ContentAsia October 2017 by ContentAsia

issue five 2017

ntent

Dream stream What’s behind Hong Kong’s myTV SUPER

formats who’s who India, Korea, Philippines & regional

Academy Award Winner J.K. Simmons Counterpart A new one-hour drama series Visit the sony Pictures Entertainment booth (C12)

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PLus People & Parties, Cartoon Network turns 25 & a whole lot more

Pg2 Telemundo Edie Falco Law & Order True Crime: The Menendez Murders The secrets. The lies. The crime that shocked a nation. NBCUniversal Togeter Today Tomorrow

contents...

what’s inside...

12 High drama

Re-balancing act Over the next five years, OTT content investment in Asia could top US$1 billion, up from Partners Asia says. It’s all part of a broad industry shift impacting

Asian Food Channel

this year’s US$400 million, Media

Drama, followed a distant second by comedy, was Asia’s most-favoured story telling genre in the first half of this year, according to Parrot Analytics’ data compiled for the ContentAsia Summit in September.

every segment.

I believe OTT is the future... where we can shut off our transmitters and stop our free-TV broadcasting.” S.K. Cheong Television Broadcasts Ltd (TVB) Hong Kong, page 16

We Bare Bears, Cartoon Network

16 Dream stream Hong Kong broadcast giant TVB celebrates its 50th anniversary in November this year. And while the territory’s media environment is the toughest anyone can remember, TVB’s new streaming platform – myTV SUPER – is shining a light on the way forward.

Food Glorious Food The home-grown Asian Food Channel has a whole new online feast, a growing appetite for short-form, and a newly acquired taste for digital transparency.

Quarter pounder

Theme players

Cartoon Network turned 25 on

French brand Thema enters

1 October. Birthday celebrations

2018 with a whole new struc-

include a commitment to more diversity on screen, boosting

ture in Asia and expanded

digital presence and expanding

ambitions for the region.

its talent roster.

Formats Outlook 1H 2017

Game shows and singing competitions dominated formats in Asia for the first half of this year, leaving other genres trailing, according to ContentAsia’s latest Formats Outlook. PLUS Asia’s top three formats markets and who’s who in China, India, Japan, Korea, Mongolia, the Philippines and more.

people&parties Who was @ the 2017 ContentAsia Summit 60 iflix upfronts 62 A+E Networks’ drinks 64 HBO Asia’s party 66 Asia Media Woman of the Year 2017

contentasia issue five, october 2017 Supernanny China

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editor’snote

Originals thinking How many home-grown original stories could US$1 billion buy? Who knows

factory TV drama designed to fill voracious broadcast schedules with bad

for sure. Whatever the answer, the forecasts for how much OTT/streaming/

habits such as writing scripts on Monday and shooting on Wednesday.

online platforms will contribute a year to content spend in Asia are, to bor-

Netflix also has like a million new best friends as it ramps up its Asian origi-

row a description from the dictionary of start-up culture, ‘awesome’ for

nals, including Chinese-language jailbreak thriller with a supernatural twist,

the local content business. Okay, so it’s still only 17%-ish of the US$6 billion

Bardo, out of Taiwan with IFA Media; Korean scripted originals Kingdom

(some analysts say it’s closer to US$7 billion) Netflix says it will spending on

from A Story and webtoon-based series Love Alarm, along with Korean va-

original content this year. And it’s not clear how much of the US$1 billion

riety show Busted! with Company SangSang; and three originals – Sacred

will be spent on original production. But we’ve never been ones to look at

Games, Selection Day and Again – out of India. “We’re at the beginning

half-full glass and call it empty.

of our journey in Asia,” says Erika North, who joined Netflix’s international

These are the numbers crunched by Asia-based analysts/research com-

originals and content team in Asia at the end of last year.

pany, Media Partners Asia (MPA): Asia’s video industry will by the end of this

PCCW Media’s Viu, meanwhile, hung up a welcome banner

year spend more than US$3.6 billion on content (excluding sports). About

for creators and their ideas during this year’s ContentAsia Summit.

US$3.2 billion of that is television spend, primarily free-to-air with some pay-

Digital media SVP, Helen Sou, outlined the “laboratory

TV. The rest is from OTT/ streaming services, which have brought in new

concept”, including new kinds of partnerships and

content spend of US$400 million.

creative relationships underpinning originals devel-

Over the next five years, as content spend in the region rises above US$4

opment. These include the Viu Female Story Festival

billion, most of the growth will be driven by OTT/streaming platforms. Televi-

with award-winning Indonesian director Nia Dinata.

sion spend will be flat to down, MPA research shows. The good news for

Meanwhile, Singtel/Sony/Warner JV platform,

content owners is that “OTT dollars are definitely flowing,” MPA executive

HOOQ, has a slate of originals and a brand new

director Vivek Couto says, predicting that the OTT content investment pie

chief content officer, Jennifer Batty, more likely

in Asia could potentially top US$1 billion a year over the next five years.

to build on it than not.

Local producers in Asia have, clearly, been feeling the love as streaming

Then there are the traditional players ramping up their games in a big way on an expanded

platforms ramp up their original slates. They include Indonesia’s Screenplay Productions and Singapore-based

field. Like HBO Asia, which will unveil its 2018

regional producer Coconuts Media. Both are part of emerging markets

slate in November. And like Sony Pictures Tele-

streaming platform iflix’s expanding band of brothers creating everything

vision Networks Asia, which supersized its origi-

from feature films and series remakes of big-brand movies to hyper-local

nals this year, led by season two of Asia’s Got

stand-up comedy formats and factual shows shining a light on offbeat

Talent. And like Disney, which just premiered

Asian stories no one else is finding/covering.

its first local version of Club Mickey Mouse.

iflix’s global head of commissioning, Mark Francis, has spent a year craft-

To return to my original question: How

ing a cutting edge and hyper-local slate, with “a commercial imperative

many home-grown originals can US$1 billion

to challenge the status quo”, beginning with Indonesia, Philippines and

buy? A lot. But maybe an equal question is:

Malaysia. He’s put as much distance as he can between iflix and sausage-

How much audience share can home-grown originals take? Our bet: A lot more.

Editorial Director Janine Stein Assistant Editor Malena Amzah malena@contentasia.tv Research & Production CJ Yong cj@contentasia.tv Editorial Aqilah Yunus aqilah@contentasia.tv Design Rae Yong

INTERNATIONAL Associate Publisher (Americas, Europe) and VP, International Business Development Leah Gordon leah@contentasia.tv ASIA Sales and Marketing Manager Masliana Masron mas@contentasia.tv

What is ContentAsia?

ContentAsia is an Asia-based information resource that refines today’s info-deluge into usable, digestible, and reliable intelligence about entertainment content creation, funding, financing, licensing, distribution, design and branding and technology across the Asia-Pacific region. ContentAsia’s range of products include electronic, print and online publications.

To receive your regular free copy of ContentAsia, please email i_want@contentasia.tv Copyright 2017 Pencil Media Pte Ltd. All Rights Reserved Printed by: Print Dynamics (S) Pte Ltd 123 Genting Lane, #02-01, Singapore 349574

Published by: Pencil Media Pte Ltd l 730A Geylang Road, Singapore 389641 l T: +65 6846 5987 l W: www.contentasia.tv

contentasia issue five, october 2017

CBS Studuis International Instinct 9JKL Wisdom of the crowd Seal team

distributionchannels

CONTENT INVESTMENT TRENDS

OTT content costs will escalate

Incremental Costs By Medium

SEA, HK, Taiwan Content Costs Ex-Sports 4.5

500

4.0

400

300 3.0 2.5 2.0 1.5 1.0

100

2016 to 2017

-100

0.5 0.0

200

2017 to 2022

-200

2016

2017

-300

2022 TV

Costs in US$ mil.

Costs in US$ bil.

3.5

OTT

FTA

Pay-TV

OTT

Re-balancing act THE SHIFT TO DIGITAL IS GROWING AT A RAPID PACE

Asia’s video industry will by the end of this year

Digital video dominates incremental revenue market share over 2017-22

spend more than US$3.6 billion on content. About US$3.2 billion of that is television spend, primarily

SEA Markets

Key APAC Markets

free-to-air with some pay-TV. The rest is from OTT/ streaming services, which have brought in US$400 million in new content spend, according to Media Partners Asia (MPA) data presented at the ContentAsia Summit in September. Over the next five years, as content spend in the

Singapore

Malaysia

Japan

Thailand

region rises above US$4 billion, most of the growth

Vietnam

will be driven by OTT/streaming platforms. Televi-

Indonesia

sion will be flat to down, MPA research shows.

Taiwan

Hong Kong

Korea

India

Philippines

At the same time, pay-TV platform operators

10%

20%

30%

40%

50%

across the region are becoming much more selective about content, says MPA executive director,

100%

20%

Free To Air

40%

60%

80%

100%

Online Video

Bundled Proposition To Drive Growth In Emerging Markets

Singapore, Malaysia and Hong Kong

This leaves international and third-party channels

more exposed than they have ever been. The good news for content owners is that “OTT

Indonesia, Thailand and Philippines

200K+ subs down over next 5 years though ARPUs should remain resilient

18 16 14

Pay-TV Subs in mil.

Addition of 2.5 mil.+ bundled subs

dollars are definitely flowing,” Couto says, pre-

4 3

Meanwhile, the outlook for pay-TV space in

Asia is a mixed bag of growth and contraction,

12 10 8 6 4

90%

While Advanced Markets Will See Cord Cutting

ing much more on local IP, particularly their own IP.

next five years.

80%

Emerging markets will see growth through bundles

contracts are being cut and platforms are focus-

Asia could potentially top US$1 billion over the

70%

CORD CUTTING?

Vivek Couto. Content costs on various third-party

dicting that the OTT content investment pie in

60% Pay-TV

2 2016

2017

2022

2016

2017 Bundled

Others

2022

contentasia issue five, october 2017

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distributionchannels

TOP TITLES BEING WATCHED ON ONLINE VIDEO PLATFORMS Content – Ex ContentGenres GenresBeing BeingWatched Watched* – Content Genres Being Watched - Overall* Australia* Indonesia

Hollywood

Asian

12% 18% 20% 16% 20%

56% 62%

24%

72%

Hollywood

Asian

Local

*Based on survey results from MPA Video Consumer Study conducted in 8 countries with a sample size of >10,000

PLATFORMS RANKINGS BASED ON depending on the market. Couto says platforms OTTOTT PLATFORMS RANKINGS BASED ONACTIVE ACTIVEUSAGE USAGE in traditional markets such as Singapore, Malay-

sia and Hong Kong are desperately holding onto

Australia Australia

HongHong KongKong

Taiwan Taiwan

Philippines Philippines

Netflix Netflix

MyTVMyTV SuperSuper

iQiYi iQiYi

iWant iWantTV TV

ABC iView ABC iView

MyTVMyTV

LiTV LiTV

Hooq Hooq

Plus 7 Plus 7

Viu TV Viu TV

My My Video Video

iflix iflix

Ten Play Ten Play

Viu Viu

KKTV KKTV

Netflix Netflix

on Demand SBS on SBS Demand

Now Player Now Player

ELTA ELTA

NBALeague League Pass Pass NBA

Thailand Thailand

Indonesia Indonesia

Singapore Singapore

Malaysia Malaysia

subscribers in various ways – and largely losing. MPA forecasts a loss of at least 250,000 subscribers over the next five years. This could go higher than 500,000, “which is a big number in these small markets,” Couto says. MPA’s new report, Asia Pacific Pay-TV Distribution, notes a “rebalancing” of content dynamics in response to market shifts and says that “a broad

Line TV

recalibration in Asia Pacific pay-TV, triggered by the growth of broadband, has begun”. “Hollywood and international content remain

AIS Play

Monomaxxx

Netflix

nels, especially players focused on Hollywood Couto says, adding that, increasingly, this con-

Viu

Monomaxxx iflix

Vidio

iflix

Netflix

Vidio iflix

lywood movie channels, kids networks and Asian

Singtel TV Go

Netflix

Singtel TV Go

Netflix

iflix

Netflix

iflix

CAGR:7% 7% CAGR

Korea, Couto adds.

platforms is towards Asian/local content.

Hypp TV Everywhere

demand for new pay channels outside India and

international content, the trend on streaming

StarHub Go

Indonesia, Thailand and Philippines

pay channels are in robust health, there is little

which has a healthy appetite for Hollywood and

Astro On-the-Go

BUNDLING WILL DRIVE OTT GROWTH IN EMERGING MARKETS SVOD Reach In Key Emerging Markets

14 SVOD Reach in mil.

pay-TV platforms,” he says. Excluding Australia,

Viu

UseeTV

ding up the cost of popular franchises. While Hol-

premium sports still offers a vital lifeline for many

Tonton

Viu

UseeTV

SVOD reach will grow significantly in next 5 years

Korean entertainment, continues to grow, while

Tonton

Toggle

Viu

tent is migrating online, with OTT operators bid-

“Demand for premium Asian content, led by

Toggle

Hooq

AIS Play

vital, but the market for international pay chanseries, is saturated and, in some cases, shrinking,”

Hooq

Line TV

12 10 8 6 4 2 0

2016

2017

2022

Source: Media Partners Asia

contentasia issue five, october 2017

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Genre demand breakdown for Asia

distributionchannels

Genre demand breakdown for Asia (Jan-June 2017)

High drama Drama, followed a distant second by comedy, is Asia’s most-favoured story telling genre in the ﬁrst half of this year, according to Parrot Analytics’ data compiled for Summit Topthe 15ContentAsia Titles across Asia in September. Asia loves a good crime drama, clearly, although there’s no shortage of

Top 15 titles across Asia (Jan-June 2017)

affinity in the region for fantasy either, as Parrot Analytics’ demand expressions data for the first half of this year shows. Even if Asia falls a bit behind global averages in its demand for drama, the genre still commands a 47% of all video demand. Asia exceeds global averages in action/adventure, reality, variety and shorts, with the most significant surge over anywhere else in the world

Average demand

happening in the children’s content space. Between them, the region’s top two genres – drama and comedy – take a 60% share of demand. Action/adventure, reality and animation tie for third place at 8% share each, leaving the rest – including documentary and factual – jostling for the remaining 16%.

Global demand measurement system

Asian genre demand compared to global averages

Asian genre demand compared to global averages (Jan-June 2017)

contentasia issue ﬁve, october 2017

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Most popular dramas in South Korea distributionchannels

Most popular dramas in South Korea (July 2017)

Average demand

US dramas in South Korea vs. Singapore and the US Two Korean dramas – Suspicious Partner and Fight For My Way – made

U.S. dramas in South Korea vs Singapore and the U.S.

the top 15 regional list for the ﬁrst half of this year. Another two Asian titles – Running Man and Naruto Shippuden – also made the list, which was topped by The Walking Dead, Game of Thrones and The Flash. In Korea, Korean drama, unsurprisingly, sweeps demand, with HBO’s

Average demand

Game of Thrones coming in at less than a third of the demand for top Korean title Fight for My Way. Korean drama took 90% of demand share in Korea in July, with the remaining 10% split between U.S. drama (8%) and U.K. drama (2%). As it is with demand for blockbuster U.S. titles, not all taste for Korean drama across the region is equal, particularly not in Korea. Suspicious

Suspicious Partner: Where else is it popular?

Partner, for instance, was signiﬁcantly more popular in Hong Kong, China, Vietnam and Taiwan than it was in Korea.

