OFF-GRID | Zero-Waste Collection | Spring/Summer 2020

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OFF-GRID SPRING / SUMMER 2 0 2 0

ZERO-WASTE FASHION

DANAH ALLAHAM

COLLECTION


D A am

ABOUT

From a young age, Danah Allaham was destined to be an artist. Following in the creative footsteps of her mother and grandmother, she grew to love the natural lens of her upbringing. She admires the whimsy and nature that defined her childhood. Danah is a Riyadh-based Syrian fashion designer. Her work revolves around developing new forms, concepts, design systems and approaches to clothing. Finding soft, poetic meaningfulness in the design process is essential to her work. ‫ ﻣﺘﺨﺼﺼــﺔ ﻓــﻲ ﺗﺼﻤﻴــﻢ أزﻳــﺎء اﻟـــ‬،‫داﻧــﻪ اﻟﻠﺤــﺎم ﻣﺼﻤﻤــﺔ أزﻳــﺎء ﺳــﻮرﻳﺔ ﻣﻘﻴﻤــﺔ ﻓــﻲ اﻟﺮﻳــﺎض‬ ‫ ﻳﺪور ﻋﻤﻞ داﻧﻪ ﺣﻮل ﺗﻄﻮﻳﺮ أﺷﻜﺎل وﻣﻔﺎﻫﻴﻢ وأﺳﺎﻟﻴﺐ ﺟﺪﻳﺪة‬.‫ اﻟﻤﺴﺘﺪاﻣﺔ‬Zero-waste .‫ﻟﺘﺼﻤﻴﻢ اﻷزﻳﺎء‬ ‫ ﺟﺎء ﻣﻴﻠﻬﺎ اﻟﻄﺒﻴﻌﻲ‬.‫داﻧﻪ ﻋﺎﺷــﺖ ﻓﻲ اﻟﺮﻳﺎض ﺑﺎﻟﻤﻤﻠﻜﺔ اﻟﻌﺮﺑﻴﺔ اﻟﺴــﻌﻮدﻳﺔ ﻃﻴﻠﺔ ﺣﻴﺎﺗﻬﺎ‬ ‫ ﺣﻴــﺚ ﻋﻠﻤﺘﻬــﺎ واﻟﺪﺗﻬــﺎ وﺟﺪﺗﻬــﺎ اﻟﻤﻬــﺎرات اﻷﺳﺎﺳــﻴﺔ ﻓــﻲ‬،‫ـﺪا‬ ً ‫ﻟﻸزﻳــﺎء ﻓــﻲ وﻗــﺖ ﻣﺒﻜــﺮ ﺟـ‬ ‫ ﻣﺎ ﺟﻌﻞ ﻗﺮار‬،‫ ﺑﺪأت ﻓﻲ ﺻﻘﻞ ﻣﻬﺎراﺗﻬﺎ ﺧﻼل ﻓﺘﺮة اﻟﻤﺮاﻫﻘﺔ‬.‫ﺧﻴﺎﻃﺔ اﻟﻤﻼﺑﺲ واﻟﺤﻴﺎﻛﺔ‬ .‫ﺳﻬﻼ‬ ‫ﻗﺮارا‬ ‫اﻟﺘﺨﺼﺺ ﻓﻲ اﻷزﻳﺎء‬ ً ً

SPRING / SUMMER 2020


Inspir ion

SOURCE OF

‫ﻣﺼﺪر اﻹﺳﺘﻠﻬﺎم‬

Off- grid house

Off- grid house

Sustainable solution Photoes taken by Danah Allaham while exploring and discovering cities around the world ‫ﺻﻮر ﻣﻦ أرﺷﻴﻒ داﻧﻪ ااﻟﺤﺎم‬

SPRING / SUMMER 2020


Climate march

SPRING / SUMMER 2020 Animals are dying because of our plastic trash

HoneyBox off-grid house Singapore garden trees

Living Big in a Tiny House by Bryce Langston

Inspir ion

Zero Waste Fashion Design by Timo Rissanen, Holly McQuillan

"Good design is s u s t a i n a b l e d e s i g n ." Imran Amed

Inspirsour icoen

Photo by Irving Penn

Photo by Barbara Donninelli

Plans to protect air and water, wilderness and wildlife a r e i n f a c t p l a n s t o p r o t e c t m a n . – S t e w a r t U d a ll

SOURCE OF ‫ﻣﺼﺪر اﻹﺳﺘﻠﻬﺎم‬

Shipping container


Off-Grid

CONCEPT:

Meaning of:

OFF-GRID Connect with nature Sustainable living Independence Smaller footprint Renewable energy Reduce Impact on the Environment Less impact on the planet Healthier lifestyle Self sufďŹ ciency Getting back to our roots

SPRING / SUMMER 2020


B d e ory

OFF-GRID COLLECTION:

