KDN: PQ/PP1505(18858)
EXPERIENCE ASIA’S MOST
ESTABLISHED HOTEL & FOOD TRADE EXHIBITION
9 EXCELLENT AND SUCCESFUL HALAL F&B EXHIBITORS P34 - P55
Since 1978
FHA2016 HIGHLIGHTS
3,000 59 48,000 4
EXHIBITORS FROM 70 COUNTRIES
GROUP PAVILIONS
TRADE VISITORS FROM 90 COUNTRIES
WORLD CLASS COMPETITIONS
ENTREPRENEUR ARTICLE: HALAL FOOD SECTOR
P28
EXCLUSIVE INTERVIEW WITH FHA2016 PROJECT DIRECTOR official media partner
Food&HotelAsia2016 Singapore Expo. 12 - 15 April 2016
www.foodnhotelasia.com
P25 organized by
HALAL ARTICLE: HALAL LOGISCTIC
P30
Joint effort by JAKIM Halal Hub Division & DagangHalal Sdn Bhd
Since 1978
table of contents
EXHIBITORS’ INTERVIEW
34
Indoguna Productions FZCO Established in Dubai, United Arab Emirates in 2012 as a halal food manufacturing plant that boasts the highest standards in food hygiene and food quality standards.
48
Sri Vinayaka Exports Pte Ltd A
trading
firm
established
in
Singapore in 1994 , aiming to connect manufacturers & wholesalers.
38
Arborea The main production center of the sector milk - cow in Sardinia . Giving each day on average 524,000 liters
50
of milk produced in specialized and
Tan Seng Kee Foods Pte Ltd Tan Seng Kee Foods Pte Ltd (TSK) began its first step in the noodle-
selected farms.
making business during the British Colony days as a sole proprietorship manufacturing rice and wheat-based noodle products.
40
Federal Oats Mills Sdn Bhd Having obtained the National Mark of Malaysian Brand award and the ISO 22000, HACCP and HALAL by JAKIM certifications; the brand successfully cements
its
credibility
52
Omni Mal Agencies Sdn Bhd Omni Mal’s date and dried fruit products always carry unique theme and identity,
among
and are marketed under the brands
international buyers and consumers.
of Gurun Emas (Gold Desert), DateLicious, Jendela Arab (The Window of Arabs), and 1001 Nights.
44
Goodman Fielder Pty Ltd Goodman
Fielder
provide
quality,
consistent and innovative solutions across the Dairy-Milk, Cheese, Butter and Spreads; Flour; Dressings; Frozen Pastry; Cake Mix; and Cooking Fats categories.
46 Anods Cocoa (Pvt) Ltd. Anods Cocoa is a Sri Lankan chocolate manufacturer committed to providing chocolate solutions to all types of chocolate requirements.
54
Fong Yit Kaya Pte Ltd Fong Yit Kaya specialises in delivering quality Kaya, also known as coconut jam – a type of food spread made from coconuts, eggs and pandan leaves
Section Name Since 1978
table of contents
06 EDITOR 07 Events 25 vip 28 Article 32 halal tips 34 interviews 56 review 59 showcase 65 c.b lists
6
Editor ’s Note Since 1978
Editor’s Note
T
ime
is
fast
(Food&HotelAsia),
approaching the
for
leading
FHA2016 and
Since 1978
most
comprehensive premier trade show for Asia’s food &
trade show will be held at the Singapore Expo from 12th – 15th April, 2016. And HMag is proud to be one of the trade show’s media partners. We invite all food, drinks, and culinary industry professionals to join this 4-day prodigious event as it brings together a myriad of food and hospitality products all in one strategic location. Hence, it makes it easier for exhibitors, both local and international, to build their business networking, and for the trade visitors to conveniently source for products of their interest. As the new chief editor of HMag and representative of my editorial team, I vow to provide readers with beneficial content for every new edition. In this edition, we have nine interviews with local and international Halal exhibitors participating at FHA2016. We were also given the opportunity to interview the
CHIEF EDITOR Shazwana Aida CREATIVE DIRECTOR Shafiq Mansor EDITOR Hidayah Razak Pedro Chavez WRITER Lily Ruzailan DESIGNER Amir Fahmi Muhammad Hilmie Ezewan Fauzi ADVERTISING / MARKETING Tony Er Bryan Yap Mastura Johari Zulfadli Anaspekri Noor Intan
Project Director of FHA2016, Miss Ting Siew Mui, who shared interesting insights of the biennial event and the Halal food market. Last but not least, don’t miss out on the opportunity to discover quality Halal products from around the world featured in this issue, and displayed on the shelves of the first ever Halal Supermarket during FHA2016.
DH Events Sdn Bhd Wisma UOA II, Suite 10-10 No.21, Jalan Pinang 50450 Kuala Lumpur Malaysia Tel: +603 - 2171 1128 Fax: +603 - 2166 1148
EDITORIAL TEAM
hospitality industry. Into its 20th edition, this biennial
See you there!
HMAG FHA2016
Shazwana Aida
HMAG FOODEX 2016
HMAG GULFOOD 2016
HMAG ANUGA 2015
Event Overview
7
Since 1978
AL
ION T A N R
6 1 0 2 A H
INTE E V I ENS H E R MP N O O I C T I T B I OS EXH M E & D DING LITY TRA A E L A S ASIA’ & HOSPIT Celebrating the 20th edition of FHA D O FO Food&HotelAsia (FHA) has its humble beginning in 1978. From a small trade
F
exhibition held in the car park of a hotel, it has grown tremendously along with the industry as the premier trade show synonymous with the food and hospitality industry in Asia and beyond. The biennial FHA is powered by its specialised events
namely
FoodAsia,
HotelAsia,
SpecialityCoffee&Tea,
Bakery&Pastry,
HospitalityStyleAsia and HospitalityTechnology. The coming 20th edition will take place at Singapore Expo from 12 – 15 April 2016. Spread across 97,000 sqm of exhibition area, FHA2016 is expected to serve an estimated 48,000 trade visitors from over 90 countries/regions, presenting a formidable purchasing power to boost their businesses for the robust Asian market! With about 3,000 exhibitors from 70 countries/regions participating in FHA2016, visitors will not only find it easier to meet their buying needs but also get to indulge in fruitful interactions with business contacts, decision makers and influencers. An impressive 59 group pavilions are also expected at FHA2016. Grab the chance for
FHA2016
effective
networking
and
communication
opportunities
to
grow
your
business and stay ahead of the competition. To offer a true all-rounded food and hospitality experience, FHA2016 also has a series of activities including culinary competitions and insightful conferences that
THE EVENT TAKES PLACE FROM TUESDAY, 12 TO FRIDAY, 15 OF APRIL 2016 AT SINGAPORE EXPO, SINGAPORE.
complement the showfloor buzz for all exhibitors and attendees alike.
Pertinent Conference and Tracks FHA International Conference, a bi-annual learning and networking event, is Asia’s most comprehensive and influential gathering of leading food and hospitality
TUESDAY TO THURSDAY (12 - 14 APRIL 2016) • 10AM - 6PM FRIDAY (15 APRIL 2016) • 10AM - 4PM
industry professionals. Set to play host to more than 500 delegates over 3 days, across 7 conference tracks, 5 masterclass and 2 site visits, the FHA2016 International Conference will feature over 100 industry speakers who will share first-hand experiences and knowledge about industry best practices.
FHA2016 at a glance ADMISSION STRICTLY FOR PROFESSIONALS IN THE FOOD AND HOSPITALITY TRADE ONLY. GENERAL PUBLIC WILL NOT BE ALLOWED TO ENTER.
97,000 sqm of gross exhibition area 68,000 trade attendees from 95 countries/regions 3,000 exhibitors from 70 countries/regions 59 group pavilions 6 specialised events 4 world-class competitions
8
Facts & Figures Since 1978
THE ROUTE TO SALES’ GROWTH most comprehensive international food and hospitality tradeshow in Asia 3,000+
EXHIBITORS
68,000+
TRADE ATTENDEES
97,000+ SQM, 9 Halls
Facts & Figures
9
Since 1978
FACTS & FIGURES FHA in Singapore is an international trade fair for food, beverages,
hotels,
bakery,
restaurants,
catering
and
equipment held every two years. Exhibitors present at the fair innovations, business ideas, trends and technologies for the hospitality industry in Singapore and the region. The fair attracts many hoteliers, retailers, investors, consultants, and buyers and held next to the fair is a conference with a wealth of information. With 69% of its visitors from South East Asia (excluding Singapore) attending FHA for sourcing and purchasing products, visitors will have the opportunity to develop real trade opportunities in the region. FHA attracts buyers from countries throughout Asia and beyond, comprising 48,000 trade visitors from over 90 countries/regions.
6
NETWORK with Asia’s largest and most influential food and hospitality industry professionals INSIGHTS to the latest market trend and a myriad of food and hospitality products from around the world DISCOVER ways to boost businesses for the robust Asian market! HEAR from top level industry speakers and learn best practices VISIT the FHA exhibition and source from 70+ countries LEARN new ideas and trends that can impact your business more productively
....................................................................................
Event Highlights Trade Fair:
Food&HotelAsia (FHA2016)
Event Date:
12 - 15 April 2016
Organizer:
Singapore Exhibition Services
Halls:
H1-H9 Annex
Venue:
Singapore Expo
Address:
1 Expo Drive, Singapore 486150
Frequency:
Every two years
Industry:
Bakery Products, Beverages, Food, Gastronomy, Hotel Industry, and HospitalityTechnology
Founded in:
1978
Opening Times: 12 - 14 Apr 2016 10:00 - 18:00 15 Apr 2016 10:00 - 16:00
Travel Info:
Airport: Singapore Changi Airport 5 km MRT station: Next to Hall 6, Singapore Expo
GPS Cordinate: latitude 1.3335251 longitude 103.959537
• FoodAsia
• HospitalityStyleAsia
• HotelAsia
• HospitalityTechnology
• SpecialityCoffee&Tea • International Conferences • Bakery&Pastry • World-Class Competitions ....................................................................................
Target Visitors • Airlines / Cruise Lines / Rails • Bakeries / Confectioneries • Convenience Stores / Grocery Stores • Country Clubs Management • Department Stores / Retailers • F&B Logistics / Transportation • Fast Food Restaurants Management • Foodservice – Government, Military, School, Hospital • Foodservice – Industrial / Offshore • Foodservice and Hospitality Consulting • Hospitality / Culinary Institutes • Hotel Chain Owners • Hotels / Resorts Management • Hypermarkets / Supermarkets • Importers / Distributors / Wholesalers – Food and Drink • Importers / Distributors / Wholesalers – Hospitality • Equipment & Supplies • Institutional Catering • Interior Design / Furnishing • IT – System Integration / Distribution Plants • Restaurants / Bars / Clubs / Café Management • Serviced Apartments Management • Spa and Wellness Management • Specialty Food Retailers • Trade Associations
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Floor Plan Since 1978
Section Floor Plan Name Since 1978
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Event Highlights Since 1978
Event Highlights Since 1978
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14
Event Highlights Since 1978
Event Highlights Since 1978
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16
Event Highlights
Event Highlights Since 1978
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Event Highlights Since 1978
Event Highlights Since 1978
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20
Halal Exhibitors List Since 1978
Halal Exhibitors List Since 1978
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22
Halal Exhibitors List Since 1978
Halal Exhibitors List Since 1978
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VIP Interview Article
25
Since 1978
DH: FHA is deemed as the ideal platform for exhibitors to penetrate into the Singapore as well as the Asia market. What makes this biennial event unique for this 20th exhibition? TSM: FHA is deemed as an ideal platform because it constantly tries to introduce something new each edition. At the upcoming edition we will feature many ‘firsts’ in its 38-year history. Foremost, this is the first time that we had all the six specialised exhibitions sold out months before the start of exhibition. Due to the high demand of exhibitors, we not only maximised the space of the halls, but we will Food&HotelAsia2016 (FHA2016)
returns to the
Singapore Expo, celebrating its 20th anniversary from the 12th-15th April 2016. This biennial event forms the largest and most celebrated food and hospitality trade exhibition with more exhibitors and trade visitors from all over the world centralised in one strategic location, the gateway of a thriving Asia. For this year’s FHA2016, DagangHalal speaks to the Project Director of FHA2016, Miss Ting Siew Mui, as she gives insights of this event.
can
you
tell
me
about
yourself and your responsibilities? Ting Siew Mui (TSM): I spearhead the planning, managing and execution of FHA (Food&HotelAsia) - Asia’s largest and most comprehensive food and hospitality trade exhibition and conference event. This involves working with our stakeholders on all aspects of the event as well as managing a capable team to ensure FHA stays ahead of the competition. DH: For how long have you been holding this position, and what are some of the valuable experiences you have gained from it? TSM: I’ve been involved in FHA since 2006. I think engagement
with
industry
players
and
building
relationships are two important key elements to developing and broadening one’s experience.
