Dirty Awards Atlanta | Time To Get Dirty

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CREDITS Publisher/EIC VP Design/Layout Copy Editor Staff Writers Contributing Writers

Public Relations Marketing/Advertising Promotions Contributors Website

Desmick Perkins Tim Mitchell Pascal Kerouche Candis Johnson, Erin Semple Brooke Allen, Helsa Irizarry, Shayla MackMarshall Dean, Carolyn Desalu, Deshair Foskey, Maurice Garland, Mehka, Louise Mosley, Joshua Norris, Ethan Padgett, Candid Taylor, Theia Washington, Lauren Wesley, AJ Woodson Alyse Feldman, Kelly Roberts Desmick Perkins, Kelly Roberts Staff Maurice Beasley, Kristen King, DJ Rob Dinero Daaimah Jones

WORDS FROM THE PUBLISHER

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irst of all, I would like to thank the man above for making all things possible in bringing this publication to life. The entertainment industry is constantly changing and tends to take a particular direction for a period of time before it redirects itself. The causes of these changes are revolutionary ideas in music and fashion. These two particular facets, we expound on and develop into our own unique style to be taken in by the industry. Once accepted, it has become a directive. DV8 (DEVIATE) Magazine is the new directive for fashion, music and entertainment. „The South is where it‘s at. It‘s perfect timing for the Dirty Awards and DV8 Magazine. We both have DV8ed (deviated) by dedicating an issue and award show to just the Dirty South. We are DV8tors!“ I am excited at this opportunity and look forward to encouraging the entire nation to digress from the norm through DV8 Magazine. - Desmick Perkins

TABLE OF CONTENTS Radio One ................................................................................. 06 1st.............. Annual Dirty Awards Event Organizing Commitee ............ 07 And The Nominees Are ... ....................................................... 08 Logo Page ................................................................................ 46 Autograph Page ....................................................................... 47 FEATURES ATLANTA (GEORGIA) Young Jeezy ............................................................................. 23 Soundrels .................................................................................. 26 DTP ........................................................................................... 28 Boyz N Da Hood ..................................................................... 29 Ciara ......................................................................................... 29 Lil‘ Jon ..................................................................................... 30 Dem Franchize Boyz ................................................................ 31 D4L ........................................................................................... 31 B5 .............................................................................................. 32 Usher ......................................................................................... 32 Ludacris .................................................................................... 35 T.I. ............................................................................................. 33 Pastor Troy ................................................................................ 37 Sleepy Brown ........................................................................... 37 Outkast ...................................................................................... 38 C.A.S.T.L.E. Boyz .................................................................... 36 Ying Yanz Twins ....................................................................... 39 Monica ...................................................................................... 39 Jermaine Dupri ......................................................................... 40 FLORIDA Jackie O ..................................................................................... 14 Trina ...........................................................................................14 Trick Daddy .............................................................................. 14 Riskay ........................................................................................ 15 Pitbull ....................................................................................... 15 Pretty Ricky .............................................................................. 16

TEXAS Scarface ................................................................. 20 Play N Skills ......................................................... 22 Paul Wall ............................................................... 22 Mike Jones ............................................................ 23 Chamillionaire ...................................................... 24 Bun B .................................................................... 24 Slim Thug ............................................................. 25 Lil Flip ................................................................... 25 TENNESEE 8Ball / MJG ........................................................... 12 Young Buck ........................................................... 12 Yo Gotti ................................................................. 13 Three 6 Mafia ........................................................ 13

VIRGINIA Missy Elliott .......................................................... 26 LOUISIANA Juvenile ..................................................................................... 18 Lil Wayne .................................................................................. 18 CooliPark Music .................................................... 41 C-Murder .................................................................................. 19 Master P .................................................................................... 20 Atlantas DJ‘s: Legends in the Making .................. 43 The DJ associations of The Aphilliates, The World Famous Super Friends, Hittmenn DJs and The LegiMISSISSIPPI David Banner ............................................................................ 17 on of Doom are makin‘ waves across Atlanta. The It List: Atlanta‘s Leaders in Nightlife ............ 44 SOUTH CAROLINA Buffie ‘The Body‘ Carruth ....................................................... 17

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O AND THE DIRTY GOES TO… Crunker than ever, the South has done it again Radio One PRESENTS… the first ever DIRTY AWARDS 2005 The Dirty Awards will take place on Monday, November 28, 2005 Georgia International Convention Center ( Atlanta Airport) 5p -7p (Red Carpet) 7p showtime This is a Young Fly and Flashy Event! Dress to Impress!

Performers: David Banner, 8 Ball & MJG, Ying Yang Twinz, DTP, The Dungeon Family, D4L, Crime Mob, Dem Franchise Boyz, Slim Thug, ATL Bass Allstars and T-Pain. Presenters/ Attendees: TI, J-Kwon, Lil Boosie, Lil Weebie, Baby, Field Mob, 112, B5, Pretty Rickey, Young Jeezy, Jazze Pha, Boyz N Da Hood, Killer Mike, Big Boi, Swizz Beats, Jackie –O, Lil Jon, Tango Redd, Rasheeda, Trillville, Bobby Valentino, Ludacris, Michael Vick and more On November 28th, 2005, the urban radio specialist and media powerhouse, Radio One will be honoring the best and crunkest stars of the dirty south with the First Annual Dirty Award. Radio One has created a unique award show that goes against the norm by nominating artists, designers and athletes that represent states in the Dirty South. The Dirty Awards will be held in the entertainment Mecca of the South, Atlanta, at the Georgia International Convention Center. With nominees Mike Jones, Lil Jon, Ciara, Ludacris and Beyonce, to name a few, the Dirty Awards is sure to become a favorite among young urban viewers. Radio One created the most original award categories of any award show created, including Best Gold Grill, Most Bootlegged CD, and Crunkest of the Crunk. The Dirty South Legend Award, very much similar to a lifetime achievement award, does the south justice by paying tribute and presenting “urban legends,” Eightball & MJG with an one of a kind Dirty Award Goblet, referred to as just the “Dirty.” Various artists’ performances to be announced will make this to be the crunkest award ever.

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n October 3, 1980, Radio One Founder and Chairperson Cathy Hughes launched her first station, WOL-AM, Washington, DC, making history as the nation’s first 24-hour Black Talk format. Ms. Hughes purchased WMMJ-FM, Washington, DC, in 1987 and launched one of the nation’s first Urban Adult Contemporary formats. In 1992, Cathy Hughes expanded her communityfocused broadcast mission to Baltimore by purchasing WWIN-FM and WWIN-AM. In 1995 her company bought a third Washington, DC station, WKYS-FM and shortly thereafter entered the Atlanta market with the purchase of WHTA-FM. In 1997 Cathy Hughes was replaced as CEO and President by her son Alfred Liggins, III who also envisioned great growth potential with a radio broadcast company focused on the Urban market. Together they continued to grow Radio One and in 1999 Cathy Hughes became the first African American woman to head a publicly traded company. Now Radio One, Inc. (www.radio-one. com) is the nation‘s seventh largest radio broadcasting company and the largest radio broadcast company in the world that primarily targets African American and urban listeners.

Radio One, Inc. owns radio stations in Atlanta, Augusta, Baltimore, Boston, Charlotte, Cincinnati, Cleveland, Columbus, Dallas, Dayton, Detroit, Houston, Indianapolis, Los Angeles, Louisville, Miami, Minneapolis, Philadelphia, Raleigh-Durham, Richmond, St. Louis and Washington, DC. Radio One, Inc. (www.radio-one.com) is the nation‘s seventh largest radio broadcasting company (based on 2003 net broadcast revenue) and the largest company that primarily targets African American and urban listeners. Radio One owns and/or operates 69 radio stations located in 22 urban markets in the world and reaches more than 13 million listeners every week. Radio One is the majority owner of TV One, LLC, an AfricanAmerican targeted cable network, which is a joint venture with Comcast Corporation and DIRECTV. Additionally, Radio One programs “XM 169 The POWER” on XM Satellite Radio and owns 51% of the common stock of Reach Media, Inc. (www.blackamericaweb.com), owner of the Tom Joyner Morning Show and other businesses associated with Tom Joyner, a leading urban media personality.


Mary Catherine Sneed Radio One / COO Executive Producer

Marsha D. Meadows Radio One/ VP of Marketing Event Planner/Organizer, Show Production & Imaging

Darryl Huckaby Radio One/ VP of Operations Russ Parr Morning Show Talent Coordination

Ravi Shelton Radio One / Executive Assistant to COO Event & Talent Coordination & Hospitality

Tonya Clackum HOT 107.9 / Morning Show Talent Coordination

Jerry Rupert HOT 107.9 /Program Director Show Production and Talent Coordination

Lori Hall Radio One Atlanta/ Creative Marketing Director Event Coordination, Volunteer Director and Hospitality

Coriya Burns Radio One Atlanta/ Account Executive Sponsorships, Event Coordination & Hospitality

Akini Hot 107.9 Morning Show Talent Coordination

Rashan Ali Hot 107.9 Morning Show Show Co-Writer , Creative Committee & Red Carpet

CJ Hot 107.9 Morning Show Show Co- Writer, Creative Committee & Red Carpet

1st Annual Dirty Awards Event Organizing Committee DJ Trauma Radio One Mixer Imaging and Creative

Latoya Dixson & Tahira Wright The Platinum Dynasty PR/ Media Organizers, Red Carpet & Hospitality

Griff Hot 107.9 Morning Show Show Co-Writer & Creative Committee

Ramona Debreaux Hot 107.9 Music Director & On-Air Personality Talent Coordination

DJ Dock Radio One Mixer & Production Director Imaging & Creative Committee

Jason Staten & Devaughn Houghson Digital Soul Event Imaging, Video Production & Technical Directors

Maya Table - Two 8 Counts Choreography

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BEST GOLD GRILL + Baby + Lil‘ Jon + Mike Jones + Paul Wall + Slim Thug

CRUNKEST CRIB + Diddy (Miami Crib) + Evander Hollifield (Atlanta Crib) + Ludacris (Atlanta Crib) + R. Kelly (Miami Crib) + Shaq (Orlando Crib)

DIRTY CHIC OF THE YEAR + Ebony Eyes + Jackie O + Missy + Rasheeda + Trina

BEST VIDEO

MOST BOOTLEGGED CD

+ Ludacris - Pimpn All Over The World + Mike Jones - Back Then + Missy - Lose Control + T.I. - Motivation + Ying Yang Twinz - Wait

+ 8 Ball & MJG + Boyz N Da Hood + Slim Thug + T.I. + Young Jeezy

DIRTIEST LYRICS + D4L - Laffy Taffy + David Banner - Play + Trillville - Some Cut + Ying Yang Twinz: Wait + Webbie: Gimme That

PRODUCER OF YEAR

BEST STAGE PERFORMANCE + David Banner + Destiny‘s Child + Lil‘ Jon + Ludacris + Usher

DIRTY DJ OF THE YEAR

+ DJ Smuff: Colli Park Music + DJ Toomp: Zone Boy + Jazze Pha: Noontime + Jermaine Dupri: So So Def + Lil‘ Jon: BME Recordings

