ContentAsia November 2016

ISSUE FIVE 2016

20 10 16 Celebrating

Asia’s latest online/OTT reality: A Who’s Who of Streamers

THE AFFAIRS

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ye ars !

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SEASON R: 0 G: 03 C: 75

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10 GRADIENT B: 0 Y: 67

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R: 138 G: 140GLOBE® B: 143 GOLDEN WINNER C: 49 M: 39 Y: 38 K: 3

Take the green and the blue from the main palette.

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www.contentasia.tv

BG GRADIENT Take the green and the blue from the main palette.

Opacity: 50% Blending Mode: Hue

BEST TELEVISION SERIES DRAMA THE AFFAIR BEST PERFORMANCE BY AN ACTRESS IN A TELEVISION SERIES - DRAMA RUTH WILSON BEST PERFORMANCE BY AN ACTRESS IN A SUPPORTING ROLE IN A SERIES, LIMITED SERIES OR MOTION PICTURE MADE FOR TELEVISION MAURA TIERNEY RTL CBS ENTERTAINMENT EXPRESS FROM THE U.S. FIRST AND EXCLUSIVE

measat Defining Ability The region’s leading video distribution partner continues to focus on customized and innovative broadcasting solutions.

With flexible service options and leading-edge technology, the MEASAT-3/ 3a satellites at 91.5° E are the premier choice for Asia’s HD and UHD distribution needs.

Tel: +60 3 8213 2188 Email: sales@measat.com www.measat.com

editor’snote/contents

what’s inside

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ContentAsia’s latest who’s who of streaming/online platforms in Asia covers 66 platforms in nine Asian markets (excluding Japan and Taiwan, which have at least 18 and which will be profiled in our new directory, The Big List 2017).

clear&presentdata Next time you run into Fetch TV boss, Scott Lorson, ask him for access to the platform’s TV Ratings app. And then be prepared to be amazed, not only at the level of transparency he is prepared to share (a wonder in itself given the prevalent Culture of Opaque among Asia’s video platforms), but at the real-time insights into viewer habits. If you ask nicely, he may also let you see the access-plus version, which breaks down the data even more finely.

Why am I telling you this? (a) because it’s real info, and I would choose real info over red roses any day; (b) because it’s really useful for programme providers; and (c) because it shows, in real time, that live free-to-air linear viewing was about 40% (41.7% on 70,157 active boxes at 12:35:31PM Singapore time on Saturday, 29 October 2016) of the activity through all boxes in Australia. Ondemand at the same time was 29.5% (all boxes, 27.9% on Fetch boxes only) and subscription TV was 28.6% (32.4% on Fetch boxes only). A random check on Sunday night at 9.40pm, live free-TV was 55.7% of 81,127 active boxes, live subscription was 18.6% and on-demand was 25.5%.

They key point I’m making is that free/subscription linear takes the lion’s share of viewing; dig around the Fetch TV Ratings app and you will find times that free-TV has gone to 60% of the total audience. [Ed’s note: I would, if I could, look at data

Descendants of the Sun, Viu

of other platforms in other countries, but sadly they won’t share].

This linear-is-strong line may not be the sexiest position to take in a world where shiny new performers with magical stories and a strong customer-isking sensibility are commanding prime headline- and mind-space. But it’s real and it will last for as long as linear operators keep their game up. Some will.

Some won’t, and you can be sure the ones who don’t will continue to blame the “environment” rather than their own lack of imagination/innovation/creativity/all of the above.

What’s clear is that the video environment has moved beyond the either/

A Time of Love 2, MyTV Super, Hong Kong

or. The new normal is all about everything, about giving viewers easy access to content they can and will watch above everything else at a price point they can afford. Clearly, a lot of platforms agree. At a moment of high disruption and digital dynamism, many we spoke to for our streaming special are expanding consumer touch points every way they can, including linear. And long may it last. Here’s who they are...

House of Cards, Netflix

Editorial Director Janine Stein Assistant Editor Malena Amzah malena@contentasia.tv Research & Production CJ Yong cj@contentasia.tv Editorial Aqilah Yunus aqilah@contentasia.tv Design Rae Yong

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NTENT ASIA

INTERNATIONAL Associate Publisher (Americas, Europe) and VP, International Business Development Leah Gordon leah@contentasia.tv ASIA Sales and Marketing Manager Masliana Masron mas@contentasia.tv

What is ContentAsia?

ContentAsia is an Asia-based information resource that refines today’s info-deluge into usable, digestible, and reliable intelligence about entertainment content creation, funding, financing, licensing, distribution, design and branding and technology across the Asia-Pacific region. ContentAsia’s range of products include electronic, print and online publications.

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contentasia issue five, november 2016

who’swhostreaming...

©2016 FremantleMedia & Simco Ltd

Full stream ahead

The X Factor U.K. 2016, HyppTV Everywhere (Malaysia); Paddington, CatchPlay (Singapore); NCIS: New Orleans, DOONEE (Thailand); Tanu Weds Manu Returns, ErosNow (India); W-Two Worlds, Tribe (Regional)

The age of “either/or” is dead. Long live the era of “have it all”, a truly

the knowledge that viewers don’t actually care about the tech, but

whenever, wherever video scene including linear, on-demand, multi-

they do care about having whatever they want when they want it,

device, online/offline, complete seasons and new releases, dubbed/

quickly and easily.

subtitled/localised, with space for everyone, a range of payment op-

Okay, there is still some hope posing as strategy, delusion in place of

tions that give viewers access options that suit every situation, and a

execution, pathetic where customer service should be, and problems

universal declaration of war on the buffering Wheel of Death.

for every solution. Those players will probably die. Others will rise up and

If that was our theory going in, the research for our latest online/OTT

take their place. We haven’t ranked (at least not in print) the 66 plat-

video report showed a good number platforms really truly taking their

forms in our new report by where we think they are on the scale, but it’s

action to their consumers wherever they are, and revelling in data and

obvious a lot is being done and long may it last.

contentasia issue five, november 2016

4

DW Made for minds.

Prepare your eyes for DW in HD Starting December 1, DW will be available in HD across Asia, giving audiences a brilliant way to experience DW’s international news. Contact DW for information about adding DW in HD to your lineup.

Deutsche Welle | Ms. Mee Fung Lee | T +60 (3) 2093-0866 | meefung.lee@pikfilm.com.my dw.com

Prepare your eyes for DW in HD Starting December 1, DW will be available in HD across Asia, giving audiences a brilliant way to experience DW’s international news. Contact DW for information about adding DW in HD to your lineup.

Deutsche Welle | Ms. Mee Fung Lee | T +60 (3) 2093-0866 | meefung.lee@pikfilm.com.my

dw.com

who’swhostreaming...

The regional players...

CatchPlay

RED 2

About Streaming VOD service offering blockbusters/movies Owned by CatchPlay (Taiwan) Launched in Taiwan (Mar 2016), Indonesia (June 2016), Singapore (June/Aug 2016) No. of subs Not disclosed What’s on Offers local, regional, international, Hollywood movies such as The Lord of the Rings trilogy and the Harry Potter series How much Country-specific pricing: Indonesia from Rp19,500/ US$1.50 for single rentals, Singapore from S3/US$2 for single rentals. (See country listings) Who’s in charge Daphne Yang, CEO Content partners NBCUniversal Int’l TV Distribution, Warner Bros Content ratings 12+ on Google Play and iTunes Distribution partners: FarEastone (Taiwan), Telkom Indonesia (Indonesia), StarHub (Singapore)

HOOQ

DC’s Legends of Tomorrow

About SVOD platform established in Jan 2015 Owned by Singtel, Sony Pictures, Warner Bros Launched in Philippines (Mar 2015), Thailand (May 2015), India (June 2015), Indonesia (Apr 2016) Distribution Partnerships with telcos Globe Telecom (Philippines); AIS

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(Thailand); Airtel (India); Hutchison 3G, Indosat Ooredoo, Smartfren Telecom, Telkomsel and XL Axiata (Indonesia) No. of users/subs Not disclosed What’s on 35,000 hours of Hollywood/local content available to stream/download Pricing Country-specific subscription prices/plans: Philippines from Ps149/US$3. Thailand THB119/ US$3.40. India Rs249/US$3.75, Indonesia Rp18,700/US1.40 a week (See country listings) Content boss Krishnan Rajagopalan, Chief Content and Distribution Officer Programming strategy Acquiring more kids/drama content in 2016 Content partners Hollywood studio partners, including Sony Pictures, Warner Bros, Disney, Dreamworks, Lionsgate, Miramax, Starz and 80+ local partners in the Philippines, Thailand, India, Indonesia Content ratings Rated 12+ on Google Play and iTunes

Hopster

Peppa Pig

About iOS-/Android-based preschool app targetting two to six year olds, commercial free Owned by Plato Media Launched in Southeast Asia in June 2015 Users 1 million families globally.

Asia-specific take up details haven’t been released What’s on 800+ hours of kids TV episodes, 100+ songs/nursery rhymes and curriculum-based learning games (English-language) Pricing £3.99/US$5.20 without contract, cancellable any time Content boss Miki Chojnacka, Chief Creative Officer The content strategy Picking content that

fits with the ethos of making kids time a win/win for children and parents.