Through interaction
with industry players, I am able to keep abreast of the developments in this vibrant industry and thus keep the exhibition relevant to the industry.
also be introducing new international group pavilions from Algeria, Hungary, Morocco and Poland. Furthermore, FHA will have many professional and well-experienced market leaders such as Arla, Fraser & Neave, Owl International, Scelta Mushrooms and SodaStream Professional and more at the show. We also see the interest in sweet products and will be having a new competition to cater to the demand for sweets called the “Sweet High Tea Challenge”. As for the FHA International Conference, delegates will get to immerse in tracks dedicated to address critical issues impacting Hotels
DagangHalal (DH): As the Project Director of Food&HotelAsia2016,
be adding a tent to accommodate more exhibitors. We will
& Resort Management, and F&B Productivity. For the visitors, there will be many self-guided trails to help buyers locate the products that they are sourcing for. Finally, we will be introducing the Halal Supermarket, organised together with DagangHalal, which aims to heighten the increasing demand for halal foods around the world. All these and more will add to the holistic and comprehensive experience for trade attendees, whether they are there to attend the exhibitions, the conference and training courses or participate in the competitions. DH: This year’s exhibition has an impressive tag of, “the apple of the industry”. What message do you intend to convey to your audience? TSM: Our message has consistently been about ‘leading the pack’. We constantly strive to stay ahead of the competition and bring the best to the buyers. FHA is the most comprehensive business event catering to the food and hospitality industries in Asia. Like an apple, FHA offers trade attendees an all-rounded and holistic experience through its six specialised exhibitions, activities including intense, prestigious competitions, as well as a platform
26
VIP Interview Article Since 1978
for knowledge transfer through the FHA International
restaurants are also introducing halal foods so that they
Conference.
can provide consumers with more options. In addition, Singapore is surrounded by a large community of Muslims
DH: What are the new trends that will be introduced
in Indonesia and other Southeast Asian countries, so
this year?
launching halal food at the show is a natural progression
TSM: The trends are towards higher productivity; greater
for us. Yes, FHA is certainly a great opportunity for halal-
efficiency and more variety in food products. Thus we have
certified companies to promote their products. FHA is also
introduced new competitions to help raise the skill levels
a great sourcing ground for non-Muslim countries like
of baristas and chefs; we are organising more training
Japan and Korea to find out more about halal certification
courses to help sharpen skills and raise productivity. We
and products, as well as to network with halal-certified
have more new group pavilions to help bring in even more
companies for business opportunities. We recognise the
variety of food products. Many of the first time exhibitors
strong growth potential of the halal market, hence we have
will be bringing in a range of new products and ingredients,
introduced the Halal Supermarket for the first time this
equipment and supplies, and best-of-breed services.
edition. As mentioned, the supermarket will link buyers
The new international group pavilion entrants will be
with sellers easily. We also have companies from non-
showcasing products and services that are unique to their
Muslim countries and regions showcasing halal-certified
respective countries and regions. In SpecialityCoffee&Tea,
food products.
we have introduced a number of new courses certified by the Speciality Coffee Association of Europe (SCAE) and Australian Tea Masters. For coffee, these are foundation classes in Sensory and Roasting Skills. For tea, attendees can learn more about tea and tea blending. We will also be hosting the first-ever CTI Latte Art Duel @ FHA, which is jointly organised with Coffee, Tea & I. This is a bracketed single-elimination tournament, whereby the winning contestant from each bracket will move on to the next round, until there is a sole winner in the Duel. We also noticed a growing market in halal products, so we have set up the Halal Supermarket. We are looking at linking buyers with sellers at the Halal Supermarket and to provide more information about halal certification and qualification. At the conference, the new tracks in Hotels & Resorts Management and F&B Productivity will have industry thought leaders sharing their perspectives and views on the latest trends that will impact the food and hospitality industries. DH: Although the Muslim communities in Singapore are relatively small compared to neighbouring countries, do you think FHA2016 will be a great opportunity for halal companies to promote their halal products? TSM: FHA is a regional platform for buyers so we definitely see great potential in the halal market. Also, halal food is not just being consumed by Muslims, as many of the
VIP Interview Article
27
Since 1978
DH: Can you share with me the facts and figures related to the halal trends in the previous FHA2014 exhibition? TSM: There were more than 100 exhibitors who showcased halal products, equipment and services at FHA2014. These companies come from various Muslim and non-Muslim countries and regions such as Indonesia, Malaysia, the Middle East and even Taiwan. DH: Do you see FHA to be more focused on halal in the upcoming exhibition? TSM: I won’t say that we will be more focused on halal in the upcoming exhibition but it is definitely one of the target sectors for us to develop because we see that it is gaining traction in this part of the world. Halal products and services have been featured in FHA in past editions and will continue to be featured as long as there is interest and demand for halal products and services. DH: This year, FHA Halal Supermarket will be co-organised
by
DagangHalal
and
Singapore
Exhibition Services. What is your opinion for this special event? Do you think this will ease trade visitors when it comes to sourcing for halal products? TSM: We see the value in this partnership with DagangHalal to organise the FHA Halal Supermarket as buyers who are sourcing for halal products now have a point of contact and won’t feel lost in this huge exhibition with so much to see and taste. The Halal Supermarket will be a single source of information for trade attendees and definitely makes it easier for them to source for halal products. It will also help those who are interested in attaining halal certification, as they can find out more about the process at the Halal Supermarket. DH: Can you give three key reasons why visitors should attend FHA2016? TSM: FHA is the show to see and be seen at! It highlights the latest products, services and technologies available in the international market, for the region. Trade attendees get to sample these products and try out new technologies or services that are relevant to their businesses. They also have opportunities to extend their network beyond their home country to the regional and international markets. It
Miss Ting Siew Mui, Project Director of FHA2016
is a showcase for top talent from the region, from baristas to chefs in our various competitions. Not only will skills be honed through the competitions, the culinary talents from the region will also be able to benchmark themselves against world standards. Lastly, we have a viable platform for knowledge transfer. The FHA International Conference is the perfect breeding ground for new ideas and perspectives into the business. Delegates get to exchange views with industry thought leaders and their peers on the issues and trends impacting their business.
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Entrepreneur Article Since 1978
S
ingapore is a multinational and multicultural
of the East and West, which contributes to its success as a
country with a total population of up to 5.5 million.
trading post.
The majority of the population in Singapore are Chinese;
However, Singapore faces one main problems despite its
however, the Muslim communities is the second largest
strategic location: it has very little agricultural land and
population in Singapore, and is growing annually. With the
limited domestic food production. Currently, Singapore
increment in the Muslim populace, so is the rise of the halal
imports more than 90 percent of the food it needs to
industry in Singapore. As a matter of fact, with Singapore
feed residents as well as the millions of tourists visiting
being considered as one of the most developed economies
Singapore every year. Thus, Singapore has accepted to
in the ASEAN region, Singapore has been notable for
be a free port with no import duties imposed on the food
possessing the highest purchasing power within the global
products, and with only 7 percent Goods and Services Tax
halal market. Hence, Singapore is deemed as having a high
(GST) levied on all imported goods.
potential market for halal food.
Furthermore, owning an arable land of merely 1.47%
In the past, the consumption of halal food was focused in
(stats based in 2013) of the total land and limited livestock
regions that had a predominant Muslim population, such
production, agri-food and seafood have become the most
as Malaysia, Indonesia, South Africa and the Middle East.
important trades in Singapore, particularly meat products
However, this has significantly changed in recent years.
including chilled & frozen chicken, and chilled & frozen
Halal food has been extended to non-Muslim economies,
beef. The majority of halal meat products are imported
where halal foods have become the new benchmark as a
from Australia, Brazil, New Zealand, Malaysia, the United
safe and hygienic form of food. Singapore, being one of the
States, Argentina and Uruguay. These halal meat products
well-established countries, has been taken steps towards
are imported for retail distribution, foodservice or for
becoming a halal hub. This is made possible as Singapore
further processing into processed meat products. Halal
has an excellent geographic location right at the crossroads
processed meat products, such as sausages and cold cuts
Entrepreneur Article
29
Since 1978
is a growing industry in Singapore and the industry is
affluent consumers, are becoming increasingly health-
mainly dominated by local meat processing establishments
conscious and are requesting healthier food products that
that are certified halal by the internationally recognised
are high in nutritional values as part of their purchasing
certification body, MUIS. Apart from catering to the
factors. Some are also willing to spend more on premium
domestic market, the increase in demand for halal food
packaged foods which they perceive to be healthier than
products has created opportunities for export to other
regular items. Due to the increasing awareness of corporate
Muslim countries.
social responsibility, the demand for healthy halal food
According to the Global Halal Food Market report, another challenge faced by halal food market is the
has been increasing among both Muslim and non-Muslim consumers.
transparency and quality of the halal certification authority
Consequently, it is not surprising that the total value of
bodies. Halal product certification is the most important
imported consumer-oriented food products reached over
prerequisite prior to entering the halal market in Singapore.
USD$11.35 billion and USD$3.36 billion worth of beverage
A halal certificate is a document issued by an Islamic
in 2014. This makes Singapore both the highest food
organisation certifying that the products listed on it meet
consumption per capita in the Asian region, and is one of
the Islamic dietary guidelines. Products that are certified
the highest per capita GDP in the world (USD$390.1 billion
halal from an unrecognised certification bodies can bring
in 2014). With a large, affluent and sophisticated consumer
issues to the halal authenticity of the products. Therefore, it
base driven by rising disposable incomes, Singapore’s total
is important to seek certification from a recognised Islamic
consumer expenditure is estimated to grow at an average
agency that is known by consumers in the local market to
rate of 3.4% annually between now and 2020, providing
avoid doubts and other debatable issues.
good opportunities for food-supplying businesses.
There is a growing trend for eating healthy food in Singapore, and consumers, especially the young and more
Halal FloorArticle Plan
30
Since 1978
HALAL LOGISTICS From Farm To Fork
..........................................................................
............................................................
T
he global halal market is growing at
a
tremendous
rate
with
food products and ingredients being demanded from every inch of the world. With the growing connection of people from around the globe, it is easy to find consumers that are sourcing for halal goods from both Muslim-countries and non-Muslim
countries.
