Small business saturday

SHOP LOCAL TH NOVEMBER 30 A Supplement To WEDNESDAY, NOVEMBER 27, 2013 www.thechronicleonline.com

B2 • Small Business Saturday - Shop Local 2013

There are many unique ways to shop locally Shopping locally is a great way to benefit your community and, in many instances, your bottom line. When consumers shop locally, they help stimulate their local economies, creating jobs for their neighbors by helping local businesses grow and thrive.

Shopping locally also saves shoppers long trips to the mall that can waste expensive fuel, especially if consumers don’t find what they’re looking for.

Shopping locally is especially important when the economy is struggling, as smaller businesses are not always as capable of bearing the brunt of a recession as larger ones.

The following are a handful of unique ways men and women can shop locally.

• Forgo a traditional vacation. If you’re used to taking an annual trip to a Caribbean island or another faraway locale, forgo that trip this year and take a more local vacation instead. A local vacation can be similar to a staycation, when you simply stay home, but spend some nights out on the town in your local community. Go out to eat, take in a concert or theater performance at a nearby theater or

take the kids out for miniature golf • For those who feel the need to get away from home, consider a local bed and breakfast or another relaxing locale that’s close to home. You will still get the feel of a traditional vacation, but you won’t spend as much and you’ll be doing your part to help the local economy.

• Visit a local amusement park. An amusement park is a fun way to spend an afternoon, but such parks are also beneficial for a local economy, creating jobs and attracting out-of-towners looking for a wholesome good time. When thinking about ways to shop locally, consider a trip to your local amusement park. You’re not likely to find a more fun way to help your community.

• Hit the links. A round of golf is another great way to stimulate your local economy.

Municipally owned golf courses are owned by the municipality, which means each dollar you spend is money that’s going back into your community. And much like other local businesses, the golf course is no doubt employing your friends and neighbors,

giving even more money back to your community.

• Buy a preowned vehicle.

Buying a preowned vehicle as opposed to a brand new car bought from a manufacturer is another way to shop locally.

This is especially true if you buy your preowned vehicle from a private citizen. But buying from a local dealership can stimulate your local economy as well, as your community will benefit from the taxes on the vehicle and that dealership will continue to provide jobs for fellow members of your community.

• Treat yourself to a spa treatment. Another unique and indulgent way to support your local economy is to treat yourself to a spa treatment.

The cost of a spa trip depends on what you prefer, but even a relatively inexpensive trip to the spa will support a local business. Plus, you’ll reap the rewards of that support immediately.

Shopping locally is more than just dining out or buying locally produced foods.

Those who want to embrace shopping locally can do so in a variety of ways.

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Small Business Saturday - Shop Local 2013 • B3

Local businesses help make holiday gatherings festive Time is in short supply during the holiday season.

Between the shopping, cooking, baking and wrapping, there seems to be precious few hours to tackle anything else. Those who desire an old-fashioned, homemade holiday can still experience all of the seasonal magic by deferring some of the work to local businesses.

DECORATING Much of the splendor of the holiday season comes directly from the intricately decorated houses and storefronts. Twinkling lights and garlands of fresh pine boughs can instantly

transform any building.

Decorating a home can take an entire day or more, but delegating the work to a decorating service will provide you with professionallooking results as well as free time to tackle other obligations. Decorators can work outdoors stringing lights and creating a winter wonderland in the fraction of the time it takes homeowners to decorate their homes.

BAKING What would the holiday season be without the sweet treats and inviting smells of freshly baked goods?

The cooler weather is an

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ideal time to turn on the oven and whip up a batch of cookies or cakes with the aroma of pungent cinnamon and nutmeg. Others would prefer desserts that provide homemade flair without the effort. Local bakeries experience an upswing in business this time of year as shoppers flock to choose among the pastries, cookies and pies in display cases.

Whether a dessert comes directly from your kitchen or that of a local confectionary shop, chances are guests will enjoy each delectable bite.

If you have a custom-order dessert in mind, consult with the bakery well in advance to ensure your dessert will be available when hosting friends and family.

