Pearl Valley v3

Page 1

SPECIAL REPORT: PEARL VALLEY GOLF ESTATES

Golfers’ Guide



IDYLLIC LIVING IN THE HEART OF THE CAPE WINELANDS By Duncan Cruickshank

Officially opened in November 2003, Pearl Valley Golf Estates was destined to be a leader, a residential golf estate that many would follow as an example, having overall standards that few would reach and fewer still would surpass.


Given its stunning surroundings, positioned as it is

during weekends and school holidays, or by in-

in the shadows of the imposing Drakenstein range

ternational investors.

of mountains that make up the Franschhoek valley, Pearl Valley Golf Estates was always going to be

However, Pearl Valley has recently opened the pre-

a winner. Add to that, a Jack Nicklaus signature golf

school section of Bridge House School on the estate,

course and you are already way ahead of the pack.

giving greater options for residents who are on the estate throughout the year. A popular independent

Pearl Valley is ideally situated – near enough to, yet

school, Bridge House School conveniently serves

far enough from the major metropolitan area of

the Paarl, Franschhoek and Stellenbosch area for

Cape Town and ideally close enough to the wine-

boys and girls from Grade 1 to Grade 12.

land centres of Paarl, Stellenbosch and the picturesque town of Franschhoek. Given its ideal loca-

Apart from the spectacular Jack Nicklaus signature

tion and family-friendly facilities, it is no surprise

course, activities abound at Pearl Valley, ranging

that it has attracted younger families as residents

from the state-of-the-art gym for the exercise

and investors, adding to the youthful community

conscious to the spa for those looking for some

atmosphere. Typically, a large proportion of resi-

serious pampering to the fully fledged equestrian

dences are second homes used predominantly

centre that caters for novices and expert riders.


There are several beautiful hiking trails and mountain-biking routes throughout the estate and the boma down at the Berg River offers the perfect setting for outdoor sundowners or picnics and barbeques for up to 150 people. Pearl Valley’s impressive estate infrastructure is dominated by the state-of-the-art clubhouse, which is the centre of community life for the residents and visitors to the estate. The clubhouse, which covers some 4500 square metres, is central to the community theme that is part and parcel of the offering that makes residential estate living here so sought-after. One could ask: what makes a golf estate like Pearl Valley so successful from an investment point of view, especially when there is a severe downturn in the property market worldwide? There are several answers to this question and they make for an excellent study when it comes to choosing an estate

in which to invest. Firstly, the Western Cape (or, more accurately, the greater Cape Town area) does not have an oversupply of residential golf estates. Pearl Valley is one of only a few ‘marquee-name signature design’ courses in the area – and there is no doubt that this has an effect on the desirability of the property around the course. Pearl Valley is maturing – the estate was officially opened six years ago, which means that the majority of large-scale construction is completed. There is no longer the constant din of cement mixers, bulldozers and jackhammers pounding away to disturb the peace! Design and construction guidelines are strict and processes put in place have ensured that this necessary phase in the lifespan of a newish estate is as smooth as possible. A building contractor’s Code of Conduct must be strictly adhered to and large deposits are required by approved contractors before they move onto the estate.


Pearl Valley is owned by Leisurecorp, the Dubai-

in demand with approximately R80 million rand of

based company that also owns the V&A Water-

property being transferred this year to date, with

front in Cape Town, and it is managed by world-

stand prices ranging between R3.7 to R4.5 million,”

leader Troon Golf. This brings a level of service that

he explains. “The estate is achieving year-on-year

is world-class and a high level of commitment to

asset growth and is receiving increased volumes

members and residents. Troy Hart is Pearl Val-

of enquiries predominately from the local and na-

ley’s general manager and he is understandably

tional sectors – people who are looking at settling

passionate and upbeat about the future.

in the winelands valley because of the lifestyle and high level of broad-based infrastructure including

“While it has been a challenging year for the property

schools, universities and various activities within

industry, Pearl Valley continues to move forward

close proximity.”


While he is pleased with this continued growth, he

It is this sort of outlook that is encouraging young

is also very serious when it comes to sustainability

families to settle in this forward thinking community,

and believes it is vital to meet certain objectives

with many families ‘trying before they buy’ by renting

when it comes to responsible environmental prac-

homes on the estate. Amazingly, the conversion rate

tice and water usage: “We need to educate our

of renters to owners is more than 50% – a remark-

residents regarding best practice when it comes

able statistic.

to recycling bottles, plastics and paper and with respect to water usage. We need to investigate

Pearl Valley’s celebrated golf course has been the

energy management systems that will ensure that

home to the South African Open Championship for

we are doing our bit for the environment – this is

the past couple of years and December 2009 saw

a fundamental part of living in a community.”

the world’s second oldest Open return for the third



time. “The SA open has been excellent for Pearl Val-

did a superb job of ensuring that the course was in

ley,” explains Hart, “as it has helped to reinforce the

pristine condition for some of the world’s best

Pearl Valley brand, which was already strong. It

professionals who participated in the champion-

has really put us in the international spotlight and

ship, which is co-sanctioned by the Sunshine and

we have seen some 3000 rounds being played by

European Tours.

international tourists as a direct result.” Living on a golf estate is a particularly attractive That is exposure that money just can’t buy. For the

option when it comes to wide open spaces with

third time, golf fans have arrived in their thousands

excellent security. When that golf estate includes

to support the event, again exposing the estate

a course designed by one of the world’s most

and its lifestyle to scores of potential investors who

legendary golfers and it is situated in the heart of

might not ordinarily have made the trip.

one of the most beautiful winelands areas anywhere in the world, it fast goes from an attractive

Director of golf, David Murray, and his team had

option to the only option. Pearl Valley’s residents

their hands full ensuring that every visitor to the

do agree.

estate in that week had an unbelievable experience and course superintendent, Mike Westman,

Photos by Dawid de Greef.


2008 Compleat Golfer ‘5 star Golf Experience’ 2009 Golf Digest ‘2nd best conditioned course’ 2009 Golf Digest ‘Best Golf Estate’ Host of the sA Open 2007, 2008, 2009

AC

CO

LA

DE

s

For any PEarl VallEy ProPErTy and/or rEnTal EnquiriEs, PlEasE ConTaCT onE oF our in-housE, qualiFiEd ConsulTanTs sEVEn days a WEEk. ThEy haVE ThE adVanTagE oF bEing on-siTE and CurrEnTly dominaTE salEs on ThE EsTaTE.

COME HOME TO A LEGEND T +27 21 867 8000 F +27 21 867 0767 info@pearlvalley.co.za pearlvalleygolfestates.co.za

barry JaCobsEn

lEigh robErTson

Jordan grEEnhalg

barry.Jacobsen@pearlvalley.co.za

leigh.robertson@pearlvalley.co.za

Jordan.greenhalgh@pearlvalley.co.za

Come home to a legend AN EAsy, sCENiC 50 MiNuTE DrivE frOM CApE TOwN, pEArL vALLEy LiEs NEsTLED iN THE HEArT Of sOuTH AfriCA’s LEGENDAry 300-yEAr OLD wiNE AND CuLiNAry CApiTAL, frANsCHHOEk. BrEATHE THE COuNTry Air, sAvOur THE sCENEry AND rELAx.

Contact Pearl Valley | T +27 21 867 8000 | E properties@pearlvalley.co.za | W www.pearlvalleygolfestates.com


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.