This
complex
networking, though brings us closer to foods from different parts of the world, creates one sensitive issue: logistics. Halal logistic is a new phenomenon, where it follows the Islamic protocol in
䠀䄀䰀䄀䰀 䰀伀䜀䤀匀吀䤀䌀
匀夀匀吀䔀䴀
transporting halal goods. By definition, halal logistic is the process of managing the material flow and information flow throughout As
Muslim
the
halal
consumers
supply
chain.
require
the
consumption of halal products, not only is the production of the halal products important, but also the logistic to the consumers. This is to ensure that the integrity of the products from farm to fork is in accordance to the ruling of the Islamic principle. The key components of a halal logistic system can be categorised under three categories: warehousing, transportation and terminal operation.
圀䄀刀䔀䠀伀唀匀䤀一䜀
吀刀䄀一匀倀伀刀吀
吀䔀刀䴀䤀一䄀䰀
Halal Article
31
Since 1978
WAREHOUSING
TERMINALS
In a halal supply chain, dedicated halal warehouse will only
Seaports, airports and inland terminal normally have
store halal and halal-certified products, as well as products
both halal and non-halal flows. It is important that halal
where halal is not an issue, such as cooking gourmets,
goods are inspected in a designated halal inspection area
computers, etc. The warehouse must ensure that the status
to avoid cross contamination and to minimise the risk of
of the halal products is verified upon receiving to avoid
contamination when primary packaged is removed. In non-
unwanted issues. In case of a cold room environment, it
Muslim countries, where cold room facilities are scarce,
is more sensitive. Therefore, halal and haram foods (those
it is wise to work with containerisation at lower level
containing porcine and alcohol) must not be stored together
through the use of halal cargo boxed or designated unit
for fear of cross contamination. It is also to protect the
load devices. This is to simplify segregation of halal cargo
integrity of the halal supply chain. Finally, the halal goods
where designated halal transport and storage is required
should be labelled, marked and coded as “Halal Supply
and mixing is difficult to avoid.
Chain� upon leaving the warehouse.
TRANSPORTATION The principle for transportation is similar to warehousing where in a designated halal transport only manages halal and halal-certified products in their transportation. However, for certain countries where the demand for halal goods are not high, it is permitted to combine halal and nonhalal foods together, as long as these goods are not mixed in one pallet or load containers. They should be segregated to avoid contamination. In the situation for chilled or frozen transport, halal and haram products cannot be transported together. The only leeway is given to halal livestock that is not slaughtered according to the Islamic ritual. The container/ truck must also undergo ritual cleansing to remove traces of earlier non-halal products and unknown shipment. Ritual cleansing protocol according to the Malaysian halal standard required washing seven times with water, one of which is water mixed with soil.
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Halal Article Since 1978
Halal Article Since 1978
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Interview Article Since 1978
I
Indoguna Productions FZCO, Jebel Ali, United Arab Emirates
ndoguna Singapore Pte Ltd was established in
that boast high quality creations of an artisan’s passion.
Singapore in 1993 as a meat company importing the
Combining the best ingredients in well tested formulas
highest-quality chilled meats from all over the world, with
of exact proportions with quality-controlled production
affiliated companies in Dubai, Hong Kong and Indonesia.
processes, the result is a range that brings inspirations
Since then, Indoguna Singapore has expanded their
to titillate and satisfy each taste and palate. Whether it
product offerings to include other premium food products
is a dumpling, a pau or spring roll, Indoguna takes pride
like seafood, fine food and an assortment of artisanal
to craft and deliver an unparalleled range of premium,
cheeses, chocolates and bakery products.
flavourful yet convenient dim sum and ready to use
In line with their plans to expand beyond the shores of Singapore, Indoguna decided to build a state-of-
products promised to delight. These products are literally Masterpieces in their own league.
art halal food hub in Jebel Ali, United Arab Emirates.
The Carne Meats butchery and charcuterie range of
Indoguna Productions FZCO produces a range of quality
products are handcrafted works of art, painstakingly
halal food products, catering to their clients in the Middle
prepared and exquisite in taste. Indoguna takes pride in
East and eventually the rest of the world. This halal food
the fact that their wide variety of butchery and charcuterie
manufacturing plant ensures only the highest standards in
products are made from the freshest quality ingredients,
food hygiene and food quality standards.
selected daily by their team who ensures that their
Indoguna Productions FZCO produces 2 premium
products satisfy and exceed the expectations of their
brands of products, namely Masterpiece by Indoguna
discerning customers. Indoguna guarantees superior
and Carne Meats by Indoguna. Masterpiece by Indoguna
freshness, quality and flavour by sticking to one simple
comprises of a range of dim sum and ready to use products
rule. All their products are made from 100% natural
Interview Article
35
Since 1978
hygienic products in a clean and purified factory. Besides the halal certification, Indoguna Productions FZCO also has other certificates that include the FSSC 22000 certified by SGS, ISO 22000:2005 certified by SGS, and HACCP certified by SGS. Over the years, Indoguna has also received several outstanding awards to reflect its achievements and business excellence. These awards bear true testimony to its belief that “Only the Best is Good Enough”! Awards Received 2011: Successful Entrepreneur of the Year Certificate of Commendation, AVA Award of Excellence 2012: Promising SME 500 Award Enterprise 50 Awards Certificate of Commendation, AVA Award of Excellence 2013: Enterprise 50 Awards Gourmet Distributor of the Year - Awards of Excellence 13’, World Gourmet Series Miss Helene Raudaschl, Chairman of Indoguna Productions FZCO & Managing Director of Indoguna Singapore Pte Ltd
meats, no amount of protein fillers, artificial colours or flavourings are added. And the difference, Indoguna is proud to say, is in the taste. The unique selling point of Indoguna Productions FZCO is its diversified range of halal products that are offered to their customers. Furthermore, Indoguna takes pride of their food quality and food safety standards, which truly
Certificate of Commendation, AVA Award of Excellence 2014: Enterprise 50 Awards Certificate of Commendation, AVA Award of Excellence 2015: Enterprise 50 Awards Influential Brands Top Brand 2015 Winner Premium Food Provider AVA Food Safety Excellence Scheme, Bronze Award Certificate of Commendation, AVA Award of Excellence
defines Indoguna. Its greatest strength lies in its ability to source and deliver the best halal products around the globe. The halal certification in Indoguna Productions FZCO gives them an advantage in approaching broader and diversified markets, while exploring potential business opportunities. With the halal certificate in place, more opportunities are created as Indoguna Productions FZCO tries to capture more international markets. According to the Chairman of Indoguna Productions FZCO, Ms. Helene Raudaschl, the halal certificate is both a standard and requirement in the F&B industry. It is not only a necessity in Muslim-concentrated countries, but it is also acts as a certificate of assurance that the company produces
Masterpiece Range of Dim Sum and Ready to Use Products
36
Interview Article Since 1978
As a company, their biggest motivation to continue
and building strong business relationship with them. As
standing tall among competitors is their belief that “Only
mentioned by Helene, “We will do very well, as we always
the Best is Good Enough”! The employees live up to this
have done”.
philosophy by contributing to the best of their abilities, and providing service that comes from the heart. This year, Indoguna will be participating in FHA2016. They take pride in showcasing the latest food products
If you are looking for a leading quality halal food manufacturer, remember Indoguna! Indoguna will be able to supply products of the highest quality and food safety standards that will make you yearn for more.
and innovation. FHA2016 promises to be an exciting event where Indoguna will be launching its new range of food products. Trade visitors will be impressed with the product range and innovation presented at the Indoguna booth. This consequently gives Indoguna an added pride of seeing the happiness and satisfaction in the faces of their clients, knowing that they will be getting the best products for their money. For FHA2016, Indoguna has high expectations of meeting new and existing clients,
I N D O G U N A . / C O U N T RY: S I N G A P O R E / C O N TAC T S : + 6 5 6 7 5 5 0 3 3 0 / W W W . I N D O G U N A .C O M I N D O G U N A . / C O U N T RY: D U BA I , U N I T E D A R A B E M I R AT E S / C O N TAC T S : + 9 7 1 4 8 0 7 3 9 0 0 / W W W . I N D O G U N A .C O M
38
Interview Article Since 1978
Ms. Chiara Zaccarini , Export Manager of Assegnatari Associati Arborea Soc. Coop. Agr. P.a.
I
n the Island of Sardinia lies a renowned company
market and is perceived as the gateway to other Southeast
that comes by the name of Assegnatari Associati
Asia business hub. Through Singapore, Arborea can start
Arborea Soc. Coop. Agr. P.a., or better known as Arborea.
expanding its exportation to other neighbouring countries,
Arborea is a company located at the large, cultivated
such as Malaysia, Indonesia, Vietnam and Myanmar.
agriculture region of Italy.
Arborea produces only the best dairy products with
Arborea started its production as early as 1956, and
a desirable taste using optimum ingredients. From the
this year, it will be celebrating its 60-year old anniversary
commencement of the production until the end-product,
in the dairy industry. The initial journey of the business
it uses excellent quality raw materials. “It is important
begun by the execution of domestic sales with the locals
to have the production line working in a maximum and
in Italy. After the years of domestic success, the company
effective level in order to produce the best products.
decided to take a new leap by introducing an export
However, the most essential element in a business is
department in order to start exporting its products
to do constant research and to invest in research and
overseas. With that, Arborea started exporting some of
development (R&D).�, explains Chiara. The company does
its products into the Asia market, including China, Hong
plenty of R&D in order to improve the quality and shelf-
Kong, Macau and Taiwan. For these countries, Arborea
life of the products.
introduced the following products which received great
Arborea has also ensured that their products received
response by consumers: UHT milk, cooking cream and
the halal certification. The Export Manager explained
whipping cream.
that throughout her years in the dairy market, there is a
According to the export manager, Chiara Zaccarini,
growing demand for halal products. At the beginning, the
Arborea is looking towards expanding their business to
definition of halal was vague in the region. However, the
Singapore. She explained that Singapore is a strategic
market studies show that halal is becoming mandatory
Interview Article
39
Since 1978
for exportation to other international markets. With that,
opportunities.
the company decided to educate themselves on the halal
This year, Arborea will be participating for the imminent
concept and its requirement. “Understanding the concept
Food&HotelAsia (FHA) trade fair in Singapore. The
of halal is important in order to reach a larger range of
participation is important for the company as it is looking
consumers from all parts of the world,” said Ms. Zaccarini.
at introducing its products to the Singapore market.
Upon learning on the importance of halal certification, Arborea decided to invest in getting all their products
For this event, Arborea will be launching two new
halal certified, an act that is worth the investment as they
products:
can now penetrate into other markets with ease, especially
- Whey drink containing whey protein, mineral salt,
the Asia market such as Malaysia and Indonesia.
lactose free with 28 cal per serving. Very refreshing.