Off-Grid is a sustainable conceptual collection inspired by nature, mindfulness and minimalism. The collection focuses on promoting slow fashion by using zero-waste patterns and recycled materials. Zero-waste Fashion is a philosophy demonstrates how we can consciously study a garment design, so all the pattern pieces fit together on the fabric, without producing any waste. The collection carries a message where it reminds people of the threat of waste pollution. The materials are built to be durable. They are hard and do not get worn out easily. Living off the grid is a way of becoming in harmony with nature, aware of the beauty of Earth and appreciating and preserving the things around us. It promotes environmental living and the Going Green lifestyle on a wider scale by reducing overall carbon footprint as well as living a simpler, more rewarding life. ‫ ﺗﺮﻛﺰ اﻟﻤﺠﻤﻮﻋﺔ ﻋﻠﻰ اﻟﺘﺮوﻳﺞ‬.‫ ﻫــﻲ ﻋﺒــﺎرة ﻋــﻦ ﻣﺠﻤﻮﻋﺔ ﻣﺴــﺘﺪاﻣﺔ ﻣﺴــﺘﻮﺣﺎة ﻣﻦ اﻟﻄﺒﻴﻌﺔ واﻟﻮﻋﻲ واﻟﺤﺪ اﻷدﻧــﻰ‬Off-Grid ‫ ﺗﺼﻤﻴــﻢ اﻷزﻳﺎء اﻟﺨﺎﻟﻲ ﻣﻦ اﻟﻬﺪر‬.‫ﻟﻸزﻳــﺎء اﻟﺼﺪﻳﻘــﺔ ﻟﻠﺒﻴﺌــﺔ ﺑﺎﺳــﺘﺨﺪام ﺑﺎﺗﺮوﻧــﺎت ﺧﺎﻟﻴﺔ ﻣــﻦ اﻟﻬﺪر وﺧﺎﻣﺎت ﻳﻤﻜﻦ إﻋﺎدة ﺗﺪوﻳﺮﻫﺎ‬ ‫ ﻫــﻲ ﺗﻘﻨﻴــﺔ ﺗﺘﺒﻨــﻰ ﻋــﺪم اﻟﻴﻘﻴــﻦ ﻛﻄﺮﻳﻘــﺔ ﻻﺳــﺘﺨﺪام اﻟﻤــﻮاد؛ ﺧﻄــﻮة ﺑﻌﻴــﺪة ﻋﻦ ﻧﻤــﺎذج اﻟﺘﺼﻤﻴــﻢ اﻟﺘﻘﻠﻴﺪﻳﺔ‬Zero-waste ‫أو‬ .‫ واﻟﺬي ﻳﻬــﺪف إﻟﻰ اﻟﻘﻀﺎء ﻋﻠﻰ إﻧﺘﺎج اﻟﻤﺨﻠﻔــﺎت أﺛﻨﺎء اﻹﻧﺘﺎج‬،‫اﻟﺸــﺎﺋﻌﺔ وﺧﻄــﻮة ﻧﺤــﻮ ﻧﻤــﻮذج ﺟﺪﻳــﺪ ﻟﺘﺼﻤﻴــﻢ وإﻧﺘﺎج اﻟﻤﻼﺑﺲ‬ .‫ﺗﺤﻤﻞ اﻟﻤﺠﻤﻮﻋﺔ رﺳﺎﻟﺔ ﺗُ ﺬﻛﺮ ﺑﺨﻄﺮ ﻣﺎ ﺗﻨﺘﺠﻪ اﻟﻤﺨﻠﻔﺎت ﻣﻦ ﺗﻠﻮث ﻋﻠﻰ اﻟﺒﻴﺌﺔ‬ .‫ ﻫــﻲ ﻃﺮﻳﻘــﺔ ﻋﻴــﺶ ﻟﻠﺘﻨﺎﻏﻢ ﻣــﻊ اﻟﻄﺒﻴﻌﺔ وإدراك ﻟﺠﻤﺎل اﻷرض وﺗﻘﺪﻳﺮ اﻷﺷــﻴﺎء ﻣﻦ ﺣﻮﻟﻨﺎ‬Off-Grid ‫اﻟﻌﻴــﺶ ﺧــﺎرج اﻟﺸــﺒﻜﺔ أو‬ ‫إﻧﻪ ﻳﻌﺰز أﺳﻠﻮب اﻟﺤﻴﺎة اﻟﺒﻴﺌﻴﺔ اﻷﺧﻀﺮ ﻋﻠﻰ ﻧﻄﺎق أوﺳﻊ ﻣﻦ ﺧﻼل اﻟﺤﺪ ﻣﻦ اﻟﻤﺨﻠﻔﺎت ﺑﺎﻹﺿﺎﻓﺔ إﻟﻰ ﻋﻴﺶ ﺣﻴﺎة أﻛﺜﺮ ﺑﺴﺎﻃﺔ‬ .‫ﻣﻠﻴﺌﺔ ﺑﺎﻟﻔﺮص‬