Content partners Entertainment One (eOne), DHX, HIT & others Content ratings Rated 3+ on Google Play and 4+ on iTunes

iflix

Company SEA, 20th Century Fox TV Distribution, CBS, Warner Bros, MGM, Paramount Pictures, NBCUniversal Int’l Distribution,100+ local/global distributors Content ratings Rated 18+ on Google Play and 12+ on iTunes Tech partners Amazon Web Services (AWS), Vimond, Akamai

Netflix

Mr. Robot

About SVOD streaming platform with download/watch offline function, accessible on multi devices Owned by Catcha Group and Evolution Media Capital Launched in Malaysia (May 2015), Philippines (May 2015), Thailand (Nov 2015), Indonesia (June 2016) Distribution telcos TM, Digi, Maxis, Celcom, UMobile (Malaysia); PLDT, Smart (Philippines); TrueMove (Thailand); & Telkom, Indosat (Indonesia) Users 2 million members (number of paying subs not disclosed) What’s on 20,000+ hours of movies and TV content from the U.S., U.K., Korea, Japan, the Philippines, Thailand, Indonesia, Malaysia, China and Europe.

Pricing Country-specific subscriptions: Malaysia RM10/US$2.50; Thailand THB100/US$2.80; Philippines Ps129/US$2.80; Indonesia Rp39,000/US$3 Content boss Donovan Castillo Mohlman, Head of Content Strategy The content strategy Weekly new releases, blending key international tentpoles with hyperlocal and regional acquisitions and curation. Buys exclusive/first window. Upped recommendation game in September 2016, introducing a playlists function connecting users and celebrities/influencers from across the region. Filters content by territory in accordance with local requirements and cultural sensitivities Content partners The Walt Disney

Orange is the New Black season four

About Global SVOD platform.

Available directly or through telcos in some markets Owned by Netflix (U.S.) Launched Across Asia (excl. China and North Korea) in Jan 2016 No. of users/subs 86.7 million total streaming members globally (end Sept 2016). Added 3.2 million members internationally in Q3 2016. Asia figures not available What’s on All genres. Heavy focus on original production, with commissions and co-productions, mostly out of Japan but increasingly from other markets, including India and Korea. Buys global rights where possible. Does not censor content; says consumers are empowered to make viewing choices based on the features provided, including show info, ratings, age verification & parental controls Pricing Single global subscription in 190+ countries; content adjusts to location. Universal pricing, currency adjusted. Prices are US$7.99 (basic one screen, SD), US$9.99 (standard two screen, HD) and US$11.99 (premium four screens, HD/UHD) or equivalent to the local currency in each country Content boss Ted Sarandos, Chief Content Officer The content strategy To top 600 hours of original content by end 2016, consisting of 31 new/returning series, 24 feature films/docs/stand-up specials and 30 kids/family series. Will release

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BBC Player

Stream and download premium programmes from the BBC, anywhere you are www.bbcplayer.com DISTRIBUTION Southeast Asia: Cheryl.Png@bbc.com Greater China: Otto.Leong@bbc.com South Asia: Sunil.Joshi@bbc.com South Korea: Jee-Yeon.Kim@bbc.com BBC Worldwide Channels Asia

Stream and download premium programmes from the BBC, anywhere you are

www.bbcplayer.com

DISTRIBUTION Southeast Asia: Cheryl.Png@bbc.com Greater China: Otto.Leong@bbc.com South Asia: Sunil.Joshi@bbc.com South Korea: Jee-Yeon.Kim@bbc.com BBC Worldwide Channels Asia

who’swhostreaming...

up to 150 hours of content in highdynamic range (HDR), including Disney’s entire Marvel hero series by end 2016. Plans to release 1,000 hours of original programming in 2017. Content budget for 2017 is approx US$6 billion Content partners Sony Pictures Entertainment, Disney, Paramount Pictures, Dreamworks, Warner Bros, AMC Networks, Lionsgate, BBC, NBCUniversal, among others Content ratings Rated 12+ on Google Play Store and 4+ on iTunes Tech partners Amazon Web Services (AWS), Apple, Google, LG, Samsung, Sony and Microsoft

Tribe

Owned by Rakuten Japan Launched Online in 2007 No. of users Over 40 million/month What’s on TV series/movies from Korea, China, Taiwan, Japan and Thailand, among others, and original series such as Dramaworld, Spark, Nightmare Teacher, Tong: Memories and Five Year How much Universal pricing. Viki Pass (HD, ad-free) costs US$4.99/ month (with a 7-day free trial) or US$49.90/year Content partners Primeworks Studios (Malaysia), TVBS (Taiwan), Media Nusantara Citra (MNC, Indonesia), among others Content ratings 12+ on Google Play and 17+ on iTunes Tech partners Not disclosed

Viu

YuppTV

W-Two Worlds on Oh!K HD

About Regional OTT service from Malaysian pay-TV platform, Astro Owned by Astro Malaysia Launched in Indonesia on 18 Mar 2016, Philippines not confirmed but supposed to go live by end 2016 Distributed XL Axiata (Indonesia), Globe Telecom (Philippines) No. of users/subs Not disclosed What’s on Live TV streaming/ondemand sports, Korean/Asian movie content. Linear channels include Turner’s Oh!K, FOX Sports 1, 2, 3, and Astro-owned linear eSports network eGG Network Who’s in charge Iskandar Samad, Chief Executive Officer, Tribe Content partners Turner Asia Pacific, FOX Networks Group, CJ E&M Content ratings Rated 3+ on Google Play and 4+ on iTunes Tech partners The Platform, Accedo, Hemisphere and R/GA

Viki

Dramaworld

About Global streaming, combo free/subscription model. USP: crowd-subtitled, 200 languages

contentasia issue five, november 2016

content windowing and unlimited downloads. No limit to the number of devices simultaneously linked to a single account Who’s in charge Janice Lee, MD, PCCW Media Content partners KBS, SBS, MBC, CJ E&M (Korea), Media Prima (Malaysia), MD Entertainment (Indonesia), Reliance (India).

Has partnerships with 250 studios/ production houses worldwide, providing content in 34 languages Content ratings 3+ on Google Play and 12+ on iTunes Tech partners Not disclosed

Descendants of the Sun

About Multi-screen video app/ online portal from Hong Kong telco PCCW Owned by PCCW Media (HK) Launched in Hong Kong (Oct 2015), Singapore/Malaysia (Jan 2016), India (Mar 2016), Indonesia (May 2016), as of Oct 2016 Distribution CSL (Hong Kong); Telkomsel (Indonesia); TM, Maxis, Digi, U Mobile (Malaysia); Singtel (Singapore). Viu app embedded into Samsung phones for Indonesia No. of users Regional take-up/ conversion data not released. Viu says it has average 1.2 hrs-1.8 hrs/ day views and average 10.5 views a week (Hong Kong, Singapore, Malaysia, Indonesia, June 2016) What’s on Focus on first-run/ exclusive Asian content, particularly Korean drama/variety/music shows from KBS, SBS, MBC, CJ E&M (promises 4,000 hours of new titles a year from the four, most titles available 8 hours after Korea telecast).

Subtitled for specific markets. Increasing original production efforts.

Content auto-adjusts to device/ access location. Complies with ratings system in each territory How much Country-specific subscription prices/plans. Premium option with exclusive

About OTT platform for live TV and VOD solutions. Accessible via 27 types of screens/devices. Founded in 2006; U.S. based with management & engineering in India Owned by YuppTV (U.S.), backed

by Asian investment company Emerald Media, which bought a US$50-million stake in Oct 2016 Launched Global footprint launched in 2006 targetting the Indian diaspora. Asia-specific services rolled out from 2015: Singapore/Malaysia in May 2015, India in Oct 2015 No. of users Claims reach of 400 million households worldwide, 5+ million visitors a month and peak monthly traffic of 20 million What’s on Freemium/premium content with 250+ live South Asian TV channels across 14 languages; 5,000+ Bollywood/regional movies from India; 100+ TV shows. Total 25,000 hours Pricing Country-specific subscription. Singapore plans from S$14.99/US$11 a month, India Rs100/US$1.50 a month, Malaysia from RM9.99/US$2.50 a month Who’s in charge Uday Reddy, CEO Content strategy Acquiring more linear and on-demand South Asian content. Also planning to add North American and LATAM content.

Aims to drive original program-

ming up between 20%-30% of total content by 2018-2019 Ratings 3+ on Google Play and 4+ on iTunes Tech partners Apple, Google, Samsung, LG, Amazon, Microsoft, Sony, Hisense

China BesTV

About Shanghai Media Group’s (SMG) internet broadcasting arm, spanning smart TV, PC and IPTV/ mobile OTT services. Operated by SMG subsidiary, Shanghai Oriental Pearl Media, formed by the 2014 merger of BesTV New Media and Oriental Pearl. Originally launched in 2005 Owned by SMG No. of users/subs Not disclosed What’s on 400,000+ hours Content partners Sesame Workshop, CBeebies, among others

China Blue TV

About The internet video platform of Zhejiang Radio & TV Group, offering select content from the group’s free-TV channel Zhejiang TV. Also available as a mobile app on Android and iTunes Owned by Zhejiang Radio and TV Group, which owns and operates Descendants of the Sun Zhejiang TV, a satellite broadcaster serving viewers in Hangzhou city and Zhejiang province area.