In comparison to other dairy companies, the greatest strength that govern the success of this company is
- A new ice cream based prep, UHT and ready to use.
the exclusive type of cow’s milk. Working in close collaboration with the 250 hardworking farmers who specialised in animal health and animal welfare help to yield top quality and high volume of milk. “We want to guarantee a top quality and safety milk, with the highest hygiene condition. All these factors will contribute to an excellent quality and taste of the milk,” Chiara clarified. In order to do so, a combination of knowledge at a farm
The company is also excited for the event as they can foresee a great number of crowds filled with serious buyers and professionals that are sourcing for halal, excellent quality dairy products. Arborea is most excited to meet new buyers from the hotel and catering services, as well as retailers. Come and be one of the first to taste Arborea newest products. It will surely make you yearn for more!
level up to the technological aspect of dairy production is important for a dairy company. The company is also fortunate as the region of Arborea comes with a great source of natural elements that come from sea, breeze and sun. These natural elements help with the production of top-notch quality dairy products. “This is our main selling point – the taste of the milk incorporated with the knowledge from our expertise and the ambience of the region,” asserted Chiara. Similar to other big companies, Arborea too faces few challenges throughout their 60 years’ business journey, particularly regarding the transformation from a traditional bases farming to the current emerging stage of technological development. The fluctuation of the global economy also affected the business. However, this does not demotivate the company rather it encourages the company to move stronger and to hold to the philosophy of “never say never”. As the leader, Chiara encourages her team members to remain positives and be transparent with one another through sharing any problems, challenges or
A S S E G N A T A R I A S S O C I A T I A R B O R E A S O C . C O O P. A G R . P A . / C O U N T R Y : I T A L Y / C O N T A C T S : + 3 9 0 7 8 3 . 8 0 4 0 1 0 0 / W W W . A R B O R E A . I T
40
Interview Article Since 1978
F
ederal
Oats
Mills,
a
Malaysian
oats
company
with
visionary
Federal Oats uses only the finest grade of whole grain
of
oats sourced directly from Australia. These oats are
company
processed in a fully integrated production line in a state
development.
of the art manufacturing plant located on the northwest
It started as a small oats mill company in 1964 as a
coast of Peninsular Malaysia. In order to process the raw
contract oats manufacturer for some of the entrenched
materials, the company adopted their very own Oatifresh
oats companies in Singapore and Malaysia for the
Process, which is a heat and moisture treatment process.
past two decades. Over the years, the company gained
A lot of effort and money has been invested in
invaluable knowledge in the art of milling and with a
order to ensure the products’ quality are kept at top-
passion for delivering exceptional oats, Federal Oats
notch. Federal Oats is proud to have achieved a host of
decided to launch their very own products under the
accreditations including the National Mark of Malaysian
entrepreneurial progression
vision,
and
rapid
extensive
a
expansion, product
story
flagship brand known as Captain Oats. As the demand for their products augmented, Federal Oats invested ten million dollars in machinery upgrades. Today, Captain Oats products span the globe with their distribution networking reaching as far as the Middle East, Africa, Hong Kong and China. However, they are gearing up to expand their brand and operations beyond the shores of Asia and aim to cement their products over the Asian market as the Number One Brand oatmeal products.
TM
Interview Article
41
Since 1978
Brand Awards in 2014. The company’s manufacturing procedures also comply with the food safety requirements and has achieved ISO 22000, HACCP and JAKIM HALAL standards. According to the Executive Director, Michael Chew, the certification and brand recognition signify the achievements that the company has accomplished from the beginning until the present, and it reinforces the mind-set that these awards represent the stepping stone to keep pressing forward and achieving their goals and missions. It also acts as a motivation to deliver the best product that is beneficial to consumer’s health.
Under there
a)
the are
Captain
two
types
of
Oats
Brand,
oats
available:
Instant Oatmeal: it is cut thinner so that the oats
are cooked the moment hot water is poured over it.
b)
Quick
Cook
Oatmeal:
the
oats
need
to
be
cooked with water or milk for 3 to 5 minutes.
Mr. Michael Chew, Executive Director of Federal Oats Mills Sdn Bhd
Mills. “We have a strong team and we work together as a big family to seek success for Federal Oats”, Michael
Oatmeal is a type of food that is beyond fulfilling
explained. He also prided the company on taking care
the empty tummy; it helps to promote a healthy
of their relationships with their suppliers, staff and
lifestyle. Oats is known as a source of dietary fibre and
partners, and bring this ethos into their business dealings.
is cholesterol free. Captain Oats contains important
The company is never contented with its current
minerals and is low in glycaemic index with no
achievements and is constantly striving harder to continue
preservatives added. Hence, Captain Oats is deemed as a
increasing its success. According to Michael, success is not
superfood that should be consumed by people of all ages.
defined by monetary and financial basis, but through the
Since all their products are certified halal, this gives
methodologies applied by the company as it established
them the credentials to not only sell their products in
itself from a small company to a well-established and
Malaysia, but also in other international markets. Michael
preferred brand that is recognised over 40 countries.
acknowledges that the halal certificate is a vital component
“We are performing very well financially and we value
in a food industry as it opens up opportunities to penetrate
our responsibilities immensely. Hence, Federal Oats
into other markets and acts as a key of assurance and
strives to always deliver the best products that our loyal
confidence to the Muslims consumers. Furthermore,
consumers expect from us. That is how we define success:
the
to see the satisfied looks on the faces of our consumers,
halal
certificate
represents
the
high
hygienic
standard of the company that is always maintained in
shareholders
and
employees,”
Michael
explained.
accordance with its standard operating procedure (SOP).
Federal Oats participates in a wide array of trade shows
The greatest strength of the company is the people that
annually in order to increase their brand awareness and
help to contribute towards the growth of Federal Oats
to build networking with other key players. This April,
42
Interview Article Since 1978
they will be exhibiting in the Food&HotelAsia (FHA)
A lot has changed since 1964, but one thing remains
that will take place in Singapore. The company has been
the same – Federal Oat’s commitment to milling and
participating in this event for several years already. The
producing the finest tasting oats in the world. If you are
reasons for joining FHA is because it holds a sentimental
looking for a fully integrated supplier of high-quality
value in their heart. Moreover, it is located at a strategic
oats, Federal Oats Mills is your definite ideal partner!
location with the best gateway to reach other international countries. “Singapore is deemed as the central location in Asia and plenty of international trade visitors are expected to attend this trade fair,” Michael clarified, “Therefore, FHA2016 is an ideal platform to reach customers in Asia and beyond”. The company is also anticipating a huge crowd to visit their booth. The company is expecting that
CONTACT US :
this event will help to expand their contact and networking
Federal Oats Mills Sdn Bhd
with trade visitors and other exhibitors. The company
4826A, Jalan Permatang Pauh,
also foresee a great success that can be achieved in a few
13400 Butterworth,
years’ time through exhibiting in the FHA2016 trade fair.
Penang, Malaysia.
F E D E R A L O AT S M I L L S S D N B H D / C O U N T R Y: M A L AY S I A / C O N TA C T S : + 6 0 4 3 3 3 2 7 1 1 / W W W . M Y C A P TA I N O AT S . C O M
44
Interview Article Since 1978
Interviewee: Anita Lee, Marketing Manager - Emerging Markets
G
oodman Fielder, a leading Australian and New Zealand based food company has a proud tradition
of providing quality food products that feed their loyal customers in Australia, New Zealand and over 25 other countries worldwide. For generations, this company has
functions as the gateway to Asia, Middle East, the Pacific
been manufacturing and marketing essential food items
Islands and Africa.
that cover every eating occasions, including bread, milk,
As a result of its long history in delivering solutions to
yoghurt, margarine, flour, dressings, condiments, dips,
customers from around the world, Goodman Fielder has
mayonnaise, frozen pastry, cake mixes, pies, savouries,
a good understanding of the need to respect the diversity
desserts, sauces, ice cream, extruded snacks, poultry and
in religious beliefs, particularly around food products and
cooking oils.
food ingredients. Realising that there is strong growth
The company’s origin dates back to 1909 in Australia,
in the requirement for halal food, Goodman Fielder has
when Geo Fielder & Co. was incorporated in Tamworth,
applied for halal certification for their export products.
New South Wales, Australia. With its excellent portfolio
They understand there is a growing importance of halal
of consumer brands and their effective distribution
products globally, and respect that consumers require
networks, Goodman Fielder is able to occupy the No. 1 or
this assurance when they are choosing which brand to
No. 2 positions in most of the larger product categories in
purchase for themselves and their families.
which it competes, with over 40 pilot plants in the region
With a growing sales office in Singapore, it is natural
and 5,000 staff globally. They operate in many countries,
that Goodman Fielder participated in the Food&HotelAsia
including Singapore where the company has made its
(FHA) 2016 event. Apart from having many existing
brand well-known to the local consumers for over 30
customers visiting Singapore during the show, it also
years. The company has a sales office in Singapore which
provides a good opportunity for Goodman Fielder to
Interview Article Since 1978
extend their business networking to new consumers. The Company aims to re-launch its corporate brand and educate the wider market in the wide ranging food solutions that Goodman Fielder produces, including Dairy, Spreads, Cereals, Cakes Mixes and Dressings. Goodman Fielder has a great range of quality product solutions that would cover all your food needs for every occasion. For more information, visit Goodman Fielder’s booth at stand 9Q4-03.
G O O D M A N F I E L D E R P T Y LT D / C O U N T RY: S I N G A P O R E / C O N TAC T S : + 6 5 6 8 1 2 5 7 2 9 / W W W .G O O D M A N F I E L D E R .C O M
45
46
Interview Article Since 1978
C
hocolate is one of the most addictive and desirable
business to other countries in Africa, Southeast Asia, the
products in the world. Women crave for it, men
Middle East, the USA and South America.
hoard it, and children yearns for it. Over the years, many
Anods main strength is in its strong business
researches are being conducted on chocolates, and with
networking with their clients. Anods Cocoa is known by
its beneficial health properties, it is growing in popularity.
their fidelity customers for its high quality chocolate that
Many individuals are including chocolates as part of their
are being sold at an affordable price. “With the 70 valuable
cooking ingredients, and the F&B manufacturers are
years of experience, my grandfather always reminded me
producing more chocolate products.
to provide the best of products at an affordable price to the
Seeing the huge opportunity in the chocolate industry,
customers. He also mentioned to never give to the public
a Sri Lankan company, Anods Cocoa (Pvt) Ltd decided
what you won’t give to your own children. We always live
to venture into this industry by offering premium range
up to this philosophy and that is the secret to our success,�
of chocolate products to their customers. Their products
explained Don. The company also built stronger bonds
are made using raw materials from different parts of the
with their clients by having the latter to collaborate with
world. The cocoa originated from the finest cocoa field in
the R&D team to create specific product(s) which suits the
Ghana; the highly nutritious milk powder is imported from
needs of the clients within a brief period. Furthermore,
Australia and the A-grade sugar comes from Thailand.
the taste of their chocolates gained recognition as it is
According to the Director of the Anods Cocoa, Don
almost identical in taste with the Belgium chocolate.
Weerasuriya, he was born in a business-oriented family. His grandparents were in the biscuits industry for almost
Anods Cocoa offer different range of products to
70 years. Throughout the years, there is a growing demand
their customers depending on their requirement:
for chocolate as part of the ingredient in the the F&B manufacturers. As a result, Don decided that it was time
Semi Process Cocoa: This product is catered for those
to start a chocolate business.
that requires cocoa without having any sugar added to it.
Despite being new in the chocolate market, Anods Cocoa managed to established itself in several countries such as
Chocolate Chips: Chocolate chips are mainly used for
Bangladesh, Pakistan, India, Australia, Saudi Arabia and
decoration purposes or incorporated in the baked goods.
Singapore. However, they are aiming high to expand their
those are targeted to confectionary manufacturers.
Interview Article
47
Since 1978
The chocolates are able to withstand heat and high temperature, which prevents the chocolates from burning.
Bake Stable: It is one of the latest products which gains plenty of interest from the biscuit manufacturers. Not only is it packed in flavours, but it is also developed to resist oven temperature. Instead, it gives a unique characteristic to the product – the chocolate remains in a liquid state with a soft texture giving a burst of rich and warm taste of chocolate in the mouth. The bake stable comes in various flavours, including dark chocolate, milk chocolate, white chocolate, coffee, hazelnut, etc.
Chocolate Buttons: These premium quality chocolate buttons are available in both, couverture and compound chocolate with a choice of milk, dark and white chocolate. Buttons are easier to melt than block chocolates and has the advantage of melting in small quantity. Chocolate buttons can be used for decoration purposes, or act as a ganache or chocolate coating.