SPRING / SUMMER 2020


Board

MOOD

SPRING / SUMMER 2020

SUSTAINABLE ZERO-WASTE MINIMAL

SPORTMAX SPRING 2017 READY-TO-WEAR


Map

MIND

SUSTAINABILITY

Renewable energy and water

Clean energy

MINIMALISM

Generating power Climate change

OFF GRID

Colors

Chive

CONNECTING WITH OLD WAYS

Water usage

Beetroot Purple

SELF SUFFICIENCY ENVIRONMENTALLY CONSCIOUS

SPRING / SUMMER 2020

BEING REALISTIC NOT IDEALISTIC

CONNECTING WITH NATURE Reduse

Acid

Minimizing waste

Energy consumption


Dev opme

COLOR PALETTE

‫اﻷﻟﻮان‬

P 163-8 C

CDD325

2395 CP

BA328B

5757 XGC

707732

Looking for a specific group of colors which can be found in nature and in creatures; shades of GREEN, YELLOW, & PINK. .‫ﻇﻼل ﻣﻦ اﻷﺧﻀﺮ واﻷﺻﻔﺮ واﻟﺰﻫﺮي؛ ﻣﺠﻤﻮﻋﺔ ﻣﻦ اﻷﻟﻮان ﻣﻮﺟﻮدة ﻓﻲ اﻟﻄﺒﻴﻌﺔ واﻟﻤﺨﻠﻮﻗﺎت‬

SPRING / SUMMER 2020


D a s

TECHNIQUES &

‫اﻟﺘﻘﻨﻴﺎت اﻟﻤﺴﺘﺨﺪﻣﺔ‬

Pocket

Drawstring

Pocket

A drawstring is a ribbon, elastic, or rope used to (gather, or shorten)

Sleeve

Front

Front Sleeve

Sleeve

fabric. The ends of the drawstring

Front Sleeve

may be tied to hold it in place or

140 CM

140 CM

loose when not being used.

Front

Back

Back Sleeve

Back Sleeve

Back

Pocket

140 CM

‫ﺷــﺮﻳﻂ أو ﻣﻄــﺎط أو ﺣﺒــﻞ ﻳﺴــﺘﺨﺪم ﻟﺘﺠﻤﻴــﻊ أو‬

140 CM

34 % Traditional Pattern

‫اﻟﺰم ﺑﺸﺮﻳﻂ‬

Pocket

‫ﺑﺎﺗﺮون ﺗﻘﻠﻴﺪي‬

Zero-waste Pattern: Jigsaw Puzzle

‫ ﻗــﺪ ﻳﺘــﻢ رﺑــﻂ اﻟﺸــﺮﻳﻂ ﻟﻠﺤﻔــﺎظ‬.‫ﺗﻘﺼﻴــﺮ اﻟﻘﻤــﺎش‬

0% Jigsaw Puzzle

‫ﻋﻠــﻰ ﺷــﻜﻞ اﻟﺰﻣــﺎت ﻓــﻲ ﻣﻜﺎﻧﻬــﺎ أو ﺣــﺮ ﻋﻨــﺪ‬

‫ ﺗﻘﻨﻴﺔ اﻷﺣﺠﻴﺔ‬:‫ﺑﺎﺗﺮوﻧﺎت ﺧﺎﻟﻴﺔ ﻣﻦ اﻟﻤﺨﻠﻔﺎت‬

Zero-waste Fashion is a philosophy demon-

‫ ﻫﻲ‬Zero-waste Fashion ‫ﺗﺼﻤﻴﻢ اﻷزﻳﺎء اﻟﺨﺎﻟﻲ ﻣﻦ اﻟﺒﻘﺎﻳﺎ أو‬

strates how we can consciously study a

‫ﺗﻘﻨﻴــﺔ ﺗﺘﺒﻨــﻰ ﻋــﺪم اﻟﻴﻘﻴــﻦ ﻛﻄﺮﻳﻘــﺔ ﻻﺳــﺘﺨﺪام اﻟﻤــﻮاد؛ ﺧﻄــﻮة‬

garment design so all the pattern pieces fit

‫ﺑﻌﻴــﺪة ﻋــﻦ ﻧﻤــﺎذج اﻟﺘﺼﻤﻴــﻢ اﻟﺘﻘﻠﻴﺪﻳــﺔ اﻟﺸــﺎﺋﻌﺔ وﺧﻄــﻮة ﻧﺤــﻮ‬

together on the fabric, without producing any

‫ واﻟــﺬي ﻳﻬــﺪف إﻟــﻰ‬،‫ﻧﻤــﻮذج ﺟﺪﻳــﺪ ﻟﺘﺼﻤﻴــﻢ وإﻧﺘــﺎج اﻟﻤﻼﺑــﺲ‬

waste. It is a philosophy not a method because

Fashion ‫ اﻟـــ‬.‫اﻟﻘﻀــﺎء ﻋﻠــﻰ إﻧﺘــﺎج اﻟﻤﺨﻠﻔــﺎت أﺛﻨــﺎء إﻧﺘــﺎج اﻟﻤﻼﺑــﺲ‬

it is not based on any strict pattern making

‫ ﺗﻌﺘﺒــﺮ ﻓﻠﺴــﻔﺔ ﻷﻧﻬــﺎ ﻻ ﺗﻌﺘﻤــﺪ ﻋﻠــﻰ أي ﻗﻮاﻋــﺪ‬،Zero-waste

rules, all that is important is the use of the

‫ ﻛﻞ ﻣــﺎ ﻫــﻮ ﻣﻬــﻢ اﺳــﺘﺨﺪام ﻛﺎﻣــﻞ اﻟﻘﻤــﺎش‬،‫ﻓﻨﻴــﺔ ﻟﺼﻨــﻊ اﻟﺒﺎﺗــﺮون‬

whole surface of the fabric required to cut the

.‫دون إﻧﺘﺎج أي ﻣﺨﻠﻔﺎت‬

garment.