Launched in July 2015 No. of users 10 million What’s on On-demand video content consists of original webseries, HD drama, movies, entertainment, live shows, animation and music, among others How much Free for users in China Content ratings Rated 3+ on Google Play and 17+ on iTunes

iQiyi

The Lost Tomb

About Online/streaming platform offering AVOD/SVOD/TVOD Owned by Baidu Launched in April 2010 No. of subs 20+ million paying

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subscribers (June 2016). 80% of total users are 19-40 years old What’s on Local/regional/international titles, including movies and TV drama such as Descendants of the Sun (2.6b+ views in 1.5 months), My Love From Another Star (3b views) and The Running Man (3b views). Also carries inhouse content, including The Lost Tomb (nearly 18.7b views) Pricing RMB19.80/US$3 a month or RMB198/US$30 a year Content boss Jia Song, Head of Content Acquisition Content strategy To clock 30 drama series by end 2016 Content partners NBCUniversal International Distribution & Networks, BBC Worldwide, FremantleMedia International, Sony Pictures Entertainment, Paramount Pictures, 20th Century Fox, Lionsgate, KBS, CCTV6, Universal Music Group, Disney Content ratings Rated 12+ on Google Play and 17+ on iTunes Tech partners Intel, Samsung, Nvidia

LeEco

Ice Fantasy

About Streaming video service (known as LeTV until Jan 2016).

The group is rolling out an ambitious global tech/content ecosystem that includes everything from TV sets and mobile phones to smart cars and VR headsets Owned by LeEco Launched Nov 2004 No. of users 50+ million online video DAU (Daily Active User), 730+ million online video MAU (Monthly Active User) in May 2016 What’s on 100,000+ TV drama episodes, including Chinese epic fantasy Ice Fantasy; 5,000+ movie titles; sports properties UEFA Champions League and F1 Pricing LeVIP Premium (available on LeEco, Le SuperPhone/Pad/ Computer) costs RMB42/US$6.45 a month or RMB490/US$75 a year. LeVIP Lite (available on Le SuperPhone/Pad/Computer) costs RMB18/US$2.80 a month or

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RMB198/US$30 a year Content boss Gao Fei, SVP, Le Holdings/ President, Leshi Internet Information and Technology Corp Beijing/ Chairman, Le Sports Content partners Viacom International Media Networks Asia, AMC Studios, among others Content ratings Rated 12+ on Google Play and 17+ on iTunes Tech partners TCL Multimedia

Mango TV

About Online platform with rights to most of HBS/Hunan Satellite TV content. Accessible via Mango’s internet TV portal, IPTV and mobile TV apps Owned by Hunan Broadcasting System (HBS), operated by Mango Media Launched in 2011 No. of subs 8 million. 60+ million users/day (80 million video views) What’s on 92 SD channels and 12 HD channels. 280,000+ VOD hours (movies, TV dramas, variety, documentaries, animation series) Pricing Free for users in China Content boss Beryl Yan, Head of Programme Strategy and International Business, Hunan Satellite TV Tech partners Starcor media service platform. Partnerships with 60+ TV manufacturers

PPTV

About Online TV service offering live streaming and VOD, targeting Chinese speaking audiences Owned by PPLive Corporation Launched in 2005 No. of users/subs Not disclosed What’s on More than 300,000 hours of local/int’l content, including Chinese and Korean drama, movies, sports, entertainment and news. Also covers live events, including talent show Super Girl and original online content, in cooperation with other media groups and studios in China Pricing Free, with some pay options

Content partners CBS Studios International, WWE, among others Content ratings Rated 3+ on Google Play and 12+ on iTunes Tech partners In-house online video cloud platform PPCLOUD

Sohu Video Lip Sync Battle China

About Online video service delivering acquired and original in-house programming, plus usergenerated content Owned by Sohu.com Launched in 2006 No. of users/subs 23.2m/day or 253m/month unique visitors.

Monthly viewing duration of 404.5m minutes (Source iResearch IUT, Jan 2016) What’s on Free access to most content (local/international TV drama series, movies, variety shows, original productions, news, documentaries, animation, entertainment, live TV & user-generated) Pricing Mostly free. Discounted premium plans from RMB18/ US$2.80 a month (standard is RMB30/US$4.60) to RMB148/ US$22.70 for 12 months (standard is RMB360/US$55) Content boss Didi Cao, International Content Acquisition Director Content strategy Prioritised international co-development in 2016. Coproductions include The Running Show (with Israel’s Armoza). Also acquires and offers local remakes, including The Amazing Race China and Lip Sync Battle China Content partners Paramount Pictures, The Walt Disney Company, Sony Pictures Television Content ratings Rated 3+ on Google Play and 17+ on iTunes Tech partners Mainstream smart TV/box brands, including Hisense, Skyworth, TCL, Xiaomi, Panasonic and Philips

T-Mall Box Office

About SVOD streaming service Owned by Chinese e-commerce giant Alibaba Launched Sept 2015 No. of users/subs Not available What’s on Mix of in-house and local/foreign content, including Hollywood titles How much RMB39/US$6 a month for unlimited viewing or RMB365/ US$55 for 12 months Content partners Lionsgate, The Walt Disney Company, NBCUniversal, among others

Tencent Video

About Part of a multi-faceted online business offering gaming, video, e-commerce and social apps (QQ, WeChat) Owned by Tencent Launched April 2011 No. of users/subs Total activated terminals (including TV and settop box) 90+ million. Average daily active terminals 10+ million.

Highest daily viewership reaches over 0.14 billion (Oct 2016, source: Tencent) What’s on Films, TV shows, original productions, sports events, news Pricing Premium content is behind a subscription paywall.

Subscription costs RMB30/US$4.40 a month or RMB298/US$44 a year for VIP membership Content partners BBC Worldwide, NBA, Home Box Office (HBO), Paramount Pictures, MGM, Warner Music, Sony Music Content ratings Rated 12+ on Google Play and 17+ on iTunes

Wasu

About Online video platform offering live TV channels and local/ international VOD content Owned by Wasu Digital TV Media Group, China’s media powerhouse with growing scale across digital cable TV, OTT and internet TV. Also owns 42% of national cable company China Cable Network Launched in 2003 No. of subs 20+ million What’s on About 30,000 drama episodes (including Ode to Joy, First Love); 3,000 movies (such as Captain America, Zootopia and Monk Xuanzang); 25,000 episodes of animation and documentary series; and variety shows (such as Hurry Up, Brother)

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who’swhostreaming...

Pricing VIP pack costs RMB40/ US$6 a month Content partners Cheerz Kids!, Douyutv.com, Hotbody.cn, Disney, 20th Century Fox, Warner Bros. Pictures, Universal Pictures, DreamWorks Animation, Paramount Pictures, Lionsgate Content ratings Rated 9+ on iTunes (Sept 2016) Tech partners DangBei, Yooya

YOU On Demand

About China focused multiplatform entertainment service, SVOD/TVOD, with global expansion ambitions Owned by YOU On Demand Launched in 2010 No. of users 2 million, eyeing “potential target global audience of over 600+ million contracted and addressable users” by end 2016 What’s on Hollywood/Chinese movies, kids, games, education Content partners Local and Hollywood studios, including The Walt Disney Company, Paramount Pictures, NBCUniversal and Twentieth Century Fox Television Distribution, Miramax Films, Lionsgate Tech partners Accessible via multiple platforms and devices such as Xiaomi OTT set-top box, Huawei smartphone, OTT Domy Box and Southern Media Corporation’s 3GTV mobile video platform

Youku Tudou

Mars Intelligence Agency

About Online/streaming platfom with combo free and subscription tiers. Youku targets mainstream users. Tudou focuses on younger audiences Owned by Wholly owned subsidiary of Alibaba since April 2016 Launched Formed by the merger of rivals Youku and Tudou in 2012 No. of users/subs 580m monthly unique visitors. Average 850m daily mobile views on both platforms, with 650m from mobile devices What’s on 3,000 TV drama titles, 7,000+ movies, 540+ variety shows, current events, music videos, user-generated content

contentasia issue five, november 2016

and in-house/original productions.Original variety show Mars Intelligence Agency has the highest total views of 860m for 13 episodes (episode 2 hit 99m views). Strong emphasis on original production Pricing Costs depend on usage Content boss Sai Yin, Senior Manager of Content Acquisition Content partners Warner Bros, 20th Century Fox Home Entertainment, Hong Kong TVB, NBCUniversal, Sony Pictures Television, and m1905.com, an online movie site wholly owned by China Central Television (CCTV) Content ratings Rated 12+ on Google Play and iTunes Tech partners Huawei, Konka, Skyworth and TCL

Hong Kong

matches, the Chinese Olympic men’s team and the Chinese national youth basketball team, the China Touring Car Championship, USAB, and 2016 U.S. Open Tennis Championships Pricing HK$990/US$128 a year for Le VIP membership; HK$2,490/ US$321 a year for Super Sports Pack Plus; HK$1,690/US$218 a year for Premier League Pack; and HK$499/US$64 a year for NBA Pass Content boss William Lee, VP of Content, APAC Distribution partners HK Broadband Network (HKBN), Broadway, Fortress, Sunning

myTV SUPER

LeEco (Hong Kong)

to HK$68/US$8.80 a month via the myTV SUPER box or from HK$38/ US$5 a month to HK$60/US$8 a month via app. Add-on box is HK$15/US$2 a month Content boss Winnie Ngai, Deputy Controller, Programme Admin Content partners TVB, The Walt Disney Company Hong Kong, Sony Pictures Television, MediaLink, RTL CBS and Mei Ah Entertainment Content ratings Rated 3+ on Google Play and 12+ on iTunes Distribution partners HK Broadband Network, 3 Hong Kong and 3Home Broadband of Hutchison Telecommunications Hong Kong, and dedicated chain stores

