TED | Case Study

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Projects TED Conferences

Web Site Design TED stands for Technology, Entertainment, Design - three broad subject areas that are, collectively, shaping our future. The invitation-only TED Conference unites the world’s leading thinkers and doers gather for inspiration and insight. The redesigned Ted.com showcases the extraordinary talks that have made the conference famous, and serves as an online extension of the conference community, providing social networking tools for all site members. Method worked closely with TED stakeholders to define the site goals and concept, determine the core functionality, and establish criteria for evaluating success, as well as design and build the site. Ted.com includes a first-of-its-kind video player with innovative features including large-screen playback, automatic adjustment for bandwidth speed, and never-before-seen chapter-marking technology that lets users find and skip to key moments in a given talk. High-resolution videos can be viewed online or downloaded for playback on a computer, iPod, or set-top box. The site also includes social networking tools – including profile pages, comments, and favorites - that allow TED Attendees to network with each other. A robust content management system is used that allows TED to control what is displayed on each page in an intuitive manner.

Method Inc, Confidential


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