SPRING / SUMMER 2020

.‫ﻋﺪم اﻟﺮﻏﺒﺔ ﺑﺎﻟﺰم‬

‫ﺗﻘﻨﻴﺔ اﻷﺣﺠﻴﺔ‬

Inspir ion ‫اﻹﺳﺘﻠﻬﺎم‬


P terns

ZERO-WASTE

‫ﺑﺎﺗﺮوﻧﺎت اﻟﺒﻼ ﻫﺪر‬

ASYMMETRICAL DRESS ‫ﻓﺴﺘﺎن ﻏﻴﺮ ﻣﺘﻤﺎﺛﻞ‬

STRIP ‫ﺷﺮﻳﻂ‬

DART ‫ﺑﻨﺴﺔ‬

150 CM

DART ‫ﺑﻨﺴﺔ‬

BACK ‫اﻟﺨﻠﻒ‬

FRONT ‫اﻷﻣﺎم‬

125 CM

SPRING / SUMMER 2020

Asymmetrical sleeves ‫أﻛﻤﺎم ﻏﻴﺮ ﻣﺘﻤﺎﺛﻠﺔ‬

Drawstrings on one side which continues to the back ‫ﺷﺮﻳﻂ ﻋﻠﻰ ﺟﻨﺐ واﺣﺪ ﻳﻤﺘﺪ إﻟﻰ‬ ‫اﻟﺨﻠﻒ‬


P terns

ZERO-WASTE

‫ﺑﺎﺗﺮوﻧﺎت اﻟﺒﻼ ﻫﺪر‬

MODERN JUMPSUIT

COLLAR ‫ﻳﺎﻗﺔ‬

‫ﺑﺬﻟﺔ ﺑﻴﺎﻗﺔ ﻋﺎﻟﻴﺔ‬

Adjustable high neck with cord lock ‫ﻳﺎﻗﺔ ﻗﺎﺑﻠﺔ ﻟﻺﻃﺎﻟﺔ واﻟﺘﻘﺼﻴﺮ‬

188 CM

FRONT ‫اﻷﻣﺎم‬

FRONT ‫اﻷﻣﺎم‬

Wide leg ‫أرﺟﻞ واﺳﻌﺔ‬

BACK ‫اﻟﺨﻠﻒ‬

BACK ‫اﻟﺨﻠﻒ‬

150 CM

SPRING / SUMMER 2020


P terns

ZERO-WASTE

‫ﺑﺎﺗﺮوﻧﺎت اﻟﺒﻼ ﻫﺪر‬

BACK ‫اﻟﺨﻠﻒ‬

BACK ‫اﻟﺨﻠﻒ‬ 67 CM

CROPPED GATHERED TOP

FRONT ‫اﻷﻣﺎم‬

‫ﺑﻠﻮزة‬ STRIP ‫ﺷﺮﻳﻂ‬

Elastic gathering around arms ‫زم ﻣﻄﺎﻃﻲ ﺣﻮل اﻟﺬراع‬ Elastic waistband ‫ﻛﻤﺮ ﻣﻄﺎﻃﻲ‬