+ DJ Boom Bip + DJ Demp + DJ Drama + DJ Irie + Michael 5000 Watts + Scientist

+ Lil‘ Jon + Mike Jones + Slim Thug + T.I. + Young Jeezy

PRODUCER ON DECK

DIRTY SONG OF THE YEAR

+ Michael 5000 Watts + Nitty + Shawty Redd + Shondrae

DIRTIEST VIDEO VIXEN

DESIGNER OF THE YEAR

+ Dem Boyz - Boyz N Da Hood + Lovers & Friends - Lil Jon, Usher, Ludacris + Soul Survivor - Young Jeezy feat. Akon + Still Tippin‘ - Mike Jones, Paul Wall, Slim Thug + U Don‘t Know Me - T.I. + Wait - Ying Yang Twinz

+ Buffy the Bod + Gloria Velez + Ki Toy Johnson + White Chocolate

+ Chilly O + Gi Gi Hunter + Kenlo Shoes + Ryan Kenny

BEST WHIPS

INDY LABEL OF THE YEAR

BEST NEW DIRTY ARTIST

+ Baby + Big Boi

+ Big Cat Records + BME Recordings

+ Ciara + Mike Jones

+ Missy + Shaq + Swizz Beats

+ DTP Records + Grand Hustle + Swisha House

+ Paul Wall + Weebie - Gimme That + Young Jeezy

DIRTY BOY OF THE YEAR

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DIRTY SOUTH LEGEND AWARD + 8 Ball & MJG


BEST SPORTS ATHELETE FEMALE BEST DIRTY COLLABO + Georgia - Field Mob feat. Ludacris + I Smoke - Magic feat. Lil Boosie + Lovers & Friends - Lil Jon, Usher, Ludacris + Soldier - Destiny‘s Child, T.I., Lil Wayne + Soul Survivor - Young Jeezy feat. Akon + Still Tippin‘ - Mike Jones Paul Wall, Slim Thug

DIRTIEST RAGGAE OR RAGETON COLLABO / REMIX + Damian Marley + David Banner + Elephant Man / Lil Jon + Pit Bull / Lil Jon

BEST R&B MALE + Anthony Hamilton + Bobby Valentino + Chris Brown + Trey Songz + Usher

BEST R&B FEMALE + Brooke Vaentine + Ciara + Fantasia + Nivea + Tyra

BEST SPORTS ATHELETE MALE + Dwayne Wade (Miami Heat) + Jamal Lewis (Baltimore Ravens) + Mike Vick (Atlanta Falcons) + Shaquille O‘Neal (Miami Heat) + Tracey McGrady (Houston Rockets)

+ Chamique Holdsclaw + Cheryl Swoops + Danica Patrick + Serena Williams + Venus Wiliams

BEST DIRTY IN A MOVIE + Andre Benjamin (Four Brother) + Cedric The Entertainer (Honeymooners) + DJ Paul (Hustle & Flow) + Jamie Foxx (Ray) + Ludacris (Crash)

BEST R&B GROUP + 112 + B5 + Destiny‘s Child + Pretty Ricky

ANDRE 3000 TRENSETTER AWARD + Beyonce + Farnsworth Bentley + Missy + Pharrell + Usher

BEST MAGAZINE + Juice + Ozone + Rolling Out + Upscale

DIRTY SOUTH REPRESENTATIVE OF THE YEAR + David Banner + Lil‘ Jon + Lil‘ Wayne + Mike Jones + T.I, + Young Jeezy

BEST MIXTAPE + Corey Mo + Down & Dirty + Gangsta Grillz + OG Ron C + On The Level

BEST CLUB + Hush (Houston) + Opium Gardens (Miami) + The Moon (Tallahassee) + The Shore Club / Red Room (Miami) + Visions (Atlanta)

CRUNKEST OF THE CRUNK + Crime Mob + David Banner + Lil‘ Jon + Three 6 Mafia + Ying Yang Twins

SPIRIT OF HIP HOP AWARD + Canton Jones + Gospel Gangstaz + Markie J + Mr. Del + Shei Atkins + T-Bone

BEST RAP GROUP + 8 Ball & MJG + Boyz N Da Hood + Three 6 Mafia + Trillville - Some Cut + Ying Yang Twins

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Dirty South Urban Legend Award Recipients

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he Memphis, Tennessee legends, 8Ball and MJG, began their careers with independent power, Suave House. At the time, they were the prize of the label, releasing such classics as, “Coming out Hard” and “Space Age 4 eva.” The duo would record 10 albums, all chronicling the street life in the South. From pimping, to dealing, to rapping, and wanting to get out the hood, their street narratives would inspire acts like, Ludacris and TI. Though Memphis is their home, Houston has served as a surrogate place of residence for the group, which sparked controversy from underground fans in Memphis early in their career. And while they have not reached that elusive platinum peak, they have racked up their share of gold albums.

Recently, the group would go on to serve as Puff’s ambassadors to the South, becoming the first act signed to his Bad Boy South label. The group’s most recent release, “Living Legend,” featured many artists that cite the group as their main hiphop influence. Each member took time out from the group to launch their own solo albums. 8Ball’s triple disc debut, “Lost,” scored platinum, while MJG’s “Glory” went gold. 8Ball would go on to release one more solo project with P.Diddy, “Almost Famous,” which spawned the classic club hit, “Stop Playin’ Games.” With street-wise lyrics, 8Ball and MJG bring a realness to the South that can translate into many different coastal dialects.

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hen most of the hip-hop world saw Nashville as just a random city, Young Buck erupted on the scene and put his city on the map. „Straight Outta Ca$hville“ was the full introduction to this Southern rapper’s skills. With certified hits such as, Shorty Wanna Ride and Black Gloves, Buck made his gangsta known and had fans bouncing. Prior to the now infamous spinning G-Unit chain, he began working on his rhymes at the age of 12. Four years later, he was spotted by Baby of Cash Money and got his first inside look at the music business. His time spent with the New Orleans crew mostly consisted of behind-the-scenes work, and Buck felt his time could be better spent if he stepped out on his own. In 2000, he was back home and

teamed up with rapper D-Tay to release “Thuggin’ Til the End.” The album was not successful and after trying to make it work with Cash Money one more time, he decided to go on tour with label-mate Juvenile. Even though his career took a slow start, while on tour, his journey led him to the superstar artist 50 Cent. After working out the logistics of moving from one home to another, Buck was soon signed by 50. Everyone‘s attention began to focus on the new member of G-Unit after the “Beg for Mercy” album dropped and went double platinum. With a good first start into this hip-hop game and a powerhouse label behind him, Young Buck will continue to represent Nashville to the fullest.


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hen people think of the southern rap sound, they tend to only look at Atlanta, but to tell the truth, cities, such as Memphis have been producing rap artists that continue to make a name for themselves in the southern rap game. One of their growing stars is Yo Gotti, an artist that has dominated the underground scene and is moving up, as his underground released mix tape gains popularity. Yo Gotti grew up in a Ridge Crest Apartment in Frazier, a North Memphis neighborhood. Growing up in Memphis, he was exposed to the world of hustling and began to take that route to provide for himself. Hustling is what led Yo Gotti to the rap game. He released his own underground mix tape, “Youngster on the Come Up,” and sold it at local stores and from the truck of his car. His album made a name for itself on the street and coined Yo Gotti as one of the hottest rappers in Memphis. Two years later, after great success with his underground album, he got

connected with TVT Records and released “Life.” “Life” sold about 50,000 copies, which is substantial for an independent label with no promotions or videos. His success led him to a production deal with Cash Money and Universal records for his group, The Block Burnaz. Even though “Life” did not sell as well as he wanted it to he says he would never change up his rap style just to reach a larger audience. He says his street credibility with his underground fans means more to him that going platinum. Yo Gotti later released his second album on TVT entitled “Back 2 Da Basics” produced by DJ Thoomp, Mannie Fresh, Carlos Brody and Street Tunes. This album shows the inside street of Memphis through Yo Gotti’s eyes. The lead single, “Full Time,” was featured on the Hustle and Flow Soundtrack. With other tracks such as “Mama We Gone Be Alright,” “My Story” and club banger “Shorty,” Back 2 Da Basics is sure to be a successful rap album.

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hree 6 Mafia have been in the game for a decade producing a distinct sound. They have not only put Memphis on the map as a rapper-producing city, but have kept it there. The group has taken over the Memphis underground scene and has been able to transcend into the mainstream spotlight over the past few years.

and decided to change their name to Three 6 Mafia. They sold 80,000 as a local release. They then furthered their success by releasing the album, “Da End,” and selling 200,000 albums. Their success led them to sign a deal with major label, Relativity Records, getting their own Hypnotize Minds imprint.

DJ Paul, Juicy J, Crunchy Black and Lord Infamous have been releasing smash hits for years. With “Chapter 2: World Domination” in 1997, “When the Smoke Clears” in 2000 and “Da Unbreakables” in 2003, the group as earned RIAA gold and platinum plaques and street credibility, but has not been able to dominate in the mainstream. Three 6 Mafia is a household name in the south and with the release of their fourth album, “Most Known Unknown,” they hope to receive national status. Before they were Three 6 Mafia, they were known around Memphis as the Backyard Posse and released an underground hit, “Smoked Out, Locked Out,” which led them on their way to southern domination. In 1995, they released their debut album, “Mystic Stylez,”

They then begun to release the well-known hits like “Who Run It,” “Tear the Club Up,” Sippin’ On Syrup,” and “Ridin’ Spinners.” They plan to continue to produce chart-topping hits with their newly released album. For the first single off of their new album, ”Stay Fly,” Three 6 Mafia teamed up with other Tennessee rappers, Youngbuck, Eightball and MJG. They also teamed up with other heavy hitters, such as Lil Flip and Project Pat for other tracks on the album. Three 6 Mafia has been a big part of the southern rap movement and has contributed to its success. With the release of “ Most Known Unknown,” they plan continue their southern domination and branch out to a national status.

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he Madame of Miami has created a rumble in the South with her bold first single, “Nookie.” Combing lyrics with image, she’s like the Laura Croft of the hip-hop world. Her debut, “Po Little Rich Girl,” features the Ying Yang Twins, and had something for the clubs and the streets. But it’s her ability to go toe-totoe with Trina and Foxy Brown off wax that has hip-hop awaiting another Jacki-O album.

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rina, the Diamond Princess, first shocked the world as she went bar-for-bar with Trick Daddy on his breakout single, “Nann.” Like a Southern answer for Lil Kim, her raunchy lyrics and mic charisma pushed her to the forefront of Southern hip-hop, and set marks for females trying to come up behind her. She launched her debut, “The Baddest Bitch,” with help from Missy and Trick Daddy. With her singles, “Baddest Bitch” and “Pull Over,” she owned the Southern clubs. Trina took a small hiatus from music after her second album, but has come back focused on her third album, “The Glamorest Life,” which may

be some of her finest work yet. Trina proves that she can go round-for-round lyrically with some of hip-hop’s male greats. It’s her drive to break apart from a mold, even one that she started, that makes her something serious in the South. Capitalizing off her bomb figure and successful career, she’s moved into the arenas of modeling and fashion, is in the process of launching an perfume line, and has her eyes set on a UPN show for later this year. Trina is truly one of the baddest.