Netflix (Hong Kong)

A Time of Love 2 Scarlet Heart Ryeo

About LeEco Hong Kong was set up to provide a vertically integrated “Le Ecosystem”, including smart TV, smartphone, content and sports ecosystems Owned by Le Corporation Limited Launched August 2014 No. of users/subs 800,000 (end August 2016) What’s on 2,500 hours of 4K programmes; 40,000 hours of content; 1,700+ Asian and Hollywood movies; 19,000+ drama episodes; 70 programmed channels, including 4K, movies, dramas, variety, etc; and 11 linear channels. LeSports HK also holds the exclusive broadcasting rights for Premier League 2016-2019 and FA Cup from 2015/2016-2018/2019 as well as 2,500 sports matches, including the Chinese Super League, the 2018 FIFA World Cup qualification games, the Copa Libertadores de America, the Copa do Brasil, the Fédération Equestre Internationale, Major League Baseball, the Chinese Women’s Super League, the Chinese men’s and women’s national football teams’

About Hong Kong terrestrial broadcaster Television Broadcasts Ltd’s (TVB) multi-screen video service, offering thematic online TV channels and VOD content.

Available via mobile devices and in 4K UHD on TV through myTV SUPER box Owned by TVB.com Limited Launched April 2016 No. of users 610,000 (240,000 settop box users + 370,000 app users).

Aims to hit 1.4m users by TVB’s 50th birthday in Nov 2017 What’s on 19,000 programming hours of TVB content; drama series from mainland China, Korea, Taiwan and Japan, variety shows and anime; and live broadcasts of 40 local/international TV channels, including five TVB free-to-air channels (instant playback available in three hours for some channels) and third-party channels How much Monthly myTV SUPER box plans start from HK$68/ US$8.80 for a 12-month contract (box involves a one-off cost of HK$780/US$100). myTV SUPER apps cost from HK$38/US$5 a month. Premium add-on packs cost from HK$50/US$6.50 a month

Stranger Things season one

See Regional listings Available through Directly or via PCCW’s pay-TV platform now TV How much Free one-month trial for new members. HK$63/US$7.99 for basic (one screen, SD); HK$78/US$9.99 for standard (two screens, HD); HK$93/US$11.99 for premium (four screens, HD/UHD)

Viu (Hong Kong)

See Regional listings Launched Oct 2015 How much Free, with a premium subs tier (also bundled with mobile 1010/CSL packages) and other functionality such as unlimited download/full HD Distribution Telco CSL (for premium add-on tier) Installs 1.6 million (June 2016, Source: Viu)

India Airtel Pocket TV

About Operated by Bharti’s DTH arm, Airtel Digital TV. Offers live TV channels, catch-up and VOD.

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THE BEST TV ALL IN ONE PLACE

ASIA’S BASIC CHANNEL SERVICE LINEAR . HD . CATCH-UP . OTT . TV EVERYWHERE HITS

Rewind REWIND NETWORKS PRESENTATION

who’swhostreaming...

Launched as a mobile app extension of the Airtel DTH platform and powered by mobile TV service DigiVive Owned by Bharti Airtel Launched Mar 2014 No. of users/subs Not disclosed.

Airtel Digital had approx 12.4 million DTH subscribers in Sept 2016 What’s on Live streaming of 150+ TV channels, catch-up of 13+ channels and 10,000+ VOD titles How much Rs45/US$0.70 a month for Airtel Digital TV subscribers Content ratings Unrated on Google Play. Rated 4+ on iTunes

Amazon Prime Video India

About Video streaming service for Amazon Prime members in India Owned by U.S.-based e-commerce company Amazon.com Video launches end 2016 No. of users Amazon Prime has been available in 100 cities in India since July 2016 What’s on New and library Bollywood movies/Amazon originals How much Video is free with Amazon Prime membership.

Promo rate Rs499/US$7.45 a year (standard is Rs999/US$15 a year) Who’s in charge Nitesh Kripalani, Director and Country Head Content partners An aggressive local content strategy prioritises India output deals with Vishesh Films, Dharma Productions and others

BoxTV.com

About Freemium service carrying local, regional and English-language content for domestic and international users Owned by Times BoxTV Media (Times Internet Ltd, a subsidiary of The Times Group) Launched Feb 2013 No. of users 5 million (July 2015, hasn’t confirmed updates since) What’s on: 17,000+ hours of Hollywood, Bollywood and regional movies/TV content How much Free (ad-supported) and premium (full access) for Rs199/US$3 a month Content partners Celestial Pictures, Disney, Sony Pictures Television, Everymedia Technologies, Shemaroo Entertainment, Rajshri Productions, UTV Motion Pictures Content ratings Rated 16+ on Google Play and 17+ on iTunes

contentasia issue five, november 2016

Direct to Mobile (d2m)

About Mobile TV extension of DTH platform Videocon d2h, accessible via Android & iOS devices for Videocon d2h subscribers Owned by Videocon d2h Launched July 2015 No. of users/subs Not available What’s on Live streaming of 80+ live TV channels, 1,000+ VOD titles Pricing Rs60/US$0.90 a month for Videocon d2h subscribers Content ratings Rated 3+ on Google Play and 4+ on iTunes

DishOnline

About Online extension of Dish TV’s DTH satellite platform; collaboration between Dish TV & Ditto TV for Dish TV subscribers Owned by Dish TV Launched in 2013 No. of users/subs Not released What’s on 50+ live TV channels, catch-Up TV and 1,000+ Bollywood/Hollywood movie titles How much Rs69/US$1 a month Content ratings Unrated on Google Play, rated 4+ on iTunes

dittoTV

About Online platform streaming linear TV channels Owned by Zee Entertainment Launched Feb 2012. Relaunched June 2016 as a live TV service in partnership with mobile operator Idea Cellular No. of subs 2 million in June 2016 Aims to hit 4 million in 2017 What’s on 100+ live TV Hindi-, English- and regional-language channels, multi-genre (general entertainment, sports, movies, news, lifestyle), some library content Price Rs20/US$0.30 a month, Rs50/US$0.70 for 3 months, Rs90/ US$1.30 for 6 months, Rs170/ US$2.50 a year. Free for Idea Cellular 3G/4G subs Content boss Archana Anand, Business Head, dittoTV Content partners Zee, Colors, Sony Entertainment Television, &TV, Zoom, Aaj Tak, BBC Worldwide, Times Now, MTV, Ten Sports Content ratings Rated 3+ on Google Play and 4+ on iTunes Distribution partners Idea Cellular

ErosNow Tanu Weds Manu Returns

About AVOD, TVOD and SVOD platform offering Bollywood entertainment and music Owned by Eros International Launched July 2015 No. of users/subs Claims 44 million registered subs (440,000 paying) in 135 countries (Mar 2016, declined to give details on Asia distribution). Aiming for 1m paying subs by March 2017 What’s on 3,000+ Hindi, Tamil and other regional language films/ TV content, including original inhouse programming How much Free (AVOD) and SVOD. Monthly plans cost Rs49/ US$0.70 and Rs99/US$1.50 Who’s in charge Zulfiqar Khan, Business Head of ErosNow Distribution partners Telcos Bharti Airtel, Idea Cellular Content ratings Rated 12+ on Google Play and iTunes

Claims “hundreds of millions” minutes of viewing a day and aiming for a billion minutes a day What’s on 85,000+ hours of drama/movies in Hindi, Telugu, English, Tamil, Kannada, Malayalam, Marathi, Bengali; and major sports properties such as football, tennis, cricket and kabaddi. Also offers original content such as talk show M Bole Toh Pricing Combo free/premium.

Premium plan costs Rs199/US$3 a month for the latest local TV episodes, international TV series such as Game of Thrones, films like The Martian and sports, and includes all live/exclusive Premier League 2016 matches Who’s in charge Ajit Mohan, CEO, Digital What’s next Planning a global launch in the “near future” Content ratings Rated 12+ on Google Play and iTunes

Netflix (India)

HOOQ (India)

See Regional listings Launched June 2015 No. of users/subs Undisclosed How much Rs249/US$3.75 a month with a free 7-day trial. Also available via Airtel’s Wynk Movies postpaid plan Distribution partners Airtel

Hotstar

M Bole Toh

About Stand-alone ad-based/ SVOD platform designed for lower bandwidth environments, offering TV shows, movies & sports Owned by Novi Digital Entertainment, subsidiary of Star India/21st Century Fox Launched Feb 2015 No. of users 72+ million (July 2016).