90 CM

DART ‫ﺑﻨﺴﺔ‬

ASYMMETRICAL RUCHED DART ‫ﺑﻨﺴﺔ‬

BACK ‫اﻟﺨﻠﻒ‬ STRIP ‫ﺷﺮﻳﻂ‬

120 CM

SPRING / SUMMER 2020

‫ﺗﻨﻮرة ﻏﻴﺮ ﻣﺘﻤﺎﺛﻠﺔ‬

Drawstring on one side ‫زم ﺑﺸﺮﻳﻂ ﻋﻠﻰ ﺟﺎﻧﺐ واﺣﺪ‬

115 CM

FRONT ‫اﻷﻣﺎم‬

SKIRT


P terns

ZERO-WASTE

‫ﺑﺎﺗﺮوﻧﺎت اﻟﺒﻼ ﻫﺪر‬ 136 CM

RUCHED SLEEVE TOP ‫ﺑﻠﻮزة ﺑﺄﻛﻤﺎم ﻣﻨﺘﻔﺨﺔ‬

FRONT ‫اﻷﻣﺎم‬

Slit ‫ﻓﺘﺤﺔ‬ 138 CM

BACK ‫اﻟﺨﻠﻒ‬

FRONT ‫اﻷﻣﺎم‬

ELASTICATED WAISTBAND SKIRT BACK ‫اﻟﺨﻠﻒ‬ 136 CM

‫ﺗﻨﻮرة‬

Elastic waistband ‫ﻛﻤﺮ ﻣﻄﺎﻃﻲ‬

SLEEVE 1 1 ‫ﻛﻢ‬ STRIP ‫ﺷﺮﻳﻂ‬ SLEEVE 2 2 ‫ﻛﻢ‬

140 CM

SPRING / SUMMER 2020


P terns

ZERO-WASTE

‫ﺑﺎﺗﺮوﻧﺎت اﻟﺒﻼ ﻫﺪر‬

114 CM

RUCHED SLEEVE BLOUSE

FRONT ‫اﻷﻣﺎم‬

‫ﺑﻠﻮزة ﺑﺄﻛﻤﺎم ﻣﺰﻣﺰﻣﺔ وﻳﺎﻗﺔ ﻋﺎﻟﻴﺔ‬

132 CM

SLEEVE ‫ﻛﻢ‬ DART ‫ﺑﻨﺴﺔ‬

High neck ‫ﻳﺎﻗﺔ ﻋﺎﻟﻴﺔ‬ PLEAT ‫ﻛﺴﺮة‬

WIDE LEG PANTS ‫ﺑﻨﻄﺎل واﺳﻊ‬

118 CM

FRONT ‫اﻷﻣﺎم‬

STRIP ‫ﺷﺮﻳﻂ‬

BACK ‫اﻟﺨﻠﻒ‬

BACK ‫اﻟﺨﻠﻒ‬

STRIP ‫ﺷﺮﻳﻂ‬ 156 CM

SPRING / SUMMER 2020

Adjustable length by drawstring ‫ﻃﻮل اﻟﺒﻨﻄﺎل ﻗﺎﺑﻞ ﻟﻠﺘﻌﺪﻳﻞ ﻋﻦ‬ ‫ﻃﺮﻳﻖ اﻟﺰم‬


P terns

ZERO-WASTE

‫ﺑﺎﺗﺮوﻧﺎت اﻟﺒﻼ ﻫﺪر‬ 178 CM

‫ﺑﻠﻮزة ﺑﻴﺎﻗﺔ ﻋﺎﻟﻴﺔ‬

COLLAR ‫اﻟﻴﺎﻗﺔ‬

58 CM

FUNNEL NECK BOXY TOP

Adjustable high neck with cord lock ‫ﻳﺎﻗﺔ ﻗﺎﺑﻠﺔ ﻟﻺﻃﺎﻟﺔ واﻟﺘﻘﺼﻴﺮ‬ BACK ‫اﻟﺨﻠﻒ‬

‫ﺗﻨﻮرة ﻗﺎﺑﻠﺔ ﻟﻠﺰم ﻣﻦ اﻷﺟﻨﺎب‬

No sewing on the sides, only on the back ‫ ﻓﻘﻂ ﻣﻦ‬،‫ﻻ ﻳﻮﺟﺪ ﺧﻴﺎﻃﺔ ﻋﻠﻰ اﻟﺠﺎﻧﺒﻴﻦ‬ ‫اﻟﺨﻠﻒ‬

