4 Effortless tips to create Landing Pages that CONVERT FAST!(2018)
Landing Pages in my sense are the best friend of Marketers as they allow you to sell anything( literally anything). Just by creating your Sales Funnels correctly along with right delivery of Ads, target audience and Re-targeting/re-marketing you can Scale up your revenue with the help of Landing pages. The question which arises in the minds of many online marketers is that how to create a funnel that converts well. Do you have the same question? Want some tips THAT WORK in 2018 too? read a few points which I laid below to get an Idea to create a funnel that converts well. We being a Digital Marketing Agency in Bangalore believe in the Idea of Sales Funnels and if done well, can bring you customers for life! LET'S DIVE IN!-
1) Keep them SimpleI have seen many marketers doing this mistake( don't let it be you though), they will make the landing pages so complicated that it will make user bounce back without leaving any action. Kindly refer to these examples by Instapage in which they show various examples of agencies who have successfully used landing pages ton convert leads into customers. I would suggest you to only keep the following on your landing page
The problem you are solving Inquiry form to capture the lead Lead Magnets Testimonials for Social Proof A video explaining your product or service The Solution(OF COURSE)
2) Don't waste your time by only making 1 landing pageA/B testing is very important when it comes to landing pages, we being a Digital Marketing Agency in Bangalore, believe that A/B testing can save your money, time and efforts. It can also help you scale your marketing efforts. Make at least 2 landing pages, drive traffic to those pages and see what is converting well and what isn't. You can also use Neil Pate's FREE A/B TESTING CALCULATOR. It is a free tool to know which page worked well for you.
3) Reduce the information you want to takeBy creating a lot of fields on y0ur lead form, it makes many visitors bounce back due to a lot of effort which goes into filling up a particular piece of information by them. Make sure you have maximum 3 fields in your Lead form in order to get the maximum amount of leads for your business. You can include name, email or name, email and also Contact number in order to take further information from the prospect via calling them.
4) Use Storytelling and a compelling Sales copy to convert more visitorsStorytelling and a compelling copywriting skill are what it takes to generate leads and sell products online. You need to have a perfect plan for the same on your landing pages to convert more visitors into customers. We being a Digital Marketing Agency in Bangalore, believe that Sales copies are the one which helped companies sell on Traditional media and now it is transforming into Digital Media as well.
Follow these tips and you can get amazing results when you run your campaigns next time. ALL THE BEST!