CATERING Roasts and lavish tables are

OPENNov. NOV.29th 23 - D EC. 18th 16 Open Dec. RD

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part of the holiday season, but so are the corporate parties and cocktail events that comprise a social season.

Catering a party is an easy way to offer guests delicious food with minimal work.

Local caterers can provide everything from sit-down dinners to buffet spreads.

Some restaurants that do not normally cater events may offer special packages this time of year. Different customers are vying for the services of caterers within a small window of time.

Contract with a preferred caterer early on to guarantee you can benefit from their services.

PARTIES Social calendars fill up come November and December. When hosting a gathering of coworkers, fam-

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From St. Helens: Follow Pittsburg Rd. to Yankton School, stay on Pittsburg Rd., follow signs 7 miles to Trenholm Valley, Rt. on S. Canaan, 200 yards on left.

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ily or friends, choose local venues for social events so travel to and from the party is easier on guests. Parties can take place anywhere, including movie theaters, bowling alleys, wine stores, and indoor floral nurseries.

GIFTING Shopping at local vendors often means more personalized service and a less stressful experience. Develop a rapport with a favorite shop owner so that he or she

can alert you to private sales or put coveted items on the side. A specialty store may have that unique gift not easily found elsewhere, and shop owners may be able to special-order bulk gifts.

Smaller retailers may also offer specialized services, such as gift-wrapping or personal shopping.

Shopping locally can help holiday shoppers save time and support their communities.

Sa Th ve Da ese tes !

Holiday Open House

Bring a friend and browse ... December 12th - 14th

Hours: Noon - 5 pm, Thursday 10 am - 7 pm, Friday 10 am to 5 pm, Saturday (other times available by appointment)

215 S. 1st Street C10565

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B4 • Small Business Saturday - Shop Local 2013

1 Reason no.

LOCAL SHOPPING

sTaTs

52% of Revenue is ReciRculaTed locally by independenT businesses

A 2012 study in Salt Lake City, Utah showed that more than half of local, independent retailers’ revenue is recirculated in the local economy. In comparison, less than 14 percent of national chain stores’ revenue was recirculated locally, the study showed. By keeping more money close to home, the smaller, locally based firms can play a big role in growing your local economy.

a Gift for your city W

hile you’re making your list and checking it twice this holiday season, don’t forget to include your local independent business owners. They’re not asking for much this year, just a little support. And you’d be smart to give it.

A substantially larger percentage of your hard-earned money stays in your community when you choose to shop locally for Christmas instead of leaving the area.

Recent studies have shown that as much as $75 of every $100 you spend at a locally owned businesses remains in your area, versus $40 at non-locally owned establishments.

This number, in most cases, drops to zero dollars when you buy online.

puT youR Money To WoRK

More money staying local means increased funding for the schools, hospitals, and roads that you and your friends, family and co-workers depend on.

Since local business owners hire local workers – about half of all private sector workers are employed in small businesses, according to the Bureau of Labor Statistics – money for taxes and wages stays in the community, too.

With volatile unemployment statistics linked so closely to the success or failure of small businesses, shopping locally can actually make a positive impact on a national level.

eveRybody Wins

Small business owners are also more likely to make social investments in the community by volunteering at their child’s school, donating to charities and hosting fundraiser events.

Doing so allows these entrepreneurs to integrate themselves into their communities and make it known that they are receptive and sensitive to the needs of those around them.

From little league teams to theater groups, small business owners are quick to offer their sponsorship and money to help support local groups.

Ripple effecT

Small business owners have a tendency to buy supplies locally and to use local services for their business needs.

When an independent business owner requires accounting services or help with building repairs, they are more likely to spend their money on local accountants or contractors, respectively.

When you shop local, your money helps catalyze the circulation of money through your area. It also strengthens your community’s economic foundation and helps enhance it for years to come.

Avenue 30

Home • Gift • Wine Open at 11:00am with Black Friday specials: For every $25.00 purchase you will receive a coupon for $3.00 off any menu item. (limit 2 per customer) Free gift wrapping!