DART ‫ﺑﻨﺴﺔ‬

COLLAR ‫اﻟﻴﺎﻗﺔ‬

FRONT ‫اﻷﻣﺎم‬

BACK ‫اﻟﺨﻠﻒ‬

STRIP ‫ﺷﺮﻳﻂ‬

BACK ‫اﻟﺨﻠﻒ‬

STRIP ‫ﺷﺮﻳﻂ‬

141 CM

SPRING / SUMMER 2020

FRONT ‫اﻷﻣﺎم‬

114 CM

RUCHED SKIRT

SIDES ‫اﻟﺠﻮاﻧﺐ‬


SPRING / SUMMER 2020 FASHION TRENDS REPORT

SPRING / SUMMER 2020


Influences

TRENDS | 2020

CULTURAL

BIOTECH ECO TOURISM SUSTAINABILITY

SUSTAINABILITY

SPRING / SUMMER 2020

‫اﻹﺳﺘﺪاﻣﺔ‬

| ‫اﻟﺘﺄﺛﻴﺮات اﻟﺜﻘﺎﻓﻴﺔ‬

MINIMAL

OFF-THE-GRID

FUNCTIONAL

GREENS + PURPLES

INNOVATION

MODERN CRAFT

SPORT

NEONS

FUTURE SOLUTIONS

‫ﺣﻠﻮل ﻣﺴﺘﻘﺒﻠﻴﺔ‬

HUMAN NATURE

‫اﻟﻄﺒﻴﻌﺔ اﻟﺒﺸﺮﻳﺔ‬


TRENDS | 2020

JUMPSUIT

SPRING / SUMMER 2020

KEY

‫ﺑﺬﻟﺔ‬

LONG DRESS

‫ﻓﺴﺘﺎن ﻃﻮﻳﻞ‬

WIDE LEG PANTS

Items

| ‫اﻟﻘﻄﻊ اﻟﺮﺋﻴﺴﻴﺔ‬

‫ﺑﻨﻄﺎل ﻋﺮﻳﺾ‬


‫اﻟﻘﻄﻊ اﻟﺮﺋﻴﺴﻴﺔ |‬

‫‪Items‬‬

‫اﻟﻔﺎﻗﻊ ﻣﻦ اﻟﺮأس ﻷﺧﻤﺺ اﻟﻘﺪﻣﻴﻦ‬

‫‪TRENDS | 2020‬‬

‫‪KEY‬‬

‫‪HEAD-TO-TOE NEON‬‬

‫ﺗﻨﻮرة ﻣﺰﻣﻮﻣﺔ ﺑﺸﺮﻳﻂ‬

‫‪DRAWSTRING SKIRT‬‬

‫ﺗﻨﻮرة ﻣﻨﻔﻮﺧﺔ‬

‫‪FULL SKIRT‬‬

‫‪SPRING / SUMMER 2020‬‬


C ors

TRENDS | 2020

CHIVE

SPRING / SUMMER 2020

‫اﻷﺧﻀﺮ اﻟﺒﺼﻠﻲ‬

BEETROOT PURPLE

‫اﻷرﺟﻮاﻧﻲ‬

ACID

| ‫اﻷﻟﻮان‬

‫اﻷﺳﻴﺪي‬


D a s

TRENDS | 2020

DRAWSTRINGS - Asymmetric details - Straps & ties - Functional & sporty

SPRING / SUMMER 2020

‫زم ﺑﺎﻷﺷﺮﻃﺔ‬ ‫ ﺗﻔﺎﺻﻴﻞ ﻏﻴﺮ ﻣﺘﻤﺎﺛﻠﺔ‬‫ أﺷﺮﻃﺔ وﻋﻘﺪ‬‫ ﻋﻤﻠﻲ ورﻳﺎﺿﻲ‬-

JAPANESE INSPIRATION - Simple forms - Wide kimono sleeves - Wide pants

| ‫اﻟﺘﻔﺎﺻﻴﻞ‬

‫إﺳﺘﻠﻬﺎم ﻳﺎﺑﺎﻧﻲ‬

POUF POUF SLEEVES

‫أﻛﻤﺎم ﻣﻨﻔﻮﺧﺔ‬

‫ ﺗﺼﻤﻴﻢ ﺑﺴﻴﻂ‬‫ أﻛﻤﺎم اﻟﻜﻴﻤﻮﻧﻮ اﻟﻌﺮﻳﻀﺔ‬‫ اﻟﺒﻨﻄﺎل اﻟﻮاﺳﻊ‬-

- Whimsical & romantic - 70s volumes - Sporty styling

‫ ﻣﺮﺣﺔ وروﻣﺎﻧﺴﻴﺔ‬‫ أﺣﺠﺎم اﻟﺴﺒﻌﻴﻨﺎت‬‫ ﺗﻨﺴﻴﻖ رﻳﺎﺿﻲ‬-


Dev opme

DESIGN

SPRING / SUMMER 2020

‫اﻟﺘﺼﺎﻣﻴﻢ‬


Dev opme

DESIGN

SPRING / SUMMER 2020

‫اﻟﺘﺼﺎﻣﻴﻢ‬


Dev opme

DESIGN

SPRING / SUMMER 2020

‫اﻟﺘﺼﺎﻣﻴﻢ‬


OUTFIT

N°01 MODERN JUMPSUIT Color: Chive green DANAH’s Jumpsuit is made of recycled polyester. It's designed in a flattering wide-leg shape that drapes beautifully and offers plenty of movement. ‫ ﺗــﻢ‬.‫ﺑﺬﻟــﺔ ﻣﺼﻨﻮﻋــﺔ ﻣــﻦ اﻟﺒﻮﻟﻴﺴــﺘﺮ اﻟﻤﻌــﺎد ﺗﺪوﻳــﺮه‬ ‫ﺗﺼﻤﻴﻤﻬــﺎ ﺑﻔﺘﺤــﺎت أرﺟــﻞ واﺳــﻌﺔ ﻟﺘﻮﻓــﺮ اﻟﻜﺜﻴــﺮ‬ .‫ﻣﻦ اﻟﺤﺮﻛﺔ‬

PUBLIC STORAGE BY DAVID ROTHENBERG

SPRING / SUMMER 2020


Draw g

TECHNICAL

SPRING / SUMMER 2020

‫اﻟﻤﺴﻄﺤﺎت‬


OUTFIT

N°02 SLINKY ASYMMETRICAL DRESS Color: Beetroot Purple Athletic details bring a cool, contemporary feel to the beetroot purple taffeta dress. It's cut to a figure-skimming silhouette that hits at the mid-calf, and threaded with a chive green jacquard drawstring along one side – pull it to gently gather the body. ‫وﻋﺼﺮﻳﺎ ﻋﻠﻰ‬ ‫راﺋﻌﺎ‬ ‫ﺗﻀﻔــﻲ اﻟﺘﻔﺎﺻﻴــﻞ اﻟﺮﻳﺎﺿﻴﺔ‬ ً ً ‫إﺣﺴﺎﺳــﺎ‬ ً ‫ ﺻﻤﻢ اﻟﻔﺴــﺘﺎن ﻹﺑــﺮاز ﺟﻤﺎل‬.‫ﻓﺴــﺘﺎن اﻟﺘﻔﺘــﻪ اﻷرﺟﻮاﻧــﻲ‬ ‫وﺷــﻜﻞ اﻟﺠﺴــﻢ وذﻟــﻚ ﺑﺴــﺤﺐ ﺷــﺮﻳﻂ اﻟﺠــﺎﻛﺎر اﻷﺧﻀــﺮ‬ .‫اﻷﻧﻴﻖ ﻋﻠﻰ ﺟﺎﻧﺐ واﺣﺪ‬

