Business Events Africa — June 2022

Page 50

PAGENEWS SITE STRAP

Good customer service is always in season After the downturns experienced by the tourism industry due to the Covid-19 pandemic, the rising costs of almost everything, due to inflation, the increased cost of travel, and supply-side shortages, customer service is more important than ever. To make matters even more challenging, there is a shortage of frontline qualified workers around the world and this worker shortage makes good customer service harder than ever to deliver.

T

o a great extent, travel and tourism industry customers judge the industry by the people who work within it and by the level of customer service offered. Often, we cannot do much about the cost of fuel, but smiles are a free and renewable commodity. Customer service might be the best form of marketing, and often it is not only the most effective, but the least costly. It takes a minimal effort to be nice, to let customers know you care and to provide a bit of extra information that turns a mundane travel experience into a great one. To make sure that we all give that type of customer service, here are a few reminders for anyone who works with the public. 50 Business Events Africa June 2022

• Create a safe, courteous, good image, efficient environment and place your priorities in that specific order. Make good health and physical safety your number one concerns. If your guests are not safe none of the rest really matters. When dealing with issues of safety/security think through where you place desks, how good your signage is, and if your employees are well versed in all safety and security procedures. • No matter what, and no matter how an employee is feeling put courtesy first. Never forget to say thank you and to go out of your way to turn any negative experience into a positive one. From the perspective of the hospitality industry every one of our guests should be a VIP. If

By Dr. Peter Tarlow, Tourism & More. inc.

you do not know the answer to a question, never create an answer, instead find out the correct one and get back to your guest. Remember, there is no problem at your locale that does not impact you and that you do not own. • Appearance matters. Places that are dirty and poorly kept lead to a general let-down of standards and eventually become inefficient. Not only do you want the attraction, hotel or restaurant to appear clean and tidy, but also the same should apply to all employees. How we speak, the tones of our voices and our body language all add to the appearance of the locale. • Be efficient and effective. No one wants to wait while you chat on the telephone; get the job done in a www.businesseventsafrica.com


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THE LAST WORD

4min
pages 57-58

AAXO NEWS

3min
page 52

SITE NEWS

5min
pages 50-51

EVENT GREENING FORUM

4min
page 49

SHOWCASE: BLACK PROFESSIONALS

3min
page 48

MARKET NEWS

3min
page 47

A LOCAL PERSPECTIVE

4min
page 46

VENUE NEWS

4min
page 39

MANAGER PROFILE

2min
page 42

SA Chefs reimagined focus is on membership at Hostex 2022.

5min
pages 40-41

AFRICAN PERSPECTIVE

7min
pages 44-45

VENUE NEWS

3min
page 38

VENUE NEWS

4min
pages 36-37

MARKET NEWS

5min
pages 34-35

MARKET NEWS

4min
page 31

DESTINATION: SOUTH COAST

8min
pages 24-27

ANNIVERSARY FEATURE

8min
pages 28-30

MARKET NEWS

4min
page 33

IMEX FRANKFURT REPORT

5min
pages 22-23

MARKET NEWS

3min
page 32

MARKET NEWS

2min
page 19

INCENTIVE CASE STUDY

6min
pages 10-11

GLOBAL EXHIBITIONS DAY

3min
page 18

COVER STORY: EMPERORS PALACE

5min
pages 6-8

NEWS

3min
page 9

EDITOR’S COMMENT

3min
pages 4-5

GLOBAL EXHIBITIONS DAY

1min
page 15

GLOBAL EXHIBITIONS DAY

3min
page 14

EXSA NEWS

4min
pages 16-17
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