If you think all letting agents are the same, you haven’t worked with Dexters. We are London’s specialist Letting and Property Management company. We’re different. Everything we do will give you an altogether better experience of letting and managing your properties.
Established in 1993, Dexters is London’s leading estate agency group with over 160 locations across the capital, and offices in Singapore and Hong Kong. Not only does this mean you’ll have access to an exceptional range of property services, you’ll also be able to draw on a network and tenants that’s second to none.
Our local experts have in-depth knowledge of their markets and have access to tenants from across our London office network, supported by our five-star Property Management team, all situated less than 15 minutes from any managed property. In addition, our specialist Corporate Lettings and International Relocation team specialise in identifying international investors and blue-chip companies relocating staff into central London.
As you’ll discover, it’s our people who make the real difference. You’ll deal directly with a professional, highly-trained client partner and have the peace of mind of working with an agency accredited by the Royal Institution of Chartered Surveyors, whose worldwide reputation for integrity and professionalism we uphold.
We have our own training academy, which sets the highest standards and shares best practice across the business, but our rapid growth doesn’t mean we have lost our personal touch with clients. Quite the opposite, in fact. With more than 70% of new business coming from referrals and repeat business, we pride ourselves on outstanding service that keeps clients coming back again and again.
As well as the Dexters offices, our network includes Chard, Conran, Fletchers, Frank Harris & Co., Jackson-Stops, Jacksons, Life Residential, Marsh & Parsons, Robertson Smith & Kempson, Snellers, Waterview and Wetherell of Mayfair.
4.9 out of 5
Our average Google rating based on over 60,000 reviews.
2,000
Colleagues trained at our industry-leading academy based in Pimlico.
200
Corporate lettings enquiries are received by our Corporate Lettings and International Relocation team each week.
1%
Less than 1% of our managed portfolio is in arrears against the national average of 15%.
50,000
Viewings are carried out every month across our offices.
200,000
Buyers and tenants are looking for their next London home through us.
160
With 12 offices in prime central London and over 160 across the capital.
50,000
Landlords choose to work in partnership with us to find the best tenants.
20,000
Property transactions carried out every year.
23
months is our average initial tenancy term.
We pride ourselves on providing exceptional customer care and standards of service. Whilst outstanding customer care is vitally important to us, we like to adopt very simple service standards that have been designed to ensure our customers receive a first-class experience. Our goals are simple - every customer should:
• Always know what to expect next
• Never have to ask twice
It is not enough for us to think we’re doing a good job; our customers have to think it too.
We are very proud of our Google review scores and our offices regularly score 4.9+ out of 5. We have numerous client testimonials we can provide upon request.
Frank
Jackson-Stops
Jacksons
Life
Marsh
RSK
Snellers
Waterv
Wetherell
We are incredibly proud to say we are London’s only major firm of Residential Chartered Surveyors and the only Estate and Lettings Agent in the UK who is an OFSTED accredited Employer Provider, able to provide nationally recognised development programmes and industry specific qualifications - along with a variety of on the job coaching that has made us so successful.
At the Dexters Academy our Estate Agency Development Programmes form the first step of our ‘spend your career with us’ culture, demonstrating our commitment to professionalism within our industry - attracting, developing and retaining the best talent. Consequently, we invest more than 10 times the industry average on training our colleagues.
We love to see our colleagues succeed and develop their careers with us - 90% of our management team began their careers with us as trainees. Our people learn on the job, led by our talented managers and their teams. Supporting this fantastic training is our Dexters Academy providing industry and nationally recognised qualifications including apprenticeships, Propertymark (NAEA and ARLA) for sales and lettings, IRPM for property and block management and memberships to the RICS.
Local community support is really important to us.
• We have a long term commitment to Thames Reach and have supported them for ten years, a charity who undertake superb work in the property sector, helping those who are struggling to afford or find accommodation
• We also gift our colleagues with a Dexters Making a Difference Day which they can take off of work and use to support a charity of their choice which we will also make a donation to
• In light of the Covid-19 pandemic and its impact on all communities, we have placed a focus on NHS Charities Together
• Many of our colleagues live and work within the same town, so community involvement is really important. We love to give back and regularly support a range of schools, sports clubs, hospitals and community groups through sponsorship and fundraising
From new consultants to experienced Directors we invest 10 times the industry average on training our people to ensure they are up-to-date with the latest legislation and providing the very best service and care to our clients and customers. We have an active programme of professional development with Directors and Managers qualified by RICS, NFOPP and ARLA. We are an equal opportunity employer and encourage full time, part time and job share employment where possible. We also believe in the great value of women and in our business we can report that 53% of our roles are held by women.