Uncle Luke’s “Scarred” track, which helped create a buzz for his independent album in 1997, “Based on a True Story.” Regional sales were decent, but it was not until the release of “Nann Nigga” that audiences outside of the MIA realized this man was sitting on

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here is no question on this Miami native’s view of himself. He tells you straight up in his 2001 release, “I’m a Thug.” That attitude and his lyrical talent brought him from being an underground rapper whispered about in the South, to a mainstream star known for telling it like it is. In 1996, Trick was featured on

some skills. That song represented the flow and thug image that would identify Trick and make him an original. The grit and raunchiness of his words have amazed his fans for years. You may never know what Trick is going to say next, but you know it’s going to be something true to his heart and true to the thug in him. With a play list of club anthems soon to come, Trick has collaborated with artists that have strong presences in hip-hop. Holding his own on songs with individuals such as Ludacris, Lil John, Mystikal, Twista, Cee-Lo and Trina, to name a few, has helped solidify Trick Daddy’s efforts, and made him stand out among the masses. Even though he is possibly one of the most underrated MC’s of our time, Trick Daddy has influenced the boundaries of rap music.


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ailing from the small town of Bartow, Florida is one of the South’s hottest female rappers, Riskay. Definitely living up to her name, Riskay’s X-rated lyrics on top of well-produced tracks have got the South’s underground circuit buzzing. First introduced to the music industry in 1998, Riskay began her music career as an artist in a group called Blue Chips, now known as County Mob. She went on to be featured as a solo artist on rapper/ producer White Dawg’s track “Pop-A-Pill.” The song received tons of radio play throughout the entire club scene in the state of Florida. Following the success of “Pop-APill,” Riskay put out the answer song entitled, “Pay Up,” to Youngbloodz single “Damn.” The song gained her much attention from both Youngbloodz and the South’s underground scene. Currently, the next queen of the South is working on her debut album entitled, “Kay-O-Tic,” set to be released in 2006. She plans to bring intense and compelling lyrics, with subject matters that appeal to all women. That in itself coupled with collaborations from some of the industry’s top artists guarantees the success of her up-and-coming album. Yes, we can expect great things from this self proclaimed “Drama Queen.” Website: www.riskay.com Email: riskaydramaqueen@gmail.com Phone: 863.286.1254 or 863.513.2941

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it Bull’s style not only put Miami back on the mainstream rap scene, but it has allowed Latin rap to get some recognition. With collaborations with Lil Jon, the Ying Yang Twins and Pretty Ricky, Pit Bull has changed the stereotype of southern rap. Pit Bull stays true to the crunk-southern sound but creating club bangers, such as “Shake” and “Dammit Man,” but with his Cuban background he is able to add something extra. With Spanish terms in his lyrics such as “Mentirosa, Dale huevos” and “Culo,” he has been able to diversify the sound of rap. Pit Bull’s diversified rapping style was influenced by his childhood environment. Growing up in Miami, a melting pot of many ethnics, he was surroun-

ded with different cultures as he was introduced to different types of music. He embraced his Cuban background and the hip-hop world and has produced a unique sound of his own. Pit Bull, a name that he said signifies “the hunger and drive that he brings to his profession,” began to make a name for himself in Miami by producing mix tapes. He then got his big break by appearing on Uncle Luke’s track, “Lollipop,” in the early 90s. He then later teamed up with Lil Jon and became a mainstream name. His new album, “M.I.A.M.I: Money Is Still a Major Issue,” is scheduled to be released Nov. 15, and he hopes that is hybrid sound will continue to gain much success and recognition.

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Miami quartet Pretty Ricky has come unto the music scene and has quickly made a name for itself. With a unique sound of 3 rappers and a singer, these brothers are bringing something different to the game. Rappers Slick ‘Em, Baby Blue and Spectacular and singer Pleasure have been trying to break into the music business since 1997, by hustling in Florida hoping to get noticed. They stated out as back-up dancers for their older brother who was on the verge of making it as a solo artist. They soon decided to explore the option of being in the forefront instead of the background as a music group. They combined each of their individual styles and teamed up with producer Jim Jonsin, of the Unusual Suspects Production Team and where on their way to becoming Pretty Ricky. Pretty Ricky, who got they name from an episode of “Martin,” the television show — “…Pretty Ricky what they call him…” and released their single, “Flossin‘,” in 2002. It blew up in the Miami radio airwaves and begun to create a fan base. In late 2004, another Pretty Ricky single, “Grind with me,” made it on the air in Miami, and this gained them nation exposure. In December of 2004, they teamed up with Craig Kallman of Atlantic Records and later released

their album, “Bluestars,” on Atlantic in association with the group’s own Blue Star Entertainment International company. With the increasing success and recognition Pretty Ricky has received since the release of their debut album, they were added to the Scream IV tour with Bow Wow, Omarion and other heartthrob chart toppers. They added their sound to the tour and gave the many screaming fans something to look forward to in the performances — hit tracks and sexy dance moves. Not only do they bring a unique sound and dance moves to their performances, but also a unique look. They express their unique style through their clothes, as well. Their image gave them the nickname, “those glitter boys.” As a result Pretty Ricky has decided to launch their own clothesline called Marco De Bleu. With hits such as “My Body”, “Get Up” with Pit Bull and “Would You Be Mine”, Pretty Ricky is adding something different to the game and allows them to stand out, and they plan to continue be unique and making themselves become a strong asset to the game.


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ow do you measure success? Do you measure success by the car that you drive; the canary dipped necklace around your neck; or could it be the home that you inhabit? Well imagine if your success was measured by your measurements that read as follows: 5 feet and 7 inches tall, 157 pounds and the measurements, 34-28-44. There is only one woman that the Urban Culture could unanimously place those numbers on. She is the walking, “Oh my God, goodness gracious girl, here’s my rent money, please take it all,” of chocolate euphoria, who goes by the name of, “Buffie The Body.” The answer is, “No!” Buffie’s physical features are not a figment of your imagination. Her slim yet disastrously thick frame is far from a computer generated special effect that only the likes of a George Lucas could muster up. The po-

wer of presence is evident in Buffie. She is the epitome of being, “So Seductive.” Who else could single handedly debut in their first video modeling job and gain more attention than the artists in the video? When I hear Tony Yayo’s debut, I know who crosses my mind when the beat drops, and it’s not the predicate felon. Could Buffie be connected to Tony’s No. 1 spot on the Billboard charts? That’s definitely a question that should be looked into. With major magazine coverage, along with gracing the cover of every male driven publication within the past six months to her credit, the measure of Buffie’s success has gone beyond the reaches of her physical masterpiece. It’s only a matter of time before the world becomes more acquainted with the mind, behind the behind.

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ackson, Mississippi’s own David Banner made his debut in 2003 with his goldcertified album entitled “Mississippi--The Album.” The rapper/producer has proven he has a certain uniqueness that demands the ears of Hip-Hop listeners worldwide. His combination of street anthems and politically-charged rebel music has promoted to listeners the fact that the South has something to say. Producing songs for artists such as T.I. and Nelly, David Banner has shown that his skills range far beyond the mic. Continuing with his plight to create music with no limitations, David Banner has collaborated with many different artists in the

Hip-Hop world. Some of those artists being Dead Prez, Twista, and Talib Kwali. It can be said that David Banner continues to expand the boundaries of what Southern music is said to be. David’s latest album “Certified,” shows just that. “The thing is, I am a fan of all rap music,” says the Mississippi native. “So I said, let me put together what I think is the best album that a rap fan has heard in a long time. I got a little bit of in-your-face with Lil’ Jon and a little bit of in-your-mind with Dead Prez. And it’s an incredible mix.” With that kind of free spiritedness towards the music he creates, David Banner can definitely be recognized for taking different dimensions of music from the South, and spreading them beyond.

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efore he was a great with Cash Money Records, Juvenile was making his own noise as part of the New Orleans bounce music movement. His local hits drew crowds, and eventually attention from brothers, Ronald and Baby Williams, owners of Cash Money Records. First signing on as a solo artist, Juve was eventually linked up with some of the label’s other artists, Turk, BG, and Lil Wayne, to form The Hot Boys. The Hot Boys released two albums, with their second nod, “Guerilla Warfare,” setting the tone for quality hip-hop beats, rhymes, and hooks in the South. The label enjoyed heavy success in the underground. After years of grinding, they were rewarded with a 30 million dollar deal with Universal Records. Juvenile was a star and the first to benefit from this unprecedented deal. His debut album, “400 Degreez,” sold four million copies, and broke the singles, “Ha” and “Back that Azz Up,” which are still big clubs cuts to this day.

the label following a long legal battle. He has dropped two more albums with Cash Money, with his last, “Juve the Great,” breaking platinum, and bringing us the hit single, “Slow Motion.” Juve has signed a joint venture deal with Atlantic Records to release music on his own label, UTP. Still a business man, he’s on the underground level with a joint deal signed with Rap A Lot that will release more music from his UTP camp, proving that he still “got that fire.”

Juve split from Cash Money after the release of his second album, but resurfaced with

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ailing from Hollygrove in the 17th Ward of New Orleans is the young genius Lil’ Wayne. Lil’ Wayne became the youngest member o f the Cash Money roster after being recruited up at the mere age of 11. He spent his time developing his skills under the likes of early Cash Money artists Pimp Daddy and UNLV. Starting off in the super group The Hot Boys, Lil’ Wayne’s talent and individuality began to shine through. He released his first solo album in 1999 entitled “Tha Block Is Hot. ” The album set the platform for his continued success. Until this day, “Tha Block is Hot” remains one of Cash Money’s most triumphant efforts. He has since gone on to release other solo albums that have gained him much respect as an artist.

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This is in part because Wayne’s songs appeal to a wide variety of listeners. He talks about such relatable subjects as being a father, managing money as a youth, and navigating through life. Lil Wayne’s clever and mature rhyming style far exceeds what most people would expect out of the now twenty-three year old. Wayne has also been making moves as a young entrepreneur. He has launched an independent record label called Young Money, under which he continues to tweak and promote an arsenal of handpicked artists. With all of the accomplishments in his music career, Lil’ Wayne can be counted as a catalyst in the growth of Southern HipHop.


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orey Miller, better known as CMurder, was a favored member of the No Limit clique not just because the boss, Master P, is his older brother, but because he had a style and way with words that stood out from his label mates. His name and hard lyrics created a thug persona that was perpetuated by the media, and may have had a negative affect on the outcome of his murder trial. C-Murder was convicted of murder in October 2003 and was sentenced to life in prison. He has now exchanged the “murder” at the end of his name for “Miller,” stands by his innocence, and is diligently working towards an appeal. C-Murder first appeared on the music scene as a member of No Limit’s trio Tru. He shared the spotlight with Master P and Silkk the Shocker on the group’s first album True, released in 1995. The group followed up with Tru 2 Da Game in 1997. C-Murder ventured off on his own with the 1998 debut of his first solo endeavor, Life or Death, then 1999’s Bossalinie. His verse on the 504 Boyz’s 2000 hit “Wobble Wobble,” propelled him toward becoming an even bigger star. His superstar status was solidified with the release of his smash hit-turned-hood-anthem off Trapped

in Crime, “Down For My Niggas,” on which he collaborated with Snoop Dogg and Magic. C-Murder launched his own label, Tru Records, but the enthusiasm about the label’s first album Tru Dawgs and hopes for future plans was cut short by C-Murder being arrested for the shooting of a teenage boy at a nightclub. C-Murder had served over three years in a Louisiana prison when Hurricane Katrina swept through and devastated the entire region. It was feared that C-Murder had died as a result of Katrina, however, he is has since been found alive and well in another Louisiana prison. C-Murder has occupied some of his time behind bars by writing books, working on his newest album, The Truest Sh*t I Ever Said (released in early 2005 and debuted at #1 on the Billboard Independent Chart), and executive producing a movie trilogy called “Dutch: the Movie” that is based off Kwame Teague’s critically acclaimed novel Dutch.