CORRUGATED SHEET

SPRING / SUMMER 2020


Draw g

TECHNICAL

SPRING / SUMMER 2020

‫اﻟﻤﺴﻄﺤﺎت‬


OUTFIT

N°03 FUNNEL NECK BOXY TOP Color: Acid yellow This minimalistic top is tailored from smooth recycled polyster in a boxy cut that renders the fit almost sculptural. The funnel avant-garde neck add a contemporary grace to a style that could be taken from a sci fi movie. ‫ﺗــﻢ ﺗﺼﻤﻴــﻢ ﻫــﺬه اﻟﺒﻠــﻮزة ﻣــﻦ ﺑﻮﻟﻴﺴــﺘﺮ أﻣﻠــﺲ ﻣﻌــﺎد‬ ‫ﺗﺪوﻳــﺮه ﻓــﻲ ﺷــﻜﻞ ﻳﺸــﺒﻪ اﻟﺼﻨــﺪوق ﻣﻤــﺎ ﻳﺠﻌــﻞ‬ ‫ اﻟﻴﺎﻗﺔ اﻟﻌﺎﻟﻴﺔ اﻟﻐﺮﻳﺒﺔ اﻟﺸﻜﻞ‬.‫اﻟﺘﻜﺴﻴﻢ ﺷﺒﻪ ﻣﻨﺤﻮت‬ ‫ﺗﻀﻔــﻲ ﻟﻤﺴــﺔ ﻣﺴــﺘﻘﺒﻠﻴﺔ وﻛﺄﻧﻬــﺎ ﻣﺴــﺘﻠﻬﻤﺔ ﻣــﻦ‬ .‫ﻓﻴﻠﻢ ﺧﻴﺎل ﻋﻠﻤﻲ‬

RUCHED SKIRT Color: Beetroot Purple

PUBLIC STORAGE BY DAVID ROTHENBERG

SPRING / SUMMER 2020

Ruched taffeta skirt inspired by Japanese minimalism and functional basics with a twist. Cut from fluid tafetta, this skirt has ruched drawstring ties at the sides that can be used to define the figure-skimming fit and adjust the length to create a cool, symmetric hem. ‫ﺗﻨــﻮرة ﻣــﻦ اﻟﺘﻔﺘــﻪ اﻟﻤﻨﺴــﺪﻟﺔ ﻣﺴــﺘﻮﺣﺎة ﻣــﻦ اﻟﺒﺴــﺎﻃﺔ‬ ‫ ﺗﺤﺘــﻮي‬.‫اﻟﻴﺎﺑﺎﻧﻴــﺔ واﻟﻌﻤﻠﻴــﺔ ﻣــﻊ ﻟﻤﺴــﺔ ﻣــﻦ اﻟﻌﺼﺮﻳــﺔ‬ ‫اﻟﺘﻨــﻮرة ﻋﻠــﻰ ﺷــﺮﻳﻂ ﻣــﻦ اﻟﺠــﺎﻛﺎر ﻳــﺰم ﻋﻠــﻰ اﻟﺠﻮاﻧــﺐ‬ .‫ﻟﺘﺤﺪﻳﺪ وﺗﻜﺴﻴﻢ اﻟﺠﺴﻢ‬


Draw g

TECHNICAL

SPRING / SUMMER 2020

‫اﻟﻤﺴﻄﺤﺎت‬


OUTFIT

N°04 RUCHED SLEEVE BLOUSE Color: Chive green This green taffeta ruched sleeve blouse features a stand up collar, a tie fastening so you can create sculptural ruching, oversized sleeves, ruched details and a straight hem. ‫ﺑﻠﻮزة ﻣﻦ أﺟﻮد أﻧﻮاع اﻟﺘﻔﺘﻪ ﺗﺘﺘﻤﻴﺰ ﺑﻴﺎﻗﺔ ﻋﺎﻟﻴﺔ وﺷــﺮﻳﻂ‬ .‫ﻋﻠﻰ اﻷﻛﻤﺎم اﻟﻌﺮﻳﻀﺔ ﻟﺘﺒﺪو وﻛﺄﻧﻬﺎ ﻣﻨﺤﻮﺗﺔ‬

WIDE LEG PANTS Color: Chive green Pants recall streetwear styles. They're detailed with adjustable ties at the sides, so you can personalize the shape. ،‫ﺑﻨﻄــﺎل ﻣﺼﻤــﻢ ﺑﺸــﺮﻳﻂ ﻋﻠــﻰ اﻟﺠﺎﻧﺒﻴــﻦ ﻗﺎﺑــﻞ ﻟﻠﺘﻌﺪﻳــﻞ‬ .‫ﻟﺘﺨﺼﻴﺺ ﺷﻜﻞ اﻟﺒﻨﻄﺎل ﺣﺴﺐ اﻷﺳﻠﻮب اﻟﻤﻔﻀﻞ‬