33480 SW Chinook Plaza, Scappoose, OR 97056 503.987.1369 Located next to Ace Hardware in Scappoose

Store Hours: Tuesday - Thursday 11 - 6 / Friday - Saturday 11 - 7 Closed - Sunday & Monday

© FotoLIA / AP

Small Business Saturday - Shop Local 2013 • B5

Sunset Equipment 100 Port Avenue St. Helens, OR 503-397-1012

B6 • Small Business Saturday - Shop Local 2013

2 Reason no.

Go Unique

LOCAL SHOPPING

sTaTs

70% GReaTeR local economic impacT

A 2004 study in Andersonville, Ind. showed that, per square foot of space, local firms had 70 percent greater local economic impact than chain firms. By sourcing more of their supplies and products from local vendors, employing local people and keeping their profit close to home, these businesses contribute more to the local economy.

© FotolIA / AP

W

e all know them. They are the people who own one of everything and write nothing in particular on their Christmas lists.

They possess every movie, flaunt the newest jewelry and have read each book from the New York Times best sellers list. Finding a gift for them is nearly impossible – unless you integrate a little creativity into your gift-giving strategy.

Local businesses are hotbeds for the unique and eclectic items that are sure to make a lasting impression on that hard-to-buy-for person in your life.

Pottery, paintings, garden supplies and more can be found just a few blocks away at your downtown establishment.

GeT aRTisTic

Local artists make great sources for unique Christmas presents, and their work can often be found on display in storefront windows.

Buying a painting, craft, or pottery piece from

an artist near you not only helps validate his or her creative endeavor but also gives your recipient a one-of-a-kind gift.

Put a little extra thought into the present by tracking down the artist for a signature and personalized message.

Practical gifts like snow shovels, warm hats, or cozy gloves are also viable options and will make an immediate impact during those snowy winter months.

DanDY GiFTs FoR THe HanDY

If you’re thinking of opting for the trusty gift card, consider your options. Instead of buying one from an out-of-town establishment or online conglomerate, instead think outside of the box – and the box store.

What better way to support your local business community then by purchasing a gift certificate from your regional golf course, barber, gym or car detail shop?

Gift cards are always popular, but giving them a localized spin will make them a guaranteed hit even for the person who already has everything.

What if you could find a gift that will provide years of enjoyment, as well as a feeling of personal pride in a job well done?

Well, browse the aisles of your local hardware store and you will be in luck.

Unique tool sets and do-it-yourself birdhouse kits will have your handy friend or family member chomping at the bit for springtime.

GiFT caRDs

Small Business Saturday - Shop Local 2013 • B7

THE SCAPPOOSE HISTORICAL SOCIET Y

1847 Columbia Blvd.

St Helens, Oregon 503-366-4447

AND THE WATTS HOUSE MUSEUM

20% off

Invites you spend an evening with us for

CHRISTMAS TOURS OF THE WATTS HOUSE in DECEMBER

10% off 10% off

ScappooSe Bay paddling center event

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Evenings 5:00 – 8:30 pm • Every Friday, Saturday and Sunday Evenings December 6, to 22nd 2013 The house is beautifully decorated by the Historical Society and Community Groups 52432 SE First Street Scappoose, OR Call Barb at 503 961-5621 for additional details. Group tours are available. C11892

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B8 • Small Business Saturday - Shop Local 2013

3

save money

Reason no.

LOCAL SHOPPING

sTaTs

$326 peR 1,000 squaRe feeT in Tax impacT

According to a 2002 study in Barnstable, Mass., big-box retailers can cost cities more in services than they generate in revenue. But specialty retail shops — the kind that make up the Main Streettype business district in many communities — generate significantly more tax revenue than they cost to service.

They produce a net return of $326 per year for every 1,000 square feet, the study showed. The difference comes from how much more road wear and public safety services large businesses require.

S

hopping locally, you tend to buy just what you need. This helps cut down on the clutter – and the wrapping – once you get home, but also lessens the impact on your wallet.

Keeping local owners in business also fosters a competitive entrepreneurial landscape that will in the long run improve quality while decreasing costs.

As local businesses grow, so grows their ability to create more products and improve their service, all at a lower expense to the consumer.

no GimmicKs

Local shops are focused less on the mega deals and buyone, get-one promotions that actually can cost you more in the long run. But this doesn’t mean they aren’t in the business of giving deals.