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t‘s impossible to say that one rapper could put a whole region on the map, but there‘s no doubt that Master P proved the South could go multi-platinum with his dozens of charttopping No Limit releases from C-Murder, Silkk the Shocker, Mia X, Snoop Dogg, and many more. The empire may have slowed down since the late 1990s, but P has kept busy grooming his son Lil‘ Romeo for TV fame, playing ball with the New Orleans Hornets, and releasing solo albums at a dizzying pace, including this year‘s Ghetto Bill and the upcoming Living Legend.

C-Murder has dropped the “murder” from his name and hopes to do the same for his reputation. Although he loves making music, his main goal is to make his innocence known.

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here is only one King of the South. Scarface has been since 1991, when he released his first solo album, Mr. Scarface is Back, and he will be until someone either matches or tops his magnum opus. The album followed the critically acclaimed “We Can’t Be Stopped” from Scarface’s group, The Geto Boys. While the group album was landmark on its own, Scarface’s solo debut proved for the first time that a rapper could be both a convincing gangster and a human being with feelings at the same time. For example, “Murder By Reason of Insanity,” presents a chilling look into the mind and thoughts of serial killer on the hunt for a victim. Quips like “I may be scared of Jason,

but I ain’t scared to die” and “always look a man in the eye before you kill him” paint the most vivid picture to date of the inner-sanctum of a man unafraid of death. Scarface is one of the few emcees to never release a bad album. He followed his first album with The World is Yours, The Diary and the hood-classic The Fix, each one being a sprawling, lyrical manifesto. Aside from the music, Scarface is a business man. He founded Def Jam South, which houses such notable talent as Ludacris and his DTP. He has also made millions off of lucrative deals with his label and current Southern powerhouse, Rap-A-Lot Records.



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hen you hear the words “Texas” and “Rap Game,” you probably think of artists like Slim Thug, Mike Jones and the distinct sound of Houston’s “Chopped and Screwed” style. But emerging from the city of Dallas is a new sound, the sound of versatility. “As producers and as artists, we can make any kind of music, from R&B pop all the way to hardcore Crunk and HipHop,” says Play, one half of the rap duo Play N Skills. After being in the music scene for a mere two years, these two Latin American brothers have built up quite a name for themselves, both in the producing and emceeing world. Whether it’s producing music for artist like Bone Thugs-N-Harmony, Lil’ Flip and UGK, or working on their own album entitled “The Process” (due in stores October 18), these brothers seem to know the

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true meaning of being young and restless. Play stresses, “We’re trying to break the barrier of Latino’s in this HipHop game.” And they’re doing just that with their new hard-hitting, sure to be a club-hit single, “Latino’s Stand Up”. With this song, Play N Skills give lyrical proof that Latinos can hold it down in the rap game with the best of them. Proving that they are multi-talented, Play N Skills are making their debut in acting on the new MTV movie “Rumble” along side an all-star cast including Ciara and 3LW. The movie is scheduled to hit theaters this fall. Still, with all their endeavors, Play N Skills make time for projects on there own label, G4 Records. These guys are definitely on the grind. Expect to hear great things from Play N Skills in the near future.

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he Houston native, Paul Wall, came into the game as part of the underground duo, Paul Wall & Chamillionaire. Turning up the streets of H-Town, the crew originally rode with then indie start-up, Swisha House, but eventually broke apart to pursue their own success. Forming the Color Changing Clique with Chamillionaire and 50/50 Twin, he collaborated with Cham to drop, “Get Ya Mind Correct,” which was nominated for best independent album of the year by the Source, launching the group into hood-star status. But before the world could hear the duo, they broke up, leaving Paul Wall to rejoin with Swisha House Records. Swisha House was already making noise with its acts, Mike Jones and Magnificent. The additi-

on of Wall added more credibility to the camp, and helped solidify their union with Atlantic records. Paul Wall went on to release his “Chick Magnet” album with Swisha House. The underground loved him. From his slowed down drawl, gold teeth, and player rhymes, he gained a reputation with women and men alike. This year, he released, “The People’s Champ,” a disc that includes guest shots from Freeway, TI, BG, Lil’ Wayne, and Mike Jones, debuted in the Billboard’s top 3. Paul is also known for introducing the world to what “30 G’s” really look like when they’re displayed on teeth. He’s part owner of a jewelry store in Houston that specializes in doing gold grills for the average cat and hip-hop greats.


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ho is Young Jeezy? Some may say a prominent drug dealer from the streets of Atlanta, others will say, one of the true stars of southern hip-hop. But whatever you say, you must mention the fact that the man has made a name for himself in the market and shows no signs of slowing down. Using the underground as his launch spot, Jeezy partnered with DJ Drama to release, “Gangsta Grillz” one of the most popular and bootlegged mixtape of 2004. The buzz garnered from the mix tape and landed him a deal with Def Jam records.

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is name can be heard being chanted anywhere from high schools to clubs nationwide. Everyone seems to know the name Mike Jones.

Rapping since 2001, the young entrepreneur started his own record label, Ice Age Entertainment, and earned a name for himself throughout his native Houston. The buzz soon landed him an artist deal with the Indie powerhouse, SwishaHouse. Mike Jones became an underground sensation throughout the South and the Midwest. He was becoming well known for his witty rhyming technique and clever marketing scheme to use the phrase, “Who? Mike Jones,” in each of his songs. The fame soon extended further as Mike Jones’ jump off single, “Still Tippin’,” hit the radio, MTV and BET. “I was hot off of Ice Age. I got with SwishaHouse and got hotter.” he boast, “Now that SwishaHouse is with Warner Brothers, we got even hotter.”

Releasing his debut long player, “Thug Motivation,” the disc is moving quickly and approaching the platinum mark. Like Bun B, a frequent collaborator, he actually began his career moving with Puff’s label Bad Boy South as a part of Boyz ‘n’ Da Hood. Showing what a businessman he is, he maintained his solo deal with Def Jam and group contract with Bad Boy, all helping to raise his visibility major. Despite his rumored street affiliations and his run ins with fellow ATL emcee, Gucci Mane, he’s still one of the stars to watch as the south continues to blaze trails. - by Mehka

Mike Jones blazed the charts with his hot singles and delivered one of the most anticipated CD’s in the South, “Who is Mike Jones.” He also created a chopped and screwed remix version of the album. “Where we’re from is a big issue. People like to hear music slowed,” Jones says. “Some people like it regular, but they might put the screwed version in and find out they like the screwed version too.” Mike Jones can definitely be said to have giving mainstream audiences a unique taste of the South. - by Candis Johnson


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ouston reestablished itself this year as a hip-hop hot spot with

he first appeared on, according to Cham, “Choppin‘ ‘Em Up 2” over a

the sparkling commercial debuts of Neptune’s protégé, Slim

Missy Elliott beat, he has appeared prominently on countless tapes

Thug, and Swishahouse veteran, Paul Wall. On Nov. 22, Houston’s

throughout the South.

own Chamillionaire will try to further cement his hometown’s reputation for making quality music with his long-awaited mainstream debut, “The

Like Wall, Chamillionaire (real name Hakeem Seriki), is an alum-

Sound of Revenge.” The album’s first single, “Turn It Up,” featuring fel-

nus of Dj Michael “5000” Watts’ Swishahouse label. However, re-

low H-Town rapper Lil’ Flip and produced by Dr. Dre’s right-hand man,

lations between Cham and the label soured, and he left to pursue

Scott Storch, is burning up the airwaves of rap radio stations across the

a major label deal on his own. Soon after, Chamillionaire scored

country. The album reportedly will also from Southern boardsmen such

that major deal with Universal records. Now in position to reach

as KLC, DJ Toomp, DJ Paul and Juicy J, David Banner and Mannie

the masses, Cham has promised to expose the more lyrical side of

Fresh.

the South that he feels the world has not yet been privy to.

Do not get it twisted though, despite the fact that Sound is Cham’s debut

No matter how many units Sound moves, rest assured Chamillionaire

the self-proclaimed “mix tape messiah” is anything but a rookie on the

will bring change to the rap game.

rap scene. He started out doing promotional work in his hometown, which soon led to guest spots and freestyles on local mix tapes. Since

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ne half of the legendary group, UGK, Bun B is a true

When his partner, Pimp C, was incarcerated at the peak

pioneer of southern hip-hop. Opening the doors for

of the groups popularity, Bun kept riding like a true friend

many acts, with his partner, Pimp C, the duo came together

— keeping the UGK name alive by blazing guest spots on

to form UGK, a true representation of what was going on in

many up and coming artists projects, including Beanie Sie-

the streets of the Houston and the south.

gel and Young Jeezy.

With rhymes filled with violence, drugs and sex, Bun beca-

His debut solo project, Trill, features guest shots from Lil

me an anti-hero in the south for his slowed-down drawl and

Flip, Pimp C, Jay-Z and Young Jeezy and will be released

mirror-like images in his rhymes.

through Rap-A-Lot records.

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- by Jushua Norris


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icknamed “The Boss of the South,” Slim Thug does more than blend his baritone voice with crunk beats. Selling over 128,000 units in the first week and reaching No. 2 on the Billboard Pop Chart, Slim Thug’s “Already Platinum” is testimony to his grand hustlin’ spirit. More like the boss of the bank, Slim Thug’s already platinum status progressed thanks to his record label, record stores and numerous real estate deals. What could take a life time for some to do he has done all before the age of 25.

Standing six feet six inches, this Houston native instinctively associates himself with only the greatest talent in the industry. His album features all-star producers The Neptunes and Jazzy Pha. Walking in the likeness of Jay-Z, P. Diddy and other artists-turned-businessmen, Slim Thug has found the formula to produce hit after hit, while still maintaining his business ventures and aspiring to own his own car dealership and strip club.

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he syrupy slow, crunk-rich vibes of H-town’s L’il Flip is infectious, giving the most discerning fan an earful of club bangers and street anthems to groove to. Protégé of the late, DJ Screw, who instituted a unique style of scratching and mixing, Flip has transformed his regional skills to national acclaim with versatility and grit. The certified “Freestyle King” who has collaborated with some of the dirty south’s

As if platinum status isn’t enough, Slim Thug may not only be the boss of the South, but also the boss of the 2005 Dirty Awards. With five nominations, including Best Gold Grill, Dirty Boy of the Year, Most Bootlegged CD, Dirty Song of the Year and Best Dirty Callabo, Slim Thug redefines the meaning of success. Whether still tippin’ with Mike Jones or collaborating with Pharrell, this boss takes care of business.

hottest artists, including David Banner and Ludacris, is using his fame and ingenuity to create a self-made brand. Capitalizing on the alcoholic beverage market, Flip will introduce Lucky Nites, a pineapple “stronger-than-Amaretto” liquor line later this year. Like the elaborate timepiece taking residence on his wrist, the moneymaking mic-master is also preparing to launch a line of watches named Clover G Watches. The name stems from a combination of his just-south-of-Houston hometown (Cloverland), and a phrase that sums it up: “No matter what religion you are, I’ve never met one person that said they do not like a four-leaf clover.” Whether he’s rocking the mic or venturing out as an entrepreneur, the luck of the clover follows. Smiling confidently and exposing why he’s still “King of the Grill,” Flip acknowledges the bankroll he’s getting from the three million ring tones sold. “By the end of my career I want to have twenty million,” he says.

