreats. Flavourful delicacies, accommodation and entertainment are certainly more affordable in this seaside city destination, where tourists can maximise their pleasure and spend. The future of Olive The company is on a continuous journey of growth. The OCC believes that growth within the events industry is based on the application of its core values, namely gathering with purpose, personal development and sustainability. We believe in being more than an ordinary business and strive to bring something more to the planet and its people. Being a part of the events industry for over a decade has been a privilege, as we have been afforded the opportunity to leave a positive ripple effect on our city. Our vision empowers us to host purpose-driven events that leave a lasting and positive impact on all stakeholders in the years to come.
Contact information 81 Somtseu Road, North Beach, Durban, South Africa. Tel: 031 337 1110 Email: info@oliveconventioncentre.co.za Web: www.oliveconventioncentre.co.za
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Humble Miller Matola has a strong work ethic Miller Matola, founder and chief executive officer of Millvest, is passionate about local economic development and contributing to inclusive economic growth, especially for the youth.
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was born and raised in the North West, in Khuma, near the mining town of Stilfontein. I am a family man and enjoy spending time with my family. Professionally, I am an advisor and consultant with more than 25 years’ experience in management and leadership roles in the hospitality, tourism, convention, and national branding spheres, collectively.” Mr Matola said: “Although my career in the tourism industry began in 1996, in tourism and hospitality standards administration, I only got involved in the business sector from around 2000, when I was appointed to head what was the precursor to the Convention Bureau, a department responsible for the ‘business and structured markets’.” “What I enjoy about the business events sector is engaging with new, different and diverse people. Another is anticipating completely new experiences, and finding new things to learn everyday. No two days are the same in this sector,” he said. Where do you see the business events sector in Africa at present? The business events sector is in a rapid state of development, driven largely by the recent pandemic, geopolitical developments, globally and on the continent, such as the Africa Continental Free Trade Area (AfCFTA) agreement, as well as ongoing digitalisation. These developments present huge opportunities for growth and innovation in the business events sector. The AfCFTA will spur increased intra-Africa trade, investment, and travel, all factors which bode well for the meetings industry. In addition, developments in Artificial Intelligence (AI) and virtual means of engagement will add to the exponential growth of the meetings industry in Africa and elsewhere. With all this will come heightened requirements for skilled staff and higher levels of service standards. Where did your career begin? My career began as a teacher and a university lecturer and entered the travel and tourism industry more by default than design following a USAID-funded summer scholarship at the University of Columbia, South Carolina. One of the things I learned on that programme was curriculum design and development. So, upon my return, I left my lecturing job to join the then Technikon SA, where I was tasked with designing a Tourism Course, and other courses. The rest is history. What has been the biggest change you’ve seen in this sector? In my view, the biggest change in the sector has been the acceleration of digitalisation and innovation — driven largely by the constraints placed on our industry by the Covid-19 pandemic, and sustainability responsiveness, driven by climate change. Were you always involved in this sector? Looking back, I realise I have always been in and out of the
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business events sector. It always draws me back. In 2002, I was appointed to lead the Americas portfolio of South African Tourism, and late in 2004, I joined Tourism KwaZulu Natal and thereafter, Brand South Africa. These were roles in which the promotion of South Africa and its business events was always integral. And, when I founded Millvest Advisory, a travel, tourism, and convention industry advisory, consulting and investment firm, business events turned out to be one of the areas we would consult on and get involved with. What role does your family play in your life? Family plays an important role in my life as they are central to everything I do, and my life revolves largely around them. More importantly, I think family grounds you in more ways than one; and gives you the support and the strength to carry on when the going gets tough. Family is what’s there when everything else is no more. What would you change in your life if you could when looking back? I wouldn’t change anything. I believe my life has followed the trajectory it was destined to and it’s up to me to make the best of it. Do you have any hobbies, any unusual ones? Reading and travelling.
suppliers across the entire value chain. Some elements unfortunately, must still be brought in from external sources. What is the most memorable place you have ever been to, and why? Rwanda – it gave me the experience of what a truly successful African destination can be. What type of holiday would you avoid at all costs? Extreme adventure holidays. What is your favourite city? New York — it’s one of the most cosmopolitan and diverse cities, with an unparalleled vibrancy and range of urban cultural experiences. What is your favourite book, film, TV programme? Book: The Africans by Ali Mazrui. Film: The Usual Suspects. TV Programme: The Travel Channel. What is your favourite food? A good steak.
What is your favourite sport? Basketball. LeBron James.
Who is your favourite movie star? Denzel Washington.
What is your secret to success? A strong work ethic and surrounding yourself with those who are committed to the same outcomes. What has been the most embarrassing moment in the industry? Having to go and tell the FIFA officials a day before the FIFA 2010 preliminary draw that our new backup generator had blown and we couldn’t haul one up from Johannesburg on time for the show. However, the team’s recovery and backup plan saved the day. Despite the initial embarrassment, I have never been prouder of the Durban ICC team on that occasion. What has been your biggest challenge in this sector? One of the biggest challenges has been ensuring the realisation of sustainability outcomes of projects. Keeping a healthy balance between sustainability imperatives and moving significant numbers of people brings with it sustainability challenges. In addition, lesser-visited destinations present challenges when it comes to suppliers, talent, and facilities. This in turn impacts project sustainability in areas such as the inclusion of local
What is the most impulsive thing you have ever done? Never having done canoeing before, I went canoeing on the Congaree River, in South Carolina. Who is your role model? Nelson Mandela — he taught us to live an exemplary life, but also that as mortals, we are frail and have shortcomings. His life was a lesson in courage, compassion, and realism. What advice do you have for anyone starting out in this industry and hoping to follow in your footsteps? Make sure you have a passion for the industry or at least aspects of it and be prepared to work long, hard hours. Plan, anticipate, and execute excellence in any project before you. Mistakes and lapses will always happen, take these as lessons and use them to improve on in your next project. What is your dream for the future? To leave our children the best space possible to live in.
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PAGE CONFERENCE EXSA STRAP & AWARDS
The opening panellists consisted of: Gary Corin: managing director, Specialised Exhibitions Montgomery; Jaco van Dyk: managing director, Impi Protection Agency; Eldon de Jager, head of division: engineering, Impi Protection Agency and Adele Hartdegen, chief executive officer, Johannesburg Expo Centre and Lee-Ann Alder, EXSA association manager.
EXSA Conference 2024 — ‘a changing world’ It feels like 2024 has started with a bang, the industry is starting at a frenetic pace already and we have to be prepared. The EXSA conference took place on 18 January at CedarWoods of Sandton. This year, the conference focused on the changes and expectations for 2024. The world is changing and, as an industry, we have to embrace the changes. By Jacqui Nel, vice chairperson of EXSA
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ibusiso Mncwabe, chairperson of EXSA opened the conference by saying: “I stand before you not just as the chairperson of EXSA but as an enthusiast of exhibitions. I stand with great excitement and anticipation as we inaugurate this extraordinary exhibition conference. After our last conference held pre-Covid, today, we come together to celebrate the creativity, innovation, and boundless possibilities that exhibitions bring to our lives.” He added: “Exhibitions are not mere displays of exhibition stands; they are living meeting rooms that tell stories, spark conversations, and, most importantly, inspire change. Exhibitions serve as dynamic platforms that bridge cultures, industries, and ideas. We have come a long way from our first EXSA conference at
Glenburn Lodge in 2006. Our gathering here today is a testament to the profound impact exhibitions have on our collective consciousness.” The opening panel discussed expectations for the year from an organsier, health and safety, engineering, and venue perspective. The panellists consisted of: Gary Corin: managing director of Specialised Exhibitions Montgomery; Jaco van Dyk: managing director of Impi Protection Agency; Eldon de Jager, head of division: engineering, Impi Protection Agency and Adele Hartdegen: chief executive officer, Johannesburg Expo Centre. There was robust discussion around these aspects as everyone strived to build a platform for good communication and an understanding amongst all participants of an event or exhibition.
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Nicolas Curle, managing director Nucleus Vision Group of Companies, enlightened us on how to navigate the mostly misunderstood world of AI and what its impact is going to be in the future. He also touched on the power of storytelling and branding. The psychology around how everything works in tandem is fascinating and really took the fear of the unknown away and gave everyone a deeper understanding. Authenticity is the key to success in the future. Liam Beattie, managing director of Hott 3D, and John Arvanitakis, chief executive officer of Chat’r discussed the importance of
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EXSA CONFERENCE PAGE EXSA & AWARDS STRAP NEWS
sustainability and what we all need to put in place for the year. They gave practical tips on how to simplify things but remain aware. Awareness is half the battle won and it doesn’t have to be a long, laborious task, the more we practice it the easier it becomes in our daily lives. The keynote speaker, Grant Driver from Captivate International, ended the conference with an incredible message on how we process change and adapt accordingly. His formula for success is very doable and it reaffirmed that business is about people and how we work with them will determine our success. Mr Driver reiterated that authenticity is a real game changer, we should embrace our imperfections with uniqueness. The conference content was relevant and the seating arrangement in couch pods, provided by Urban Tonic, was ingenious. Everyone was comfortable and this led to a relaxed, engaged environment where it was easier to absorb and retain the very important information being disseminated. EXSA thanks everyone who attended and spoke, we also thank our generous sponsors — we really appreciate it.
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Liam Beattie, managing director of Hott 3D, and John Arvanitakis, CEO of Chat’r.
Keynote speaker, Grant Driver from Captivate International.
Lee-Ann Alder, EXSA association manager and MC, Grant Driver, Captivate International.
Speaker, Nicolas Curle, managing director, Nucleus Vision Group of Companies.
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PAGE CONFERENCE EXSA STRAP & AWARDS
EXSA-llence Awards 2024
The EXSA EXSA-llence Awards 2024, took place on 18 January at the CedarWoods of Sandton, and wow, did the exhibition industry come out in style! The theme for the evening was ‘Out of Africa’.