Mr. Don Weerasuriya, Director of Anods Cocoa Pvt Ltd
and white. This is an addition to our standard range of dark, milk and white in couverture and compound
Ice Cream Coating: This type of ice cream has been
chocolate. The slabs can be used for any application as
formulated specifically for ice cream. Hence, it is suitable
they can be melted, shaved or grated.
for all types of coating methods that are currently being used in the ice cream industry. The coating comes in three different flavours: milk, dark and white chocolate.
Anods Cocoa takes priority in getting the right certificate to represent their company. Currently they are certified with the ISO 9000, ISO 22000, HACCP, Kosher
Biscuit Coating: This chocolate coating is recommended
certification and the Halal certification. Don explained
for enrobing a range of confectionery items including
that the halal certificate is an added bonus to their
biscuits, wafers, granola bars and other bakery goods. It
company as halal is perceived as a necessity all around
uses high quality chocolate for the purpose of enrobing.
the world. Halal caters for a huge range of people both
It is being offered either in couverture or compound
Muslims and non-Muslims. Moreover, halal represents
chocolate with the three main flavours: white, milk
the quality of the products, giving an ideal concept that
and dark chocolate. This chocolate has been specially
the products are of high quality and are produced in a
formulated in order to suit the tropical conditions.
hygienic factory. This year, Anods Cocoa will be participating for
Chocolate Slabs: For the chocolate slabs range, Anods
Food&HotelAsia2016 (FHA2016), bringing their delicious
Cocoa offers a premium quality product with higher
chocolate ingredients with them. If you are looking to
percentage of cocoa to satisfy specific needs of their
source for chocolate ingredients that guarantee good taste
customers. it comes in three variant flavours: dark, milk
at an affordable price, don’t hesitate to visit their booth!
A N O D S C O C OA P V T LT D / C O U N T RY: S R I L A N K A / C O N TAC T S : + 9 4 1 1 24 0 4 9 9 9 / W W W . A N O D S C O C OA .C O M
48
Interview Article Since 1978
B
Interviewee: Mr. J. Manickam, Managing Director of Sri Vinayaka Export Pte Ltd
orn in India, J Manickavachagam earned his
with little beyond a clear vision on how the business
Bachelor’s degree in Mathematics in 1980.
has to be run and the foresight to build it upon strong
He began his career working in the family business in
relational foundations. Giving himself six months to study
Seychelles, a beautiful island in the Indian Ocean. After a
the market, the products, their availability, the customers
year, he joined the Seychelles Marketing Board, where he
and their responses to his quotations, he invested half his
worked for the next 15 years, garnering many promotions
savings into Sri Vinakaya Exports Pte Ltd. This period
due to his perseverance, commitment and sincerity.
was a steep learning curve.
Concurrently, he studied accountancy and was accredited
the customer–supplier and supplier-customer support,
as a Fellow of the Association of Accounting Technicians
confidence and trust. An economy in turmoil taught him
(FMAAT). All this gave him a diversified experience and
to face and overcome similar situations, failures were
shaped him as a person. Through it all, he retained his
turned into stepping stones.
He arduously developed
passion to become a businessman. In 1990, sponsored by
Customer confidence was gained by supplying quality
SMB, he commenced his MBA studies in the University of
products topped with excellent service. Profit margins
Bath, UK. Then to pursue his ambition of starting his own
remained low to ensure it was affordable to the general
business, he chose Singapore after careful consideration
public. His philosophy was to never reject any query and
for its conducive economic environment.
explore all avenues to satisfy them. Supplier confidence
His confidence and drive to succeed gave him the
accrued through bills paid on time. His experience
courage to move his whole family to Singapore; a country
working in a different culture with an international
with neither kith nor kin. Starting from scratch, he began
trading environment helped him to develop a myriad
Interview Article
49
Since 1978
Also, employees are treated more like family. In addition to his company, Manickam is the honourary treasurer for the Tamil Language Council and the Hindu Centre. He served in SICCI’s Board of Directors for two terms. He donates to different charities no matter their socio-political affiliations. Furthermore, SVEX is involved in various activities to help the community. His achievements have definitely not gone unnoticed. A finalist for the SICCI-DBS Entrepreneur of the Year award in 2006, Manickam is a well-trusted and dependable confidant not only in his business circles but also in the society at large. He was featured in the Springnews May 2010 issue as an example for successfully branding his products and managing to acquire halal certifications for all food products imported to Singapore. For all that he has achieved in the business world, perhaps his greatest triumph is in maintaining a work-life balance and a happy, supportive and close-knit family. South India to Seychelles and finally Singapore of leadership qualities, namely clarity of vision, mental
Manickavachagam’s search for a better life has taken him
fortitude and managerial skills. His developing leadership
on a long journey. It was not in vain, for in Singapore, he
skills together with supplier confidence has resulted in the
saw the scope for business and started his company, Sri
company’s growth.
Vinayaka Exports Pte Ltd. In his own words, “no matter
From operating in rented premises till 2010, SVEX now owns about 9000 sq. ft of office and warehouse space.
the qualifications, always trust in yourself.” Now, it’s sterling reputation is travelling further than he has.
Staff numbers have more than quadrupled. The audited accounts speak of the company’s financial success. Initially merely a general trading company, through his relentless effort, it now has its own line of products. Products are identified, sourced and legally registered through the Intellectual Property of Singapore. Whether referring to Gilda Tomato Paste, KAJONA sunflower/vegetable oils or any other product which includes rice, peanuts and fabric softeners to name a few, all products have become synonymous with quality. Products are now imported from and exported to various countries - from as far as Argentina, Poland and Turkey to within Singapore itself. SVEX is also certified by the International Organisation for Standardisation (ISO) and bizSAFE, speaking to its quality and integration of workplace safety for employees. S R I V I N AYA K A E X P O R T S P T E L T D / C O U N T R Y: S I N G A P O R E / C O N TA C T S : + 6 5 6 4 6 6 9 9 3 7 / W W W . S V E X . C O M . S G
50
Interview Article Since 1978
T
an Seng Kee Foods Pte Ltd (TSK) started a noodle-making
business
in
the
year
1936
during the British Colony days as a sole proprietorship manufacturing rice and wheat-based noodle products.
Mr. Raymond Tan, Executive Director of Tan Seng Kee Pte Ltd (TSK)
At that time, the company aims to meet the needs of
Hor Fun and Kuey Chap.
the immigrants from South China. Since then, it has
delicious flavours of fresh rice noodles for the gluten-
upheld and preserved its original recipes throughout the
intolerant customer, the innovative and customer-centric
generations. The authentic flavours and premium quality
manufacturer company is able to customise its rice
are maintained through stringent supervision in order
noodles to meet the growing demand in the gluten-free
to maintain superior product standards. In 1975, TSK
market. Being a specialist in fresh noodles for the eighth
began expanding its capabilities and resources through
generation, TSK is able to produce noodles that are soft
constant acquisition of new technology and innovation
in texture yet easily cooked within a short period of time.
In order to bring the same
that empowers business growth. TSK establishes itself in
As a noodle-making company, the main problem TSK
the industry as a trusted noodle product manufacturer
faced was the perishability of fresh noodles and its inability
and distributor, and will continue to share the wonders of
for long distance exportation. Hence, TSK did a thorough
good flavours through constant innovation and creativity
R&D for two years, and by 2010, the company was able to
in its products and services.
manufacture a new line of Kang Kang pasteurised fresh
Over the last eight decades, TSK business model has
noodles that are all-natural and free from preservatives,
grown from its humble beginning to a private limited
yet with prolonged shelf life of six months in chilled
company. It has diversified and expanded its production
conditions. This means the packet of Kang Kang noodles
lines though supply and distribution portfolios. The range
can be conveniently exported and shared around the
of manufactured products had tripled to include wheat-
world.
based noodles. Specially selected choice ingredients are
Making its debut at Food Asia 2016 is its range of
used in the manufacturing of the wheat and rice-based
pasteurised Kang Kang Express Meal Kit comprising a
noodle product such as the Hokkien noodles, Hokkien
fresh noodle pack with freshly ground paste and condiment
flat noodles, Kuey Teow, Ipor Hor Fun, Bee Tai Mak,
such as coconut powder or shallots. Singapore’s first
Interview Article
51
Since 1978
KangKang, Express Meal Kit
microwaveable fresh noodle kit is designed for the busy
are there significant number of Muslims in the Southeast
urbanite who seeks tasty , wholesome and authentic meals
Asia, such as Singapore, Indonesia and Malaysia, but it is
like Laksa, Curry Mee and Prawn Mee Soup that can be
also important for other international market, such as the
easily prepared in a few minutes. Preservative-free fresh
Middle East.
noodles consumer providing consumers witha peace of
This year is the first year TSK will be joining
mind by offering delicious and authentic flavours like
Food&HotelAsia2016 (FHA2016). FHA2016 is an event
Laksa, Curry Mee and Prawn Mee Soup.
that is most celebrated in the Southeast Asian region and
With the new R&D innovation, TSK can now export
TSK is absolutely excited about it. The company deemed
their products to all over the world. Currently, the noodles
this event as an excellent platform for showcasing its
have been exported to the Middle East, Hong Kong,
latest product as well as providing it the opportunity to
Europe and the USA.
build bigger networking with key players from the food
TSK believes in the power of passion and innovation.
industry, and to learn the new trends in the noodle market.
In order to be triumphant within the food industry, one must have strong passion in their business development. They should also feel excited to develop and innovate new products, and to be able to identify trends that unfolds. This is the philosophy that the company has been holding on strongly. Seeing the satisfied looks on the customers’ faces as they praise the quality of the noodles is how TSK defines success. TSK ensures that all its products are Halal Whole Plant certified by MUIS in Singapore. This is essential as not only TA N S E N G K E E F O O D S P T E LT D ( T S K ) / C O U N T R Y: S I N G A P O R E / C O N TA C T S : + 6 5 6 4 4 5 2 3 2 0 / W W W .T S K F O O D . C O M
52
Interview Article Since 1978
O
Mr Chua Hock Tee , Managing Director & CEO of Omni Mal Agencies Sdn Bhd
mni Mal Agencies Sdn. Bhd. began its operation
market, Omni Mal’s products come with many value-
back in 1997 as a small company with a big
added features. For example, the products are treated
mission, which is to liberate the consumers from the
with natural preservation technique that does not only
traditional offering of dates and dried fruits in the
prolong the shelf life but also seal in the freshness and
industry.
aroma inside the packing.
“The consumers are eating
According to the CEO and Managing Director, Mr.
natural and healthy dates without taking extra sugar or
Chua Hock Tee, his interest in dates started back during
preservative”, Says Mr. Chua. The treatment also prevents
childhood when he used to buy dates and other types of
infestations which can become disastrous for the retailers
dried fruits from a small sundry shop located nearby his
or hamper companies as the insects might destroy the
house. These dried fruits, especially dates, were sold in
whole batch of goods.
lumps and sometimes came with sands, something that he never truly understood.