Daredevil season two

See Regional listings Distribution Available direct to consumers in India as a standalone offering No. of users/subs Not disclosed How much Free, one-month trial for new members. Basic: Rs500/US$7.99 a month (1 screen, SD). Standard: Rs650/US$9.99 a month (2 screens, HD). Premium: Rs800/US$11.99 a month (4 screens, HD/UHD)

NexGTv/HD

About SVOD app offering live streaming TV channels and VOD content Owned by Digivive (Media Matrix Worldwide) Launched in 2011 Usage 25m downloads (Mar 2016) What’s on 155+ live TV channels and on-demand movies/TV series and other content Price Rs349/US$5.40 for 3 months,

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Rs699/US$11 for six months, Rs1,199/ US$19 for a year Content ratings Rated 3+ on Google Play and 4+ on iTunes

OZee

About A unified platform for all Zee networks’ content, operated

by Zee’s digital arm – Zee Digital Convergence. Free/ad-supported, primarily targeting a younger demo (18-24 years) Owned by Zee Entertainment Launched Mar 2016 No. of users: Not disclosed What’s on TV shows, entertainment, movies, lifestyle and music videos in Marathi, Telugu, Tamil, Bangla and Kannada languages.

Content is made available as early as 10 mins after telecast Pricing Free Content partners Most content is from Zee-branded channels, including OTT platform dittoTV’s original content Content ratings Rated 3+ on Google Play and 4+ on iTunes

Launched Jan 2013 No. of users Undisclosed. Claims 20+m downloads (July 2016) What’s on 40,000+ HD videos of select TV shows from Sony Entertainment Network-branded channels, movies, original web series, live sports, music Pricing Free and premium content. Premium plans: Rs9/US$0.14 a day, Rs49/US$0.74 a week or Rs149/US$2.24 a month Content partners In-house Content ratings Rated 12+ on Google Play and 17+ on iTunes

Voot

About SVOD/TVOD platform, geo-blocked for India Owned by Planetcast Media Services Launch Q4 2016 (No updates as of 24 Oct 2016) What’s on Will offer full HD local/ international content, live TV/ VOD streaming Pricing Not disclosed

About Ad-supported VOD platform offering original and library content from Viacom18 networks Owned by Viacom18 Launched May 2016 No. of users Claimed 10 million active users in its first month What’s on 25,000+ hours of new and library content from Viacom18 channels such as Colors (Hindi), Colors’ regional services (Kannada, Bangla, Marathi, Gujarati), Nickelodeon, MTV, and Viacom18 Motion Pictures, as well as Voot Original web series/films and kids content from various content studios and publishers.

Parental control option How much Free (ad-supported) Content partners In-house, commissioned, third-party Content ratings Rated 12+ on Google Play and iTunes

PressPlay TV

Viu (India)

Planetcast

About Advertising-supported online/streaming platform Owned by PressPlay TV, backed

by Sequoia Capital Launched June 2015 No. of users 1 million active users What’s on Movies, TV shows and trending videos across a broad range of genres, including news, fashion and comedy How much Free Content partners 150 content partners and channels, including Lehren TV, Sun Network, Sony India and Fever 104 Content ratings Rated 3+ on Google Play and 9+ on iTunes

Sony LIV

About Ad-supported platform offering Indian/Hollywood content Owned by Sony Pictures Networks India

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See Regional listings Owned by PCCW Media (HK) Launched Mar 2016 Users India figures not disclosed What’s on 42,000 hours of Bollywood, English, regional, music Pricing Premium ad-free Rs99/ US$1.50 a month. No limit to the number of simultaneous devices on one account. Only registered members can save/download videos Content partners Reliance Big Entertainment, Sony Music, Zee Digital Convergence, Tips Industries, Balaji Motion Pictures, Rajshri Entertainment, Unisys Infosolutions, Shemaroo, Anand Audio, BBC Worldwide

YuppTV (India)

See Regional listings Launched October 2015 How much Rs100/US$1.50 a month

Indonesia CatchPlay (Indonesia) See Regional listings Launched June 2016 How much Rp19,500/US$1.50 for one local/Hollywood library title, Rp29,500/US$2 each for new releases, or monthly Rp66,000/ US$5. Movie Lovers pack costs Rp66,000/US$5 a month Distribution Telkom Indonesia’s IndiHome No. of IndiHome subs 1.5 million

Dens.TV

About Live streaming linear and on-demand platform available on multiple devices Owned by Digdaya Duta Digital, a part of CBN Group Indonesia Launched May 2015 No. of users/subs Not available What’s on 60+ live TV channels and VOD content, including kids, lifestyle, news and sports Content boss Ario B. Widyatmiko, Chief Content Officer Price Four monthly packages from Rp44,900/US$3 to Rp194,900/ US$15. Add-on packs start from Rp49,900/US$4 (Sports Lovers/ Movie Lovers) to Rp94,900/US$7 (PremiumBox) Content partners include Celestial Tiger Entertainment, DW Content ratings 3+ on Google Play and 4+ on iTunes

First Media X

About TV Anywhere extension of traditional pay-TV platform HomeCable Owned by First Media Launched Feb 2014 as First Media Go and relaunched in June 2016 No. of users/subs Not available What’s on Live streaming and catch-up of TV channels based on HomeCable/DTH packages.

150 hours weekly updates of ondemand movies, Asian drama series and local free-TV content How much Free for HomeCable subscribers, free one-month trial for non-subscribers Content boss Meena Kumari Adnani, EVP, Content Development/ Business Affairs, First Media

Content partners Discovery Networks Asia Pacific, FOX Networks Group, Sony Pictures Television Networks Asia, Turner Asia Pacific, BBC World Distribution Content ratings 3+ on Google Play and 12+ on iTunes

Genflix

About OTT platform targeting Indonesian youth and football fans Owned by Festival Citra Lestari, subsidiary of Mega Media Indonesia Group Launched Sept 2013 No. of users 2 million (July 2016) What’s on Live linear TV channels and VOD content, including sports content such as English Premier League (2013-2016), Serie A Italy (2013- 2016), Spanish league Copa Del Rey and French Ligue 1 (2013-2016), via linear channels BeIN1, 2 and 3. Also carries more than 5,000 VOD local/international movies Price US$2/month, unlimited access Content partners Sony Pictures Television Networks Asia (Animax), Asahi Production, beIN Sports, FOX Networks Group (National Geographic Channel) Content ratings 12+ on Google Play and iTunes Tech partners Irdeto, Elemental, WideVine, Conversant and Bitmovin

HOOQ (Indonesia)

See Regional listings Launched in Indonesia April 2016 No. of users/subs Undisclosed How much Rp18,700/US$1.40 a week or Rp49,500/US$4 a month Distribution partners Hutchison 3G, Indosat Ooredoo, Smartfren Telecom, Telkomsel and XL Axiata

iflix (Indonesia)

See Regional listings Launched June 2016 No. of users/subs Undisclosed How much Rp39,000/US$3 a month Content partners Regional/international slate plus Indonesian content from Kharisma Starvision and Screenplay Distribution partners Telkom, Indosat

MNC Play

About An IPTV-over-FTTH platform, providing a quad-play integrated service, including TV Anywhere/ multiscreen Owned by MNC

contentasia issue five, november 2016

who’swhostreaming...

Launched May 2015 No. of users/subs Undisclosed What’s on Linear/HD channels, shared with sister pay-TV platform MSKY, which operates three pay-TV brands: Indovision, TopTV, OkeVision. VOD content is from the MNC library. Content codes consistent with broadcast TV channels How much Bundled in monthly plans ranging from Rp353,500/ US$26 for 87 TV channels & 10 Mbps internet connection Content boss Ade Tjendra, Commercial Director Content partners FOX Networks Group, HBO Asia, Celestial Tiger Entertainment, Disney, Sony Pictures Television Networks, Discovery Networks Asia Pacific, BBC Worldwide and Viacom International Media Networks Tech partners Cisco for core network infrastructure; ZTE and Huawei for FTTH distribution; ZTE and Verimatrix for IPTV middleware

Netflix (Indonesia)

The Do-Over

See Regional listings No. of users/subs Undisclosed How much One-month free trial for new members. Plans cost Rp109,000/US$8 (SD, 1 screen), Rp139,000/US$11 a month (HD, 2 concurrent screens), or Rp169,000/US$13 a month (HD/ UHD, 4 concurrent screens)

Tribe (Indonesia)

See Regional listings Launched in Indonesia 18 Mar 2016 No. of users/subs Undisclosed Price 30-day free trial for XL subscribers, then Rp25,000/US$1.90 a month Content ratings 3+ on Google Play and 4+ on iTunes Distribution partners XL Axiata Tech partners The Platform, Accedo, Hemisphere and R/GA

contentasia issue five, november 2016

UseeTV

About Reincarnation of Telkom’s IPTV GrooviaLite service, which launched in June 2011 and was resurrected as UseeTV in Aug 2012 Owned by PT Telekomunikasi Indonesia (Telkom Indonesia) No. of subs Undisclosed What’s on More than 200 local/ foreign titles, including drama, Hollywood movies, kids, comedy and Bollywood shows. Also offers free-TV/radio services How much Some content offered for free. Premium plans cost Rp11,000/US$0.80 a month (Movie pack); Rp20,000/US$1.50 a month (Kids); and Rp30,000/ US$2.26 a month (Korean). PPV costs Rp3,850/US$0.30 per title (for two-day viewing) Content ratings Rated 3+ on Google Play and 4+ on iTunes

Viu (Indonesia)

See Regional listings Launched May 2016 No. of subs Indonesia subs not disclosed, but the platform says viewing exceeded 25,000 hours in Indonesia within 30 days of launch What’s on 15,000 hours of Asian content, including local programmes from MD Entertainment and Multivision Plus; Korean hits Descendants of the Sun, Uncontrollably Fond, W, Running Man; along with titles from Taiwan, Hong Kong and India/Bollywood.