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ibusiso Mncwabe, EXSA chairperson, opened the evening. He gave his Chairman’s Award to Liam Beattie, Hott 3D, for 2022, and Kerry-Lee Bester, Brilliant Branding for
2023, for being the unsung heroes who tirelessly promote the exhibition industry, contributing both their time and expertise without expecting anything in return. Five industry stalwarts were also
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inducted into the EXSA Hall of Fame: Mike Morris, Neworld Exhibitions; Moses Nefale, Scan Display; Liam Beattie, Hott 3D; Kerry-Lee Bester, Brilliant Branding and Chad Botha, Inspire Furniture.
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EXSA CONFERENCE PAGE & AWARDS STRAP
The award winners for 2022 and 2023 Year Category
Company
Client
Show
2022
Custom Built Stands 12m² and under
1up
Babor
Amacsa
Custom Built Stands 12-24m²
The Exhibitionist
Crowdstrike
Itweb Security
Custom Built Stands 25-50m²
Brilliant Branding
Drizit
Electra Mining
Custom Built Stands 51-100m²
Umtunzi
Moscow
Iatf
Custom Built Stands 101-200m²
Brilliant Branding
Spec Cast
Electra Mining
Custom Built Stands 200m² and larger
Umtunzi
Multotec
Electra Mining
Pavilion
Garona
Afrox
Electra Mining
Best Small Event up to 100 Attendees
Brandex
Africori
Umlando Music Video
Best Large Event 350 Attendees Plus
Scan Display
Investing In African Mining Indaba
Investing In African Mining Indaba
2023
Custom Built Stands 12m² and under
The Exhibitionist
Crowdstrike
Itweb Security
Custom Built Stands 12-24m²
Hott3d
Khusela Energies
Windaba
Custom Built Stands 25-50m²
Hott3d
Oadc
Africa Tech Festival
Custom Built Stands 51-100m²
1up
Alstorm
Africa Rail
Custom Built Stands 101-200m²
Happinest
Disney+ Africa
Comi Con
Custom Built Stands 200m² and larger
Brilliant Branding
Landocor
Sasop Congress
Jane & Paul
Hyve Events
Africa Oil Week
Pavilion
Expo Guys
Dega Expo Team, Germany
Africa Rail
Outdoor
Brilliant Branding
DP World Hospitality Marquee
Nedbank Golf Challenge
Best Small Event up to 100 Attendees
The Exhibitionist
Private Investors
Private Investors Dinner
Best Medium Event up to 350 Attendees
Garona
Festo
Festo Automation Expo
Best Large Event 350 Attendees Plus
Brandex
Spar
Sales Conference
Event Greening Event
Chat’r
Event Greening Expo
Brilliant Branding
Landocor
Sasop Congress
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Business Events Africa February 2024 37
PAGE CONFERENCE EXSA STRAP & AWARDS
Member Awards These were voted for by the EXSA members:
Best AV and Production
2022 & 2023
Brandex
Best Logistics Company
2022 & 2023
Exhibition Freighting GSM
Full-Service Contractor
2022
GL Events
2023
Scan Display
2022
CTICC
2023
Johannesburg Expo Centre
2022 & 2023
Specialised Exhibitions
Best Venue Best Organiser
Best Event/Expo
Montgomery
2022
Electra Mining
2023
Securex
Best Suppliers
2022
Octanorm
Inspire Rentals
2023
Barmotion
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Urban Tonic
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EXSA CONFERENCE PAGE & AWARDS STRAP
Association Awards This is a new award that is issued to an exhibition or event where EXSA has collaborated on the show and worked with the various aspects of that show or expo. We value the joint effort and open communication with these collaborations. This will be a yearly award and we award all the parties involved.
Association Award for the Best Collaboration Large Event/Exhibition Music and Lifestyle Expo 2023
Organiser
Synergy Business Events
Infrastructure
Garona
Two Way
Scan Display
Audio Visual
Brandex
Venue
Sandton Convention Centre
Association Award for the Best Collaboration Large Event/Exhibition Propak 2023
Organiser
Specialised Events Montgomery
Infrastructure
GL Events
Health & Safety
Lodge Security
Cleaning Services
ZF Cleaning Services
Logistics
Exhibition Freighting GSM
Venue
CTICC
Registration
TIXXA
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Business Events Africa February 2024 39
PAGE CONFERENCE EXSA STRAP & AWARDS
Event of the Year 2022 Brandex
Africori
Umlando Music Video
Event of the Year 2023 Garona
Festo
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Festo Automation Expo
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EXSA CONFERENCE & AWARDS
PAGE STRAP
Exhibition of the Year 2022 Brilliant Branding
Drizit
Electra Mining
Exhibition of the Year 2023 Hott3d www.businesseventsafrica.com
Oadc
Africa Tech Festival Business Events Africa February 2024 41
PAGE CONFERENCE EXSA STRAP & AWARDS
EXSA CONFERENCE & AWARDS
EXSA would like to thank all of our judges for their time and professionalism: Simon Aubrey Freelance Exhibition/Events Specialist Sean Bailey 180 Degree Digital Lorin Bowen-Peterson Lorin Bowen Business Events Sonya Stoltz Emmett Strucmac Doug Rix DK Design A huge thank you to all our sponsors who made the conference and awards possible:
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EXSA CONFERENCE PAGE & AWARDS STRAP
Turnkey Exhibition & Events Specialists
BEST PAVILION
@ Exsa-llence Awards
Challenges Overcome
36 Hour Build. Venue Pillar Placement Required Last Minute Design Alteration to Pavilion Bulkhead Interruption. Custom System Connectors Manufactured to Accommodate Specified Seamless Angled Fabric Bulkhead. Specially Manufactured Brackets for Glass Balustrade, to Client Specifications.
www.businesseventsafrica.com Business Events Africa February 2024 43 OUR EXPERIENCE AND DEDICATION IS YOUR GUARANTEE
PAGE STRAP AWARDS EXSA-LLENCE
The Exhibitionist walks away with three EXSA ‘EXSA-llence Awards’ A celebration of the best in South Africa’s exhibition and events industry.
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he Exhibitionist scooped three awards at this year’s Exhibition & Event Association Of Southern Africa (EXSA) ‘EXSA-llence Awards’. Held at CedarWoods of Sandton on 18 January 2024, it saw stakeholders from across the events and exhibition space come together in their best cocktail wear for a night of celebrating excellence. The Exhibitionist landed the following prizes: • Best Stand Design Award (13-24m²) for their CrowdStrike stand at the ITWeb Security Summit of 2022 • Best Stand Design Award (12m² or less) for their CrowdStrike stand at the ITWeb Security Summit of 2023 • Best Event Award (small event of up to 100 people) for private investors at the Private Investors Dinner 2023. “Each project we undertake is fuelled by a passion for delivering exceptional
experiences, so to have that validated in the form of not one, but three awards was very gratifying,” said Exhibitionist Group chief executive officer, Jennifer Donaldson. Ms Donaldson and eight of her team members were in attendance to receive their awards. ITWEB CrowdStrike stands The Exhibitionist Group’s winning stands featured red LED illumination and sleek square light boxes to amplify CrowdStrike’s brand image and cohere with its black and red branding. The stand was truly eye-catching, bold, and innovative — echoing all the qualities a cutting-edge cybersecurity company would want. “We were truly proud of how our concept came together for CrowdStrike,” Ms Donaldson said. “The use of lighting created a captivating atmosphere that really drew in attendees.”
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Private Investors Dinner Tasked with creating a private investors’ dinner, The Group put together an intimate, refined, and exclusive event that offered pockets for intimate conversations, opulent floral arrangements, crystal accents, and attentive service. “It’s the details that matter when it comes to events,” Ms Donaldson said. “We focused on everything from the quality of the glassware to the presentations of dishes.” The dinner featured grand, long tables, a champagne colour palette, pink, purple, and cream florals, plush seating, and personalised elements like name cards and custom menus. A night of celebration Lee-Ann Alder, association manager of EXSA, said: “The awards are held to celebrate our members and showcase the exceptional work they do throughout the year. The
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EXSA-LLENCE A LOCAL PERSPECTIVE PAGE AWARDS STRAP
Exhibitionist consistently produces extremely high standards in everything they do.” “The quality of the winners and finalist’s work proved that South Africa’s events and exhibitions space is world-class, with immeasurable potential for growth,” she added. Ms Donaldson concluded: “I’m exceptionally proud of my team and the work they’ve put in. We look forward to continuing setting benchmarks in the exhibition and events space going forward.”
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PAGE STRAP AWARDS EXSA-LLENCE
Gary Corin, Managing Director, Specialised Exhibitions, receiving the Best Organiser 2022 and 2023 awards.
Specialised Exhibitions delighted to win four EXSA-llence industry awards Taking place in January this year, the EXSA-llence Awards brought together exhibition and event professionals in a celebration of industry achievements attained over the past two years.
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he Exhibition and Event Association of Southern Africa (EXSA) was host to these esteemed industry awards, aimed at recognising the delivery of exceptional services in the exhibition and event industry. Specialised Exhibitions, a division of Montgomery Group, was delighted to be announced as the winners of four EXSAllence Awards: Best Organiser 2022 and 2023, Best Event/Expo 2022 for Electra Mining Africa 2022, Best Event/Expo 2023 for Securex 2023, and recipient of an Association Award for Best Collaboration Large event/exhibition for Propak Cape 2023. Specialised Exhibitions won the Award as Organiser, whilst others in the successful Propak Cape collaboration also received an Association Award: Infrastructure
— GL Events, Health & Safety — Lodge Security, Cleaning Services — ZF Cleaning Services, Logistics — Exhibition Freighting GSM, Venue — CTICC, and Registration — TIXSA. “It is a privilege to be part of such an exciting industry and we are thrilled to have won the four EXSA-LLENCE Awards,” said Gary Corin, managing director of Specialised Exhibitions. “Our management, marketing, sales, operations and logistics team invest a high level of energy and expertise into each exhibition we organise. We believe that we create a vibrant and innovative environment that instils confidence in all our stakeholders, and we thank them for their continued support.”