Suspicious Partner: Where else is it popular? (July 2017)

This is, of course, not a generic rule, and differs show by show, Stefan Nordbruch, Parrot Analytics’ customer success manager, told ContentAsia Summit delegates. Band of Sisters, for instance, is far more popular in Korea than anywhere else in Asia. Variety show Inﬁnite Challenge, too, is way more popular in Korea than it is anywhere else. Nordbruch also showed a comparison of demand for Korean drama

Average demand

Descendants of the Sun and Game of Thrones from 1 May to 20 August, saying that activity beyond the main screen – from the release of trailers to live social media sessions with stars – was a powerful demand driver.

Descendants the Sun GameOf of Thrones Thrones ininSouth Korea Audience afﬁnity in the in U.S. Fight My Way Of TheofSun vs. vs Game South Korea Audience affinity theforUS forFor Fight For My WayDescendants (1 May-20 August 2017) (July 2017)

contentasia issue ﬁve, october 2017

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streaminghongkong

Dream stream

Hong Kong broadcast giant TVB celebrates its 50th anniversary in November this year. And while the territory’s media environment is the toughest anyone can remember, TVB’s new streaming platform – myTV SUPER – is shining a light on the way forward. On 23 April last year, Television Broadcasts Ltd (TVB) bosses in Hong Kong

What’s different this time? “The model,” Cheong says. And the ap-

switched on streaming platform myTV SUPER and went live with hopes,

proach. “Embracing OTT distribution through the internet and everything

dreams and targets of reaching 1.4 million users by the broadcast gi-

that entails required quite a lot of brave decisions,” he told delegates at

ant’s 50th anniversary in November 2017. Today, the platform has more

this year’s ContentAsia Summit in Singapore in September.

than four million users. That’s 214% more than they expected and months ahead of schedule. S.K. Cheong, TVB’s executive director and GM, admits to being “very pleased with the results”. In a territory with 2.2 million households, 3.3 million of myTV SUPER’s 4.4 million subscribers (June 2017) access via mobile/ web platforms, which have a strong free component. myTV SUPER has be-

“What we learned is that if you are going to be in OTT as a platform especially, or even as a content provider, you have to think carefully. Do you really believe in it? There is a lot of potential self-disruption that you have to do,” Cheong says. Among TVB’s boldest decisions was putting all its free services on the OTT platform – and allowing ad skipping.

tween 300,000 and 400,000 paying mobile subscribers. About one million

“We allowed all the instant rewind and even the ad skipping. We said

paying subs have both mobile and TV-box access. Just on the household

we will deal with it if it happens. We didn’t hold back in terms of what the

side, Cheong expects to get to one million paying subscribers before the

consumer expected and the user experience they wanted. And we found

middle of 2018, up from the current 700,000.

that that was the right decision,” he says.

Consumer time spent on myTV SUPER is substantial. The average time

One of myTV SUPER’s most popular features today is the instant three-

spent on the platform via connected TVs or set-top boxes is three hours a

hour rewind, even though this means viewers tend to fast-forward through

day. “At 60-90 hours of viewership a month... that’s a sign of stickiness, of

ad breaks.

success, and real consumption. We are there already with our service,” Cheong says. Average mobile usage is about 30 minutes a day. It’s not only the viewing stats that are good. By December this year, less than two years in, myTV SUPER will have reached operational breakeven, with a clear vision of the way forward that includes being able to start monetising 50 years – something like 100,000 hours – of video archives.

TVB’s path of self-disruption is ongoing, and the consequences are not entirely pain-free. “We decided that if ad skipping is what the consumer wants, we will give it to them and skip the ad breaks for them. So that when they rewind the real-time free-TV channel, we skip all the traditional free TV ads and insert online ads,” he says. The trouble with this approach is that online ad loads are far lighter at the moment than on traditional TV channels, where

“We’re able to see good usage of our archive,

every 42-minute show typically has 20 x 30-second commer-

which we have never seen before, on this platform,”

cials. “You can’t do that online,” Cheong says. “But we will

he adds. And the end is nowhere in sight. “We are

get there maybe one day if we are good at what we do.”

a third of the way where we could be... within five years. So there is still a lot more work to do.” There’s no deep secret to success he’s not willing to share, admitting to the advantages of TVB’s vast library, its 85% command of total free-TV broadcast viewership in Hong Kong, and a hard-bundle deal with a leading Hong Kong broadband service provider that fasttracked myTV SUPER’s rollout.

An evangelist for broadband/OTT services, Cheong says he firmly believes OTT is the future. “I see a future, in five to 10 years, where we can shut off our transmitters and stop our free TV broadcasting, give the licence back to the government and transmit all of television in Hong Kong [on OTT].” “It’s not impossible that something like this will happen, such is the power and the capability of the technology and the benefit that it brings users...

Success is even sweeter, given TVB’s not-

But you have to have faith

so-successful stabs at pay-TV in the past. These included a satellite-delivered DTH

in it. You have to execute

platform. TVB announced in January

extremely well and you

this year that it had submitted an ap-

have to learn to deal

plication to surrender its domestic pay-

with the disruptions as

TV service licence. The platform, TVB

they come,” he says,

Network Vision, had about 200,000

adding that trying to predict the disruptions

subscribers at the time. These are being migrated to myTV SUPER.

S.K. Cheong, Executive Director & General Manager, Television Broadcasts Ltd (TVB) Hong Kong

could “block the path

contentasia issue five, october 2017

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streaminghongkong

I believe OTT is the future... where we can shut off our transmitters and stop our free-TV broadcasting.” S.K. Cheong, Television Broadcasts Ltd (TVB) Hong Kong

of your OTT success”.

brary,” Cheong says.

ing models is not doing it, he says. “You have to innovate on pricing and

The remaining 30% he

bundling to the extent that it is necessary for that particular market and

attributes to all the

the segments you are addressing. You do that because OTT works and you

other factors, includ-

believe it’s the future.”

ing

Acknowledging that this is easier for him to say because TVB is not in 100% pay-TV mode – “If I was an 100% pay-TV operator and 100% of my

hard-bundling

with service providers and promotions.

revenues were coming from traditional services, it would be a lot harder

Going forward, TVB

for me to say this” – but he doesn’t see a choice. ”You either disrupt your-

may, in a couple of

self or someone else will. You might have limited success not doing it ini-

years, become the kind

tially and that may give you some comfort, but how long that might last is

of super-aggregator interna-

a big risk for you,” he says.

tional rights holders would die for.

Cheong stresses the ability to deliver real benefits for consumers, includ-

A Time of Love 2, myTV SUPER

A much bigger risk than not disrupting – and likely cannibalising – exist-

done this without the li-

For now though, Cheong says the prior-

ing – as simple as it sounds – picture quality. Four of TVB’s five free channels

ity is to provide the best OTT platform for Hong Kong,

are offered in better quality on myTV SUPER than broadcast because of

with stable quality and top features.

broadcast spectrum limitations.

“Things come one step at a time. I believe that we will still be the best

“If we are going to do internet TV, we don’t want it to be an inferior form

platform for international content in Hong Kong but we are not there yet,”

of television... Online, we give it the right amount of bandwidth to make

he says. At the same time, even if appetite for international content today

the picture look good. On traditional TV, we have to compromise on four

appears to be low, “you would be making the wrong conclusion if you

of our five channels because we don’t have enough free-TV spectrum.”

based [forecasts] on today’s data”.

A combination of factors underpins myTV SUPER’s success so far.

On the to-do list is learning how international content could/should be

Cheong attributes about 40% of the streaming platform’s success in

marketed. “We are living in a fragmented world of varied interests and we

Hong Kong to functionality, including “time freedom” – the ability to view

have to figure out a way to surface that special interest for each of the bits

pure free-TV services on OTT, featuring seamless availability of content,

of international content available in Hong Kong,” he says.

including the three-hour rewind. After three hours, the same content is

While there’s still a lot to do at home, TVB is considering taking myTV SU-

available on-demand. “There is no moment in time that you would miss

PER beyond Hong Kong’s borders. Details are being worked out, but “we

a TV show, and that includes sports,” Cheong says. For the most recent

are hoping to,” he says, “at least in markets we are familiar with”. TVB has

Olympics, TVB streamed 2,000 hours of content on six live channels, all

extensive content relationships across the region, including StarHub in Sin-

available with the three-hour rewind option and then in a VOD archive,

gapore and Astro in Malaysia. “We have learned that OTT works... So the

with no gaps.

number one learning is, ‘is that exportable?’ We think it is.

About 30% of myTV SUPER’s success is attributed to content. About

“At different levels of broadband stability and penetration in different

20,000 hours of the100,000-hour archive have been uploaded so far, giv-

markets it will work in a different kind of evolution, but you have to believe

ing consumers unprecedented access to back titles; “We could not have

that this works and you have to go for broke”.

contentasia issue five, october 2017

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distributionchannels

Food Glorious Food Home-grown Asian Food Channel has a feast of fresh ingredients, a whole new online banquet, a voracious appetite for short-form, and a growing taste for the advantages of digital transparency. In the past nine months, Scripps Networks Interactive’s Asia MD, Leena Singarajah, has restructured the kitchen and rewritten the recipes. Here’s why... As painful as it might be for subscription video players in Asia, looking at

tent resources and restructuring departments to create a standalone

current realities, leaving the past behind and ﬁguring out that the future

digital unit with its own targets, to rethinking social media conversations.

requires a new recipe is “not rocket science,” says Leena Singarajah,

Somewhere in between, Singarajah insisted her team started looking at

Scripps Networks Interactive’s Asia MD. “It just requires discipline”.

the website as an independent property rather than as an extension of

And focus in a universe running in a hundred different directions, caught up in a major FOMO moment. “From a tech standpoint, there

(and a marketing tool for) the TV channel. “We had to think, work and act differently,” she says.

are so many solutions out there... It’s so easy to get carried away,”

A major advantage is the content pipeline from the two-year-old

Singarajah says. “We have to be very speciﬁc in ﬁnding the right tech-

Scripps Lifestyle Studios in the U.S., which gives Scripps in Asia access to

nology and the solution that can help up complete the user journey.”

1,000 short-form videos a quarter. “Content velocity is very important,

That complete user journey – the holy grail

and I didn’t have to start from scratch,” Singarajah says. About 20%

of brands and marketers – began early

of the videos streamed in Asia are made in Asia. Content created by

this year when Singarajah looked at Asia

Scripps’ Asia team is, in turn, shared with the U.S.

Food Network (AFC) “and realised that

What does digital success really look like? “A combination of audience

our digital assets were not built to

engagement and the ability to monetise,” Singarajah says. Less than two

play to the needs of AFC’s online

months after the AFC website’s June launch, monthly average page

consumers”.

views were up 150%. The recipes section was up 314%. Newsletter sign

“People want more online, more

ups were up 4,000 in six weeks, averaging about 100 new sign ups a day

information, more education, more

compared to between 10-20 on the previous site. One of the videos had

learning,” she says. The aim of the

1.5 million organic views and 48,000 shares. It’s a good start.

company-wide transformation she set in

Perhaps the steepest learning curve in the expansion online is “having

motion was to “make sure we could

your performance stare you straight in the face,” she adds. “In TV, you

create those assets to complete

can sit there and stare at the ratings and argue about why a piece of

the user journey, be it from TV to

content did or didn’t work. In digital, there’s no argument about, for in-

digital or from another digital

stance, sample sizes... You don’t get to sit there and have a meeting for

destination.” This included ev-

three months. You have to act and react in days and show the audience

erything from redirecting con-

that you heard them and this is how you are going to ﬁx it”.

20 Leena Singarajah, Managing Director, Asia, Scripps Networks Interactive

contentasia issue ﬁve, october 2017

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distributionchannels

Theme players French brand Thema enters 2018 with a whole new structure in Asia and expanded ambitions for the region. Vanita Kohli-Khandekar talks to Asia Paciﬁc managing director, Alexandre Bac Alexandre Bac

Canal Plus-owned Thema splits its Asia operations in January 2018,

pre-school series Origanimals (Malaysia), Xiaolin Chronicles (Canada/

opening its ﬁrst India ofﬁce in Mumbai to manage the South Asia busi-

U.S.), King Food (China), Power Rangers Dino Super Charge (U.S./Ja-

ness and maintaining its base for Southeast Asia, including Korea, and

pan) and First Time (Philippines).

the rest of the region in Singapore.

Customisation on the other channels varies, Bac says. International

Seven years after the brand debuted in Asia, Thema’s Asia Paciﬁc

French-language channel, Canal Plus, for instance, will not be loca-

managing director Alexandre Bac says for Thema to grow, “we need to

lised. Documentary channel Insight, currently available in Korea (lin-

have a bigger channel portfolio and need to cover all of Asia Paciﬁc”.

ear and SVOD on SK Broadband, fully subtitled in Korean) and India

The company currently has more than 60 carriage deals across Asia for its 17 channels. Bac says the number of channels and the value he is presenting to platforms have driven the company’s expecta-

(Reliance Jio in English). Each of the 17 channels – including two 4K channels – is sold individually, rather than bundled into an all-or-nothing bouquet.

tions way higher than previously possible. “The market still has huge

Current carriage deals are mostly linear, with the exception of Chi-

potential for content like ours,” he says, without disclosing distribution

na, where Thema has a SVOD tie-up with the Shanghai Media Group,

forecasts.

and Korea, where SVOD rights run alongside the linear service.

Thema’s expanded portfolio of 17 channels will be the same across

A key objective is to expand the 4K footprint beyond the current two

Asia with the exception of kids service Gulli, which will not be avail-

channels – Festival 4K, which is about music festivals and orchestras in

able in India. The portfolio for Asia currently covers a range of genres,

4K; and Now 4K, which offers music videos.

including kids, documentary and music. Gulli, created by French publisher Lagardere, rolls out across Asia in

Thema’s short-form ambitions in Asia are for now anchored in Vivendi’s Studio Plus, which launched in France and South America last year.

the ﬁrst quarter of 2018, targeting kids between three and 12 years old

Studio Plus has so far made 25 series, each with 10 x 10-minute epi-

and their families with a cross-platform offering of linear, SVOD and

sodes. Bac says these will be distributed in Asia either embedded into an

catch up. The initial focus will be Southeast Asia, where the channel

OTT app or licensing the series individually.

will be customised as much as possible, Bac says. The Gulli line up is a mix of international and local titles, including

“Eventually,” he says, “the objective is to do local production with operators in local languages”.

contentasia issue ﬁve, october 2017

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Quarter pounder

distributionchannels

Mighty Magiswords

A quarter century after its debut as the only channel dedicated en-

was the network’s ﬁrst on-

tirely to 24-hour animation, Cartoon Network Studios is on the brink of

line original series when

change; enhancing the digital presence of some of its most popular

it debuted in 2015. It has

shows, incorporating more diversity than ever on screen, and expand-

since been picked up as

ing its physical footprint to house a growing roster of animators.

a full-length TV series, and earlier this

“Everything in our building, including our processes, is based upon

The Powerpuff Girls

Cartoon Network turns 25 this year. Birthday celebrations include a commitment to more diversity on screen, boosting digital presence, and expanding its talent roster. On the eve of the big day on 1 October, Kavita Daswani looked at what’s next.

year the network

launched a related mobile game.

our philosophy, of pushing artwork, backgrounds, character designs,”

“From that video grew a whole

says Rob Sorcher, the network’s chief content ofﬁcer. “It’s coming from

says. “The mobile app is listening so

all over the building,” he added on the eve of the 25th anniversary on

one engages with a piece of content

1 October. Cartoon Network rolled out in Asia two years later, going

stores swords which power up the game and give advantages. From

live on 6 October 1994.

that one short, we’ve created a whole world that connects via tech-

The interiors of the three-building California facility occupied by the

world,”

Sorcher

every time someonline, their account

nology, and that can exist as a whole eco-system,” he adds.

network today is expectedly whimsical; employees can stop by the

Similar mobile applications will be delivered to a number of other

pancake machine in the morning, take a break at the icee station or

shows, including the upcoming OK K.O.! Let’s Be Heroes, developed by

cereal bar, gather to play board games or piece together a complex

Ian Jones-Quartey and which launches in Asia Paciﬁc in early 2018.

jigsaw puzzle. The walls by the back stairs are scrawled with grafﬁti,

In addition, Cartoon Network and indie video game studio Capy-

and a video game arcade has vintage games like Pac-Man. Through-

bara Games have developed an integrated console game based on

out, shelves and other surfaces are stacked with collectibles from the

the series, which follows a child named K.O. who aims to be heroic

network’s various shows. Additional ﬂoors are being added over the

alongside other hopeful heroes. As part of the network’s new initiative,

next year for the network that revolutionised animation with shows like

the game will be launched concurrently with the series.

