BIN_48 : BUSINESS BOOK 3 OF 3
TABLE OF CONTENTS DESTINATIONS
4
BIN_48 : CONFIGURATIONS
6
BIN_48 : BUSINESS MODEL
8
GUEST CHEF : PERSONALIZED
10
GUEST CHEF : FILMED
18
VIRTUAL DINNER PARTY
28
COOKING CLASS
34
TASTING KITCHEN
42
CONCESSION STAND
50
PRIVATE PARTIES
62
BIN_48 : LOGISTICS
68
DESTINATIONS
BIN_48 TRAVELS THE COASTAL 48 UNITED STATES BY TRACTOR TRAILER AND IS DELIVERED ON SITE, WHERE IT THEN UNFOLDS REVEALING AN EXPERIENTIAL GOURMET RESTAURANT. BIN_48 OPERATES ON A TOUR SCHEDULE ALLOW FOLLOWER TO RESERVE TICKETS FOR UP COMING BIN_48 DESTINATIONS AND PARTICIPATING CHEFS.
CLOSED CONTAINER : 400 FT 2
BIN CONFIGURATIONS
EXTENDED CONTAINER : 2000 FT 2
STANDARD CONTAINER : 1800 FT 2
CONCESSION CONTAINER : 800 FT 2
/
BUSINESS MODEL
THE VARYING CONFIGURATIONS OF BIN_48 ALLOW MANY EVENT TYPES TO OCCUR WITHIN THE POP-UP STRUCTURE. THE MULTIPLE EVENT ALLOW THE BIN TO BE UTILIZED TO THE HIGHEST DEGREE AND APPEAL TO A WIDER CUSTOMER BASE
GUEST CHEF : PERSONALIZED GUEST CHEF : FILMED VIRTUAL KITCHEN COOKING CLASS TASTING KITCHEN CONCESSION STAND PRIVATE PARTIES
GUEST CHEF PERSONALIZED
EVENT TYPE STAFF
HEAD CHEF + ASSISTANTS + SERVERS + PRODUCER
STANDARD BIN + BATHROOM BIN 1800 SQUARE FEET + 100 SQUARE FEET
AUDIENCE
A GUEST CHEF IS COMMISSIONED TO CREATE A CUSTOM MENU FOR A LIVE BIN_48 VIEWING AUDIENCE. CLEAR OF ALL THE DISTRACTIONS OF THE “LIGHTS, CAMERAS, ACTION”, INTERACTION BETWEEN AUDIENCE AND CHEF IS ENCOURAGED
BIN CONFIGURATION
GUEST CHEF PERSONALIZED
CAPACITY : 18 - 24
INTERACTION WITH THE CHEF IS ENCOURAGED DURING THE PERSONALIZED GUEST CHEF EXPERIENCE
SEATING GROUPS PUSHED TO THE OUTSIDE OF CIRCULATION PATH
GUEST CHEF : PERSONALIZED
GUEST CHEF : FILMED VIRTUAL KITCHEN COOKING CLASS TASTING KITCHEN CONCESSION STAND PRIVATE PARTIES
GUEST CHEF FILMED
AUDIENCE
BIN CONFIGURATION
STAFF
EVENT TYPE
GUEST CHEF FILMED A GUEST CHEF IS COMMISSIONED TO CREATE A CUSTOM MENU TO BE PREPARED LIVE. THE PERFORMANCE IS BROADCASTED TO AN AUDIENCE VIA BIN_48’S VIRTUAL KITCHEN AS WELL AS A STUDIO AUDIENCE ANXIOUS TO EAT.
