4 Insights

Principles for the Service Area of the Future

These guiding principles are the result of the Future of Service Areas Programme. The outcomes of this programme suggest that Motorway Service Areas could align with these principles to ensure they are well-prepared and resilient in the evolving landscape shaped by the adoption of zero-emission mobility. These principles offer a roadmap for creating resilient, welcoming, connected, and environmentally-conscious spaces, ushering in a new era of service areas that enhance the overall travel experience for all.

Motorway Service Areas are experiences designed to refuel not only vehicles but also the well-being of travellers. This principle acknowledges the significance of providing areas or activities for tranquillity and calm to recharge users’ mental energy while offering activities to help travellers expend excess energy before continuing their journey. Its aim is to create uplifting experiences where drivers or passengers can take a break, shift their focus from the road, and refuel themselves for the trip ahead.

Examples (how to achieve this): Outcomes:

• Designating serene spaces within Motorway Service Areas where travellers can disengage from driving. These areas can range from quiet rooms to opportunities for short walks in natural surroundings or nap spaces.

• Accommodate diverse private needs, like spaces for prayer, reflection or meditation or spaces for play and active engagement, understanding that individuals have various personal requirements.

• Offer a range of activities for engaging activities to choose from, ensuring that travellers have a variety of options to expend their energy. Options include play spaces for children, supervised childcare areas, play spaces that cater to the well-being of families and activities like running or playing games for other users.

Energy and Well-being

Offer spaces for relaxation and interactive experiences, promoting well-being and driver safety and invigorating travellers on their journeys.