Another value-added feature is adding other ingredients to make the tasting more delicious and enjoyable. Omni
When Mr. Chua went abroad to continue his studies in
Mal combines dates with different nuts (Almonds,
America, he made a few Middle Eastern housemates who
Chickpeas, Cashewnuts), chocolate (Chocofilled Dates),
often shared with him dates and dried fruits every time
cereal (DateCereal), black cumin seed oil (Habbatus
they came back from their home countries. Those dates
Qurma), and Dates Syrup, etc. The value-added concept
were absolutely delicious with a firm texture that is dried
is also extended to incorporate beautiful brass items with
from the outside and moist in the inside. It gave a natural
Omni Mal’s dates and dried fruit products that make
taste of sweetness with no foreign object found – i.e.
presentable hampers and gift sets, such as the 1001 Nights
sands. At that moment, Mr. Chua realized that there were
Magic Lamp Set.
many types of top quality and delicious dates available in
attracted by the unique packaging of Omni Mal’s products
the Middle East that was not being exported in Malaysia.
and invited the company to be the first Malaysian food
Upon returning back to his hometown, he observed that
company to sell on the TV shopping channel.
there was a growing market for high quality dates that are delectable for the Muslim consumers. Unlike most dates and dried food products in the
Last Ramadan, Astro GoShop was
Omni Mal’s products are ensured safe for consumption, and this is proven with the pass of all stringent regulations such as Halal (JAKIM), HACCP, GMP and ISO 9001:2008.
Interview Article
53
Since 1978
“People often thought dates do not require the Halal
Australia, South Korea, Saudi Arabia and Thailand.
certification but this is true only if the dates stayed on
Singapore has 14.3 percent of Muslim in 2015 and this
the trees. The moment it requires the handling process
number is expected to grow in the future. “We believe that
of cleaning, packaging, transportation and storage, then
we have a good potential in Singapore because we have
the Halal certification is required”, Mr. Chua explains.
a group of health conscious customers that emphasis on
In addition, the company’s effort in upgrading the food
product safety, good packaging and use the products for
standard for dates was recognized by the Malaysian
every day health benefits and gifts”.
government and awarded Omni Mal’s brands (Gurun
The products are not only for the Muslim population
Emas, Date-Licious and Jendela Arab) the “National
but for everyone. It is good as a healthy and functional
Mark of Malaysian Brand” for “Quality, Excellence and
food, because dates are high-density nutrient fruits with
Distinction of Products” in 2013. In 2015, Omni Mal
wide spectrum of vitamins, minerals and fibre – all for
received another prestigious “International Gold Star
good maintenance of human well-being.
for Quality Award” in Geneva where the award merits
Omni Mal will be exhibiting at the prestigious
the company’s commitment in the realm of Customer
Food&HotelAsia (FHA) event from 12-15 April, 2016. Mr.
Satisfaction, Leadership, Innovation and Prestige. Again,
Chua perceived that visitors of FHA like to see something
Omni Mal is one of the very few food companies in the
unique and special, and will be launching many new and
world having the honor.
exciting products such as dates syrup and chocofilled
Another strength of the company is its innovation that is based on how the customers use the products. In order
dates. Therefore, Mr. Chua urges “Have a date with us!” at booth 7L4-03 Malaysia.
to cater to today’s hectic life style, Omni Mal comes up with its Convenient Pack Series for the consumers to take anytime, anywhere. So that when people are caught in traffic jam, don’t feel like going out from library or work to eat, or require a quick boost of energy, taking the handy dates and by-products will solve the need instantly. While for consumption at home, Omni Mal’s products packed in jar, easy-open-can and canister provides good storage at home or in the office. The company’s premium packaging for corporate gift, wedding, or gift for loved ones, etc. always surprises and delights the gift recipients. That’s why many of its customers are looking forward to the new and innovative ideas the company has been offering each year before Ramadan. The company’s philosophy is helping people to get what they want. “If we are able to meet customers’ needs, eventually we will get what the company wants by the market response,” explains Chua. Currently the company has more than 2,000 distribution points in Malaysia, and is exporting its products to eight countries, including Singapore, Brunei, Taiwan, China,
O M N I M A L A G E N C I E S S D N B H D / C O U N T R Y: M A L AY S I A / C O N TA C T S : + 6 0 9 7 7 3 3 3 2 6 / E M A I L : s a l e s @ o m n i m a l . c o m / W W W . O M N I M A L . C O M
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Interview Article Since 1978
I
Ms. Goh May San, Marketing & Research Manager of Fong Yit Kaya PTE LTD
magine waking up every morning to the taste of
to spot new trends and come up with new product ideas.
a delicious spread on toast and sharing a warm
With these insights, they developed Kayamila
moment at the breakfast table with your loved ones. This TM
is what Kayamila
is all about - Sharing happy moments
with family and friends who mean the most to you. With an improved recipe based on the age old kaya -
TM
and its
four exciting flavours: Original, Seasalt Caramel, Vanilla Pandan and Calamansi Citrus - each with a unique flavour profile that has pulled people together and created opportunities for conversation.
a coconut based sweet spread popular in Southeast Asia
One of the greatest strengths of the company is its
– seventy -year-old company Fong Yit Kaya Pte Ltd from
product quality, with its stringent production standards.
Singapore proudly introduces its new range of spreads
The story behind the company’s roaring success is that
TM
under its new brand name: Kayamila.
together with these new changes and innovations, it still
Fong Yit Kaya was originally founded in 1945 by Mr. Goh Hong Chit, and his innovative genius is not lost
follows the founder’s principles, and his commitment to high-quality products that are fresh, healthy and tasty.
in his third generation successor. The new brand is the
The company also takes pride in ensuring that customer
creation and brainchild of Ms Goh May San, who is now
satisfaction is always maintained via stringent ingredient
running business operations and handling exports. In
selection and high manufacturing standards. Prioritising
addition to making sure that the business runs well, she is
food safety above all else, it has been awarded ISO 22000
also the brains behind new product development, creating
certification to ensure that international food safety
the innovative new flavours under the Kayamila
standards are met.
TM
range.
Fong Yit continuously studies the market trends and
Fong Yit is also a halal-certified (HACCP) company,
the market demands in its changing landscape in order
and as the company is located in Singapore where the
Interview Article Since 1978
Muslim population is a significant buyer of the company’s products, this halal certification is crucial to the success of the business. However, Fong Yit’s products have managed to not only capture the hearts of Singaporeans, but also those of consumers in other Southeast Asian countries. The taste of the high-quality products, along with their reputable name among consumers in Southeast Asia has made this company stronger and more successful than ever before. This year, Fong Yit will be participating in the Food&HotelAsia2016 (FHA2016) to launch their consumer TM
lifestyle brand, Kayamila
and showcase some of their
product offerings. This event is expected to be attended by thousands of serious buyers and big players from all over the world. As this is their second time exhibiting in FHA, Fong Yit is enthusiastic about the upcoming event and is looking forward to the opportunity for greater business networking. The company is also excited to see and hear the feedback from consumers on their newest products. Visit Fong Yit, and taste their delicious products at FHA2016! You will definitely crave for more!
F O N G Y I T K AYA P R I VAT E L I M I T E D / C O U N T R Y: S I N G A P O R E / C O N TA C T S : + + 6 5 6 3 3 4 4 0 6 7 / W W W . S I N G A P O R E K AYA . C O M . S G
55
56
Halal Food Review Since 1978
A L HA
S T N U RA
A T S L RE
Road to sweet, spicy and savory adventures ! Have you ever tried tasting buffalo chicken wings? Imagine the sticky, juicy flavour of the skin, the tenderness of its meat, and the
Halal Food Review With Shafiq Mansor
incorporation of the right amount of spices to add the final kick to the chicken wing. For those that crave spices, Wing Zone, a famous restaurant in Singapore, will test your level of endurance towards spice. As stated through its name, Wing Zone is the specialist of chicken wings, and is guaranteed to give you satisfaction. During my last visit to Singapore, I came across this restaurant during a quick search on google. According to the reviews, this place is recommendable, and I decided to dine at this unique and promising restaurant. Wing Zone is located in Bugis+ at Victoria Street. It was easy to find the restaurant, as one only need to head up to level 4, and the restaurant can be seen located just beside to the escalator. From the ambient of the restaurant and the type of food served, it may seem that Wing Zone could be classified as a fast food restaurant. However, it is actually far from being another fast food chain. It is a casual fine dining restaurant, where the food is cooked in perfection upon ordering. On top of that, the foods are all halal, which gives Muslims a peace of mind. As a spice-lover myself, I decided to challenge myself by ordering Mango Fire Wings and a Grill Chicken Burger, along with Minute Maid Orange juice which helps to quench my thirst. As the foods were cooked upon order, it took a while for the food to be served, and I waited for a good 15 to 20 minutes. After taking the first bite on the Mango Fire Wings, I felt a sense of ambrosial. The sweet flavour from the mango dulcified the buffalo wing; however, the aftertaste gives out an explosive zesty taste to the chicken wing, which brought tears of joy to the eye. If you love spicy food, Mango Fire Wing is definitely a must! Next in line was the Grilled Chicken Burger. The taste of the burger was quite similar to the Mango Fire Wings. This is because the chicken burger
Halal Food Review
57
Since 1978
e
r o p a g T in sin
A
E O T E C L plA
HALA
patty brought out a piquant smell, and it enhanced the taste of the burger patty. The buns were also soft and warm. I would recommend this dish to children or those preferring a milder level of spiciness, as the chicken burger was not as spicy as the buffalo chicken wings. Ultimately the food tasted delicious and I completely enjoyed my dinner. For those who are not keen on spice foods, do not fret as the restaurant also offer other flavours that are worth trying. For those who are more adventurous, I urge you to try the dish that is the spiciest. If ever you are in Singapore, head to Wing Zone. It is a must try for all!
RECOMMENDED RESTAURANTS Selera Rasa Nasi Lemak
I AM Cafe
Tang Tea House
Offers an array of side dishes to go along with your order: fried egg, fried fish, fried chicken wing and otah.
The cafe is inspired by the city of Amsterdam. Serves hearty sandwhiches, burgers, pastas, pizzas, fish and chips.
Prides itself on being ‘the most happening restaurant at Simpang Bedok’ serving dim sum and Chinese cuisine.
Adam Road Food Centre, Adam Road, Stall 2, Singapore 289876 Tel: +65 9843 4509 Website: www.selerarasa.com
674 North Bridge Road, junction of North Bridge Road and Haji Lane Tel: +65 6295 5509 Website: www.iam.com.sg
357/359, 357 Bedok Road, Singapore 469545 Tel: +65 6445 9100 Website: www.tangtea.net
Hajah Maimunah Restaurant
Spize
Badoque Cafe
Malay traditional styled cuisine which has often described as a ‘must-try’ restaurant
Serve great, halal-certified and valie-for-money local and western food. Opens up until 5 am in the morning.
Famous for their gargantuan portions of tasty food. Serving primarily American, Italian and Modern Malay cuisine.
11 & 15 Jalan Pisang, Singapore 199078 Tel: +65 9843 4509 Website: www.hjmaimunah.com
409 River Valley Road, Singapore 248307 (River Valley) Tel: +65 6734 9194 Website: spize.sg
246 Upper Thomson Road, Singapore 574370 Tel: +65 6552 1646
Al-Azhar Eating Restaurant
Aquamarine
Penny University
Serves a large variety of food: Thai Muslim Seafood, Western Food, Malay Food and even Indian Food
Offers never-ending servings of Stone Crabs, Steamed Live Prawns, juicy Black Mussels and Black Pepper Crabs
Bustling with cafe-goers especially on weekends. Serve specialist cakes and bread freshly baked daily in the area.