The Powerpuff Girls.

Sorcher says he wants to focus on ﬁnding new talent; a programme

Sorcher, a high-energy exec whose own ofﬁce features a standing

allowing emerging artists – even those who don’t work for the com-

desk and skateboard, says his imminent objective is to “build a full

pany – to pitch their ideas with a view to developing them into shorts,

world that feeds our audience.” For example - Mighty Magiswords,

which may then lead to TV series.

contentasia issue ﬁve, october 2017

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distributionchannels

We Bare Bears

It’s that open-door policy that drew Asian-American animator Dan-

Chong’s current show has pulled in some enviable names. Bobby

iel Chong – whose parents are originally from Singapore – to Cartoon

Moynihan voiced Panda for 61 episodes, and guest stars have includ-

Network, after he came up through the ranks at Disney and Pixar. His

ed Patton Oswalt, Ellie Kemper and Lou Ferrigno.

successful two-year-old series, We Bare Bears, was incubated at Cartoon Network, and has won raves for its sly, sophisticated storytelling. “I felt like the network appreciates different styles,” Chong says.

But Chong wants more than stacking his show with notable names. The We Bare Bears crew is ethnically diverse, a fact he says translates to a more global palette on screen.

“They’re open about the kind of content they have. From my

“Especially coming from an Asian American, I didn’t feel

point of view, they never expected me to fit in any box.”

there was enough diversity in animation, or expressing differ-

Chong was in Singapore earlier this year, where he notes

ent cultures. I knew that’s what I could bring to the table.

that fans of his show are not shy about showing their appre-

My crew is international, which reinforced why this is impor-

ciation. “The thing I’ve noticed about fans in Asia in general

tant now. It gave me more ammo. We could be dismissive

is the excitement – you can feel it when they like something.

about the fact that it’s a cartoon, but it’s important for

They showed me so much love when I went there.” His acclaimed series revolves around the lives of a trio of bear brothers – a polar, grizzly and panda – and their playful misadventures. Like many in the Cartoon Network franchise, the series now runs to 11-minute episodes instead of the traditional 22-minutes. We Bare Bears has a mellow, low-key sensibility, one that Chong says was informed by his exposure years ago to shows like

kids to be able to see themselves on screen,” he says. Examples of Chong’s multi-racial approach; a character in a hijab, an appearance that netted “a lot of positive messages from people on social media because we put her front and centre, and that’s different”. He has also used Korean characters whose parents speak no English. Chong says this is “a reality, that we live in a world where sometimes we

Wallace and Gromit. “It blew my mind,” he says. “There was nothing on in America then that was at

don’t understand what people are saying”.

all like that. It had a certain sweet sensi-

Chong and his team cast a

bility that wasn’t loud and flashy. It had

close eye on background char-

a huge impact on me... A lot of that fil-

acters, to balance out people of various races, so that what

ters into my show.” Although it was one of the original Cartoon Network shows that compelled Chong to opt for a career in animation, The Powerpuff Girls was the first cartoon he saw that meshed anime with a 1950’s aesthetic, was highly stylised and had lots of

appears on screen is representative of what a real-life city looks like. “It really matters to the context of the show,” he says. “I have the power to make that difference.”

pop culture references.

Daniel Chong

contentasia issue five, october 2017

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formats1H 2017

Formats: game show rules Others** 5% Cooking competition 3% Dance competition 3% Entertainment 8%

Talent 7%

Drama 10%

Reality* 14%

Game show 28%

Singing competition 22%

Genre No. of titles Game show 80 Singing competition 62 *Reality - Modelling 10 - Social experiment 9 - Dating 8 - Docu 2 - Design/reno 1 - Makeover 1 - Wedding 1 - Others 9 Drama 27 Entertainment 24 Talent 21 Dance competition 9 Cooking competition 8 **Others - Talk show 3 - Fashion/lifestyle 1 - Factual 3 - Adventure 2 - Comedy improv 1 - Docu-drama 1 - Sitcom 1 - Telenovela 1 Total 285

% 28.1% 21.8% 3.5% 3.2% 2.8% 0.7% 0.3% 0.3% 0.5% 3.2% 9.5% 8.4% 7.4% 3.2% 2.8% 1% 0.3% 1% 0.7% 0.3% 0.3% 0.3% 0.3% 100%

Source: ContentAsia Formats Outlook, 1H 2017

Game shows and singing competitions rule formats in Asia, accounting for almost 50% of the total 285 format titles recorded for the ﬁrst half of 2017. Game shows and singing competitions dominate format genres in Asia, leaving other genres trailing, according to ContentAsia’s 1H 2017 Formats Outlook. At the end of June this year, the top two genres accounted for a combined share of 49% (142 titles) of the total 285 formats on air, in production or commissioned for broadcast in 2017/2018, across 15 countries/ regions in Asia. Game shows topped the list at 80 titles (28%) recorded from 10 markets: Cambodia, China, India, Indonesia, Korea, Mongolia, Myanmar, Philippines, Thailand and Vietnam. The game show driver was Vietnam, accounting for 26 (32.5%) of the 80 titles. Five countries – Japan, Malaysia, Singapore, Sri Lanka and Pakistan – skipped the genre entirely. Singing competitions were second by genre across the region with 62 titles (22% of 285 titles) from 11 countries: Cambodia, China, India, Indonesia, Malaysia, Mongolia, Myanmar, Philippines, Singapore, Thailand and Vietnam. Reality place third with 41 titles (14.4%). Reality series involved modelling, social experiment, dating, factual/documentary, design/renovation, makeovers and weddings. Modelling was most popular with 10 titles for the ﬁrst half of the year from six markets – Cambodia, India, Mongolia, Philippines, Thailand and Vietnam, and in the region with

season five of Asia’s Next Top Model. Drama – possibly the most difficult genre to get over the line – is fourth with 27 titles (about 10% of the total), including 15 in China. One of the high-profile dramas on the list – a Korean version of Prisoners of War – is still languishing in development and/or funding hell in Korea with no sign that the initial announcements will be followed by action. On the other hand, a second title – Suits Korea, announced in 2015 – looks like it’s finally a go, with the lead actors cast and the show set to air on KBS in the first half of 2018. Japan continues to play a significant role in drama adaptations in mainland China with five formats from Fuji TV: A Restaurant With Many Problems China, Dating: What’s It Like To Be In Love? China, First Class China, Operation Love China and Second to Last Love China. Entertainment runs fifth, with 24 titles (8.4%). Six of these are multiple seasons of Little Big Shots being adapted for Indonesia, the Philippines and Thailand. Excluding singing, talent shows (most of which have a competitive element), run sixth with 21 titles (7.4%). The bulk of these are local versions of FremantleMedia’s high-profile Got Talent. Although not in the top six, culinary/cooking and dance formats remain a staple across Asia.

contentasia issue ﬁve, october 2017

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Formats: Asia’s top 3 markets Vietnam

Vietnam Vietnam Vietnam Vietnam

Thailand

Thailand Thailand Thailand Thailand

China

China China China China

5050 50 40 4545 45

5 5 5 35

4040 40 30 No. of formats

3535 35

141414

3030 30 3 3 3

2525 25 15

2020 20 15

1515 15 5 1010 10 0 5 5 5 0 0 0

2 2

2 2 2 2 2 2

3 2 2 2 3 3 3

4 151515

1 2

4 4 4

282828

4 4 4

3 1

4 4 4 1 1 1 2 2 2

121212

3 3 3 7 7 7

141414

5 5 5

3 3 3 1 1 1

4 1 3

6 6 6

4 4 4 1 1 1 3 3 3

Vietnam, Thailand and China continue to be Asia’s top three formats markets by volume, according to ContentAsia’s Formats Outlook for the ﬁrst half of 2017

VIETNAM Vietnam is by far Asia’s top formats market by volume. Of the 15 mar-

two of Next Boy/Girl Band Vietnam and seasons one and two of Star of

kets included in ContentAsia’s Formats Outlook for the ﬁrst half of this

Tomorrow Vietnam.

year, Vietnam had 67 formats on air/commissioned, giving the market a 24% share of the regional total of 285 titles. Vietnam, Thailand and China have always been Asia’s most vibrant

The balance were a mix of entertainment (4), dance competition (3), reality (5), culinary/cooking competition (2), drama (2), comedy improv (1), factual (1) and telenovela (1).

formats markets. The three markets ended 2016 as the top three as well,

Vietnam was also home to two higher-value scripted adaptations by

with 172 formats (market share of 51%), according to ContentAsia’s For-

mid year – Korean broadcaster MBC’s She Was Pretty produced by TV

mats Outlook 2016.

Hub and Armoza’s The Arbitrator by Vietnam Television Film Center –

Game shows and singing competitions dominated, accounting for 63% (42 titles) of Vietnam’s total formats count for Vietnam. The 28 game shows included long-running format Deal or No Deal season 12 and Who Wants to be a Millionaire seasons 12 and 13.

with the addition of a third – local version of U.S. drama Glee, signed in August and currently in production by BHD. The 22 episodes of Glee Vietnam will stream on BHD’s OTT platform, Danet. Other titles on the Vietnam list this year include seasons 1 & 2 of Shark

Two seasons of It Takes Two Vietnam (S1, S2) and two versions (adult,

Tank, the local version of Japan’s Dragons’ Den; She Was Pretty Viet-

kids) of Your Face Sounds Familiar Vietnam were among the 14 singing

nam, a remake of the Korean drama series; factual show Are You Nor-

contest titles.

mal? Vietnam S2; weight-loss/dance competition Dance Your Ass Off

Talent show ranked third with six formats, including seasons one and

VietnamS3; and singing competition Hidden Singer Vietnam S3.

contentasia issue ﬁve, october 2017

Source: ContentAsia Formats Outlook 1H2017

No. of formats No. of formats No. of formats

formats1H 2017

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formats1H 2017

Genre

Vietnam

Thailand

China

Cooking competition

Dance competition

Drama

Entertainment

Game show

Reality

Dating reality

Docu-drama, reality

Modelling competition, reality

Singing competition

Lip sync competition

Talent competition

Others: - Adventure

- Comedy improv

- Factual

-Fashion/lifestyle

- Sitcom

- Talk show

- Telenovela

Total no. of formats

Source: ContentAsia Formats Outlook 1H2017

THAILAND

CHINA

Thailand had 42 formats on air or commissioned in the first six months of

Despite widespread dismay among international hopefuls over the di-

this year, giving the market a 15% share of the regional total.

rection of China’s content/format regulations, China remains a massive

Like Vietnam, formats in Thailand in the first half of 2017 were dominated by game shows (most of which are in second, third or fourth seasons) and singing competitions. The longest running game shows are Take Me Out Thailand (since 2011) and Thailand’s Got Talent (since 2013).

market for formats, with 39 titles (14% market share) on air and/or commissioned in the first half of the year. Unlike in Vietnam and Thailand, where game shows dominate, China’s formats were mostly drama, including the first season of Sony Pictures

Korean formats – including one scripted formats – have also made

Television’s Crackle digital original, The Chosen, which started produc-

headway in Thailand. Five Korean properties made landfall in the first

tion in April. The 15 drama titles also included local adaptations of long-

half. These are My Little Television Thailand (reality); Princess Hours

form series: A Restaurant with Many Problems, Dating: What It’s Like to

Thailand (drama); The Mask Singer (singing competition) originally

be in Love?, First Class China and Operation Love from Japan’s Fuji TV;

commissioned by local network Workpoint TV as a 13-episode series

The A Word China and MICE from Keshet International; Gossip Girl from

and was so successful it was extended to more than 20 episodes; and

Warner Bros; and Humans from Endemol Shine.

two seasons of singing competition I Can See Your Voice (S1, S2).

Chinese producers/broadcasters also picked up five game shows – Sing-

New entrants this year include MasterChef Thailand, which was com-

er Takes it All, Quiz Poker China, Super Boys China (Fuji TV), Pharoah! China

missioned by the Heliconia H Group and premiered on free-TV general

S4 (Nippon TV), and family game show Trade Up China (Keshet Interna-

entertainment service Channel 7 in June, four years after rival Channel

tional) – as well as adventure/survival series Absolute Wild With Bear Grylls;

3 walked away from a junior version of the culinary contest; two seasons

reality show It Girls China; and entertainment series Superstar Ding Dong

of singing competition X Factor Thailand (S1, S2); game show The Wall

China. The rest of China’s multi-genre formats slate include entertain-

Thailand; and health talk show Dr Oz Thailand.

ment (4), singing competition (3), talent competition (3), reality (2) and dancing competitions (2).

contentasia issue five, october 2017

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formats1H 2017

china Titles

Genre

2 Broke Girls China

Drama, comedy

Two girls from different backgrounds wind up as waitresses in the same diner

A Restaurant with Many Problems, China

Drama, comedy

Fed up with corporate life, a woman opens her own chic restaurant, which becomes a gathering spot for others like her

Absolute Wild With Bear Grylls

Synopsis

Celebrities such as basketball giant Yao Ming join Adventure, survival expert Bear Grylls on a wilderness journey survival designed to strip them of most worldly comforts and connect them to the wild

Broadcaster/ #eps Length channel 24

30 mins

Tencent

45 mins

Dragon TV

Are You Normal? China S3

Factual, quiz

Participants are polled on various behaviours and then asked whether they think these are normal or not...

Chosen China

Drama

A couple, both doctors, embark on a desperate journey in Australia

Dance Dance Dance China

Reality dance

Dance competition. Celebrities re-enact some of the world’s most iconic dance routines

Dancing Nation China S5

Reality dance

Dance competition. Hundreds of people come together for a worthy cause

CCTV 12

Dancing on Ice China

Reality

Celebs are tutored by figure-skating professionals

Beijing TV

90 mins

Dating: What’s It Like To Be In Love? China

Drama, romance

Tencent

30 mins

Don’t Stop Me Now China S5

Reality talent

Players have 100 seconds to show their talent

First Class China

Drama

Women clash daily in a treacherous catfight to reach the top of the world

Gossip Girl China S1/S2/S3

Drama, kids/teens

Lives and times of privileged students at an exclusive private school

Humans China S1

Drama

What will happen if technology becomes so advanced it takes over our lives?