For “I Need Mine,” the upcoming album due out in late December, Flip chose to be “more hands on” by executive producing this third album under the Sony label. “The ‘Leprechaun’ album was successful so I was comfortable letting people handle a lot of stuff,” Flip says. “Now, I’m more hands on, by stepping up asking questions and being more business oriented.” Guest rhyme droppers will be limited to a select few on the album. Collaborations are mostly with hometown artists, such as Sqad Up (signed to his Clover G Records), Keke and Pokey. Whether baptizing fans with sexy shout-outs, crunk-blessed manifestos or producing hot tracks for the Screwed Up Click, Flip is a dope, wellrounded lyrist who is focused on quality rhymes and longevity. “At the end of the day, I care more about my image than getting a check,” he says. - by Carolyn Desalu

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issy Elliott is undeniablly one of the music industry‘s most notable and respected artists. She is more than just innovative, she is a five-time Grammy Award winning musical genius. On her sixth album, „The Cookbook,“ Missy proves that she has all the right ingredients by dishing out recipes that serve to feed the mind and fuel the body, with no artificial flavors added. From the first time Missy bursted onto the scene in 1997, she has repped Virginia to the fullest. This Portsmouth, V.A. native quickly made a name for herself, and became known as a person that could not easily be categorized. Missy has banged out a steady stream of albums that have produced many hit singles and musical trends. Missy has also produced platinum tracks for several other artists. Missy is known for her energetic, sometimes wacky antics, but special guests like Ciara, Fantasia, Mary J. Blige, Slick Rick, and Pharell have all aided Missy in her efforts to take a more intimate approach to her latest album. Missy, who is always upbeat, lets her audience in on some of the tribulations, like an abusive father, that she was forced to endure over the course of her life. Juggling a clothing line, record label (The Goldmind, Inc.), national ad campaigns, and an ever-growing collection of awards, Missy has no time to gloat about her success. Instead, she is working to further solidify her position as one of the music industry‘s most sought after acts. Not only is she a singer, songwriter, rapper, dancer, producer, and much more, Missy has taken on yet another title, master chef. - by Candis Johnson

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he Scoundrels have recently become one of Atlanta’s top recording groups. Originally hailing from Columbus, GA, these guys has been doing their thing since 2002. This group of four young but seasoned veterans includes, Big Bo, Christyles, Cutta, and Mr. Malt. Although many other groups in the music industry compromise their integrity by putting the opportunity of making quick money over their dreams of making the music they want to, The Scoundrels have made

their time to shine, and that time has come. Their album, “4-Ever Gullie,” has quickly accelerated to the #1 spot on the Billboard Hip-Hop Sales Chart and has sold over 20,000 copies in a mere five months. Contributing features on The Scoundrels’ new album are famed artists Eight Ball, MJG, BG, Too Short, Bun B, Pastor Troy, Jazze Pha, and Bone Crusher. The Scoundrels envision themselves as not just another rap group in the industry, but as innovators. They strive to bring to the public the

no compromises. They continue to go against the grain, making music that exudes truth and realness. The Scoundrels have patiently been waiting for

best music possible without any compromise. It is safe to say that we will be hearing much more from The Scoundrels for years to come.



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here once existed a time when the streets of Hip-Hop were quiet and safe for all to venture into. Well, that was until a group of misfits emerged from the dry, red clay of Georgia and began “Disturbing Tha Peace.” Headed by front-man and CEO Ludacris, Disturbing Tha Peace is far more than just a record label. DTP better resembles a family, partially due to the fact that most of the members were friends long before their rap success. In 2002, the group got together to put out an explosive album, “Golden Grain,” that made the world take notice of this extraordinary group of talent. Members on the DTP roster include Ludacris, I-20, Shawnna, Tity Boi, Jay Cee, Dolla Boy, Lil’ Fate, Norf Clik, Small World, Field Mob, and R&B singers Sharifa and Bobby Valentino. Everyone is given a moment to shine separate from the family.

taining an aggressive persona and rap skills that could rival those of any of her male counterparts. This sexy rap vixen is no stranger to rapping, and has been successful without having to go the “sex-sells” route that many female rappers play into. Chalked full of gritty lyrics, her album is definitely “Worth Tha Weight.”

Member I-20’s first album, “Self Explanatory,” deals with the harsher realities of life in America, and is thick with grimy lyrics about street life. The sales of his album prove that he is one of rap’s most underrated rhymers. This Eastside representative, who has been described as the Southern cross between Notorious B.I.G. and Dr. Dre, has one of the most recognizable voices in the rap game. His deep, intoxicating voice, which bangs harder than the bass he raps over, can spice up any song he rhymes on, and adds street creds to DTP.

DTP keeps adding to its arsenal, most recent the Albany, Georgia duo Field Mob. The pair’s melodic and innovative sounds have already added a refreshing edge to DTP. Field Mob’s third album, “Light Poles and Pine Trees,” is stocked full of powerhouses like Bun B, Bone Crusher, Bobby Valentino, Jazze Pha, and Ludacris.

Chicago native and daughter of blues legend Buddy Guy, Shawnna, brings the much needed female aspect to the group. She manages to be feminine, while main-

- Candis Johnson

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Members of Playaz Circle (aka Duffle Bag Boys), Tity Boi and Dolla Boy, have crafted a much anticipated album, “Supply and Demand.” On this album, the duo teaches us all the techniques of hood economics. With his smooth sounds and boyish charm, Bobby Valentino has experienced great success with the camp as well.

An empire with unprecedented ability to appeal to an enormous range of people, Disturbing Tha Peace will continue to keep Hip-Hop all but serene.


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elf-made Georgia CEO Block, had a dream of bringing the realest talent off the streets and create the “NWA of the South.” After considering skilled rappers from T.I. to Juvenile, he ended up with four of the realest MCs in G.A.: Decatur O.G. Big Duke, Mechanicsville‘s grimy Big Gee, Macon‘s charismatic Young Jeezy (currently experiencing success with his Def Jam solo album), and quick-witted Griffin young‘n Jody Breeze. After their true-to-life lyrics and hard, gutter beats ran through the hood on a series of successful mixtapes, the group was quickly signed to Bad Boy South by Diddy himself. Soon after, it became known that Jeezy had left the group to be replaced by original Hot Boy Lil‘ Wayne. Their selftitled debut is currently in stores. It includes a posthumous verse from gangsta legend Eazy E, production from Jazze Pha, Erick Sermon, and DJ Toomp. - by Ethan Padgett

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he hottest new female artist to take the music industry by storm is Atlanta’s own super-talent, Ciara. Dubbed as “First Lady of Crunk&B,” Ciara is only the second artist to release a Crunk&B album. Her debut album, “Goodies,” proved to be a huge success bringing us such unforgettable hits as “1,2 Step,” and the albums title track, “Goodies.” The album combined truthful lyrics with music you could dance to. “It’s not just about penning clever lyrics, singing and dancing to a banging track,” Ciara says. “My goal was to deliver a positive message and let people know they are not the only ones going through things.” The young artist has given proof not only of her maturity in the music she creates, but she also makes it evident that she is an all around entertainer. Ciara has continued to make her presence known with her melodic voice, relatable yet fun lyrics and her natural ability to dance. Her captivating style has definitely drawn the eyes and ears of the masses. Although Ciara has been in the music industry for a mere three years, she has accomplished much and plans to continue showing us what she’s got. This is only the beginning for this southern beauty. - by Brooke Allen


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e’s helped show the world Ciara’s “Goodies,” made Fat Joe, Ma$e, and Eminem all “Lean Back,” helped bring out the “Freek-A-Leek” in Petey Pablo, brought us The East Side Boyz and the Ying Yang Twins, and he doesn’t appear to be stopping anytime soon. He’s Jonathan “Lil’ Jon” Smith, and has held hip-hop listeners worldwide in the palm of his hand for nearly four years. His steady stream of hits has garnered him millions of dollars, nationwide name recognition, his own energy drink, “Crunk Juice,” and even his own line of pornographic dvds. Jon started out simply enough as a high school DJ for parties he threw in his parents’ six-story mansion. Eventually, he was discovered by So So Def kingpin, Jermaine Dupri, who offered him a job at the label. At the same time, Jon worked as a DJ for an Atlanta-based radio station. His synthesizer-heavy production style caught on in 1996 in the Southern underground with “Who You Wit,’” featuring the aforementioned East Side Boyz, which consists of Big Sam and Lil’ Bo. From there he began scoring more and more hits such as the Ying Yang Twins’ twin peaks of “Get Low” and “Salt Shaker,” and the Boyz’ second smash hit “Bia’ Bia,’” which featured Ludacris, Too Short and Chyna Whyte. Lil’ Jon has rejuvenated dance floors across America with his music, signature ad-libs, and boundless charisma. He is a mega-star in the world of hip-hop production, and in the wake of his hugely successful 2004 “Crunk Juice” album, it appears Jon won’t be Lil’ for much longer. - by Josh Norris


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lthough white tees were a part of many people’s wardrobes, Dem Franchize Boyz made white tees a fashion statement with the summertime hit, “White Tees.” Group members, 20 year-old Jamall „Pimpin“ Willingham, 21 year-old Maurice „Parlae“ Gleaton, 21year-old Bernard „Jizzal Man“ Leverette, and 21 year-old Gerald „Buddie“ Tiller, grew up together on Atlanta’s west side, off of the Bankhead Highway. They decided to form a group and pursue careers as rappers, and began the grind of getting their music heard. They passed out their music hand-to-hand by pushing underground mix-tapes throughout Atlanta. Eventually the Atlanta crowd caught on to their sound. Many Atlanta artists have added to the “Crunk” phenomenon, but Dem Franchize Boyz not only added to it, but also brought a different sound along with it. With singles like, “White Tees” and “Oh I Think They Like Me,” they have expressed a sound of crunk that strays away from normal throwing bows and loud “yeahs.” Their music is more laid back, and is something you can just bounce to while throwing in that occasional “yep.” Dem Franchize Boyz have the Atlanta audience hooked and have begun to branch out to other regions. With their music hitting mainstream radio and their videos getting national play, they have been able to spread that “dirty south” sound.

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4L just recently blew up the Atlanta rap scene with their hits, “I Betcha Can’t Do It Like Me” and “Lafty Taffy,” but they have actually been in the game for a few years now. All representing different Atlanta projects, Fa-bo, Mook-B, Stoney and Shawty Lo, came together two years ago and formed DL4. D4L, meaning Down 4 Life, decided to let go off the street hustle and put that energy into the rap game. The group eventually began to work with Dee Money Entertainment and Hitt Afta Hitt Management, an independent label and management company tied to artist, such as Crime Mob and Playa Fly. Member Shawty Lo formed D4L Records and teamed up with Dee Money Entertainment and Hitt Afta Hitt Management, and this created a team that is making their mark on the music scene.

