Historic Hotels of Europe Welcome Historic Hotels of Europe
A special collection of unique places throughout Europe
Historic Hotels of Europe
About us Established in 1997 with the objective to promote the unique cultural and historic heritage of Europe, the Historic Hotels of Europe is a gold-standard prestigious network of 500 exceptional hotels, offering guests outstanding accommodation, fine regional cuisine, and the opportunity to experience hospitality in its purest tradition. Although celebrating the uniqueness of each property, they all share in the Historic Hotels of Europe’s vision – to be acting guardians of the past and outstanding hosts of the present. It is this vision combined with consistent, and high-quality service that defines our incredible collection of hotels:
“A memorable journey to history with a true STORY TO TELL…” Historic Hotels of Europe
1997
The History Begin Established in 1997 with 8 member organisations. Objective to promote the unique cultural and historic heritage of Europe.
2005
HHE Website
2005
HHE created the ďŹ rst Hotel website to promote member properties.
HHE fluyer Printing of HHE yer to distribute to the HHE members, hoteliers, travel fairs and exhibitions.
2009 A STORY TO TELL
www.HistoricHotelsofEurope.com
HHE Mini-guide
2010
A small guide listing HHE properties with link to the hotel website.
Social Media Marketing HHE started with a Facebook page to promote member organisations and properties.
2011
1st Hoteliers´ Meeting HHE organised the first Historic Hotels of Europe Hotelier´s Meeting at Waldhaus Sils-Maria in SwiTerland in March 2011. In 2017 will take place the 4th edition of the HHE Hoteliers´Meeting.
2012
1st Historic Hotel Award In October 2013 at the Barberstown Castle near Dublin, in Ireland, HHE honoured for the first time its best members with the «AWARD 2013», according to 10 different categories.
2015
New Generation Website Booking On Line The Website is designed to convert visits to sales, driving more guests to your properties.
2016
HHE Hotel Guide The hotel guide will be printed in 30.000 copies, 50 copies will be send to each HHE member property.
Members Organisations A powerful Network of European Historic Hotels consortia
Historic Hotels of Europe
28
A celebration of History & Heritage
Historic Hotels of Europe
Historic Hotels of Europe The strongest European Hotel Network Regrouping 13 distinctive European Hotel Networks of Historic Hotels with a selection of almost 500 exceptional Hotels in beautiful Castles, Palaces, Abbeys and Estates of outstanding quality and service.
478
18
13
Hotels
European Countries
Members
Historic Hotels of Europe
19 Years of Experience
Our Vision To be the point of reference in Cultural Tourism in Europe. As Guardians of the stories and places of the past and hosts of the present, we treasure our History and wish to preserve it. To help understand where we have been and to inspire where we wish to go in future generations.
Historic Hotels of Europe
Our Mission Guided by our shared values and hospitality, we create a lasting memory of a Europe both past and present.
Celebrating our individuality which is eclectic, authentic and local.
We bring our guests on a journey of inspiring and exeptional experiences beyond the expected. Historic Hotels of Europe
Our Values We value the unique Diversity, style and national character of the Historic Hotels of Europe and seek to develop Partnerships with others that protect these values. We believe that through Collaboration and Recommendation, sharing our friendships and knowledge, it will inspire the growth of cultural tourism for the beneďŹ t of our present communities and future generations To share Wellbeing and Hospitality with all our guests creating a journey of experience through a caring, diverse and distinctive service. As hosts and caretakers of these places of heritage, through our practice and support, we strive to sustain and improve on this privilege in an ever changing, innovative and exciting world. Historic Hotels of Europe
HHE Marketing Activities
Historic Hotels of Europe
Core Marketing Activities
New HHE Website
Travel Blog
Newsletter
Responsive website, modern temporary
Weekly blog posts on themes: Explore,
Monthly newsletter to promote special
design, image focused, Hotels bookable On
Relax, Gastronomy, Sport & Activities,
offers, itineraries, blog posts, news from
Line
Culture to promote HHE member
HHE and members.
properties.
Historic Hotels of Europe
Core Marketing Activities
Social Media
Press activities
HHE Hotel Guide
Spreading the word socially. HHE Social
Press Releases on news to communicate to
Printing 30.000 copies of the new marketing
Media Channels: Facebook, Twitter,
the HHE press contacts, member database
tool, the HHE Hotel Guide. Each HHE
Pinterest, Google+, Instagram and YouTube.
and distribution services.
member property will receive 50 copies.