Dexters believes in and fights for more industry regulation as we are passionate that we all act with integrity and professionalism and overall we want to improve the standard of estate agents. So much so Dexters are members of RICS, ARLA and The Property Ombudsman.
The environment
Dexters have expanded rapidly through London so it is important that we are committed to finding ways to reduce our carbon footprint. We have an active programme targeting improvements including going paperless where possible, recycling, continuing to reduce our energy usage, use of bikes in central London, and a review of our transport policy and pool car fleet to introduce lower emission vehicles.
The UK Build to rent sector has seen profound growth over the last 10 years and London sits at the heart of this change. Build to rent and Institutional PRS accounted for nearly 34% of all large scale new-build development in London in 2023.
Growth of the sector has created a need for expertise in launching, leasing and managing developments at scale across both multi and single-family housing.
Minimising vacancy periods following practical completion relies on creating and executing a full brand and marketing strategy tailored to the development and the target tenant profile.
Our market insights gained from the largest estate agency branch network in London provide the data and contacts to ensure our marketing strategies attract the right tenants, both domestically and internationally, optimise rents and renewal rates, and secure long-term tenancies. Dexters’ self developed end to end digital CRM, TED, is fully integrated across our Lettings and Property Management teams enabling us to present our clients’ sites across the whole Dexters group network as well as providing detailed response data to the client, essential for ongoing decision making.
Tenants’ experiences in finding their new home, viewing the development and securing their lease will play an important role in gaining their commitment. Dexters’ exceptional service standards provide our customers with an altogether better experience and protect our clients’ reputation and relationship with their tenants.
Dexters’ experience and success across the New Homes sales sector, coupled with our unrivalled position within the London residential lettings market enables us to provide an ideal platform for sourcing a mixture of corporate and individual tenants seeking high quality housing with the facilities and protections that renting from a professional or institutional landlord provides.
Dexters are members of The Association for Rental Living (ARL), previously known as the UK Apartment Association. The ARL represents all institutionally backed, professionally managed purpose-built rental living sectors including urban and suburban single-family and multi-family rental, co-living and later living.
The ARL is the recognised membership body for the Build to rent sector, and its subsectors, delivering an increasingly amplified and unified voice for the purpose-built rental sector. Its vision is to redefine the very concept of rental living through the global transformation of the sector, pioneering a world where exceptional, sustainable homes to rent are a first choice. It is committed to setting and raising standards across the Build to rent sector as demonstrated by the soon to be launched, Build to rent Code of Practice.
The Dexters model for sourcing and securing the very best tenants is designed to ensure we agree long term tenancies that help to minimise void periods and reduce constant and costly relets of the same units.
From the point of instruction our team will design and execute a marketing strategy, liaising with any of your appointed creative or design agencies, across multiple media platforms tailored to your development and your target market, whether for single or multi-family housing.
The local team with primary responsibility for your development will data mine the whole of the Dexters group databases, proactively identifying tenants, conducting outbound phone call sessions, completing direct email campaigns, arranging and carrying out viewings, and closing and qualifying offers to be presented to you following quality control checks carried out by our local Directors.
Once an offer is accepted the team will take responsibility for ensuring the tenancy is executed swiftly, completing all referencing checks, completing pre-agreed tenancy agreements (ASTs) and, as part of our fee agreement, register every deposit with the TDS.
Where required the team will ensure all compliance and safety checks are completed in advance of the tenancy start date and liaise with inventory and check-in clerks for a professional handover to your tenants.
Our monthly charging fee model helps to make long term tenancies of 24 months or longer more cost effective- across the Dexters group our average tenancy length is more than 2 years.
The Dexters model typically results in an uplift of income of 10-20% versus local market averages, from better qualified, higher quality tenants.
Dexters has a specialist Corporate Lettings and International Relocation department that looks after tenants and purchasers relocating to London. Our relocation service is complimentary and tailored to individual companies who value our experience and the personal guidance and support we offer their employees during their relocation and stay.
We assist global companies and organisations in orientation/ area familiarisation, short and long term accommodation, private client rental search, settling-in services, access to some of London’s finest ‘off market’ properties, domestic relocation, families relocating internationally, rental assistance for existing employees, embassy and government department lettings and graduate tenancies.
