The lion in winter
Arctic Snow and Ice Products of Frankfort, Ill. withstands a blizzard of competitors as it remains on top of a rapidly-evolving marketplace By Catherine LeClerc At the start of the last winter season, American manufacturers were concerned about lackluster demand largely attributed to multiple mild winters across the Midwest. Arctic Snow and Ice Products, the U.S. leader in snow-plow technology based in Frankfort, Ill. (not to be confused with the company of the same name based in London, Ont.), looked to the north and approached veteran Canadian snow professionals that they knew demanded the very best in their plows and equipment. Those efforts were rewarded with Arctic’s best year in Canada to date. Add to that Arctic’s private-label business with a major equipment manufacturer and it is evident that its products continue to impress, including its own legendary Arctic Sectional SnoPusher™, the gold standard of the industry for the last 18 years.
conscious customer, with much of the same technology as the Sectional (the Slip-Hitch™ mount, steel trip edges, etc.), but in a one-piece blade. Next came the Arctic Sectional SnoPlow™, the first power-angled plow ever designed in a sectional configuration. Finally, Arctic entered the salt
Last year was also significant because it was the first time Arctic expanded its product line since its flagship product was introduced to the marketplace 12 years ago. First, Arctic introduced the Raptor pusher line for the more cost14
ISSUE 1 - 2018 | SNOW MANAGER