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“The awards evening also gave us the opportunity to celebrate awards presented to our industry colleagues, and we congratulate all of those who won awards. We also thank EXSA for their continued industry support.” An exciting and busy year ahead Another exciting year lies ahead for Specialised Exhibitions, with Hostex taking place in March, Machine Tools Africa in May, Securex South Africa, A-OSH Expo, Facilities Management Expo and Firexpo South Africa, also in May, and Electra Mining Africa in September. “An energetic and insightful Hostex is set to bring together industry ambassadors,
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EXSA-LLENCE CHEF’S PAGE AWARDS PROFILE STRAP
Charlene Hefer, Portfolio Director, Specialised Exhibitions, receiving the Best Event/Expo 2022 award for Electra Mining Africa 2022.
food demos, culinary competitions, and a showcase of cutting-edge technology and trends across the food, drink, and hospitality expo, to deliver a tantalising expo,” Mr Corin said. “Machine Tools Africa will bring to life cutting-edge global machine tools technology and will highlight the importance of trusted local suppliers and their international manufacturing partners. Excitement is also building for Securex, as it provides the industry with proven and reputable security solutions, together with A-OSH Africa, Facilities Management Expo and Firexpo, delivering an industry synergy that’s a drawcard for visitors seeking
multiple industry solutions.” Mr Corin is also passionate about this year’s Electra Mining Africa. “It is going to be one of our biggest events to date, with an expected 850 exhibitors occupying the six indoor halls at the Johannesburg Expo Centre, as well as huge outside exhibit areas, providing a vast platform to showcase new products and innovation, live demonstrations, and latest industry developments across the areas of mining, electrical, automation, manufacturing, power and transport.” “We look forward to the many interactions with our stakeholders at each of these events,” Mr Corin concluded.
2024
Gary Corin and Charlene Hefer of Specialised Exhibitions, receiving the Best Event/Expo 2023 award for Securex 2023.
Contact Info Dee Miloa Marketing Manager Specialised Exhibitions Tel: +27 (0)11 835 1565 Email: Dee.miloa@montgomerygroup.com.
2024
mining • electrical • automation • manufacturing
SOUTH AFRICA | 2024
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Business Events Africa February 2024 47
PAGE VENUESTRAP NEWS
Radisson announces its first safari hotel in South Africa Radisson Hotel Group is proud to announce the opening of Radisson Safari Hotel Hoedspruit, its first Safari hotel in Africa and eleventh hotel in South Africa. Tucked between two renowned nature reserves, Kruger National Park and Blyde River Canyon, the hotel is located 2km outside of Hoedspruit in the heart of the grasslands in the Limpopo province and just 20 minutes from Eastgate Airport.
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oasting majestic views of the Drakensberg mountains, the highest mountain range in Southern Africa, Radisson Safari Hotel Hoedspruit is surrounded by endless destination-immersing activities. Guests can take part in bucketlist safari adventures to spot local wildlife such as lions, rhinoceros, and elephants, go trekking on horseback, or take in the sprawling landscape from a hot air balloon. Radisson Safari Hotel Hoedspruit offers a range of room types from standard rooms with garden and mountain views to Premium Suites featuring their own private pools and relaxing outdoor seating areas to take in the natural landscape. With a contemporary Scandinavian design, the hotel’s 138 rooms and suites provide a calming setting with natural materials, wooden details and rich, earthy colours that pay homage to its African surroundings. At the thatched roof restaurant, Mirage, guests can enjoy South African and Lebanese-inspired cuisine on the restaurant’s wrap-around deck, with convenient access to a sunbathing area and pool in the summer, as well as an outdoor fireplace on cooler evenings. Pegasus restaurant offers fresh and wholesome Mediterranean, Italian, Mexican, and American-inspired dishes as well as gourmet ice cream and frozen cocktails, served alongside the adults-only swimming
pool. At the hotel’s third restaurant, Boma, guests can indulge in some of Africa’s most popular delicacies such as the local sausage, boerewors; bobotie; and selection of game meat, while listening to the soothing crackling of the fire and stargazing in the clear night’s sky. “We are thrilled to open the doors of our first safari-inspired hotel in South Africa. The opening of Radisson Safari Hotel Hoedspruit marks our 11th hotel opening in South Africa and completes our own Golden Triangle Safari offering with exquisite properties in Cape Town and the recently opened Radisson Blu Resort Mosi-oa-Tunya in Livingstone,” said Tim Cordon, chief operating officer, Middle East, Africa and SEAP, Radisson Hotel Group. “My team and I are thrilled to introduce the world to the perfect combination of hospitality with Radisson’s renowned Yes I Can! Service philosophy and our unmatched safari-inspired setting. Our extensive offering will ensure guests have an unforgettable experience
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whether they are enjoying a family holiday, a serene couples’ escape, or a meeting and event in a unique backdrop,” said Charles McCarthy, general manager of Radisson Hotel Safari Hoedspruit. Featuring a planter roof and inspiring views of the surrounding grasslands, Radisson Hotel Safari Hoedspruit will offer a tranquil and rejuvenating escape at its Amani Spa. Guests can indulge in a variety of pampering treatments in the spa’s five treatment rooms including a private couple’s suite. The spa also features a health bar, hair and nail salon and a soothing steam room. A 24-hour fitness centre is also accessible to guests looking to stay active during their stay and offers the latest modern cardio and strength training equipment. The hotel’s versatile meetings and events spaces consist of five different meeting venues, including comfortable boardrooms, meeting rooms, and a main banquet hall that can accommodate up to 200 guests.
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VENUE PAGE STRAP NEWS
The Cellars-Hohenort appoints new assistant GM The Cellars-Hohenort Hotel & Spa has appointed Naco Rautenbach as assistant general manager.
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ith a career spanning over two decades, his journey in hospitality began in 2000 and has seen him notching up experience at other renowned establishments such as The Westcliff in Johannesburg, as well as The Vineyard Hotel, Winchester Mansions, and TAJ in Cape Town. Mr Rautenbach brings a wealth of
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experience and an unwavering passion for the hospitality industry to his new position. He is a natural hotelier with a keen interest in human development, technology, and future living. He has cultivated an impressive track record and believes in creating lasting memories for guests by surprising them with exceptional experiences.
At The Cellars-Hohenort, his key responsibilities include the smooth running of hotel operations, as well as standing in for the General Manager on occasion. His strengths lie in his affable nature, resilience, adaptability, and genuine care for people, with his vast experience and dedication making him an invaluable asset to the Liz McGrath Collection.
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PAGE STRAP MARKET NEWS
Megan De Jager, Portfolio Director at Africa Travel Week.
Africa Travel Week unveils 10th Anniversary WTM Africa show programme • Africa Travel Week 2024 is scheduled from 7-12 April 2024 in the City of Cape Town. • 10-year anniversary WTM Africa programme includes new partnerships, value-added business-building opportunities, and interactive networking. • Registration includes access to several bolt-on events, awards ceremonies, content workshops, social events, product launches, exhibitor activations & live performances.
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arking a decade of top B2B travel events, Africa Travel Week has revealed a packed schedule for its 2024 milestone edition of WTM Africa. Running from 07-12 April in Cape Town, the newly-announced programme spotlights real business-building opportunities. “The tourism landscape in 2024 is characterised by growth and optimism, setting the tone for Africa Travel Week. It’s a big year for our industry, and a significant milestone in our legacy,” said Megan De Jager, portfolio director — Travel, Tourism at RX Africa. Between 2014 and 2023, WTM Africa has experienced a total of 34,731 industry professionals in attendance. In that same timeframe, buyer numbers have seen a steady increase
year-on-year to match the increase in exhibitors. In 2023, exhibitor numbers saw a major leap to 577 from 384 in 2022 — a figure Ms De Jager and her team are looking to top this year. This year’s line-up features some familiar favourites, including speed networking and the Responsible Tourism Awards, in addition to a range of inaugural events and new opportunities for business expansion. Ms De Jager highlights the following ten, not to be missed: 1. Festival-style celebrations, with everything from wine tastings, live performances, product launches and immersive experiences. 2. The introduction of Brain Box, an interactive workshop space for industry players to engage in meaningful
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discussions with global professionals. 3. The Sustainability Village — a walk-through hub bringing together artisans, crafters, and thought leaders, to highlight responsible tourism in action. 4. Live performance celebrations honouring Africa Travel Week’s long-standing and loyal partnership with the City of Cape Town. 5. A new partnership with Tourism Investment Forum Africa (TIFA), running alongside WTM Africa from 10-12 April. This well-established platform actively positions African destinations as attractive investment locations. 6. Now an esteemed Global Travel Hall of Fame Academy inductee, Harold Goodwin returns as keynote speaker for the Responsible Tourism Conference and Awards ceremony. The multi-talented Mandisa Magwaxaza is also confirmed as the official MC. 7. Africa Travel Week’s renewed alliance with IGLTA Foundation, a key partner for EQUAL Africa, which brings together travel suppliers and buyers targeting the LGBTQ+ community. 8. The launch of a dedicated Chinese buyer programme and content sessions exploring the full potential of this valuable client segment, which is also the world’s largest tourism source market. 9. IBTM World presenting their annual report as an added value to IBTM Africa’s content programme and Africa’s business travel sector. 10. Official winners of the inaugural Africa Travel Week Media Awards to be announced and celebrated at WTM Africa. Reinforcing the collaborative spirit propelling the show forward, Ms De Jager highlights WTM Africa’s official partners: Recycled Flip Flop Sculptures Studio (RFFSS), Southern Sun, Lift Airlines, and Gold Restaurant, the official venue for a hosted buyers networking event. “As part of Africa Travel Week, interest and enthusiasm for WTM Africa remains unwavering and we are dedicated to ensuring that it lives up to its prominent reputation. Our mission continues to deliver an exceptional experience and high-value opportunities resulting in a tangible return on investment long after the show has ended,” Ms De Jager concluded. To attend WTM Africa 2024 and bolt-on events visit: https://www.wtm.com/africa/en-gb.html.
