HIGH STREET
Jelmoli
Festive sequin facade by Shimmerwalls Sequin walls and visual merchandising specialists, Shimmerwalls, were commissioned by the oldest and most iconic Swiss department store, Jelmoli, to produce a 900m2 gold sequin façade to cover the front and sides of the flagship store in the centre of Zurich, Switzerland for Christmas 2021.
Jelmoli
Festive sequin facade by Shimmerwalls
Jelmoli’s official press-release chronicles the Christmas 2021 campaign, promising a ‘fairy-tale Christmas’ – and this stunning and dynamic sequin wall delivers just that. Sequin walls and visual merchandising specialists, Shimmerwalls, were To quote MovingPoster commissioned by theAG,oldest and most iconic Swiss department store, Jelmoli, “Thousands thousands of gold sequins adorntothe Christmas facadeand of Jelmoli 2 gold to produceand a 900m sequin façade cover the front sides inof the Zurich. Thestore wind in conjures up magical waves and patterns onfor theChristmas shiny facade cladding flagship the centre of Zurich, Switzerland 2021. and pulls all visitors under its spell.”
Jelmoli’s official press-release chronicles the Christmas 2021 campaign, The Shimmerwalls design Christmas’ team worked–tirelessly to stunning ensure theand project was delivered promising a ‘fairy-tale and this dynamic sequin wall smoothly and reliably. Over 10,000 of our proprietary modular Shimmerclick panels delivers just that. To quote MovingPoster AG, “Thousands and thousands of
were supplied, the Christmas store in overfacade 1.2 million satin gold sequins! The wind conjures gold sequins covering adorn the of Jelmoli in Zurich. up magical waves and patterns on the shiny facade cladding and pulls all Shimmerwalls and supplied front-lit LED signage used throughout visitors underalso its manufactured spell.” the store and in its front windows. The signage was custom made with perforated sides so theShimmerwalls light can sparkledesign through, creating a glimmering effect.the Theproject ‘gear’ part The team worked tirelesslytwinkle to ensure was delivered and reliably. Overmotor, 10,000 of our proprietary of the sign smoothly is also animated with a geared allowing it to spin slowly modular for added Shimmerclick panels were supplied, covering the store in over 1.2 million satin dynamism.
gold sequins! Jelmoli had a lot of interest following this sequin panel installation as it was featured Shimmerwalls also manufactured supplied LED signage used on Swiss and Austrian TV channels and and written about infront-lit the news publications.
throughout the store and in its front windows. The signage was custom made with sides soproject the light sparkle creating a glimmering If youperforated have a sequin facade youcan would like us through, to quote for, please contact; twinkle effect. The ‘gear’ part www.shimmerwalls.com of the sign is also animated with a geared motor, hello@shimmerwalls.com or visit allowing it to spin slowly for added dynamism. Jelmoli had a lot of interest following this sequin panel installation as it was featured on Swiss and Austrian TV channels and written about in the news publications. If you have a sequin facade project you would like us to quote for, please contact hello@shimmerwalls.com or visit www.shimmerwalls.com.