11 Cheong Chin Nam Rd, Singapore 599736 Tel: +65 9843 4509 Website: www.selerarasa.com
Level 4, Marina Mandarin Hotel, 6 Raffles Boulevard, 039594 Tel: +65 6845 1111 Website: www.meritushotels.com
402 East Coast Road, Singapore 428997 Tel: +65 9008 9314 Website: www.pennyuni.com
58
Halal Hotel Since 1978
Halal Product Showcase
Product Showcase
59
Since 1978
Dairy Products Praise Dressing French
Meadow Fresh Full Cream UHT
Goodman Fielder provide quality, consistent and
Meadow Lea Original
innovative solutions across the Dairy-Milk, Cheese, Butter and Spreads; Flour; Dressings; Frozen Pastry; Cake Mix; and Cooking Fats categories. Company: Goodman Fielder Pty Ltd Country: Singapore
Contact: +65 68125729
Whipping Cream
UHT Milk Full Cream Cooking Cream
The main production center of the sector milk - cow
in Sardinia. Giving each day on average 524,000 liters of milk produced in specialized and selected farms.
Company: Arborea Country: Italy
Contact: +390 783. 8040100
Black Soy Milk
Nutritious Soya Milk Powder
Instant Nutritious Soya Oatmeal
UNISOY is the first company to introduce Instant
Organic Soya Milk Powder in convenient singleserve stick packs and is steadily establishing its presence in key Asian markets.
Company: Unifood International (S) Pte Ltd Country: Singapore
Contact: +65 6841 3855
WWW.DAGANGHALAL.COM
VISIT OUR PORTAL TO GET MORE INFORMATION OF THESE PRODUCTS
60
Product Showcase
Halal Product Showcase Since 1978
Convenience Food Veal Franks
Veal Cheeks
Veal Eye Round Pastrami
Established in Dubai, United Arab Emirates in 2012 as a Halal food manufacturing plant that boasts the
highest standards in food hygiene and food quality standards.
Company: Indoguna Productions FZCO Country: Dubai
Contacts: +9714 807 3900
Instant Oatmeal
Captain Oats
Quick Cook Oatmeal
Having obtained the National Mark of Malaysian
Brand award and the ISO 22000, HACCP and HALAL
by JAKIM certifications; the brand successfully
cements its credibility among international buyers and consumers.
Company: Federal Oats Mills Sdn Bhd Country: Malaysia
Contacts: +604 333 2711
Kayamila Original
Kayamila Sea salt Caramel
Kayamila Vanilla Pandan
Kayamila Calamansi Citrus
Fong Yit Kaya specialises in delivering quality Kaya,
also known as coconut jam – a type of food spread made from coconuts, eggs and pandan leaves. Company: Fong Yit Kaya Pte Ltd Country: Singapore
Contacts: +65 6334 4067
www.daganghalal.com
Halal Product Showcase
Product Showcase
61
Since 1978
Convenience Food Premium Saudi Dates
Premium Dates
Omni Mal’s date and dried fruit products always
Habbatus Qurma
carry unique theme and identity, and are marketed
under the brands of Gurun Emas (Gold Desert), Date-Licious, Jendela Arab (The Window of Arabs), and 1001 Nights.
Company: Omni Mal Agencies Sdn Bhd Country: Malaysia
Contact: +609 773 3326
Curry Mee
Laksa
Prawn Mee Soup
Tan Seng Kee Foods Pte Ltd (TSK) began its first step
in the noodle-making business during the British Colony days as a sole proprietorship manufacturing rice and wheat-based noodle products. Company: Tan Seng Kee Foods Pte Ltd Country: Singapore
Contacts: +65 6445 2320
One Up Mixed Juice Drink with Inulin
Sun Up Fruit Drink Base Concentrate
Sun Up RTD Fruit Drink
Today, United Beverage Sdn Bhd produces a variety
of cordials, fruit juice concentrates and ready to drink juices that are of premium quality.
Company: United Beverage Sdn Bhd Country: Malaysia
Contacts: +603 5519 2804
WWW.DAGANGHALAL.COM
VISIT OUR PORTAL TO GET MORE INFORMATION OF THESE PRODUCTS
62
Product Showcase
Halal Product Showcase Since 1978
Snacks Potato Crackers
Garlic Toast Bread
Mini Pockets
A leading manufacturer of delectable potato crisps, cereal crisps, corn snacks, wafer rolls, chocolate
sweets and a wide range of other delicious biscuit and cookie products.
Company: Win Win Food Singapore Pte Ltd Country: Singapore
Contacts: +65 6659 1086
Soft Blueberry Nougat
Maple Almond Nougat
Soft Orange Nougat
In Italy the first documented mention of Torrone was in the year 1441 in Cremona, where at the wedding
of Francesco Sforza to Maria Bianca Visconti, a new sweet was created in their honour. Company: ASTI Holdings Ltd. Country: Canada
Contacts: +604 523 6866
Belgium Ice Cream
Cream Puff
Mini Éclair
Manufactured to the highest quality and standard,
our products have earned the trust and recognition of chefs in many countries & was awarded “The Certificate of Commendation”.
Company: Chinatown Food Corporation Pte Ltd.
Country: Singapore
Contacts: +65 6382 0500
www.daganghalal.com
Halal Product Showcase
Product Showcase
63
Since 1978
Food Ingredients Kajona Sunflower Oil
Kajona Vegetable Oil
A trading firm established in Singapore in 1994, aiming to connect manufacturesa & wholesalers.
Gilda Tomate Paste
Company: Sri Vinayaka Exports Pte Ltd Country: Singapore
Contacts: +65 6466 9937
100% Black Sesame Oil
Fragrant Sesame Oil
Ginger Oil
Oh Huat Hin Sesame Oil Manufacturer has over 70-years history of supplying premium quality
sesame oil products under the brand name of “Double Happiness”.
Company: Oh Huat Hin Sesame Oil Manufacturer Country: Singapore
Contacts: +65 6481 5684
Business Knuckle
Shrimp
Tenderloin
roots
dated
back
to
1964.
In
2
generations, business have evolved from a local turkey
slaughterhouse
to
an
internationally
renowned company, specialising in the production and packing of frozen food.
Company: Damaco Foods Pte Ltd. Country: Singapore
Contacts: +65 6338 1669
WWW.DAGANGHALAL.COM
VISIT OUR PORTAL TO GET MORE INFORMATION OF THESE PRODUCTS
64
Product Showcase
Halal Product Showcase Since 1978
Bakery Products Vanilla Cake
Chocolate
Vegetal Jelly
Mix
Pudding
Banana
The Sultanlar Group is engaged in various fields including food, cleaning, cosmetics, distribution, machinery, construction, and plastics, etc.
Company: Hayat Gida Sanayi A.S. Country: Turkey
Contacts: +90 216 595 05 00
Dark Compound Chocolate ChipsÂ
White Compound Chocolate ChipsÂ
Anods Cocoa is a Sri Lankan chocolate manufacturer Dark Couverture Buttons
White Couverture Buttons
committed to providing chocolate solutions to all types of chocolate requirements.
Company: Anods Cocoa (PVT) Ltd Country: Sri Lanka
Contacts: +94 11 240 4999
Green Tea Lotus Single Yolk Mooncake
Mixed Nut Mooncake
Pandan Lotus Mooncake
Yu Ai Food Industries Sdn. Bhd. was established in
1980 from a small food filling company with most popular filling - Coconut Jam (Kaya).
Company: Yu Ai Food Industries Sdn Bhd Country: Malaysia
Contacts: +603 8962 2233
www.daganghalal.com
Certification Bodies
Certification Bodies
65
Since 1978
FOREIGN HALAL CERTIFICATION BODIES AUSTRALIA
.....................................................................................................................................................................
List of the Foreign Halal Certification Bodies which are recognized by Malaysia’s JAKIM.
BANGLADESH Islamic Foundation Bangladesh (Baitul Moqarram National Mosque)
Adelaide Mosque Islamic Society of South Australia 20 Little Gilbert Street, Adelaide S.A 5000, Australia. Mohd Farid Ismail
Tel: +61 4 1474 5390 | Fax: +61 8 8231 6443
Islamic Association of Geraldton
Geraldton Mosque, 172 George Road Geraldton, Western Australia, 6530 Australia.
Haji Daftie Hj Abdul Kudus
Tel: +61 8 9964 1493 | Fax: +61 8 9664 1318
Islamic Association of Katanning
P.O Box 270, Katanning, Western Australia 6317. Alep Mydie
Tel: +61 8 9821 2775 | Fax: +61 4 8718 2144
Islamic Co-ordinating Council of Victoria (ICCV)
155 Lygon Street, East Brunswick, Victoria 3057 Australia. Refik Koyu
Tel: +61 393805467 | Fax: +61 393806143
Supreme Islamic Council of Halal Meat in Australia Inc. (SICHMA) Unit 1, 35-37 Harrow Rd Auburn NSW 2144, Australia.
Mughtarulah Sadien
Tel: +61-29643 7775 | Fax: +61-29643 7776
The Perth Mosque of Western Australia Incorporated 427-429 William Street, Perth, 6003, Australia. Fazel Anthony Tel: +61 8 9328 8537 | Fax: +61 8 9328 8537
Australian Halal Authority & Advisers (AHAA) 135 Sydeny Road, Coburg, Victoria 3058, Australia. Muhammad Esfandiar
Tel: +61 3 9386 0786 | Fax: +61 3 9384 6939
Al-Iman Islamic Society Inc.
173 Johnston Street, Collingwood, Victoria 3066, Australia.
Mohamed Amir
Tel: +61 3 9417 6585 | Fax: +61 3 9416 2965
AUSTRIA Islamic Information and Documentation Center A-4050 Traun,Theodor Körner Str. 10 A,
A-1010 Wien 1, Sterngasse 3 Austria. Günther Ahmed Rusznak Tel: +43 699 884 658 04
ARGENTINA Islamic Centre of The Argentine Republic (Centro Islamico de La Republica Argentina) Av. San Juan 3053 Buenos Aires (1233) Argentina. Fabian Amin / Yamil Alexis Sayer
Tel: +54-11-4931-3577 | Fax: +54-11-4931-3577 #105
Dhaka, 1000 Bangladesh. Shamim Md. Afzal Tel: +880 2 9559643 | Fax: +880 2 9563397
BELGIUM Halal Food Council of Europe (HFCE)
4 Rue De la Presse 1000 Brussels, Belgium. Prof. Dr. Hj. Mohamed Sadek
Tel: +32 2227 1114 / +32 2227 2728 | Fax: +32 2218 3141
BRAZIL Federation of Muslims Associations in Brazil
Rua Tejupa, 188 - Jabaquara CEP 04350-020, Sao Paulo SP, Brazil. Dr. Mohamed Husein El Zogubi / Nizar Adel El Ghandour Tel: +55 (11) 5035-0820 | Fax: +55 (11) 5031-6586
Centro de Divulgaҫãodo Islam Para América Latina (CDIAL)/Islam Dissemination Center for Latin America Rua Marechal Deodoro, 1960-2 Andar Centro-Sao Bernardo Do Campo-SP Sao Paolo, CEP 09710-201, Brazil.
Ahmad Ali Saifi
Tel: 0055 11 4122 2400 | Fax: 0055 11 4332 2090
CANADA Halal Montreal Certification Authority
1510,Chemin Chambly , Suite 270 Longueuil, J4J 3X5 ( Quebec), Canada. Taibi Baaja
Tel: +(514) 296 7360 | Fax: +(450) 332 7072
CHINA Shandong Islamic Association
No. 217 Yingxiongshan Rd., Shizhong Dist., Jinan SANDONG Prov., People Republic of China. Sulaiman Zhang Ruizheng
Tel: +0086 531 80965803 | Fax: +0086 531 80965801
China Islamic Association
No 103 Nanhengxijie, Xicheng District, Beijing, China. Hj. Abdullah Ma Wen Hua
Tel: +86 1369 9297 269 | Fax: +8610-6352 9483
Linxia Halal Food Certification Centre (Gansu) No 43, Jiefang Road, Linxia City, Gansu Province Ma Lingzu
Tel: +0086 930 6286086 | Fax: +0086 930 6286806
66
Certification Bodies Since 1978
FOREIGN HALAL CERTIFICATION BODIES .....................................................................................................................................................................