Recent relocations have included Bloomberg, BP, Canon, Clifford Chance, Danone, Deutsche Bank, Disney, Facebook, GSK, IMG, L’Oreal, Louis Vuitton, Nomura, Shell, Tata and UBS
Our overseas offices in Asia serves as an invaluable partner to our lettings network, playing a pivotal role in tenant acquisition and support.
With a strategic presence in Asia, these offices act as a conduit between our London team and a vast network of potential tenants. Leveraging their regional expertise and connections, they actively scout for qualified individuals seeking accommodations in London. Their thorough understanding of cultural nuances and preferences allows for tailored matchmaking between tenants and available properties.
Moreover, the overseas office doesn’t just facilitate introductions; they provide comprehensive assistance, ensuring a seamless transition for tenants relocating to London. From initial enquiries to property viewings and lease completion, their dedicated support streamlines the letting process and enhances the overall experience for both tenants and our London office.
Their collaboration significantly strengthens our global reach and reinforces our commitment to delivering exceptional service to tenants while supporting the objectives of our London lettings offices and partners.
Anna Ng
Client Portfolio Manager
Hong Kong
Patrick Kenevan
Asia Director
Hong Kong
Sunny Feridun
Senior Client Portfolio Manager
Hong Kong
Ana Ahmed
Client Portfolio Manager
Singapore
• Dexters manages over 22,000 properties from 13 property management centres across the capital
• Each client has a designated Property Manager who acts as their main point of contact and is never more than 15 minutes away from any of the properties in their portfolio
• We provide a proactive asset management approach with advice and guidance on maximising capital value and yields, refurbishment and full occupancy
• Working closely with our Lettings team we ensure the move-in goes to plan, carrying out pre-occupancy checks and meeting our tenants during the first week in their new home
• Regular visits during the tenancy to keep the property well maintained and the tenant happy resulting in longer term tenancies
• Out of hours, tenants are able to contact our emergency contractors
• Maintenance and repair work is always finished to a high standard through our reliable and trusted contractors, as well as our own Dexters Maintenance Engineers
• There are over 170 pieces of legislation a Landlord must comply with on the private letting of a Property. We work closely with our Landlords, offering advice and support to assist you with ongoing compliance.
Depending on building size and requirement we will tailor our management. We have a dedicated Block Management department operating across the whole of the Dexters catchment, the team carries out all block management services including service charge accounting, company administration, Section 20 consultation and all aspects of leasehold management, as well as offering advice to our property management teams, existing and potential clients.
An example of block management services we can offer:
• Maintenance budgets prepared and delivered
• Maintenance and repair contracts arranged and executed
• Supervision of building works and decoration
• Building insurance arranged and claims handled
• Regular site visits
• Procure all Risk Reports (Health & Safety, Fire & General)
• Compliance with legislation and changes in the law
• Service charge year end accounts prepared
• Regular client reports
• Compliance with leases and legal work
• Attendance at residents’ meetings
• Communication with residents on all matters
• Sourcing and managing porters and concierge
When it comes to acquiring or disposing of land or development sites, Dexters continue to look at fresh angles and opportunities to push the boundaries. We understand that as a developer, your objective is to achieve maximum return on investment.
Our dedicated team of development specialists are long-standing in the industry, taking dozens of development sites a year from conception to completion across the capital.
Based in one of our four centres of excellence, our experienced Director’s cover every London borough, where they offer the following key areas of expertise:
• Landowner support and consultation
• Development acquisition and disposal
• Commercial acquisition and disposal
Our specialist teams can also advise on ‘open market’ and ‘off market’ disposal strategies. We have become experts over the years in the myriad of ways of structuring the disposal of land or a development. These include; unconditional sale, subject to planning, selling with planning consent, joint venture partnership, asset disposal and business entity disposal.
An increasing number of buildings in the capital are mixed-use, due to freehold land being at a premium. Business owners are finding it lucrative to sell their commercial assets to mixed-use developers and, therefore Dexters are able to advise on both aspects of the deal, which we believe is essential.
We have a specialist Property Investment department who solely focus on working with our investment clients to ensure we are giving them expert advice. Our network of offices spanning across London means that we have the market covered and are fast becoming the first choice company for; developers to work with on new build apartments perfect for buy to let investment, landlords disposing of and acquiring investment portfolios and mixed-use freeholders looking to dispose or acquire investments across London.
