2016 CUFROL Product Presentation BUIO DOP Umbria evoo

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A great oil is born from an olive


is our task is to harvest, process and protect it in utter DARKNESS


Transforming it into something UNIQUE


The finest extra virgin olive oil ever:

BUIO

(Def. darkness (ˈdɑːknɪs) | n. absence of light | Word)



THE OIL

BUIO is a NEW extra virgin olive oil which embraces both innovation and tradition with excellent organoleptic and nutritional values. The distinguishing feature of BUIO is that we are able to conserve the original qualities thanks to a unique production process which takes place in complete absence of oxygen, thus guaranteeing an almost perfect CONSERVATION.


PDO UMBRIA COLLI ASSISI SPOLETO

D.O.P. or P.D.O. in English stands for Protected Designation of Origin, the European Union term used to describe foodstuff which are produced, processed and prepared in a given geographical area using recognised local know how. All products which have been quality certified by the European Union will bear the E.U. D.O.P. Logo and is hence a guarantee not only of a very specific geographic provenance of the olives but also a sign of extraordinarily high quality.


UMBRIA Umbria _ The Green Heart of Italy Landlocked region in central Italy known as the Green Heart of Italy for its abundance in vegetation. A landscape characterised by enchanting medieval hilltop towns and by sways of cypresses and olive trees with their twisted, gnarled physiognomy and silver green foliage. Umbria cuisine is full of straight forward and bold flavours, synonymous with simple, essential recipes which are much sought after for this very reason. The deep black colour of truffles and the green and gold hues of extra virgin olive oil provide significant colour to Umbrian gastronomy that is both precious and familiar at the same time.


BUIO DARKNESS Great efforts were placed in naming this product. Great efforts were placed in naming this product. Having commissioned a specific market research the choice of BUIO (Darkness) was due to multiple factors: the intense dark colour of the oil but above all the unique production and conservation method which takes place in utter darkness. Light is an enemy of oil in so much as it activates the aging process.

COOPERATION BUIO was born thanks to the collaboration between nine prominent olive mills lead by C.U.FR.OL. and scientific partners from the University of Perugia’s Agricultural Science Department. A UNISON between centuries’ old farming tradition, savoirfaire and passion and cuttingedge scientific knowledge to create this extraordinary oil: BUIO.


PACKAGING

The dark, anti-UV shielded glass bottle evokes the original intentions of BUIO’s creators: protection from light. Furthermore the design is modern and minimalist which conveys a sense of mystery around this most precious of oils. The silver foil print contrasts with the quintessentially elegant black backdrop, conveying a perfect fusion between product and packaging.


CUFROL.COM


S.S. Flaminia km 135 | 06049 SPOLETO (Pg) Umbria | ITALY Tel. +39.0743.275819 | Fax +39.0743.271156 | cufrol@cufrol.com Follow us on: www.facebook.com/TerreFrancescane

www.cufrol.com


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