The group has not only brought their original southern sound to the rap game, but they have also brought their playful personalities. With their songs and videos getting more airplay, people have begun to catch on to the D4L image of catchy slogans and playful dance steps. D4L does not follow the stereotypical rap image of gangsters and gang bangers, but have an image that produces a more carefree form of club music that is gaining an audience. D4L debut album, “D4L: Down for Life,” was released this year and has gotten a lot of recognition. They are making a name for themselves and will continue to show not only Atlanta, but the entire rap game what D4L is all about. - by Helsa Irizarry

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etween being named after the most famous siblings in music history and being signed to one of the most infamous labels in the industry today, B5 has some big shoes to fill. Big shoes and big expectations aside, the Breeding brothers, Dustin (17), Kelly (16), Patrick (15), Carnell (14), and Bryan (11), are looking forward to proving to fans that they are deserving of the moniker, their placement on the Bad Boy roster, and all the hype. Based in Atlanta, the land of music industry trendsetters, B5 is holding their own with the native crunk crowd, but also has the diversity to appeal to R&B and pop music fans. With good

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looks, smooth dance moves, R&B vocals, and a fresh hip-hop flavor, B5 has brought back the ever-popular boy group teenage girls love to obsess over. With the experience of the Scream IV tour behind them, B5 is looking forward to getting back in the studio and working on their next album. “We don’t want to be one of those one hit wonders,” says Patrick. “We want to be around for a long time,” adds Dustin. If their moniker is any indication of what the future holds, we can expect big things from B5 for years to come.

hen you think of R&B icons, it is impossible to discredit the young, Southern-grown superstar, Usher Raymond. Spotted by a La’Face representative at the mere age of 13, Usher seemed to be destined from the start to become a star. “I have been

Don’t Have To Call,” was an international hit, and earned him two Grammy Awards two consecutive years in a row. Usher’s latest release entitled “Confessions,” has surpassed 11 million copies worldwide, and continues to sell about 1 million copies per month.

building my career since I was a little boy,” Usher explains, “because singing had always been what I wanted to do.” The young superstar’s love for music and will to succeed in the industry was evident in the albums he produced. Usher’s 1997 release entitled “My Way,” co-executive produced by L.A. Reid, Babyface, and Jermaine Dupri, was the album that catapulted his career to the next level. The album has earned 6-times platinum album sales in the U.S. alone. His 2001 album, “8701,” produced such chart topping hits as “U Got It Bad” and “U

There is no doubt that Usher Raymond is consistent with the masterpieces he creates. We have fallen in love listening to his music, gotten over lost loves listening to his music, and we’ve partied listening to his music. Usher’s albums have been the soundtracks to our lives for many years, and will be for many years to come. The South has produced many influential personas in the music world and Usher Raymond can definitely be counted as one of them.


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apper T.I. has been labeled “The King of The South” partly because he has been able to hold his own on the rap scene since 2001. He was born and raised in Atlanta, and his experiences add to his rhymes and style that make him the individual he is. With the release of his debut album, “I’m Serious,” T.I. was able to create a fan base in Atlanta, but struggled to get mainstream attention. The release of his sophomore album, “Trap Muzik,” made him a household name. “Trap Muzik” gave T.I. a boost into the mainstream arena of rap, and allowed him to show his versatility. With tracks such as “24’s” and “Rubber Band Man,” he was able to show his individual street rap style. And on the other hand, tracks like “Let’s Get Away” allowed him to show his laid back flow. With an increased fan base, T.I. continued to try different styles for his “Urban

Legend” album. With club poppers like “Bring ‘Em Out,” he was able to gain a more diverse audience, but continued to stay loyal to his original style with songs like “Motivation” and “You Don’t Know Me.” T.I. has made a name for himself in the rap game and has expanded into other industries. He has begun producing albums on Grand Hustle Records. The “Hustle and Flow” Soundtrack was released on Grand Hustle, which includes T.I.’s newest project, the group P$C (Pimp Squad Click). The group has released an album, and was featured on the “Hustle and Flow” Soundtrack with the single “I’m The King.” As a rapper, T.I. has gone beyond the local streets of Atlanta and has became a music businessman. Continue to look out for T.I. and his upcoming projects, whether he is on stage or behind the scenes. - by Helsa Irizarry



his own label, Disturbing Tha Peace, and later made a big splash on the big screen with his performance in the box office smash, “2 Fast 2 Furious,” showing both Bill O’Riley and Pepsi that he is the choice of a new generation. He rode the wave when 404 became the area code of choice in Hip-Hop in the early 2000s, and has introduced the world to fellow DTP members Bobby Valentino, Chingy, Lil’ Fate, I20, Shawnna, Tity Boi, Dolla Boy, Small World, Jay Cee, and more. Not one to rest on his accomplishments, Luda is now building an empire and creating opportunities for everyone else in his clique to eat. While he didn’t put Da ATL on the map, by no stretch of the imagination, he is in fact one of its most successful rappers to emerge from it. Luda has collaborated with many influential musical powerhouses, and already has a long list of hits including “What‘s Your Fantasy?,” “Southern Hospitality,” “Area Codes,” “Rollout (My Business),” “Saturday (Oooh Oooh!),” and “Move Bitch” just to name a few. But no matter how his success grows, with his new ATL anthem he reminds us that Georgia is always on his mind. - by AJ Woodson

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ou can’t talk about da Dirty South Hip-Hop scene without mentioning Ludacris, one of da Dirty’s most successful rappers in da game today. Da Atlanta-based rapper began honing his skills on the mic as a radio personality. Soon his fame grew throughout the South, which led to him becoming the first artist signed to the newly-formed Def Jam South, and eventually the cat many artists paid to spit on their tracks to make them hotter. Luda started

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t seems like every rapper in the game is spitting hardcore lyrics about drugs, bitches, prison, cars, bling..blah, blah, blah. A lot of rappers that rap about these things are guilty of over-exaggerating life experiences, or stories about street life that they have heard in order to promote a tough-guy facade that helps sell records. Instead of feeding into the normal formula of shootin‘ and trappin‘, the Atlanta trio Trillville has opted to keep it „trill.“ Keeping it „trill“ means to mesh the truth with what is real. Don P, Dirty Mouth, and Lil‘ ATL met in high school, and each brought an individual talent and sound to the rap group they decided to form. A former leader of a snare drumline, Dirty Mouth, who earned his name from the dirty rhymes he was known to spit, contributes to the lyrical aspect of the group. Don P, a former Mass Communications major at Clark Atlanta University, lace beats and leans more toward production. Lil‘ Atlanta rounds out the trio by both rapping and taking care of the promotional aspect of the group. The group eventually gained the attention of Lil‘ Jon‘s BME Re-

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cordings, and began dropping upbeat hits that represent the youngins of the crunk movement. The notorious bed-creaking sound effect from the group‘s hit „Some Cut,“ had people nationwide bouncing to the cynically, sexually upfront lyrics. Trillville makes it clear that haters can „Neva Eva“ get on their level, and are set on not only becoming legends of crunk, but becoming gods.

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.A.S.T.L.E. Boyz a.k.a. C.B’z are the best example of what music lovers across the globe have come to expect from Atlanta artists. This three member group welcomes the challenge of being one of the groups that keeps the world‘s eyes and ears on the ATL music scene. Three unique styles of rap flow from emcees that can stand alone on their own talent. Being that all three members are born and raised in different parts of the Atlanta area, PoBode from the west side, Skoop from the east side and JK from Gainesville; they feel it‘s their responsibility to be one of the stars that‘s shining light on their city. Like most young black men from the inner cities and impoverished areas of America, these guys are not unique except for the fact that they see the music biz and their talent as a way out of the street grind. With all of the „traps“ and pitfalls out there to get a young black man caught up and locked down, one of C.B‘z motto is „Stay free or die trying.“ „The whole reason for getting in the rap game is to leave all that other ish behind. Now n**gaz get signed, get that rap money (royalty checks) rolling in, go and get jammed up and throw it away by going to jail on some street ish…that is lame as hell and ass

backwards. „ What is truly amazing about this multi-talented trio is that they make it their mission to give shine to other independent artists, featuring them on their Hood Bussin‘ mix tape series, Club Hoppin‘ DVD, Hood Bussin‘ DVD and weekly night club showcase, Hood Bussin‘ Sunday‘s @ Club Aquarium. You can catch these brothers on the streets of the „A,“ or at www.ablackclanrecords.com


ome people find it rather sacrilegious for a hardcore gansta-rapper to call himself Pastor Troy; however, this name isn’t used to make a mockery of, or sneer against religion. It represents the clash between the ills and dark nature of street life versus the light and truth that lies within Christianity. Pastor Troy, who was born Micah Levar Troy, is a College Park, Georgia native and the son of a preacher. Although raised in the church and under strict household rules, Troy could not completely escape being affected by the harsh street life that surrounded him every day. This contradiction of good and evil is evident in Troy’s music. His music reflects aspects of his strict upbringing, as well as him deciding to defy what he was taught at home and indulge in the less-than-religiously-ideal sides of life. Troy is displayed on the cover of his first album, We Ready--I Declare War, standing before a beautifully adorned church dressed in a preacher’s robe holding a gun in his right hand. This picture visually shows Troy’s apparent conflict with good versus evil, while his lyrics gets his point across in another way. On his 2002 album, Universal Soldier, Troy dances from religious ideals to describing gun play, as well as sexual and

drug exploits all in the same verse. With hits like “Are We Cuttin’ ” featuring Ms. Jade, and aid from various producers like Timbaland and Jazze Pha, Universial Soldier gained Troy a lot of attention. Although he has completed six albums to date, and has created a strong buzz for himself (most famous for beef with Master P), Troy has been unable to fully break through the glass ceiling that separates him from mainstream superstardom. Troy’s sixth album, Face Off Part 2, is the 2005 release off indie label Money and Power. His raspy voice passionately raps about the pain that is deeply embedded in the South. With his lyrics, one could envision the struggles of slaves from days of old and those that exist today, slaves to the ways of the streets. Pastor Troy teaches his congregation of followers, both sinners and saints, about the hardships of living a Christ-like life in a world that is so overrun by evil. No, this pastor isn’t one who should be stoned for mocking the sacred gospel. He is a man, who is not above sin, that is telling the world about his devil-verse-angel battles, proving that everyone, even the son of a preacher man, has to struggle to overcome wickedness.

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ou may not know the name Sleepy Brown, but if you have listened to hip-hop or R&B within the past five years you probably have heard either his soulful voice or his funky beats. As part of the famed Dungeon Family and one-third of the production group Organized Noize (with partners, Ray Murray and Rico Wade), Brown has had a hand in countless classic songs from artists such as Outkast, TLC, En Vogue and Ludacris among many others. Born Patrick Brown, Sleepy was exposed to music at an early age. His father, Jimmy, was a saxophonist and vocalist for 1970s R&B group, Brick. Brown names some of the classic soul singers, such as Curtis Mayfield, Marvin Gaye, Barry White and Isaac Hayes (whom he bears an uncanny resemblance to) as his more prominent musical influences.

