City centre 1

ADAPTIVE DEMER

Hello there! In our changing society, people are becoming increasingly suspicious about data collection. We asked the people on the streets of Eindhoven city centre how they feel about data collection and what type of data they are willing to share to improve Eindhoven’s public spaces. The intervention “Adaptive Demer’ is based on the type of data that the interviewees wanted to share and makes the street a place that fulfills its users needs.

A N A L Y S I S

WE ASKED PEOPLE ON THE STREET ABOUT THEIR OPINION..

Text

BUT WHAT DOTitle YOU THINK?

From our survey, Nationality of respondents

Sex of respondents

13

23

Age of respondents <35 35-60 >60

20 9 7

WHAT DATA SHOULD BE COLLECTED?

1ST

Location / time patterns

2ND

1

2

3

Counting people

Most people thought location and time patterns should be collected or people should be counted. We interpreted this as collecting walking patterns to show where people walk most.

ARE YOU WILLING TO SHARE YOUR DATA?

PEOPLE WILLING TO SHARE THEIR DATA

PEOPLE WANTING TO KNOW MORE ABOUT HOW DATA IS USED

Age < 35 Age 35-60

71%

55%

81%

76%

Most people where willing to share their data when data was collected anonymously, but there was a big difference between the age groups of under 35 and above 35. Most people above 35 where less willing to share data, but wanted to know more about technology and data

ARE YOU SUSPICIOUS ABOUT HOW TECHNOLOGY IS USED IN PUBLIC SPACE?

4.5/10

FEELS SUSPICIOUS about using technology in public space

Almost half of the people we asked felt suspicious about the use of technology in public space as most of them thought about violation of their privacy. But we want to show that the collected data can also help to improve the public space.

WHAT DO YOU THINK ABOUT PUBLIC SPACE?

‘ ‘

The city centre has a lack in ambiance and nature.

‘

I feel unsafe in the late hours in the city center. - Joyce

There should be more places to sit in the city center. - Petar

Above are some quotes of people we asked the same question. We found that most of the questions were negative so something had to be changed...

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- Rianne

HOW AND

WHEN IS THE DEMER BEING USED?

DAYTIME

WEEKEND

NIGHTTIME

MARKET

The trackers of Citybeacons and other technology show us that the Demer globally has 4 different types of conditions. Busy weekdays, even busier market and weekend days and after closing time of the shops empty streets in the evening and night.

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D E S I G N

HOW WOULD IT BE IF THE DEMER SHOPPING STREET COULD ADAPT TO OUR WALKING PATTERNS?

The map here shows various routes that individuals take as they walk along the shopping street. From this, we can conclude that some areas of the street are more widely used, while other areas receive lesser human traffic. Our interventions thus utilizes this information to enhance the character of Demer.

Data of walking patterns that have been collected during the day via city beacons and cameras are translated to a lighting installation that discloses data collected by the city. This installation aims to make data transparent to the public, and raises the awareness on data that is collected in a public space. The lighting installation also improves the security of the street at night, for visitors who use it to go to/from Stratumseind.

During the day, mechanical pop-up tiles adapt to changing walking patterns of the public that were recorded and the different daily conditions of the week. The tiles move up and down to create benches for visitors to rest and socialise on the street. The positions and number of benches change each day depending on crowd and events that take place on the street (e.g markets).