VM Spotlight from The British Display Society

Investing in your Artecyle Did you know…

Rowlux has been loved by renowned artists for many years? Both Salvador Dali and Roy Lichtenstein among other great artists, have used Rowlux to create highly valued works of art By investing in your materials, your display budget works harder.

This still achieves eye catching inspirational windows and in-store displays that catches the customers attention.

Your biggest annual budgets have likely been invested in items that you will repeatedly use such as mannequins & lighting. Coverings for window backdrops and floors often viewed as disposable, but why?

Now is the time to think outside the box – invest in materials that are versatile, multifunctional, can be easily stored and re-used for future schemes.

Rowlux 3D Illusion film is a great example. It’s a polycarbonate film that uses cleverly embossed designs to create the illusion of movement and depth. It comes on an easy to handle roll, is extremely versatile, easy to use and manipulate, durable and easy to store.

Rowlux can be cut to shape with scissors and can be shaped round edges by scoring & creasing without the dreaded black line you get with laminates. No special equipment is required and ideal for covering props and shelving or counters. It’s perfect for printing and adds a depth to printed images not possible with flat papers or printing vinyls.

It’s available in a translucent or opaque finish so can used with front or back lighting, mounted to clear Perspex allowing the light to glow through the 3d moving illusion design. Alternatively, choose an opaque finish for covering solid substrates like chipboard, MDF or Plywood or even laminates.