CONTAINER DOOR

SPRING / SUMMER 2020


Draw g

TECHNICAL

SPRING / SUMMER 2020

‫اﻟﻤﺴﻄﺤﺎت‬


OUTFIT

N°05 BABY DOLL GATHERED SLEEVE TOP Color: Beetroot Purple A zero waste blouse with unexpected twist. It is made from lightweight taffeta for a tailored, yet obviously oversized, fit. It's detailed with dramatic tiered sleeves that are made to be pushed up to exaggerate the effect. ‫ﺑﻠــﻮزة ﻣﺴــﺘﺪاﻣﺔ ﻣــﻦ ﻗﻤــﺎش اﻟﺘﻔﺘــﻪ اﻟﺨﻔﻴــﻒ ﻟﺘﻨﺎﺳــﺐ‬ ‫ ُﻣﺼﻤﻤﺔ ﺑﺄﻛﻤﺎم ﺗُ ﺰم ﻷﻋﻠﻰ‬.Zero-Waste ‫ﺑﺎﺗــﺮون اﻟـــ‬ .‫اﻟﺬراع ﻟﻤﻈﻬﺮ دراﻣﻲ ﻣﺜﻴﺮ‬

ELASTICATED WAISTBAND SKIRT Color: Chive green Skirt designed with an elasticated waistband and hits slightly at the knee. It's cut from recycled polyester and has gathers and soft pleats. ‫ﺗــﻢ ﺗﺼﻤﻴــﻢ اﻟﺘﻨــﻮرة ﺑﺨﺼــﺮ ﻣﻄﺎﻃــﻲ وﻃــﻮل ﻳﺼــﻞ إﻟــﻰ‬ ‫ اﻟﺘﻨــﻮرة ﻣــﻦ اﻟﺒﻮﻟﻴﺴــﺘﺮ اﻟﻤﻌــﺎد ﺗﺪوﻳــﺮه وﻳﺤﺘﻮي‬.‫اﻟﺮﻛﺒــﺔ‬ .‫ﻋﻠﻰ ﻃﻴﺎت وزﻣﺎت ﻧﺎﻋﻤﺔ‬

SHIPPING CONTAINERS

SPRING / SUMMER 2020


Draw g

TECHNICAL

SPRING / SUMMER 2020

‫اﻟﻤﺴﻄﺤﺎت‬


OUTFIT

N°06 CROPPED GATHERED TOP Color: Acid A crop top made from a Korean-sourced taffeta with shiny smooth surface. It has elasticated trims that create volume ‫ﺑﻠــﻮزة ﺻﻤﻤــﺖ ﻣــﻦ ﺗﻔﺘــﻪ ﻛــﻮري اﻟﻤﺼــﺪر ﺑﺴــﻄﺢ‬ ‫ ﺗﺤﺘــﻮي اﻟﺒﻠــﻮزة ﻋﻠــﻰ ﺣــﺰام ﻣﻄﺎﻃﻲ ﻋﻨﺪ‬.‫أﻣﻠــﺲ ﻻﻣــﻊ‬ .‫اﻟﻮﺳﻂ واﻷﻛﺘﺎف‬

ASYMMETRICAL DRAWSTRING SKIRT Color: Acid Made from lightweight recycled taffeta, this skirt is designed to sit on your natural waist and threaded with an asymmetric drawstring that you can use to adjust the length and amount of ruching. SHIPPING CONTAINERS

SPRING / SUMMER 2020

.‫ﻣــﻦ ﻗﻤــﺎش اﻟﺘﻔﺘﻪ اﻟﻤﻌﺎد ﺗﺪوﻳﺮه ﺻﻤﻤــﺖ ﻫﺬا اﻟﺘﻨﻮرة‬ ‫ﺗــﺰم ﻣــﻦ ﻋﻠــﻰ اﻟﺠﻨــﺐ ﺑﺸــﺮﻳﻂ ﺟــﺎﻛﺎر ﻟﻤﻈﻬــﺮ ﻏﻴــﺮ‬ .‫ﻣﺘﻤﺎﺛﻞ وﻋﺼﺮي‬


Draw g

TECHNICAL

SPRING / SUMMER 2020

‫اﻟﻤﺴﻄﺤﺎت‬


L eup

FINAL

SPRING / SUMMER 2020

‫اﻟﻤﺠﻤﻮﻋﺔ‬


Draw g

TECHNICAL

SPRING / SUMMER 2020

‫اﻟﻤﺴﻄﺤﺎت‬


Sh t

PHOTO

p keu

Ma

‫ﺟﻠﺴﺔ اﻟﺘﺼﻮﻳﺮ‬

Glass Bob Hairstyle ‫اﻟﺸﻌﺮ‬

Backgroud ‫اﻟﺨﻠﻔﻴﺔ‬

Idea ‫اﻟﻔﻜﺮة‬

SPRING / SUMMER 2020

Props ‫اﻟﺰﻳﻨﺔ‬


Res t

FINAL

SPRING / SUMMER 2020

‫اﻟﻨﺘﻴﺠﺔ اﻟﻨﻬﺎﺋﻴﺔ‬


PORTFOLIO

DESIGNER DANAH ALLAHAM INSTAGRAM DNH_A PHONE â„– +966 50 193 4809 EMAIL ADDRESS DANAH.ALLAHAM@GMAIL.COM

ZERO WASTE FASHION


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