More recently, Brown could be heard singing on the deliciouslycatchy hit, “The Way You Move,” the lead single from Big Boi’s half of Outkast’s critically acclaimed album from 2003, Speakerboxxx/ The Love Below. Brown wants to be a part of the “grown & sexy” movement, which has become a growing part of hip-hop music over the last several years. “I’m tired of wearing jerseys and throwbacks,” he says. “Those of us in hip-hop are getting a little older, and people want to change. Soon, there will be a grownup sexy movement, and I want to be a part of that vibe.” With Organized Noize still going strong and Brown’s voice still as sultry as ever, one can rest assured Sleepy will be playing a big part in the way you move for a long time to come.

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ithout question, OutKast will be remembered in the annals of hip-hop’s history as one of its elite duos. Andre “3000” Benjamin and Antwan “Big Boi” Patton deserve their rightful place alongside Gang Starr, EPMD (excluding DJ Scratch), Jazzy Jeff and the Fresh Prince and the Awesome Two of Special K and Teddy Ted. From the moment the group’s first single off the landmark debut of Southernplayalisticadillacmuzik, “Player’s Ball” hit in 1993, fans throughout the South could tell that this was no ordinary group. The beats, produced entirely by Organized Noize, were funky, earthy and original. The flow was not the typical Southern slow-flow and the rhymes were deep, mixing the P.I.M.P. and conscious styles to form a unique lyrical amalgam. In 1996, the group released its sophomore effort, ATLiens. The album marked many landmarks for the group, the album’s title-track became OutKast’s first top-40 single and “Elevators (Me and You)” became its first in the top-20. ATLiens also displayed the beginnings of the group’s fractiousness. Big Boi stuck more to his party-ready, pseudo-gangster, ladies’ man lyrics while Andre chose the more introspective route, instead talking about his new sober path and the benefits he had reaped from it. OutKast’s next two albums, Aquemini and Stankonia, are the duo’s twinpinnacles of creativity. Aquemini showcased an increase in self-produced hits, including the highly controversial “Rosa Parks” (which spawned a fruitless defamation lawsuit from the civil rights pioneer) and “Skew it on the Bar-B,” featuring an out-of-left-field but wildly successful collaboration with Wu-Tanger Raekwon. With Stankonia, OutKast scored the first of its three chart-topping singles in the U.S. with the baby-mama ode, “Ms. Jackson.” Stankonia went platinum four times, the group’s highest single-disc total. Boi and Dre’s most recent venture, Speakerboxxx/ The Love Below contained one number-one hit on each disc with Boi’s Sleepy Brown-featured “The Way You Move” and Andre’s up-tempo “Hey Ya.” Their fifth overall release, Speakerboxxx/Love Below, is one of the few albums in hip-hop to reach diamond (10x platinum) status. With over 20 million records sold, it is safe to say that Andre and Big Boi are OutKasts no more. - by Joshua Norris

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nown for their zany antics, the Ying Yang Twins have been controlling the Hip-Hop charts as well as their fans. They tell us to shake, twurk, whistle, wait, stop naggin’, and many more actions that we are more than happy to oblige to. The 2000 hit “Whistle While You Twurk”, from their debut album Thug Walkin’, heated up the club

Their clever lyrics and top notch production reveal a side of the Twins that shows their true devotion to their craft. The humorous, feel-good club bangers that make up their third album Me & My Brother, display a sense of sophistication among these wacky geniuses. This album isn’t all fun and games though. In “Calling All Zones”, the Twins take time

scene and confused a some people. But it wasn’t until the 2003 Lil’ Jon-driven “Shake It Like A Salt Shaker” hit it big that Hip-Hop fans everywhere began to respect this Atlanta pair (Kaine and D-Roc) as legitimate artists.

out to assess the problems that people deal with in the sometimes-unforgiving streets of their beloved Atlanta. The Ying Yang Twins have grown from living in their cars to national stars, and we’ll just have to wait to see what they’re gonna do next.

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or about a decade now, her dynamic vocals and impeccable style have impressed the world, and left us all craving for more smooth, sultry sounds that we’ve come to know and love as those of singer Monica. With a meager 25 years of life under her belt, Monica has accomplished far more than some singers twice her age. She was seemingly born to sing, and began doing so by the age of two. Her stepfather’s job as a minister made Monica no stranger to the church. That is where, like her mother, her vocal talents were groomed and matured. Monica showcased her God-given talents outside of church as well, winning a significant amount of talent shows throughout her hometown of Atlanta, Georgia. Monica’s talent show victories helped gain her the attention of Rowdy Records executive, Dallas Austin. After meeting with Arista’s president, Clive Davis, 12-year old Monica was signed to Rowdy Records (a branch of Arista Records). Using some of her input, Austin helped Monica put together a strong album that, although featuring a very young girl,

would fit well into the adult contemporary scene. In 1995, Monica’s first album, Miss Thang, was greeted with much success. Monica’s well-developed vocals were not used to sing about bubble gum topics that are cliché to young artists. Instead of dealing with writing schoolhouse love letters--circle yes or no if you like me--Monica mastered heavy issues that had people questioning if she was really only fourteen years old. Hits like “Don’t Take It Personal” and “Before You Walk Out My Life,” made it obvious that this little girl had a lot to say and deserved to be given a sincere listen. Monica, who was sassy and seemingly wise beyond her years, wasn’t pushed into having an over-done, dressed up adult image, and still possessed a youthfully playful side that made her appealing to consumers her age. In 1997, Monica again experienced chart-topping success with “For You I Will” from the Space Jam soundtrack, which became a top ten hit. The following year, Monica was paired with Brandy on the first single of both of their second albums, “The Boy Is Mine.” This song turned out to be 1998’s biggest hit, spending 13 weeks on top of the Billboard Hot 100 Singles chart, and earned multi-platinum sales. Monica had almost instantly been compared to Brandy by the media upon her arrival onto the music scene a

year after Brandy, and the two used this to their advantage, becoming a part of American music history with one of the biggest hits ever. Monica’s next album produced hits like “Angel of Mine” and “The First Night,” but songs like “Street Symphony” wasn’t met with much success. The years 2000-2003 saw trying times for the young singer. During this time period Monica had to endure witnessing her boyfriend’s suicide, and an album, “All Eyez on Me,” that failed to be released in the U.S. (only released in Japan). An older, sexier Monica emerged on the scene in 2003 with the powerful album “After The Storm,” which debuted #1 on the Billboard charts. “So Gone,” produced by Missy Elliott, became summer 2003’s biggest hit, and one of urban radio’s most spun singles. This groundbreaking album has left fans eagerly anticipating the release of Monica’s next album, which is certain to display an even greater degree of Monica’s vocal capabilities. Monica, who has obtained an immense amount of knowledge over the course of her 25 years, has taught us that we can weather the storm, and that there is life worth living after the storm.

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ermaine Dupri makes stars, period. From Kris Kross to Da Brat to Jagged Edge to Bow Wow to Sun N.Y. and his newest act Dem Franchize Boyz. Dupri takes talent, molds it and makes it into something the world can love. He’s a ghostwriter, a producer, a rapper and CEO of So So Def records. His debut album, Life in 1472, spawned arguably the biggest hit of his career, “Money Ain’t A Thing,” featuring Jay-Z. The record reached a peak of #10 on the US R&B/Hip-Hop chart and #28 on the US Rap chart. His second album, 2001’s Instructions, gave the world the Ludacris-assisted mega-hit, “Welcome to Atlanta,” which hit as high as #3 on the rap charts. Both singles featured Dupri himself behind the boards, which is where his true talent lies. Dupri has helmed smashes like Usher’s “Burn” and “Confessions Pt. 2”, he produced or co-produced the entirety of Bow Wow’s most recent album, Wanted. He produced and wrote many tracks for child-rappers Kris Kross’ three albums. Additi-

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onally, he has made beats for Nelly and Da aforementioned Brat. Aside from his beatmaking and writing, Jermaine also has one other impressive quality on his résumé: a keen ear for talent. While at So So Def records, Dupri signed a young, ambitious DJ/producer to the label as an A&R. That young producer’s name was Jonathan Smith and he later became the uber-producer known today as Lil’ Jon. That single signing effectively etches Dupri’s name into the talent scout’s hall of fame. Jermaine Dupri may not have produced an album of his own in four years, but with the features and productions still flowing into the mainstream at a rapid pace and his prized ears always looking for new acts, his music will remain So…So Def for many years to come.


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ou’re not going to find Collipark, Georgia on the map nor will you find an exit of Interstate 285 leading you there. But you can bet your last dollar that within a year Michael “Mr. Collipark” Crooms will have changed all of that.

single “Where Dey At.” However, he will have his own spotlight when his debut album No Place Like Home hits shelves in 2006. The album will be powered by “Flatline,” the latest creation from Collipark’s “intimate club music” genre.

As the mastermind behind the “twurk” and “intimate club music” sound Mr. Collipark is now setting his Versace sunglassed sights on branding his Collipark Music label as the newest powerhouse in the entertainment industry. “I want to be like a street Laface,” says the CEO formerly known as DJ Smurf. “I want a label that is based on musical talent. All three of my groups sound completely different from each other.”

Intimate Club Music has already spurned two mega hits with the Ying Yang Twins’ “Wait” and David Banner’s “Play.” Collipark has made it a priority to make sure people don’t forget where rap’s latest phenomenon originated.

Collipark’s bread winner, the Ying Yang Twins, have cemented themselves as certified hit makers that have plenty of platinum days ahead of them. “It was a lot of hard work with Ying Yang but I always knew what I had, I never thought we weren’t going to blow,” says Collipark about Kaine and D-Roc. “I’ve never been without a hit record with them and I don’t know anyone that can say that shit. As a team we can’t be stopped, we can be here as long as we want to.” With his franchise players in place, Mr. Collipark is flexing his general manager skills by building a quality team around them. The first addition is Griffin, Georgia native Homebwoi, an artist Collipark feels is one of the top five artists in the city of Atlanta. “You can put Homebwoi in front of half the A&Rs of my era and they will walk right past him because he doesn’t fit your typical rapper in the south,” says Collipark. “He is an artist who is a leader and not a follower.” Homebwoi was introduced to listeners earlier this year through his appearance on B.G.’s Mr. Collipark-produced

“When ‘Wait’ blew up it was fresh and new to people, just like ‘Whistle While You Twurk’ song,” he says. “It sounded like a bass record, but we didn’t brand it we just let people call it what they wanted. So when other producers started taking the sound, people never gave us credit. So I said it will never happen again. With intimate club music, we started some shit again, and I’m going to brand the sound and the company.” As a part of the branding process Mr. Collipark has morphed his persona into a superstar fully equipped with easily recognizable character traits. “It’s about how you carry yourself,” he adages. “When I’m in Mr. Collipark mode that’s when you see me with the cigar, jewelry and shades in character for whatever I’m doing business wise. I used to be on some humble shit but perception is everything the humble niggas don’t win.” While his attitude has taken a slight change, Collipark’s humble philosophy used to be conveyed through his artists and it worked for the better. “I used to tell Ying Yang don’t worry about shouting out the Collipark name, just blow yourselves up. I was doing the opposite of everyone else [that was shouting their label out]. I took another approach and blew my artists up.”