Select Korean drama and variety from four major producers (KBS, SBS, MBC, CJ E&M) are simulcast in Indonesia as they are released in Korea with subtitles in English within eight hours and in Bahasa Indonesia within 24 hours.

How much Free, with premium tier at Rp30,000/US$2.20 a month Content partners MD Entertainment, Multivision Plus (Indonesia); KBS, SBS, MBC, CJ E&M (Korea) Distribution partners Telkom Indonesia, Telkomsel and Samsung

Korea EveryOn TV

About N-Screen TV service of EveryOn TV, a subsidiary company of Hyundai’s HCN and Pandora TV Owned by EveryOn TV Launched in 2013 No. of users/subs Undisclosed, but claims 6.5 million downloads

What’s on 250+ TV channels for free in real time How much Free Content partners Channel A, JTBC, MBN, CNN and YTN Content ratings Rated 3+ on Google Play and 4+ on iTunes

NAVER TVcast

Perfect Girl

About Online video portal Owned by South Korean internet service operator NAVER Corp, best known for its seach portal/online Launched in 2012 No. of users/subs Undisclosed What’s on Korean web drama/ animation/entertainment, UGC (videos). Some English-language content, including Singapore-made web series Perfect Girl (also offered on Netflix and Viki), What Do Men Want? and Bang Bang Club Content partners Korea’s terrestrial broadcasters MBC and SBS, and Singapore-based BananaMana Films, among others How much Content is offered for free. The platform is advertising supported

Netflix (Korea)

House of Cards season four

See Regional Pricing Plans cost KRW9,500/ US$8 (1 screen, SD) a month, KRW12,000/US$10 a month for 2screens (HD) or KRW14,500/ US$12 a month for 4 screens (HD/ UHD). Also available via D’Live Plus set-top box

Oksusu

About Mobile/VOD platform Oksusu was created with the integration of mobile platform B tv Mobile and VOD platform Hoppin. Operated by SK Broadband, an internet-based service subsid-

iary of SK Telecom Owned by SK Telecom Launched January 2016 What’s on 33 sports-related video channels (18 live-streaming + 15 on-demand), 98 live-streaming channels, and 8,200 VOD local/ international movies and drama series. Also offers original, exclusive mobile content (in cooperation with JTBC and other partners) Pricing Basic costs KRW3,000/ US$2.60 a month. Free for SK Telecom/SK Broadband’s internet and mobile subscribers Content partners Multi-channel network (MCN) operators such as CJ E&M’s DIA TV and Treasure Hunter, Celestial Tiger Entertainment Content ratings Rated 12+ on Google Play and iTunes

Olleh TV Mobile

About Mobile extension of IPTV Olleh TV service, accessible to non-KT users as well Owned by KT Corp Launched in 2011 No. of users/subs Mobile take up has not been disclosed. The IPTV platform had approx 4.7 million subscribers at the end of Aug 2016 What’s on About 87 free live TV channels and 80,000+ VOD titles (of which 40,000 are free of charge), spanning TV programmes, kids, sports, documentary and animation series delivered through LTE network Pricing Non-KT customers pay KRW5,000/US$4 a month. Free for KT subscribers. Packages range from KRW5,500/US$5 a month for the basic pack to KRW8,690/US$7 a month for the Prime Movie pack Content partners CJ E&M Content ratings Rated 12+ on Google Play and 4+ on iTunes

Pooq

About Multi-screen service carrying TV content, movies, animation, sports, and other linear and non-linear content. Access via the web portal, smartphone applications, smart TV app, and Chromecast 2 Owned by Contents Alliance Platform, which in turn is owned by four terrestrial broadcasters – KBS, MBC, SBS and EBS Launched Sept 2012 No. of users/subs 1.7 million users, of which over 400,000 are paying subscribers (April 2016)

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tving

About Online video service geoblocked for Korea, offering TV, movies, music & live entertainment Owned by CJ Group Launched Started off as a submenu for TV video service under Korean video player app, Gom TV in May 2010. Relaunched in March 2011as tving N-screen service of CJ Hellovision, an internet TV affiliate of the CJ Group. In January 2016, tving became CJ E&M’s official video platform No. of reg. users About 7.5 million What’s on 12 real-time TV channels of CJ E&M, 70+ tving’s in-house channels, and 50,000+ VOD local/ international titles, including movies and TV programmes Pricing Monthly subscription is KRW5,900/US$6 for unlimited TV channels/VOD titles. Pay-per-view TV episodes cost KRW1,650/ US$1.50 each. Movies cost from KRW1,000/US$1 per library title to KRW10,000/US$10 per new release Who’s in charge Ko Chang Nam, Head of Business Unit, Tving Content partners Disney, 20th Century Fox TV Distribution, NBCUniversal International Distribution & Networks, Sony Pictures Entertainment, Paramount Pictures, Miramax Content ratings Rated 3+ on Google Play and 12+ on iTunes

U+HDTV

About Multi-screen TV service, including IPTV platform IPTV U+TV, offering linear and on-demand TV integrated with apps/compatible with internet connected devices Owned by LG Uplus Corporation Launched in 2012 No. of users/subs App/multi-

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screen take up not disclosed. LG Uplus reported 2.4 million IPTV subscribers at the end of Aug 2016 What’s on U+HDTV offers 120+ local/international TV channels and 20,000+ VOD titles, available across all services, including via U+TV G (IPTV+Google TV) and IPTV platform IPTV U+TV

How much Free membership.

Packages from KRW1,500/US$1.30 for daily pack to KRW5,500/US$5 for the HD pack Content ratings Rated 3+ on Google Play

Malaysia Astro on the Go (AOTG)

English Premier League

About Mobile platform offered by Malaysia’s pay-TV provider Astro.

Offers live and on-demand content for Astro subs, NJOI (Astro’s free satellite TV platform) customers and standalone users Owned by Astro Malaysia Launched May 2012 No. of reg. users Over 1 million.

2.6 million app downloads and 260 mins average weekly viewing time (Oct 2016) What’s on Offers 65 local/international live channels and 11,000 hours of VOD content. Select content can be downloaded to watch offline Pricing Free for all Malaysians – five channels (24/7 local news, sports, eSports, shopping channels), selected TV shows and movies. Astro TV subs and NJOI customers get additional premium channels and content for free. Additional pay-per-view titles and standalone subscriptions start from RM5.30/US$1.40 Who’s in charge Henry Tan, Chief Operating Officer, Astro Content partners HBO Asia, FOX Net-

works Group, Turner Asia Pacific, TVB (HK), Premier League Content ratings Rated 12+ on Google Play and 4+ on iTunes Tech partners The Platform and Accedo

Escape

About Online VOD service for Celcom subscribers Owned by Escape Axiata/Celcom Axiata Launched in 2013 No. of users/subs Over 1 million registered subs (April 2016) What’s on Carries more than 1,000 hours of Hollywood/local/Asian TV shows, movies & live TV/events How much Black Magic horror movie plan at RM10.30/US$2.60 a month, CinemaWorld for 50 movie titles at RM15/US$3.84 a month, Watch All for RM18/ US$4.60 a month Content boss Peggie Lim, Director of Content Content partners Sony Pictures Entertainment, Warner Bros and Disney; and others from aggregator GreyJuice Labs (U.K.) Content ratings Unrated on Google Play Tech partners Akamai for content delivery system. Also uses in-house hybrid platform

VOD titles range from free to RM10.60/US$2.50 each Who’s in charge Jeremy Kung, EVP, New Media, TM Content partners Transmedia, RTL CBS Asia, Turner, Asia Pacific, HBO Asia, BBC Worldwide, PCCW, Skyblue Media Content ratings Rated 3+ on Google Play and 12+ on iTunes Tech partners Huawei Technologies (Malaysia)

iflix (Malaysia)

See Regional Launched May 2015 No. of users/subs Undisclosed Pricing RM10/US$2.50 a month Content partners Disney, 20th Century Fox TV Distribution, CBS, Warner Bros, MGM, Paramount Pictures, NBCUniversal International Distribution & Networks, Primeworks Studios, KRU Studios, Red Communications and 100+ local/global distributors Distribution partners TM, Digi, Maxis, Celcom and UMobile

Netflix (Malaysia)

HyppTV Everywhere

X Factor 2016

©2016 FremantleMedia & Simco Ltd.

