Catalyst - Time Capsule Exhibition

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EXHIBITION #Time Capsule


Venue : Catalyst Art Shop Jalan Kemang Utara No. 50, Jakarta

Artists

: Ika Vantiani Muhammad Taufiq Monica Hapsari



Concept The artworks that are exhibited in Catalyst is arranged as if we are in a studio of multiple artists. Each artist has their own spot to display their artworks so the visitors can recognize the artworks without being confused on which artist it belongs to. This way the visitors can experience a more intimate connection the artists in the exhibition space.


About Exhibition types : Temporary (3 weeks)

Developing curatorial concepts Previously, the exhibition owner held the exhibition temporarily in various coffee shops, moving from one shop to the other. That is the reason why the organizer was named “Kopi Keliling”.

Recently the organizer has decided to also have a permanent place for various artists to display their artworks. It is open for many kinds of artists with distinctive and varied style. This gallery is called “Catalyst” and from 6 to 25 September 2014 it holds an exhibition with the theme “Time Machine” and showcases artworks from Monica Hapsari, Muhammad Taufiq, and Ika Vantiani.


Designing display strategies Both the exhibition owner (curator) and the artists choose all of the artworks that are being displayed. The artists can choose which artworks they want to show and how they want to show it but they also need the approval of the exhibition owner. Graphic and material language design Material and tools that are being displayed were chosen by each artist. By being given the freedom to style and manage their own display, each artist can show a more accurate representation of their character and style.


Exhibition Element Lighting: using spot light to spot the display right into the attention center which the artists want. So there are 3 main center on the exhibition chosen by the artist itself. Layout: the layout was very simple and at one glance we can predict the path witch they already arrange for the exhibition Senses: the visual and smell senses was very dominant in this exhibition, because there is a coffee shop in such small space so the coffee scent dominating the room. It could be a problem for a non-coffee-lover, but in the context of ‘artist’, mainly they like coffee so it might add the delight in the room ambience.

Ambience: the display and the room bring the ambience into something familiar, so we can interact with the display without feeling any harm to touch.


Layout 6m

toilet

3m

Ika Vantiani

Shop

Muhammad Taufiq

Monica Hapsari


This small display has many stories, it tells us the transformation of Monica from college –learning fashion, doing works with leather, needles, woll, sewing machine, etc– and after then till now she became sketch-artist (shown in the wall, her sketches)

Monica hapsari


This display shows the transformation of Muhammad Taufiq a.k.a Emte drawing style. Being told that he was, back then, can only drew boys in some comic style. But now he can draw girl with a long hair with watercolor paint to enhance his drawing.

Muhammad Taufiq


The third display shows Ika Vantiani’s artworks consisting of various techniques in creating collages. All of the artworks are being displayed on the shelves, with some of them are overlapping the others. Below the artworks, tools used for making collages are also being displayed on the table. The display doesn’t only narrates the artist’s artistic journey but also her personal preferences and inspiration into one inspiring display.

Ika Vantiani


Catalyst shop Besides other 3 displays from the artists, which is temporary, there is a display with a price tag. This display is permanent and changed only by the content of the shop (artists’ stuff). It is another way to publish another artists’ works by selling their works.


Conclusion ◦ Exhibition is a place where someone or specifically, the artists, can show off (or exhibit) their works to everyone else ◦ The aim in the exhibition might be the pleasure of the artist itself, or might be the economical reason (selling the works) ◦ The display is a main attraction in the exhibition, it must contain the characteristics of the artist so it will tell more story behind their works


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