Lecture Three

Page 1

LIVE theory!


LIVE theory!

designerly ways of knowing


LIVE theory!

designers know : (how to or have)

propose additions to + changes to the artificial world (constructed contexts) knowledge of + about the artificial world contribute to the creation + maintenance of it knowledge inherent in the act of designing inherent in the artefacts of the constructed contexts inherent in the processes of making (material or immaterial)


LIVE theory!

creative intuitive engaged+engaging through reflective practice


LIVE theory!



Pergamon, Pergamum or PÊrgamo ancient greek 281–133 BC The Altar which was taken away from Pergamon in 1871 and carried to Germany by the German engineer Carl Humann, is exhibited at the Museum of Pergamum in Berlin, in a manner conforming to its original

and roman cultural centre



LIVE theory!



memphis!

http://www.nathaliedupasquier.com/artworks_design.htm


memphis! founder collective philosophy consensus + individuality audience 1981-88 Today everything one does is consumed. It is dedicated to life, not to eternity. Ettore Sottsass.

http://www.designmuseum.org/media/item/610/0/Memphis_ResourcePack.pdf


sottsass
 studio alchymia


sottsass
 studio alchymia

1. Putting behind the myth of the “unity’ of a project and concentrating on a free discontinuity of parts with respect to the whole. 3. The search for a new linguistic “expressive” quality as a possible solution to the enigma of design and as a new possible meaning. 5. Recycling all possible idioms now in circulation within the experience of our lives. 7. Recuperating decoration and colour as signs of freedom and nobility of creative invention. 9. Going beyond ergonomic limits and concentrating on an affective relationship between man and his things. Richard Horn. Memphis. 1895. Objects, Furniture, and Patterns. Philadephia: Running Press. p.17.


LIVE

takeastand!


manifesto!


manifestos! collectives+collaborations! movements!


Italian, denunciation, manifest, from manifestare to manifest, from Latin, from manifestus Date:1620: a written statement declaring publicly the intentions, motives, or views of its issuer

1. a. A public declaration or proclamation, written or spoken; esp. a printed declaration, explanation, or justification of policy issued by a head of state, government, or political party or candidate, or any other individual or body of individuals of public relevance, as a school or movement in the Arts.

b. In extended use: a book or other work by a private individual supporting a cause, propounding a theory or argument, or promoting a certain lifestyle.


art politics technology The October Manifesto Октябрьский Манифест, Манифест 17 октября) was issued on October 17, 1905.! The official name of the document is! The Manifesto on the Improvement of the State Order! (Манифест об усовершенствовании государственного порядка).! The Manifesto addressed the unrest in Russia and pledged to grant civil liberties to the people: including personal immunity, freedom of religion, freedom of speech, freedom of assembly and freedeom of association; a broad participation in the Duma; and a decree that no law should come into force without the consent of the state Duma. The manifesto was a precursor of the first ever Russian constitution.!



CONS

T

RUCT


is a combination of! constructivism ! ! !

!!

! ! factura: ! ! the particular material properties of ! !!! the object! ! !tektonika:! ! its spatial presence!


first constructivist exhibition!

9 7! 1 1


first used in reference to rodchenko

by malevich



aleksandr rochencko


rochencko


The focus is on Rodchenko's Spatial Constructions, created around 1920, in which he explored the art potential of the plane surface and the transition from planarity to spatiality. As radical visions of space formation and architecture, they count among his most outstanding and lasting achievements.



el lissitzky


el lissitzky

Лаз́ арь Мар́ кович Лисиц́ кий



tatlin tower


Tatlin’sTower 1917 -1920

Tatlin’s Tower would have dwarfed the Eiffel Tower in Paris. The tower was to be built from industrial materials: iron, glass and steel. It was envisioned as a towering symbol of modernity. The tower’s main form was a twin helix which spiralled up to 400 m/1312ft in height, where visitors would be transported around with the aid of various mechanical devices. Interesting Fact: At the base of the structure was a rotating cube which was designed as a venue for lectures, conferences and legislative meetings. The cube would complete a rotation in the span of one year. Above that cube would be a smaller pyramid housing executive activities and completing a rotation once a month.


El Lissitzky Proun 99

1924


the station where one changes from painting to architecture


G5. 1926


malevich


Variation Tortion II Bronze with Wire Naum Gabo Naum Gabo and his brother, Anton Pevsner, worked in the Constructivist style of abstract art. They left Russia after the 1917 Revolution when art became doctrinaire and tied to communist philosophy. They continued to develop their ideas and spread them through the Western World.

Antoine Pevsner



zuev workers club, moscow 1926-27



shukhov radiotower





gustav klutsis. axonometric art.