ICON China It Girls China Loaded China

Reality fashion/ design Reality Drama, comedy

A man and a woman search for their significant other but lack basic skills to nurture a true romantic relationship

Drama

He gave everything for his country, his parents gave everything for theirs

Drama, A young man, helped by a good fairy, goes comedy & back in time to fix his regrets, including not telling romance his true love how he really feels

Perfect Score China

Reality dating

Contestants choose the most compatible mate from a group of 10 strangers

Pharaoh! China S4 (Crazy Magic)

Game show

Large-scale studio game show to collect gold pharaohs in order to win a cash prize

iQiyi

23 Mar 2017

Fridays

10pm

3 Feb 2017

Saturdays

5.40pm

29 April 2017 7 Jan 2017

Tuesdays, Thursdays Sundays

21 Feb 2017 9.03pm10.23pm

Q3/Q4 2017

S1: 24 60 mins

iQiyi

MICE China

Premiere

CCTV

Fashion and reality show 4 friends/gaming company owners race to protect a project against a richer rival Children’s talent show with only positive reviews and no eliminations

Operation Love China

iQiyi

Talent

Slot

Tencent China

Lifestyle show targetting millennials

Master Class China S3 (Yin Yue Da Shi Ke)

TX Day

BTV Beijing Satellite TV & Sichuan TV

Dragon Television & Tencent

104

Q1 2018

30 April 2017

Saturdays

46 mins

Once a week

Primetime

45 mins

Mondays (2 eps)

10pm

24 April 2017

Saturdays

Evening

13 May 2017

iQiyi Aniworld TV (Hunan Media Group)

contentasia issue five, october 2017

From left: Absolute Wild With Bear Grylls, Dating: What’s It Like To Be In Love? China, Pharoah, Are You Normal? China S3

Asia rights holder

Commissioned by

Cenic Media

Warner Bros. Television

Cenic Media

25 April 2017

Co-produced by Fuji TV & Lajin Film

Fuji TV

Lajin Film

7 April 2017

Discovery Networks Asia Pacific & Yunji Media (Shanghai Media Group, SMG)

Finale

Production house

Co-pro: Playmaker Media & iQiyi

3 June 2017

24 Mar 2017

Asia rights distributor

Discovery Discovery Discovery Networks Networks Asia Networks Asia Asia Pacific & Yunji Pacific & Yunji Pacific & Yunji Media (Shanghai Media (Shanghai Media (Shanghai Media Group) Media Group) Media Group)

all3media International

all3media/Zoo Productions

Sony Pictures Television

2017

China Linear: Av rating 0.73%, ranking #4 among all programmes in the same slot of all satellite channels. Digital: Total views 48.6m, incl. 34m on iQiyi &14.6m 2017 on Youku. (Source: China, CSM 52 City Group Alll peoplemeter cities from CSM 71 City Group. Universe: 214,423,000

2017 Production started in April 2017 No details disclosed. Talpa has a US$110m rights deal with Zhejiang Tangde that also includes four new seasons of The Voice China. No further info since the original announcement in Jan 2016

Talpa

CCTV 12

Sony Pictures Television

Huace

ITV Studios

Beijing TV

2017

Co-pro: Fuji TV & SMG

SMG

Fuji TV

SMG

2017

FremantleMedia China

FremantleMedia

FremantleMedia China

CCTV

Since 2016

Co-pro: Fuji TV & SMG

SMG

Fuji TV

iQiyi

Warner Bros

Shanghai Croton Culture Media/ Endemol Shine China

Endemol Shine China

Matador Film, Sveriges Television

Endemol Shine China

Endemol Shine Beyond

SIMEI, with Endemol Shine China

2018

FremantleMedia

FremantleMedia Keshet International

iQiyi

2018

13 Aug 2017

Initial broadcast year was 2017. Currently delayed, TX details to be confirmed iQiyi

Aniworld

contentasia issue five, october 2017

2017 Details not available for seasons 2 & 3

2018 Production will begin in 2018

2018 To be produced in 2017, broadcast in 2018

Keshet International

Co-produced by Fuji TV & SMG

Other info In pre-production as of 2017, no broadcast/broadcaster information available yet

Zhejiang Tangde

Huace-Croton, China

6 June 2017

Shenzhen Tencent Computer Systems, China

Year

2017

Keshet International

SMG

Fuji TV

SMG

Aired on Tencent Movie as well. Two eps on Mondays 2017 & Tuesdays at 12am. Tencent’s premium/paid subs get 4 eps on Mondays at 8pm

FremantleMedia

iQiyi

2018

Nippon TV

Deal was signed in July 2017

Until Ep 8, av. audience share (nat’l network data) 0.9%; audience share 4.25 %; ranked 2nd of all 2017 channels, 1st among provincial satellite channels for the slot (info: Aniworld)

formats1H 2017

china Title Titles

GenreGenre

Synopsis Synopsis

Quiz Poker China

Game show, quiz

Celebrities gamble with their knowledge

Saturday Night Live China

Entertainment

Late night talk show mixing topical issues with pardy and humour

Second to Last Love China

Drama, romance

Drama about a man and woman who fall in love later in life

Still Standing China S7

Game Show

Prime-time game show offering contestants $1 million by out-guessing 10 opponents

Super Boys China

Game Show

5 Chinese idols & actors go against guests in offbeat games

Supernanny S4

Factual

Professional nannies help parents in China

Superstar Ding Dong China

Entertainment

The A Word China The Brain China S4 (Zui Qiang Da Nao) The Eureka Moment China S2 The Voice of China S5

Contestants identify hit tunes played in doorbell chimes, and are rewarded with performances by celebrity lookalikes

Drama

A family deals with autism

Talent

Talent show celebrating minds and skills

Entertainment

Broadcaster/ Broadcaster/ #eps Length #eps Length channel channel

Two couples go head to head to win the holiday of a lifetime

Singing Singing competition to find currently unsigned competition singing talent

Trade Up China

Game Show

Family teams play to win a new car

Traffic Light China

Drama

Friends navigate life together, with hilarious results

Your Home Is My Business China

Drama

A single, beautiful, real-estate saleswoman is known for closing the deal no matter what

Panda TV

Jiangsu Satellite

Zhejiang TV

Anhui Satellite Channel

CCTV3

200

26 Jiangsu Satellite TV

TX TX DayDay

Slot Slot Premiere Premiere Late night live streaming

26 Aug 2017

Fridays

9.30pm

Mar 2012

90 mins

Saturdays

8.20pm

4 Mar 2017

35 mins

Wednesdays

9.15pm

26 Mar 2016

Mondays

7.30pm

May 2013

Once a week

Primetime

Fridays

9.10pm11pm

Sundays

8.03pm9.35pm

46 mins

CCTV

6 Jan 2017

Zhejiang

CCTV-2

Q4 2017

Has not been confirmed (as of Sep 2017)

singapore Titles

Genre

Synopsis

The Voice Singing Singing competition to find currently unsigned Singapore & competition singing talent Malaysia Turn Back The Clock

Reality

Participants return to their heydays with unpredictable results

Broadcaster/ #eps channel MY: Astro AEC, Astro GO, NJOI Now. SG: 14 Hub E City, StarHub Go Channel NewsAsia

Length

30 mins

TX Day

Mondays

Slot

Premiere

MY: 8.30pm SG: 8pm

17 Sep 2017

8pm

26 Dec 2016

contentasia issue five, october 2017

From left: Still Standing China, Supernanny, Trade Up China, The Voice of China S5, Master Class China S3

Asia rights Finale house Finale Production Production house Asia rights distributor distributor 30 Sep 2017

Pandatron and VG Media

Endemol Shine Group

Commissioned Broadcast Commissioned by Year by month

Endemol Shine Germany NBCUniversal International Formats

Youku

Co-produced by Fuji TV & SMG

Asiarights rightsholder holder Asia

SMG

Youku

80 Entertainment

Ongoing (as of Sep 2017)

CCTV3

Scheduled for 2018 Initial broadcast year was 2017. Currently delayed, TX details to be confirmed Since 2012

NBCUniversal

4 Jan 2017

Banijay Rights

Zhejiang TV

2017

Warner Bros

IPCN

2016

Banijay Rights

CCTV3

Since 2013

Keshet International 24 March Now Investment Media 2017 with Endemol Shine China

CCTV

Deal was signed in July 2017

Endemol Shine Group

2017

FremantleMedia International

FremantleMedia

2017

Beijing Tong Chang Tong Ying

Keshet International

2017

Huace-Croton, China

Keshet International

2018

Nippon TV

New segment includes humans vs AI

No details since the format shifted from Star China, which produced the first four seasons, to Zhejiang Tangde in Jan 2016

Talpa

Nippon TV

Other Other infoinfo

2017

Fuji TV

Co-produced by Fuji TV & Zhejiang TV

Year

Youhug Media

Produced in 2017, broadcast in 2018 Starts production in 2018

Finale

Production house

Asia rights distributor

Asia rights holder

Commissioned by

Year

Other info

17 Dec 2017

mm2 Entertainment, Astro, StarHub

mm2 Entertainment/ Talpa

Talpa Global

mm2 Entertainment

2017

This is the first time the format is produced and broadcast for two territories in one version

16 Jan 2017

Channel NewsAsia

Warner Bros International Television Production

Mediacorp

2016/7

contentasia issue five, october 2017

Original title: The Young Ones Singapore

formats1H 2017

india Titles

Genre

Big Brother Hindi S10 (Bigg Boss Hindi)

Reality

Big Brother Hindi S11

Reality

Big Brother Kannada S4

Reality

Big Brother Kannada S5

Synopsis Strangers live together with cameras/ microphones recording every move

Broadcaster/ #eps Length channel

TX Day

Slot

Premiere

Weekdays 10.30pm; Wkends 9pm

16 Oct 2016

Colors

105

Daily

Strangers live together with cameras/ microphones recording every move Strangers live together with cameras/ microphones recording every move

Colors

105

Daily

Colors Kannada

113

Daily

Reality

Strangers live together with cameras/ microphones recording every move

Colors Kannada

Big Brother Tamil India

Reality

Strangers live together with cameras/ microphones recording every move

Star Vijay

Daily

Weekdays 10.30pm; Wkends 9pm

25 June 2017

Big Brother Telugu India

Reality

Strangers live together with cameras/ microphones recording every move

Star Maa

Daily

Weekdays 9.30pm; Wkends 9pm

16 July 2017

Surya TV

Weekends

9pm

Colors

Weekends

9pm

Weekends

8pm-9pm

24 Dec 2016

Weekends

9pm

18 Feb 2017

MMTV

Weekends

8.30pm

9 April 2016

Deal Or No Deal Players have to decide whether to play Game show Malayalam India S2 on or to accept cash for their box Participants put aside their biggest fears Fear Factor India S9 Reality for the chance to win a cash prize India’s Next Top Model S3 Indian Idol S9

Reality, modelling

12 girls live under one roof and battle it out for top spot

Singing The search for a solo pop superstar competition

8 Oct 2017

Sony Entertainment Television Colors Kannada

Game show

Contestants compete challenges in less than 60 seconds to win money

Minute To Win It Malayalam India

Game show

Contestants compete challenges in less than 60 seconds to win money

Prisoners of War, India S1

Drama

Soldiers attempt to re-adjust to their lives after 17 years in captivity

Star Plus

37 mins

Prisoners of War, India S2

Drama

Soldiers attempt to re-adjust to their lives after 17 years in captivity

Star Plus

109

23 mins

Singing Viewers control the talent show’s competition narrative via an integrated app Win $1 million by out-guessing 10 Still Standing India Game show opponents in 10 trivia battles Entertain- Celebrities are paired with professional Strictly Come ment, dancers. Known locally as Jhalak Dancing India S9 dance Dikhhla Jaa Stupid Man, Smart Host & celebs take on extreme Reality Phone India challenges with a smartphone for help The Kids Are All Right Family Seven kids stand between four adults Malayalam India game show and cash prizes The People’s Entertain- Interactive format testing contestants Choice India ment on how well they know the nation Singing Singing competition to find unsigned The Voice India S2 competition talent Singing The Voice Kids India S2 Kids version of The Voice competition Who Wants To Contestants answer multiple-choice Be a Millionaire Game show questions to win up to $1 million cash Malayalam India S4 Who Wants To Be A Contestants answer multiple-choice Millionaire Marathi Game show questions to win up to $1 million cash India S3 Who Wants To Be Game Contestants answer multiple-choice A Millionaire Telugu Show questions to win up to $1 million cash India S4 Win The Crowd Game The street is the stage and all contestants India Show have to do is to win over the crowd

25 Dec 2016 22 July 2017

MTV India (Viacom18)

Minute To Win It Kannada India S3

Rising Star India S2

9pm

1 Oct 2017 9 Oct 2016

Colors

7 Nov 2017

60 mins

MMTV

60 mins Weekends

Colors

Saturdays

Voot (Viacom18)

MMTV

Asianet

&TV

8.30pm 10pm

15-18 mins

Q1/2 2018 27 May 2017 30 July 2016 Sep 2017

Thurs, Fridays

9pm

60 mins

11 Aug 2016 July 2017

Weekends

9pm

10 Dec 2016

&TV Asianet

Mon, Tues, Wed, Thurs

9.30pm

16 Jan 2017

Colors Marathi

Mon, Tues, Wed, Thurs

9pm

3 Oct 2016

Maa TV

Mon, Tues, Wed, Thurs

9.30pm

13 Feb 2017

Colors

Saturdays

9pm

7 May 2017

contentasia issue five, october 2017

From left: Rising Star India S2, The People’s Choice India, Strictly Come Dancing S9, Indian Idol S9

Finale

Production house

Asia rights distributor

Asia rights holder

Commissioned by

Year

29 Jan 2017

Endemol Shine India

Endemol Shine Group

Colors

2016/7

14 Jan 2018 29 Jan 2017

Endemol Shine India Endemol Shine India

Endemol Shine Group

Colors

2017

Endemol Shine Group

Colors Kannada

2016/7

14 Jan 2018

Endemol Shine India

Endemol Shine Group

Colors Kannada

2017

1 Oct 2017

Endemol Shine India

Endemol Shine Group

Star Vijay

2017

24 Sep 2017

Endemol Shine India

Endemol Shine Group

Star Maa

2017

9 July 2017 24 Sep 2017

Endemol Shine India Endemol Shine India

Endemol Shine Group

Surya TV

2016/7

Endemol Shine Group

Colors

2017

CBS Studios International

CBS Studios Int’l (India rights acquired by Bulldog Media & Ent)

2 April 2017

FremantleMedia India

21 May 2017

Endemol Shine India

Endemol Shine Group

5 Feb 2017

Endemol Shine India

Endemol Shine Group

15 Mar 2017

19 Entertainment/ FremantleMedia, U.K.

Sony Entertainment Television Colors Kannada MMTV

2017 2016/7 2017

Emmay Entertainment

Keshet International

2017

Keshet International

2018

21 Jan 2017

BBC Worldwide Productions, India

7 April 2017

BBC Worldwide Productions, India Endemol Shine India Big Synergy

NBCUniversal/Armoza Formats/ July-August & Channel 10

Endemol Shine India

2017

BBC Worldwide

Colors TV

2016/7

Viacom18

BBC Worldwide

Voot

2017

Endemol Shine Group

Armoza Formats

Armoza Formats and TF1

12 Mar 2017

2016/7 Big Synergy

Talpa

Local name: P.O.W. – Bandi Yuddh Ke Local name: P.O.W. – Bandi Yuddh Ke. Continued from S1

