JSO Newsletter January 2011 Updated:Layout 1
3/7/11
9:23 AM
Page 1
HARMONY Mid-season 2011
JACKSONVILLE SYMPHONY ORCHESTRA 3 0 0 W A T E R S T R E E T, S T E . 2 0 0 JACKSONVILLE, FL 32202
In home s b y Feb r uar y 1
NON-PROFIT ORGANIZATION U.S. POSTAGE
PAID JACKSONVILLE, FL PERMIT NO. 2656
Volume 2 – Edition 1
Tickets: (904) 354-5547 jaxsymphony.org Contributions: (904) 354-1473
© 2011 Jacksonville Symphony Association
Everyone’s In Step With the Symphony
Dear Symphony Friends, What a great start to the second half of the season with themes of love — I Love a Piano, Elixir of Love and Valentine’s Romance – just after a series of wonderful holiday concerts. Jacksonville and its orchestra have a mutual love. How do I know? Because our patrons openly share the joy of their experiences with the music we bring.You are part of the conversations, emails and Facebook comments on a daily basis.
Senior community resident Diana Mortimer said she loved the recent symphony ensemble concert which provided a “very special, cherished, cultural experience, especially now that due to finances and disability” she is no longer able to attend the Symphony.
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A mother from Woodland Acres said her daughter now looks forward to school because she loves playing in the Symphony’s Jump Start Strings after-school program.
One woman said she loved the Symphony’s Open House where she got $10 tickets and won tickets for her 7-year-old daughter for the Family concert. Since her husband had been laid off, the event helped their spirits in these tough times. A living legacy from Bette and John Klacsmann shows their love for the Jacksonville Symphony with a generous bequest that will honor their memory. You know the power of music and the impact it has to lift our spirits. In this challenging economic environment, music offers a time of reflection. And as a community, the Jacksonville Symphony brings us together to share a common experience that cannot be described in words. What makes this city great is people like you who subscribe, donate and volunteer so that Jacksonville has a premier orchestra for the entire community to enjoy. Can you honestly remember a time when the people of our community have needed it more? We are working hard to find ways to stay fiscally strong while making the Jacksonville Symphony more accessible for people to experience the power of music, especially those who can’t afford to attend on a regular basis. We thank you for being part of the Symphony family.
Stacy Ridenour, Executive Director
Friends to friends. Jacksonville Symphony Orchestra and
Follow along @jaxsymphony
From the thousands who lined up for $10 tickets at the open house, to the hundreds ringing in the New Year in style, our community of music lovers is stepping up to enjoy the Jacksonville Symphony. Right from the start, residents knew they were catching on to something special, with a billboard campaign that teased the “Life is complicated” message, followed by the reveal to “Take it SymphonEasy.” We thank the many people who attended concerts for the first time. “Cover the Town With Sound” was another first, as ensembles of Jacksonville Symphony musicians The Symphony’s Open House performed in nine community venues. attracted close to 2,000 visitors. The afternoon event brought live classical music to thousands in areas from Amelia Island to St.Augustine and the Westside to the Beaches. During January’s Art Jake Lukic and Walk, we hosted an Natasha Wiggins open rehearsal of the waltzed in a “Triple Double” sparkling New concert, and visitors Year’s Eve concert were mesmerized by and after-party, Augustin Hadelich and attended by more Alban Gerhardt finethan 800. tuning the Brahms Double Concerto with the Jacksonville Symphony Orchestra. It is a thrill to see the impact that the 2010-11 season is creating. To affirm that this positive momentum is for all to enjoy, editorial recognition in the Florida Times-Union named the Jacksonville Symphony as one of the top three assets of our community.
Our SymphonEasy “complicated” billboard campaign got the whole town talking.