Historic Hotels of Europe
Core Marketing Activities
Historic Hotels of Europe
Travel Shows
International Conferences
HHE participated in the last 3 years at the
HHE is invited as speaker to tourism conferences, last participations:
travel show HISTORIA in Venice to present
European Inter-Parliamentary Tourism Conference, Hellenic Parliament
HHE member organisations.
International Luxury Hotel Association Conference, Athens
Historic Hotels of Europe Awards The Historic Hotels of Europe annual Awards are the highest honor and reward given to a historic hotel. Each award validates the passion and dedication of the Historic Hotel hoteliers to the preservation of the European culture and history through superb hospitality. 5th Annual Award in 2017.
Historic Hotels of Europe
HHE Award 2017 Award Voting period 01.06. - 31.08.2016 on the website www.historichotelsofeurope.com/award.html
Award Categories 1. 2. 3. 4. 5. 6. 7. 8. 9. 10.
Best Castle Historic Hotel Best Countryside Historic Hotel Best Customer Care Historic Hotel Best Historic Hotel Spa Award Best City Historic Hotel Best Historic Hotel New Member Award Historic Hotel with “A Story to Tell” Best Adventure and Activities Historic Hotel Historic Hotel Best Restaurant Most Romantic Historic Hotel
Historic Hotels of Europe
HHE Award Celebration 2017 The Awards Celebration to announce the winners of the unique Award categories 2017 will take place in October 2016, at Santorini in Greece. For each Award category, the top 3 nominated properties are invited to take part at the Awards Celebration. Top 3 nominated properties are promoted on the HHE Award page.
Historic Hotels of Europe
The New Generation Website
Historic Hotels of Europe
What makes the new generation website so different?
Historic Hotels of Europe
•
Modern, Responsive Site \ viewable by tablet & smart phone devices
•
Clean, Contemporary Look \ Simplicity of navigation & usability
•
Image Focused \ Large format imagery to engage at emotional level
•
Clearer Presentation of Content \ Tour itineraries, Properties, Landmarks
What is the scope of the brand new website?
Historic Hotels of Europe
•
Bookable HHE Hotels in just a click
•
Become the most comprehensive and complete website of Historic Hotels around the world with Bookable On Line Hotels
HHE On Line Booking System Booking Fee
A booking Fee of 10% in the form of a Booking Deposit is charged by Net Affinity for each booking through the On Line Booking system of www.HistoricHotelsofEurope.com. The Fee is charged at the guest’s Credit Card at the time of Booking. The HHE member hotel shall charge the balancing 90% according to its charging policy. The Booking Fee is not refundable in case of booking cancellation.
Booking Confirmation Email
The guest and the hotel receive an automatic confirmation email from Historic Hotels of Europe with all the booking details.
Cancellation Policy
Each member hotel is responsible to upload its applicable cancellation policy at the time of enrolling into the HHE Booking system.
Direct Contact with Guest
Guest queries, change of reservation, cancellation: the guests will communicate directly with the HHE member hotel at the contact details that the hotel will upload into the HHE Booking System upon enrolling.
Historic Hotels of Europe
Connect to the HHE booking engine Direct connection
The hotel can upload inventory, rates and offers at any time! Pictures and a full description of each hotel are already uploaded. Within the Booking extranet platform there are videos and PDF documents with instructions on how to set up the rate plan, upload rates and availabilities. To access the HHE Booking extranet platform, please send an email with the property name to website@historichotelsofeurope.com and you will receive the login data.
Benefits for the hotel to upload rates/availabilities directly in the HHE booking engine: • Directly loading removes the step of needing to map rateplans and room types from the channel manager to the booking engine • Loading rates which are for HHE site only • Loading availability for multiple dates of the week • Hotel can open and close dates / rateplans / room type with a simple click Channel Manager
The HHE Booking extranet platform is connected to the following Channel Managers: Avail Pro , Avail Pro , Webhotelier (Rate Gain) , Sabre/Synexis (Rate Gain) , Rate Gain , Opera Channel Manager / Smart Hotel , Cubilis Parity Rate / Room Cloud , Rezexchange , Rate Tiger , Yieldplanet ,
Historic Hotels of Europe
Make your hotel bookable On Line! Get full beneďŹ ts of this excellent opportunity to generate new business. The Website is designed to convert visits to sales, driving more guests to your properties. Historic Hotels of Europe
Official Launch New Website
Historic Hotels of Europe
Historic Hotels of Europe Thank you for your attention! Historic Hotels of Europe