1.1 TRP of entire season (source: BARC India via BBC Worldwide)

Local name: Kutti Kalodano Kalli

2017 2016/7 Online audition registration ended 25 Sep 2017

Talpa

4 Jan 2017

Local name: Fear Factor: Khatron Ke Khiladi

2016/7

Keshet International

Armoza Formats

S10 mixes celebrities and ordinary people for the first time

Season two ran in 2016. No info on season three yet

Emmay Entertainment

Optimystix Entertainment Endemol Shine India

Other info

Big Synergy

Sony Pictures Television

Asianet

2017

Colors Marathi/Big Synergy

Sony Pictures Television

Colors Marathi

2016/7

Big Synergy

Sony Pictures Television

Maa TV

2017

Local name: Meelo Evaru Koteeswarudu

Dori Media Group

Viacom18

2017

Local name: India Banega Manch

contentasia issue five, october 2017

Local name: Ningalukum Aagam Kodeeswaran Local name: Kon Hoeel Marathi Crorepati

formats1H 2017

japan Synopsis

Broadcaster/ channel

Titles

Genre

#eps

Sorry I Love You Japan

Drama

Two lovers confronted with illness and tragic consequences

The Bachelor Japan S1

Reality, dating

One lucky man has the opportunity to find the woman of his dreams

Amazon Prime Video Japan

The Bachelor Japan S2

Reality, dating

One lucky man has the opportunity to find the woman of his dreams

Amazon Prime Video Japan

Undercover Boss Japan S2

Reality

High-level corporate executives go undercover in their own companies

NHK

Length

TBS

TX Day

Slot

Premiere

Sundays

9pm

9 July 2017

Fridays

17 Feb 2017

Fridays

6 Jan 2017

malaysia Titles

Genre

Synopsis

A studio-based music entertainment show where a professional singer and panel of I Can See Your Singing celebrity entertainers guess who Voice Malaysia S1 competition has real vocal talent and who doesn’t based on several cursory clues Papi Ricky Malaysia (Papa Ricky)

Drama

The Doctors Malaysia

Health talk show

The Voice Singapore & Malaysia

Tuscan Passion

The relationship between Ricky and his daughter suffers when the girl’s mother returns and wants her back Specialists from across health and wellness fields delve into real-life stories and provide sought-after answers and advice

Singing Singing competition to find competition currently unsigned singing talent

Drama

Aurora is a girl wrongly accused of murder. Upon her release, she returned to her hometown only to find out that her family is personanon-grata and their business is crumbling, all thanks to her exboyfriend, whose father she was accused of murdering. Aurora vows to reclaim her family honour and prove her innocence, but her attempt only bring out more secrets, secrets of who she is and why the murder transpired.

Broadcaster/ channel

#eps

8tv

Astro Prima, Maya HD

Length

TX Day

Slot

Premiere

Tuesdays

9pm

Aug 2017

Weekdays

6pm7pm

Jan 2017

8.30pm

17 Sep 2017

6pm7pm

25 July 2017

Astro

Astro AEC, Astro GO, NJOI Now

Astro Prima, Maya HD

100

Weekdays

contentasia issue five, october 2017

From left: The Bachelor Japan, Undercover Boss Japan S2, The Voice Singapore & Malaysia, Tuscan Passion

Finale

Production house

Asia rights distributor

Asia rights holder

KBS

2017

Warner Bros International Television Production

2017

Warner Bros International Television Production

2018

Amazon Japan, Warner Bros Int’l TV Production, Yoshimoto Kogyo/Dentsu joint venture, YD Creation Amazon Japan, Warner Bros Int’l TV Production, Yoshimoto Kogyo/Dentsu joint venture, YD Creation

Finale

May 2017

Commissioned by

Year

Other info

The format is Amazon Japan’s first reality commission

NHK, Japan

all3media international

all3media/Studio Lambert

NHK

2017

Season one (7 episodes) premiered in April 2016

Production house

Asia rights distributor

Asia rights holder

Commissioned by

Year

Other info

CJ E&M

2017

Global Station

Comarex

2017

Juita Viden

CBS Studios International

TX details not confirmed

17 Dec 2017

mm2 Entertainment, Astro, StarHub

mm2 Entertainment/ Talpa

Talpa Global

mm2 Entertainment

2017

This is the first time the highly successful format is produced and broadcast for two territories in one version.

11 Dec 2017

Global Station (Malaysia)

Comarex

Comarex/Mediaset

Astro

2017

Locally known as Dendam Aurora

contentasia issue five, october 2017

formats1H 2017

korea Synopsis

Broadcaster/ #eps Length channel

Title

Genre

1 vs 100 Korea S15

Family game/ quiz show

1 player’s goal is to eliminate 100 opponents by correctly answering questions

KBS2

1 vs 100 Korea S16

Family game/ quiz show

1 player’s goal is to eliminate 100 opponents by correctly answering questions

KBS2

Criminal Minds Korea

Crime drama

A group of highly trained profilers tracks down criminals

tvN

TX Day

Slot

Premiere

65 mins

Tuesdays

8.55pm10pm

27 Dec 2016

65 mins

Tuesdays

8.55pm10pm

Wednesdays, Thursdays

26 July 2017

Soldiers attempt to re-adjust to their lives after returning home from 17 years in captivity. Based on the original drama remade in the U.S. as Homeland

Prisoners of War, Korea

Drama

Saturday Night Live Korea S9

Entertainment

Late night talk show mixing topical issues with pardy and humour

tvN

Suits Korea

Drama

A college dropout gets a job in a law firm without actually attending law school

KBS TV2

11pm

25 March 2017

1H 2018

regional Broadcaster/ #eps Length channel

Title

Genre

Synopsis

Asia’s Got Talent S2

Talent competition

The talent show with no age limit, no talent restrictions and no cultural boundaries

AXN

Asia’s Got Talent S3

Talent competition

The talent show with no age limit, no talent restrictions and no cultural boundaries

AXN

Asia’s Next Top Model S5

Modelling competition

Newbies compete for a contract with a major modeling agency and a cover shoot and fashion photo spread in a fashion magazine

FOX life

How Do I Look? Asia S3

Reality, makeover

Say Yes To The Dress

Reality, wedding

A professional stylist helps stylechallenged participants to get a fresh, new look Say Yes to the Dress follows bridesto-be on their search for the perfect wedding dress

Diva

TLC

TX Day

Slot

Premiere

Thursdays

8.30pm

12 Oct 2017

2018

60 mins

Wednesdays

8.45pm

5 April 2017

Mondays

8pm

4 Sep 2017 Q4 2017 (pushed back from Q3 2017)

contentasia issue five, october 2017

From left: Saturday Night Live Korea S9, Asia’s Got Talent S2, Asia’s Next Top Model S5, How Do I Look? Asia S3, Say Yes To The Dress Asia

Finale

Production house

Asia rights distributor

Asia rights holder

Commissioned by

Year

20 June 2017

KBS Korea

Endemol Shine Group

KBS

2016/7

KBS Korea

Endemol Shine Group

KBS

2017

Taewon Entertainment/ ABC Studios

Disney/ABC

Disney ABC

tvN

2017

Finale

28 June 2017

Star J, Youngbeom Jeong, Sebastian Lee, Teddy Zee

Keshet International

CJ E&M

NBCUniversal

NBCUniversal International Formats

Other info The first season debuted in May 2007 on KBS2

This deal has been around since Feb 2014. There’s new interest, but it seems almost certain that the original buyer, Star J Entertainment, is out CJ E&M

2017

Season one launched in Dec 2011 and aired on tvN

2018

Originally announced in mid2015. Jang Dong-gun and boy-band member ParkHyung-sik are now attached.

Other info

EnterMedia Contents

NBCUniversal

Production house

Asia rights distributor

Asia rights holder

Commissioned by

Year

FremantleMedia

FremantleMedia/ Syco

Sony Pictures Television Networks Asia for AXN

2017

FremantleMedia

FremantleMedia/ Syco

Sony Pictures Television Networks Asia for AXN

2018

CBS Studios International

2017

Season 6 – also from Refinery Media – starts shooting towards end 2017

RedFlame TV

NBCUniversal

2017

Season three changes include extending casting to couples

Endemol Shine Group

Discovery Networks Asia Pacific

2017

Discovery Asia’s first pick-up of the wedding format

Refinery Media

contentasia issue five, october 2017

formats1H 2017

mongolia Titles Come Dine With Me Mongolia

Genre

Synopsis

4-5 strangers get together and invite the group to their own houses and score each other who is the Entertainment best host. The person who has the highest score takes the cash prize at the end of each week

Broadcaster/ #eps Length channel Mongol TV

Mongol TV

EduTV

Gogglebox Mongolia S3

Factual

Each week, the show presents the highlights of the week’s television, intercut with footage of ordinary people watching it at home. Featuring a cross section of society, it’s funny, poignant, controversial and current - provoking conversation around the world about what is on the screen, and what’s happening in viewers’ lives.

Got To Dance Mongolia S1

Dance competition

TV’s most inclusive talent show, searching for the nation’s very best dance act of any age, size or style

Mongolia’s Got Talent S3

Talent competition

The talent show with no age limit, no talent restrictions and no cultural boundaries

Mongolia’s Next Top Model S1

Modelling competition

A modeling competition whose winners receive a contract with a major modeling agency and a cover shoot and fashion photo spread in a fashion magazine

EduTV

Mongolia’s Next Top Model S2

Modelling competition

A modeling competition whose winners receive a contract with a major modeling agency and a cover shoot and fashion photo spread in a fashion magazine

Psychic Challenge Mongolia

From an initial casting of thousands, Psychic Challenge identifies 10 people with a substantive Entertainment claim to possessing psychic abilities. These magnetic mediums are then set up to three tasks per show to prove they have real powers

Shark Tank Mongolia S1

Reality

Shark Tank Mongolia S2

Reality

Singer Takes It All Mongolia Star Academy Mongolia The Money Drop Mongolia S5

Singing competition

Shark Tank shows aspiring entrepreneur-contestants as they make business presentations to a panel of “shark” investors, who then choose whether or not to invest Shark Tank shows aspiring entrepreneur-contestants as they make business presentations to a panel of “shark” investors, who then choose whether or not to invest Viewers at home take control of a singing game show, becoming both judge and jury via a real-time interactive app

Talent competition

Aspiring young artists on their quest for stardom

Game show

A pair of contestants are given their cash prize at the start of the show. All they have to do is to keep hold of it

The Money A pair of contestants are given their cash prize at Drop Game show the start of the show. All they have to do is to keep Mongolia S6 hold of it The Voice Singing Singing competition to find currently unsigned Mongolia competition singing talent Your Face Singing/ Sounds impersonation Celebrity contestants immitate musical icons Familiar competition Mongolia S2 Your Face Singing/ Sounds impersonation Celebrity contestants immitate musical icons Familiar competition Mongolia S3

TX Day

Slot

Premiere 21 March 2017

30 mins

7.30pm

16 Jan 2017

9pm

15 Jan 2017

EduTV

9pm

Sep 2018

NTV

9.30pm

6 May 2017

Sundays

Mongol TV

Saturdays, Sundays

Early 2018

Mongol TV

EduTV

Education TV Channel

Wednesdays

9pm

Education TV Channel

Wednesdays

9pm

22 Mar 2017

Mongol TV

Q1 2018

EduTV

2 April 2017

EduTV

contentasia issue five, october 2017

From left: Gogglebox Mongolia S3, Mongolia’s Next Top Model S1

Finale

Production house

Asia rights distributor

Asia rights holder

Commissioned by

Year

Mongol TV

ITV Studios

Mongol TV

2017

Mongol Tv

all3media international

all3media/ Studio Lambert

Mongol TV

2017

Hulegu Pictures

Endemol Shine Group

FremantleMedia International

FremantleMedia/ Syco

CBS Studios International

2017

CBS Studios International

2018

NTV Mongolia

Banijay Rights

NTV Mongolia

2017

Mongol TV

Sony Pictures Television

Mongol TV

2018

Mongol TV

Sony Pictures Television

Mongol TV

Hulegu Pictures

Endemol Shine Group

Hulegu Pictures

Endemol Shine Group

Mongol Mass Media Group

Endemol Shine Group

2017

Mongol Mass Media Group

Endemol Shine Group

2018

Mongol TV

Talpa

Mongol TV

2018

Hulegu Pictures

Endemol Shine Group

Hulegu Pictures

2017

Hulegu Pictures

Endemol Shine Group

Hulegu Pictures

2018

12 Mar 2017

9 July 2017

15 Nov 2017

4 June 2017

contentasia issue five, october 2017

Other info

2018

Mongol TV

2018 A total of 220 women auditioned and 14 finalists were selected. Winner B. Tserendolgor received MNT20 million in cash, a paid trip to Paris and a 2-yr modeling contract.

The show is a franchise of the international format Dragons’ Den, which originated in Japan in 2001.

S1 to premiere early 2018

2018

Production to start end of 2017

Mongol TV is building a brand-new studio complex to host The Voice of Mongolia

formats1H 2017

myanmar Broadcaster/ #eps Length channel

Titles

Genre

Synopsis

Family Feud Myanmar S5

Game show, quiz

Contestants have to guess the top answers to a quiz based on surveys

It Girls Myanmar

Docu-reality

Four beautiful and enviable “It Girls” in their early twenties join forces to build a fashion and lifestyle site gaining hundreds of thousands of followers

Myanmar Idol S2

Singing competition

The search for a solo pop superstar. The show that gives the public the unique opportunity to launch the career of the next pop idol

Myanmar’s Got Talent S4

Talent competition

Myanmar’s Got Talent S5

TX Day

Slot

MRTV4/ Channel 7

Premiere Feb 2017

Feb 2018

MNTV

Fridays

9pm

The talent show with no age limit, no talent restrictions and no cultural boundaries

MRTV-4, CH 7

Sundays

7.45pm

7 May 2017

Talent competition

The talent show with no age limit, no talent restrictions and no cultural boundaries

MRTV-4, CH 7

The Money Drop Myanmar

Game show

A pair of contestants are given their cash prize at the start of the show. All they have to do is to keep hold of it

MondaysFridays

6pm (9.15am repeats)

1 Jan 2017

The Voice Myanmar

Singing competition

Singing competition to find currently unsigned singing talent

X Factor Myanmar S2

Singing competition

Talent seekers compete with one another to become the nation’s next singing sensation

MRTV-4/ Channel 7

Saturdays, Sundays

7.45pm

X Factor Myanmar S3

Singing competition

Talent seekers compete with one another to become the nation’s next singing sensation

MRTV-4/ Channel 7

Channel 7

MRTV4

sri lanka Titles

Genre

Synopsis

Broadcaster/ channel

Who Wants To Be A Millionaire Sri Lanka S7

Game show, quiz

Contestants answer increasingly difficult multiple-choice questions to win cash, up to $1 million

Sirasa TV

#eps

Length

TX Day

Slot

Premiere

Fridays

9pm

Jan 2017

TX Day

Slot

Premiere

Thursdays

9pm

29 June 2017

taiwan Titles

Absolute Wild With Bear Grylls

Genre

Synopsis

Celebrities such as basketball giant Yao Ming, multi-billionaire Baidu founder Robin Li and Adventure, Olympic swimmer Fu Yuanhui join Bear Grylls survival on a wilderness journey designed to strip them of most worldly comforts and connect them to the wild