What’s on 50 terrestrial and payTV channels, 1.7 million VOD titles and 3,500 movies on demand Pricing Various packages, including Super Pack for KRW20,900/ US$18 a month (standard rate, for mobile, PC and TV screens) Content partners KBS, MBC, SBS, EBS, BBC Worldwide, Turner Asia Pacific, Disney Content ratings Rated 12+ on Google Play and iTunes

About Mobile TV extension of Telekom Malaysia’s IPTV service HyppTV, exclusively for HyppTV subscribers with UniFi & Streamyx plans. Also available to the public via registration on Facebook, email or mobile number Owned by Telekom Malaysia (TM) Launched August 2013 No. of users/subs Undisclosed What’s on 50+ live TV channels carrying HyppTV’s first/exclusive/ express TV shows from the U.S. and original local series such as drama and lifestyle programming, among others. Six VOD channels offering mainly movies Pricing Monthly fees from RM5.30/ US$1.25 to RM10.60/US$2.50. Select

Marco Polo season two

See Regional listings How much Offers free, one-month trial to new members. Basic costs RM33/US$7.99 a month (1 screen, SD), Standard is RM42/US$9.99 a month (2 screens, HD) and Premium costs RM51/US$11.99 a month (4 screens, HD/UHD)

Streaming Hot

About Malaysia’s newest streaming platform from local company Star Media Group’s Star Online unit. The group says this is its largest single investment in the company’s 45-year history. Details will be unveiled during the launch ceremony in Kuala Lumpur on 8 Nov and were unavailable at press time.

contentasia issue five, november 2016

who’swhostreaming...

tonton

About Video streaming portal offering free and ad-supported (AVOD) content. Added SVOD layer, tonton VIP, in April 2016 Owned by Media Prima Launched August 2010 No. of registered users 5.6 million.

22,000 new registrations a week (May 2016) What’s on Offers live streaming, catch-up and premium video content. Carries 20,000+ hours of TV content. Content comes primarily from Media Prima’s national free-TV terrestrial broadcast networks – TV3, TV9, ntv7 and 8TV Pricing Limited access for free.

Full access/tonton VIP costs RM3/ US$0.75 a day, RM5/US$1.25 for seven days, RM10/US$2.50 for 30 days or RM96/US$24 a year Who’s in charge Ben Jern Loh, Head of Operations Content partners Local and international production houses, and content distributors Content ratings Rated 3+ on Google Play and 9+ on iTunes Tech partners Ooyala, Accedo and Akamai

Viu (Malaysia)

See Regional listings Launched January 2016 Users/subs Not disclosed Price Free/RM10/US$2.44 a month Local content partners Media Prima, MD Entertainment, Double Vision Distribution partners Telekom Malaysia, Maxis, Digi, U Mobile

YuppTV (Malaysia)

See Regional listings Launched in Malaysia May 2015 No. of users/subs Not disclosed Pricing RM9.99/US$2.50

Philippines Blink

About Online VOD service streaming movies and TV shows targeting upwardly mobile young adults aged 21-35 years in the Philippines. Accessible via PC (Window/ Mac), smartphone (Apple iOS7+/ Android 4.02+) and tablets Owned by SM Lifestyle Entertainment (SMLEI) Launched Oct 2013. Relaunched Feb 2016 after SMLEI acquired

contentasia issue five, november 2016

Solar Entertainment’s Omni Digital in 2015 No. of subs 139,000 What’s on 300 movies, 2,000 TV hours, 5 live-streaming channels Pricing Titles are available as PPV (from Ps60/US$1.30 to Ps150/US$3 for 48-hour viewing) or as part of unlimited monthly subscription at Ps125/US$2.70 Who’s in charge Nicole Deato, Assistant Vice President and Blink Business Unit Head Content partners Paramount Pictures, The Walt Disney Company, CBS Studios, Sony Pictures Entertainment, Warner Bros, Viacom and 20th Century Fox Content ratings Rated 12+ on Google Play and iTunes Tech partners Tvinci

iflix (Philippines)

See Regional listings Launched in the Philippines May 2015 No. of users/subs Undisclosed Pricing Ps129/US$2.80 a month Content partners The Walt Disney Company SEA, Twentieth Century Fox TV Distribution, CBS Studios, Warner Bros, MGM, Paramount Pictures, ABS-CBN, GMA, TV5 and 100+ local and global distributors Distribution partners PLDT, Smart

iWant TV

About Live streaming platform for DTH platform Cignal TV’s postpaid subscribers. Runs on Android Jellybean/Kitkat/Lollipop, iOS 7-9, Windows and Mac devices, with data speed of at least 300kbps Owned by MediaQuest Holdings, which also owns free-TV stations TV5 and DTH platform Cignal Launched in 2013 as Cignal-TVTo-Go No. of users/subs Undisclosed What’s on 10 live TV channels (Aksyon TV, Asian Food Channel, Colours, Cartoon Network, CNN, Hyper, Food Network, Warner TV, Bloomberg TV Philippines, Fashion TV) and one pay-per-view channel Pricing Free for Cignal TV postpaid subscribers Content boss Vitto Lazatin, VP, Content Acquisition, Management & Strategy, Cignal TV Content ratings Rated 12+ on Google Play and on iTunes

About Online video service offering live and on-demand content from Philippines’ broadcaster ABS-CBN. Runs on web (beta. iwantv.com.ph), Android – 4.0.3 (Ice Cream Sandwich) and above, iOS 7.0 and above Owned by ABS-CBN Launched December 2009 No. of users/subs About 5.1 million registered users, including paying subscribers of ABS-CBNmobile What’s on Shows on ABS-CBN, ABS-CBN Regionals and ANC. Local movies from Star Cinema, Regal, Viva etc. Exclusive content for ABS-CBNmobile subscribers.

Live streaming channels – ABSCBN, ANC, DZMM How much Free with ads for select content. Full access costs Ps10/US$0.20 a day via registration with ABS-CBNmobile Content boss Anna Rodriguez-Dela Cruz, Head of Content Management for Mobile and OTT, ABS-CBN Content partners ABS-CBN, SkyCable, ABS-CBNmobile, Star Cinema and other subsidiaries Content ratings Rated 3+ on Google Play and 12+ on iTunes Tech partners IBM, Microsoft, Akamai

HOOQ (Philippines)

Netflix (Philippines)

Cignal Front Seat

See Regional listings Launched in the Philippines March 2015 No. of users/subs Undisclosed Pricing Starts from Ps149/US$3 a month Distribution partners Telco Globe Telecom

Unbreakable Kimmy Schmidt season two

See Regional listings Monthly pricing Basic Ps370/ US$7.99. Standard Ps460/US$9.99.

Premium Ps550/US$11.99

SmartLife

About Content portal and app Owned by Smart Communications, PLDT mobile subsidiary.

Operated by D5 Studio, the online programming division of TV5 Network Launched June 2016, as part of a 3-year PLDT/Smart digital pivot to boost data services/infrastructure No. of users Targets 50,000 monthly average users What’s on Live digital channels (FOX Sports, TV5, Sports5), VOD (entertainment, sports, movies, concerts), game E-pins, music.

Aims to include e-payment facilities Pricing Currently free. Log-in/payment will be introduced later Content bosses Mellanie Yazon-Tolentino, FVP – Head of Content Development and Acquisition, MediaQuest Holdings (for foreign content/partners); Lloyd Manaloto, VP – Head of Network Marketing and D5 Studio Video content partners TV5, MediaQuest, D5 Entertainment, FOX Sports, FOX Entertainment Game partners Steam, Disney Games, ClickToPlay, PlayAllDay, Xbox Live, PlayStation Network, LOL.ph, DOTA 2 Content ratings Rated 3+ on Google Play and 4+ on iTunes

Tribe (Philippines)

See Regional listings Launch By end 2016 Distribution partners Globe Telecom

Singapore Cast

Tastes of Love

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About App-based mobile entertainment aggregator Owned by Singtel Launched July 2016 No. of users/subs Undisclosed What’s on On-demand and linear channels. Also offers PCCW’s Viu Premium service Monthly pricing S$4.90/US$4 per pack (1-year contract), S$7.90/ US$6 per pack with 1 GB data (1-year contract). S$6.90/US$5 per pack without contract. S$9.90/ US$7 per pack with 1 GB data without contract

CatchPlay (Singapore)

Paddington

See Regional listings Launched June 2016 (via StarHub), Aug 2016 (standalone) Subs/users Not disclosed Pricing Single rental S$3/US$2. Linear HD channel for S$12.90/US$10 a month on StarHub Content ratings 12+ on Google Play and iTunes

Netflix (Singapore)

ers. Available in Singapore only Owned by Singtel Launched July 2013 as mio TV GO. Relaunched as Singtel TV Go in January 2015. Enhanced with more content and Home View mode in January 2016 No. of users/subs Undisclosed Censorship/Ratings Titles with ratings up to M18 (Mature 18, for 18-year olds and above) What’s on 105+ channels (incl. 22 catch-up) via mobile (of a total 152 delivered to in-home TV sets via Singtel fibre broadband). Live streaming linear channels include: Warner TV, AMC, HITS, Discovery, National Geographic, Nickelodeon, TLC, CNBC and CNN. Catch-Up/ On-demand content from, among others, Fox Movies Premium, Warner TV Encore, Sony Channel On Demand, Sundance On Demand, Cartoon Network On Demand, ONE HD On Demand, KIX HD Pricing Only available with a Singtel TV subscription. Singtel Go add-on rates are S$6.90/US$5 a month for 1 device or S$9.90/US$7 a month for 3 devices Content boss Anurag Dahiya, Head, Content & Advertising Sales, Home, Consumer Singapore, Singtel Content ratings 3+ on Google Play and 12+ on iTunes

Spuul Grace and Frankie season two

See Regional listings Monthly pricing S$10.98/US$7.99; S$13.98/US$9.99; S$16.98/US$11.99 Distribution partners Singtel (since Jan 2016) and StarHub (May 2016)

Singtel TV GO

About Singapore-based streaming service targetting the South Asian Diaspora with Hindi and regional language movies; declined to disclose regional info Owned by Spuul Pte Ltd Launched April 2012. No user info Monthly price S$4.99/US$3.70 or Content ratings Rated 12+ on Google Play and iTunes

Criminal Minds: Suspect Behaviors

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year olds and above) What’s on 18,000+ hours of content. Free/paid on-demand titles/ channels (including live streaming/catch-up/archives/sports content), live events, original content and acquired U.S./Asian TV series and movies Pricing Free Mediacorp catchup content, live programming/ linear free-to-air channels, live events/Toggle Originals. Toggle Prime (unlimited access to all content, including premium linear/VOD and free-TV previews) costs S$9.90/US$7 a month.