1920

moholy-nagy six sheets. 1922-23



futurism
 100 years
 10. 2009



futurism
 100 years
 02. 2009 Futurist Movement Manifesto! 1.  That all forms of imitation should be held in contempt and that all forms of originality should be glorified. ! 2. ! That we should rebel against the tyranny of the words harmony and good taste. With these expressions, which are too elastic, it would be an easy matter to demolish the works of Rembrandt, Goya, and Rodin. ! 3. ! That art criticisms are either useless or detrimental. ! 4. ! That a clean-sweep should be made of all stale and threadbare subject-matter in order to express the vortex of modern life--a life of steel, fever, pride and headlong speed. ! 5. ! That the accusation "madmen", which has been employed to gag innovators, should be considered a noble and honourable title. ! 6. ! That complementarism in painting is an absolute necessity like free verse in poetry and polyphony in music. ! 7. ! That universal dynamism must be rendered in painting as a dynamic sensation. ! 8. ! That sincerity and virginity, more than any other qualities, are necessary to the interpretation of nature. ! 9. ! That motion and light destroy the materiality of bodies.'


dada


modernists! architecture ! ! ! ! ! !

▪ ▪ ▪ ▪ ▪ ▪

an adoption of the principle that the materials and functional requirements determine the result! an adoption of the machine aesthetic! a rejection of ornament! a simplification of form and elimination of "unnecessary detail”! an adoption of expressed structure! form follows function!


What is Modern Design? Twelve precepts of modern design.

1.

Modern design should fulfill the practical needs of modern life.

2.

Modern design should express the spirit of our times.

3.

Modern design should benefit by contemporary advances in the fine arts and pure sciences.

4.

Modern design should take advantage of new materials and techniques and develop familiar ones.

5.

Modern design should develop the forms, textures and colours that spring from the direct fulfillment of requirements in appropriate materials and techniques.

6.

Modern design should express the purpose of an object, never making it seem to be what it is not.

7.

Modern design should express the qualities and beauties of the materials used, never making the materials seem to be what they are not.

8.

Modern design should express the methods used to make an object, not disguising mass production as handicraft or simulating a technique not used.

9.

Modern design should blend expression of utility, material and process into a visually satisfactory whole.

10.

Modern design should be simple, it structure evident in its appearance, avoiding extraneous enrichment.

11.

Modern design should master the machine for the service of man.

12.

Modern design should serve as wide a public as possible, considering modest needs and limited costs no less challenging than the requirements of pomp and luxury.

Kaufmann, Jr., Edgar. What is Modern Design. The Museum of Modern Art. New York. 1950 Director of Industrial Design, MOMA 1950-55




COMMODITY
 ʻcommodity is, in the first place, an object outside of us, a
 thing that by its properties satisfies human wants of some sort
 or another. The nature of such wants, whether, for instance, they spring from the stomach or from fancy, makes no difference. 
 Neither are we here concerned to know how the object satisfies these wants, whether directly as means of subsistence, or indirectly as means of productionʼ. (Marx 45)

!


commodity 


The means of production (or capital goods or service) and the means of consumption (or consumer goods or service) are mainly produced for market sale; output is produced with the intention of sale in an open market; only through sale of output, can the owner of capital claim part of the surplus-product of human labour, and realize profits. Equally, the inputs of production are supplied through the market, as commodities. The prices ! of both inputs and outputs are mainly governed by the market laws of supply and demand.
 Ie opening a bank account vs buying a car
 In short, a capitalist must use money to fuel both the means of production and labor in order to make commodities. These commodities are then sold to the market for a profit. The profit once again becomes part ! of a larger amount of capital which the capitalist reinvests to make more commodities and ultimately more and more capital.

!


modernism consumerism


oxfam! !

the Miles for Millions walkathon was introduced to Canada in 1967.

club of rome!


greenpeace! 1971 Greenpeace's core values are:! Greenpeace is an independent, not-for-profit organisation.To maintain our independence, Greenpeace does not solicit or accept funding from governments, corporations or political parties. Greenpeace does not seek or accept donations that could compromise its independence, aims, objectives or integrity. Greenpeace is committed to the principles of non-violence, political independence and internationalism. Greenpeace is non-party political, we do not align ourselves with any political party. In exposing threats to the environment and in working to find solutions, Greenpeace has no permanent allies or enemies.


slow food


have + have not! A United Nations (UN) survey has found that 2 per cent of adults command more than half of the world's wealth, while the bottom 50 per cent possesses just 1 per cent. 2006


have + have not! total USA debt of $57 Trillion - - and the highest debt ratio in history.That's $186,717 per man, woman and child - - or $746,868 per family of 4, $32,104 more debt per family than last year.

!


have + have not! according to the Federal Reserve Bank, 40% of American families spend more than they earn.


have + have not! life expectancy


have + have not! peoples or things economic growth or


role of design ‌


LIVE theory!

80,000 flights a day 22 million children go hungry each day suburban sprawl is ugly


MANIFEST

o

find a partner to prepare a reading for friday. each pair to email me today by 5pm. your article to read will be online by midnight tonight. tutorials will start with first conspiracy debate each pair has 7 minutes to present key points of the reading all tutors to meet in LT2 at 11am.


MANIFEST create an hypothesis assignment two

o


next week notions of being merlin! * see me after class if presentations from A1 still to be done.





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