ING Bank ?l?ski - Picture your goals

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In Poland it wasn't always colourful. But 25 years of transformation changed not only the economy, but also mentality of Poles. They expect more and more from life. Sometimes they only lack motivation to take a step forward. ING Bank ?l?ski decided to help consumers set and achieve their goals. How? Using an insight well-known from psychology that visualisation of your goal lets you achieve it quicker. We created "Picture Your Goals", the first campaign where world class artists illustrated ordinary people's goals. ING Bank ?l?ski - Picture your goals

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ING Bank ?l?ski - Picture your goals by craftsguide - Issuu