HEAD CHEF + ASSISTANTS + SERVERS + FILM CREW + PRODUCER
EXTENDED BIN + BATHROOM BIN 2000 SQUARE FEET + 100 SQUARE FEET BIN IS EQUIPPED WITH LIGHT SOUND AND RECORDING EQUIPMENT FOR LIVE BROADCASTING PURPOSES
CAPACITY : 18 - 24
GUEST CHEF FILMED CAMERA LOCATION AND ANGLES
FILM AND LIGHTING EQUIPMENT LOCATED AT THE FRONT OF THE BIN (MANNED BY SINGLE CONTROL PANEL)
CEILING MOUNTED ROBOT CAMERAS LOCATED ON A SLIDING RAIL SYSTEM (MANNED BY SINGLE CONTROL PANEL)
SEATING GROUPS PUSHED TO THE OUTSIDES OF THE CAMERA ANGLE
MICRO CAMERAS VIEWS BUILT INTO ISLAND DESIGN WITH CONTROLLABLE PANNING
FILMING ANGLE FROM BACK OF KITCHEN WALL LOOKING DOWNWARD ON CHEFS ACTIONS AT SINK AND ISLAND
GUEST CHEF : PERSONALIZED GUEST CHEF : FILMED
VIRTUAL DINNER PARTY COOKING CLASS TASTING KITCHEN CONCESSION STAND PRIVATE PARTIES
VIRTUAL DINNER PARTY
VIRTUAL DINNER PARTY
STAFF
EVENT TYPE
JOIN BIN_48 FOR A VIRTUAL DINNER PARTY DESIGNED AROUND THOSE WHO CANT ATTEND BIN_48 BUT STILL WISH TO EXPERIENCE THE GUEST CHEF AND HIS LESSONS. BIN_48 WILL PROVIDE A LIVE STREAM OF CHEF PERFORMANCES TO BE WATCH AT HOME.
AUDIENCE
BIN CONFIGURATION
HEAD CHEF + ASSISTANTS + FILM CREW + PRODUCER
EXTENDED BIN + BATHROOM BIN 2000 SQUARE FEET + 100 SQUARE FEET BIN IS EQUIPPED WITH LIGHT SOUND AND RECORDING EQUIPMENT FOR LIVE BROADCASTING PURPOSES
/
PERSONAL VIEWING
GUEST CHEF : PERSONALIZED GUEST CHEF : FILMED VIRTUAL DINNER PARTY
COOKING CLASS TASTING KITCHEN CONCESSION STAND PRIVATE PARTIES
COOKING CLASS
EVENT TYPE
HEAD CHEF + ASSISTANTS CHEF + PRODUCER
AUDIENCE
BIN CONFIGURATION
A CHEF IS HIRED TO CONDUCT A COOKING SCHOOL PROVIDING STUDENTS HANDS ON INSTRUCTION
STAFF
COOKING CLASS
EXTENDED BIN + BATHROOM BIN 2000 SQUARE FEET + ???? SQUARE FEET
CAPACITY : 12 - 20 ( GROUPS OF 4 )
INGREDIENTS ARE PRE PORTIONED FOR UNINTERRUPTED FLOW OF THE COOKING CLASS
FREE STANDING COOKING STATION HOSTS 4-6 PEOPLE CONTAINING ALL NECESSARY COOKING APPLIANCES AND UTENSILS
SEATING GROUPS PUSHED TO THE OUTSIDES OF CIRCULATION PATH
EACH EXTENDING WORK SURFACES ACTS AS A COOKING STATION HOSTING 4-6 PEOPLE
COOKING CLASS PARTICIPANTS ARE PROVIDED A TAKE HOME COOKING APRON WITH APPROPRIATE BIN_48 BRANDING
GUEST CHEF : PERSONALIZED GUEST CHEF : FILMED VIRTUAL DINNER PARTY COOKING CLASS
TASTING KITCHEN CONCESSION STAND PRIVATE PARTIES
TASTING KITCHEN
/
AUDIENCE
BIN CONFIGURATION
STAFF
EVENT TYPE
TASTING KITCHEN
/
BIN_48 HOSTS AND EVENT TO FEATURE THE LOCAL WINES AND BREWS WITH FINGER FOODS TO ACCOMPANY
SERVERS + ASSISTANTS