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Image by Siggy Nowak from Pixabay
MARKET PAGE STRAP NEWS
Infrastructure South Africa to partner with AAXO Infrastructure South Africa (ISA) has officially partnered with the Association of African Exhibition Organisers (AAXO) and a collection of its members as implementation partners for the upcoming Sustainable Infrastructure Development Symposium (SIDSSA) 2024.
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he SIDSSA will take place from 17-19 March 2024 at the Century City Conference Centre in Cape Town and will bring together key stakeholders in South Africa and across the continent with the aim of driving infrastructure development. SIDSSA 2024 serves as a crucial platform for discussions and partnerships in the infrastructure investment landscape, with a focus on accelerating economic recovery through strategic infrastructure plans. Both at the Inaugural SIDSSA in 2020 and the follow-up in 2021, in his keynote, President Cyril Ramaphosa, stressed the importance of the symposium in fostering partnerships that can expedite infrastructure delivery and grow the South African economy. This year, under the leadership of Minister Sihle Zikalala, the symposium aims to address regulatory and policy reforms, lift nascent sectors, explore innovative funding models, showcase the strength of the emerging pipeline, give a progress update since the gazette in 2020 and highlight opportunities for investing in infrastructure to benefit all stakeholders. According to Mameetse Masemola, head of ISA – acting, said: “Infrastructure
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investment plays a pivotal role in driving future growth for the South African economy. It not only enhances efficiency and productivity, but also creates jobs and helps bridge spatial disparities. We are committed to delivering a high-quality infrastructure pipeline to foster long-term growth and elevate living standards.” As the voice of Africa’s event and exhibition industry, AAXO is dedicated to showcasing South Africa’s exceptional infrastructure and highlighting the country’s unique qualities. AAXO members collaborating on SIDSSA 2024 include Energy Capital & Power (ECP), Blueberry Concepts, and Exposure Marketing. This dynamic partnership will ensure a seamless and impactful event, making a significant contribution to sustainable infrastructure development in South Africa and neighbouring countries. The group will work closely with ISA to deliver a top-notch gathering that showcases the growth potential of South Africa’s infrastructure sectors and provides a premium experience for all attendees. A team of specialised suppliers will also lend their expertise to enhance the event experience.
Devi Paulsen-Abbott, chief executive officer of ECP added: “We are delighted to partner with ISA and AAXO in managing this event. By bringing together the best event organisers and suppliers, the symposium will be a resounding success and drive further investment into South Africa’s infrastructure development.” To learn more about the Sustainable Infrastructure Development Symposium 2024, please visit https://sidssa.org.za/.
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PAGE STRAP MARKET NEWS
Registration for Africa’s Travel Indaba 2024 is now open The anticipation for Africa's Travel Indaba (ATI) 2024 has reached great heights as the event receives a positive response from the global travel industry. The organising team is delighted to announce that applications from both buyers and exhibitors have grown, setting the stage for an extraordinary gathering of tourism professionals. South African Tourism is once again reminding the industry that registration for the much-anticipated Africa’s Travel Indaba (ATI) 2024 is still open.
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his proudly Pan African event is scheduled to illuminate the Inkosi Albert Luthuli International Convention Centre (ICC Durban) in Kwa Zulu-Natal from 13-16 May 2024, once again bringing together the global travel trade. Hosted in the beautiful and vibrant province of KwaZulu-Natal, ATI is not only a gathering of various role players in the global tourism industry, but it is also a celebration of the province’s rich heritage. As South Africa prepares to celebrate three decades of democracy, the event is set to be a powerful commemoration of progress, diversity, and resilience. Against the backdrop of this significant milestone, Africa’s Travel Indaba 2024 is poised to offer unparalleled networking opportunities, with an overwhelming response from global buyers and exhibitors highlighting its significance. Nombulelo Guliwe, acting chief executive officer at South African Tourism, said this event is more than just a gathering; “it is a showcase of Africa’s diverse and dynamic tourism landscape, spotlighting the continent’s unique cultures, breath-taking destinations, and
unparalleled hospitality.” Ms Guliwe indicated that Africa’s Travel Indaba has established itself not only as an event but as ‘a beacon for the tourism industry, continually driving innovation and connection across the continent and beyond’. Key Registration Dates for 2024: • Exhibitors: Applications are now open. • Buyers: Applications are now open • Hosted Media: Applications opened on 16 January 2024. • Non-hosted media applications opened on 23 January 2024. Africa’s Travel Indaba has long been recognised as one of the top three trade shows globally, significantly contributing to the economic vitality of Durban and the broader KwaZulu-Natal province. Ms Guliwe reflected on the journey: “After hosting Africa’s Travel Indaba in 2023 with remarkable success, we are excited to continue this legacy with our dedicated partners. Their unwavering commitment has been a cornerstone of this Pan-African show’s enduring success.” “Many countries on the African continent have amazing offerings, and at ATI, we are
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looking forward to showcasing more of these beautiful destinations”. Indaba 2023 was a hive of activity and engagement that successfully welcomed more than 8,600 delegates and facilitated an astounding 21,000 meetings between exhibitors and international buyers in 2023. The exhibition showcased diversity and innovation, featuring 280 international buyers, 432 non-hosted international buyers, 41 local hosted buyers, 711 Local non-hosted buyers, and more than 1,000 exhibiting companies who represented an array of products drawing attention from various corners of the globe. Africa’s Travel Indaba is managed by South African Tourism and in partnership with Tourism KwaZulu-Natal, the eThekwini Municipality, and ICC Durban. “As Tourism KwaZulu-Natal (TKZN), we are excited to be hosting Africa’s premier tourism trade show once again at the award-winning Inkosi Albert Luthuli International Convention Centre in Durban in May 2024. We know that this prestigious event not only boosts the provincial economy, with occupancy levels for our hotels reaching well above 90% but also
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enables us to market our beautiful province to top buyers from across the globe keen for exciting destinations to promote and sell to the customers. This also becomes a vital platform to showcase our new tourism developments and position our emerging tourism entrepreneurs as global players in the tourism sector,” said Sibusiso Gumbi, acting chief executive officer of Tourism KwaZulu-Natal. “As eThekwini Municipality, we once again look forward to hosting Africa Travel Indaba in May. Our focus this year is on accessibility, geographic spread, and business-to-business meetings. Durban has international flights and through the work of Durban Direct, a committee that lobbies direct flights to Durban, we would like to increase the frequency and attract new international flights. In addition, we will showcase our destination through the different tours that will be on offer during Indaba to the different regions around the city outskirts. Indaba plays an enormous role in the advancement of the city’s tourism and economic development. This platform also allows us to showcase the latest tourism developments to international delegates including buyers. We are looking forward to showcasing our newly launched Nelson Mandela MSC Cruise terminal in a bid to attract more vessels to dock in the city and partnerships,” said eThekwini Mayor, Councillor Mxolisi Kaunda. The 2023 edition of Africa’s Travel Indaba not only matched but significantly outperformed its predecessor, boasting 23,196 meetings compared to the previous year’s 14,362. The event hosted 21 African countries, reflecting its Pan-African spirit and commitment to promoting continental unity through tourism. “We are excited to welcome Africa’s Travel Indaba back to the Durban ICC in May 2024. The trade show is a celebration of the vibrant tapestry of cultures, experiences, and opportunities that our African continent offers. At the Durban ICC, we are honoured to host this gathering of operators, agents, and change-makers in the travel industry. Together, let’s explore new horizons, forge meaningful connections, and inspire a future where Africa’s beauty and diversity shine on the global stage,” said Lindiwe Rakharebe, chief executive officer of Durban International Convention Centre. Regarding the highly anticipated 2024 edition, the response from both buyers and exhibitors has been nothing short of extraordinary. The enthusiasm surrounding Africa’s Travel Indaba 2024 is evident in the remarkable surge in applications from industry professionals. As of 17 January 2024, the event received an unprecedented 316 applications from buyers. In the international buyer applications, we are seeing the USA, Canada, UK, and Australia showing great interest, while from a regional perspective, Nigeria is leading the way. Simultaneously in the exhibitor applications we have received 223 applications. Of these applications, we are seeing great representation from African Countries like Namibia, Zanzibar, Botswana, Kenya, Uganda, Eswatini and Zimbabwe. Buyers and exhibitors from around the world are demonstrating their eagerness to be part of this iconic event. The substantial impact of Africa’s Travel Indaba on eThekwini’s economy was evident with an estimated overall economic contribution of R452-million to eThekwini’s economy. The trade show also contributed to creating and supporting 863 jobs. The event also significantly boosted hotel and non-hotel occupancy rates. For registration and further details, please visit www.indaba-southafrica.co.za.
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International ocean economy stakeholders meet in SA for innovation summit Hundreds of stakeholders gathered in Cape Town from 20-22 February for the Ocean Innovation Africa Summit and exhibition, exploring ocean conservation and the opportunities for Africa in the emerging ‘blue economy’.