Broadcaster/ channel

#eps

Discovery Channel

Length

contentasia issue five, october 2017

Finale

Production house

Asia rights distributor

Asia rights holder

Commissioned by

Year

FremantleMedia Asia

FremantleMedia International

Forever BEC-Tero

2017

Dori Media Group

MKCS Global

2018

25 March 2017

FremantleMedia

FremantleMedia/Syco

Procter & Gamble International Operations SA

2017

July 2017

FremantleMedia International

FremantleMedia/Syco

Forever BEC-Tero

2017

FremantleMedia International

FremantleMedia/Syco

Forever BEC-Tero

2017

Forever Group

Endemol Shine Group

Forever Group

2017

Forever BEC-Tero

Talpa

FremantleMedia

FremantleMedia International

FremantleMedia/Syco

BEC-Tero

2017

FremantleMedia

FremantleMedia International

FremantleMedia/Syco

BEC-Tero

2018

Finale

Commissioned in January 2017. Broadcaster detail not available yet

2018

Production house

Asia rights distributor

Asia rights holder

Commissioned by

Year

MBC Networks

Sony Pictures Television

Sirasa TV

2017

Finale

Production house

Asia rights distributor

Asia rights holder

Commissioned by

10 Aug 2017

Discovery Networks Asia Pacific and Yunji Media (Shanghai Media Group)

contentasia issue five, october 2017

Other info

Year

2017

Other info Locally known as Obada Lakshapathi Mamada Lakshapathi

Other info China linear: Av rating 0.73%, ranking #4 among all programmes in the same timeslot of all satellite channels. Digital: Total views 48.6m, incl. 34m on iQiyi & 14.6m on Youku. (Source: China = CSM 52 City Group All the peoplemeter cities from CSM 71 City Group. Universe: 214,423,000

formats1H 2017

philippines Synopsis

Broadcaster/ #eps Length channel

Title

Genre

Bet On Your Baby Philippines S3

Game show

Families compete to see which parents can predict their child’s next move

ABS-CBN

Big Brother Philippines S7 (Pinoy Big Brother)

Reality social experiment

A group of strangers lives together in a house with cameras and microphones recording their every move

ABS-CBN Channel 2

Boom! Philippines

Game show, quiz

Action movie meets video game in a trivia challenge

GMA

Cash Cab Philippines S2

Factual

Unsuspecting taxi passengers answer questions for prizes

AXN, Asia/ Sony Channel (East Asia)

Dancing with the Stars Philippines

Dance competition

Celebrities partner with professional dancers to learn a variety of dances

ABS-CBN Channel 2

Family Feud Philippines

Game show, quiz

Contestants have to guess answers to a quiz based on surveys

ABS-CBN Channel 2

109

45 mins

I Can Do That! Philippines S1

Entertainment

Celebrities are challenged to perform breath-taking live acts

Lifestyle Network

60 mins

I Can Do That! Philippines S2

Entertainment

Celebrities are challenged to perform breath-taking live acts

Lifestyle Network

60 mins

La Banda Philippines S2 (Pinoy Boyband Superstar)

Singing competition

Lip Sync Battle Philippines S3

Lip-sync competition

GMA Network

60 mins

The hunt for the next global superstar fivepiece boyband Celebrities go head-to-head, lip-syncing songs of their choice in a battle for bragging rights

45-60 mins

20 mins

TX Day

Slot

Premiere

Sat & Sun

Sat 5.15pm; Sun 5pm

13 May 2017

Weekdays

5pm & 10.15pm

11 July 2016

A segment in noon variety series Eat Bulaga! AXN (PH) Thurs 9.15pm; Sony Channel (East Asia) Weekdays 7.10pm

Daily excl. Sundays

Saturdays, Sundays

Sats 5.15pm; Sundays 5pm

ABS-CBN Channel 2

60 mins

Primetime

Little Big Shots Philippines S2

Entertainment Family programming featuring (kids) extraordinary engaging kids

ABS-CBN Channel 2

60 mins

Primetime

Reality, social It’s time for dads to discover what to experiment expect when expecting

CNN Philippines

60 mins

Game show

Philippines Got Talent S6

Drama, romance & sci-fi Talent competition

Philippines’ Next Top Model S2

Modelling competition

My Love From The Star Philippines

Singing competition (kids) Singing The Voice Teens competition Philippines (teens) Singing/ Your Face Sounds impersonation Familiar Kids competition Philippines S1 (kids) The Voice Kids Philippines S4

9 April 2016

ABS-CBN Channel 2

Entertainment Family programming featuring (kids) extraordinary engaging kids

Minute To Win It Philippines S3

17 Nov 2016

11 Mar 2017

Little Big Shots Philippines S1

Manbirth Philippines

Q4 2017

12 Aug 2017

Once a week

Primetime

Q4 2017

ABS-CBN

Weekdays

5pm

28 Sep 2016

The story of an alien torn between earthly love and the pull of home

GMA Channel 7

Weekdays

Primetime

29 May 2017

The talent show with no age limit, no talent restrictions and no cultural boundaries A modeling competition whose winners receive a contract with a major modeling agency and a cover shoot and fashion photo spread in a fashion magazine

ABS-CBN Channel 2 Sundays

8.30pm

21 March 2017

Kids version of singing competition, The Voice

ABS-CBN Channel 2

Teen version of singing competition, The Voice

ABS-CBN

Weekends

Sats 7.15pm; Sundays 7pm

16 April 2017

Eight celebrities from previous Your Face Sounds Familiar series come together to mentor talented kids

ABS-CBN

Saturdays

7.15pm

7 Jan 2017

Challenges successfully completed in 60 seconds pushes contestants one step higher up the ladder. 10 successful challenges in a row equals a lifechanging amount of money

TV5

Primetime

contentasia issue five, october 2017

From left: Bet On Your Baby Philippines S3, Big Brother Philippines S7, Family Feud Philippines, I Can Do That! Philippines

Finale

Production house

Asia rights distributor

Asia rights holder

10 Sep 2017

ABS-CBN

Electus International

26 Feb 2017

ABS-CBN

Endemol Shine Group

Television and Production Exponents (TAPE) 8 March 2017

Active TV

all3media international

ABS-CBN

Commissioned by

Year

Other info

2017 Longest running & most successful Big Brother adaptation in Asia. 2016/7 Pinoy Big Brother celebrated its 10th anniversary in 2015

Endemol Shine Group

Keshet International

Television and Production Exponents (TAPE)

2017

Eat Bulaga! is Philippines’ longestrunning lunch time variety show (since 1979)

all3media/Lion Television

AXN, Philippines

2016/7

AXN Asia has licensed the finished Philippines season from all3media for its regional channel feed

BBC Worldwide

ABS-CBN

2017

7 May 2017

FremantleMedia Asia

FremantleMedia International

ABS-CBN

2016/7

4 June 2017

ABS-CBN

Armoza Formats

ABS-CBN

2017

ABS-CBN

Armoza Formats

ABS-CBN

2018

ABS-CBN

FremantleMedia

ABS-CBN

Season one ran to Dec 2016. No tx details available yet for season two

GMA Network

Viacom International Media Networks

GMA Network

Seasons one and two ran in 2016. No details yet on season three

ABS-CBN

Warner Bros International Television Production

ABS-CBN

Warner Bros International Television Production

ABS-CBN

Group M

Keshet International

2017 S1 premiered Aug 2017 2017

12 April 2017

ABS-CBN

Endemol Shine Group

ABS-CBN

2016/7

11 Aug 2017

GMA Entertainment

Seoul Broadcasting System (SBS) Contents Hub

SBS Korea

GMA Network

2017

FremantleMedia International

FremantleMedia

ABS-CBN

2018

CBS Studios International

29 May 2017

MediaQuest

ABS-CBN 30 July 2017

ABS-CBN

1 April 2017

contentasia issue five, october 2017

2017

Seasons 1 to 3 ran from 2014 to 2016. No details yet on season 4

Talpa

Endemol Shine Group

Previous seasons aired on TV5 (2001-2002) and GMA (2008-2009)

2017

ABS-CBN

2017

formats1H 2017

thailand Titles

Genre

Boom! Thailand Cash Cab Thailand S4 Dr. Oz Thailand S1 Family Feud Thailand S2 Family Feud Thailand S3 Hear Me, Love Me, See Me Thailand Hollywood Game Night Thailand S2

Game show, quiz Game show, quiz Health talk show Game show, quiz Game show, quiz

Synopsis

Broadcaster/ #eps Length channel

Action movie meets video game in a trivia challenge

MCOT

Taxi passengers answer questions for prizes

Channel 9

Long-running health series

True X-zyte

Contestants have to guess the top answers to Channel One a quiz based on surveys Contestants have to guess the top answers to Channel One a quiz based on surveys Uses latest 3G/4G technology to take virtual Reality, dating dating to the next level. One single girl dates Workpoint TV three guys in a day, without leaving home Game show

Two contestants take part in a casual game night with celebrities and win cash prizes Celebrity tic-tac-toe game show features celebrities placed in strategic positions. They are asked questions and the contestants have to judge whether the answer is correct or a lie. The first contestant to successfully get three Xs or Os in a row wins A professional singer and panel of celebrity entertainers guess who has real vocal talent and who doesn’t based on several cursory clues A professional singer and panel of celebrity entertainers guess who has real vocal talent and who doesn’t based on several cursory clues

GMM One HD

Hollywood Squares Thailand S1

Game show

I Can See Your Voice Thailand S1

Singing competition

I Can See Your Voice Thailand S2

Singing competition

I Love My Country Thailand S2

Entertainment

La Banda Thailand S2

Singing competition

Lip Sync Battle Thailand

Lip-sync competition

Little Big Shots Thailand S1

Entertainment (kids)

Celebrities go head-to-head, lip-syncing songs of their choice in a battle for bragging rights Family programming featuring extraordinary engaging kids

Little Big Shots Thailand S2

Entertainment (kids)

Family programming featuring extraordinary engaging kids

TV3

Little Big Shots Thailand S3

Entertainment (kids)

Family programming featuring extraordinary engaging kids

TV3

MasterChef Thailand

Cooking competition

My Little Television Thailand

Price Is Right Thailand S3 Price Is Right Thailand S4

Reality

Game show Game show

Weekends

Primetime

Premiere

Sundays

11am

60 mins

Weekdays

6.20pm

60 mins

Weekdays

5.20om6.20pm

4 Feb 2017 12 Mar 2017 16 July 2017 7 Mar 2016 1 June 2017

7pm-8pm

7 Aug

40 mins

6.15pm7pm

Sep 2017

Workpoint

Wednesdays

8pm9.15pm

13 Jan 2016

Workpoint

Wednesdays

8pm9.15pm

9 Aug 2017

TrueVisions

The hunt for the next global superstar fivepiece boyband

Channel 3

Celebrities and experts from different fields develop content for individual video podcasts that are aired on this television show. The contestants must juggle their dual roles as podcast creator and podcast host as they compete to get the highest number of views before the show ends. Contestants compete for cash and prizes by guessing the pricing of merchandise Contestants compete for cash and prizes by guessing the pricing of merchandise

Slot

One 31 HD

Celebrity teams and the audience compete in multiple questions centered on Thailand

A competitive cooking reality show

TX Day

Feb 2017

ONE Channel

17 July 2017

TV3

Channel 7

Workpoint TV

True4U Channel True4U Channel

60 mins

Q4 2017

Sundays

90 mins

MondaysThursdays MondaysThursdays

6.20pm7.50pm

3 June 2017

11.15pm

6 June 2017

7pm-8pm 7pm-8pm

contentasia issue five, october 2017

From left: Boom! Thailand, Hollywood Game Night Thailand S2, I Can See Your Voice Thailand S1, I Love My Country Thailand S2

Finale

Production house

Asia rights distributor

Next Stage Heliconia Entertainment

all3media

Cineplex Company Limited

Sony Pictures Television FremantleMedia International FremantleMedia International

FremantleMedia Asia FremantleMedia Asia

FremantleMedia Ongoing

GMM Grammy

The ONE Enterprise

Apr 2017

Commissioned by

Year

Keshet International

2017

all3media

2017

Sony Pictures Television FremantleMedia International FremantleMedia International FremantleMedia

Cineplex Company Limited The One Enterprise (GMM) The One Enterprise (GMM)

2016/7

Thai Broadcasting

2017

2014

CBS Studios International

2017

CJ E&M

2016

CJ E&M

2017

Talpa

2017

AP&J Production

Other info

2017

NBCUniversal

FremantleMedia

9 Oct 2017

Asia rights holder

FremantleMedia

TV Thunder

2017

Group M Entertainment

Viacom International Media Networks

Group M Entertainment

2017

BEC-Tero

Warner Bros International Television Production

BEC World

2017

BEC-Tero

Warner Bros International Television Production

BEC World

BEC-Tero

Warner Bros International Television Production

BEC World

In production as of Sep 2017. TX details not available yet In production as of Sep 2017. TX details not available yet

23 Sep 2017

Heliconia H Group/cia (a division of dentsu X Thailand)

Endemol Shine Group

Heliconia H Group

2017

13 Sep 2017

Workpoint Entertainment

MBC

2017

Locally known as Battle TV

FremantleMedia

True4U Station

2017

Ongoing series since 2015

FremantleMedia

True4U Station

2017

FremantleMedia FremantleMedia

contentasia issue five, october 2017

FremantleMedia International FremantleMedia International

formats1H 2017

thailand Titles Princess Hours Thailand

Pull Over Thailand

Genre

Drama

Synopsis Her life turned upside down in a short amount of time, when she goes from being an common art student to become the crown princess

Lucky owners of old and tired vehicles get a Game show chance to win a brand new car after being pulled over by cops

Broadcaster/ #eps Length channel True4u

Small Talk Thailand Step Right Up Thailand S8 Still Standing Thailand S4 Take Me Out Thailand S11 Thailand’s Got Talent S7 The Best Of All Thailand S1

Singing Viewers at home take control of a singing competition game show, becoming both judge and jury (interactive) via a real-time interactive app School children aged between six and eight are taped prior to the studio recording, giving Game show their answers and opinions to questions about life in general Contestants queue to play games and complete challenges Prime-time game show offering contestants $1 Singing million by out-guessing 10 opponents in 10 fastcompetition paced trivia battles Reality, A single man dates one of 30 single women dating Talent The talent show with no age limit, no talent competition restrictions and no cultural boundaries The show tests the theory that a crowd of Game show people will answer a question correctly more often than an individual, and even an expert Game show

The Choice Thailand S3

Reality, dating

The Face Men Thailand The Face Thailand S3

Modelling competition Modelling competition

Three stages of competition involving four single celebrity contestants

Supermodels choose new faces to create teams of potential models Supermodels choose new faces to create teams of potential models Eight unidentified stars sing behind the mask. The Mask Singing Contestants compete in three rounds to Singer Thailand competition become the new Mask Singer.

Channel 7

104

We Kid Thailand S1 X Factor Thailand S1 X Factor Thailand S2

Cooking Chefs compete against each other in culinary competition challenges Singing competition (kids) Singing competition

Teams consisting of the industry’s top stars, composers, and musically-talented kids collaborate to produce song for kids Talent seekers compete with one another to become the nation’s next singing sensation Talent seekers compete with one another to Reality Music become the nation’s next singing sensation

30 mins

Wednesdays

8.30pm9.30pm

11 Feb 2017

Weekdays

6.20pm

May 2017

Q1/Q2 2018

Channel 3 Thai TV3

Primetime

Mono TV, Thailand Channel 3

Saturdays

5pm

Workpoint TV

One 31 HD

9 March 2016 29 July 2017 4 Feb 2017

Channel 3

Thai TV3

Top Chef Thailand

Q4 2017

Channel 3

Singing Singing competition to find currently unsigned competition singing talent

To Tell The Truth Thailand

24 April 2017

9 Oct 2016

MCOT/ Channel 9

The Voice Thailand S6

Celebrities guess which of three people is the real deal. Two pretenders are included Game show to throw them off track. The impostors are allowed to lie, but the central character is sworn ‘to tell the truth’

8.30pm

Workpoint TV

Thai TV3

A wildly unpredictable, fast and simple game show with huge cash sums on the line

Mondays, Tuesdays

Channel 7

Singing Kids version of singing competition, The Voice competition

Game show

Premiere

The Voice Kids Thailand S5

The Wall Thailand

Slot

Channel 3

Real Focuses on the personal and professional lives Housewives Of Docu-drama of several women living in Bangkok, Thailand Bangkok Singer Takes It All Thailand

TX Day

90 mins

Thursdays

8pm

10 June 2016

Thursdays

9.30pm

23 April 2017 Nov 2017

One HD

25 March 2017

GMM One HD

Workpoint

Mondays

8.15pm10pm

5 June 2017

Workpoint TV Workpoint TV

contentasia issue five, october 2017

From left: Princess Hours Thailand, Small Talk Thailand, Step Right Up Thailand S8, Still Standing Thailand S4, Top Chef Thailand

Finale

Production house

Asia rights distributor

Asia rights holder

MBC

Search X Co.

