Print Innovation Asia 2021

Page 18

Printing Innovation Asia Issue 1/2 2021

18

Georgia-Pacific Acquires 3rd HP PageWide Corrugated Press Georgia-Pacific, a leading U.S. integrated packaging solutions provider, has announced the expansion of its Hummingbird® digital print solutions with the purchase of an HP PageWide T1190 Press, the world's highest-volume digital corrugated packaging solution.1 In a move to extend the reach of digital services across the U.S., the new 110-inch wide web press for pre-print corrugated production will be installed later this year at a new Hummingbird site opening in Arizona. The HP T1190 will be the converter’s third inkjet web press installed since 2015 when it launched digital print services with the HP T400S press and subsequently deployed a T1100 110-inch press. Georgia-Pacific’s Hummingbird provides a range of digitally printed corrugated packaging solutions for consumer-packaged goods, electronics, and food and beverage brands across North America. Hummingbird’s digital offerings include corrugated shelf-ready packaging (SRP), food trays, large-format boxes, e-commerce solutions, and volume displays (POP). “Our brand and trade converting partners can now reduce their printed packaging inventory levels, shorten turnaround time, make frequent design changes and offer more graphic versions,” said Robert Seay, vice president, digital print solutions, Georgia-Pacific. “With our continued investment and network of operations in 30 U.S. states, we have unparalleled digital print capacity with a national

printing footprint to provide efficiency and redundancy that can fundamentally transform brands’ corrugated supply chain across North America.” Worldwide volume of inkjet corrugated packaging grew by more than 20% in 2020 compared with 2019 even with the ongoing COVID-19 pandemic, according to Smithers market analysis. “Georgia-Pacific’s continued investment in digital print positions Hummingbird to enhance brands’ supply chain efficiency with easier inventory management and quick turnaround,” said Carles Farre, vice president and general manager, HP PageWide Industrial. “HP digital corrugated printing solutions are gaining worldwide traction with an accelerated pace of customer installations, enabling converters to run digital operating models based on fast speed-to-market and sustainability advantages.” The high-productivity HP PageWide T1190 digital pre-print press is a sixcolor (CMYKOV) inkjet press with a 110-inch (2.8 meter) web width that efficiently aligns with corrugator capacity and provides offset print quality, unmatched digital speed,

economy, and flexibility. The press uses HP A30 true water-based inks. With the HP PageWide T1190’s industry-leading throughput of up 305 meters (1000 feet) of corrugated liner per minute, up to 100 million corrugated boxes per year can be delivered. About Georgia-Pacific Based in Atlanta, Georgia-Pacific and its subsidiaries are among the world’s leading manufacturers and marketers of bath tissue, paper towels and napkins, tableware, paper-based packaging, cellulose, specialty fibers, nonwoven fabrics, building products and related chemicals. As a leading packaging supplier, we offer a full range of innovative customer-focused packaging solutions. Hummingbird® digital print solutions is the only packaging supplier in North America to offer 110-inch wide web digital inkjet printing, giving customers unparalleled flexibility for high graphic packaging. Its GeorgiaPacific Recycling subsidiary is among the world’s largest traders of paper, metal and plastics. The company operates more than 150 facilities and employs more than 30,000 people directly and creates approximately 89,000 jobs indirectly.


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