2014 MYA Sponsorship Packages by Dale Dorlin

52nd michigan youth arts festival

sponsorship opportunitie s

may 8, 9 & 10, 2014 â&#x20AC;˘ kalamazoo

2014 sponsor and exhibitor prospectus 52nd youth arts festival The Michigan Youth Arts Festival is a comprehensive arts spectacular, culminating a nine-month search for the finest artistic talent in Michigan high schools. More than 250,000 students across the state are involved in the adjudication process that results in nearly 1,000 being invited to participate in the annual three-day event. It is here that these exceptional students in the arts gather together to explore, celebrate, and showcase their talent in multiple disciplines. The 52nd Michigan Youth Arts Festival is May 8-10, 2014, at Western Michigan University in Kalamazoo. All 20 performances and exhibitions are free and open to the public. Arts patrons travel near and far from all points throughout Michigan to support their youth artists. Community members from Detroit to the Upper Peninsula to Saginaw and Kalamazoo are all represented both on stage and in the audience. An estimated 6,500 audience members attend across all three days.

audience: a statewide community Youth Artists 1,000 talented high school students who understand the value of practice, hard work, and determination. They are training to think creatively, evaluate, and improve their craft, expressing themselves to their fullest potential. These artists are simultaneously developing the skills to be writers, actors, musicians, and dancers, as well as educators, entrepreneurs, and leaders. These Youth Artists represent the best and brightest of Michigan.

Arts Educators & Patrons Passionate advocates for education, the arts and the children in their communities. Teachers, each with a network encompassing hundreds of students and their families, are vocal supporters of products, services and causes they care about, and compassionately loyal to the people they serve.

Parents Dedicated facilitators of creativity and talent. Parents of student artists are deeply invested in the future of their young adults as they prepare them for college and the workplace.

Performances Presenting sponsors have the chance to meet their target audience in person, by exhibiting at the performances that bear their name. Not only are event sponsors’ logos and names featured in public schedules, student publications, and performance programs, but the events themselves offer the opportunity to interact face-to-face with students, educators and parents in an electric setting.

Publications Ad space is available in the Festival Program, a complete, commemorative guide to every event and artist. Every student, every audience member, and every educator receives one. It’s an inexpensive way to reach families across the state of Michigan. The Creative Writing Book offers a chance to target a more specific population - every student artist whose writing is featured in the book receives it as a keepsake, and additional copies are available for purchase at the Festival.

opportunities Networks All Festival sponsors will be fully integrated into our online presence, with click-through logos on the Michigan Youth Arts website; in multiple statewide e-newsletters to over 10,000 current students, arts education leaders, alumni and supporters; as well as through the networks of our member associations in different artistic disciplines. Presenting sponsors of public performances may also be featured in statewide and local media coverage.

Michigan • 301 W 4th St, Suite Royal Oak, MI 48067 248-545-9200 • www.michiganyoutharts.org Michigan YouthYouth Arts Arts / 22757 Woodward Ave.415, Suite 230 Ferndale, MI• 48220 / 248.545.9200 / michiganyoutharts.org

Exclusive Event Sponsorships The Festival $25,000 Continuous 3-Day Event May 8th - 10th, 2014 Support student artists across all 10 disciplines by sponsoring the entire 3-day event. The event sponsor receives “presented by” naming rights on all publications, is invited to give opening remarks at any event and set up a booth at Festival headquarters, and receives a complimentary full-page back cover ad in the Festival program, a complimentary suite at an upscale hotel for the weekend, as well as preferred parking and prime event parking spaces. Gala Concert $5,000 Friday, May 9 at 7:00pm Featuring exceptionally talented instrumental and vocal youth soloists with a guest orchestra in Western Michigan University’s Miller Auditorium, the event has a potential audience of 3,400 parents, educators, students, and music-lovers from across the state. The event sponsor receives “presented by” naming rights, and is invited to give opening remarks and set up an exhibit booth in the lobby at the event. Welcoming Celebration $3,500 Thursday, May 8, at 7:00pm The opening ceremonies of the Festival, with an audience including student artists, educators, parents and the public. Located in Miller Auditorium, the event seats 3,400. The event sponsor receives “presented by” naming rights, and is invited to give opening remarks and set up an exhibit booth in the lobby at the event. Visual Arts Exhibition $3,500 Throughout the 3-day event May 8-10, 2014 Displayed in the Richmond Center Student Gallery and open to the public for the duration of the Festival. Visited by students, educators, and parents, the gallery is also adjacent to Thursday evening’s Educator of the Year awards dinner and in the same building as many student workshops. The event sponsor receives “presented by” naming rights on signage at the exhibit, as well as on electronic monitors outside the gallery complex.

