CXO Insight Middle East - Charting new waves - December 2020

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PRODUCTS

Sony FX6 camera

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ony Middle East & Africa has launched the FX6 (model ILME-FX6V) camera, the latest addition to Sony’s Cinema Line, a series of products that brings the company’s expertise in imaging technology to a broad range of filmmakers and content creators. Sony’s Cinema Line, which also includes the VENICE and FX9 cameras, delivers a coveted filmic look cultivated from extensive experience in digital cinema production, as well as enhanced operability thanks to an innovative body design, extensive durability and intuitive customisability. As part of the Cinema Line, the all-new FX6 incorporates Sony’s core technologies of image sensor, processing engine, and AF (autofocus) performance. FX6 is also compatible with the wide range of Sony E-mount lenses for creative flexibility. The new camera features a 10.2 MP full-frame backilluminated Exmor R CMOS sensor that delivers a 15+ stop wide dynamic range with high sensitivity and low noise. FX6’s base sensitivity is ISO 800 with an enhanced sensitivity setting of ISO 12,800 - expandable to 409,600 - for shooting in low and very low light conditions.

BENQ EYE CARE MONITORS BenQ has rolled out its latest Eye-Care monitors GW2480T and GW2780T along with a Monitor Light ScreenBar. GW2780T is the 27inch edition of its smaller forerunner, GW2480T, the 24-inch monitor, featuring the latest eye-care technologies and height adjustment stand. These monitors are complemented by the BenQ ScreenBar e-Reading Monitor Lamp, which is an intelligent clip-on monitor light with advanced sensors and dimmable features designed for consumers’ viewing comfort. BenQ GW2480T and BenQ GW2780T Eye-Care Monitors are one of the very first monitors that have been designed especially for vision health, including BenQ’s Brightness Intelligence Technology (BI) that automatically scales screen brightness according to the ambient light of the surroundings and enhancing dark areas on the display screen without overexposing bright regions to reduce eyestrain. 52

CXO INSIGHT ME

DECEMBER 2020

HONOR WATCH ES HONOR, has recently launched the HONOR Watch ES with a large HD display, long lasting battery and a diverse library of watch faces. Created to offer bigger space for a more comfortable and clear viewing experience, the HONOR Watch ES features a large 1.64-inch AMOLED display with 280x456 resolution. The watch offers a stunning screen-to-body ratio of 70%, which is on the high end of the entire smartwatch spectrum. Clocking in at 326 PPI pixel density and 16.7 million colors, the HD display assures exceptional readability in a sophisticated and futuristic rectangular case. What’s more, the display is capable of adjusting brightness automatically depending on the user’s ambient light levels. Made to go with your daily grind, the HONOR Watch ES weighs only 21g and measures at 10.7mm in thickness with a 30mm-wide watch frame. The slim and lightweight design, along with the silicon strap and curved edges, brings a high level of comfort for all-day wear. With a long lasting battery, wearers never have to worry about missing a step. Driven by the preferred choice of young people, the HONOR Watch ES offers three vibrant color options – Meteorite Black, Coral Pink and Icelandic White.


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