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he world’s ocean and seas, critical in the broader climate change discussion, also offer a wealth of new, sustainable business opportunities. Torsten Thiele, founder of the Global Ocean Trust and speaker at the summit, believes Africa has an opportunity to leapfrog more developed regions in the blue economy space. The blue economy, defined by the UN as a range of sustainable and socially equitable economic activities related to the oceans, seas, and coastal areas, offers immense opportunities to investors, entrepreneurs, and communities. Key opportunities for Africa “In Africa, the opportunity is vast,” Mr Thiele said. “Because there is less traditional infrastructure in place, there is room to build a new blue economy, faster. Per dollar invested, the returns to be achieved in a blue economy are larger in Africa than they are in more developed countries.” Mr Thiele said: “Seaweed alone is a great sector, for example. You can eat it, use it to
replace plastic, for biofuel, fertiliser, cosmetics, and more.” The World Bank estimates that ten emerging global seaweed markets have a potential growth of up to $11.8 billion by 2030. Another expert speaker at the summit, Nassim Oulmane, acting director technology, Climate Change and Natural Resource Management Division at the UN Economic Commission for Africa, believes one of the most promising opportunities in Africa’s blue economy lies in blue carbon development and the trade of related credits, particularly in mangrove, seagrass, and tidal marsh ecosystems. He noted: “These ecosystems have a remarkable capacity to sequester carbon and greenhouse gases, surpassing even tropical forests in efficiency. The related carbon credits are in high demand across global markets, offering a significant incentive for increased investment in ecosystem conservation.” Mr Oulmane said a notable success story is the ‘Mikoko Pamoja’ project in Kenya, which exemplifies the potential of blue carbon initiatives. “These ventures not only combat
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climate change but also foster the sustainable livelihoods of local communities, including youth and women employment and educational opportunities. Additionally, they contribute to the development of water treatment facilities, aligning with Africa’s commitments to the Paris Agreement, the Convention on Biological Diversity (CBD), Sustainable Development Goals (SDGs), Agenda 2063, and more,” he said. “Furthermore, innovative approaches that enhance the protection and conservation of seagrass and mangroves hold substantial promise. For instance, by increasing seagrass protection, it is estimated that the world could save approximately 650 million tons of CO2 annually (World Bank). Similarly, bolstering mangrove conservation efforts could prevent flooding for 6 million people and help countries avoid losses of productive assets valued at approximately US$24 billion (World Bank).” However, the degradation of the oceans is such that we need to accelerate our efforts and move to a much larger scale. That’s why the Great Blue Wall initiative, led by IUCN and
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UNECA in partnership with other actors such as OceanHub Africa, is a real innovation. This initiative, championed by several coastal African countries, focuses on cooperation in the fields of the blue economy, ocean regeneration, maritime safety and the sustainable management of marine resources in general. It aims to establish a first-of-its-kind connected network of seascapes to benefit people and nature. The initiative presents innovative approaches to safeguarding the oceans while promoting economic development and providing a blue response to climate change and its negative consequences. Investment to grow natural capital Mr Thiele said guided investment is needed to grow natural capital. “Instead of building the economy with a capital-intensive approach, a science-based approach should be taken to build innovative African startups, which requires less capital and delivers greater returns over the longer term.” He noted: “The traditional venture finance model is one of ‘the winner takes it all’ so investors tend to run with ones which have really large returns. However, project finance is more appropriate for the blue space, to help build sustainable, solid blue businesses. It is a longer-term approach, the way we used to build businesses.” Mr Thiele said financing flows for blue economy projects remain a hurdle. “Large investors don’t always see the pathways to get the money to the investments. We need to construct the pathways.” He noted that the Ocean Risk Alliance (ORRAA) drives investment into coastal and ocean natural capital through finance and insurance products that reduce risk. “The Alliance helps to develop guarantee facilities and build the support mechanisms. It’s a very dynamic conversation and it may sound complex to investors. It’s a constant handholding argument. However, we have been encouraged to see that large financial institutions are showing interest — particularly through their sustainability divisions.” Mr Thiele believes forums such as the Ocean Innovation Africa Summit offer an important opportunity for multiple sectors across blue economy value chains to share ideas. Challenges and threats “A challenge for ocean focused networks is they don’t have connectivity into other sectors. We need collaboration across value chains, including stakeholders in terrestrial climate, business, technology and finance.
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All sectors need to consider the world’s largest under-tapped resource. Even landlocked states are relevant players in the ocean context, because their goods will be shipped by sea,” Mr Thiele said. Mr Oulmane highlights several challenges and threats that must be addressed: “First, there is a considerable capacity gap in unlocking the potential of blue carbon initiatives. Building the knowledge and skills necessary for effective conservation and credit trading is essential.” “Secondly, a substantial public/private investment gap exists in the blue economy sector. The ocean, often viewed as a public good with inherent risks, requires a shift in perception. Advocacy, awareness-raising campaigns, and training on the opportunities available in the blue economy are needed to attract private sector investment,” he said. “A stark disparity in investment is evident when comparing terrestrial protected areas to marine natural capital investments. Investment in terrestrial protected areas amounted to about US$23 billion, while marine natural capital investments were only US$980-million (UNEP). To address these challenges, increased support from the Green Climate Fund for Small Island Developing States (SIDS) in the Eastern and Southern Africa region is crucial. Such support can help bridge the investment gap and unlock the immense potential of Africa’s blue economy.” Innovation in funding and policy Mr Oulmane highlights some noteworthy innovations in terms of financial tools: “Seychelles, Gabon, and Cabo Verde have pioneered debt-for-nature swaps that allocate funds to blue economy and ocean conservation. These innovative financial mechanisms address both debt relief and environmental sustainability.” In addition, Seychelles made history by issuing the world’s first Sovereign Blue Bond. This innovative financial instrument raises capital for sustainable fisheries and marine conservation projects while aligning with the country’s debt management. He noted: “The Cabo Verde Stock Exchange’s Blu-X initiative serves as a regional platform for listing and trading sustainable and inclusive blue financial instruments. Through four bond issuances, it has attracted domestic, regional, and global investments in Cabo Verde’s blue economy: At the policy level, innovations such as the Blue Economy Valuation Toolkit and the development of Blue Economy Satellite
Accounts help quantify the economic value of marine resources and ecosystems. These tools inform sustainable policy-making and investment decisions. These examples showcase the innovative spirit within Africa’s blue economy sector, where nations are actively exploring novel financial instruments, collaborative approaches, and data-driven tools to ensure that ocean conservation and economic development go hand in hand, contributing to a sustainable and resilient future.” Addressing fragmented governance Loreley Picourt, executive director of the Ocean & Climate Platform, will also be among the international experts travelling to South Africa for the event. She said: “One challenge is reconciling blue economy opportunities with sustainable practices. We need to be realistic, respectful and mindful of how we manage the ocean while also taking into account cultural, indigenous and local knowledge and practices. We have an opportunity to reinvent how we govern, to be inclusive, and mindful of how we share the benefits.” “We have an opportunity to acknowledge that the ocean connects us all, instead of dividing us. It is not just ecosystems — it’s the blue lung of the planet. In terms of geopolitics, it also brings us together,” she said. She points to the new BBNJ/’High Seas Treaty’ signed by representatives from over 80 countries, which aims to cover critical gaps in ocean governance and protect the biodiversity of the High Seas and deep sea, as a sign of progress. “This is a groundbreaking treaty — it will address issues of access and equity. It will define who has access to the wildest place on earth and how the benefits, new knowledge and resources are equitably shared,” she said. Ms Picourt noted that governance is a complex field: “We know it is critical to protect and restore nature, but we also need to develop sustainable green and grey infrastructure adapted to withstand extreme weather events. Thus, we need to better understand how the threat of sea level rise will be integrated into different strategies. The world is at risk of sea level rise, erosion, floods, drought and other coastal hazards. We must work on long-term strategies to anticipate the impacts, rather than just responding to them.” The Ocean Innovation Africa Summit 2024 took place from 20-22 February at the Avenue Conference and Events Centre at Cape Town’s V&A Waterfront.
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Speakers from six countries confirmed for PSASA Annual Convention Speakers from six countries – USA, UK, Singapore, Netherlands, Canada and South Africa – have been confirmed for the programme of the Professional Speakers Association of Southern Africa (PSASA) Annual Convention 2024 (#PSASA2024). The event will be held at The Capital on the Park in Sandton, South Africa, from 19-21 April 2024.
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ritical issues that influence event success will be unpacked during the threeday programme. One of these issues is that audiences these days demand much more from event planners and speakers; because of almost unlimited content and networking opportunities available online, everyone has become more discerning about the events they attend. “Event professionals – including speakers – therefore have no choice but to become more knowledgeable on designing events to promote audience wellness,” says Juanita Vorster, professional speaker and convener of
#PSASA2024. “That’s why we’ve included topics such as dealing with shortening attention spans, creating psychological safety and accommodating different learning styles during an event, and how to balance creativity with productivity in the programme for this year’s convention.” Other topics that will be unpacked during the event include diversity equity and inclusion (DEI), sales, financial management and contracts for gig workers, stagecraft, and the future of speaking professionals in the events space. “In the world of events, speakers play a crucial role in creating a valuable and
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memorable experience for attendees. That’s why people often only book their conference tickets once they’ve seen who’s included in the speaker line-up,” said Ms Vorster. “Speakers are therefore responsible for ensuring that they have more than just technical speech craft to offer event planners; they also need to know how to adjust for client needs and audience composition. “The PSASA convention is the ideal opportunity for anyone who has information, influence and inspires an audience of any size to review or broaden their skills set. The event is definitely not just for professional speakers!”
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Radisson Hotel Group expands Tim Cordon’s role Radisson Hotel Group, a global leader in the hospitality industry, announces the promotion of Tim Cordon, adding South East Asia Pacific (SEAP) regions to his current role as chief operating officer for the Middle East, Africa (MEA). This significant appointment is part of the Group’s strategy to leverage its internal leadership talent to continue to drive growth in its most rapidly expanding markets.