Honors Concert $3,500 Saturday, May 10 at 2:30pm The Festival’s final public performance. Featuring hundreds of students chosen to perform in honors choir, band, jazz band and orchestra, the Honors Concert features by far the largest number of Festival students performing at once. Taking place in Miller Auditorium, the event has a potential audience of 3,400 parents, educators, and students. The event sponsor receives “presented by” naming rights, and is invited to give opening remarks and set up an exhibit booth in the lobby at the event.

Theatre, Creative Writing & Poetry Out Loud Showcase $1,500 Friday, May 9, at 9:30pm Saturday, May 10, at 1:00pm Features dozens of musical theatre and dramatic soloists and small groups from all over Michigan. Located in the beautiful Shaw Theatre, the event seats over 500 patrons each day. The event sponsor receives “presented by” naming rights and is invited to give opening remarks and set up exhibit booths in the lobby for both performances.

Vocal Solo & Ensemble Recital $1,500 Friday, May 9, All-day Event

Dance Showcase $1,250 Saturday, May 10 at 10:00am

A daylong event featuring outstanding soloists and small choirs from across the state. Thousands of students, parents and educators pass in and out of the recital hall doors throughout the day. The venue seats 450. The event sponsor receives “presented by” naming rights, and are invited to give opening remarks and set up exhibit booths in the lobby at this all-day event. The Dalton Recital Hall lobby shares space with Festival headquarters and is the most highly trafficked location at the entire Festival.

Showcases dozens of dance ensembles and examples of student choreography from throughout the state. Located in the beautiful Shaw Theatre, the event seats over 500 patrons. The event sponsor receives “presented by” naming rights and is invited to give opening remarks and set up exhibit booths in the lobby.

Instrumental Collage $1,500 Saturday, May 10 at 8:00am Features outstanding instrumental soloists and small ensembles from across the state. Thousands of students, parents and educators pass in and out of the recital hall doors throughout the morning. The venue seats 450. The event sponsor receives “presented by” naming rights, and are invited to give opening remarks and set up exhibit booths in the lobby at this half-day event. The Dalton Recital Hall lobby shares space with Festival headquarters and is the most highly trafficked location at the entire Festival.

Film & Video Showcase $1,250 Two showings, TBD The student film and video festival takes place in the newly renovated Brown Hall and cycles through approximately 250 visitors. The event sponsor receives “presented by” naming rights and is invited to give opening remarks and set up an exhibit booth in the hall near the entrance to the screening. Student Social $750 Friday, May 9, at 9:30pm Friday night’s student social is open to all 1,000 student registrants, and features a student jazz ensemble, food, open mic, and a party atmosphere. This event is an opportunity to connect with students face-to-face on their own terms. The event sponsor receives “presented by” naming rights and is invited to set up an exhibit booth at the party.

Michigan Youth Arts • 301 W 4th St, Suite 415, Royal Oak, MI 48067 • 248-545-9200 • www.michiganyoutharts.org

Michigan Youth Arts / 22757 Woodward Ave. Suite 230 Ferndale, MI 48220 / 248.545.9200 / michiganyoutharts.org

Value Summary: Event Sponsorship Michigan Youth Arts Festival

Gala Concert

Welcoming Celebration

Visual Arts Exhibition

Honors Concert

Vocal Recital

Instrumental Collage

Theatre Showcase

Dance Showcase

Film & Video Showcase

Student Social

YES

Potential Audience/Reach

300,000

250,000

200,000

150,000

50,000

25,000

15,000

1,000

Print Ad

Full Page

Half Page

Quarter Page

Logo Featured in Online & Print Media

YES

Invitation at the Touchstone Awards Dinner

YES

Backstage Pass

YES

Gobo Projection Prior to Start Time

YES

Goody Bag Insert

YES

“Underwritten By” Naming Rights On Signage

YES

Prominent Logo Display on LargeFlat Screen TVs throughout Gallery

YES

Email Capturing

YES

“Presented By” Naming Rights On Signage

YES

Private Dinner with Guest Artist

YES

Invitation to Press Preview Party

YES

Opening Remarks

YES

Complimentary Suite at Sponsored Hotel & Preferred Parking

YES

Exhibit Table

Print & Special Sponsorship Opportunities Print Advertising Print ads appear in the Festival Program, a detailed listing of events and performance information distributed to every student, and every patron, at every performance. All ads are black and white, with a print run of 3,500 pieces. Back Cover (1 available) Inside Front Cover (1 available) Inside Back Cover (1 available) Full Half Quarter