We offer the following key areas of expertise:
• ‘Open market’ and ‘Off market’ acquisition and disposal strategies
• Multi-unit asset disposals
• Rental portfolios – Occupied or new build
• HMO’s
• Build to rent
• Mixed-use freeholds
Our investment team will consider all options to present your asset in its best light. They will work hand in hand with our specialists in Lettings, Property Management, Block Management, Corporate Lettings & International Relocation to ensure the optimum return can be realised when selling your asset on to another investor.
Gone are the days of sitting on portals and scanning to see if your perfect investment opportunity is going to pop up. The reality of it is that it has been and gone, a lot of properties don’t actually make it to our website let alone portals and this is even more so with properties that are more desirable for investment – with the current market property gets you a better return than the bank.
As London’s leading residential letting agent, coupled with extensive experience in the New Homes sector, we have successfully been involved in a number of Build to rent schemes. Here we showcase a selection.
Hobhouse Court, SW1Y
• 24 high value private apartments
• All units let and managed by Dexters
• International corporate tenancies secured
NWX, NW10
• Joint venture with Notting Hill Genesis
• 200 private apartments for rent
• 100% reserved within twelve months by Dexters
• 220 apartments in total
• 97 tenancies secured over an 18 month period
• Supported by on-site presence
• 200 apartments
• 100 viewings on launch day
• Let 115 to professionals
• 166 apartments in total
• 30+ tenancies secured and on-going relets
• Supported by on-site presence
• 67 apartments in total
• Bespoke marketing strategy
• Delivered multiple lets in competitive scenario
• 700 apartments in total
• 500 PRS retained units
• Supported by on-site presence
Westgate House, W5
• 341 apartments In total
• 123 PRS retained units leased up in 4 months
• Supported by on-site presence
• 83 newly built apartments
• Sole agents for sales, lettings and block management
• On site staffing provided by Dexters
• 412 Apartments in total
• 200 PRS retained units
• 69 units let within 10 weeks
Brent Cross Gardens, NW4
• Circa 120 units let to mostly professionals
• Managed by Dexters Property Management
• Sole agency
The Richard Robert Residence, E15
• 42 units
• Let, managed and building management carried out by Dexters
• Mixture of one and two bedroom apartments
NWX Residences is an exciting new development comprising two apartment buildings, Ambrose House and Easton Court. Set within the new Oaklands Rise development in North West London, the development includes commercial, retail and leisure space.
The Oaklands Rise development, including NWX Residences, has been designed by CZWG, the award-winning architectural practice of Piers Gough, the world renowned architect known for China Wharf in London’s Docklands, Cascades at Canary Wharf and Canada Water library.
Each apartment comes with the added benefit of free WiFi up to 150MB with upgrades available to 1GB, a private balcony, modern interior, furniture package options through our exclusive partner BoConcept, access to a communal roof terrace and a concierge service. There are also 20 parking spaces available to rent by separate negotiation.
The development consists of 203 flats, one of which is being used as a Marketing Suite.
• Branding creative in line with the logo design provided by the developer
• Proposed marketing strategy based on developer budget
• Pre-agreed offer to gain maximum interest - One month rent free
• Negotiated and coordinated exclusive furniture packages with BoConcept
• Brochures produced including CGIs, photography and floorplans
• Research for PR campaign and preparation of press release
• Marketing suite set up
• ‘Coming Soon’ leaflet targeting renters in the nearby area
• Apartments matched to Dexters database of tenants looking to rent in London
• Negotiated and agreed utility company
• Furnished the communal areas
• Snagging and sign off for completion
Results
Launch date: 1st June
Completion date: 29th April
Marketing campaign
• Local area newspaper adverts
• Second leaflet campaign targeting renters in the nearby area
• Station advertising at key locations surrounding the development
• Google adwords and display
• Social media ads on Facebook and Instagram
• Rightmove premium listings
• Zoopla adreach
• Emailers
1,690
Build to Rent and PRS Consultancy
Sales and Lettings
Property and Block Management
Operational Asset Acquisition and Disposal
Investment Portfolio Acquisition and Disposal
Bulk Investment Purchase and Disposal
New Homes Sales, Marketing and Consultancy
Land Acquisition, Disposal and Consultancy
Affordable Housing- Shared Ownership
International Sales
Corporate and International Relocation Services
Estate Agents and Chartered Surveyors
Professional Valuation Services
Leasehold Extensions
Marketing, Advertising and PR
Design and Refurbishment
Financial Services
Build to Rent and PRS Consultancy
66 Grosvenor Street
London, W1K 3JL
020 8614 6130
buildtorent@dexters.co.uk