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ased in Dubai, Mr Cordon has been instrumental in steering the MEA region towards remarkable growth and success. With this promotion, Mr Cordon will also take the helm of the SEAP region, bringing his wealth of experience and strategic insight to one of the Group’s fastest-growing areas. Under his leadership, the SEAP region, with over 60 hotels currently in operation or under development, is set for substantial expansion, reflecting the Group’s focus on increasing its presence in key growth markets. The MEA region has grown robustly, with more than 45 hotels opening in the last three years under Mr Cordon’s guidance. Presently, it boasts 160 hotels either in operation or in the development phase, underscoring its critical contribution to the Group’s growth strategy. Mr Cordon’s leadership team, comprising key departments such as HR, F&B, revenue, and procurement, are also based in Dubai and have extended their expertise to include the SEAP region. This strategic concentration of leadership in Dubai
facilitates a unified response to the dynamic needs of both areas. Adding to the significance of Dubai as a central hub for Radisson Hotel Group’s operations, the city hosted the latest Annual General Manager Meeting at the end of last year, where more than 200 general managers and leadership representatives from the Middle East, Africa, and Europe attended to plan the strategic direction for 2024. This event underscored Dubai’s pivotal role in the Group’s strategic planning and operational execution, further highlighting the importance of Mr Cordon and his team’s Dubai base in driving the Group's ambitions forward. The importance of Dubai is also underlined by the expansion of the Dubai-based office to almost double in size thanks to the accelerated growth of the region. Mr Cordon said: “I am excited to expand my leadership role to include the SEAP region, working closely with my team to leverage our combined expertise and drive our growth strategy
forward. With our solid foundation in MEA and the huge potential in SEAP, I am confident in our ability to achieve significant milestones and strengthen our market presence.”
Building back Exhibitions and Events together! The founding Associations of the SA Events Council have consistently provided essential information and support on event safety, business relief and venue capacity. Ensure you are ready for business by engaging with your association today.
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Recognising the competence of event professionals During this year's Meetings Africa expo, SACIA will award our first cohort of professional designations to industry professionals working in event management. It’s a process that has taken over a decade to come to fruition. By Kevan Jones, executive director of SACIA
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n recent years, the process has accelerated, and in awarding designations to qualifying individuals later this month, we believe we have created a robust process that will drive the professionalisation of the events industry. To earn a professional designation, individuals must write an online, multiplechoice exam that tests their knowledge across multiple elements of event administration, event management, event design, event operations, event marketing and event risk. They must also provide a detailed portfolio of evidence supporting their claim of event management competence. The test can be written at a convenient time and place for the test-taker, and over the festive season, we made the exam available to industry professionals at no cost. About 150 people took advantage of the opportunity, with about 60 scoring a
pass mark (65 per cent). We’ve had great feedback from the test, with many industry stalwarts describing it as ‘tough but fair’. While we had several academics involved in developing our question bank, it seems to favour applied knowledge over theoretical knowledge, and, in reviewing the scores achieved by all test-takers, there’s a direct correlation between the test-takers’ experience and the score gained. John Arvanitakis from Chat’r described it as finding ‘a balance between knowledge and skills’. He sees the designations not only as a tool to distinguish between industry professionals and the ‘fly-by-night’ operators who claim a competence they don’t have, but also as a tool to affirm standards and drive the professionalisation of the events industry across Africa. He’s one of two dozen individuals who will be awarded their
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designation at the show. “I hadn’t written a test for thirty years and was more than a little nervous when I started,” says John, “but I quickly realised that the questions weren’t out to trick me. They were fair and assessed a broad range of knowledge needed by anyone in our sector.” In celebrating the launch of our designations and the success of our first group of designated members, it’s worth noting that the long-term success of this project requires an industry-wide buy-in to our programme. We all need to be working towards the same agenda… the professionalisation of the events industry.
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African exhibition and events industry gears up for AAXO ROAR Awards 2024 The African exhibition and event industry eagerly anticipates the upcoming Association of African Exhibition Organisers’ (AAXO) ROAR Awards 2024.
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ellow event management specialist, Blueberry Concepts, has joined AAXO as the official Facilitation Partner for the ROAR Awards 2024, and is responsible for overall event coordination and commercial partnerships; whilst the Gallagher Convention Centre in Midrand has announced their participation as the Presenting Venue Sponsor for the ROAR Awards 2024. The ROAR Awards 2024 aim to recognise and celebrate excellence in exhibition organisation, providing a distinctive platform for participants to showcase their events and position them as exemplars of success; presenting a unique opportunity for participants to highlight their teams’ accomplishments in marketing, public relations, operations, and activation.
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Key dates to remember • Award Ceremony: 29 February 2024 • Venue: Gallagher Convention Centre, Midrand, South Africa Register your team for the award ceremony, to network with industry leaders, discover new opportunities, and collectively celebrate the success of the African exhibition and event industry. “As we eagerly anticipate the ROAR Awards, let us unite in transforming this event into a resounding celebration of triumphs, ground-breaking innovations, and the spirit of collaboration that defines the African exhibition and event industry. Together, let’s create an unforgettable testament to the achievements and collective efforts that continue to shape our dynamic and vibrant
community,” Devi Paulsen-Abbott, chairperson of AAXO, concluded. For more information on the ROAR Awards 2024, including sponsorship and seats, visit https://www.aaxo.co.za/roar-awards/ or email aaxo@aaxo.co.za
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Numbers help us all As 2024 is activated, there is no doubt that the meetings and events industry will once again deliver memorable experiences for many. By Glenton De Kock, chief executive officer of SAACI
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his year, many of our professionals, business events services providers, clients and delegates will have more clarity on the first and possibly the second quarter of the year. These events will have the ability to highlight growth areas in the meetings, incentives, conferences, and exhibitions sector, within South Africa. What 2024 can do for many is also clearly reflect, through numbers, the significant impact our industry makes in our social economy. We all know this, but this is the year that we may be able to share data, numbers and learning, which presents this impact to those less informed on how we make a difference. Any form of research plays a pivotal role, in the meetings and events industry, where it will enhance the South African business events industry’s competitiveness and sustainability, thus not only reporting on the overall success. It will also report on areas for growth, where we may have challenges, and how we may keep the sector sustainable. It will provide
the knowledge to make informed decisions, adapt to changing trends, and deliver exceptional experiences for clients and attendees. Focused and well-participated regular research of the meetings and events industry will help us all. Some key considerations in the meetings and events industry, which has some market insights, specifically into the South African business events market, may include attendee preferences, industry trends, and the competitive landscape. We may also understand the specific needs and expectations of clients and attendees, which will allow businesses in the industry to tailor their offerings more effectively. South Africa’s destination competitiveness will also be considered so that the knowledge helps position South Africa as an attractive and competitive destination on the global stage. We cannot underscore that research can quantify the economic impact of business events in South Africa. This
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includes assessing the direct and indirect contributions to the economy, job creation and revenue generation. Such data is valuable for showcasing the industry’s significance to policymakers and stakeholders. SAACI calls on all within the meetings and events industry to invest in research participation in the coming year. The South African business events industry cannot only address local challenges, but also contribute to its growth, competitiveness and overall positive impact on the economy and society. Our collective efforts to participate in research, for our industry, provides valuable information to make informed decisions and to navigate the ever-evolving landscape of the industry.
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EVENT GREENING PAGEFORUM STRAP
Navigating the path to a sustainable future Morwesi Ramonyai, chairperson of the Event Greening Forum (EGF) emphasised that the global industry’s most significant challenge, the net-zero charter, remains a pivotal undertaking. Will you contribute to its success?
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s we enthusiastically step into a new year, we must reflect on the strides in promoting sustainability within the events industry. The past year witnessed a collective commitment to positively impacting the environment and communities through eco-friendly events, and at the forefront of this movement is the ‘Journey to Net Zero’ campaign. Under the visionary leadership of Ms Ramonyai, the Net Zero Carbon Events (NCZE) project stands as a flagship commitment, offering a robust and realistic pathway for the events industry to cut emissions, ultimately aiming for full decarbonisation by 2050. Through a series of informative workshops, the EGF has been responsible for uncovering the challenges and expectations for the events industry to align with global climate targets. Attendees were guided through the intricacies of the NCZE commitment process, delving into concepts ranging from carbon footprinting to offsetting. One of the key takeaways from these workshops is the emphasis on measurement as a fundamental aspect of effective emissions management. “If you can’t measure it, you can’t manage it’ has become a rallying cry, reinforcing the industry’s accountability through a comprehensive understanding of emission levels. Workshop discussions were not limited to theoretical concepts; they actively addressed practical challenges and sought potential
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solutions. Through collaborative efforts, several event indicators were identified to benchmark emissions performance. The importance of standardised indicators became evident, serving as vital tools for tracking industry-wide progress in pursuing a sustainable future. Industry members’ remarkable enthusiasm and participation during the NCZE workshops underscore the collective awareness of the climate crisis. However, achieving net zero emissions necessitates sustained effort and investment over the next three decades. The workshops aimed to simplify this long-term perspective by breaking down the necessary steps for event organisers to integrate sustainability into their practices. Building on the progress of the ‘Journey to Net Zero’ campaign, South Africa’s events industry can emerge as a global leader in sustainability. However, the NCZE project remains a crucial guide and source of accountability until 2050. Morwesi urges all industry players to sign up and contribute to creating a responsible legacy for future generations. To delve deeper into the NCZE initiative, interested individuals can visit www. eventgreening.co.za/journey-to-nzce/. The website offers access to recordings of past workshops and additional resources, ensuring that industry professionals stay well-informed and empowered to positively impact the journey to decarbonisation.
About us The Event Greening Forum is a non-profit organisation that promotes sustainability within the business events sector. To find out more, please visit www.eventgreening.co.za.
For more information, please contact: Lynn Mcleod Tel: 082 891 5883 Email: lynn@eventgreening.co.za
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PAGENEWS SITE STRAP
Some of the major issues facing the travel industry The year 2023 was not an easy year. We might call it a rollercoaster year; from recovery from Covid to wars in Europe and the Middle East this was not an easy year. From health issues to economic issues, from issues of social unrest, to all too often substandard customer service, tourism officials face a host of problems. By Dr Peter Tarlow, Tourism & More. inc.