$1,000 $750 $750 $500 $300 $175

Submission Deadline: April 1, 2014

Full Page OR Inside Covers OR Back Cover 8 x 10.5

Half-page horizontal 5.125 x 8 Quarter 3.875 x 5.125

Half page vert. 3.875 x 10.5

All ads must be submitted in black and white or greyscale, as print-resolution (300dpi) JPGs or PDFs, and sized to the exact specifications above. Email files to dale@michiganyoutharts.org.

Creative Writing book

Festival Tee Shirts $2,500 Provide students with a collectible keepsake they can wear proudly throughout the year. The tee shirt sponsor has a large, one-color company logo printed on the back of all the 2014 Festival shirts, including staff shirts and student souvenir shirts. 500 pieces.

$1,500 The Festival’s Creative Writing Book features poetry, fiction and drama from Michigan Youth Arts Distinguished Scholars in writing throughout the state. The exclusive book sponsor receives “presented by” naming rights as well as a full-page (5x8) black and white ad on the inside back cover of the Creative Writing Book.

Value Summary: Print & Special Sponsorships Print Advertising Back Cover

Full-Page

Half-Page

Quarter-Page

$1,000 1 available

Inside Front Cover Inside Back Cover $750 1 available

$750 1 available

$500

$300

$175

8 x 10.5

5.125 x 8 (horiz) 3.875 x 10.5 (vert)

3.875 x 5.125

Special Sponsorships Festival Tee Shirts $2,500

Creative Writing Book $1,500

Logo on back of Festival shirts

Exclusive naming rights Inside back cover ad (5 x 8)

Michigan Youth Arts / 22757 Woodward Ave. Suite 230 Ferndale, MI 48220 / 248.545.9200 / michiganyoutharts.org

Michigan Youth Arts • 301 W 4th St, Suite 415, Royal Oak, MI 48067 • 248-545-9200 • www.michiganyoutharts.org

2014 Festival Sponsorship Agreement Event Sponsorships

0 The Festival 0 Gala Concert 0 Welcoming Celebration 0 Visual Arts Exhibition 0 Honors Concert 0 Vocal Recitals 0 Instrumental Collage 0 Theatre Showcase 0 Dance Showcase 0 Media Arts Showcase 0 Student Social

$25,000 $5,000 $5,000 $3,500 $3,500 $1,500 $1,500 $1,500 $1,250 $1,250 $750

Print Advertising

0 Back Cover 0 Inside Front Cover 0 Inside Back Cover 0 Full-Page 0 Half-Page 0 Quarter-Page

$1,000 $750 $750

Special Sponsorships

$500

0 Festival Tees 0 Creative Writing Book

$300 $175

$2,500 $1,500

Sponsor Information Sponsor Name (as it should appear in print): Contact Name/Title: Mailing Address: City/State/ZIP: Email: Telephone/Fax:

Terms and Conditions This agreement is between Michigan Youth Arts, 22757 Woodward Ave. Suite 230 Ferndale, MI 48220, 248-545-9200, and the sponsor listed above. Payment should be made to the above address. Event sponsors naming rights will include the sponsor name at the end of the event title in all publications and on signage at the event, i.e. “The Gala Concert underwritten by ABC Company.”

Authorized Signature

Date

The above signatory affirms that s/he is authorized to represent the named sponsor and will abide by the terms set forth in this agreement.

Michigan Youth Arts • 301 W 4th St, Suite 415, Royal Oak, MI 48067 • 248-545-9200 • www.michiganyoutharts.org

Michigan Youth Arts / 22757 Woodward Ave. Suite 230 Ferndale, MI 48220 / 248.545.9200 / michiganyoutharts.org