Armoza Formats

Armoza Formats/Createit Studio

Kantana

NBCUniversal International

2017

Zense Entertainment

Endemol Shine Group

2016

FremantleMedia

Thai Broadcasting

2017

Zense Entertainment

Endemol Shine Group

Zense Entertainment

2017

Zense Entertainment

NBCUniversal/Armoza

NBCUniversal/Armoza/JulyAugust and Channel 10

Zense Entertainment

2017

FremantleMedia

FremantleMedia/Syco

Search X. Ltd

Dori Media Group

Dori Media Group/Abot Hamaeiri

Heliconia Entertainment

Endemol Shine Group

A. Smith & Co Productions

2016

Kantana

Endemol Shine Group

2017

Kantana

Endemol Shine Group

2017

3 July 2017

April 2017

5 Aug 2017

18 Mar 2017 30 Sep 2017 28 Apr 2017

Commissioned by

Year

2017

Search X Co.

Creatist Media Company Ltd Group M Proprietary Media Search X. Ltd

2018

MBC

18 June 2017

AP&J Production

Talpa

2017

AP&J Production

Talpa

2017

Endemol Shine Group

Universal Television Networks

The One Enterprise Company Ltd (GMM)

2018

FremantleMedia Asia

FremantleMedia

The One Enterprise (GMM)

2017

NBCUniversal International

GMM One HD

2017

Workpoint Entertainment Workpoint Entertainment

contentasia issue five, october 2017

CJ E&M

FremantleMedia

FremantleMedia/Syco

FremantleMedia

FremantleMedia/Syco

In pre-production as of Sep 2017

2016/7

The One Enterprise Company Ltd (GMM)

CJ E&M

Locally known as Step Right Up Krai Keng Krai

2018

Workpoint Entertainment

MBC

This is a docu-drama. Broadcaster details not confirmed.

2017

March 2017

24 June 2017 28 Aug 2017

Other info

2017 GroupM Proprietary Media GroupM Proprietary Media

2017 2018

formats1H 2017

vietnam Synopsis

Broadcaster/ #eps Length channel

TX Day

Titles

Genre

Are You Normal? Vietnam season 2

Game show, quiz

Addresses fundamental question using a deeply revealing poll, in addition to a ‘jury’ poll and in-studio demonstrations

TVBlue, VTC5

Big Star’s Little Star Vietnam

Game show, family

Children reveal the habits of their celebrity parents in a fun quiz show

VTV3, Vietnam

60 mins

Boom! Vietnam

Game show, quiz

Action movie meets video game in a trivia challenge

VTV

45 mins

Weekends

Born To Shine Vietnam

Talent competition

Celebrities are tutored by talented youngsters in a whole new skill, before they’re put to the test in a live show

VTV3

75 mins

Weekly (once a week)

Brainiest Vietnam

Game show, kids

A quiz show to find the brainiest

Celebrity Battle Vietnam

Singing competition

Eight celebrity singer-producer duos compete to be the Top Music Duo

VTV3

Dance Your Ass Off Vietnam S3

Dance compeition, weight-loss

Contestants dance with professional partners to see who can lose the most weight

VTV3

Sundays

9pm

3 Sep 2017

Deal Or No Deal Vietnam S12

Game show

Players have to decide whether to play on or to accept cash for their box

HTV 7

Saturdays

Daytime

30 Nov 2016

G WARS Vietnam

Game show

Two teams give their all in bizarre, neverbefore-seen matches for the prize money

VTV3

Sundays

8pm

23 Jul 2017

Weds, Sundays

VTV6 & VTV3

Slot

Premiere

Primetime

7 June 2017

Q3 2017

8pm

7 May 2017

Weds, 9.05pm (VTV6); repeats Since 2013 on Sun, 4pm (VTV3) Nov 2017

60 mins

Golden Goal Entertainment, Hosted by two comedians, contestants Vietnam S1 sports compete in various sports

VTV3

Saturdays

1pm

Apr 2016

Heaven Or Hell Vietnam

VTV3

Saturdays

8pm

3 Dec 2016

Hidden Singer Vietnam S2 Hidden Singer Vietnam S3 Hidden Truths Vietnam Hole In The Wall Junior Vietnam Hole In The Wall Vietnam S1 Hole In The Wall Vietnam S2 I Can Do That! Vietnam S1 I Can Do That! Vietnam S2

Game show

Action-packed quiz and game show

Singing competition

Audience votes for the original singer out of five impersonators

THVL 1

Sundays

9.30pm

25 Sep 2016

Singing competition

Audience votes for the original singer out of five impersonators

THVL 1

Sundays

9.30pm

27 May 2017

Drama, telenovela Game show, kids/variety Game show, variety Game show, variety

A powerful and obsessive businessman involves mother and daughter in a love triangle full of secrets and games of deceit The kids version of Hole In The Wall, where players must contort themselves to fit through cutouts on a styrofoam wall Players must contort themselves to fit through cutouts on a styrofoam wall moving towards them Players must contort themselves to fit through cutouts on a styrofoam wall moving towards them

9 Feb 2017

HTV9

HTV7

Sundays

8pm

Game show

Celebrities are challenged to perform breath-taking live acts

HTV7, Style TV, Info TV

120 mins

19 May 2017

Game show

Celebrities are challenged to perform breath-taking live acts

HTV7, Style TV, Info TV

60 mins

11 Aug 2017

contentasia issue five, october 2017

From left: Are You Normal? Vietnam season 2, Dance Your Ass Off Vietnam S3, Heaven Or Hell Vietnam, Hidden Singer Vietnam S2

Finale

Ongoing as of Sep 2017

Production house

Asia rights distributor

Asia rights holder

Commissioned by

Year

CJ Blue

all3media International

all3media/Zoo Productions

VTV9

2017

Multimedia JSC

ITV Studios

VTV3

Vietcom

Keshet International

2017

23 Apr 2017

Deal was signed in 2016 but TX details are not available yet

ADT

ITV Studios

Vietnam Taj Media Company Limited

Sony Pictures Television

Vietnam Taj Media Company Limited

2013-7

ADT Media Company

Armoza Formats

ADT Media Company

2017

NBCUniversal International

VTV3

2017

Dong Tay

Kiettuong

Endemol Shine Group

Vietba Media

Endemol Shine Group

Fuji TV

2016/7

Vietba Media

2017

Vietba Media

Endemol Shine Group

Ongoing as of Sep 2017

FremantleMedia

22 Jan 2017

CJ Blue

NBCUniversal International

2016/7

30 Sep 2017

CJ Blue

NBCUniversal International

2017

2016

Vietba Media

2016/7

Globo

Viet Content

2017

FremantleMedia Asia

FremantleMedia International

FremantleMedia/ Fuji TV

Vietba Media

2017

FremantleMedia Asia

FremantleMedia International

FremantleMedia/ Fuji TV

Vietba Media

2017

FremantleMedia Asia

FremantleMedia International

FremantleMedia/ Fuji TV

Vietba Media

2017

4 Aug 2017

Style TV

Armoza Formats

Style TV

2017

22 Sep 2017

Style TV

Armoza Formats

Style TV

2017

contentasia issue five, october 2017

Other info

formats1H 2017

vietnam Titles

Genre

Synopsis

Idol Kids Vietnam S2

Singing competition

It Takes 2 Vietnam S1

Singing competition

It Takes 2 Vietnam S2

Singing competition

Lip Sync Battle Vietnam S2

Lip-sync competition

Talent search for the next generation of pop superstars Celebrities, who are famous for anything except singing, are coached by professional singers to form the ultimate duo Celebrities, who are famous for anything except singing, are coached by professional singers to form the ultimate duo Celebrities go head-to-head, lip-syncing songs of their choice in a battle for bragging rights

Manbirth Vietnam Master Class Vietnam Match Game Vietnam S1 Million Dollars Minute Vietnam S2 Million Dollars Minute Vietnam S3 Mister Perfect Vietnam S1 Mister Perfect Vietnam S2 My Man Can Vietnam My Mom Cooks Better Than Yours Vietnam S3 Odd One In Vietnam S4 Old Enough! Vietnam S6 Out of Control! Vietnam S2 Price Is Right Vietnam S11 Raid the Cage S1 Raid the Cage S2

Reality, social Dads discover what to expect when experiment expecting Talent show, singing, kids Game show

Game show

Game show Game show Cooking competition

Parent and child teams compete, with kids cooking and parents instructing from the sidelines

Family guessing game show with celebrity teams trying to spot the person with the unique skill or secret The show captures the wonder, amazement Entertainment and charm of little children going on “big adventures” Kids are in control, estimating their parents’ Game show, strengths and deciding who might know the family answer to a specific question Game show, Contestants compete for cash and prizes by family guessing the pricing of merchandise Game show

#eps

VTV3

Primetime

VTV3

Saturdays

Primetime

HTV7

35 mins

VTV

60 mins

HTV 3, Vietnam

HTV

VTV3

Q2 2018

Fridays

7.30pm-9pm

Q2 2017

Apr 2017

11am

31 Ju1 2016 June 2018 7 Jan 2017

HTV 7

7 Jan 2017

HTV7

VTV3

HTV7

HTV

Saturdays

Evening

25 Mar 2017

VTV3

Mondays

8pm

2 Jan 2017

VTV3

Saturdays

1pm

HTV7

SCTV

Reality

Primetime

HTV 7

Quiz show with a cage full of prizes

Shark Tank Vietnam S2

Weekly (once a week)

Game show

Reality

18 Feb 2017

Apr 2018

Weekly (once a week)

VTV3

Premiere May 2017

Saturdays

Shark Tank Vietnam S1

Slot

HTV7

Game show

TX Day

VTV3

Quiz show with a cage full of prizes

A show filmed around the world drawing its inspiration from the cross-culture selfie phenomenon through a competition between two groups of three friends Shark Tank shows aspiring entrepreneurcontestants as they make business presentations to a panel of “shark” investors, who then choose whether or not to invest Shark Tank shows aspiring entrepreneurcontestants as they make business presentations to a panel of “shark” investors, who then choose whether or not to invest

Length 19 mins

Game show

Selfie Challenge Vietnam

Children’s talent show with all-time classic songs, only positive reviews and no eliminations Contestants attempt to match the answers of six celebrities in a game of fill-in the missing blank Three contestants go head-to-head over four rounds in a general knowledge battle. Each night, $10,000 of ‘safe money’ is up for grabs Three contestants go head-to-head over four rounds in a general knowledge battle. Each night, $10,000 of ‘safe money’ is up for grabs A women-only studio audience joins a jury of three female celebrities to search for “Mister Perfect” A women-only studio audience joins a jury of three female celebrities to search for “Mister Perfect” The series pits four women against each other on what their partners are capable of

Broadcaster/ channel

VTV1, VTV3 & InfoTV

Sundays

3pm

Since 2015 12 Mar 2017

Since 2016

Mid 2018

Late 2017

VTV1, VTV3 & InfoTV

contentasia issue five, october 2017

From left: Lip Sync Battle Vietnam S2, Out of Control! Vietnam S2

Finale

Production house

Asia rights distributor

FremantleMedia

Jun 2018

Asia rights holder

Commissioned by

Year

FremantleMedia

BHD

2017 2017

Vietcom Entertainment

Talpa

Vietcom Entertainment

Talpa

Vietcom Entertainment

Dong Tay

Viacom International Media Networks

GMA Network

Cattiensa

Keshet International

2018

Saigon Prime Media Corp

Keshet International

2017

FremantleMedia & Dong Tay

FremantleMedia

Dong Tay

Other info

Continued from season 1

2018

2017

Vietcom

Endemol Shine Group

Seven Network

2016/7

Vietcom

Endemol Shine Group

Seven Network

2018

Sunrise Media

Red Arrow International

2017

Sunrise Media

Red Arrow International

2017

Dong Tay

Red Arrow International

Ongoing as of Sep 2017

FremantleMedia/ Dong Tay

FremantleMedia

Dong Tay

2015

11 Jun 2017

Dong Tay

Zeppotron, part of the Endemol Shine Group

Dong Tay

2017

Locally known as Nguoi Bí an

2017

Locally known as Con da Lon Khon Locally known as Con Biet Tuot

23 Jul 2017

Endemol Shine Group

MCV Corporation

6 Nov 2017

Golden Screen Production

Production starts on 1 August 2017

Nippon TV Endemol Shine Group

FremantleMedia International Ongoing as TV Hub Joint Stock Sony Pictures of Sep 2017 Company Television TV Hub Joint Stock Sony Pictures Company Television FremantleMedia

Endemol Nederland

Song Vang Advertising Production

2017

FremantleMedia

BHD

2017

Sony Pictures Television Sony Pictures Television

TV Hub Joint Stock Company TV Hub Joint Stock Company

2016/7 2018

Dori Media Group

SCTV

Mid 2018

TV Hub Joint Stock Company

Sony Pictures Television

Capella Vietnam

Late 2017

TV Hub Joint Stock Company

Sony Pictures Television

Capella Vietnam

contentasia issue five, october 2017

A franchise of the international format Dragons’ Den, which originated in Japan in 2001

Season 1 to premiere late 2017

formats1H 2017

vietnam Titles She Was Pretty Vietnam So You Think You Can Dance Vietnam S5 Stars of Tomorrow Vietnam S1 Stars of Tomorrow Vietnam S2 Still Standing Vietnam S2 Thank God You’re Here! Vietnam S3 The Arbitrator Vietnam The Band Rules Vietnam S1 The Face Vietnam S2 The Money Drop Vietnam S2 The Next Boy/Girl Band Vietnam S1 The Voice Kids Vietnam S5 The Voice Vietnam S4 Top Chef Vietnam S2 Vietnam’s Next Top Model S8 Who Wants To Be A Millionaire Vietnam S13 Whose Line Is It Anyway? Vietnam S3 Wonderkids Vietnam You Deserve It Vietnam S4 You Deserve It Vietnam S5 Your Face Sounds Familiar Kids Vietnam S3 Your Face Sounds Familiar Kids Vietnam S4 Your Face Sounds Familiar Vietnam S5

Genre Drama

Synopsis A romantic comedy about young lovers struggling between friendship and love