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ome of these problems are within the tourism and travel industry’s control. Other problems are not in the industry’s direct control, but their consequences must be considered. Below is a summary of some of the issues with which tourism officials may have to deal with during 2024. Security issues The rise of radical terrorism groups, and the challenges of uncontrolled borders are a major threat to tourism. Not only is the tourism industry security sensitive, but major disruptions tend to have longer lifespans than the news cycle at large. The coming year will present tourism security specialists with any number of challenges. Among these are: a. Terrorism has not diminished but rather mutated. Single cell or lone wolf terrorism will increase their threat to the tourism industry and will be harder than ever to detect.
b. Terrorists have become social media savvy. Terrorism is no longer just about acts of violence, instead terrorists have learned how to create media-centric violence. This means that terrorists have learned how to adapt the media to their own needs. c. Cybercrimes will continue to haunt the tourism industry. Cybercrimes, once relatively rare in tourism, have become a major issue in the world of tourism. The fact that credit cards may be stolen and used without permission means that both public and private security officials must become ever more mindful of this new threat. Many areas of tourism have adopted cash-free policies, and if travellers are now afraid to use their credit cards or fear identity theft, then the system is placed in jeopardy. d. Cyber-attacks on large corporations and privacy issues may become the norm. Until recently, the idea of a cyberwar seemed to be more science fiction than reality. Now, large corporations such as hotel chains and
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airlines may be vulnerable to attack. A cyber-attack on the airline industries’ computers would be more devastating than the attacks of September 11 and could bring airlines to a complete halt. The fact that airlines are now equipped with Wi-Fi while in flight is both a convenience and a threat. Tourism Policing Forces (TOPPs) around the world will be more needed than ever. Currently, in much of the world, and especially in the United States, police departments are facing an ever more hostile public. TOPPs units can go a long way to changing the image of the police, and this positive blow-back may help all aspects of law enforcement. If security personnel can convince marketers of the importance of TOPPs units then these forces may help to create a dent in international crimes against tourists. If, however, these forces remain underfunded, then additional problems may occur. Tourism police will need to have
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PAGE SITESTRAP NEWS
sub-specialties that range from issues of fraud to cybercrimes, from issues of petty theft to terrorism, from issues of terrorism to crowd control. The key will be that tourism can no longer afford to have law and security provider generalists, but rather will need specialists in multiple areas. Economic issues 1. The cost of credit. Because so much of the middle-class purchases for expendable items are dependent on credit, it is essential to track the trends in credit. If interest rates rise, then middle class purchases become more expensive. In some places there is now the threat of deflation. Deflation tends to encourage people to wait for lower prices and deflationary cycles can become selffulfilling prophecies. 2. As in past years, the middle class will remain the heart of the tourism industry. The middle class must live on some form of budget. That means that if there is a major rise in taxes or other required services, the middle class may tend to hold back on what it considers luxury items. On the other hand, during periods of deflation, the middle class often waits for cheaper prices and creates a marketer’s nightmare. Tourism is highly sensitive to economic uncertainty and the more turbulent the economy, the more precise the marketing needs to be. 3. The New Year may bring a great many undulations within the financial industries
and these ups and downs will impact tourism. When the stock markets tend to rise, many people feel wealthier and are more willing to spend money. The opposite is true of a falling market. Note that the psychological macro impact is not connected to an individual’s personal wealth. Members of the middle class tend to spend money as influenced by macro rather than micro trends. Customer service The travelling public is learning how to demand more and is seeking alternatives to those businesses that are providing poor
customer service. The past year saw new lows in many areas of customer service within the travel industry. Although airlines still lead the way in poor customer service, other parts of the tourism industry need to reconsider the quality of the service that they provide. A major sore point with travellers is the fact that there is a charge for minimal service items. Hotels that charge for water or Internet service are not winning new friends. The consistent ‘we charge for everything’ policy of many tourism service providers has created a sense among many that the hospitality industry is more hostile than hospitable.
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DIRECTORY
SOUTHERN AFRICAN ASSOCIATION FOR THE CONFERENCE INDUSTRY
EXCO AND HEAD OFFICE Chairperson Jaques Fouche e: jaques@be-moved.co.za c: +27 (0)60 993 7542 Vice-chairperson Gheeta Payle e: gheeta.payle@inhousevtm.com c: +27 (0)61 609 8585 Treasurer Alex Wrottesley e: alex@intoafrica.co.za c: +27 (0)79 429 1627 Chief executive officer Glenton De Kock e: ceo@saaci.org c: +27 (0)82 575 7565 Membership Services & Operations Tracey-Lee Abdulla e: members@saaci.org t: +27 (0)84 492 1515 REGIONAL COMMITTEE CHAIRPERSONS Eastern Cape Chairperson Neil Mouton t: +27 (0)61 423 9920 e: ec.za@saaci.org KwaZulu-Natal Chairperson Kavitha Dhawnath c: +27 (0)83 607 2006 e: kzn.za@saaci.org Gauteng Chairperson Mary Mahlangu c: +27 (0)81 574 9493 e: jhb.za@saaci.org Western Cape Chairperson Ansu Colditz c: +27 (0)82 457 8071 e: wc.za@saaci.org Learning Ambassador Esti Venske c: +27 (0)83 482 9276
EXHIBITIONS AND EVENTS ASSOCIATION OF SOUTHERN AFRICA
EXSA OFFICE www.exsa.co.za
SOCIETY FOR INCENTIVE TRAVEL EXCELLENCE
President Tes Proos c: +27 (0) 84 682 7676 e: tes@crystalevents.co.za
SA EVENTS COUNCIL
e: hello@saeventscouncil.org Chairperson Raylene Johnson, CEO: TEBCO-SA
Chairperson Sibusiso Mncwabe Marketing Well
Treasurer Peter-John Mitrovich c: +27 (0)82 318 1889 e: peter-john.mitrovich@grosvenortours.com
Vice Chair Jacqui Nel Exhibition Freighting GSM
Sustainability Daryl Keywood
Spokesperson Projeni Pather, Chairperson: AAXO
Southern Africa Development Brad Glen
Members Kevan Jones, Executive Director SACIA Sharif Baker, Chairperson TPSA Tes Proos, SITE President Justin Hawes, Managing Director: Scan Display & Event Greening Forum Treasurer Sibusiso Mncwabe, Chairperson EXSA Justin van Wyk, Chairperson SALPA Mike Lord, Chairperson ESC Arthur Goldstuck, PSASA Exco Member Esmare Steinhofel, Chairperson: ICCA Africa Chapter
Treasurer Ismael Atanasi GL Events Director Ashona Maharaj Durban ICC Director Beert Kuiken Octanorm Director Gabi Babinszky Brandex Director Kelly Papas Barmotion Director Kerry-Lee Bester Brilliant Branding
East Africa Development Chris Munyao Young Leader Programme Peter Mwanja Africa Convention Bureaus Rick Taylor North Africa Development George Fawzi Board member at large Rick Taylor East Africa (Rwanda) Chris Munyao
Interim treasurer Glenn van Eck, Chairperson: CEPA
Advisory Members: Prof Nellie Swart, Associate Professor: Tourism Management Corne Koch, Head: Convention Bureau (WESGRO) Tiisetso Tau, AAXO member Daryl Keywood, SITE Member Bheki Twala, TEBCO-SA Executive Kim Roberts, SAACI Representative Western Cape Robyn D’Alessandro, PR/Social media, Vivo Visual Voice CC
North Africa George Fawzi
Director Liam Beattie Hott 3D
North Africa support Brad Glen
Director Nic Curle Nucleus
Secretariat & Events Mariaan Burger c: +27 (0)82 557 8041 e: info@siteafrica.africa
Co-Opted Director Daksha Vallabh Orange Orbit Co-Opted Director Gavin Burgess Technology Partners Co-Opted Director Kimendrie Pillay Johannesburg Expo Centre Co-Opted Director Ross Wilson Urban Tonic
64 Business Events Africa February 2024
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DIRECTORY
ASSOCIATION OF AFRICAN EXHIBITION ORGANISERS
46 Waterford Office Park, Waterford Drive, Fourways, Johannesburg t: +27 (0)87 265 5840 e: aaxo@aaxo.co.za Association coordinator: Anthea Buys e: anthea@aaxo.co.za Chairperson: Devi Paulsen-Abbott, Dmg Events e: devipaulsen@dmgevents.com Vice-chairperson: Tiisetso Tau, Synergy Business Events e: ttau@synergybe.co.za Venue Committee Chairperson: Charles Wilson, Gallagher Convention Centre e: charlesw@Gallagher.co.za Treasurer: Mark Anderson, Specialised Exhibitions Montgomery e: marka@specialised.com Board of directors: Chanelle Hingston, Clarion Events Africa e: chanelle.hingston@clarionevents.com Sandra Barrow e: sandra.barrow@rxglobal.com Projeni Pather, Exposure Marketing e: projeni@exposuremarketing.co.za
INTERNATIONAL CONGRESS & CONVENTION ASSOCIATION
ICCA African Chapter Chairperson: Taubie Motlhabane Cape Town International Convention Centre t: +27 (0)21 410 5000 e: Taubiem@cticc.co.za Deputy Chairperson: Frank Murangwa Rwanda Convention Bureau t: +250 788 358 454 e: frank.murangwa@rcb.rw Secretariat: Esmaré Steinhöfel ICCA Africa Regional director c: +27 (0)84 056 5544 e: esmare.s@iccaworld.org www.iccaworld.com/dbs/africanchapter www.iccaworld.org
EVENT GREENING FORUM
179 Jan Smuts Ave, Parktown North, Private Bag X7000, Parklands 2121 t: +27 (0)11 447 4777 e: info@eventgreening.co.za w: www.eventgreening.co.za Chairperson Morwesi Ramonyai, Borena Energy Vice-chairperson John Avanitakis, Chat’r Xperience Treasurer Justin Hawes, Scan Display
