Crain's New York Business

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ASKED & ANSWERED Health Department equity officer on post-Covid care

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SCENE STEALER Million Dollar Listing adds its first female broker

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REAL ESTATE

HFZ could lose control of the XI.

LAWSUITS, LAYOFFS AND LOSSES How HFZ Capital Group went from rescuing flops to becoming one BY EDDIE SMALL AND NATALIE SACHMECHI

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n 2009, when the world’s financial system had been shaken to its core and New York’s once-sturdy real estate market was turned on its head, Ziel Feldman was floating on top of it all. In the downbeat days of the Great Recession, Feldman’s HFZ Capital Group reveled in the crisis. “When the market crashed, I started seeing opportunity,” Feldman told Crain’s for a 2013 profile. At that point Feldman and The Related Cos. had recently finished turnest existential crisis, ing around One Madison brought on by the panPark, one of the real esdemic. The company is tate bubble’s most infabesieged with lawsuits mous flops. He had plans THE PRICE of from contractors and into sell about 1,000 luxury the XI, HFZ’s vestors on various projcondo units across Manmost high-profile ects, claiming the develhattan in the next few project currently opment company owes years. His company was in litigation. them millions of dollars. still two years away from It has laid off dozens of what remains its most famous purchase: a site by the High employees, and it is losing control Line at 76 11th Ave. The XI, as the at properties ranging from condos luxury condo project is now called, to storage units. The city has gone through a decost the company a staggering $870 cade of increasing real estate activimillion in 2015. These days HFZ could scarcely ty and demand, which has led to an be in a more different position as See LOSSES on page 22 the city looks to emerge from its lat-

BUCK ENNIS

$870M

TECHNOLOGY

Big Apple’s comeback: Startups moving to New York over other high-tech cities Fintech firms are seeking out a mix of Wall Street know-how and tech talent VOL. 37, NO. 18

BY RYAN DEFFENBAUGH

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or the startup Catch, the desire for a change of scenery came down to San Francisco, Miami or New York.

New York won. The fintech company was founded in Boston four years ago to help connect independent workers with their benefits, such as health insurance. In a post on Medium shared

© 2021 CRAIN COMMUNICATIONS INC.

NEWSPAPER

SMALL-BIZ SPOTLIGHT

BROOKLYN TOUR COMPANY FINDS NEW LIFE ONLINE PAGE 23

widely among those in New York’s tech scene last Tuesday, Catch CEO and co-founder Kristen Anderson announced the company is moving to the Big Apple. “It’s time for us to join the com-

munity of record-breaking, bleeding-edge, can’t-believe-it’s-true fintech startups who have made New York City their home,” she wrote. See MOVING on page 18

THE LIST

The city’s largest real estate financings PAGE 12

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