Collipark’s hopes to use a similar formula for his newest group, Kadalack Boyz. The Macon, Georgia-based five man group is comprised of Tex James, Jody, Skinny, Toke, and Fie. The group was a self-contained unit with their own buzz before they hooked up with Collipark, but now that they are on the team he plans to cultivate them as much as possible. “At first I was like ‘cool I ain’t got to do no work,’” laughs Collipark about his first dealings with the seemingly prepackaged group. “But I learned that when you’re affiliated with a brand that people want they’re going to want to know why Kadalack Boyz is on Collipark Music. So it ain’t just about doing beats, it’s about putting a project together and presenting it.” He continues, “That’s going to be the difference between my company and a lot of these other producer ran labels. I want to be more of a record man, it’s a plus that I’m a producer on top of CEO. I want to analyze a project and objectively look at it and say it needs this or doesn’t need that. It’s important for me to show diversity. I don’t want to be stuck because it will be a time where people say I don’t want to hear that shit no more. I might have a year tops before people get tired of me.” Before that day comes, Collipark plans on making the most of every opportunity. While he is currently enjoying the success of Banner’s “Play,” he is also on deck for Young Jeezy’s next single “Trapstar,” “Get It Girl” on Bun B.’s solo project, Twista’s upcoming second single, as well as remixes for R&B singer Avant and Latin pop sensation Marco Hernandez. “I want to come away from this with where people DON’T say ‘I can do what he did,’” says Collipark. “You can’t say you can do what I do. I’m going to put the shit together to make people ask ‘how did you do that?’

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D

Js have been the staple of hip-hop since its conception and birth. We depend on DJs to play the hottest records in the club, create head-banger mix tapes and expose us to the best up and coming artists. DJs become our personal music shoppers. They filter through hundreds of records and bring us only the best in music. It‘s DJs who are responsible for making hip-hop spin around the world. Atlanta is home of the most sought after DJ associations, such as The Aphilliates, The World Famous Super Friends, Hittmenn DJs and The Legion of Doom. Each one of them have celebrity clientele, the hottest mix tapes and spin in the city’s most popular clubs. When Atlantans hear The Aphiliates, they may recall their favorite artist making references on their newest hit, or even the radio plugging them constantly or even people on the streets talking about the hottest new mix tape. No one can deny that we have been taken by storm by The Aphiliates. In 2003, DJ Drama, DJ Sense and DJ Don Cannon joined forces to create the Aphilliates. These Philly natives have captured the attention of the music industry with their motto „ Pay Attention.“ The group is comprised of six DJs: DJ Drama, DJ Sense, DJ Don Cannon, DJ Jamad, DJ Ox Banga and DJ Jaycee. DJ Drama is most famous for his „Gansta Grillz“ mix tape series, which was crowned by Vibe magazine as the 2005 mix tape series of the year. DJ Sense also has a mix tape series and is the official DJ for Mase, Monica and rapper I-20. Cannon is recognized for his mixed tape series “King” and is the official DJ for Lil Scrappy. Cannon is also a producer, recently working with artist Young Jeezy. If you have not been attentive to their success “Pay Attention,” because they are going straight to the top. From a collegiate hustle to stardom, The World Famous Super Friends have become a household name in the Atlanta entertainment market. DJ Mars (President), DJ Bobby Black and DJ Siza have

become the south’s finest club DJs, and Superfriend has become the most coveted title to bear as a DJ. The Super Friends roster includes tour DJs for Ciara, Young Jeezy, Bow Wow and a series of mix tapes on the streets. DJ Mars has been on the Atlanta scene since 1991 when he formed the Super Friends. Mars has taken the Super Friends to another level and looking to take them to an even steeper plateau. The Hittmenn DJs “Are the Streets” and stay breaking talent, good music and organizing hot events. What they live by is being one of the most successful {Djing} companies staying consistent within the music industry by not just covering one market, but all target markets. The Hittmen DJs has set an example by their excellent marketing techniques. But what’s most important is giving back to the community because without the community there would not be any consumers. The Legion of Doom (LOD) DJs is the southeast largest collaboration of DJs from Atlanta and surrounding areas, consisting of thirty-seven DJs. LOD was formed to better support corporate, major and independent companies. LOD’s theme is “We are the Streets.” They keep a close ear to the streets and look out for raw talent and the next big thing. With DJ associations like these, Atlanta nightlife will never cease. These DJ’s create the atmosphere that makes the Atown the place where everyone wants to be. From club Vision to the Mark to 112, these DJs don’t disappoint. Aside from these well-known affiliations, there are a host of other disc jockeys honing their craft and hustling their gift every moment they get. Regardless of their status or popularity, it is this art that makes people love the Atlanta experience. The music will always move us. Keep the party going. - by Candid Taylor

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VISION NIGHTCLUB

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n Atlanta, a city whose swelling population and solid status as a musical mecca can be seen in the ever-changing nightlife circuit, one club has emerged as the messiah of the party scene — a 27,000 sq. ft. force to be reckoned with. Vision has become the ultimate go–to spot for all things sexy in Atlanta nightlife. Many may recall the club in its humbler form — Club Kaya, which left a sweet spot in the hearts of Atlanta club goers who remember the infamous Friday night Northern Exposure parties with Frank Ski. Kaya shut its doors to make way for its pricey evolution into Vision, and in July of 2005, after much buzz and anticipation, it finally emerged from its multi-million dollar cocoon, featuring a dozen bars, slate flooring and plush vanity rooms. Don’t be fooled by Vision’s stark white exterior — the club’s insides are straight from a Technicolor dream — with six color-saturated themed rooms with names like Heaven, Red

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Room, Bliss and Skybar playing backdrop to Atlanta’s super sexy in-crowd. Vision mostly belongs to hip-hop, with an “Industry night” backed by Dallas Austin on Mondays, a Hot107.9 hosted party on Tuesdays and Frank Ski, who never ventured far from home, spinning on Fridays. For an equal opportunity experience, Saturday nights features a collabo of hip-hop, dance, techno and reggae music from multiple DJs positioned throughout the club, with club goers of all ethnicities and musical tastes partying under the same roof. Vision Nightclub 1068 Peachtree St NE Atlanta, GA 30309 (404) 874-4460 www.visionatlanta.com


CLUB 112 “112, ATL // The sun up yet? // Then we party // Like the sun don’t set ...“ - Jay Z: All Around the World, The Blue Print 2: The Gift & The Curse

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outhern hospitality isn’t always the norm for Atlanta’s nightlife scene. Many clubs have tried and failed to receive a warm, lasting welcome from partygoers, ultimately meeting its demise. While the deceased shall remain nameless, one particular club has weathered the storm — 112. In recent times 112 has been shut down, stripped of its 8 a.m. closing time and relocated, but please believe, it’s still alive and kickin’. Way before Jay rhymed about it 112 was the hot spot in the city where you could in fact, party until daylight, often staggering out of the overcrowded spot to finally lay it down when many were just getting up. Affectionately dubbed “the Tweezy,” 112 has become a household name, thanks in part to the success of platinum selling group 112 who coined their name as a result of performing in the club during their pre-fame days. You can still find many of the same celebrities who frequented the former 112 at its newest location doing the same ole’ two-step to guest DJs, such as Kid Capri, DJ S&S and DJ Mars. Although it’s been jazzed up a bit, with glossy bars, elevated sections and plush VIP areas overlooking the dance floor, 112 has never been about looks; it gets its solid reputation from its loyalty to real hip-hop and down-and-dirty partying. Thursdays and Saturday nights are the hottest, but you may want to arrive early because the long lines are just as legendary as the club itself. Some things never change. Club 112 1055 Peachtree St. Atlanta, GA 30309 (404) 607-7277 www.club112atl.com

COMPOUND

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ew to the Atlanta nightlife scene is Compound — a sprawling ultra modern space located on Atlanta’s growing Westside. Like drop tops, Compound is best experienced in the summer, when its lushly landscaped outdoor patio beckons to ladies to arrive scantily clad and for the men to show them whose best while lounging poolside. However year round, Compound’s whole scene is South Beach meets The Jetsons, with sleekly curved bars and industrial designs working in harmony with the picture-perfect Zen garden and exotic courtyards. Arrive fashionable and ready to flirt on Friday nights for the hip-hop themed “Pure” as the space itself oozes sex appeal and demands for its guests to be stylish. The former

home of a luxury car showroom, Compound makes ample use of its massive size in the form of seven distinctly designed spaces like MB1, a state of the art lounge with multiple VIP areas and a massive dance floor. Just in case you get too twisted to get your new friend to the hotel, Compound’s Loft, an outrageously sexy VIP “bed room” complete with silk-paneled walls, a shower and king-sized bed, is available for rent. With more than 30,000 sq. ft. of party space, seven separate clubs in one and you can get right without drinking and driving, You gotta love it. Compound Atlanta 1008 Brady Avenue Atlanta, GA 30318 (404) 872-4621 www.compoundatlanta.com

BABYLON

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ig isn’t always better. Babylon, the recently opened Buckhead lounge, rates on the smaller scale of its club counterparts, but what it lacks in size, it makes up for in atmosphere. The first floor features an impressive floating champagne wall across from another wall lined with more than 40 flat screen televisions and a coolly lit bar. Head up to the second floor for VIP access, this level is reserved for the grown and sexy who like to party in luxury — with velvet lined private booths, a glass-enclosed room overlooking Peachtree Street and plenty of attention from the attractive bar staff. Fridays and Saturdays appeal to local celebrities and athletes drawn to the ample eye candy flooding the intimate space and moving to the hip-hop spun by V-103 DJs. Babylon Ultralounge 3073 Peachtree Rd Atlanta, GA 30305 (404) 869-1511 www.babylonatlanta.com

To keep the party going, check out these other hot spots in and around Atlanta……

SHOUT

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his midtown hotspot may be simply dubbed as a restaurant, but those in-the-know, have made it one the ATL‘s best new locations to see and be seen. An 18,000 sq. ft. space with multiple bars, sexy dining coves and a sushi lounge, Shout also boasts one of the most impressive rooftop patios

this side of South Beach. Guys and gals can flirt the night away under the stars, while lounging in private cabanas and cozying next to the blazing fire pits. While the music is mainly eclectic, resident DJ Salah keeps a nice blend of hip-hop and old school rap in heavy rotation. Shout Restaurant 1197 Peachtree St NE Atlanta, GA 30361 (404) 846-2000

INSOMNIA Right outside of Atlanta city limits sits Insomnia, which true to its name claims the latest party hours in the area, with the lights going on at 4:30 a.m. A tri-level space with multiple sections, numerous bars and wood-paneled private VIP rooms, Hot 107.9 hosted- Fridays provides a taste of its nightlife, featuring no dress code. Do it all over again with Celebrity Sundays, when Hot 107.9‘s Emperor Searcy and his celebrity friends rock the party.

Insomnia Nightclub 5920 Roswell Road Suite C-212 Parkside Shopping Center (404) 257-0160

FREQUENCY Located in Buckhead, club goers enter Frequency through a cascading water wall and then ascend to a sprawling space lined with three bars, one of which is placed on the heated patio overlooking the hyperactive street scene below. The club features an impressive light show with psychedelic images and laser beams sweeping across the multi-level dance floor, white furniture and private VIP nooks. Hip-hop is the music of choice at Frequency, especially on Wednesday, Friday and Saturday nights. Frequency 220 Pharr Rd Atlanta, GA 30305 (404) 760-1975





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