Toggle Sports (Eleven Sports Network’s live coverage of the Premier League, FA Cup, League Cup, Serie A and other sporting events) is S$24.90/US$18 a month (S$19.90/US$15 a month for a 12-month contract) or S$214.90/US$159 a year. Bundled Toggle Prime and Toggle Sports is S$298.80/US$221 a year Content boss Anil Nihalani, Head, Connected Media/ Toggle Content partners ABC Studios On Demand, Aniplus HD, Bloomberg TV, Da Vinci Learning, Disney Movies On Demand, Nick Jr., Viacom International Media Networks, A+E Networks, Eleven Sports and Lionsgate Content ratings Rated 3+ on Google Play and 17+ on iTunes Tech partners Kaltura, Accedo

Toggle

Viu (Singapore)

S$49.99/US$37 annually

StarHub Go

About Companion app to Singtel TV pay-TV service/set-top box; users need to be Singtel TV subscrib-

About Stand-alone streaming service offering StarHub TV content across multiple devices. Available in Singapore only Owned by StarHub Launched in June 2012 as StarHub TV Anywhere, relaunched in August 2015 as StarHub Go No. of users/subs Undisclosed.

Censorship Titles with ratings up to M18 (Mature 18, for 18-year olds and above) What’s on 100+ channels live to mobile, including FOX Sports, Disney Channel/Junior/XD, Nickelodeon, RTL CBS Entertainment HD, Hits, BabyFirst and CBeebies; on-demand content; and express titles from Asia, U.S. and U.K. Pricing Free for StarHub TV subscribers until end Dec 2016. S$5.35/ US$3.70 a month from 1 January 2017. Mobile only: S$9.90/US$7 a month for Go Basic; S$19.90/US$14 a month for Go Premium; S$24.90/ US$18 for Go Sports Promotions Promo price of S$9.90/ US$7 a month for Go Select and Go Sports (valid until 31 Dec 2016). No streaming data charges for StarHub mobile subs Who’s in charge Lee Soo Hui, Head of Media Business Unit Content partners TVB Hong Kong, HBO Asia, BBC Worldwide, CJ E&M, among others Content ratings 3+ on Google Play and 17+ on iTunes

My Dangerous Mafia Retirement Plan

A Selfie’s Tale

About Online streaming platform Owned by Singapore’s government-backed monopoly free-TV broadcaster Mediacorp Launched February 2013, relaunched in April 2015 after Mediacorp’s alliance with Microsoft ended in March 2015 No. of users/subs Undisclosed Censorship/Ratings Titles with ratings up to M18 (Mature 18, for 18

Uncontrollably Fond

See Regional listings About Multi-screen video service, auto-adjusts to the location of the device/access Launched in Singapore Jan 2016 What’s on Korean drama/variety/music shows from KBS, SBS, MBC and CJ E&M (promises 4,000 hours of new titles a year from the four partners, with most available in Singapore as soon as

contentasia issue five, november 2016

who’swhostreaming...

eight hours after Korea telecast).

Subtitled in English and Chinese.

Content complies with IMDA ratings system How much Free, with a premium subscription tier offered directly (S$5.98/US$4.43 a month) or via Singtel’s Cast (S$6.98/US$5 a month with no contract or S$4.98/ US$3.70 a month on a 12-month contract). Viu Premium offers unlimited downloads

YuppTV (Singapore) See Regional listings How much S$14.99/US$11 a month

Thailand DOONEE

NCIS: New Orleans

About SVOD service offering localised (dubbed/subtitled) TV series/variety shows/factual/ animation and some simulcast content from local broadcasters Owned by Mediaplex International Launched Trial in Oct 2014. Commercial launch in Jan 2015 No. of users/subs 300,000+ What’s on 10,000+ hours fully localised (dubbed & subtitled) TV content, including TV series, factual and animation from around the world, and some simulcast content from local broadcasters, as well as movies, music videos and other content from local production studios. Provides ratings, age verification, parental controls Pricing THB150/US$4 a month or THB1,500/US$41 a year for unlimited usage, up to five devices Who’s in charge Weera Vongsapkna, Managing Director Content ratings Rated 3+ on Google Play, 4+ on iTunes Content partners 20th Century

contentasia issue five, november 2016

Fox TV Distribution, CBS Studios, BBC Worldwide, Endemol Shine, FremantleMedia International and 20+ other content providers Distribution partners Mobile/Telco: AIS, DTAC, TrueMove H, TOT, CAT. Smart TV: Panasonic, Sony, LG, Samsung. TOT, CAT. OTT: PrimeTime

Content partners GMM25, GDH559, One channel, Woodytalk, BEC TERO Content ratings 3+ on Google Play and 17+ on iTunes

Netflix (Thailand)

HOOQ (Thailand)

See Regional listings No. of users/subs Undisclosed How much THB119/US$3.33 monthly Distribution partners AIS Thailand

iflix (Thailand)

See Regional listings Launched in Thailand Nov 2015 No. of users/subs Undisclosed Pricing THB100/US$3 monthly Content partners The Walt Disney Company SEA, 20th Century Fox TV Distribution, CBS Studios, Warner Bros, MGM, Paramount Pictures, Phranakorn Films, MCOT, GDH and 100+ other local and global distributors Distribution partners TrueMove

LINE TV

Diaries Tootsies

About Online streaming TV service and an extension of mobile messenger app, LINE. Geoblocked for Thailand Owned by Tokyo-based LINE, a subsidiary of Korea’s Naver Corp Launched in 2014 and commercially in Feb 2015 No. of users Upwards of 30,000 LINE TV users What’s on TV series, variety shows, animation, music videos and exclusive content. Prohibits violent content Pricing Free Content boss Dan Zonmani, Contents Business and Marketing Director, LINE Thailand Content strategy Prioritises live and original content such as I Hate You I Love You, a coproduction with GDH559 and Diaries Tootsies (161m+ views in July 2016)

Narcos season one

See Regional listings Monthly pricing THB280/US$8 (one screen, SD); THB350/US$10 for two screens (HD); THB420/US$12 a month for four screens (HD/UHD)

PrimeTime

About SVOD streaming service geoblocked for Thailand Owned by PrimeTime Entertainment Launched Feb 2015 No. of subs 2+ million What’s on About 320 international and Thai TV series/movies. Plus over 10,000 hours of TV content from DOONEE Monthly pricing Basic costs THB99/US$3, Movie Hits pack THB199/US$6, Movie Hits pack THB299/US$9 for combo movie+TV series pack. All three offer unlimited viewing Content boss Nicha Suebwonglee, Chief Content Officer Content ratings 12+ on Google Play and 4+ on iTunes

TOTipTV (MeTV)

About An OTT extension of IPTV platform TOTipTV Owned by Me Television/TOT Public Company Ltd Launched in 2015 No. of users/subs Industry estimates say TOT has 1.6m broadband subscribers; MeTV subs not confirmed What’s on About 116 local and 160 international TV channels across a range of genres, and 3500+ VOD titles (local/regional/ international) Pricing Accessible via IPTV set-top box for a one-time payment of THB3,500/US$98 Who’s in charge of content Jantana Techasirinugool, EVP, Business Development

Content ratings 3+ on Google Play and 12+ on iTunes

TrueVisions Anywhere

About Live TV streaming, catchup and on-demand access to TV channels, Hollywood movies, entertainment and live sports content Owned by TrueVisions Group Launched in 2013 No. of subs 1.3+ million What’s on Over 150 TrueVisions’ premium TV channels and FTA channels; 250+ TVOD titles/ original series/live sports content.

Content complies with Thailand’s censorship rules and regulations Pricing Live TV streaming is free for TrueVisions/True subscribers.

On-demand content ranges from THB39/US$1 to THB590/US$17 a title Who’s in charge of content Nantanee Wongumnitkul, Director of Business Development What’s on the wish list Wants to boost its international offering Content partners U.S. studios such as Disney, Warner Bros, Paramount Pictures, 20th Century Fox Content classification 12+ on Google Play and 17+ on iTunes Tech partners Verimatrix Compiled by Malena Amzah from info provided by platforms and channels between April and October 2016 Notes • Our definition of OTT is about online/mobile access rather than about OTT nuts/bolts/tech • Subscription numbers are provided (or not) by the platforms themselves unless otherwise stated.

• Content classification is per iTunes and Google content classifications, with 4+ indicating no objectionable material and suitable for kids from 4 years old and 17+ indicating the adult content for viewers over 17 years old.

• Not included here are Japan and Taiwan, but online platforms in those two markets will be in our annual directory, The Big List 2017, out in January 2017

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