Dance Contestants compete to be named the nation’s competition favourite dancers Whether they sing or dance, perform magic tricks or Talent play an instrument, participants aim to become the competition best of the best in their discipline Whether they sing or dance, perform magic tricks or Talent play an instrument, participants aim to become the competition best of the best in their discipline Contestants fight to be the last one still standing and Game Show to win the grand prize in fast-paced, dramatic trivia battles EntertainTests celebrities’ improvisational skills by throwing ment, improv them into unknown situations that they must ad-lib comedy their way through Drama, A social worker discovers he is the lost son of the crime underworld’s most powerful man The search of a lead singer for a professional big Singing band. Amateur singers are given a chance to competition audition with a 14-piece band Modelling Supermodels choose new faces competition A pair of contestants are given their cash prize at Game show, the start of the show. All they have to do is to keep quiz hold of it Talent Two top record labels will take each other on to competition create the next boy/girl band Singing Kids version of singing competition, The Voice competition Singing Singing competition to find currently unsigned competition singing talent Cooking Chefs compete against each other in culinary competition challenges Winners receive a contract with a major modeling Modelling agency and a cover shoot and fashion photo competition spread in a fashion magazine Game show

Contestants answer increasingly difficult multiplechoice questions to win cash, up to $1 million

An un-scripted comedy show in which guest performers improvise their way through a series of games, many of which rely on audience suggestions EntertainKids present different acts, combining their arts with ment, kids a more modern approach Feel good game show where the prize goes to a Game show deserving individual or family Feel good game show where the prize goes to a Game show deserving individual or family Improv comedy

Broadcaster/ #eps Length channel TV HUB

HTV7

TX Day

Slot

Premiere

9pm11pm

12 Nov 2016

70 mins

HTV7

Weekly (once a week)

VTV3

Saturdays

VTV3

25 Feb 2017

VTV3

11 Jun 2017

VTV 3

14 Sep 2016

Sep 2017

9pm Mar 2017

60 mins

VTV3 VTV3 12 Feb 2017

VTV

Q4 2017 VTV3

Saturdays

8pm

24 Jun 2017

VTV3

Tuesdays

8pm9pm

26 June 2016

HTV7

Sundays

8.30pm

9 Jul 2017

HTV3

Sunday

8pm

30 Jul 2017

VTV

Sunday

VTV

Sunday

Singing Celebrities from previous Your Face Sounds Familiar competition series come together to mentor talented kids

VTV3

Singing Celebrities from previous Your Face Sounds Familiar competition series come together to mentor talented kids

VTV3

Singing Celebrity contestants immitate musical icons competition

VTV3

4pm5pm 4pm5pm 9pm

7 Oct 2016 18 Aug 2017

Saturday

6 May 2017

contentasia issue five, october 2017

From left: She Was Pretty Vietnam, Still Standing Vietnam S2, The Arbitrator Vietnam, Whose Line Is It Anyway? Vietnam S3

Finale

21 Jan 2017

Production house

Asia rights distributor

Asia rights holder

Commissioned by

Year

TV HUB

MBC

2017

Dong Tay

Endemol Shine Group

Dong Tay

2016/7

TV Plus

Talpa

2018

TV Plus

Talpa

2018

CJ Blue

NBCUniversal/ Armoza

NBCUniversal/Armoza/ July-August and Channel 10

CJ Blue

2017

FremantleMedia

FremantleMedia/ Working Dog

Dong Tay

2017

Vietnam Television Film Center (VFC)

Armoza Formats

Reshef Levi, HOT

VTV

2017

Endemol Shine Group

Song Vang Advertising

2017

20 May 2017 27 Aug 2017

Cattiensa

Endemol Shine Group

6 Sep 2017

Endemol Shine Group

Golden Screen Production

Talpa

2018

Cattiensa

Talpa

2018

Cattiensa

Talpa

2017

TV Plus

NBCUniversal International

2017 2017

4 June 2017

TV Advertising and Services Center

2016/7

CBS Studios International

20 June 2017

VTV/Mesa

Sony Pictures Television

VTV

2017

17 Sep 2017

Dong Tay

Hat Trick International

Dong Tay

2017

Purpose Media and Novel Production

Banijay Rights

Purpose Media and Novel Production

2017

Red Arrow International Red Arrow International

5 Aug 2017

47 episodes across 4 seasons

2017

Multimedia JSC

6 Oct 2017

Other info

2016

Known locally as Giong Hat Viet Nhi

Broadcaster to be confirmed

Known locally as Vi Ban Xung Dang/Because You Deserve It

2016

Endemol Shine Group

Song Vang Advertising

2016/7

Endemol Shine Group

Song Vang Advertising

2017

Endemol Shine Group

Song Vang Advertising Production

2017

Source: Distributors/rights holders, broadcasters, ContentAsia Notes: 1H 2017 data updated as of 22 August 2017. Titles were on air or premiered in 2017, or were commissioned for broadcast in 2017/8 in Asia. Does not include: format options, titles/formats created solely for a sponsor/s, and shows created by broadcasters for their own channels that have not been sold as formats to anyone else. All distributors and formats rights holders were given equal opportunity to participate. For information/feedback, please contact aqilah@contentasia.tv

contentasia issue five, october 2017

people&parties

Who was at... iflix upfronts @ the ContentAsia Summit

Mark Britt, iflix; Avi Himatsinghani, Rewind Networks

Sean Carey, iflix; Fred Chong, WebTVAsia

Mark Francis, iflix; Leena Singarajah, Scripps Networks Interactive Asia

Karyabudi Mohd Aris, Nur Naquyah Burhanuddin, Les’ Copaque; Gwen Delhumeau, iflix

Byron Perry, Coconut Media; Peggy Lee, iflix

Paul O’Hanlon, JumpStart Asia; Fotini Paraskakis, Endemol Shine Asia; Art Kaneearch Dandumrongsuk

Lim Siu Min, Double Vision; Wen Yee Lo; Melvin Mar, FOX Studios

Lavesh Samtani, Manoj Samtani, 13 Entertainment; Sukhdev Singh, Wicky Olindo, Screenplay Productions

Andrew Cam, FremantleMedia; Desmond Ngai, WebTVAsia

Jay Ji, Huayi Brothers Korea; Victor Chin, WebTVAsia

Kylie Munnich, Sonar Entertainment; Nicole Sinclair, CBS Studios International; Alysha Chopra, Sony Pictures Television

Gayatri Singh, Stanley Fernandes, BBC Worldwide

Adam Williams

party pics brought to you by

contentasia issue five, october 2017

New Venue : Sunshine City, Ikebukuro, Tokyo

Walk-in registration will be available during Oct. 23-26 Details available at : https://registration.jcs.tokyo/registration/audience/input Contact : inquiry@tiffcom.jp

people&parties

Who was at... A+E Networks’ drinks @ the ContentAsia Summit

A+E Networks Asia celebrates Asia Media Women of the Year 2017, 2016, 2015, 2014, 2013

Guna Kaliannan, Motion Content Group; Rowena Lee, Oh Sok Peng, Deutsche Welle; Tina Cai, Endemol Shine Asia; Joy Olby-Tan, Mediacorp Singapore

Alexandre Bac, Thema; Richard Silarak, Planet Multimedia Thailand

Esther Ng, The Walt Disney Company SEA; Aileen Joseph, StarHub Singapore

Sobia Siddique, NBCUniversal; Ekta Parekh, A+E Networks Asia; Annie Lim, Celestial Tiger Entertainment; Amreet Chahal, all3media international

Charles Less, Dennis Lim, A+E Networks Asia; Mike Kerr, Magdalene Ng, beIN Asia Pacific

Sabrina Mimouni, Avi Himatsinghani, Rewind Networks; Zafira Shareef, HOOQ

Alex Tan, MEASAT Satellite Systems; Joe Moran, TRT World

Lavesh Samtani, 13 Entertainment Indonesia; Stefan Nordbruch, Parrot Analytics

Mark Francis, iflix; Hannah Merrington, Audio Network

Wen Yee Lo; ContentAsia Summit host Adam Williams

Jay Lin, Portico Media Taiwan; Shane Lee, A+E Networks Asia; Benjamin Foo, Viacom International Media Networks; Cheryl Png, BBC Worldwide Asia

Meena Kumari Adnani, First Media Indonesia; Vasundhra Magotra, FOX Networks Group

Aisyah Razak, HOOQ; Chris Tan, BeIN Asia Pacific

Zena Choo, Wildsnapper Malaysia; Art Kaneearch Dandumrongsuk, ContentAsia Summit social media host

contentasia issue five, october 2017

MARINA BAY SANDS, SINGAPORE

28 Nov 2017

ATF Leaders’ Summit

29 Nov - 1 Dec 2017

Market. Conference. Networking Events

ASIA’S LEADING ENTERTAINMENT CONTENT MARKET, YOUR GATEWAY TO RISING ASIA

Online Database & Recommendation Tools

Top-Level Conference Sessions

Networking Events

MEET US AT MIPCOM BOOTH P-1.J75 www.asiatvforum.com

@ asiatvforum

Held in conjunction with:

An event of:

Produced by:

+65 8726 3196 | meenyi.phua@reedexpo.com.sg

Supported by:

Logistics partner:

Held in:

people&parties

HBO party @ ContentAsia Summit 2017

Tina Cai, Sharon Pereira, Endemol Shine Asia; Jay Lin, Portico Media Taiwan; Janine Stein, ContentAsia; Jonas Engwall, iflix

Izham Omar, Primeworks Studios; Jay Ji, Huayi Brothers Korea; Manoj Samtani, Lavesh Samtani, 13 Entertainment Indonesia

SK Cheong, TVB Hong Kong; Avi Himatsinghani, Rewind Networks

Carl Zuzarte, Scripps Networks Interactive; Junko Hino, Sky Perfect TV Japan

Gushi Sethi, Fun Union; Jessica Huang Poleur, The Walt Disney Company SEA; Melvin Mar, FOX Studios; Amit Malhotra, The Walt Disney Company SEA; Christine Brendle, Fun Union

Kelly Low, HBO Asia; Chestine Lan, Multi Channels Asia; Art Kaneearch Dandumrongsuk

Michelle Wonderland, Turner; Sonia Fleck, Bomanbridge Media

Jix Chin; Karen Appathurai Wiggins, The Walt Disney Company Southeast Asia

Alistair Jennings, Alysha Chopra, Sony Pictures Television

Kazufumi Nagasawa, caption xxxx Hulu Japan

Ziba Kaboli-Gerbrands, Roku; Janine Stein, ContentAsia

Spruce Leong, Simone Lum, Mediacorp; Benjamin Foo, Viacom International Media Networks; Kwan Lay Hoon, Mediacorp

Carol Tang, StarHub; Virginia Lim, Sony Pictures Television Networks, Asia; Tan Ying Zh, StarHub; Shane Lee, A+E Networks Asia; Karen Lee, Singtel; Sandie Lee, Rewind Networks

Lim Beng Teck, Lim Siu Min, Double Vision (Vision Plus)

Ryan Shiotani, BBC Worldwide Asia; Michael Fleischer, iflix

Jess Ossington, Audio Network; Mohd Kamarul Azhar Bin Mohamed Azmi, The Edge; Hannah Merrington, Audio Network

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contentasia issue five, october 2017

people&parties

Who was at... the 2017 Asia Media Woman of the Year gala

Clockwise from bottom: Loke Kheng Tham, Mediacorp; Asia Media Woman of the Year 2016, Janice Lee, PCCW Media; Asia Media Woman of the Year 2017, Jane Jimenez-Basas, Cignal TV Inc Philippines; Rohit D’Silva, FOX Networks Group Asia; Izham Omar, Primeworks Studios Malaysia; Jay Ji, Huayi Brothers Korea

From left: Asia Media Woman of the Year 2017, Jane Jimenez-Basas, Cignal TV Inc Philippines; Asia Media Woman of the Year 2016, Janice Lee, PCCW Media; Asia Media Woman of the Year 2015, Loke Kheng Tham, Mediacorp; Christine Fellowes (seated), NBC Universal; Ziba Kaboli-Gerbrands, Roku Inc; Janine Stein, ContentAsia

Janine Stein, ContentAsia; Asia Media Woman of the Year 2017, Jane Jimenez-Basas, Cignal TV Inc Philippines

From left: Prakash Ramchandani, John Dykes, Vineet Puri, Vasundhra Magotra, FOX Networks Group; Jeremy Kung, Telekom Malaysia; Rohit D’Silva, Natasha Mohamed, FOX Networks Group

Standing from left: Annie Lim, Celestial Tiger Entertainment; Jay Lin, Portico Media Taiwan; Helen Sou, Henry Fung, Viu; Mickey Ong, CJ E&M; Beibei Fan, HBO Asia. Seated from left: Leena Singarajah, Scripps Networks Interactive; Arthur Bastings, Discovery Networks Asia Pacific; Indra Suharjono, Next Animation Studio Taiwan; Marianne Lee, Turner Asia Pacific

Standing from left: Vitto Lazatin, Bennett Galang, Ernesto J. Sta. Maria, Aspen Sanez, Cignal TV Inc Philippines. Seated from left: Jann Inigo, Sienna Olaso, Asia Media Woman of the Year 2017, Jane Jimenez-Basas, Finnie Bonifacio, Lody Paule, Cignal TV Inc Philippines

LEFT: Standing from left: Gushi Sethi, Fun Union; Sonia Fleck, Bomanbridge Media; ContentAsia Summit host, Adam Williams; Christine Brendle, Fun Union; Mayuko Maeda, Fuji TV Japan. Seated from left: Michele Schofield; Magdalene Ng, beIN; Jannie Poon, 21st Century Fox; Kylie Munich, Sonar Entertainment

Standing from left: Ling Sze Gan, Alison Lee, Priyanka Beswal, NBCUniversal. Seated from left: Sobia Siddique, Aparna Kadan, Claudia Jiang, Amrita Sindhu, NBCUniversal

Standing from left: Ting Song, Golden Village; Toong Soo Wei, Chang Long Jong, mm2; Toh Lan Sin, Shaw; Gary Goh, mm2. Seated from left: Faith Mak; Paulyn Lim; Lim Teck, Clover Films; Cora Yim, FOX Networks Group

Standing from left: Esther Ng, Jix Chin, Joanne Fairhead, Claire Chan, Hwei Loke, Nicolas Alparaz, The Walt Disney Company Southeast Asia. Seated from left: Katherine Smith, Janet Eng, Mark Chan, Aditi Guha, The Walt Disney Company Southeast Asia

Standing from left: Aileen Joseph, StarHub; Matilda Leong, Adeline Ong, Viacom International Media Networks (VIMN); Elyn Yong, iflix; Syahrizan Mansor, VIMN. Seated from left: Sari Trisulo, Kris Tan Siew Wee, VIMN; Joy Olby-Tan, Mediacorp; June Yeoh, VIMN

contentasia issue five, october 2017

Be included! C

NTENT

Asia’s deﬁnitive media content and services directory

The Big List 2018 Directory ContentAsia’s next directory of the region’s top players will be published in January 2018. The directory lists content, channels, platforms and people in 17 markets, including streaming/OTT/ online players, free-TV broadcasters, telcos, pay-TV platforms, production houses, key satellite operators, technology companies, regulators/associations and others. The Big List 2018 will be distributed across all platforms – print, mailed, digital distribution and online at www.contentasia.tv

Publication date: January 2018

For more information, please contact... Masliana Masron (Asia Paciﬁc/Middle East) E: mas@contentasia.tv T: +65 6846-5988

www.contentasia.tv

@contentasia

Leah Gordon (Americas/Europe) E: leah@contentasia.tv T: +1 310 926 6761

/contentasia

contentasia.tv

/company/contentasia

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ContentAsia October 2017

Articles inside

Asia Media Woman of the Year 2017

iflix upfronts

A+E Networks’ drinks

HBO Asia’s party