SACIA — Southern African Communications Industries Association c: +27 (0)82 555 5556 e: kevan@sacia.org.za Executive director: Kevan Jones SATI — South African Translators’ Institute Executive director: Marion Boers t: +27 (0)11 803 2681 e: office@translators.org.za www.translators.org.za SATSA — Southern Africa Tourism Services Association Box 900, Ferndale 2160 t: +27 (0)11 886 9996 e: pa@satsa.co.za www.satsa.com SKAL International South Africa Secretary: Anne Lamb t: +27 (0)21 434 7023 c: +27 (0)82 708 1836 e: anne@yebo.co.za www.skalsouthafrica.org STA — Sandton Tourism Association t: +27 (0)83 558 5445 e: secretariat@sandtontourism.com www.sandtontourism.com
Secretariat Lynn McLeod e: lynn@eventgreening.co.za OTHER ORGANISATIONS OF INTEREST ABTA — African Business Travel Association Box 2594, Pinegowrie, 2123 t: +27 (0)11 888 8178 c: +27 (0)83 679 2110 e: monique@abta.co.za www.abta.co.za Founder: Monique Swart ASATA – Association of Southern African Travel Agents PO Box 650539, Benmore, 2010 t: +27 (0)11 293 0560/61 e: barbara@asata.co.za e: general@asata.co.za Office manager: Barbara Viljoen Council of Event Professionals Africa Kevan Jones kevan@sacia.org.za t: +27 (0)11 083 6418 c: +27 (0)82 555 5556 Chairperson: Glenn van Eck Magnetic Storm c: +27 (0)82 800 2616 e: glenn@magnetic.co.za FEDHASA National Office — Federated Hospitality Association of Southern Africa PO Box 3853, The Reeds, 0157 c: +27 (0)82 552 9862 e: ceo@fedhasa.co.za www.fedhasa.co.za PSASA – Professional Speakers Association of Southern Africa t: +27 (0)11 462 9465 c: +27 (0)83 458 6114 e: admin@psasouthernafrica.co.za www.psasouthernafrica.co.za
TBCSA — Tourism Business Council of South Africa Chief executive: Tshifhiwa Tshivhengwa Box 11655, Centurion 0046 t: +27 (0)12 664 0120 e: comms@tbcsa.travel www.tbcsa.travel www.tomsa.co.za Member relations manager: Boitumelo Moleleki TGCSA — Tourism Grading Council of South Africa Private Bag X10012, Sandton 2146 t: +27 (0)11 895 3000 f: +27 (0)11 895 3001 e: enquiries@tourismgrading.co.za TINSA — Interpreters/Translators Network of Southern Africa e: info@interpreter.org.za t/f: +27 (0)11 485 2511 c: +27 (0)83 249 0010 www.interpreter.org.za TPSA — Technical Production Services Association c: +27 (0)82 555 5556 e: kevan@sacia.org.za www.tpsa.co.za Executive director: Kevan Jones TTA — Tshwane Tourism Association Box 395, Pretoria 0001 t: +27 (0)12 841 4212 e: secretary@tshwanetourism.com www.tshwanetourism.com Chairperson: Bronwen Cadle de Ponte Secretary: Sithembile Nzimande Membership coordinator: Liz Oosthuysen e: membership@tshwanetourism.com
SABOA — Southern African Bus Operators Association Postnet Suite 393, Private Bag X033, Rivonia 2128 t: +27 (0)11 511 7641 e: saboa@saboa.co.za www.saboa.co.za
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Business Events Africa February 2024 65
PAGE STRAP MARKET NEWS
New management appointment at The Plettenberg
Cletous Mazarura has been appointed as the assistant general manager at The Plettenberg on the Garden Route.
M
r Mazarura began his career in the five-star hotel industry at the Sheraton Hotel in Harare. This led him to Planet Baobab Lodge in Botswana, and on to South Africa where he notched up more experience at Zebula Golf Estate & Spa and Waterberg Lodge in Limpopo, as well as Tsala Treetop Lodge. Armed with 18 years of hotel industry
experience, he is responsible for overseeing the daily operations of The Plettenberg hotel, where his key responsibilities include managing guest services, housekeeping, maintenance, and security. His greatest strengths lie in his adaptability, inspirational leadership, and commitment to excellence. Mr Mazarura said that he is dedicated to
ensuring that the hotel consistently exceeds guest expectations, and he values the creative freedom his role affords him, allowing him to find innovative solutions to problem solving, and leading his team by example. “The best part of my job is creating unforgettable memories for our guests, but also making a positive impact on our staff,” he said.
Index of advertisers and contributors ADVERTISER AAXO
PAGE 59
WEBSITE
aaxo@aaxo.co.za
www.aaxo.co.za
Barmotion
26-27,28
info@barmotion.co.za
www.barmotion.co.za
Chat’r
OFC,IFC,6-8
hello@chatr.co.za
https://chatr.co.za
Event Greening Forum
61
info@eventgreening.co.za
www.eventgreening.co.za
ExpoGuys
43
info@expoguys.co.za
www.expoguys.co.za
EXSA
35
exsa@exsa.co.za
www.exsa.co.za
Mauritius Tourism Promotion Authority
18-20,21
mauritius@meropa.co.za
www.mauritiusnow.comcommunications
Meetings Africa
14-16,17
info@meetingsafrica.com
www.meetingsafrica.co.za
4
yolande@mjunxtion.co.za
www.mjunxtion.co.za
Mjunxtion Northern Cape
22-24,25
dianna@experiencenortherncape.com
Experiencenortherncape.com
Olive Convention Centre
30-31,32
info@oliveconventioncentre.co.za
www.oliveconventioncentre.co.za
Premier Hotels & Resorts
53
info@premierhotels.com
www.premierhotels.com
SAACI
60
info@saaci.org
www.saaci.org
SA Events Council
57
hello@saeventscouncil.org
www.saeventscouncil.org
SITE Africa
62-63
info@sitesouthernafrica.com
siteglobal.com/chapter/site-africa
Specialised Exhibitions
46-47
semarketing@montgomerygoup.com
www.specialised.com/
The Exhibitionist
44
sales@theexhibitionist.co.za
www.theexhibitionist.co.za
WTM Africa
9
66 Business Events Africa February 2024
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THEPAGE LAST WORD STRAP
Addressing the skills shortage: collaborative solutions for a thriving hospitality industry As leaders of South Africa’s tourism industry, we navigate through the ebb and flow of risks, challenges, and triumphs. Yet, among the myriad of obstacles we face, the skills shortage looms large, casting a shadow over the potential of our industry to thrive. As we prepare to meet at Hostex 2024, it is imperative that we confront this issue head-on and forge a path toward sustainable solutions. By Chef James Khoza, president of the SA Chefs Association
T
he conversations taking place behind closed doors across hotels, restaurants, and tourism establishments underscore a shared concern: the pressing need to bridge the gap in skills. We need to collectively acknowledge how serious the situation is and push for change, with determination. Collaboration, I believe, is key to tackling this tough challenge. In looking for solutions, I believe a central focus of our strategy should be the revival of apprenticeships, breathing new life into a time-honoured tradition. Looking back at the Southern Sun model of the 80s, there are many lessons to be learned from an era where apprenticeships flourished, producing a generation of culinary greats. But the effectiveness of apprenticeship initiatives hinges not on individual efforts, but on industry-wide cooperation. We must heed the call for collaboration, pooling our resources and expertise to cultivate a robust ecosystem of talent development. The shift in workplace dynamics, from permanent to casual labour, demands a corresponding evolution in our approach to training. Labour specialists, as integral stakeholders, must invest in the apprenticeship process, instilling a culture of excellence and proficiency. One of the key considerations for a collaborative discussion by tourism leaders is the potential for regulation, mandating a minimum two-year training period for all entrants into the industry. Consistency and quality must be the key elements of our solutions to the skills crisis, ensuring that every member of our workforce is equipped to excel within a team-oriented environment.
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As leaders in the post-Covid world, driven by a heightened focus on targets and being in survival mode, we’ve lost sight of the human dimension that underpins our industry. Leadership, grounded in empathy and foresight, is indispensable in navigating the complexities of our evolving landscape. An indaba, where all the industry stakeholders come together, led by a neutral facilitator, would provide a melting pot for discussions, helping us align our goals and direction. The stakes could not be higher. South Africa’s tourism industry, a cornerstone of our nation’s economy, stands at a crossroads. We cannot afford to import solutions from afar, jeopardising the rich heritage of our uniquely South African hospitality and cuisine. Our identity, steeped in a tradition of warmth and authenticity, is our most precious commodity — a testament to the vibrant cultures that define us. As we embark on this collective journey, let us heed the call for unity and purpose. Let us honour the legacy of our predecessors while charting a course toward a brighter, more inclusive future. The challenges we face are considerable, but not insurmountable. Together, we have the resolve, ingenuity, and spirit to realise our collective vision — a thriving, resilient hospitality industry that serves as a beacon of South Africa’s boundless potential. Let us use the platform of Hostex to bring these issues to light and focus our collective efforts on implementing actionable solutions. Hostex 2024 takes place from 3-5 March 2024 at the Sandton Convention Centre.
Who is James Khoza? James Khoza is an executive chef at Southern Sun’s Sandton Sun & Towers and Sandton Convention Centre, a position he has occupied for the past 10 years. He is the first South African-born and trained President of the SA Chefs Association since its inception almost five decades ago. He honed his culinary skills under Walter Ulz at Linger Longer restaurant as demi chef de cuisine. He holds a Bachelors in Tourism and Management (Hons), from the University of Johannesburg. James has travelled and worked in places such as France, Guinea, the Democratic Republic of Congo, and Berlin, where he worked in a Michelin-starred restaurant. He then returned to South Africa and joined Southern Sun, working in various hotels around the country.
Business Events Africa February 2024 67
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