Many local shops provide discounts to those who live nearby, helping you save money instead of paying more in tourist taxes that some out-of-town establishments may charge.

Some local businesses boast price-matching programs, as well. Ask your local owners if they are willing to match deals you find at other businesses. Their answer may surprise you – and help you save money.

smaLL Business saTuRDaY

Spearheaded by American Express in 2010, Small Business Saturday has rapidly entrenched itself into the holiday shopping tradition landscape.

The nationally recognized movement to celebrate and shop small businesses was created as a counterpart to Black Friday and Cyber Monday and has quickly gained progressive traction.

Last year, more than 100 million shoppers supported the initiative, which features discounts, giveaways and promotions from some participating establishments. This year’s event is slated for Saturday, Nov. 30.

no pRessuRe

You aren’t likely to find quota-driven salespeople around every corner at your local independent business.

Less dependent on the one-time sale, small business owners are more concerned about providing you with positive shopping experiences because they depend on your repeat business to keep their doors open.

And unlike Christmas shopping at crowded out-of-town malls, you are more likely to receive one-on-one attention at local shops. So fill out that customer feedback card and complete that online questionnaire. Your opinions can make a long-term impact on local businesses.

© FoToliA / AP

Small Business Saturday - Shop Local 2013 • B9

Catch a ride for the food drive Columbia County Rider Transportation and First Transit have joined with the St. Helens Kiwanis and Columbia Pacific Food Bank for the “Holiday Hope Food Drive.”

Riders can donate canned food to drivers or bring donations to the CCR Transit Center at 1155 Deer Island Road, St. Helens.

Bring in 10 cans of food and receive $10 off a monthly bus pass for the month of December. Food donations can be accepted from Monday, Nov. 18 through Thursday, Dec. 12.

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Dianna’s Formal Affair

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52131 Columbia River Hwy Scappoose, Oregon 97056 www.Diannasformalaffair.com

In recognition of Veterans Day, Nov 11 Acupuncture & Oriental Medicine Day, Oct 24 and Great American Smokeout Day, Nov 15

Scappoose Share and Care applications due Families in the Scappoose area in need of toys, food and/or clothing for Christmas may now pick up a form from the Scappoose Share and Care. For those in need this Christmas or if you know of someone in need, pick up a form outside of the Scappoose Fire Station, 52751 Columbia River Hwy., in Scappoose or at St. Vincent DePaul Food Bank, 51555 SW Old Portland Road, also in Scappoose.

Forms must be returned by noon on Dec. 10 to the Scappoose Fire Station or mailed to P.O. Box 625, Scappoose, OR 97056.

Forms turned in as soon as possible have the best chance of any special needs being met.

Scappoose Share and Care is a combined effort of the Scappoose Kiwanis and Scappoose Fire District that provides toys and food to families in need during the Christmas Holidays.

SHOP SMALL! SHOP LOCAL! Blowout SALE 25%-75% OFF!

Columbia Acupuncture is offering FREE stop smoking acupuncture

treatments to VETS in November & December Call 543-7266 for information and to schedule your appointment!

52485 SW 1St, Scappoosse

Jim Martin, LAc. Dipl. Ac. (NCCAOM) www.columbia-acupuncture.com

Serving Columbia County since 1994

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‘Tis the Season!

New Dawn Massage, LLC

Newdawnmassage.massagetherapy.com

Located behind Sears - 51579 Columbia River Hwy, Scappoose, OR 97056

Whether to relax or to relieve pain, Massage therapy can help tame those holiday stresses and keep you healthy.

What better way than to give the gift of health!

BLACK FRIDAY SPECIAL

November 29-30, 9 a.m.- 6 p.m. ONLY Buy 1 gift certificate, get the 2nd 1/2 off!

No limits, call or come on in!

503-410-4255 Anya Williams, LMT 15471 Dba New Dawn Massage

RECYCLE - IT HELPS!

