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o an gertw
Hangertwo
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Hangertwo
“ Concept sketch -- hanger �
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Hangertwo
Simple shape with Funtion
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Hangertwo
“Concept : a range of design� Problem
identification .
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Hangertwo
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Hangertwo
you can use it for your clothes, hat, and even the shoes. came up with this functional object.
Target audience:
Fashion, retail and other household and commercial applications. Help users keep their stuffs neat and tidy while creating an appealing display. Instead of purchasing different types of specialty hangers
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an gertwo
Hangertwo
“ Mock-ups � MATERIAL: Clay
In this stage, I am thinking the hooks can be change, so I use the bolt and nut to connect each others.
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Hangertwo
“
Product Development
”
MATERIAL: Blue foam
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Hangertwo
MATERIAL: Blue foam
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Hangertwo
Bought the material which called “plastic make� to make the hanger.
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Hangertwo
Trying to use the mock up to test the hanger is it strong enough in order to carry those stuffs.
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Hangertwo
These are manufactured from CNC cut
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Hangertwo
Using the CNC cut to cut the hanger.
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Hangertwo
“
Logo design�
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Hangertwo H
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Hangertwo
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Hangertwo
Packaging�
Made in Melbourne Australia
Plywood Each hook holds up to 4kg in weight (8.8lb)
Hangertwo H
an gertwo
“
Utilitarian / Hanger
Hangertwo can be put in different pos ition to meet different usa ge
One piece measure appro x 23 x 29 cm
H
an gertwo
Hangertwo
Hangertwo H
an gertwo
Made in Melbourne Australia
Plywood Each hook holds up to 4kg in weight (8.8lb)
Hangertwo H
an gertwo
Utilitarian / Hanger
Hangert w o ca n be pu t in different position meet different us to age
One piece measure appr ox 23 x 29 cm
H
o an gertw
Hangertwo
H
an gertwo
Hangertwo
Utilitarian / Hanger
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Hangertwo
“ Product marketing ”
Product marketing deals with the first of the “7P”’s of marketing, which are Product, Pricing, Place, Promotion, Packaging, Positioning & People.
Marketing with full color hangers. The more eye-catching and visually appealing your hanger design, the greater the chance it will get read. Reworking a really useful twist into an old theme, the hanger looks even more useful than the original.
Utilitarian feature :
It can be put in different position to meet different usage.
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Hangertwo
Hanger Planning
Hanger Management
Hanger Marketing
Hanger Efficiency
Market Requirements
Business Case
Marketing Plan
Meeting Rules
Use Cases
Competitive Analysis
Company Profile
Decision Guidelines
Feature Matrix
Product Comparison
Product Backgrounder
Performance Reviews
Product Poadmap
Product Positioning
Launch Plan
Pricing Models
Unique Selling Proposition
Win / Lose Analysis
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Hangertwo
Existing Markets
Existing Products Market Penetration
Product Development
Diversification
New Markets
Market Development
New Products
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Hangertwo
“ Pricing” “ Costs of production ” 1. Plywood 17mm (600mm X1200mm) : $42.5 aus Can cut 3 piece of hanger : $ 14.16 aus
2. 2 bottle of Colour : $4 aus 3. High gloss varnish : $ 11 aus 4. Cardboard for packaging : $ 1.68 aus
“ Pricing” of the hanger ” $25 aus
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Hangertwo
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Hangertwo
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Hangertwo