List of the Foreign Halal Certification Bodies which are recognized by Malaysia’s JAKIM.
ARA Halal Development Services Center Inc. (ARA) No.139, ZiJiangShan Road, Zhengzhou CIty, Henan Province China, 450000. Abdul Rahim Albert Hsiu
Tel: +86-371-6906 6957 | Fax: +86-155 1558 2756
CHILE Centro Islamico De Chile
Campoamor 2975, Nunoa Santiago, Chile. Kamal Sufan
Tel: 56-2-3431376 | Fax: 56 - 2 – 3431378
FRANCE Ritual Association of Lyon’s Great Mosque 146 boulevard Pinel, 69008 Lyon, France Kamel Kabtane / Azeddine BAHI
Tel: +33 (0)4 78 76 00 23 | Fax: +33 (0)4 78 75 77 42
GERMANY HALAL CONTROL Pruf- und Zertifizierungsstelle Inspection - and Certification Body Kobaltstr. 2-4, D-65428 Ruesselsheim, Germany. DI Mahmoud M. Tatari
Tel: +49 6142 301987-0 | Fax: +49 6142 301987-29
INDIA Halal Committee-Jamiat- Ulama-E-Maharashtra Imam Bada Compund, Imam Bada Road,
Near Mughal Masjid, Bhindi Bazar, Mubai 40009.
Shahid Nadeem / A. A. Khan Mohammed Waseem Qasmi Tel: +91 9321 2227 74 | Fax: +91 22 2375 9169
Jamiat Ulama-l-Hind Halal Trust
1, Bahadur Shah Zafar Marg, New Delhi-1 10002, India. N.A. Farooqui
Tel: +011 2331455 / +011 23317729 | Fax: +011 2331 6173
Halal India PVT LTD
Suit No.7, 3rd Floor, Hameediya Shopping Mall, Triplicane High Road, Triplicane, Chennai-05, Tamil Nadu, India. Mohamed Jinna
Tel: 91 44 43567446 / 42618147 | Fax: 91 44 42663445
INDONESIA The Indonesian Council of Ulama (MUI)
Majelis Ulama Indonesia, Building 3rd Floor ,Jl. Proklamasi, No.51, Menteng-Jakarta Pusat, Indonesia Ir. Lukmanul Hakim, M.Si
Tel: +62 21 3918890 | Fax: +62 21 3918915
ITALY Halal International Authority (HIA)
Via Bicetti de Buttinoni, N.1 20156 (MI), Milan, Italy. Sheikh Prof. Dr. Sharif Lorenzini
Tel: +39 02 39449134 | Fax: +39 02 39484129
JAPAN Japan Muslim Association
3-4-14, Kohinata, Bunkyo-ku, Tokyo 112-8585, Japan Prof. Hideomi MUTO (Tayeb MUTO)
Tel: +81 33947 2419 | Fax: +81 33947 9416
Japan Halal Association (JHA)
547-0035 , Osaka Shi Hirano-Ku, Nishiwaki 1-1-2, Miyako Sansai Building, Japan Hind Hitomi Remon
Tel: +81 667047080 | Fax: +81 667049505
KENYA Kenya Bureau of Halal Certification (KBHC)
Village Plaza, Ngara Road, Block A, Suite A2 P.O.Box 39445-00623 Nairobi, Kenya. Mohammed Ayub Khalid
Tel: ++254 20-374 8770 | Fax: +254 20 374 8774
KOREA Korean Muslim Federation (KMF)
39 Usadan-ro 10gil, Yongsan-gu, Seoul 140-192, Korea. Choi, Youngkil (Hamid)
Tel: +82-2 793 6908 | Fax: +82-2 798 9782
NETHERLANDS / HOLLAND Control Office of Halal Slaughtering B.V & Halal Quality Control Laan Van Meerdervoort, 53D 2517 AE, Den Hague The Netherlands.
Dr. A. M. Al Chaman
Tel: +31 (0) 70 3469795 | Fax: +31 (0) 70 3450033
Foundation Halal Correct Certification (TQHCC-Total Quality Halal Correct) Fruitweg 22C, 2321GK Leiden, Mailbox: PO.BOX: 179, 2300 AD Leiden, The Netherlands. Abdulfatteh Ben Ali-Salah Tel: +31 71 523 5770 | Fax: +31 71 523 5771
Halal Feed and Food Inspection Authority (HFFIA) Fijnjekade 225, 2521 DT, The Hague, The Netherlands. Hj. Abdul Qayyoem
Tel: 0031-(0)70-364 91 91 | Fax: 0031-(0)70- 364 54 60
Certification Bodies
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Since 1978
FOREIGN HALAL CERTIFICATION BODIES NEW ZEALAND Federation of Islamic Associations of New Zealand (FIANZ) Ground Floor, 7-11 Queens Drive, P. O. Box 14-155, Kilbirnie, Wellington, New Zealand Hazim Arafeh
Tel: +64 4 387 8023 | Fax: +64 4 387 8024
New Zealand Islamic Development Trust (NZIDT) Level 4, 369 Queen Street, P.O. Box 5636,
Auckland 1010, New Zealand. Dr. Mohamed El Amien
Tel: 09 306 8934 | Fax: 09 306 8935
PAKISTAN Jamea Markaz Uloom Islamia Mansoora (JMUIM) Multan Road, Lahore, Pakistan. Maulana Abdul Malik
Tel: +9242 3541 9520 | Fax: +9242 3543 1938
PHILIPPINES Islamic Da’wah Council of The Philippines (IDCP)
Suite 400, FUBC Building, Escolta Manila, P.O Box 3669, Manila, Philippines.
Hj. Abdul Rahman R.T. Linzag
Tel: +(632) 2458456 | Fax: +(632) 2415142
National Commission on Muslim Filipinos (NCMF) 79 Jocfer (Annex) Building, Commonwealth Ave Diliman, Quezon City, Philippines.
Dr. Dimapuno A. Datu-Ramos Jr.
Tel: +02 952 6490/91 | Fax: +02 952 4875/4540
POLAND The Muslim Religious Union in Poland (MRU) Piastowska 13F 15-207, Bialystok, Poland. Tomasz Miskiewicz
Tel: +0048 605 61 2137 | Fax: +0048 857 32 4023
SINGAPORE Islamic Religious Council of Singapore (MUIS)
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List of the Foreign Halal Certification Bodies which are recognized by Malaysia’s JAKIM.
Singapore Islamic Hub, 273 Braddell Road, Singapore 579702. Munir Hussain
Tel: +(65) 6359 1199 | Fax: +(65) 6259 4733
SOUTH AFRICA National Independent Halaal Trust
Baitun Noor Centre, 5770 Topaas Str. Extension 5, Lenasia, Johannesburg
Moulana Abdul Wahab Wookay
Tel: +27 11 854 4381 | Fax: +27 11 852 4300
South African National Halal Authority (SANHA) 4th Floor, Gem Towers, 98 Overport Drive, Overport, 4091, Durban, S.A.
Maulana MS Navlakhi
Tel: 27 31 2075768 | Fax: 27 31 2075793
SRI LANKA Halal Accreditation Council (Guarantee) Limited Level 1, 329 1/1, Meewella Building Galle Road Colombo-04, Sri Lanka Ali Fatharally
Tel: +941 1742 5225 | Fax: +941 1258 8050
SWITZERLAND Halal Certification Services
P.O Box 247, 4310 Rheinfelden, Switzerland Farhan Tufail
Tel: +41 61 813 30 64 | Fax: +41 61 813 30 65
TAIWAN Taiwan Halal Integrity Development Association (THIDA)
3F No. 3, Ln. 25, Sec.1 Xinhai Rd., Taipei City Taiwan (R.O.C) Ali Kamaluddin Chang
Tel: +8862 2367 5231 | Fax: +8862 2365 2094
68
Certification Bodies
Certification Bodies Since 1978
FOREIGN HALAL CERTIFICATION BODIES THAILAND The Central Islamic Council of Thailand (CICOT)
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List of the Foreign Halal Certification Bodies which are recognized by Malaysia’s JAKIM.
The Institute for Halal Food Standard of Thailand, 45 Moo 3 Klongkao Rd, Klongsib Sub-District, Nongchock District, Bangkok, 10530, Thailand. Aziz Phitakkumpon
Tel: 66-2949-4114/ 66-2949-4146 | Fax: 66-2949-4341
TURKEY
THE NEW HALAL INNOVATION
KAS ULUSLARARASI SERTİFİKASYONGÖZ. TEK. KONT. HIZM. LTD. ŞTI. (KASCERT INTERNATIONAL) Kazim Dirik Mah. Kurtulus Cad.
No. 27/3 Bornova, IZMIR, Turkiye. Ugur Ekici
Tel: +90 232 435 61 00 | Fax: +90 232 435 61 20
Association For The Inspection And Certification Of Food And Supplies (GIMDES)
Tesktilkent A 25 Block No:51-52-53, Esenler/ISTANBUL TURKEY. Dr. Huseyin Kâmi Büyüközer
Tel: +90 212 438 33 18 | Fax: +90 212 438 33 19
UNITED KINGDOM The Muslim Food Board (UK)
P.O Box 1786, Leicester LE5 5ZE, United Kingdom. Yusuf Aboobakar
Tel: +44 116 273 8228 | Fax: +44 116 273 8228
Halal Food Authority
Speed up Halal certificates compilation for the Halal certificate application.
Download Halal certificates from overseas CBs which are recognised by JAKIM.
Platform to source for Halal ingredients from overseas.
Recommendation of alternative Halal suppliers.
Check latest international CBs which are recognised by JAKIM.
Access up-to-date news and announcement from the CBs.
7th Floor, Finchley House 707 High Road, London N12 OBT. Dr. Ghayasuddin Siddiqui
Tel: +44 (0) 208446 7127 | Fax: +44 (0) 20 8563 1993
UNITED STATES OF AMERICA (USA) Islamic Food and Nutrition Council of America (IFANCA)
5901 N. Cicero Ave, Suite 309 Chicago, Illinois 60646 USA. Dr. Muhammad Munir Chaudry
Tel: +17732833708 | Fax: +17732833973
Islamic Services of America (ISA)
P.O Box 521 Cedar Rapids, Iowa 52406, U.S.A. Timothy Abu Mounir Hyatt
Tel: +(319) 362-0480 | Fax: +(319) 366-4369
VIETNAM Halal Certification Agency, Vietnam
Floor 6, DinhLe Building, 123B Tran Dang Ninh, Cau Giay dist, Hanoi, Vietnam. Hajj. Mohammed Omar
Tel: +04 62693741 | Fax: +04 62671285
BRUNEI
View ratings and review of Halal products from the other users.
Affordable charges.
www.halalverified.com
Foreign Authority Since 1978
69
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MAKE IT HALAL Halal Consultation Services Stay ahead of the competition. Join the largest emerging market today.
Frequent problems confronted by Halal applicants Every case is unique, but below are some common examples of issues faced during the application process.
Lack of knowledge in Halal standards and requirements.
Unable to use the JAKIM e-Halal system properly.
Gathering documentation is very time consuming.
Verifying and authenticating ingredients is difficult.
Not up to date with JAKIM news and changes.
Unsure of what to do after submiting the application.
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info@jcpservice.com
www.jcpservice.com JCP Professional Services Sdn. Bhd. Suite 3270, Level 32, Menara Prestige No 1, Jalan Pinang 50450 Kuala Lumpur, Malaysia