B10 • Small Business Saturday - Shop Local 2013

JILLY’S

1/2 Price Sale $5

BLANKETS $35

all on ndise a e! rch me rewid sto

SM E T I LL A M O RO K C A B FRIDAY SATURDAY AND SUNDAY NOVEMBER 29th & 30th DECEMBER 1ST

SPECIAL STORE HOURS...9AM - 6PM DURING SALE

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503-397-4083 • 299 South 1st., St. Helens

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haircuts

haircuts OPEN 7 DAYS A WEEK...

EVEN SUNDAY & MONDAY

$ seniors 10 Prices always include shampoo $ & simple stylechildren if desired 12 adults $15

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OPEN 7 DAYS A WEEK...

EVEN SUNDAY & MONDAY

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seniors $10 children $12 adults $15

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Small Business Saturday - Shop Local 2013 • B11

All Roads Lead To Maps Auto Center

Eaton’s

shop aT home For The holiDays!!

Tire Service Center

W I N T E R S P E C I A LS

SELECTION PRICES!!

ANTI-FREEZE/ COOLANT FLUSH

GivinG Back To our communiTy: For every vehicle we sell From novemBer 20 Thru DecmeBer 20, we will DonaTe $100 To your choice oF

Toy N Joy, SAFE oF ColumbiA County Columbia PaCifiC food bank!

9950

Come see our selection of SNOW TIRES & TIRE CHAINS

or The

HAPPY THANKSGIVING!

CREDIT CHALLENGES • FIRST TIME BUYER • BANKRUPTCY

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TODAY!!

51801 S. Columbia River Hwy Scappoose, Oregon Get Your vehicles ready for winter Pelham’s Professional Detail Services 503-987-1250 503-369-1258 fire www.mapsautocenter.com & rescue 3x5 110613:Layout can 1 help.

11/4/13 2:50 PM Page

31ST ANNUAL MERCHANTS’ TOY N JOY AUCTION

“A Candy Land Christmas” SATURDAY, DECEMBER 7, 2013 COLUMBIA COUNTY FAIRGROUNDS PAVILION DINNER: 5-8PM 0 $ 1,00 SILENT AUCTION 5-6:45PM e! l f f Ra ORAL AUCTION: 7PM

1

Serving Columbia County for 37 years!

1780 COLUMBIA BLVD AT 18TH, ST. HELENS • 503-397-3145 8AM-6PM MON-FRI • WE ACCEPT CREDIT CARDS

D.R. Garrison, CPA, PC 2114 COLUMBIA BLVD., ST. HELENS (503) 366-0994 WWW.DRGTAX.COM

Tickets for this event cost $25 if purchased early or $30 at the door.

Hoping your holidays don't run a fowl.

Business, Personal, and Trust Services available

Income Taxes

Prepared with a Sharp Pencil

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We will be serving a wonderfully catered dinner by Sunshine Pizza, with the traditional brownie ala mode from 5:00 until 8:00 PM. The Silent Auction will be held from 5:00 until 6:45 PM. The Oral Auction will begin at 7:00 PM, and will continue until completion. Tickets for this event cost $25 per person, with friends tables that seat eight (8) costing $200. Tickets are available at several locations within Scappoose, St Helens and Rainier. Tickets will also be sold at the door, or can be obtained at the Columbia River Fire & Rescue Administrative Office located at 270 Columbia Blvd, St Helens.

In these current economic times, our community has been hit particularly hard, and this year's Toy N Joy Program is needed more than ever. With the support of our community, local merchants, and volunteers, we have been able to provide families in need with warm meals, toys, clothing and hope, for 30 holiday seasons. We are very proud of our accomplishments each year, and look forward to making this year's event our most successful.

Please join us at this very festive event... your attendance, cash donations, or items donated for auction are appreciated, and we would like to thank you in advance for your generosity to the families of our communities.

Toy N Joy works closely with the Holiday Hope Program in distributing both toys and food baskets to families just prior to Christmas each year... so please share this event with your family, neighbors, and friends, and lets make this year's “A Candy Land Christmas” a successful and fun event for all.

For more information visit our web site at www.crfr.com or call 503-397-2990 x101.

B12 • Small Business Saturday - Shop Local 2013

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