STANDARD BIN + BATHROOM BIN 1800 SQUARE FEET + 100 SQUARE FEET
CAPACITY : 24 - 30
BIN_48: WEST WILL OFFER WINE TASTINGS PAIRED WITH COMPLEMENTARY APPETIZERS
BIN_48: EAST WILL OFFER CRAFT BEER TASTINGS PAIRED WITH COMPLEMENTARY APPETIZERS
SEATING GROUPS PUSHED TO THE OUTSIDES OF CIRCULATION PATH ACT AS TOUCH DOWN STATIONS DURING TASTING EVENTS
EXTENDABLE WORK SURFACES ARE KEPT PARTIALLY RETRACTED TO HELP WITH CIRCULATION
BIN_48 OFFERS A TAKE HOME OPTION FIND A BEER OR WINE YOU REALLY LIKE? PURCHASE SOME TO ENJOY AT HOME
GUEST CHEF : PERSONALIZED GUEST CHEF : FILMED VIRTUAL DINNER PARTY COOKING CLASS TASTING KITCHEN
CONCESSION STAND PRIVATE PARTIES
CONCESSION STAND
/
EVENT TYPE
CONCESSION WORKERS
AUDIENCE
BIN CONFIGURATION
BIN_48 IS RENTABLE FOR USE AT FESTIVALS OR EVENTS. IT IS EQUIPPED WITH INTERCHANGEABLE BRANDING SO HOST VENDORS CAN REPRESENT
STAFF
CONCESSION STAND
CONCESSION BIN 800 SQUARE FEET
CAPACITY : 10 - 15
CONSTANT CIRCULATION
SHORTENED FLOOR PLATE
-ENCOURAGES CONSTANT CIRCULATION KEEPING A CONSTANT CUSTOMER FLOW -DISCOURAGES LOITERING AND STAGNANT MOTION
PITCHED ROOF PANEL
-CREATES AN OPEN INVITING ENVIRONMENT
CEILING MOUNTED ROBOT CAMERAS LOCATED ON THE CORNER STRUCTURAL SUPPORTS FOR LIVE BROADCAST OF FESTIVAL (MANNED BY SINGLE CONTROL PANEL)
FILMING ANGLE FROM BACK OF KITCHEN WALL LOOKING DOWNWARD ON CHEFS ACTIONS AT SINK AND ISLAND
GUEST CHEF : PERSONALIZED GUEST CHEF : FILMED VIRTUAL DINNER PARTY COOKING CLASS TASTING KITCHEN CONCESSION STAND
PRIVATE PARTIES
PRIVATE PARTIES
AUDIENCE
BIN CONFIGURATION
STAFF
EVENT TYPE
PRIVATE PARTIES BIN_48 CAN BE RENTED FOR PRIVATELY HOSTED EVENTS. LOCATION AND USAGE OF THE BIN DETERMINED BY THE HOST.
HIRED HANDS CHANGES PER PARTY
EXTENDED BIN + BATHROOM BIN 2000 SQUARE FEET + 100 SQUARE FEET
CAPACITY : 30 - 36
A THIRD SEATING GROUP IS SET UP FOR PRIVATE PARTY EVENTS
BUSINESS LOGISTICS
SET-UP TIME
SITE POSITIONING
// 4 HOURS
BIN_48 UNPACK & CONVERSION // 12 HOURS
INTERIOR SETUP
//
6 HOURS
LIGHTING INSTALLATION & TESTING // HOOK-UPS // 3 HOURS
ELECTRIC / WATER / PROPANE
4 HOURS
TOTAL SET-UP TIME
29 - 36 HOURS ( 1.5 DAYS )
LABORERS REQUIRED
DELIVERY CREW
TRUCK DRIVER X 1
SETUP CREW
BIN MANAGER X 1 BIN OPERATORS X 4
COOKING CREW CHEF X 1
ASSISTANT CHEFS X 3 SERVERS / BUSSERS X 3
FILMING CREW
DIRECTOR / PRODUCER X 1 FLOOR MANAGER X 1 CAMERA OPERATOR X 2 AUDIO OPERATOR X 1 RECORDING / STREAMING / BROADCASTING X 1 GAFFER X 1 ( ELECTRICAL FOR ENTIRE BIN ) GRIPPER X 2 ( LIGHTING EXPERT & INSTALLER ) TECHNICAL DIRECTOR X 1